Internet Archive Scholar

The emergence of counterfeit trade: a literature review

Preserved fulltext.

fulltext thumbnail

  • Open Advanced Search
  • Enterprise Plans

Get 20M+ Full-Text Papers For Less Than $1.50/day.  Start a 14-Day Trial for You or Your Team.

Learn more →.

Sorry, your browser isn't supported.

Upgrading to a modern browser will give you the best experience with DeepDyve.

  • Google Chrome

The emergence of counterfeit trade: a literature review

  • References BETA
  • Recommended
  • Add to Folder

Purpose – Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final markets. Counterfeit articles are increasingly finding their way into other sectors, including the fast‐moving consumer goods, pharmaceutical, and automotive industries – with, in part, severe negative consequences for consumers, licit manufacturers, and brand owners alike. This paper seeks to shed light on the economic principles of counterfeit trade and the underlying illicit supply chains. Design/methodology/approach – An extensive literature review was conducted that comprised contributions from different strands of management research. Findings – Though governments as well as management have clearly identified the problem, very little is known – both in practice and theory – about the mechanisms and structure of the illicit market, the tactics of counterfeit producers, consumer behavior with respect to imitation products and the financial impact on individual companies. The diversity of the counterfeit phenomenon underlines the need for further research in this area and the development of company‐specific measures for fighting product piracy. Research limitations/implications – The clandestine nature of the counterfeit market limits direct accessibility to the phenomenon. Consequently, the existing body of literature does not necessarily cover all aspects of counterfeit activities. The review helps to highlight existing research gaps but may not be able to identify additional aspects of the phenomenon that, thus far, have not been deemed relevant. Originality/value – The paper critically reviews the current state of research across different management‐related disciplines. From an academic perspective it may serve as a starting point for a future research agenda that addresses the current knowledge gaps. From a practitioner's perspective it is helpful for understanding the relevant influence factors and for developing appropriate, state‐of‐the‐art counterstrategies.

Have problems reading an article? Let us know here.

Thanks for helping us catch any problems with articles on DeepDyve. We'll do our best to fix them.

How was the reading experience on this article?

Check all that apply - Please note that only the first page is available if you have not selected a reading option after clicking "Read Article".

Include any more information that will help us locate the issue and fix it faster for you.

Thank you for submitting a report!

Submitting a report will send us an email through our customer support system.

References (119)

M. Eisend, Pakize Schuchert-Güler (2006)

B. Leisen, A. Nill

Michael Harvey (1988)

Business Horizons , 31

Mahmut Sonmez, Deli Yang (2005)

Managing Leisure , 10

E. Lau (2006)

Qualitative Market Research: An International Journal , 9

J.F. Santos, J.C. Ribeiro

A. Nill, Clifford Shultz (1996)

Business Horizons , 39

F. Wang, Hongxia Zhang, Hengjia Zang, Ming Ouyang (2005)

Journal of Consumer Marketing , 22

Peggy Chaudhrya, Victor Cordellb, Alan Zimmermanc (2005)

The Marketing Review , 5

L. Jacobs, A. Samli, Tom Jedlik (2001)

Industrial Marketing Management , 30

J.D. Montoro‐Pons, M. Cuadrado‐Garcia

C. Matos, Cristiana Ituassu, C. Rossi (2007)

Journal of Consumer Marketing , 24

M. Khouja, M. Smith (2007)

Eur. J. Oper. Res. , 176

G. Prendergast, Leung Chuen, I. Phau (2002)

Marketing Intelligence & Planning , 20

Supanat Chuchinprakarn (2003)

ACR European Advances

A. Peace, D. Galletta, J. Thong (2003)

Clifford Shultz, Bill Saporito (1996)

The Columbia Journal of World Business , 31

G. Tom, B. Garibaldi, Yvette Zeng, J. Pilcher (1998)

Psychology & Marketing , 15

J. Castro (2004)

Victor Cordell, N. Wongtada, R. Kieschnick (1996)

Journal of Business Research , 35

International Chamber of Commerce

International Federation of the Phonographic Industry

P. Chaudhry, M. Walsh (1996)

I. Phau, G. Prendergast, Leung Chuen (2001)

Journal of Fashion Marketing and Management , 5

Robert Feinberg, Donald Rousslang (1990)

The Journal of Business , 63

L. Jacobs, A.C. Samli, T. Jedlik

Deli Yang, Mahmut Sonmez, D. Bosworth (2004)

Long Range Planning , 37

V. Mitchell, Íde Kearney (2002)

Journal of Product & Brand Management , 11

Piyush Sharma, Ricky Chan (2011)

Journal of Marketing Management , 27

D. Bach (2004)

Business and Politics , 6

Bodo Schlegelmilch, Barbara Stättinger (1999)

T. Moores, Jerry Chang (2006)

MIS Q. , 30

Jonathan Barnett (2005)

I. Ronkainen, José-Luis Guerrero-Cusumano (2001)

The Multinational Business Review , 9

J. Wald, J. Holleran

Michael Harvey (1987)

Journal of Business & Industrial Marketing , 2

M. Chang (1998)

Journal of Business Ethics , 17

S. Ang, P. Cheng, Elison Lim, S. Tambyah (2001)

Journal of Consumer Marketing , 18

Darryl Woolley, Martha Eining (2006)

J. Inf. Syst. , 20

C.H. Wee, S.‐J. Ta, K.‐H. Cheok

S. Xiao, Michael Nicholson (2011)

The Service Industries Journal , 31

M.G. Harvey, I.A. Ronkainen

D. Bosworth

Business Software Alliance

T.P. Trainer

Wah-leung Cheung, G. Prendergast (2006)

Marketing Intelligence & Planning , 24

World Health Organization

Financial Times Deutschland

P. Harvey, W. Walls (2003)

Applied Economics Letters , 10

G. Chakraborty, A. Allred, Terry Bristol (1996)

ACR North American Advances

B. Hilton, Chong Choi, Stephen Chen (2004)

Journal of Business Ethics , 55

S. Liebowitz (1985)

Journal of Political Economy , 93

J.E. Olsen, K.L. Granzin

Organization for Economic Cooperation and Development

J. Castro, D. Balkin, D. Shepherd (2008)

Journal of Business Venturing , 23

G. Grossman, C. Shapiro (1986)

International Trade

J. Gentry, S. Putrevu, Clifford Shultz (2006)

Journal of Consumer Behaviour , 5

B. Tan (2002)

Journal of Consumer Marketing , 19

Ben-Shahar Danny, Jacob Assaf (2004)

B E Journal of Economic Analysis & Policy , 3

Ke Liu, Jing-An Li, Yue Wu, K. Lai (2005)

Journal of the Operational Research Society , 56

NBER Working Paper Series

T. Jenner, Emre Artun (2005)

der markt , 44

B. Husted (2000)

Journal of Business Ethics , 26

L. Hoe, G. Hogg, S. Hart (2003)

J. Olsen, K. Granzin (1993)

Journal of Business Research , 27

S. Globerman (1988)

Journal of International Business Studies , 19

Theodoros Papadopoulos (2004)

Journal of Product & Brand Management , 13

Jen-Te Yao (2005)

International journal of business and economics , 4

World Trade Organization

Business Week

P. Chaudhry (2006)

European Business Law Review

B. Javorcik (2004)

European Economic Review , 48

J.G. Kaikati, R. LaGarce

(The) Economist

T. Moores, J. Dhaliwal (2004)

Inf. Manag. , 41

K. Maskus (2000)

A. Furnham, Halldor Valgeirsson (2007)

Journal of Socio-economics , 36

X. Bian, C. Veloutsou (2007)

Journal of Brand Management , 14

G. McDonald, Christopher Roberts (1994)

Journal of Product & Brand Management , 3

Centre for Economics and Business Research

European Journal of Law and Economics , 19

A. Nia, J. Zaichkowsky (2000)

Journal of Product & Brand Management , 9

E. Penz, Barbara Stöttinger (2005)

J.T. Simone

C. Hung (2003)

Asia Pacific Business Review , 10

R. Wilke, J. Zaichkowsky (1999)

Business Horizons , 42

Moshe Givon, V. Mahajan, E. Muller (1995)

Journal of Marketing , 59

Suzanne Wagner, G. Sanders (2001)

Journal of Business Ethics , 29

Clifford Shultz, A. Nill (2002)

European Journal of Marketing , 36

Nancy Albers-Miller (1999)

Journal of Consumer Marketing , 16

R.S. Higgins, P.H. Rubin

G. Bamossy, D. Scammon (1985)

Time Magazine

Hetzer (2002)

European Journal of Crime, Criminal Law and Criminal Justice , 10

Anti‐Counterfeiting Group

European Taxation and Customs Union

C. Krechevsky

S. Liebowitz (2005)

IO: Productivity

R. Bush, Peter Bloch, S. Dawson (1989)

Business Horizons , 32

C. Wee, S. Ta, Kim‐Hong Cheok (1995)

International Marketing Review , 12

G. Chakraborty, A. Allred, A. Sukhdial, Terry Bristol (1997)

Financial Times

Rich Glass, W. Wood (1996)

Journal of Business Ethics , 15

P.H. Bloch, R.F. Bush, L. Campbell

European Commission

Madhavan Parthasarathy, R. Mittelstaedt (1995)

D. Kirkpatrick

J. Chiou, Chien-yi Huang, Hsin-hui Lee (2005)

Journal of Business Ethics , 57

R. Green, Tasman Smith (2002)

Journal of International Marketing , 10

S. Jain (1996)

Journal of International Marketing , 4

K. Conner, R. Rumelt (1991)

Management Science , 37

J. Gentry, S. Putrevu, Clifford Shultz, Suraj Commuri (2001)

Peter Bloch, R. Bush, Leland Campbell (1993)

Journal of Consumer Marketing , 10

  • European Journal of Marketing /
  • Volume 43 Issue 3/4
  • Subject Areas /
  • Business, Management and Accounting /

Purpose – Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final markets. Counterfeit articles are increasingly finding their way into other sectors, including the fast‐moving consumer goods, pharmaceutical, and automotive industries – with, in part, severe negative consequences for consumers, licit manufacturers, and brand owners alike. This paper seeks to shed light on the economic principles of counterfeit trade and the underlying illicit supply chains. Design/methodology/approach – An extensive literature review was conducted that comprised contributions from different strands of management research. Findings – Though governments as well as management have clearly identified the problem, very little is known – both in practice and theory – about the mechanisms and structure of the illicit market, the tactics of counterfeit producers, consumer behavior with respect to imitation products and the financial impact on individual companies. The diversity of the counterfeit phenomenon underlines the need for further research in this area and the development of company‐specific measures for fighting product piracy. Research limitations/implications – The clandestine nature of the counterfeit market limits direct accessibility to the phenomenon. Consequently, the existing body of literature does not necessarily cover all aspects of counterfeit activities. The review helps to highlight existing research gaps but may not be able to identify additional aspects of the phenomenon that, thus far, have not been deemed relevant. Originality/value – The paper critically reviews the current state of research across different management‐related disciplines. From an academic perspective it may serve as a starting point for a future research agenda that addresses the current knowledge gaps. From a practitioner's perspective it is helpful for understanding the relevant influence factors and for developing appropriate, state‐of‐the‐art counterstrategies.

European Journal of Marketing – Emerald Publishing

Published: Apr 3, 2009

Keywords: Counterfeiting; Trade; Supply and demand; Business ethics

Recommended Articles

There are no references for this article..

  • {{#if ref_link}} {{ref_title}} {{ref_author}} {{else}} {{ref_title}} {{ref_author}} {{/if}}

Share the Full Text of this Article with up to 5 Colleagues for FREE

Sign up for your 14-day free trial now.

Read and print from thousands of top scholarly journals.

Continue with Facebook

Log in with Microsoft

Already have an account? Log in

Save Article to Bookmarks

Bookmark this article. You can see your Bookmarks on your DeepDyve Library .

To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.

Sign Up Log In

Subscribe to Journal Email Alerts

To subscribe to email alerts, please log in first, or sign up for a DeepDyve account if you don’t already have one.

Copy and paste the desired citation format or use the link below to download a file formatted for EndNote

Reference Managers

Follow a Journal

To get new article updates from a journal on your personalized homepage, please log in first, or sign up for a DeepDyve account if you don’t already have one.

emergence of counterfeit trade literature review

Access the full text.

Sign up today, get DeepDyve free for 14 days.

Our policy towards the use of cookies

All DeepDyve websites use cookies to improve your online experience. They were placed on your computer when you launched this website. You can change your cookie settings through your browser.

cookie policy

European Journal of Marketing: Volume 43 Issue 3/4

Table of contents, atmosphere as a tool for enhancing organizational performance: an exploratory study from the hospitality industry.

The concept of atmosphere is often considered vague and difficult to capture, which hampers adequate feedback on atmospheric investments. This paper aims to report a systematic…

The emergence of counterfeit trade: a literature review

Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final…

Propensity to bargain in marketing exchange situations:a comparative study

This study aims to investigate and compare the propensity of both Arab and Western customers to bargain in marketing exchange situations in the United Arab Emirates.

The marketing of innovations in high‐technology companies: a network approach

This article aims to consider the usefulness of network theory in examining the marketing of high‐technology products and services.

Categorizing networked services: The role of intrinsic‐, user network‐ and complement network attributes

This paper aims to investigate the properties and attributes of networked services and to propose a general categorization scheme for such services.

Investigating the effects of service quality dimensions and expertise on loyalty

Very little research has investigated the effects of service quality dimensions on customer loyalty. Also, up to now, no research has investigated the direct effect of expertise…

Market orientation and performance: modelling a neural network

This paper aims to investigate the impact of market orientation (MO) on performance using a neural network model in order to find new linkages and new explanations for this…

Price adaptation in export markets

The purpose of this paper is to identify the key factors that influence price adaptation in export markets.

The impact of improvisation training on service employees in a European airline: a case study

The purpose of this paper is to examine the value of improvisation training, as used in schools of acting, in preparing front‐stage service employees perform their roles when…

Antecedents to permission based mobile marketing: an initial examination

This paper's aim is to develop a conceptual model to examine the influence of four antecedent factors (personal trust, institutional trust, perceived control and experience) on…

Role of entrepreneurship and market orientation in firms' success

This article aims to offer empirical evidence pertaining to the relationship among entrepreneurship, market orientation and business performance within the context of…

Marketing logics for competitive advantage?

This paper aims to address two issues facing marketing management: firstly, the need to make marketing a more central function of the firm; and secondly to explore ways in which…

Brand authentication: creating and maintaining brand auras

This paper aims to consider the process of creating and maintaining brand auras through the assertion of authenticity and to address the gap in the literature.

Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management

Consuming books: the marketing and consumption of literature.

Cover of European Journal of Marketing

Online date, start – end:

Copyright holder:, open access:.

  • Prof. Greg Marshall

Further Information

  • About the journal (opens new window)
  • Purchase information (opens new window)
  • Editorial team (opens new window)
  • Write for this journal (opens new window)

We’re listening — tell us what you think

Something didn’t work….

Report bugs here

All feedback is valuable

Please share your general feedback

Join us on our journey

Platform update page.

Visit emeraldpublishing.com/platformupdate to discover the latest news and updates

Questions & More Information

Answers to the most commonly asked questions here

The Emergence of Counterfeit Trade: A Literature Review

business studies

ITEM - Institute of T...

Book cover

Encyclopedia of Law and Economics pp 1–5 Cite as

Counterfeiting Models (Mathematical/Economic)

  • Andrea Di Liddo 3  
  • Living reference work entry
  • Latest version View entry history
  • First Online: 08 June 2021

33 Accesses

Fake ; Forgery ; Imitation

Counterfeiting and piracy are illicit activities infringing IPR (intellectual property rights). The market for counterfeit can be divided into two important submarkets. In the primary market, consumers purchase counterfeit products believing they have purchased genuine articles (deceptive counterfeiting). In the secondary market, consumers knowingly buy counterfeit products (nondeceptive counterfeiting).

Counterfeiting has, obviously, consequences on genuine producers and consumers; nevertheless it can have general socioeconomic effects.

There is a considerable body of theoretical and empirical literature on the mechanisms of counterfeit trade and on the economic and social effects of counterfeiting. A number of the methodological papers are undertaken within the framework of operations research and game theory.

Introduction

Counterfeiting and piracy are illicit activities infringing IPR (intellectual property rights).

Counterfeit trademark...

This is a preview of subscription content, log in via an institution .

Abalos RJ (1985) Commercial trademark counterfeiting in the United States, the third world and beyond: American and international attempts to stem the tide. Boston Coll Third World Law J 5:151–182

Google Scholar  

Antonopoulos GA, Hall A, Large J, Shen A, Crang M, Andrews M (2018) Fake goods, real money: the counterfeiting business and its financial management. Bristol University Press, Bristol

Book   Google Scholar  

Barun L, Kaytaz Y, Kirezli Ö (2018) A review of counterfeiting research on demand side: analyzing prior progress and identifying future directions. J World Intellect Prop 21:458–480

Article   Google Scholar  

Behner P, Hecht ML, Wahl F (2017) Fighting counterfeit pharmaceuticals: new defenses for an underestimated – and growing – menace. Strategy&. PwC, Berlin

Bian X, Kai-Yu W, Smith A, Yannopoulou N (2016) New insights into unethical counterfeit consumption. J Bus Res 69:4249–4258

Biancardi M, Di Liddo A, Villani G (2020) Fines imposed on counterfeiters and pocketed by the genuine firm. A differential game approach. Dynamic Games Appl 10:58–78

Buratto A, Grosset L, Zaccour G (2015) Strategic pricing and advertising in the presence of a counterfeiter. IMA J Manag Math 27:397–418

Cesareo L (2016) Counterfeiting and piracy. A comprehensive literature review. Springer, Heidelberg

Chacharkar DY (2013) Brand imitation, counterfeiting and consumers. Centre for Consumer Studies Indian Institute of Public Administration, New Delhi

Chaudhry PE, Zimmerman A (2013) Protecting your intellectual property rights. Springer, New York

Cho SH, Fang X, Tayur S (2015) Combating strategic counterfeiters in licit and illicit supply chains. Manuf Serv Oper Manag 17:273–289

Di Liddo A (2015) Does counterfeiting benefit genuine manufacturer? The role of production costs. Eur J Law Econ 1–45

Di Liddo A (2018) Does counterfeiting benefit genuine manufacturer? The role of production costs. Eur J Law Econ Vol. 45, 81–125

Eisend M, Schuchert-Güler P (2006) Explaining counterfeit purchases: a review and preview. Acad Mark Sci Rev 10:1–25

Gentry JW, Putrevu S, Shultz CJ II (2006) The effects of counterfeiting on consumer search. J Consum Behav 5:245–256

Grossman GM, Shapiro C (1988a) Counterfeitproduct trade. Am Econ Rev 78:59–75

Grossman GM, Shapiro C (1988b) Foreign counterfeiting of status goods. Q J Econ 103:79–100

ICC (2020) https://iccwbo.org/global-issuestrends/bascap-counterfeiting-piracy . Last accessed 26 Mar 2020

OECD (Organization for Economic Cooperation and Development) (2008) The economic impact of counterfeiting and piracy. OECD Publishing, Paris

OECD (Organization for Economic Cooperation and Development) (2009) Magnitude of counterfeiting and piracy of tangible products: an update. https://www.oecd.org/sti/ind/44088872.pdf . Last accessed 26 Mar 2020

OECD/EUIPO (2019) Trends in trade in counterfeit and pirated goods, illicit trade. OECD Publishing/European Union Intellectual Property Office, Paris

Qian Y (2014) Brand management and strategies against counterfeits. J Econ Manag Strateg 23:317–343

Staake T, Thiesse T, Fleisch E (2009) The emergence of counterfeit trade: a literature review. Eur J Mark 43:320–349

Yao JT (2005) How a luxury monopolist might benefit from a stringent counterfeit monitoring regime. Int J Bus Econ 4:177–192

Yao JT (2015) The impact of counterfeitpurchase penalties on anti-counterfeiting under deceptive counterfeiting. J Econ Bus 80:51–61

Yao S, Zhu K (2020) Combating product label misconduct: the role of traceability and market inspection. Eur J Oper Res 282:559–568

Zhang J, Zhang RQ (2015) Supply chain structure in a market with deceptive counterfeits. Eur J Oper Res 240:84–97

Download references

Author information

Authors and affiliations.

Department of Economics, University of Foggia, Foggia, Italy

Andrea Di Liddo

You can also search for this author in PubMed   Google Scholar

Corresponding author

Correspondence to Andrea Di Liddo .

Editor information

Editors and affiliations.

Montpellier, France

Alain Marciano

Dept DiGSPES, Univ del Piemonte Orientale Dept DiGSPES, Alessandria, Italy

Giovanni Battista Ramello

Rights and permissions

Reprints and permissions

Copyright information

© 2021 Springer Science+Business Media, LLC, part of Springer Nature

About this entry

Cite this entry.

Di Liddo, A. (2021). Counterfeiting Models (Mathematical/Economic). In: Marciano, A., Ramello, G.B. (eds) Encyclopedia of Law and Economics. Springer, New York, NY. https://doi.org/10.1007/978-1-4614-7883-6_705-2

Download citation

DOI : https://doi.org/10.1007/978-1-4614-7883-6_705-2

Received : 15 June 2020

Accepted : 25 March 2021

Published : 08 June 2021

Publisher Name : Springer, New York, NY

Print ISBN : 978-1-4614-7883-6

Online ISBN : 978-1-4614-7883-6

eBook Packages : Springer Reference Economics and Finance Reference Module Humanities and Social Sciences Reference Module Business, Economics and Social Sciences

  • Publish with us

Policies and ethics

Chapter history

DOI: https://doi.org/10.1007/978-1-4614-7883-6_705-2

DOI: https://doi.org/10.1007/978-1-4614-7883-6_705-1

  • Find a journal
  • Track your research

Citações por ano

Citações duplicadas, citações mescladas, adicionar coautores coautores, citado por ver todos.

Frédéric Thiesse

Academia.edu no longer supports Internet Explorer.

To browse Academia.edu and the wider internet faster and more securely, please take a few seconds to  upgrade your browser .

Enter the email address you signed up with and we'll email you a reset link.

  • We're Hiring!
  • Help Center

paper cover thumbnail

Counterfeiting and Piracy. A Comprehensive Literature Review

Profile image of Ludovica Cesareo

This book aims to identify, analyze, and systematize the available research on counterfeiting and piracy published over a thirty-five year time span (1980–2015) in order to highlight the main trends in the illicit trade literature, propose suggestions for managers battling against illicit trade, and provide a starting point for future research. Counterfeiting and piracy, i.e., the violation of intellectual property rights (IPRs), including trademarks, copyright, and patents, have been investigated across a multitude of fields, from ethics to marketing, from law to business, from criminology to psychology. While the number of contributions has been substantial, research on both demand and supply has been fragmented and has at times yielded contradictory results. In addition, the lack of an extensive, interdisciplinary, and up-to-date literature review has made it hard to fully understand what aspects of the phenomenon need further clarification in order to stem consumer demand and provide meaningful suggestions to companies combatting illicit trade daily. A systematization of the existing literature is absolutely paramount and this need is fully met by this book.

Related Papers

Zoltán Levente (Lev) Fejes , John W. Spink

Product counterfeiting is growing internationally in scope, scale, and threat. The economic impact is believed to be in hundreds of billions of dollars. There is growing awareness of the developed and developing countries' public health vulnerabilities from a range of counterfeit products such as pharmaceuticals, food additives, consumer products, automobile replacement parts, and consumer electronics. Since human actors are perpetrating the infringement, product counterfeiting research and prevention is rooted in the behavioral sciences and criminology. This study reviewed the previous research efforts to quantify the global economic impact of counterfeit trade, as well as to identify the scholarly works that made use of these estimates, with the intent of examining the underlying methodologies. While theorists and practitioners have been very diligent and intense in their efforts, there is a lack of a scholarly quantitative methodology needed to support corporate investment in countermeasures and to help governments prioritize resources toward regulations and laws. This study found that quantitative estimates were based on three core reference documents. Addressing this is an applied criminology challenge.

emergence of counterfeit trade literature review

European Journal of Marketing

Frederic Thiesse

Annual Reviews of Anthropology

Alexander Dent

This review argues that the elastic space between intellectual property (IP) and unauthorized use (including piracy and counterfeiting) is an increasingly important feature of contemporary textual production and circulation. Within the context of digital textuality, circulatory legitimacy becomes integral to both contextualization and entextualization. The dynamic relationship between IP and piracy/counterfeiting appears as a means of organizing sense-perception and subjectivity, parsing geopolitical space, handling the surfeits and deficits that emerge in contemporary text circulation, distinguishing formality from informality, and deciding levels and forms of acceptable participation in the production and consumption of commodities. This becomes particularly fraught in the face of anxieties about the potential limitlessness of circulation.

Business Horizons

Peggy Chaudhry

Developments in Marketing Science: Proceedings of the Academy of Marketing Science

Jason Rutter

Journal of Marketing Management

Journal of International Commercial Law and Technology

Ratnaria Wahid

Counterfeiting has currently been labelled as the crime of the twenty-first century. It has evolved into a much more lucrative business in very sophisticated ways. While there are many contributing factors to the proliferation of counterfeiting in recent years, the only real area where the government can make a difference is in setting up a responsive legal system that includes good enforcement. The aim of this paper is to examine the scale of counterfeiting activity derived from the seizure data issued by the World Customs Organization, emphasizing on the worldwide scenario. This is followed by examination on the motivations behind counterfeiting activity to identify gap in the existing enforcement mechanisms so that recommendations can be made to improve the competency of those mechanisms to address counterfeiting. The paper then critically examines and relates the reasons of why effective enforcement is necessary in the fight against counterfeiting.

The Journal of World Intellectual Property

Özge BARUÖNÜ

Computer and Information Science

May O. Lwin , Schubert Foo , Yin-Leng Theng

RELATED PAPERS

International Journal of Engineering Research and Technology (IJERT)

IJERT Journal

Revista Eletronica De Direito Processual

Carmen Tiburcio

Ieda Laurindo

Journal of Translational Medicine

Mary Poupot

Studies in Computational Intelligence

Gian Luca Marcialis

https://www.ijhsr.org/IJHSR_Vol.12_Issue.5_May2022/IJHSR-Abstract.012.html

International Journal of Health Sciences and Research (IJHSR)

laura catalina hurtado perez

Teksty Drugie

Bruno Gronenborn

Meridiano 47 - Journal of Global Studies

Thais de Oliveira Queiroz

Natalí N Guerrero-Vargas

Journal of the Japan Society of Powder and Powder Metallurgy

Masafumi Miyajima

Dr.P Elango

Boletin Juridico De La Universidad Europea De Madrid

Cristian Garay Vera

revistasalud.udenar.edu.co

LUZ ELENA CASTRILLON

The Indian Journal of Animal Sciences

Javid Farooq

Clara Solves Camallonga

Revista de gastroenterologia del Peru : organo oficial de la Sociedad de Gastroenterologia del Peru

Estefania Jaramillo Jaramillo

Adem Mavric

Clinical & Investigative Medicine

Syed ali Imran

Marian Piwowarski

Bioscience Reports

Paul Greenhaff

Ahmet Kartal

See More Documents Like This

RELATED TOPICS

  •   We're Hiring!
  •   Help Center
  • Find new research papers in:
  • Health Sciences
  • Earth Sciences
  • Cognitive Science
  • Mathematics
  • Computer Science
  • Academia ©2024

IMAGES

  1. (PDF) The emergence of counterfeit trade: a literature review

    emergence of counterfeit trade literature review

  2. (PDF) Counterfeit-Product Trade

    emergence of counterfeit trade literature review

  3. (PDF) A systematic review of counterfeit and substandard medicines in

    emergence of counterfeit trade literature review

  4. Counterfeit Trade: High Cost of Cheap Goods

    emergence of counterfeit trade literature review

  5. (PDF) Non-deceptive counterfeit products: a morphological analysis of

    emergence of counterfeit trade literature review

  6. (PDF) A Study of Factors Affecting Consumer’s Willingness to buy

    emergence of counterfeit trade literature review

COMMENTS

  1. The emergence of counterfeit trade: a literature review

    Purpose. Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final markets. Counterfeit articles are increasingly finding their way into other sectors, including the fast‐moving consumer goods, pharmaceutical, and ...

  2. The Emergence of Counterfeit Trade: A Literature Review

    Purpose - Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final ...

  3. The emergence of counterfeit trade: a literature review

    The emergence of counterfeit trade: a literature review Thorsten Staake, Frédéric Thiesse, Elgar Fleisch ... the existing body of literature does not necessarily cover all aspects of counterfeit activities. The review helps to highlight existing research gaps but may not be able to identify additional aspects of the phenomenon that, thus far ...

  4. The emergence of counterfeit trade: a literature review

    European Journal of Marketing Emerald Article: The emergence of counterfeit trade: a literature review Thorsten Staake, Frédéric Thiesse, Elgar Fleisch Article information: To cite this document: Thorsten Staake, Frédéric Thiesse, Elgar Fleisch, (2009),"The emergence of counterfeit trade: a literature review", European Journal of Marketing, Vol. 43 Iss: 3 pp. 320 - 349 Permanent link to ...

  5. The emergence of counterfeit trade: a literature review

    The emergence of counterfeit trade: a literature review - Author: Thorsten Staake, Frédéric Thiesse, Elgar Fleisch

  6. The emergence of counterfeit trade: a literature review

    The emergence of counterfeit trade: a literature review The emergence of counterfeit trade: a literature review Thorsten Staake; Frédéric Thiesse; Elgar Fleisch 2009-04-03 00:00:00 Purpose - Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final markets.

  7. The emergence of counterfeit trade: a literature

    My Research and Language Selection Sign into My Research Create My Research Account English; Help and support. Support Center Find answers to questions about products, access, use, setup, and administration.; Contact Us Have a question, idea, or some feedback? We want to hear from you.

  8. The emergence of counterfeit trade: a literature review

    The emergence of counterfeit trade: a literature review Buy Article: $42.86 + tax ... No longer is the emergence of imitation products confined to branded luxury goods and final markets. Counterfeit articles are increasingly finding their way into other sectors, including the fast-moving consumer goods, pharmaceutical, and automotive industries ...

  9. Introduction

    Staake T, Thiesse F, Fleisch E (2009) The emergence of counterfeit trade: a literature review. Eur J Mark 43(3/4):320-349. doi: 10.1108/03090560910935451 . Article Google Scholar

  10. The Complexity of the Counterfeiting and Piracy Phenomena: A ...

    Staake et al. , in an extensive literature review on counterfeit trade, categorize prior research into six thematic categories in order to highlight existing research gaps. While clearly stating the intention to focus solely on counterfeit physical goods, thus excluding pirated goods, digital goods and gray-market goods (p. 322), the authors ...

  11. The emergence of counterfeit trade: a literature review

    Purpose - Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final markets. Counterfeit articles are increasingly finding their way into other sectors, including the fast‐moving consumer goods, pharmaceutical, and automotive industries - with, in part, severe negative ...

  12. European Journal of Marketing: Vol. 43 Iss. 3/4

    The emergence of counterfeit trade: a literature review. Thorsten Staake, Frédéric Thiesse, Elgar Fleisch. Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final…. HTML.

  13. The Emergence of Counterfeit Trade: A Literature Review

    The Emergence of Counterfeit Trade: A Literature Review. Purpose - Trade in counterfeit goods is perceived as a substantial threat to various indus-tries. No longer is the emergence of imitation products confined to branded luxury goods and final markets. Counterfeit articles are increasingly finding their way into other sectors, in-cluding the ...

  14. [PDF] Counterfeit-Product Trade

    The emergence of counterfeit trade: a literature review. T. Staake Frédéric Thiesse E. Fleisch. Business, Economics. 2009; Purpose - Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final markets. … Expand. 257. 1 ...

  15. Counterfeiting Models (Mathematical/Economic)

    There is a considerable body of theoretical and empirical literature on the mechanisms of counterfeit trade and on the economic and social effects of counterfeiting. ... Explaining counterfeit purchases: a review and preview. Acad Mark Sci Rev 10:1-25. Google ... Fleisch E (2009) The emergence of counterfeit trade: a literature review. Eur J ...

  16. ‪Frédéric Thiesse‬

    The emergence of counterfeit trade: a literature review. T Staake, F Thiesse, E Fleisch. European Journal of Marketing 43 (3/4), 320-349, 2009. 392: 2009: Motivating energy-efficient behavior with green IS: an investigation of goal setting and the role of defaults. ... Sensor review 26 (2), 101-105, 2006. 96:

  17. A review of counterfeiting research on demand side: Analyzing prior

    Though its recent popularity on consumer preferences and academic environment, history of counterfeiting dates back to Romans. Such an ancient term has led researchers of this study to illuminate the existing body of research on counterfeiting through a content analysis; and identify theoretical gaps and opportunities for further research from marketing perspective.

  18. Counterfeiting and Piracy. A Comprehensive Literature Review

    Counterfeiting and piracy, while often used as synonyms in the academic lit- erature, refer to two distinct aspects of the same phenomenon, i.e. the "unauthorized copying of patented inventions, copyrighted works or trademarks" (Harvey 1988, p. 19), or more simply, the violation of Intellectual Property Rights (IPRs).

  19. [PDF] Foreign Counterfeiting of Status Goods

    The emergence of counterfeit trade: a literature review. T. Staake Frédéric Thiesse E. Fleisch. Business, Economics. 2009; Purpose - Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final markets. … Expand. 258.

  20. The emergence of counterfeit trade: a literature

    Explore millions of resources from scholarly journals, books, newspapers, videos and more, on the ProQuest Platform.

  21. Counterfeits or Shanzhai? The Role of Face and Brand Consciousness in

    This study responds to the emergence of the Shanzhai phenomenon in the international marketplace and introduces the Shanzhai phenomenon into the consumer behavior literature by defining it and comp ... Fleisch E. (2009) The emergence of counterfeit trade: A literature review. European Journal of Marketing 43(3/4): 320-349. Crossref. ISI ...

  22. Remedies for product counterfeiting

    The emergence of counterfeit trade: a literature review. T. Staake Frédéric Thiesse E. Fleisch. Business, Economics. 2009; Purpose - Trade in counterfeit goods is perceived as a substantial threat to various industries. No longer is the emergence of imitation products confined to branded luxury goods and final markets. …