How to Write a Marketing Resume Hiring Managers Will Notice [Free 2023 Templates + Samples]

Lindsay Kolowich Cox

Published: January 11, 2023

As we collectively enter into yet another year of an uncertain employment landscape, having a stand-out marketing resume will only strengthen your position in the job market.

Marketer having their marketing resume reviewed by a hiring team

It's ironic, but many marketers have a hard time selling themselves. Turning the spotlight inward is difficult, but this is a skill all marketers need to perfect if they want to grow in their careers.

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In this article, we'll show you both new-aged and tried-and-true methods for building the perfect resume. You'll find resume templates and examples that have worked for our team here at HubSpot and folks in successful careers at other companies.

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Qualities of a Great Marketing Resume

  • Neatly formatted layout
  • Well-written descriptions
  • Accurate dates, locations, and titles
  • Appropriate length-to-experience ratio
  • Free of grammatical errors and typos
  • Submitted in PDF format

A great marketing resume should be well-written, neatly formatted, and have an appropriate length-to-experience ratio. It should contain details of your employment and education as well as your unique value proposition.

Plus, depending on the company and the job, you can also add skills, certifications, and other sections to your marketing resume.

How long should my marketing resume be?

While there's much debate about whether a resume should be one or two pages long, it really depends on how much experience you have. If you have under five years of experience, one page should work fine. Even if you have several jobs or have worked at different companies, you should be able to consolidate the marketing-specific experience onto a page and omit any roles that are not transferable.

Once you approach six or more years of marketing experience, it's alright to have a resume of two pages. Beyond eight years of marketing experience, you're likely aiming for a leadership role or a complex independent contributor role where a wealth of experience both inside and outside of marketing is valuable. In this case, use your best judgment to determine the length of your resume as it may be longer than two pages.

To figure out how long your resume should be, consider the following:

  • Are all of the bullet points on my resume relevant to the job description?
  • Does my summary paragraph (if applicable) communicate actionable skills?
  • Could my summary be shorter and communicate the same information?
  • Is there any redundant information on my resume?
  • Can I remove any bullet points and mention this information in a cover letter?
  • Can I remove any bullet points and mention this information in an interview?

With these tips in mind, let's start crafting your marketing resume.

How to Write a Marketing Resume

If you're a marketer whose resume could use a refresh, don't worry. With just a few resources and some actionable tips from hiring managers themselves, we'll help you create a truly impressive marketing resume that's sure to stand out to recruiters.

1. Start with a marketing resume template.

To make things easy and increase your effectiveness, don't start from scratch. Resume templates give you a starting place for layout and formatting as well as inspiration for what to include.

Featured Resource: 12 Free Resume Templates

resume templates

Download 12 free designed, formatted, and customizable resume templates here . Take a look at them, and then use the advice below to customize your resume and make it rise above the rest in the stack.

Alternatively, there are resume builder tools out there that can help as well.

2. Know your target audience.

You'd never start a marketing campaign without knowing who you want to reach, right? That’s because once you know your target audience, it's easier for the other decisions to fall into place.

The same logic applies to your resume. If you know who will read it and what's important to them, you can shape your message accordingly. To do this, you need to think about the type of job and company you're hoping to work for.

Ask yourself questions like:

  • Is the job purely inbound marketing, or will it require outbound work?
  • Will you be a specialist or a generalist?
  • Who is the employer — an agency with a buzzing digital marketing team in place already, or a small company looking to leverage the power of social media to grow their sales? Or maybe it's a marketing department within a large and established corporation?

Once you've outlined what's most important to the company and job you're applying for, you can carefully target your resume to them. You'll know what skills or traits to highlight, what keywords to use, and which parts of your background will be most interesting to the hiring manager. (For clues about which skills different marketing roles typically require, read this blog post on marketing job descriptions . You can borrow phrasing from those for your own resume.)

3. Define your unique value proposition.

You have a unique blend of skills, characteristics, and experiences that make you different from every marketer. To create a truly effective resume, you need to define exactly what this unique blend is — we'll call this your value proposition .

To develop your own value proposition, think about what separates you from other marketers. Is it your in-depth knowledge of marketing analytics? Your ability to write irresistible headlines? Perhaps it's your talent for creating compelling videos? Or maybe you have an impressive record of using social media to drive sales growth? Whatever it is, you can use it to set your resume apart from the crowd.

To a large extent, your value proposition depends on the type of positions and companies you're targeting. Large and small companies often look for completely different skill sets, as do companies in different industries. So as you think about what makes you uniquely valuable, and how that aligns with the jobs you're applying to.

4. Describe impact, not features.

One of the oldest copywriting tricks in the book is FAB (features, advantages, benefits).

By selling benefits over features, you're better able to resonate with your audience because you're actually painting a picture of what life will be like with the product or service.

The same goes for your resume.

When writing your resume copy , summarizing your experience, or formulating your objective, don't simply rely on what you've done. Instead of creating a list of duties (features) under each role, outline your accomplishments (benefits). These provide a clearer picture of who they're hiring if they choose you.

For example, instead of "Monitored SEO campaigns," the following makes a much stronger statement: "Increased organic traffic by 56% in one quarter."

As a result, the hiring manager is challenged to wonder, "What would life look like if we benefited from this impact?"

5. Determine your messaging strategy.

It’s crucial to determine your messaging strategy — before you write a single word of your resume. That's what you do when you're running a marketing campaign, isn't it? Here are some of the things to think about:

  • What is the best structure for your resume in order to highlight your value proposition?
  • Which keywords will your ideal employer be looking for?
  • How can you give real-world examples of your value proposition in action? (Think about campaigns you've run, social media successes, ideas you developed, etc.)
  • What is the best layout and design to reinforce your message?

All these decisions should be made before you start writing, and they should all be made with your target audience in mind. That way you can be sure that when potential employers read your resume, it will immediately strike a chord.

6. Don't overcomplicate things.

Just like the marketing adage says, "A confused mind says no."

The best way to convey an idea is... simply. Even when the topic is complex.

With this in mind, consider what message you want to send and keep the copy clear and concise to support it.

Use the layout of your resume to help in this endeavor, and don't be afraid to trim any unnecessary bits.

7. Make sure your resume gets seen.

If you don't already have a connection at the company you're applying to, you'll most likely need to apply through an applicant tracking system. This process is what makes it so critical to upload it in a format that allows all recipients to read it as intended, like a PDF. That way, none of the original formatting or spacing is lost in translation, making it really difficult to read from a recruiter's perspective. Although they'll still have access to your resume, confusing formatting might distract them from the content.

Once you send in your resume, the computer service will scan it for relevant keywords that have been programmed in advance by the recruiter. Then, the system will recommend you or pass, depending on how many keywords and phrases are included in your resume that match what the recruiter's looking for.

Don't worry: Even if your resume is passed, it doesn't mean your resume won't ever get seen by a real human. But it's best not to rely on that. Instead, think about which keywords the recruiter will be looking for by making a note of all of the skills you have that are relevant to the job description. Then use those keywords in your resume before you submit it.

The keywords you include might be the names of the social media sites you use, analytics or CRM systems you know, and software programs or SaaS systems you’re familiar with. Make sure you've included these terms as seamlessly as possible throughout your resume (where relevant), and add any outliers at the very bottom under a "Technical Skills" or "Digital Marketing Skills" section.

Marketing Resume Best Practices

  • Keep it brief.
  • Use simple formatting.
  • Pay attention to the quality of your writing.
  • Include your location. Highlight your education intentionally.
  • Be consistent with company names and job titles.
  • Include enough bullet points in each section.
  • Don't forget to add your dates of employment.
  • Consider adding interests and hobbies.
  • Let your personality and character shine.

Sure, computers may be used in the initial screening process, but it's humans — with real feelings, pet peeves, hobbies, relationships, experiences, and backgrounds — who are ultimately reading and evaluating our resumes.

They're also the ones who get annoyed when we don't put our employment record in chronological order; who just don't feel like reading paragraph-long job descriptions; and who get excited when you went to the same college as them. So to get a sense of what really matters on a marketing resume, I asked some hiring experts what they actually care about when they scan resumes, and here's the inside scoop on the tips they shared with me. (By the way, don't miss out on what they said about cover letters at the end.)

1. Keep it brief.

Limit your resumes to one page if you can. It takes hiring managers six seconds to decide whether they like your resume or not. If they do, they'll keep reading. If they don't... well, it's on to the next. So, chances are, they won't even get to page two.

In some cases, bleeding onto another page is OK, especially if you have a lot of really relevant experience. But if you have to do that, just don't exceed two pages. Remember, recruiters can always look at your LinkedIn profile for the full story. (Because you've completed your profile on LinkedIn, right? )

2. Use simple formatting.

Formatting speaks to the way candidates collect their thoughts and organize their ideas. As HubSpot's VP of Sales Productivity and Enablement Andrew Quinn explains it, "A candidate's resume is their ad to me. How are they structuring this ad so I get a clear picture of what they're capable of?"

There's a fine line, though. You have to strike a balance between making your resume stand out and keeping the formatting consistent.

Below is an example resume with great formatting that's easy to read. If you like the format and want to use it as your own, you can find it among our free downloadable resume templates here.

marketing resume template with great formatting

Simply put, infographics are hard to understand. Creativity is encouraged when applying for design roles, but use your portfolio to let that skill shine. Plus, you'll have a lot more wiggle room to show off your talents outside of a static medium like a PDF version of your resume.

Below is an example of a creative format that's still easy to read and understand. It was made using the Apple desktop app iWork Pages , which can be exported as a PDF so none of that beautiful formatting gets messed up in translation.

marketing resume with creative format

"Formatting, spelling, syntax, and structure are all evidence of attention to detail," Quinn told me. "This is important for any job, but especially if you're applying to a job where attention to detail matters." If you're applying for a writing position, this is even more important.

4. Include your location.

When it comes to location, hiring managers want to know if you'll need to relocate. If you already live near the company's office, great! If you would need to relocate, then there are more options both you and the hiring team will need to think through. Hiring managers can't legally ask you directly where you live — but omitting your location may raise eyebrows. Even P.O. boxes could be concerning.

If you do need to relocate, you should still include your current, out-of-town city and state on your resume, but be prepared to answer relocation status questions in an interview. If the company doesn't offer relocation packages or remote options, will you be able to afford to take the job and move anyway?

If not, you're better off applying for roles in your area, roles that mention relocation assistance on the application, or roles that are remote-friendly.

5. Highlight your education intentionally.

Which is more important: Where you went to school, or what you studied?

It depends on the job you’re applying for and the level of the role within the company.

In most cases, your degree should make sense for the role. Hiring managers are looking for the tie-in; what's relevant about what a candidate's done in school. That doesn't mean only marketing majors can apply to marketing jobs — marketing teams might hire someone who came out of creative studies like liberal arts, graphic design, or writing. An engineering team, on the other hand, probably won't hire someone without a computer science degree.

marketing resume education section

Three to five years after college or graduate school graduation, you can move your "Education" section to the bottom of your resume — unless you connected with someone through an alumni network or if you know an executive there who also went to your school.

The same thing applies if you haven't completed your degree. Basha Coleman , Historical Optimization Marketing Manager at HubSpot adds, "Not every job requires a degree these days. Relevant work experience and transferable skills are just as valuable. Focus on highlighting your experience so the hiring team can see your expertise."

Want to take your marketing education to the next level and make your resume even more appealing to potential employers? Become a certified inbound marketing professional with HubSpot's free marketing certification .

6. Be consistent with company names and job titles.

Hiring managers will look at where you've worked before (do they recognize the company names or know anyone who works there?) and your titles at those companies.

"If you're applying for a sales position at a software company like HubSpot, we're looking for experience selling software," David Fernandez , former Recruiting Team Lead at HubSpot, told me. "If you're applying for a services position, we're looking for customer-facing experience."

example of a marketing resume

7. Include enough bullet points in each section.

Each position you've had should be accompanied by no more than five to six bullet points. Remember, these hiring managers are scanning your resumes really quickly, so you want to make it easy for them to find and digest the relevant information by consolidating the most important points and putting them first. Paragraphs are a big no-no.

Luckily, you work in a profession where everything can be measured and analyzed, which means it's relatively easy to tell an impressive story of success. Think about all the ways your work can be quantified through hard data and then fill your resume with action-packed bullet points that convey the value you've added.

Focus on accomplishments first before responsibilities and duties. If you had a senior management role, include the number of people you managed. If you built a program from the ground up, call that out.

Also, include goals and metrics that hiring managers can use to compare you against other candidates, and make sure those metrics make sense so you don't confuse the hiring manager. Run the metrics by a family member. I'm serious. If they make sense to them, then they're all set. If not, then you weren't clear enough and you need to tweak the language.

Examples might be increasing social media engagement, improving SEO ROI, driving increased web traffic, reducing bounce rates, boosting landing page conversions, etc. Once you have a list of your results, choose the best four or five and turn these into bullet points like these:

  • Drove 37% improvement in newsletter clickthrough rates by rewriting sales copy.
  • Grew ecommerce sales 23% in just 6 months by redesigning and A/B testing all landing pages.

8. Don't forget to add your dates of employment.

Job hopping isn't the red flag it once was. These days, switching jobs is not only necessary for career growth but it's often cited as one of the fastest ways to grow financially, too.

So don't be afraid to list several back-to-back stints at different companies in a short period of time. As long as you've included your achievements in each role, you're golden.

If you took longer than six months off of work, explain the gap on your resume . If it's something like teaching or the Peace Corps that you can describe like a job, then you can insert it into your resume just as you would any other position:

example resume with peace corps as a position

9. Consider adding interests and hobbies.

Character is something hiring teams are constantly on the lookout for in the candidates they interview and hire. Although character is easily picked up on in person, it's not impossible to get an impression of a person's character from their resume.

To showcase character in a one-way document, Editor in Chief of LinkedIn's Marketing Solutions Blog, Tequia Burt , encourages candidates to be confident in their ability to do the work they're applying for. She adds, "Take pride in what you do. Don't focus on how others will perceive you. Show them how you perceive yourself."

Burt continues, "Be real. Be yourself. Be the best at what you do and let that shine through in your resume." The perfect way to do this is by sharing interests and hobbies.

10. Let your personality and character shine.

Whether you should include interests and hobbies on your resume depends on the company culture and the job. If you're applying for a creative role, hobbies like photography and painting could be interesting to an employer. If you're hiring for an accounting role, then a hobby like skydiving wouldn't be good to include — hiring managers might categorize you as a risk-taker, and do they really want a risk-taker managing their money?

"Think about the conclusions someone could draw from your hobbies relative to the role you're hiring for," Quinn advises. "Do they enhance or detract from the image you're trying to convey? If you know the culture embraces unique individuals that have a broad background and set of interests, then it could be useful information. But conservative organizations probably don't care what you do in your free time — in fact, they could interpret outside hobbies as distractions."

Companies with cultures like HubSpot's want their employees to have some personality and invest in outside interests. So if you're applying to join that kind of culture, an "Interests" or "Hobbies" section could benefit you.

Before including or omitting this section on your resume, gain some intelligence about the company’s environment and culture. (And check out HubSpot's culture code if you haven't already.)

Outdated Resume Practices

Once you've created your resume, you should double check it for errors, mistakes, clarity, or inaccuracies. Use this checklist to ensure your resume presents you and your experience in the best light to marketing recruiters and hiring managers.

1. Using personal statements and objectives.

In fact, we recommend skipping these altogether. Frankly, they're irrelevant. I've spoken with HubSpot recruiters about numerous times where candidates put the name of another local company on there — huge mistake.

Instead, replace it with a "Skills" or "Key Skills" section at the top of your resume, in column format, that highlights the top six to nine skills applicable to the role you’re applying for. Be sure to change these skills for each job and use the job description as a guideline.

Don't plagiarize the job description by any means, but you can pull out key phrases. For example, in the example below, one of the listed skills is "Deep understanding of the consumer lifecycle." That's because the job description asked for exactly that: a deep understanding of the consumer lifecycle and customer journey.

Skills section on a resume

2. Sending an editable file.

This is a big no-no for any industry, but especially marketing. Sending an editable resume file carries many risks:

  • It could lose its formatting, making it difficult to read.
  • It could accidentally be edited or have content deleted.
  • It requires the recruiter to make a few extra clicks to open and download the file.

Instead, submit your resume as a PDF anytime someone asks to see it or when you're applying for a role. Your resume is your professional reputation on paper, so be sure you're the only one who can change it.

3. Submitting a cover letter.

Cover letters vary in importance, depending on the industry or company to which you are applying. Many companies that require you to write a cover letter will read it, but they'll focus mostly on your resume.

With this in mind, it's best practice to draft a cover letter just in case. And you don't need to create one from scratch for each role. Basha Coleman suggests creating a cover letter template. "This can be the base of your cover letter, but it still gives you enough room to customize. That way, you don't feel as overwhelmed when you realize the job description requires a cover letter."

Here's the cover letter template she created as a new marketer applying to roles in her first few years after college:

Marketing Cover Letter Example: Basha Coleman

Make it your own: Use a simple resume format, 10-12pt font size for the body copy, and use actionable statements with quantitative wins.

2. Andrea Fitzgerald

Marketing Resume Examples: Andrea Fitzgerald

Make it your own: If you have 6+ years of experience or are applying to a leadership role, go in-depth about your related experience (even if it means using two pages).

It's Just Like Marketing

As a marketer, you have a talent for communication and a solid understanding of what makes people buy. The good news is that by applying this knowledge to your own resume, you can easily stand out from the crowd.

Editor's note: This post was originally published in July 2018 and has been updated for comprehensiveness.

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  • Resume Tips

7 Best Marketing Resume Writing Services in 2024

Caitlin Proctor headshot

The resume writing landscape has changed a lot in recent years. The advent and rampant use of ATS scans can make this seemingly simple task feel overwhelming. Many people now turn to resume writing professionals. How do you know which resume writing service is best for you? 

At ZipJob, we have a whole team of career experts who have practical experience in the marketing industry and have spent years crafting compelling marketing career documents. We’ve searched across the nation to find the 7 best resume writing services for marketing. 

Briefcase Coach

Chosen Resume

The Lettersmith

Post Up Careers

Resume Assassin

What should you look for in a resume writer for the marketing industry? 

Think of every TV commercial you’ve ever seen. What’s the one thing that stands out? They each tout their product or service as the best. That’s what your resume should do for you--which means your resume writer has to be able to build up your personal brand. This is especially true for a marketing resume as marketing and branding go hand in hand.

A professional resume writer in the marketing industry must understand how to fuse hard skills like SEO, data analysis, target market, content management, and customer relations with soft skills like tenacity, adaptability, and a strong work ethic. By combining those hard and soft skills in a consistent voice targeted to your career goals, you’ll end up with a winning document and personal brand. 

having the right combination of skills is key to passing the ATS scans. Learn how in our guide: 10 Vital Skills to Put on Your Resume & Stand Out

Top Marketing Resume Writing Services

Best Resume Writers: ZipJob.

Pricing: $139 to $299

Turnaround: 3 to 6 days

Writers: 100+

Zipjob partners with clients of all levels (entry-level to executive) and uses cutting-edge technology to propel their clients past ATS scans. It employs resume writers from every industry--including marketing--who incorporate real-world experience and knowledge in constructing ATS optimized resumes that impress hiring managers.

You’ll be paired with a writer who understands your background, knows how where you want to go in your career, and understands how to get you there.

Visit ZipJob or Get a free resume review

2. Briefcase Coach

Briefcase Coach resume writing services

Pricing: $525 to $3,500

Turnaround: 7 days

Briefcase Coach specializes in writing executive level resumes for Fortune 500 marketing roles, but it has services for every career level. With the understanding that searching for a job is stressful, overwhelming, and tiring, Briefcase Coach partners with you from consultation until you land your dream job. The ultimate goal for Briefcase Coach is to help you climb the ladder of your marketing career. 

Visit Briefcase Coach

3. Chosen Resume

Chosen Resumes professional resume writing services

Pricing: $399 to $1,099

Turnaround: 3 days

Chosen Resume is dedicated to telling your marketing career story in a way that makes you stand out from the crowd. By focusing on accomplishments, Marni Vyn helps you articulate your unique brand. At Chosen Resume, you’ll receive one-on-one attention whether you’re just entering the job market, or you have extensive experience under your belt. 

Visit Chosen Resume

Klaxos

Pricing: $399 to $699

Turnaround: 2 to 4 days

Writers: not advertised

Klaxos has been in business since 2009 and has been involved with the career advancement of over 5,000 professionals worldwide. All of their writers are PARWCC certified and they’ve been featured in several popular media outlets. Not only do they fully understand the ins and outs of getting your marketing resume past an ATS scan, they are dedicated to helping your LinkedIn profile stand out among the hundreds-of-millions LinkedIn users. 

Visit Klaxos  

5. The Lettersmith

The Lettersmith award winning resumes

Pricing: $499 to $1,299+

Turnaround: Varies dependent upon service

Deborah L. Schuster, CPRW, is the proprietor of The Lettersmith and was one of the first people to earn the Certified Professional Resume Writer credential back in 1994. In fact, she sits on the certification exam board and empowers new resume writers with skills for success. Deborah has partnered with thousands of clients to produce well-written and well-designed personal career marketing documents including resumes, cover letters, LinkedIn profiles, and thank you letters. 

Visit The Lettersmith

6. Post Up Careers

Post Up Careers marketing resume writing services

Pricing: $140 to $750

Franklin Buchanan spent 10+ years in the talent acquisition field with his finger on the proverbial button of people’s careers. He built Post Up Careers out of a dedication and passion for helping people jump the hurdles of job searching. Franklin’s goal is to help you “post up” in your marketing career by providing customized resumes, cover letters, LinkedIn profiles, and Career Suite packages that offer help with negotiations and interview preparation. The personal brand you develop with Post Up Careers will propel you to the next step of your career. 

Visit Post Up Career

7. Resume Assassin

Resume Assassin

Pricing: $199 to $449

Turnaround: 3 to 5 days

Writers: 1+

Resume Assassin’s mission is “empowering industrious women and men to illustrate their unique strengths and obtain satisfying work.” Mary Southern, a top LinkedIn professional in Austin, TX, will revamp your existing resume or write a new resume that highlights your skills. Resume Assassin’s packages provide keyword analysis and include entry level to executive level targeted marketing documents. Mary has also designed 12 cover letters that you can use to write your cover letter using a fill-in-the-blank template. 

Visit Resume Assassin

The resume writing industry is full of top writers who all have varied experiences, degrees, and recognitions. Keep in mind that a hiring manager who seeks someone skilled in marketing is going to expect you to know how to market yourself. When working with resume writers, ask questions specific to your industry to ensure they know the basics. Then follow their lead to your dream job.

Good luck with your job search!

Note: our team put together this list based on multiple factors including web traffic, industry reputation, and our career experts' experiences. We don't receive compensation for any services on this list beyond our own.

Related posts:

10 Vital Skills To Put On Your Resume

Marketing Manager Resume: Samples & How to Guide

How to Write A Good Resume Summary

Did you like this list? Check out this next: Best Resume Writing Services for 2021 Job Seekers (picked by resume experts!)

Caitlin Proctor, CPRW, Certified Professional Résumé Writer

Caitlin joined the ZipJob team in 2019 as a professional resume writer and career advisor. She specializes in strategic advice for executives, career pivots, and remote workers. Read more resume advice from Caitlin on ZipJob’s blog .

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How To Write a Marketing Resume: Your Step-by-Step Guide (With Templates and Examples)

Preparing to write your marketing resume but not sure where to start? Then you’ve come to the right place. Keep reading for your complete marketing resume guide.

Although you may have the necessary skills and experience to land the marketing job of your dreams, you’ll need to do more. It is vital that you know how to write a marketing resume that sells your value to potential employers.

In this guide, we’ll highlight what you need to include in your marketing resume, walk you through the process of writing yours, and show you where to find the best resume templates. If you’d like to jump to a specific section, just use the clickable table of contents.

  • What’s the main purpose of your marketing resume?
  • What should you include in your marketing resume?
  • How to write a marketing resume from start to finish: A step-by-step guide
  • Where to find marketing resume examples
  • Where to find marketing resume templates
  • Marketing resume FAQs
  • Key takeaways and next steps

Ready to perfect the art of marketing-resume-writing? Let’s go!

1. What is the main purpose of your marketing resume?

The main goal of your marketing resume is to show recruiters that you have the essential hard and soft skills and experience required for the job. Your resume should highlight your creativity and analytical skills—both of which you will need for any marketing role.

As much as hiring managers want to know that you’re a person, your marketing resume should contain more professional than personal information. It summarizes and presents the most relevant skills, qualifications, and experiences you have, allowing an employer to scan through and deduce whether or not you might be a fit for the role. It should be a simple, factual document (unlike your marketing portfolio , which is where you can really let your personality and your personal brand shine through!) 

2. What should you include in your marketing resume?

It can be quite the dilemma deciding what should and should not make it into your marketing resume. As much as you want to share detailed information about yourself and your skills, it’s important to keep it concise. You don’t want to create a 3-page resume.

These are the must-have sections and information for any marketing resume:

  • Name and contact info: Include your  name, phone number, and email address.
  • A personal summary: 2-3 profiling sentences at most, summarizing your abilities and professional goals. This is similar to the headline summary you can add to your LinkedIn profile.
  • Links to relevant online profiles, like LinkedIn or a professional Twitter account.
  • Link to your marketing portfolio: This is a personal website that highlights your skills and experience. You’ll find some marketing portfolio examples to inspire you here .
  • Summary of key marketing skills: Include hard and soft skills relevant to marketing.
  • Education: Share your educational background, especially major degrees and diplomas.
  • Professional experience: Break down past job roles, including dates and your impact in each role.

Now we know what a marketing resume is and what it should include, let’s look at how to go about creating one.

3. How to write a marketing resume: A step-by-step guide

Now that you know what to include, let’s take a closer look at how to organize each section. We’ll also look into how you can use each section to highlight your value to the organization.

1. Choose a marketing resume template

Designing your own resume can be tedious, unless you’re a designer!  If you don’t have the time or know-how to make one from scratch, choose from the vast array of template options available. We’ll share a few places where you can find good templates later on in this guide. 

Keep the following in mind when choosing a template:

  • Readability: Avoid overly aesthetic designs with illegible text. Design matters, but it would be pointless to submit a pretty resume that recruiters can’t read. 
  • Design: We definitely recommend a pop of color on your resume, but keep it minimal. A two-column design might also make it easier to fit more information on your resume.
  • Formatting: A 2018 Jobscan study showed that over 98% of Fortune 500 companies use an Applicant Tracking System (ATS) . These bot-like applications look out for keywords in resumes and are often unable to read images, charts, and other visuals. If your potential employer is one of such companies, then overly stylized resumes like infographic-style resumes, for example, may miss the mark.

In a nutshell: Aim to keep the layout and design of your marketing resume simple, clear, legible, and scannable for both humans and software!

2. Write a compelling summary

Your personal summary features at the top of your resume, and is your chance to pitch yourself—particularly when the job posting does not call for a cover letter. You should highlight your skills and the relevant experience you can bring to your new role, as well as what kind of opportunities you are looking for.

It can be nerve wracking to decide how to present yourself in three sentences. So, as a guide, here are three things to include in your personal summary:

  • Unique selling point, i.e. your core skills and strong points, incorporating keywords from the job description
  • Past work experience with quantifiable impact, if possible
  • What you hope to bring to your potential role

Watch out: A common mistake people make in their summary statement is mentioning what they hope their potential new role will do for them. Sentences like “Marketer hoping to improve skills and gain industry experience” are a no-no, even for entry level jobs. Try these instead:

  • Creative and analytical digital marketing specialist with expertise in email marketing. 2 years of experience growing a mailing list by 150% using marketing best practices.
  • Seasoned digital marketing specialist working with B2B and B2C companies. 3+ years of experience developing and implementing SEO strategies to increase traffic and brand conversions by over 100%
  • Social media marketer with proficiency in Google Analytics, PPC, and social media analytics. Team player with strong community-building skills and a tireless approach toward reaching marketing targets.

3. Add your contact information

This is crucial because recruiters often keep you updated about your application using the contact information provided on your resume. So, be sure to include a functional email address and phone number.

4. Add links to your marketing portfolio

In addition to your contact information and experience listed on your resume, hiring managers want to see your skills in action. Therefore, include a link to your marketing portfolio. This article explains how to create a marketing portfolio if you haven’t done so already. You can include a link to your marketing portfolio in the contact information section.

5. Highlight data-backed skills

This section allows you to expand on your personal summary. Again, refer to the skills mentioned in the job description. Of course, you don’t need to copy the description word for word, but make sure you prove your matching skills in this section.

Keep these other tips in mind for an impactful “Skills” section:

  • Use bullet points to go straight to the point, saving time and page space, and making it easier for the reader to see your skills at a glance
  • Skip the obvious skills like Microsoft Word proficiency and highlight skills that make you indispensable
  • Include data to back up your skills . For example, how much did your SEO skills boost traffic? How many sales did your email marketing strategy generate? How much did your content strategy decrease your site’s bounce rate? Remember to use percentages for a stronger impact.
  • Don’t forget soft skills like communication, teamwork, leadership, or community-building. As usual, add proof. How large a team have you led? How have you shown community-building skills? Be specific.
  • Write in the active voice. Not only does this back up your communication and writing skills, but it highlights expertise more efficiently. For example, doesn’t “Led a team of 20,” sound better than “In charge of leading a team of 20…”?

6. Include your educational background

It’s natural to feel intimidated if you don’t have a degree in marketing , but that’s actually not necessary for starting a career in the field. There are many other ways to learn the necessary skills, many of which are transferable from other jobs, career paths, and fields of study .

Regardless of whether or not you’ve studied marketing specifically, be sure to mention your significant educational qualifications. Here’s what to keep in mind while filling out this section:

  • Write your educational background beginning with your most recent qualification. 
  • If you have a university degree and work experience, it may not be necessary to add your high school diploma—because it goes without saying that you have one. 
  • Spell out your university’s name and mention the degree received in full. For example, University of Virginia, Charlottesville, VA Bachelor of Arts in Marketing [GPA] The same applies if you have a certification from a bootcamp or an online education provider.
  • Where you do not have work experience yet, it might be worth showcasing any university honors, activities, or projects you’ve completed that are relevant to the field of marketing you want to get into
  • If you do not have a university degree, mention your highest educational qualification and include any relevant certifications.

Read this article to find out which qualifications you need to become a digital marketing specialist .

7. Show your professional experience

Typically, in the marketing industry, your professional experience can outweigh any degrees or lack thereof. So be sure to include any and every relevant work experience. 

If you’ve never had a standard marketing job, talk about the times you tried your hand at marketing your own business. Did you ever manage your family’s business social media accounts? Do you have a blog for which you generate content ideas? Then share how much you’ve grown your audience. 

For each experience, add a subheading with the role, organization worked with, and dates showing the period spent at that role. Again, start from the most recent role to the least recent. The dates are vital because they show your career progression and the breadth of your experience. 

As you discuss your past roles, you also want to show the value you brought to past employers. So, use figures and specifically highlight what you accomplished during your time there. 

Now let’s take a look at some marketing resume examples to inspire you!

4. Where to find marketing resume examples

The following articles share some useful real-life marketing resume examples:

  • Kickresume  

Before you start writing your own resume, we recommend reading through some of these examples to get a feel for what works well on a marketing resume. This will inspire you when it comes to creating your own!

5. The best marketing resume templates for 2022

As we mentioned, you can use a resume template to build the foundation of your resume. The good news is, there are lots of free, customizable options out there for you to choose from.

Here are some great resources for finding marketing resume templates:

  • HubSpot’s round-up of free resume templates for marketing, sales, and service jobs
  • Microsoft Word’s resume template
  • Mac OS Pages resume templates
  • Canva’s collection of free resume templates

These templates provide the basic framework and design that will ensure your marketing resume is professional, polished, and easy to read.

6. Marketing resume FAQs

Before we wrap this guide up, let’s answer some frequently asked questions about building a marketing resume.

How long should my marketing resume be?

Ideally, your marketing resume should be one page long, especially if you’re an entry level applicant. One-page resumes are easier to review and often present all the relevant information as concisely as possible.

If you’re a marketing veteran with years of experience enough to fill more than one page, then stick to a maximum of two pages. Any more than that and your resume is probably full of unnecessary information that will overwhelm the relevant content.

What is the best format for a marketing resume?

Marketing recruiters tend to prefer straightforward, traditional resumes. So, stick to basic, chronological resumes. 

As for document formats, .doc and .docx files are the most ATS-readable since they are text-based. But if the submission portal indicates that PDF files are acceptable, you can use those as well.

What will make my marketing resume stand out?

Clear writing, succinct bullet points, and obvious industry expertise will help you stand out on paper.

Should I optimize my marketing resume for certain keywords?

Yes, especially if you’re submitting your resume via recruiting software. Naturally, keywords such as “SEO” and “social media marketing” will pop up in most marketing resumes, so you don’t have to keyword stuff. However, it’s important to make sure you’re using industry terms as much as possible to keep your resume optimized.

What sections aren’t necessary for a marketing resume?

Some sections are optional and may be included based on your knowledge of company culture and whether you have room in your resume for additional sections. A few unnecessary but potentially valuable resume sections are:

  • Career objective: Employers care more about what you’re bringing to the table than helping you build a career. So they may not be too interested in where you see yourself professionally in the future.
  • Hobbies: This is also far from essential, but some hiring managers like to see a hint of personality. Plus, some hobbies speak to an analytic mind, grit, or even passion that helps managers see if you’re a good fit for the company culture.
  • Relevant volunteer opportunities: These can be a great way to show expertise, especially if you don’t have strong professional marketing experience.
  • Relevant honors or personal accomplishments: These can also speak to your personality and interests.

What’s more important, my marketing resume or my portfolio?

Both are critical. Not every job might require a resume, but it’s worth having one on hand to customize as needed instead of starting from scratch whenever you need a resume. Portfolios are crucial as a marketing professional; they go a long way in proving your skills and experience.

7. Key takeaways and next steps

Learning how to write a marketing resume can help you stand out from other applicants. To write a resume that gets recruiters’ attention, you have to be specific, data-driven, and strategic. Highlight your unique selling point as well as essential soft skills. It is also vital that you pay attention to the job description itself to know which skills to focus on in your resume.

Keep these steps in mind:

  • Find an effective marketing resume template
  • Write a compelling summary
  • Add contact information, social profiles, and portfolio links
  • Don’t forget to add educational qualifications
  • Include skills and professional experience

You’re all set to write a winning marketing resume! If you’d like to learn more about forging a career in digital marketing, why not try out this free, self-paced course ?

You may also be interested in reading these guides:

  • Am I a good fit for a career in digital marketing?
  • How to create an awesome marketing portfolio: Your step-by-step guide
  • The ultimate digital marketing specialist salary guide
  • Resume Templates Simple Professional Modern Creative View all
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Susan Shor

Marketing resume examples & templates

Marketing  resume examples & templates

Marketing job market and outlook

A great marketing resume does just what a great marketing campaign accomplishes: It generates leads that become sales. In this case, the leads are interviews and the sale is your next awesome marketing job!

It takes time to create the right campaign, find the right audience and cultivate trust. The same is true of your marketing resume, but we can help make the process smoother.

Resume.io is a powerful tool for job seekers, with writing guides and resume examples for 300+ professions. With our tools and your marketing know-how, you will be on your way to a resume that resonates with hiring managers.

This guide, along with the corresponding marketing resume example, will cover the following topics:

What does a marketing professional do?

  • How to write a marketing resume (tips and tricks)
  • The best format for a marketing resume
  • Advice on each section of your resume (summary, work history, education, skills)
  • Professional resume layout and design hints.

Marketing professionals are responsible for the image of the products and services they represent and for generating interest that leads to sales. 

At its narrowest, marketers place advertising that will be seen by the company’s target audience, but in many cases, marketers must also manage social media, understand consumer behavior and mine data for the best ways to pinpoint exactly how, when and where to market their products and services.

Search for these titles during your job hunt

Don’t miss out on an opportunity because you left a keyword out of your online job search. Here are some titles employers use for marketing professionals, according to creative staffing agency Artisan Talent and HubSpot :

  • Brand manager
  • Account supervisor
  • Business development executive
  • Market development manager
  • Marketing coordinator
  • Marketing manager
  • Product manager
  • Social media marketing/email manager
  • Blog/content marketing/SEO manager
  • Paid marketing manager
  • Public relations/media relations manager
  • Marketing operations manager

The good news here is that companies expect to increase marketing hiring by 7.6% throughout 2021, the CMO Survey reports. Try applying at smaller companies, as they are looking to ramp up hiring much more quickly than larger firms.

Marketing professionals have another bright spot to take comfort in: 72.2% of marketers reported that the importance of their role has grown in the past year. The industry verticals with the highest marketing job growth were consumer services, healthcare, education and technology. 

It’s in your best interest to gain digital media skills if you don’t already have them. Companies are investing heavily in website optimization, digital media and SEO, data analytics and related technology updates, the survey found.

How much do marketing professionals earn?

Salaries vary greatly depending on experience, education and job responsibilities, but here are a few examples.

Title Median annual salary
$107,889
$85,175
$71,908
$70,723

How to write a marketing resume

Getting going on your marketing resume starts with knowing what sections to include. Your CV must contain:

  • The resume header
  • The resume summary (aka profile or personal statement)
  • The employment history section
  • The resume skills section
  • The education section

A great marketing campaign starts with learning about the targeted consumer. The same is true of your resume. Get to know the company you are applying to. Learn about its employees, its philosophy, its products and services. Find out as much as you can about the hiring manager and your prospective boss. Then, target your campaign and remember that you are the brand here.

Use consistent messaging, tone and style throughout your resume and cover letter. Follow these guidelines to make the most of your marketing CV:

  • Keep up your branding throughout your resume and write as though you are addressing the company you wish to work for.
  • Pay attention to creating a polished visual first impression with a resume template that has a creative edge without distracting from your message.
  • Use your SEO optimization skills to target the ATS algorithms.

Beat the ATS

The Applicant Tracking System is your first chance to show off your ability to assess the customer’s needs (in this case the employer!) Use your data analysis abilities to insert appropriate keywords and phrases from the job listing into your marketing resume.

This will not only help you avoid being filtered out of the running for the job, but it will show your prospective employer that you know how to target your market.

Choosing the best resume format for a marketing professional 

Once again, the ATS comes into play. When it scans your resume, it is looking to place information in specific slots. To make the transfer from your document to the company’s HR system, use reverse chronological order, the format the ATS is programmed to scan.

The reverse chronological format centers on your employment history section where you’ll list your relevant work experience starting with the most recent role and working backwards up until about 10 years. This format is also best for marketing professionals since advancement can come through the skills learned in various positions.

Although other formats exist, you should use them only in special circumstances. Recent marketing graduates or those looking for a career shift can check out the resume formats we suggest as chronological alternatives or hybrids. 

For 99% of marketing professionals, reverse chronological order is the way to go.

Resume summary example: define your brand

You’re a creative thinker who knows how to garner interest in your product. The summary section of your marketing resume should be a breeze for you because it allows you a bit of free-flowing text to manage your image. 

Be clear about your message. What creative marketing campaign do you want to highlight here? What skills will make you a standout? You have 3-4 sentences to sell the hiring manager on why you are the right candidate for the job, so make sure your examples focus on the company’s needs.

If you want to take a look at more pointed resume samples, you can click over to our digital marketing resume example or our marketing associate resume sample . If you’re looking for ideas for higher level positions, try our marketing manager resume sample or if you prefer to work for yourself, our marketing consultant resume sample . See here all our marketing resume samples:

  • Social Media Manager resume sample
  • Art Director resume sample
  • Digital Marketing resume sample
  • Event Planner resume sample
  • Content Writer resume sample
  • Magazine Editor resume sample
  • Blog Writer resume sample
  • Content Marketing Associate resume sample
  • Advertising Director resume sample
  • Content Acquisitions Director resume sample
  • Creative Director resume sample
  • Brand Ambassador resume sample
  • Brand Manager resume sample
  • Public Relations resume sample
  • SEO resume sample
  • Marketing Coordinator resume sample

Take some time to consider how you would describe yourself, then add those strong adjectives to your profile. The goal of this section is to complement the rest of your resume and give the hiring manager an intriguing bit of information you can capitalize on during your interview.

You can find a resume example for your summary section below.

Experienced Marketing Specialist adept in overseeing traditional and new media strategies, designed to help companies reach goals in lead generation, brand awareness and user engagement.     

Employment history sample: your career roadmap

Your employment history section is the place in your marketing resume where chronological order comes into play. Bulk up your most recent job description and slim down your earlier positions as your career advances. That’s because recruiters are most interested in what you have done lately.

Develop each bullet item as though you were touting a product. (In fact, you are!) Start off with a strong action word, followed by the details, numbers and statistics that make your accomplishment all the more impressive.

  • Generated 20% more leads weekly by refreshing social media campaign on a daily basis
  • Wrote new marketing campaign that increased leads

Remember to optimize for the job. Focus on the skills your prospective employer seeks. If you can prove you are already doing the job they are hiring for, all the better.

Below you will find an adaptable employment history resume example.

  • Worked to establish and implement strategic marketing plans designed to capitalize on market opportunities and achieve growth.
  • Assessed competition and determined business and marketing plans to be implemented.
  • Worked to foster a marketing plan that promoted brand awareness and effectively launched messages.
  • Led the company on strategy, content, and creative initiatives for fully-integrated marketing communications.
  • Successfully managed company social media accounts.
  • Developed and managed email campaigns.

CV skills example: smart content

You know that if you don’t capture your target market’s attention in seconds, they are on to the next ad. That’s why the skills section of your marketing resume is so important. Many recruiters will glance here first to quickly see what skills you bring. If your list falls short, they are on to the next CV.

This CV section is the easiest to personalize for the ATS, so when you refresh your marketing resume for each position, you may want to start here to set your message. Make sure the skills listed here work with the other sections to form a coherent picture of your abilities.

Show you are a “T-shaped marketer”

What does that mean? That you have both a breadth and depth of knowledge. You have the base knowledge of business, marketing foundational skills and channel expertise. Here are the top 10 skills you need to demonstration, according to professional training company Digital Vidya :

storytelling content writing technical knowledge analytics pay per click
SEO social media  email marketing video marketing designing

Choose three to five of these abilities and then add some soft skills such as organization and communication to create a well-rounded skills section.

Below you will find a skills section resume example.

  • Content Marketing
  • Digital Marketing
  • Effective Time Management
  • SEO Optimization Skills
  • Collaboration Skills
  • Content Research & Development

Marketing education resume example

The education section of your marketing resume is a listing of your academic degrees. Most marketing management positions require a bachelor’s degree. If you have a master’s degree or higher, there’s no need to include high school.

You may have learned many of your skills on the job, but if you have taken any classes that enhance your candidacy, list those here as well.

If you have earned marketing awards or other accolades or are active in professional organizations, you may create a separate section called “Awards and Affiliations” to highlight your career achievements as well as your networking efforts.

Below you will find an education section resume example as a formatting guide.

  • Bachelor of Science in Marketing, Boston College, Boston
  • Sep, 2010 - May, 2014
  • High School Diploma, Ipswich High School, Ipswich
  • Sep, 2006 - May, 2010

Resume layout and design: you got this!

No brand is complete without a look. What is yours? You want to make a splash without looking flashy. You want to be remembered, but you don’t want your design overwhelming your message. As a marketing professional, you know these things! Make use of your skill to create a document that says, “I am a creative professional. I know how to draw the eye in and make the message clear.”

You may be tempted to go for color, graphics or elaborate fonts, but remember that your real goal is to impress with the content of your resume. Recruiters want to be able to find the information they need quickly and without eye strain. Stick to legible fonts and just a bit of color, if you must.

An attractive header that’s appropriate for the company and position is one of the key elements that will make your resume stand out. You may even choose to use different layouts for different companies. A resume template can make the formatting process much easier and give you more time to concentrate on the writing.

Key takeaways for a marketing resume

  • You know all about presenting a brand, so use that skill here to create your career brand.
  • The demand for marketing professionals is on the upswing, especially in smaller companies — digital skills are a must.
  • Make sure to add in keywords from the job description using the exact same language as the employer to overcome the ATS.
  • Check out our marketing resume sample for more ideas on how to create an attractive and functional page layout.

Beautiful ready-to-use resume templates

10 Marketing Resume Examples and Templates for 2024

10 Marketing Resume Examples and Templates for 2024

Jacob Meade

Marketing Resume Templates and Examples (Download in App)

  • Most Popular Marketing Resumes
  • Social Media Marketing
  • Marketing Specialist
  • Product Marketing
  • Marketing Analyst
  • Digital Marketing Manager
  • Product Marketing Manager
  • Marketing Manager
  • Resume Text Examples

How To Write a Marketing Resume

  • Entry-Level
  • Senior-Level

10 Marketing Resume Examples and Templates for 2024

Most Popular Resume Templates and Examples (Download in App)

Social media marketing resume example.

Social Media Marketing Resume Example

Marketing Specialist Resume Example

Marketing Specialist Resume Example

Product Marketing Resume Example

Product Marketing Resume Example

Marketing Analyst Resume Example

Marketing Analyst Resume Example

Digital Marketing Manager Resume Example

Digital Marketing Manager Resume Example

Product Marketing Manager Resume Example

Product Marketing Manager Resume Example

Marketing Manager Resume Example

Marketing Manager Resume Example

Marketing Text-Only Resume Templates and Examples

Mina Sayed (123) 456-7890 [email protected] LinkedIn | Portfolio Miami, FL 12345

A social media marketing coordinator with three years of experience specializing in brand messaging, content writing, data analytics, and Hootsuite. A proven track record of developing marketing strategies and executing social media campaigns to drive brand exposure across target audiences.

Professional Experience

Social Media Marketing Coordinator, Rise Marketing Inc., Miami, FL June 2022 – present

  • Oversee all aspects of social media marketing for a premiere technology start-up, manage Facebook, LinkedIn, and Twitter accounts, and improve followership by over 400% across all social media platforms
  • Coordinate with the marketing team and senior leadership to establish a brand identity centered on trust and integrity and ensure alignment with target audiences and core demographics
  • Support marketing initiatives for the launch of a new software product, coordinate social media campaigns, and raise awareness of online launch events

Social Media Marketing Intern, University of Florida, Gainesville, FL September 2021 – June 2022

  • Managed social media editorial calendars and platforms in coordination with a team of students and three faculty advisors, including LinkedIn, Twitter, and Facebook
  • Spearheaded a Twitter campaign to raise awareness of student cultural organizations and events and collaborated with the team to overhaul social media strategy, resulting in a 200% increase in engagement
  • Brand messaging
  • Content writing
  • Data analytics
  • Marketing strategy
  • Social media marketing

Certifications

  • Certified Social Media Manager (CSMM), 2022

Bachelor of Science (B.S.) Marketing University of Florida, Gainesville, FL September 2017 – June 2021

Aliya Jackson (123) 456-7890 [email protected] LinkedIn | Portfolio San Diego, FL 12345

A Senior Digital Marketing Specialist with eight years of experience specializing in SEO marketing, social media advertising, and content marketing. A strong history of building successful brands and expanding online presence. Adept at developing strategies to drive community engagement and market penetration.

Digital Marketing Strategist, Skyline Marketing Inc., San Diego, CA October 2018 – Present

  • Manage all online marketing for a portfolio of 12 client accounts valued at $100K-$300K, define digital marketing strategy, and align brand messaging with target audiences across a variety of industries, including technology, fitness, travel and hospitality, and healthcare
  • Collaborate with marketing teams to develop visual materials, content, and website designs
  • Enhance social media presence for clients across Facebook, Twitter, and YouTube, leading to a 55% increase in followers and a 72% increase in community engagement on average

Digital Marketing Coordinator, West Beach Fitness, San Diego, CA June 2015 – October 2018

  • Defined digital marketing strategy for a new fitness center and developed range of marketing materials, including brochures, articles, press releases, newsletters, and videos
  • Established and managed social media presence on Facebook, Twitter, and Instagram, developed a series of YouTube fitness videos, and generated a 35% increase in community engagement across all accounts
  • Drove SEO marketing initiatives, performed research to enhance keyword optimization, conducted link-building campaigns, and increased web traffic by over 200%
  • Digital Marketing Strategy
  • SEO Marketing
  • Lead Nurturing
  • Content Marketing
  • Certified Web Professional – Web Developer, IWA, 2016
  • Certified Digital Designer (CDD), ADA, 2015

Bachelor of Science (B.S.) Marketing University of San Diego, San Diego, CA September 2011 – June 2015

Joseph Corbin (123) 456-7890 [email protected] LinkedIn | Portfolio Seattle, WA 12345

A Marketing Manager with 10+ years of experience defining brand messaging and leading campaigns for enterprise organizations. A proven track record of identifying opportunities to enhance digital marketing efforts and grow brand awareness across core demographics. Adept at building and leading diverse marketing teams.

Marketing Manager, West Coast Airlines, Seattle, WA July 2016 – Present

  • Develop and implement large-scale campaigns to enhance brand awareness for a premiere airline valued at $200M, oversee the redesign of landing page, and increase sales conversions by 42%
  • Manage and build a 20-person marketing team, oversee an annual budget of $30M, lead paid, social, and digital marketing initiatives, and achieve a 150% ROI on average for marketing campaigns
  • Analyze KPIs, market indicators, and industry trends to revamp brand messaging and identity with an emphasis on diversity, inclusion, and equity (DEI)

Marketing Manager, White Tiger Consulting, Seattle, WA June 2013 – July 2016

  • Managed a team of 15 marketing specialists, social media coordinators, and graphic designers to enhance visual marketing and brand identity for a $1.5M client portfolio
  • Led initiatives to unify visual marketing and brand messaging across all platforms, coordinated with key stakeholders to define marketing strategy, and increased web traffic by up to 300% for clients
  • Analyzed Google Analytics to evaluate online presence and define SEO marketing strategy, delivered presentations to clients, and identified opportunities to enhance web page performance
  • Marketing Strategy
  • Cross-Functional Leadership
  • Brand Messaging
  • Project Management

Bachelor of Science (B.S.) Marketing University of Washington, Seattle, WA September 2009 – June 2013

Yaling Zhang (123) 456-7890 [email protected] LinkedIn | Portfolio San Francisco, CA 12345

A social media marketing manager with five years of professional experience, specializing in Google Analytics, SEO strategy, and brand messaging. A strong history of leveraging creative marketing approaches to grow brand awareness and social media presence.

Social Media Marketing Manager, Cadence Marketing Solutions Inc., San Francisco, CA August 2021 – present

  • Develop and implement comprehensive social media strategies to increase brand visibility and engagement by 32%
  • Analyze social media performance using Google Analytics, leading to data-driven adjustments that improved customer acquisitions by 23%
  • Manage four social media accounts and ensure consistent brand voice and timely response to customer inquiries

Social Media Marketing Coordinator, GoPro, San Francisco, CA June 2019 – August 2021

  • Created engaging content for various social media platforms, contributing to a 15% increase in followership and a 16% increase in engagement rates
  • Developed and implemented high-impact SEO strategies to improve website visibility, resulting in a 35% increase in organic traffic
  • Coordinated with sales and product teams to develop integrated marketing campaigns, leading to a 20% increase in product sales
  • SEO strategy
  • Content development
  • Google Analytics
  • Certified Social Media Manager (CSMM), 2019

Bachelor of Science (B.S.) Marketing University of San Francisco, San Francisco, CA September 2015 – June 2019

John Bergsen (123) 456-7890 [email protected] LinkedIn | Portfolio New York, NY 12345

A marketing specialist with six years of professional experience specializing in digital marketing, content development, and lead generation. A proven track record of executing high-impact campaigns to enhance audience engagement and drive brand growth.

Marketing Specialist, Solaris Marketing Inc., New York, NY February 2019 – present

  • Define and execute a wide range of digital marketing campaigns, evaluate consumer trends, and provide recommendations to enhance digital presence for major client accounts valued at $120,000 to $300,000
  • Utilize Google Analytics to analyze web performance and identify opportunities to increase paid search and organic traffic by up to 32%
  • Coordinate cross-functionally with digital marketing teams, web developers, and client stakeholders to define effective marketing strategies in alignment with brand goals

Marketing Specialist, Elevate Education, New York, NY June 2018 – February 2019

  • Led a variety of digital marketing initiatives to drive traffic and improve lead generation for a premier e-learning company, resulting in a 130% increase in enrollments
  • Conducted comprehensive analysis of SEO performance and competitor sites to enhance web copy, resulting in a 14% increase in site traffic
  • Executed a large-scale project to launch online advertisements on LinkedIn and Facebook, contributing to a 24% increase in sales conversions
  • Digital marketing
  • Competitive analysis
  • Data-driven decision-making
  • Copywriting
  • Brand awareness
  • Professional Certification in Digital Marketing, AMA, 2018

Bachelor of Science (B.S.) Marketing Columbia University, New York, NY September 2014 – June 2018

Raymond Ortiz (123) 456-7890 [email protected] LinkedIn | Portfolio Nashville, TN 12345

A product marketing professional with eight years of experience specializing in campaign strategy, behavioral analysis, and brand messaging. A proven track record of supporting new product launches and identifying opportunities to drive sales and brand awareness.

Product Marketing Specialist, Starlight Gaming Co., Nashville, TN July 2018 – present

  • Develop and implement comprehensive marketing strategies for a gaming electronics product line generating over $2.3 million in annual revenue, contributing to a 67% increase in product sales over two years
  • Leverage analytics tools to monitor campaign performance and identify opportunities to enhance digital strategies, resulting in a 14% increase in marketing ROI
  • Collaborate with cross-functional teams, ensure alignment of marketing activities with overall project goals, and cultivate an inclusive team environment

Product Marketing Specialist, Skyline Gaming Studio, Nashville, TN June 2016 – July 2018

  • Created high-impact marketing content to support new product launches for an indie gaming studio, developed and implemented social media campaigns, and identified opportunities to enhance brand awareness in a crowded marketplace
  • Analyzed consumer demographics and tailored campaign strategies toward target audiences, contributing to $4.5 million in product sales
  • Product marketing
  • Project management
  • Cross-functional collaboration
  • Behavioral analysis
  • Professional Certified Marketer (PCM), AMA, 2016

Bachelor of Science (B.S.) Marketing University of Tennessee, Knoxville, TN September 2012 – June 2016

Jessica Lang (123) 456-7890 [email protected] LinkedIn | Portfolio Detroit, MI 12345

A marketing analyst with seven years of professional experience specializing in market research, competitor analysis, and digital marketing strategy. A strong history of analyzing complex data and consumer behavior to support strategic decision-making for high-end brands.

Marketing Analyst, FitBit, Detroit, MI March 2019 – present

  • Conduct extensive market research and analysis to identify key market trends, leading to a 15% increase in engagement across targeted marketing campaigns.
  • Develop and implement comprehensive marketing strategies, resulting in a 20% increase in product sales by 20% within the first quarter of implementation
  • Prepare and deliver detailed reports to senior management, providing actionable insights and recommendations to support data-driven decision-making.

Marketing Analyst, Highland Auto Insurance, Detroit, MI June 2017 – March 2019

  • Performed in-depth marketing research and competitor analysis, providing valuable insights into customer behavior and competitor strategies
  • Supported the development of innovative digital marketing strategies, resulting in a 10% increase in market share within the first year
  • Utilized various marketing software and Google Analytics to analyze data, generate reports, and improve the effectiveness of digital campaigns
  • Marketing research
  • Competitor analysis
  • Data analysis
  • Consumer behavior
  • Trend analysis
  • Certified Market Research Analyst (CMRA), IIMRA, 2017

Bachelor of Science (B.S.) Marketing University of Michigan, Ann Arbor, MI September 2013 – June 2017

Allison Diamond (123) 456-7890 [email protected] LinkedIn | Portfolio 123 Your Street, Newark, NJ

A Digital Marketing Manager with eight years of professional experience, specializing in SEO, Google Analytics, email marketing, and social media campaigns. A strong history of delivering world-class marketing solutions to grow digital presence and brand awareness for clients. A strong cross-functional leader with expertise in marketing automation.

Digital Marketing Manager, SEO Marketing Pros, Newark, NJ May 2016 – Present

  • Manage the development of digital marketing strategies for enterprise client accounts valued at $1.5M-$5M in annual incremental revenue, including the execution of Google Ad campaigns and rebranding initiatives
  • Coordinate cross-functionally with web development teams to enhance customer web properties and drive SEO, resulting in 50%-250% increases in page views
  • Oversee social media marketing campaigns to grow brand awareness and lead generation for emerging product lines on Instagram, Facebook, and YouTube
  • Interface with C-level executives and client stakeholders to identify target demographics and define brand messaging across all marketing channels

Digital Marketing Manager, Alita Inc., Newark, NJ May 2011 – May 2016

  • Developed, managed, and executed SEO, affiliate advertising, and social media programs to drive customer engagement and acquisition in a crowded marketplace for a high-end shoe brand with over $20M in annual revenue
  • Drove end-to-end digital marketing campaigns for three footwear product lines, analyzed KPIs, and coordinated with marketing teams to define customer retention strategy
  • Led social media campaigns and email blasts to generate new leads and retain existing customers, which contributed to a $1.5M increase in sales

Bachelor of Science (B.S.) Digital Marketing University of Newark, Newark, NJ September 2007 – May 2011

  • Search Engine Optimization (SEO)
  • Account-Based Marketing (ABM)

Raheem Richardson (123) 456-7890 [email protected] LinkedIn | Portfolio 123 Franklin Pike, Nashville, TN 12345

Resourceful Product Marketing Manager with 7+ years of experience. Collaborate across functional lines to set high-impact market strategies and hone client communications.

Product Marketing Manager, 23andMe, Nashville, TN October 2017 to Present

  • Coordinate marketing and promotions of various company products
  • Write, edit, and distribute content to various communication platforms, including web, PR, advertising, social media, and sales support materials
  • Review and offer product feedback to content writers, project managers, and other marketing staff
  • Helped drive 2M+ new visits to company website in the past year, building a powerful new online market presence
  • Streamlined marketing processes to achieve greater daily efficiency

Product Marketing Specialist, 23andMe, Nashville, TN September 2015 to October 2017

  • Created sales and marketing materials for 5 product launches, laying groundwork for $300K new yearly revenue
  • Earned “Marketing Employee of the Month” twice for improvements to product marketing literature and sales tools

Bachelor’s Degree – Communications University of Tennessee, Knoxville, TN

  • Fluency in Spanish | Proficiency in Italian
  • Competitor & Market Analysis
  • Consumer Analytics
  • Content Writing & Editing
  • Cross-Functional Collaboration
  • Customer Needs Assessment
  • Customer Satisfaction
  • Digital & Social Media Marketing
  • Integrated Marketing Communications
  • Market Share Growth
  • New Product Launch
  • Pricing Strategy
  • Process Redesign & Improvement
  • Product Branding & Positioning
  • Product Demand Forecasting
  • Public Speaking & Presentations
  • Sales Team Training & Support
  • Strategic Brand Management
  • Time & Resource Management

Zara Sparks (123) 456-7890 [email protected] LinkedIn | Portfolio 123 Your Street, Columbus, OH 12345

Professional Profile

A Digital Marketing Manager with seven years of experience, specializing in brand messaging, Google Analytics, SEO marketing strategy, and cross-functional leadership. A proven track record of managing multi-million dollar budgets and executing digital campaigns to enhance user engagement and drive market penetration.

Digital Marketing Manager, Vera Bradley, Fort Wayne, IN March 2019 – Present

  • Manage marketing strategy and execution across a variety of channels, oversee an annual budget valued at $3.5M, conduct media buying, and lead a 20-person marketing team
  • Partner with the merchandising team to coordinate product highlights across all digital efforts, ensure cohesive brand messaging, and identify opportunities to improve user engagement
  • Conceptualize and implement new email marketing strategy and campaigns, resulting in a 25% click-thru rate (20% above industry average)

Marketing Manager, CeraVe, Indianapolis, IN July 2013 – August 2015

  • Led a dynamic team comprised of 10 marketing specialists, coordinated all aspects of campaign execution, and spearheaded a variety of B2B marketing initiatives, resulting in a 250% ROI on average
  • Coordinated with client stakeholders to deliver copywriting services and web content for new product launches and serve as the point of contact for client accounts valued at up to $400K

Bachelor of Business Administration in Finance University Of North Carolina, Chapel Hill, NC, May 2013

  • Digital Marketing
  • Market Forecasting
  • Social Media Strategy
  • Customer Relationship Management (CRM)
  • HubSpot Content Marketing Certification, 2016

To craft an accomplishment-driven marketing resume, emphasize career achievements rather than day-to-day job responsibilities. As you build your resume, reflect on your value to your clients, teams, and organizations. Also, evaluate your long-term goals and determine whether your content aligns with your career objectives.

For example, if you’re a marketing manager transitioning to a director of corporate communications, heavily emphasize your public relations experience. If you’re pursuing a career in digital marketing, you’d highlight your versatility and advanced knowledge of search engine optimization (SEO), social media, and brand messaging. We’ll provide valuable insights to help you translate your career experience into a powerful marketing document.

1. Write a dynamic profile summarizing your marketing qualifications

It’s important to grab the hiring manager’s attention as early as possible on your resume. Crafting a strong professional profile lets you draw attention to your most relevant qualifications at the top of your document. Start by including your title, years of experience , and three to four specializations that align with the job posting in the first sentence. In the following sentences, provide industry-specific details to demonstrate your area of marketing expertise. This will help you make a solid first impression on prospective employers.

Senior-Level Profile Example

Entry-level profile example.

A social media marketing coordinator with three years of experience specializing in brand messaging, content writing, data analytics, and HootSuite. A proven track record of developing marketing strategies and executing social media campaigns to drive brand exposure across target audiences.

2. Add your marketing experience with compelling examples

As a marketing professional, craft bullet points to showcase your most compelling achievements within your industry. Hard numbers, metrics, and monetary figures should be incorporated wherever possible to establish a sense of scope for your accomplishments. The most important aspect of the resume-building process is drawing attention to the bottom-line value you bring to your clients, teams, and organizations. Even if you can’t quantify an accomplishment using data, you can still highlight the positive impact of your contributions. This makes all the difference in generating interviews during the job search.

Senior-Level Professional Experience Example

Marketing Manager, West Coast Airlines, Seattle, WA July 2016 – present

  • Develop and implement large-scale campaigns to enhance brand awareness for a premiere airline valued at $200 million, oversee the redesign of the landing page, and increase sales conversions by 42%
  • Manage and build a 20-person marketing team, oversee an annual budget of $30 million, lead paid, social, and digital marketing initiatives, and achieve a 150% return on investment (ROI) on average for marketing campaigns
  • Analyze key performance indicators (KPIs), market indicators, and industry trends to revamp brand messaging and identity with an emphasis on diversity, inclusion, and equity (DEI)

Entry-Level Professional Experience Example

Social Media Marketing Coordinator, Rise Marketing Inc., Miami, FL June 2020 – present

3. Include education and certifications relevant to marketing

Certifications are especially important for professionals within the marketing industry. You can pursue a wide range of certifications, so focus on credentials that further emphasize your expertise within your specific type of marketing. Digital marketing managers will value certifications that emphasize their knowledge of SEO and content marketing. If you’re focused on product marketing, prioritize a Professional Certified Marketer (PCM) credential.

  • [Degree Name]
  • [School Name], [City, State Abbreviation] [Dates Enrolled]
  • Bachelor of Science (B.S.) Graphic Design
  • Temple University, Philadelphia, PA September 2012 – June 2016
  • [Certification Name], [Awarding Organization], [Completion Year]
  • Certified Web Professional – Web Developer, IWA, 2018
  • Certified Digital Designer (CDD), ADA, 2017

4. List key skills and proficiencies for marketing

Most organizations rely on Applicant Tracking Systems (ATS) to identify qualified candidates for job openings. To ensure ATS compliance, incorporate keywords that match the job description. However, it’s also important to understand that hiring managers want tangible examples of you using your marketing skills throughout your career. Rather than simply listing SEO marketing in your skills section, craft a bullet point detailing a specific campaign you managed and describing the results. Below are potential keywords you may encounter during the job search:

Key Skills and Proficiencies
Brand awareness Brand marketing
Brand messaging Campaign development
Content marketing Content strategy
Copywriting Digital advertising
Digital marketing Email marketing
Google Analytics KPIs
Marketing strategy Product marketing
Project management Public relations
Search engine marketing (SEM) SEO
Social media marketing WordPress

How To Pick the Best Marketing Resume Template

Selecting a template for marketing resumes can be more complicated than in other industries. It’s best to have a straightforward template that organizes your content effectively. But you may also want to prioritize the aesthetic presentation of your template as a way of illustrating your personal brand as a marketing professional. The key is to achieve a healthy balance rather than have flashy colors and bulky graphics overshadow your career achievements.

Frequently Asked Questions: Marketing Resume Examples and Advice

What are common action verbs for marketing resumes -.

It’s easy to run out of action verbs during the resume-building process. Often, a limited number of verbs can describe your career achievements accurately. Marketing positions often involve much content writing, and using the same verbs repeatedly may create a negative image of your writing capabilities. We’ve compiled a list of action verbs you can use to craft your bullet points:

Action Verbs
Analyzed Built
Conducted Coordinated
Created Designed
Developed Drove
Enhanced Executed
Generated Identified
Implemented Improved
Increased Led
Managed Partnered
Spearheaded Supported

How do you align your resume with a job description? -

According to the Bureau of Labor Statistics , marketing jobs are expected to experience a 10% increase in growth from 2021 to 2031. This is a $1 billion industry within the U.S ., and there’s a growing need for marketing professionals who can leverage data and develop strategies to reach target audiences. Despite the positive outlook, you must align your resume with the job description to secure the most lucrative opportunities.

For example, if a company is looking for a digital marketing manager with a strong background in content writing and SEO, highlight your experience creating quality web copy to improve user engagement, time-on-page, and web traffic. If an organization is seeking an expert in growth marketing, you could illustrate how you utilized multi-channel marketing to improve conversion rates. By tailoring your resume to the job description, you’ll significantly increase your odds of landing the interview.

What is the best marketing resume format? -

Marketing resumes should always use a reverse chronological format. This ensures that your most recent and relevant experience is featured at the top of your resume. Functional resumes, also known as skill-based resumes, are considered outdated by hiring managers and recruiters. This approach prioritizes listing skills and qualifications but lacks the detail required to properly convey your career achievements.

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Providing a matching cover letter can bolster your chances of landing the interview if the document is carefully tailored towards individual job opportunities. Rather than only reiterating information from the resume, mention something specific about the company’s reputation or work culture in the middle paragraphs. This will show prospective employers you’ve researched beforehand and are genuinely interested in the position. For more guidance, view our marketing cover letter guide .

Jacob Meade

Jacob Meade

Certified Professional Resume Writer (CPRW, ACRW)

Jacob Meade is a resume writer and editor with nearly a decade of experience. His writing method centers on understanding and then expressing each person’s unique work history and strengths toward their career goal. Jacob has enjoyed working with jobseekers of all ages and career levels, finding that a clear and focused resume can help people from any walk of life. He is an Academy Certified Resume Writer (ACRW) with the Resume Writing Academy, and a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers & Career Coaches.

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11 Digital Marketing Resume Examples for 2024

Stephen Greet

Digital Marketing Resume

  • Digital Marketing Resumes by Experience
  • Digital Marketing Resumes by Role

Writing Your Digital Marketing Resume

  • Entry-Level
  • Senior-Level

Entry-level digital marketing resume example with internship experience

You’ve heard the saying that the hardest part is getting started. When it’s time to  write your digital marketing resume or create a cover letter , staring at a blank page is undoubtedly the worst and most intimidating part of the process.

To help alleviate this stress, we’ve researched what hiring managers want to see on digital marketing resumes. Now we’re sharing our findings with you so you can  build a resume  with confidence.

These digital marketing resume samples have  helped digital marketers get interviews at companies like Slack and Stripe , so they’re a great place to get inspiration for your own resume. No matter what digital marketing role you’re striving for, use our writing tips and templates to help you land more interviews (and get the job) in 2024!

or download as PDF

digital marketing resume example with 11 years of experience

Why this resume works

  • To help you with the formatting process, you can choose a  resume template  so you can easily edit and rearrange sections to your liking. Just be sure to keep everything to one page!
  • Think about what you’ve done and how that might translate to revenue or savings.
  • For example, did you introduce a new tool that saved your company hours of manual labor? Did you implement new sales funnel techniques that created more conversions?

Digital Marketing Manager Resume

Digital marketing manager resume example with 7 years of experience

  • Project ownership also means that you’re in charge of the outcome, so if you have definitive metrics related to your success, include them! 
  • Beyond having proper  resume formatting , you should always  check your resume  multiple times before you hit “submit.”

Entry-Level Digital Marketing Resume

entry-level digital marketing resume example with 5 years of experience

  • If you have a college degree, an easy way to demonstrate your skills is by adding a “relevant courses” section. Include a handful of relevant marketing, sales, or communication courses to show what you’ve learned quickly.
  • You can also add a projects section to show you have the drive to succeed as a digital marketer. Don’t have any projects? No problem! You can create a personal website or build your own social media following to showcase your skills.
  • This three-to-four-sentence statement explains some of your skills, which job you’re applying for, and what you hope to bring to your future workplace. We’d recommend writing a full paragraph and then cutting it down in stages until you’ve got a concise statement that immediately sells your qualifications.

Senior Digital Marketing Manager Resume

Senior digital marketing manager resume example with 11 years of experience

  • Since you’re applying for a senior role, your work must reflect increased responsibility. Always include any opportunities you’ve had leading a team or developing campaigns from scratch.
  • Use strong action verbs like “built,” “supervised,” and “directed” to further highlight your leadership abilities!
  • Although soft skills are important, most of your skills should be hard (aka technical) skills you’ve learned. Good examples include  Google Analytics ,  email marketing ,  SEO , and  paid acquisition

Digital Marketing Intern Resume

Digital marketing intern resume example with freelance experience

  • Your metrics on SEO achievements, traffic conversions, and ability to leverage digital tools to grow ROI will add authority to your digital marketing intern resume.

Digital Marketing Executive Resume

Digital marketing executive resume example with 5 years of experience

  • When listing down the skills in your digital marketing executive resume, remember to add research tools such as SEMrush and Google Analytics. Proficiency in these tools speaks volumes about your expertise in monitoring traffic data and staying on top of each digital trend!

Digital Marketing Strategist Resume

Digital marketing strategist resume example with 8 years of experience

  • Try taking inspiration from Noah’s first bullet point and see how his digital marketing strategist resume gets straight to the point and adds how his leadership in a backlink strategy improves domain authority by 62%!

Digital Marketing Coordinator Resume

Digital marketing coordinator resume example with 3 years of experience

  • Recruiters want to see your metrics on sales, positive customer engagement, revenue generation, and unique solutions to business problems in your digital marketing resume.

Digital Marketing Analyst Resume

Digital marketing analyst resume example with 9 years of experience

  • So, that means you need to show the results of your work. What did you do that resulted in a positive impact on the company?
  • For example, did you save time by automating reports? Did you uncover an insight through A/B testing that improved conversion or retention rate? You’ve done good things; now you just need to find and define them!
  • The first option sounds much better, of course! Make the formatting process easier by using a  resume template  that’s easy to edit so you can move sections, add color, change fonts, and more. Make your resume as unique as you!

Digital Marketing Specialist Resume

Digital marketing specialist resume example with 15 years of experience

  • Use bulleted lists to make your skills and work experience points easy to skim or speed-read.
  • Take every opportunity to demonstrate relevance toward the job at hand. Hopefully, your most recent jobs are also the most relevant, so all you should have to do is alter minor details to match the job description.
  • Vouch for yourself by packing your work history with measurable examples of accomplishments, like retention rate boosts or large-scale projects.

Digital Marketing Director Resume

Digital marketing director resume example with 18 years of experience

  • Since you’re applying for a high-level position, you need to show how you’ve advanced in your career, which you can do by emphasizing your most recent accomplishments. Did you create new marketing campaigns that resulted in higher conversions? Did you acquire a host of new clients? Think back on what you’ve achieved and how you can use that to your advantage!
  • For example, if you increased customer satisfaction rates, how much did they improve? How many departments did you work with? Adding numbers is an excellent way for employers to evaluate your work!

Related resume guides

  • Marketing Manager
  • Business Development

Overwhelmed job seeker at desk with hands in air questions how to write job materials

Your digital marketing resume serves as your first impression to employers, which means you want it to be formatted correctly for prospective employers. Correct  resume formatting  ensures your digital marketing resume is readable, logical, and professional. 

The most popular formats for resumes are the reverse-chronological, functional, and combination/hybrid formats.

Reverse-chronological, functional, and combination formats

  • Reverse-chronological:  This format is the most popular and the most preferred by employers. (It’s the tried and true resume standard!) It’s the best format if you have a strong work history with no employment gaps. It’s also the best option to showcase experience because it provides a clear timeline of your career progression. In this format, your work history and experience are listed in reverse-chronological order, starting with your most recent position.
  • Functional:  The functional format is usually used by individuals who have gaps in their work history, have changed careers a few times, or have little relevant experience. Your skills and abilities are listed first in this format instead of your work history. 
  • Combination:  This format mixes the reverse-chronological and functional formats to place equal emphasis on skills and work history.

It’s difficult to know which format to choose when  writing your resume . If you’re unsure which to choose, it’s best to use the reverse-chronological format because it’s easy to read with a logical flow. Plus, it’s the unofficial standard for resumes, so employers (and the ATS) know how to scan it quickly.

resume writer marketing

Digital marketing resume header

You already know the importance of marketing, so when it comes to your resume header, this is where you should display relevant information prominently. It should be located at the top of your digital marketing resume.

The font you use for your name should be larger than that of the rest of the resume, and you should also include the job title (slightly smaller than your name) of the role you’re seeking.

Underneath your title and name, you need to put your contact information, starting with your email address. Avoid using the email you created in high school—if the only handle you have is [email protected] , it takes just a few minutes for a tech-savvy individual such as yourself to set up a new Gmail account with a professional handle.

After your email, add your phone number in case employers wish to contact you directly. Then it’s up to you whether you list your location (just your city and state) and social media links. Your location may be important to alert employers to your availability for an in-person interview, but you can leave it out if you’re out of state.

If you have a LinkedIn profile or other professional websites, list the URLs in your contact header. This is a good way to showcase your skills and experience to employers. (Plus, many employers require your LinkedIn profile on your application.)

resume writer marketing

What you need to know about the ATS

When you’re applying for a digital marketing position, it’s important to know about applicant tracking systems, also known as the ATS. Employers use the ATS to scan resumes and filter through potential candidates. If your resume isn’t formatted correctly or lacks keywords, it will be filtered out, and you won’t be considered for the position.

If you’re using a  Google Docs resume template  or a  Word resume template , consider certain formatting elements to beat the ATS: 

  • Use standard one-inch margins on all sides of your resume; reduce it by a half-inch if needed. This makes it easier for employers to read, and your digital marketing resume won’t look cramped.
  • Choose a simple, standard font, such as Arial, Calibri, or Times New Roman. Don’t use a script or ornamental font because it will be difficult to read.
  • Use a font size of 10-12 points for the body of your resume. Section headers should be larger at 14-16 points.
  • Organize your resume logically with the most important information at the top. The easiest way to do this is to list your experience and education in reverse-chronological order. This format will ensure the reader will see your most recent experience and education first.

resume writer marketing

Your digital marketing resume writing guide

Though you’re a pro when it comes to marketing, it’s daunting to try and market yourself with only a single page.  Building a resume  is never going to be easy, but it can be a lot easier when you take it section by section with a resume maker .

Important factors in building your digital marketing resume:

  • Resume objectives and summaries 
  • Work experience 
  • Digital marketing skills 
  • Education and certifications 
  • Projects, interests, and hobbies

resume writer marketing

Do you need a resume objective or summary?

A  resume objective  is a short statement explaining what you’re looking for in a job and what you can offer. A  resume summary  is a longer, more detailed explanation of your aggregated skills, experience, and accomplishments.

You won’t need to use either one for your digital marketing resume most of the time. For an objective or summary to work, it must be specific. Skip this section altogether if you can’t commit to customizing your objective/summary to  each job for which you apply .

Think you might want to include an objective or summary anyway? Here’s when you should consider using an  objective : 

  • You’re changing careers
  • You do not have much experience

And here’s when a  summary  might be the key to winning the day: 

  • You have at least 10+ years of experience
  • You want to highlight an accomplished work history

Excellent objective

Analytically-minded digital marketing graduate with a 12-week internship experience in social media management, analytics implementation, email acquisition, and web analytics. Eager to develop my skills under expert leadership within a team setting, where I can contribute to paid search and social media campaigns for Ritchie Bros. 

Why it works

This objective clearly states the company and the specific role the job candidate is seeking, pulling keywords, such as “paid search” and “social media campaigns” from the  marketing job description . The job seeker demonstrates why they’re a good fit for this role by beginning with appropriate background information and skills. 

Excellent summary

Seasoned and goal-oriented digital marketer with 12 years of experience managing and executing successful marketing campaigns across multiple channels, including online, offline, and mobile. I have a proven track record of increasing website traffic and conversions by more than 25% through SEO/SEM, social media, email marketing, and content strategy. Looking forward to joining a tech startup like Steadily, where I can accelerate the growth of the company through a decade-plus of experience and mentorship of junior digital marketers. 

This summary highlights 12 years of experience in digital marketing and explains why the candidate is suited for the job with quantifiable metrics aggregated across total work history. The summary also includes keywords like conversions and SEO from the job description.

Digital Marketing Work Experience

Job seeker in purple shirt reviews past accomplishments and statistics to include in job materials

When writing the bullet points for your work history, think about relevant experience. Three to four job experiences are the sweet spot, but if you have fewer than two, we have some tricks that will improve your digital marketing resume. If you’ve had many jobs, keep them handy on a master resume, but don’t list every position; just include the most relevant ones that fit the job description. 

Writing your work experience bullet points

When writing work experience in a bulleted list, active verbs are the best way to describe your expertise and show your work in action. As a digital marketer, the following active verbs could serve you well:

  • Strategized 
  • Created 
  • Automated 
  • Optimized 
  • Improved 
  • Exceeded 
  • Coordinated 
  • Executed 

Avoid using passive language like “was responsible for.” Similarly, personal pronouns (I, me, my) are space wasters. 

The following three work experience bullet points are a solid start but still lacking:

  • I managed a team of 10 employees
  • Directed all online marketing campaigns
  • Collaborated with management to enhance automation

To be fair, these bullet points have some solid information we can leverage, but they’re still too vague. They fail to demonstrate how your duties gave way to achievement. 

With active language, role specifics, and quantifiable metrics, these become much stronger bullet points:

  • Managed a team of 8 junior digital marketers to increase online sales conversions by 10% within 3 months
  • Directed an email campaign that increased website traffic by 22% in 2020
  • Collaborated with marketing leaders to automate the creation of reports around conversion rate, traffic, conversion funnels, and retention, saving 13 hours of manual reporting each week

Does every bullet point need some sort of metric or quantifier? No. However, it should be a goal to shoot for.

resume writer marketing

Demonstrate your impact with metrics

Let’s dive further into metrics. Metrics are important because they allow the reader to determine your effectiveness in your role and if you met expectations. These numbers must demonstrate how  you  impacted the company directly or indirectly.

So, when listing work history, include metrics that support your experience. Aim to have metrics in 60 percent or more of your bullet points, so you’ll be ahead of your competition. Metrics can be derived from several areas: 

  • SEO and site traffic performance 
  • Marketing campaign results 
  • Conversion rate improvements 

For example, your job experience bullet points could look something like tho which you apply. If you’d rather not take the time to tailor it to each position, you’re better off leaving this section out. 

  • Led SEO efforts and conversion funnels to generate 170K unique monthly visitors and $1.8M in monthly revenue
  • Tracked email and social campaigns and identified areas to optimize in SEO, design, and content, resulting in an average of 7% more customers per month 
  • Created reporting around paid marketing funnels and leveraged this to improve the conversion rate by 210% incrementally

resume writer marketing

Best digital marketing skills to include

There are two kinds of  skills to include on your resume : hard and soft skills.

Hard skills are technical abilities specific to the job, like A/B testing or Google Analytics. Soft skills are more general traits that employers appreciate across most jobs, like teamwork or communication. While soft skills are important, your digital marketing resume should contain  mostly hard skills . 

Hard skills might include:

  • Social media advertising
  • Brand awareness
  • Google Analytics
  • Email campaigns 
  • Lead generation 
  • Conversion funnels 

Soft skills (again, not the focus) might include:

  • Interpersonal communication 
  • Self-motivated 
  • Detail-oriented 

Digital marketing resume skills

These are ordinary hard and soft skills used in digital marketing, but there are many more for which an employer may be looking. Pay close attention to the keywords listed in the  marketing job description , then use that to tailor your skills section with six to ten relevant keywords. 

resume writer marketing

Education and certifications

At minimum, you’ll need a bachelor’s degree to begin your career in digital marketing. This means you can skip listing your high school diploma if you’ve got a degree. If you have a master’s degree, include your bachelor’s as well and list them in reverse-chronological order. 

Especially once you’ve gotten some years under your belt, you don’t need to include anything fancy. Just list the basics: 

  • The name of your college or university
  • Your degree
  • How many years you attended (it’s fine just to list the graduation year)

If you want to show off further training, you can add a dedicated certifications section. Certifications don’t take the place of a degree, but some employers may request certain certs from you. There’s a world of certifications available for you to pursue through Google, Coursera, Facebook, YouTube, and many more.

Certs range in experience level, price, and requirements. If you do have a cert(s) or plan to pursue one, this sort of thing is simple to include. You can briefly list it in the sidebar or at the bottom of your resume. 

resume writer marketing

Do you need to add projects, interests, or hobbies?

Most resumes don’t include projects, but sometimes they can be helpful to give the recruiter more information about you, especially if you’re short on previous job experience. 

If you’re including projects on your digital marketing resume, treat projects as you would your work experience section by listing three to six bullet points under each. Like your work experience bullet points, your project bullet points will demonstrate your role in the project and the positive outcomes. Metrics are encouraged here, too. 

Projects could range from anything to developing a social media campaign for a small business or tinkering with a personal blog and optimizing SEO performance. 

Adding an  interests and hobbies section  isn’t the same as a projects section. Consider including this section if the job description references the importance of a good company cultural fit or if they seem pretty casual. Even if the company is casual, it’s not okay to list any ol’ thing. Binge-watching Netflix and napping on the weekends are not the kinds of things you want to advertise to potential employers (but hey, we understand the importance of a good nap).

Instead, opt for interests and hobbies for which you can intelligently demonstrate relevance to the job if asked during an interview.

For example, as a digital marketer, experimenting with French cuisine demonstrates that you’re a self-starter who is creative and doesn’t mind trying new things. As another example, playing rugby throughout college shows that you’re well-rounded and can balance your time well.

Digital marketing resume projects

Tailoring your digital marketing resume to each job

If you’ve made it this far, you’re nearly there, just hang in there for this critical piece of advice.  Tailor your digital marketing resume to each job you apply for.

Tailoring your resume is easier than you think. You only need to slightly adjust the following sections:

  • Work experience bullet points
  • Objective/summary (if you included one)

We’ve discussed the importance of reading the job description carefully and including the keywords mentioned. Don’t do a copy/paste job, and be honest about your abilities. Include keywords strategically to show your employer that you have the skills and experience needed.

resume writer marketing

Ensure your resume is flawless

Lastly, don’t let your resume fall into anyone’s hands until it’s perfectly polished and error-free. Let your resume rest overnight before you return for a final look. For best results,  check your resume  multiple times and even better, have a friend or trusted colleague look it over, too!

resume writer marketing

Land your digital marketing job

At last, you made it! Maybe you still have to finishing  writing your resume , but we’re confident that your resume will be better with these tried and tested tips. 

Just remember:

  • Your resume format matters greatly, and the reverse-chronological format is your best friend. 
  • Use your contact header to market yourself quickly by placing it at the top of your document. 
  • Plan to beat the ATS by including keywords in the job description.
  • An objective or summary is optional, but if you want to include one, tailor it to the job.
  • Use active language and metrics in your work experience bullet points to leverage your abilities.
  • Job-specific technical skills, particularly those listed in the job description, hold more weight than soft skills.
  • List your education in reverse-chronological order.
  • Projects, interests, and hobbies might be appropriate to add if you’re short on experience. 
  • Customize your resume for every job application.
  • Never submit a resume unless it’s error-free, so check it multiple times!

There you have it! With these tips, you’re one step closer to landing your dream digital marketing job. Now, you can become a professional resume builder  and work on your digital marketing cover letter , so you can get more interviews.

We’re cheering you on! 

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9 Content Writer Resume Examples - Here's What Works In 2024

Content writing is a booming profession that is a necessary part of almost any industry. with a large number of content writers available at any given time, it is important to create a unique and attractive resume to stand out from the crowd and snag your next content creation job. this guide will give you tips to help you strengthen your resume and will provide resume samples to model your resume on..

Hiring Manager for Content Writer Roles

The content writing market is a predominantly female, growing, and shifting industry. Traditionally, content writers were full-time employees who wrote solely for one company. Today, with the increasing need for content, companies are contracting freelancers and new companies are being created to offer clients content writing services.

Thankfully for some, content writing has pretty low barriers to entry. While a degree might be helpful, it is not mandatory. What will ultimately determine your success is your writing skills. So gaining as much experience as possible and building a strong and effective body of work is key.

This guide will take you through 7 content writer titles, give you some insight into what recruiters are looking for when hiring each one, give you resume samples, and some tips to take your resume to the next level.

Content Writer Resume Templates

Jump to a template:

  • Content Writer
  • Creative Content Writer
  • Technical Writer
  • Medical Writer
  • Scriptwriter
  • Brand Journalist
  • Digital Content Writer

Jump to a resource:

  • Keywords for Content Writer Resumes

Content Writer Resume Tips

  • Action Verbs to Use
  • Related Marketing Resumes

Get advice on each section of your resume:

Template 1 of 9: Content Writer Resume Example

A content writer writes engaging and attractive content for a company’s website, newsletter, advertisement material, or anywhere else they may need. The topics you write about may be broad and often require research and fact-checking. Having a degree in English or a similar field is definitely beneficial to your resume but it is not necessary for success. Your resume should focus on showing as much experience as possible. Take a look at this strong content writer's resume.

A content writer resume sample that highlights the applicant’s variety in experience and strong educational background.

We're just getting the template ready for you, just a second left.

Tips to help you write your Content Writer resume in 2024

   create a portfolio of your work..

Along with your resume, you need to show recruiters samples of work you have written in the past. If you know what kind of content a company wants you to produce, provide your strongest samples of that type of content.

Create a portfolio of your work. - Content Writer Resume

   Show variety in your experience section.

You should show recruiters that you are capable of producing many different kinds of content. So mention your experience writing blog posts, advertisements, website content, social media posts, and more. The more variety the better.

Show variety in your experience section. - Content Writer Resume

Skills you can include on your Content Writer resume

Template 2 of 9: creative content writer resume example.

Creative content writers create copies that require creativity and imagination. This is in contrast to more technical copies such as manuals or guidebooks. Creative content can include blogs, ebooks, advertisements, poems, etc. You must be able to think outside the box and create unique copies to thrive in this position. Your resume should focus on your experience writing creative copies and any background in the arts or a similar field is likely to be attractive to a recruiter. Here is a sample resume for a creative content writer.

A creative content writer resume sample that highlights the applicant’s quantifiable success and language acumen

Tips to help you write your Creative Content Writer resume in 2024

   include all languages you write in..

Being able to create content in multiple languages is a huge advantage and is very attractive to recruiters. It means you can translate your work and also expands the number of companies you can apply to, and countries you can apply in.

Include all languages you write in. - Creative Content Writer Resume

   Include metrics to show impressive content engagement.

Content is written to be consumed. Your content, therefore, needs to be very engaging. Show recruiters that you can create engaging content by using metrics. This resume does this effectively. E.g. this applicant’s copy ‘[shot] engagement up by 200% within 5 months of [a] campaign.

Include metrics to show impressive content engagement. - Creative Content Writer Resume

Skills you can include on your Creative Content Writer resume

Template 3 of 9: technical writer resume example.

A technical writer writes content that gives information to a target audience. Some of the mediums used include guides, manuals, journal articles, etc. Your goal is to make complex information easily digestible and understandable. Your resume should show a strong background in technical writing and, preferably, a bachelor’s degree in a relevant field as well. Take a look at this recruiter-approved resume sample.

A technical writer resume sample that highlights the applicant’s experience and qualifications.

Tips to help you write your Technical Writer resume in 2024

   include a portfolio with strong technical writing samples..

When applying to technical writing jobs, you should always include a portfolio. In this portfolio, include your strongest and most recognizable technical writing samples. This will give recruiters a better idea of what you can do.

Include a portfolio with strong technical writing samples. - Technical Writer Resume

   Indicate the mediums you have experience in.

Show that you are a well-rounded technical writer by mentioning the different mediums you write in. This applicant has included tutorials and product manuals among the mediums they have experience with.

Indicate the mediums you have experience in. - Technical Writer Resume

Skills you can include on your Technical Writer resume

Template 4 of 9: technical writer resume example.

Technical writing gives little space for creativity and is commonly used for laying out a company's procedures or giving very specific or educational information to their audience. This content includes manuals, guides, product instructions, etc. In most instances, you will be given the information you need to use, and your job will be to transform it into engaging and easily-read content. A degree in English or a similar field would be beneficial but not absolutely necessary. A history writing technical copies, on the other hand, is essential to attract recruiters. Take a look at this impressive technical writer’s resume.

A technical writer resume sample that highlights the applicant’s relevant certifications and specialization.

   Include any technical writing certification.

Go the extra mile by earning certification in technical writing. It’s an easy way to show recruiters your dedication and prove your skills. This is especially helpful if you are trying to transition into technical writing or just starting out.

Include any technical writing certification. - Technical Writer Resume

   Have a specialization.

If you generally specialize in writing for a specific industry, mention that in the intro to your resume. This is especially useful if you are applying for a job within that industry.

Have a specialization. - Technical Writer Resume

Template 5 of 9: Medical Writer Resume Example

As a Medical Writer, you'll be bridging the gap between complex medical and scientific information and your target audience, working on various projects like academic papers, promotional materials, and educational content. This field is evolving rapidly, so it's essential to showcase your knowledge of the latest industry trends and adaptability to new formats on your resume. Not only should you highlight your educational background and writing experience, but also demonstrate your ability to understand and communicate complex medical concepts and terminology in a clear, concise manner. In your resume, emphasize your expertise in areas like clinical research, regulatory submissions, or medical education, depending on the specific position you're applying for. It's crucial to tailor your resume to the needs and requirements of each organization, as some may prioritize candidates with experience in a particular therapeutic area or a background working with specific target audiences (e.g., physicians, patients, or payers).

Medical Writer resume example screenshot

Tips to help you write your Medical Writer resume in 2024

   showcase your writing samples.

As a Medical Writer, it's important to include relevant writing samples in your resume or portfolio. This will give potential employers an idea of your writing style, attention to detail, and ability to convey complex information in a digestible format.

   Highlight your therapeutic area expertise

Employers often seek Medical Writers with specific expertise in one or more therapeutic areas. Make sure to emphasize any experience or knowledge you have in key therapeutic areas relevant to the job you're applying for, and try to quantify your experience if possible (e.g., number of projects or publications).

Skills you can include on your Medical Writer resume

Template 6 of 9: medical writer resume example.

Medical writing is very specific and very technical. It could take the form of medical studies, training programs, literary reviews, brochures, etc. To be suited in this industry you need to have a medical background or a strong understanding of the field. This work may require in-depth research and specification. There is no room for error as the consequences of any misinformation could be deadly for the reader if acted upon. Recruiters will be looking to see your experience and qualifications in the medical field. Here is an example of a strong medical writer’s resume.

A medical writer resume sample that highlights the applicant’s industry knowledge and experience.

   Have a specialized portfolio.

If you have worked as a writer in other fields, make sure you create a specialized portfolio containing your strongest content from the medical field only.

Have a specialized portfolio. - Medical Writer Resume

   Use medical industry keywords.

Show recruiters that you are well versed in the medical field by using industry-standard keywords. Use words like ‘clinical trials’, ‘PubMed’, ‘RW medication, etc. It shows that you are knowledgeable in the field and may help you bypass resume filters recruiters may have put in place.

Use medical industry keywords. - Medical Writer Resume

Template 7 of 9: Scriptwriter Resume Example

Scriptwriters write scripts for performances. You may create scripts for theatre, film, TV, adverts, etc. Scriptwriting requires expertise in storytelling and script structure. You also need to have an in-depth knowledge of the medium your script will be performed on. Film scripts and theatre scripts, for example, are different in style and structure. A degree in the arts would be very attractive to recruiters, as would a background in writing and/or performing. This applicant has an educational background in film and creative writing which would be very attractive to recruiters.

A scriptwriter resume sample that highlights the applicant’s successful and recognized experience and talent.

Tips to help you write your Scriptwriter resume in 2024

   specify the medium you write for..

As we have mentioned, each medium requires very different scriptwriting. So work on specializing in one medium and have your resume focus on your expertise and experience in that medium.

   Highlight recognition of your work.

If your scripts have won competitions or if the plays or films you wrote were wildly successful, highlight this in your resume. Include titles of your work if they are well-known.

Highlight recognition of your work. - Scriptwriter Resume

Skills you can include on your Scriptwriter resume

Template 8 of 9: brand journalist resume example.

This form of content writing focuses on creating a narrative for a brand by writing engaging stories. It is a creative and effective way to market a brand and express the company’s values and ethos. Recruiters will be looking for an educational background in journalism and any journalism experience so ensure that your resume highlights that. A background in marketing would also be helpful to your application. This resume is a great example of a strong brand journalist resume.

A brand journalist resume sample that highlights the applicant’s strong marketing background and impressive experience.

Tips to help you write your Brand Journalist resume in 2024

   list the marketing mediums you are familiar with..

Show recruiters that you are skilled in creating brand journalism content for different mediums by listing them in the skills section as this applicant has. This applicant has experience with social media marketing, and email marketing among others.

List the marketing mediums you are familiar with. - Brand Journalist Resume

   Mention any Fortune 500 company you have written copies for.

Impress recruiters by listing any known and successful companies that you have created copies for. These companies only hire the best of the best, so including their names in your resume is a sure way to stand out from your competition.

Skills you can include on your Brand Journalist resume

Template 9 of 9: digital content writer resume example.

As the name suggests, these content writers write copies for digital platforms. A couple of examples of digital platforms include websites, social media, emails, blogs, etc. Consumers are inundated with digital content all day, so you need to create particularly engaging content to be successful. You also need to be knowledgeable about the digital space and how to use SEOs to get as many viewers to read your content. Recruiters will be looking for any qualification that shows your expertise in the digital space, as well as any qualifications or experience to show your creativity and success in creating copies. Here is a resume sample from an entry-level digital content writer.

A digital content writer resume sample that highlights the applicant’s digital focussed skill set and non-paying experience.

Tips to help you write your Digital Content Writer resume in 2024

   create a digital media focussed skills list..

Your skills list should show recruiters that you are experienced with digital media tools and concepts. These skills can include SEO, JavaScript, WordPress, etc.

Create a digital media focussed skills list. - Digital Content Writer Resume

   Include non-paying content writing jobs.

If you are just joining the industry, feel free to include any volunteer or intern work you did as a content writer. The experience and skills gained are just as useful as they would be in a paid position.

Skills you can include on your Digital Content Writer resume

We spoke with hiring managers who recruit content writers at top companies like HubSpot, Shopify, and Vox Media to get their insights on what they look for in content writer resumes. The following tips are based on their real-world experience and can help you create a resume that stands out from the competition and gets you hired.

   Highlight your writing niche and industry expertise

Employers want to know that you have experience writing about topics relevant to their industry. Highlight your niche and the industries you've written for prominently in your resume.

Compare these two examples:

  • Wrote blog posts and articles on various topics
  • Created content for multiple industries

Instead, be specific like this:

  • Wrote blog posts and articles about personal finance, investing, and retirement planning
  • Created content for fintech startups and financial services companies

Bullet Point Samples for Content Writer

   Show results and impact with metrics

Whenever possible, quantify the results and impact of your content writing. Use metrics to show how your writing contributed to business goals.

Here are some examples:

  • Wrote SEO-optimized blog posts that increased organic traffic by 50% in 6 months
  • Created email nurture series that improved lead-to-customer conversion rate by 20%
  • Wrote product descriptions that increased average order value by $20

Metrics prove to employers that you can drive real results with your writing.

   Include links to your best writing samples

Hiring managers want to see examples of your published work. Include links to your strongest writing samples that are relevant to the company and job you're applying for.

Add a 'Selected Writing Samples' section to your resume like this:

  • How to Create a Budget You Can Stick To [link]
  • 5 Ways to Boost Your Credit Score Fast [link]
  • The Beginner's Guide to Investing in Stocks [link]

Choose recent samples that demonstrate the type of content you'd be writing in the role. Avoid linking to your whole portfolio site - pick your best individual articles.

   Mention content types and channels you have experience with

Today's content writers need to be skilled at creating content in various formats and for different channels. In your work experience, mention the range of content types you've written.

For example:

  • Wrote in-depth blog posts, ebooks, case studies, and white papers
  • Created website copy, landing pages, product descriptions, and category pages
  • Developed scripts for explainer videos and podcast episodes
  • Wrote Facebook and Google ads, promotional emails, and newsletters

This shows employers you have the versatility to handle all their content needs, from top-funnel blog posts to bottom-funnel conversion copy.

   Demonstrate your skills in content optimization and distribution

Writing is just one part of a content writer's job. To be successful, you also need to know how to optimize content for search engines and promote it to reach the target audience.

Bad example:

  • Wrote SEO-friendly blog posts

Good examples:

  • Optimized blog posts for target keywords, meta descriptions, header tags, and internal linking
  • Used keyword research to plan blog editorial calendar and identify topic clusters
  • Promoted blog content on social media and online communities to increase reach
  • Built backlinks to blog posts to improve search engine rankings

Optimize your resume itself for relevant keywords the employer might be scanning for, like 'SEO writing', 'content distribution', 'email marketing', etc.

   Show progression and increasing responsibility

Employers want to see that you've progressed in your content writing career and taken on more responsibility over time. As you list out your work experience, highlight how your role grew.

Content Writer, ABC Company Jan 2019 - Dec 2020 Started as a Content Writing Intern, creating 4 blog posts per week Promoted to Junior Content Writer after 3 months, managing the blog editorial calendar and writing 8 posts per week Became Head Content Writer after 1 year, leading a team of 3 writers and overseeing all content production

Even if your job title didn't change, you can still show progression in the scope of your work and the results you achieved.

Writing Your Content Writer Resume: Section By Section

  header, 1. put your name on the first line.

Your name should be the most prominent part of your header, on its own line. Use a larger font size than the rest of your header details.

Here's an example of what to do:

  • Samantha Thompson
  • [email protected] | 555-123-4567 | New York, NY | linkedin.com/in/samthompson

Avoid this common mistake:

  • Samantha Thompson | [email protected] | 555-123-4567 | New York, NY | linkedin.com/in/samthompson

2. Include your location, even if applying remotely

Hiring managers want to know where you're based. Include your city and state in your header.

If you're applying for remote content writer roles, you should still include your location. Many companies prefer to hire within certain time zones or regions, even for remote positions.

Samantha Thompson [email protected] | 555-123-4567 | New York, NY | linkedin.com/in/samthompson

3. Add links to your portfolio and social profiles

As a content writer, hiring managers will want to see samples of your work. Make it easy for them by including a link to your online writing portfolio in your header.

Also include links to relevant social profiles, like LinkedIn and Twitter, where you share industry insights and engage with other writers.

  • [email protected] | 555-123-4567 | New York, NY
  • Portfolio: samanthathompson.com | LinkedIn: linkedin.com/in/samthompson | Twitter: @samwritesalot

  Summary

A summary on your resume is optional. While it's not mandatory, it can be a helpful way to provide context about your career journey, especially if you're changing industries or have a lot of experience. However, you should never use an objective statement, as it's outdated and focuses on what you want rather than what you can offer.

When writing your summary, avoid repeating information that's already included in other sections of your resume. Instead, use it to highlight key skills, experiences, or accomplishments that are most relevant to the content writer position you're targeting. Keep it concise, ideally no more than a paragraph, and tailor it to the job description to improve your chances of passing applicant tracking systems (ATS).

How to write a resume summary if you are applying for a Content Writer resume

To learn how to write an effective resume summary for your Content Writer resume, or figure out if you need one, please read Content Writer Resume Summary Examples , or Content Writer Resume Objective Examples .

1. Showcase your writing and communication skills

Your summary is an opportunity to demonstrate your writing abilities right off the bat. Craft a compelling narrative that engages the reader and highlights your key qualifications:

  • Creative and detail-oriented content writer with 5+ years of experience crafting engaging blog posts, articles, and web copy. Skilled at translating complex topics into clear, compelling content that drives traffic and resonates with target audiences.
  • Versatile writer and editor with a passion for storytelling and a knack for adapting to different writing styles and formats. Proven ability to collaborate with cross-functional teams and deliver high-quality content on tight deadlines.

Avoid generic or overused phrases that don't provide concrete examples of your skills:

  • Experienced content writer with excellent communication skills and a proven track record of success.
  • Hardworking and dedicated professional with a passion for writing.

2. Tailor your summary to the job description

To increase your chances of getting noticed by employers, make sure your summary aligns with the requirements and preferences outlined in the job posting. Mirror key phrases and highlight relevant skills and experiences.

Job description: Seeking a creative and detail-oriented content writer to craft compelling blog posts and articles that drive traffic and engage our target audience. Must have experience writing about personal finance and investing topics.

Tailored summary:

Skilled content writer with 3+ years of experience creating engaging and informative personal finance and investing content. Adept at breaking down complex topics into accessible, SEO-optimized articles and blog posts that drive traffic and keep readers coming back for more.

Avoid using a generic summary that could apply to any content writing position:

Experienced writer with a diverse portfolio and a passion for creating high-quality content on a variety of topics. Strong research and editing skills and the ability to adapt to different writing styles and formats.

  Experience

Your work experience section is the heart of your resume. It's where you show hiring managers what you've accomplished in previous roles, and how that translates to the content writer position you're applying for. Here are some tips to make your work experience section stand out:

1. Highlight content creation accomplishments

When describing your previous roles, focus on your content creation achievements rather than just listing responsibilities. Use numbers and metrics to quantify your impact where possible.

For example, instead of saying:

  • Wrote blog posts for company website
  • Created social media content
  • Wrote 10+ SEO-optimized blog posts per month, increasing organic traffic by 25%
  • Created engaging social media content resulting in a 20% increase in followers and a 15% boost in engagement rate

2. Showcase your versatility

Modern content writers need to be versatile, creating content across various formats and platforms. Highlight experiences that showcase your range, such as:

  • Writing for different target audiences and industries
  • Creating various content types (blog posts, articles, web copy, social media, video scripts, eBooks, etc.)
  • Adapting to different brand voices and style guides
  • Experience with content management systems, SEO tools, and analytics
Versatile content writer experienced in creating engaging content across industries, including blog posts, articles, eBooks, infographics, and social media. Adept at matching brand voice and optimizing for SEO.

3. Demonstrate career growth

Hiring managers love to see career progression on your resume. If you've been promoted or taken on more responsibility in your content writing career, make sure to highlight that in your work experience section.

  • Promoted from Junior Content Writer to Content Strategist within 18 months
  • Started as a Freelance Writer and grew into a Content Team Lead managing a team of 5 writers

You can also show growth through your achievements, such as:

  • Took on more complex writing projects and client accounts
  • Mentored junior writers and provided editorial feedback
  • Implemented new content processes and style guides

4. Tailor your experience to the job

One of the biggest mistakes content writers make on their resumes is including every bit of experience they have, even if it's not relevant to the job they're applying for. This can make your resume feel unfocused.

Instead, curate your work experience section to focus on the most relevant roles and accomplishments for the content writer position you want. For each job, pick 3-5 bullet points that best demonstrate your fit.

Look at the job description for clues on what to highlight. For example, if the job emphasizes SEO, lead with accomplishments related to SEO-optimized content and organic traffic growth. If it's a social media heavy role, focus on those experiences.

Grew Instagram following by 20% and increased engagement on Facebook posts.
Developed and executed a social media content strategy across Instagram, Facebook, Twitter and LinkedIn. Grew Instagram following by 20%, increased Facebook engagement by 15%, and generated 500+ LinkedIn leads through optimized content.

  Education

The education section of a content writer's resume should be concise and highlight your most relevant qualifications. Hiring managers will look for a mix of formal education, industry-specific training, and any other credentials that prove you're the best candidate. Here's how to write an effective education section:

How To Write An Education Section - Content Writer Roles

1. List your highest degree first

Start with your most recent or advanced degree, like a master's or bachelor's degree. Include the name of the degree, the institution, and the year you graduated.

If you have a degree relevant to content writing, such as English, journalism, or marketing, make sure to highlight it. You can also include your GPA if it's impressive (3.5 or above).

Master of Arts in English, University of California, Los Angeles, 2018 Bachelor of Science in Marketing, New York University, 2016 GPA: 3.8

2. Include relevant coursework

If you're a recent graduate or have limited work experience, listing relevant coursework can help demonstrate your knowledge and skills. Choose classes that relate directly to content writing, like:

  • Creative Writing
  • Copywriting
  • Digital Marketing

Keep the list short and focused. Too many courses will clutter your resume and dilute the impact.

3. Highlight writing-related awards and honors

If you've received any special recognition for your writing during your academic career, the education section is the perfect place to showcase it. Awards and honors help you stand out from other candidates.

Some examples of relevant awards include:

  • Dean's List
  • Phi Beta Kappa
  • Departmental Honors in English
  • Best Thesis Award

Be selective and only include the most impressive and writing-focused awards.

4. Keep it brief if you're a senior-level writer

If you have extensive work experience, your education section should be short and to the point. Hiring managers will be more interested in your professional accomplishments than your academic background.

A bad example for a senior content writer would be:

Bachelor of Arts in English, XYZ University, 1995-1999 Relevant Coursework: Creative Writing, Journalism 101, American Literature GPA: 3.7 Dean's List, Fall 1998

Instead, keep it concise:

B.A. English, XYZ University

Action Verbs For Content Writer Resumes

Strong action verbs help recruiters easily understand the tasks you have undertaken as a content writer and the successes you have had with those tasks. They help you and your successes stand out from the crowd and can help you secure that job. Content writers create concepts, and write, edit, and proofread copies. They also do this in several different mediums. Your action verbs should help show off this variety in experience. 

Here is a list of useful action verbs to get you started.

Action Verbs for Content Writer

  • Collaborated
  • Conceptualized
  • Contributed

For a full list of effective resume action verbs, visit Resume Action Verbs .

Action Verbs for Content Writer Resumes

Skills for content writer resumes.

Content writing is a broad and creative industry with fairly low barriers to entry, especially for general content writing. When creating your skills section, you need to make it specific to the industry you want to write in and the mediums you want to write for. This will inform which skills are the most relevant to list. E.g a digital content writer needs to show their skills in the digital space like SEO, while a medical content writer needs to show their skills in the medical field.

Here is a list of recruiter-approved hard skills that content writers should consider including in their resumes.

  • Web Content Writing
  • Search Engine Optimization (SEO)
  • Feature Writing
  • Online Journalism
  • SEO Copywriting
  • News Writing
  • Content Management
  • Adobe InDesign
  • Adobe Photoshop
  • Social Media Marketing
  • Translation
  • Online Marketing
  • Copy Editing
  • Digital Media
  • Social Media
  • Web Content Creation
  • Content Development
  • Proofreading
  • Article Writing
  • Content Strategy

How To Write Your Skills Section On a Content Writer Resumes

You can include the above skills in a dedicated Skills section on your resume, or weave them in your experience. Here's how you might create your dedicated skills section:

How To Write Your Skills Section - Content Writer Roles

Skills Word Cloud For Content Writer Resumes

This word cloud highlights the important keywords that appear on Content Writer job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more 'important' it is.

Top Content Writer Skills and Keywords to Include On Your Resume

How to use these skills?

Other marketing resumes, content creator.

Screenshot of an engaging resume for a Social Media Content Creator.

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Commercial underwriter resume emphasizing analytical skills and software proficiency.

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I had a clear uptick in responses after using your template. I got many compliments on it from senior hiring staff, and my resume scored way higher when I ran it through ATS resume scanners because it was more readable. Thank you!

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Thank you for the checklist! I realized I was making so many mistakes on my resume that I've now fixed. I'm much more confident in my resume now.

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  • • Managed the execution of creative marketing initiatives, including partner media, print, digital, social, and retail.
  • • Worked closely with the Creative Director to delegate and assign incoming creative requests.
  • • Coordinated with multiple external agencies to manage partner customizations and significant request volume.
  • • Assisted in the management of timelines, gathering and communicating programming information, and the creative review process.
  • • Supported the team in managing an evolving suite of creative design assets.
  • • Participated in weekly meetings to maintain an understanding of the entertainment and marketing industry landscape.
  • • Assisted in the development of creative assets and imagery requests.
  • • Supported the execution of partner marketing campaigns.

5 Creative Marketing Resume Examples & Guide for 2024

Creative Marketing focuses on developing innovative strategies that engage customers and enhance brand visibility. Highlight your experience with successful campaigns, your ability to analyze market trends, and your collaboration with cross-functional teams. Consider adding skills like content creation, digital marketing proficiency, and data analysis to your resume. Mention quantifiable achievements and specific projects that illustrate how you contributed to business growth and enhanced customer engagement.

All resume examples in this guide

resume writer marketing

Traditional

Resume Guide

This creative marketing resume guide will include:, how to write a creative marketing resume, how to create an outstanding creative marketing resume header, how to choose a spectacular creative marketing resume layout, writing a stellar creative marketing resume summary, how to frame your experience on your creative marketing resume, what to include in your creative marketing education section, skills to highlight in your creative marketing resume, how to include your certifications on your resume, what to take away from this guide:.

Creative Marketing resume example

You are the creative mind behind a company’s marketing campaign. You transform brands and inspire customers.

You combine customer-focus with tech savviness to deliver an on brand and unique user experience.

But, I hear you say, how do you organise all of this talent and expertise into a creative marketing resume?

Don’t worry we’ll explain.

When looking for a creative marketer, hiring managers want to know:

  • You have the right technical skills (UX Design, SEO Power Suite, Adobe Creative Suite, Google Analytics)
  • You have the right experience and education
  • You have the creative ability to drive a project from conception to perfection

Continue reading to find out what you need to do to make it into the creative marketing world.

“Beyond the critical role it plays in tech innovation, personal self-expression, product development, and simply making our world a more interesting place, creativity may be the most important determining factor in whether a content marketing program is properly positioned to thrive or doomed to fail.”

  • Jodi Harris, Content Strategy Consultant and Director of Editorial Content and Curation at Content Marketing Institute
  • 8+ samples and examples of creative marketing resumes
  • How to write a stunning summary that will show you’re a creative genius
  • Experiences you need to include to show you can effectively reach target audiences
  • Technical skills you need to include to show you have an analytical mind as well as a creative one
  • Soft skills that show your ability for storytelling and collaboration
  • How to include portfolio examples
  • Creative Marketing qualifications and certifications

Using this guide will get the hiring manager want to:

  • Read past your summary, and get to know you on paper
  • Be captivated by your skills and experience
  • Put on you on the ‘yes’ pile
  • Contact you and get to know you in person

Looking for related resumes?

  • Content Marketing Resume Example
  • Digital Marketing Resume Example
  • Marketing Assistant Resume Example

Creative marketers define the voice of a brand or company. Your resume should show that you can do this whilst maintaining commercial awareness.

Creative marketing resumes that get noticed feature ingenuity and imagination. They combine strategic thinking with an analytical mind.

Use your resume to show can merge hard skills like code and data analysis with soft skills like storytelling.

Include examples that show:

  • You have experience working on online multi-channel marketing campaigns, content planning and content creation
  • You can create consumer-focused marketing strategies

You can use Adobe Creative Suite to create marketing collateral. Creative marketers often perform elements of graphic design

Here's what a hiring manager will look for in your resume.

  • Do you have experience envisioning, planning and executing advertising and promotional campaigns?
  • Can you initiate market research studies and use them to inform campaigns?
  • Can you analyse the effectiveness of a social media campaign?
  • Do you have strong storytelling skills?
  • Are you a highly skilled communicator?

The most important aspects of a program analyst resume:

  • Resume header that says marketing extraordinaire
  • Resume summary that describes your abilities and achievements
  • Resume experience that proves your ability to create effective campaigns
  • Hard skills that show your ability to problem solve, analyse and create
  • Soft skills that show your ability to effectively research and collaborate
  • A glimpse of your portfolio
  • Creative marketing education and certifications

Your creative marketing resume header is your opportunity to effectively convey who you are, and what you do.

There’s a skill to this. Make sure to avoid common resume mistakes .

We’ll show you how.

You’re applying to work as a creative marketing assistant for a well-known educational organisation.

Your header looks like this:

This needs some tweaks. Here’s why:

  • The details you have provided are far too basic. Don’t leave the hiring manager guessing
  • It lacks effort. This is a key opportunity to tell your story

Make a great first impression. Let’s have a look at how to do it:

This is miles better: Here’s why:

  • Immediately the hiring manager knows the candidate’s full title. This makes it instantly more professional. Plus, attention to detail is key in this role.
  • It provides a link to the candidate’s portfolio, which builds a connection with the recruiter and gives a better picture of who you are, and what you’ve done

Now, how to bring some of that creativity of yours into a resume layout?

When picking the resume layout of your creative marketing resume, show your originality.

Show off your style and market awareness. Afterall, you know what works and what doesn’t.

Why not experiment with different colours , textures and fonts on your resume ?

Image is everything in the creative marketing world.

Below are some layouts that will show off your creative flair:

3 ideas to make your resume design memorable

  • Impose your white resume on a different coloured background and use a tear effect to reveal the different parts of your resume
  • Incorporate the logos of big companies you have worked for in your work experience section. This shows you are well respected in your field, and companies love that.
  • If you want to keep your resume simple, use a resume package to convey your personality and brand. This way you don’t need to worry about readability and get as creative as you want.

Creating a layout which establishes your own ‘brand’ will tell companies that you can effectively market. This will really catch their eye.

Creative thinking and commercial awareness are essential on a creative marketing resume

As a creative marketer, it doesn’t take a genius to figure out that creativity is essential in a successful creative marketing resume.

You are solutions-orientated, and results-driven. You use your creative thinking to drive effective and impactful product campaigns or brand launches.

But your creative thinking doesn’t operate in isolation. You use your commercial awareness and lateral thinking to analyse and determine what is needed for a specific client.

Use your resume to show the hiring manager that you can transform a business with unique direction.

In your resume you can show this by:

  • Describing how you have driven creative projects from start to finish
  • Explain how you collected and collated data and contributed to creative briefs
  • Reference the programs you used to gain insight into your client base (Google Analytics)
  • Write about the effects of this research, what impact did this have?
  • Referring to the software you used to bring your creativity to life

Write about these capabilities in more depth in your summary and experience sections.

We’ll go through this now.

Your resume summary is a vital component of your resume. It will either illustrate you as a marvelous marketer, or a driveling fool.

Make sure its not the latter.

Use this section to create a comprehensive and informative overview of you as a person.

Your skills, achievements, experience and personality.

Reference that award-winning marketing campaign you worked on. Explain that you are an expert in safeguarding a brand’s essence while taking it to the next level.

Express this all in a few sentences.

Remember, be concise, but make sure you shine.

3 Creative Marketing Resume Samples - Summary

Here are some samples of creative marketing resume summary sections:

This summary is definitely lacking. Here’s why:

  • It doesn’t specify exactly what you do, or what kind of creative marketing you are especially interested in
  • The language used is too basic and informal. It’s your job to really WOW hiring managers
  • It doesn’t highlight any certifications you have attained or reference your technical skill set

Instead, use this section to paint a picture of who you are and what you can bring to a company:

This is much better because:

  • It explains what role you are experienced in, and how many years’ experience you have
  • It boasts about your achievements
  • While it is succinct, it contains a lot of information about what software and programs you can use
  • It conveys your enthusiasm

Let’s try this again but for more senior creative marketer:

This summary is OKAY but there’s still some work to do. Here’s why:

  • While it expresses the candidate is qualified, it doesn’t specify how many years’ experience they have, and how they are qualified
  • It doesn’t show how the candidate determined the effectiveness of social media campaigns. Tell the hiring manager what programs and software you can use
  • It doesn’t show RESULTS

This summary section tackles these errors:

This summary is much better. This is because:

  • It tells the hiring manager that the candidate is in a senior position
  • It lets them know the candidate has certifications to prove they are qualified
  • It lets the hiring manager know the candidate is used to producing results

Use the summary section as a brief introduction to your experience section. In this section you can showcase your achievements, seniority and experience and elaborate on them later on.

In your experience section on your creative marketing resume, you should accentuate:

  • Your experience with specialist software. (SEO and SEM Campaign tools, Photoshop to create digital content)
  • Your experience analysing data and preparing reports to measure the performance of campaigns
  • Your experience researching market trends and demographics to develop marketing plans

And remember, paint a story. Don’t merely list what you have done. Delve into it. Be informative.

But no waffle. Keep it relevant and related to the job description.

To help with formatting divide it up. Tell the hiring manager:

  • What you did/what projects you worked on
  • How you did it
  • The results it produced
  • How you impacted the company. Did you help attract new clients?

Below are some examples. One with common mistakes. The other a pro example:

2 creative marketing resume experience samples."

  • • Made creative suggestions to increase brand awareness
  • • Collaborated with key players when developing marketing campaigns.
  • • Analysed social media campaign’s effectiveness.
  • • Used Google Adwords for pay-per-click campaigns.

Those entries aren’t ideal. This is why:

  • These entries don’t explain the impact of your actions
  • They don’t expand on your skill set
  • They don’t explain what software you can use

The following example provides more of an explanation of your experience:

  • • Managed the day-to-day management of Gilmore and Co’s social media vehicles, including creating content, managing and scheduling posingt and posting content for Facebook, Twitter, Linkedin and Instagram.
  • • Monitored the success of social media campaigns using Google Analytics and implemented effective changes in response, increasing site hits by 42%.
  • • Took ownership of the brands tone of voice, sharing scintillating copy to engage Gilmore and Co’s audiences, while safeguarding their essence.
  • • Designed marketing communications materials (brochures, pamphlets, posters) using the full Adobe Creative Suite, informed by feedback from data collection of the target audience.

These entries are much more effective: Here’s why:

  • They explain in detail what you did, and what effect this had on the company
  • It specifies your capabilities, using action words
  • It discusses the software you can use

Remember, each time you apply to a new job craft your resume in response to the job description. Use keywords from the description throughout to ensure your resume reaches the top of the pile.

Match the duties and responsibilities the hiring manager has advertised.

How to describe the duties of a creative marketer

Listed below are some of the duties performed by creative marketers daily. Make sure that you refer to these responsibilities into your experience, education and skills sections:

  • Used research and applied sound strategy to develop and implement creative concepts. This delivered a strong message which reinforced the brand value
  • Guided the overall tone and look of creative campaigns
  • Created innovative concepts and project direction
  • Conceptualised marketing ideas into simple proposals. Delivered them confidently to grow engagement with customers

If you are looking to give your resume a little lift, you can:

  • Provide portfolio examples that show off your past projects
  • Explain that you have the know-how to create accessible products and brand strategies that meet customer needs
  • Explain what technical knowledge you have. Employers need to know that you can effectively put your creative ideas into action. For this you will need to use the right tools, UX Design, Adobe Creative Suite and the like

Your education section is your opportunity to show you have the academic qualifications and training to do the job and do it right.

For this role, employers typically look for a BA degree as a minimum. Related degrees include, Advertising, Marketing, Broadcast or Journalism.

In this section you can go into specifics about the content of the courses you studied. Refer to courses in communication methods, sales, market research, and consumer behaviour.

An MSc would also be useful for this kind of job. This would provide strategic business-focused training, preparing you for a future management role.

In this part of your resume you should also refer to any certifications you have attained or are in the process of attaining.

Use every opportunity to give yourself an edge and make your resume stand out . This is a competitive job market, and hiring managers only want the best.

“It can be daunting to look at marketing and think you need to fully master: analytics, data, CRO, SEM, advertising, copywriting, SEO, community and more. But in reality, to be a successful marketer, you don’t need to be an expert in every channel: one or two areas of expertise will be enough.”

  • Ash Read, Editorial Director atBuffer

The skills section should show you have the right balance of creative flair and analytical thinking.

If you want to be taken seriously as a creative marketer and start landing the jobs you want, you need to make sure you don’t scrimp on ‘hard’ skills.

Here are some of the essential hard skills that hiring managers are looking for in a creative marketer:

16 "Hard" Skills You Need to List in Your Creative Marketing

  • Google Search Console
  • Google Analytics
  • SEO Power Suite
  • A/B Testing
  • Illustrator
  • Premier Pro

Soft skills are also essential for this position. These include the following:

12 top soft skills for a creative marketing

  • Strong communication skills
  • Presentation skills
  • Strong research skills
  • Analytical thinking
  • Time management
  • Organisation skills
  • Critical thinking
  • Attention to detail
  • Commercial awareness
  • Storytelling skills
  • Strong writing skills
  • Creative thinking

Discuss these skills in more depth in your experience section. Tell the hiring manager how you have applied these skills. For the hard skills you have mentioned, discuss how long you have used them for, and your proficiency in them.

Integrating your portfolio into your resume

Use your resume as an opportunity to showcase the projects you have previously worked on .

Nothing speaks volumes like the work you have created.

Ensure the links you include are short, and easy to type into a browser. Hiring managers have limited time, so make sure it’s not wasted.

Create individual links to specific materials, as well as to any websites where your work has been published.

Including relevant certifications is another way to good way to show that you are prepared for the job. It shows you have taken an extra step to enhance your performance.

Because the role of a creative marketer is so vast, there are a whole range of certifications that will put you head and shoulders above the rest.

Certifications allow you to specialise in a certain area. Hiring managers will take notice of this. It will show them that you can bring something unique to the table.

Below are some relevant certifications for creative marketers.

Top 8 creative marketing certifications worth including

  • Google Ads Certification
  • Fundamentals of Digital Marketing Certification
  • Content Marketing Certification Course
  • Google Analytics IQ Certification
  • Bing Ads Accredited Professional (BAAP) Certification
  • Deep Learning Specialization Certification
  • Google Analytics Individual Qualification
  • Hootsuite Social Marketing Certification

When writing your creative marketing resume keep the following in mind:

  • Create a header and summary that instantly portrays you as a marketing wizard
  • Write work experience that demonstrates your ability to deliver effective marketing campaigns
  • Explain your technical abilities and certifications that set you apart from other candidates
  • Describe the soft skills you have. Show your strong research skills and analytical thinking
  • Integrate portfolio examples into your resume
  • Include keywords from the job summary into your resume to make sure it doesn’t get skipped over

creative marketing resume example

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How to Make a Resume in 2024 | Beginner's Guide

Background Image

For most job-seekers, a good resume is what stands between a dream job and Choice D. Get your resume right, and you’ll be getting replies from every other company you apply to.

If your resume game is weak, though, you’ll end up sitting around for weeks, maybe even months, before you even get a single response.

So you’re probably wondering how you can write a resume that gets you an interview straight up.

Well, you’ve come to the right place!

In this guide, we’re going to teach you everything you need to know about how to make a resume, including:

  • The 8 Essential Steps to Writing a Resume
  • 11+ Exclusive Resume Tips to Up Your Resume Game
  • 27+ Real-Life Resume Examples for Different Professions

….and more!

So, let’s dive right in.

How to Make a Resume (The Right Way!)

Before we go into detail about how you should make a resume, here’s a summary of the most important steps and tips to keep in mind:

how to write a resume

  • Choose a resume format carefully. In 99% of cases, we recommend the reverse-chronological format .
  • Add the right contact details. Leave your headshot out and make sure to include your job title , a professional email address, and any relevant links. (E.g.: your LinkedIn profile , online portfolio, personal website, etc.).
  • Write an impactful resume summary. Unless you’re an entry-level professional, always go for a resume summary. If you do it right, it’s your chance to get the hiring manager to go through the rest of your resume in detail.
  • Pay attention to your work experience section. Take your work experience section from OK-ish to exceptional by tailoring it to the job ad, making your achievements quantifiable, and using action verbs and power words.
  • Add the right skills for the job. Keep this section relevant by only including the hard and soft skills that are required for the position.
  • Keep your education short and to the point. Your most recent and highest degree is more than enough for a strong education section. You only need to add more details here if you’re a recent graduate with barely any work experience.
  • Leverage optional resume sections. Optional sections like languages, hobbies, certifications, independent projects, and others can set you apart from other candidates with similar skills and experience.
  • Include a cover letter. That’s right, cover letters matter in 2024, and the best way to supplement your resume is by adding an equally well-crafted cover letter to your job application. To make the most of it, check out our detailed guide on how to write a cover letter .

To get the most out of our tips, you can head over to the resume builder and start building your resume on the go as you read this guide.

New to resume-making? Give our ‘7 Resume Tips’ video a watch before diving into the article!

#1. Pick the Right Resume Format

Before you start filling in the contents of your resume, you have to make sure it’s going to look good. 

After all, the first thing hiring managers notice is what your resume looks like, and then they start reading it. So, this is your best chance to make a great first impression.

Start by choosing the right resume format.

There are three types of resume formats out there:

  • Reverse-chronological. This is by far the most popular resume format worldwide and, as such, it’s the best format for most job-seekers.
  • Functional. This resume format focuses more on skills than work experience. It’s a good choice if you’re just getting started with your career and have little to no experience in the field.
  • Combination. The combination resume format is a great choice for experienced job-seekers with a very diverse skill set. It’s useful if you’re applying for a role that requires expertise in several different fields and you want to show all that in your resume.

So, which one should you go for?

In 99% of cases, you want to stick to the reverse-chronological resume format . It’s the most popular format and what hiring managers expect to see. So, in the rest of this guide, we’re going to focus on teaching you how to make a reverse-chronological resume.

reverse chronological resume

Fix Your Resume’s Layout

With formatting out of the way, let’s talk about your resume’s layout , which determines the overall look of your resume. 

Does it look organized or cluttered? Is it too short or too long? Is it boring and easy to ignore, or is it reader-friendly and attention-grabbing?

Here are some of the best practices you should apply:

  • Stick to one page. You should only go for a two-page resume if you have decades of experience and you’re sure the extra space will add significant value. Hiring managers in big companies get hundreds of applications per job opening. They’re not going to spend their valuable time reading your life story!
  • Add clear section headings. Pick a heading and use it for all the section headers so the hiring manager can easily navigate through your resume.
  • Adjust the margins. Without the right amount of white space, your resume will end up looking overcrowded with information. Set your margins to one inch on all sides so your text fits just right on the page.
  • Choose a professional font. We’d recommend sticking to a font that’s professional but not overused. For example, Ubuntu, Roboto, or Overpass. Avoid Times New Roman, and never use Comic Sans.
  • Set the correct font size. As a rule of thumb, go for 11-12 pt for normal text and 14-16 pt for section titles.
  • Use a PDF file. Always save your resume as a PDF file, unless the employer specifically requests otherwise. Word files are popular, but there’s a good chance they’ll mess up your resume’s formatting.

Another thing you need to consider in terms of your resume’s layout is whether you’re going for a traditional-looking resume template or something a bit more modern :

traditional vs modern resume

If you’re pursuing a career in a more traditional industry, like law , banking , or finance , you might want to stick to the first.

But if you’re applying to a tech company where imagination and innovation are valued, you can pick a more creative resume template .

Want to Save Time? Use a (Free) Resume Template

Anyone who’s ever tried creating a resume from scratch knows how boring the formatting can be.

Before you can even start filling in the contents, you need to tweak the margins, adjust font sizes, and make sure everything fits into one page while still looking good.

What if you could skip past all that and still create a compelling resume?

Try one of our free resume templates . They’re pre-formatted, so all you have to do is fill in the contents.

They’re also created in collaboration with recruiters from around the globe, ensuring that the templates are visually appealing and ATS-friendly!

See for yourself how one of our templates compares to a resume created in a standard text editor:

novoresume vs text editor

#2. Add Your Contact Information

Now that we’ve got all the formatting out of the way, let’s get into what your resume is all about— the information you put on it .

The first thing you want to do when filling out the contents of your resume is to add your contact information .

This section is pretty straightforward but crucial. Your contact details belong at the top of your resume in a designated resume header , so the hiring manager can easily find them.

Even if everything else about your resume is perfect, that all flops if you misspell your email address or have a typo in your phone number. If the hiring manager can’t contact you, it’s a missed opportunity.

So, double-check, and even triple-check your contact information section and make sure everything is factually correct and up-to-date.

Must-Have Information

  • Full name. Your first and last name should stand out at the top of your resume.
  • Email address. Stick to an address that’s professional and easy to spell, like a combination of your first and last name. (E.g.: [email protected])
  • Phone number. Add a reliable number where the hiring manager can easily reach you.
  • Location. Add your city and state/country. If you plan to relocate for the job or want a remote position, specify it on your resume.

Optional Information

  • Job title. Add your professional title underneath. Write it down word for word, whether it’s “Digital Marketing Specialist” or “Junior Data Scientist.” Just don’t make up job titles like “Marketing Wizzard” or “Data Manipulator.” They’re not quirky; they’re just unprofessional. 
  • LinkedIn profile . We recommend that you include a link to your updated LinkedIn profile since over 77% of hiring managers use the platform when evaluating a candidate. 
  • Relevant links. Include links to personal websites or any social media profiles that are relevant to your field. For example, a developer could include a Github profile, while a graphic designer could link their Behance or Driblle account, and so on.
  • Date of birth. Unless this is specifically required in the job ad, the hiring manager doesn’t need to know how old you are. It’s not important for their decision-making, and at worst, it might lead to age-based discrimination.
  • Unprofessional email address. Your quirky, old high school email address doesn’t belong on your resume. Instead of [email protected] , go for a [email protected] type of address.
  • Headshot. (USA, UK or Ireland) Depending on the country where you’re applying, it might even be illegal to include a picture of yourself on your resume . While it’s the norm to include a picture in most of Europe and Asia, always check the regulations for each specific country or industry you’re applying to.

All clear? Good! Now, let’s look at what a great example of a resume's contact information section looks like:

professional resume contact section

#3. Write a Resume Headline (Summary or Objective)

It's no secret that recruiters spend an average of less than seven seconds on a resume .

When you receive hundreds, if not thousands, of applications daily, it's physically impossible to spend too much time on each.

So, what the hiring managers do to go through resumes more effectively is to skim through each resume and read it in depth only if it piques their interest.

This is where the resume headline comes in.

Placed right next to (or underneath) your contact information, this brief paragraph is the first thing the hiring manager is going to read on your resume.

Now, depending on how far along in your career you are, your resume headline can be either a resume summary or a resume objective.

resume summary professional

So, how do you choose between a resume summary and a resume objective? Here’s all you need to know:

Resume Summary

A resume summary, as the name suggests, is a two to three-sentence summary of your career so far. If done right, it shows that you’re a qualified candidate at a glance and gets the hiring manager to give you a chance.

Here’s what your resume summary should include:

  • Your job title and years of experience.
  • A couple of your greatest professional achievements or core responsibilities.
  • Your most relevant skills for the job.

Here’s an example of a well-written resume summary: 

Experienced Java Developer with 5 years of experience in building scalable and efficient applications. Contributed to a major project that enhanced application performance by 25%. Strong background in Spring Framework and microservices. Aiming to apply robust coding skills to develop innovative software solutions at XYZ Tech Solutions.

Unless you’re a recent graduate or amid a career change, we recommend you stick to a resume summary. Otherwise, a resume objective might be a better option for you.

Resume Objective

A resume objective is supposed to express your professional goals and aspirations, academic background, and any relevant skills you may have for the job.

It communicates your motivation for getting into a new field, so it’s the go-to headline for recent graduates and those going through a career change. As with a resume summary, a resume objective should be brief—around two to four sentences long.

So, here’s what it would look like if you’re a student:

Hard-working recent graduate with a B.A. in Graphic Design from New York State University seeking new opportunities. 3+ years of practical experience working with Adobe Illustrator and Photoshop, creating illustrations and UX/UI design projects. Looking to grow as a designer and perfect my art at XYZ Design Studio.

Or, on the other hand, if you’re going through a career change, it might look more like this:

IT project manager with 5+ years of experience in software development. Managed a team of developers to create products for several industries, such as FinTech and HR tech. Looking to leverage my experience in managing outsourced products as a Product Owner at Company XYZ.

#4. Prioritize Your Work Experience

The most important part of your resume is your work experience.

This is where you get to sell yourself and show off your previous accomplishments and responsibilities.

If you manage to master this section, you’ll know most of what’s there to know about how to make a resume.

There are plenty of good practices for writing your work experience . But before we dive into all the nits and grits, let's start with the basics.

The standard format for each work experience entry is as follows:

  • Job title/position. Your job title goes on top of each work experience entry. When the hiring manager looks at your resume, you want them to know, at a glance, that you have relevant work experience for the job.
  • Company name/location/description. Mention the name of the employer and the general location, such as the city and state/country where you worked. In some cases, you may also want to briefly describe the company, like when the organization isn’t particularly well-known.
  • Dates employed. Add the approximate timeframe of your employment at each company. You don’t need to give exact dates since the standard format for this is mm/yyyy.
  • Achievements and responsibilities. This is the core of each work experience entry. Depending on your field, you want to list either your achievements or responsibilities. List them in bullet points instead of paragraphs, so they’ll be easier to read.

Here’s a real-life example:

how to list work experience on a resume

Your work experience entries should always be listed in reverse chronological order , starting with your most recent job and working your way back into the past.

Now that you know how to list your experience, we’re going to show you how to write about it in a way that makes you stand out from the competition, starting with: 

Are you a student with no work experience? We’ve got you covered. Check out our guide to writing a resume with no experience here.

Focus on Achievements Whenever Possible

One of the most common resume mistakes is only listing responsibilities in your work experience section.

Here’s the thing—in most cases, the hiring manager knows exactly what your job responsibilities are.

For example, if you’re a sales manager, your responsibilities would be:

  • Reach out to potential clients over the phone or email.
  • Maintain relationships with existing company clients and upsell relevant products.
  • Tracking and reporting on leads in CRM.

Coincidentally, this is also the same list of responsibilities for every sales manager out there. So, 90% of all other resumes probably mention the same thing.

To stand out from the competition, you want to focus on writing achievements in your resume instead. These can be how you helped your previous company grow, reach quarterly quotas, and so on.

Let’s compare how responsibilities hold up next to achievements for the same job:

  • Exceeded sales team KPIs by 30%+ for 3 months straight.
  • Generated over $24,000 in sales in 1 month.
  • Generated leads through cold-calling
  • Managed existing company clients

Keep in mind, though, that in some fields, there just aren’t that many achievements you can mention. Let’s say you’re a warehouse worker .

Your day-to-day responsibilities probably include:

  • Loading, unloading, and setting up equipment daily.
  • Packaging finished products and getting them ready for shipping.
  • Assisting in opening and closing the warehouse.

In fields like this, it’s pretty hard to distinguish yourself through achievements, so it’s okay to stick to responsibilities instead. You can still make them shine by following the rest of our advice about listing your work experience.

Keep in mind, though, that in some fields, there aren’t that many achievements you can mention. Let’s say you work in a warehouse. Your day-to-day responsibilities probably involve:

  • Loading, unloading and setting up equipment on a daily basis.
  • Package finished product and get it ready for shipping.
  • Assist in opening and closing the warehouse.

In such fields, it’s pretty hard to distinguish yourself, so it’s totally OK to stick to responsibilities instead.

Tailor Your Resume to the Job

Tailoring is what sets an amazing resume apart from an okay one.

Hiring managers don’t need to know about every single job you’ve ever worked at or every single skill that you have.

They only want to know about your jobs, experiences, or skills that are relevant to the role you’re applying for.

For example, if you’re applying for a job doing Google Ads, you don’t need to talk about your SEO internship from eight years ago.

By focusing your resume on whatever is important for the specific role, you’re a lot more likely to stand out and catch the hiring manager’s attention.

Let’s take a look at an example of a job ad:

how to tailor your resume to the job ad

As you can see, we’ve highlighted the most important requirements.

To tailor your resume accordingly, you just need to mention how you meet each of these requirements in your resume.

You can highlight your relevant achievements and qualifications in different parts of your resume, such as:

  • In your resume summary, where you should recap your years of experience.
  • Throughout your work experience section, where you should list achievements and responsibilities that reflect your social media marketing experience.
  • In your education section, where you can let the hiring manager know you have the degree that they’re looking for.

Include the Right Amount of Work Experience

If you’ve got over a decade’s worth of work experience, you’re probably wondering whether all of it belongs on your resume. In most cases, you’d end up writing a novel if you listed everything you’ve ever done, and that’s not how long a resume should be .

If you’re new to the job market, on the other hand, you probably don’t have any experience, and you’re wondering what you could even add to this section.

So, here’s how much information your resume should include, depending on your level of experience:

  • No experience. If you’re looking for your first job , you won’t have any work experience to fill this section with. So, you can either keep it empty and focus on all the other sections or fill it up with any experience gained in student organizations, extracurricular activities, volunteering, and other projects.
  • Entry-level. List all your work experience so far. While some of it won’t be relevant, it can still show the hiring manager that you do have some actual work experience.
  • Mid-level. Only mention relevant work experience to the position you’re applying for. There’s no need to waste space on jobs that aren’t related to what you’re after.
  • Senior-level. List up to 15 years of relevant work experience, tops. If your most recent experience is as a marketing executive , the hiring manager doesn’t care how you started your career as a junior marketing specialist 23 years ago.

Consider Applicant Tracking System (ATS) Software

Did you know that over 70% of resumes don’t even make it to the hiring manager ?

Most companies these days use ATS to evaluate hundreds of resumes instantaneously and automatically filter out the ones that don’t meet their criteria.

For example, if a resume doesn’t mention a specific skill or isn’t formatted correctly, the ATS will automatically reject it.

ats system statistic

Fortunately, there are some easy ways to make an ATS-friendly resume .

Here are a couple of tips to help you get past those pesky robots:

  • Stick to one page. Sometimes employers set a limit on how long a resume should be. This means that if your resume is longer than one page, it might get automatically disqualified.
  • Incorporate keywords. Tailoring your resume to the job helps a ton with beating the ATS. Just carefully read the job description to find hints for what the ATS will be looking for. Then, whenever you find keywords related to your responsibilities and achievements, make sure to include them in your work experience section.
  • Use an active voice. Passive voice is too vague and unclear, so make sure to use active voice as much as possible when describing your previous jobs. (E.g.: “Managed a team of ten people,” instead of “ A team of ten people was managed by me.” )
  • Leverage powerful action words. Instead of starting each of your sentences with “was responsible for," make your work experience impactful by using words that can grab attention. Saying that you “spearheaded” or “facilitated” something sounds a lot more impressive than “helped.”

Want to make sure your resume formatting passes the ATS test? Choose one of our tried and tested ATS-friendly resume templates , and you’ll be good to go! 

#5. List Your Education

The next section on your resume is dedicated to your academic qualifications. Let’s start with the basics!

Here’s how you should format the education section on your resume :

  • Program Name. Your major and degree type should be listed. (E.g.: “B.A. in Business Administration” )
  • University Name. Add the name of the institution. (E.g.: “New York State University” )
  • Dates Attended. Use a mm/yyyy format for the dates you attended. (E.g.: “08/2008 - 06/2012” )
  • Location. If your university is less well-known, you can also add the location. (E.g.: “Stockholm, Sweden” )
  • GPA. Use the appropriate grading system for the country you’re applying to work in. (E.g.: In the USA, it would be “3.9 GPA” )
  • Honors. Add any honors and distinctions you’ve been given. (E.g.: Cum Laude, Magna Cum Laude, Summa Cum Laude )
  • Achievements. You can mention interesting papers you’ve written, projects you’ve done, or relevant coursework you’ve excelled in.
  • Minor. “Minor in Psychology”

Pretty simple, right? Now let’s see what an education section looks like in practice:

education on resume

This example includes all the necessary information, plus an eye-catching award and relevant classes this candidate has taken.

Resume Education Tips

Now that you know how to list your education on your resume, let’s take this section to the next level.

Just follow these expert tips:

  • If you’re making a resume as a student and don’t have any work experience yet, you can list your education section at the beginning of the page instead of work experience.
  • You can add your expected graduation date if you’re still pursuing your degree.
  • If you already have relevant work experience, just keep this section short and sweet. Recent graduates can expand on their education more and add optional information like projects, classes, academic achievements, etc.
  • Always list your degrees in reverse chronological order, starting with your highest degree on top. Your highest and most recent degree is usually enough, so if you have a Master’s degree that’s relevant to the job, there’s no need to mention your earlier degrees.
  • Don’t add your high school degree to your resume if you already have a university degree. It doesn’t have as much weight, and you can use the space for something else.
  • Only mention your GPA if you had an impressive academic career. Anything below a 3.5 GPA doesn’t need to be on your resume.

Are you in the process of applying for college? Check out our guide to writing a college application resume to wow that admissions officer!

#6. Emphasize Your Know-How in the Skills Section

After your work experience, your skills are the first thing the hiring manager is going to look for. In fact, together, work experience and skills make up 90% of the hiring decision .

So, this is the place where you want to mention all the know-how that makes you the perfect candidate for the job.

There are two types of skills you can include when writing your resume:

  • Hard Skills. These are measurable abilities. What you can list here can be anything from coding in Python to knowing how to cook Thai cuisine.
  • Soft Skills. Also known as personal skills, these are a mix of communication skills , personal traits, career attributes, and more. They can include leadership, critical thinking, and time management , just to name a few.

Your resume should always cover both hard skills and soft skills . Here’s an example in action:

How to List Skills in Your Resume

Now, let’s discuss how you should list your most important skills on your resume.

There are a few essential steps you need to follow:

Always List Hard and Soft Skills Separately

Your resume should be easy and neat to navigate. The hiring manager shouldn’t have to waste time looking for a specific skill because you didn’t separate it into the appropriate subsection.

So, just create separate categories for your hard and soft skills.

Depending on your field, you could customize the name of your “hard skills” subsection to something like “technical skills," “marketing skills," or something else related to your field.

Let’s look at an example of what skills look like on a project manager’s resume :

Methodologies & Tools

  • Agile Methodology
  • SCRUM Framework
  • Waterfall Project Management
  • Microsoft Project
  • Critical Path Method (CPM)
  • Earned Value Management (EVM)
  • Risk Management

Soft Skills

  • Team Management
  • Conflict Resolution
  • Negotiation

Tailor Your Skills to the Job

You might have some awesome skills, but the hiring manager only needs to know about the ones that are relevant to the job.

For example, if you’re applying for a job as an accountant, your gourmet chef skills shouldn’t be on your resume.

Look at the job ad and list at least two to three essential skills you have that are required for the role. Remember—there’s no need to list every skill you have here; just keep it relevant.

Qualifications:

  • Bachelor’s degree or higher in Graphic Design or a related field.
  • Tech-savvy, with some background in CMS systems such as WordPress.
  • Thrives in a stressful environment and juggles multiple tasks and deadlines.
  • Strong organizational and time management skills.
  • Excellent communication skills.
  • Self-reliant, with the ability to manage their own work.
  • A can-do attitude and an outside-the-box thinker.
  • Proficient in Adobe Photoshop, InDesign, Illustrator, Keynote, and Pages.
  • Basic understanding of Office software such as Microsoft Word, Excel, PowerPoint, and Outlook.

So, the must-have hard skills here are Photoshop, InDesign, Illustrator, Keynote, and Pages. Other good computer skills to have are WordPress or similar CMS systems.

While you can also mention Word, Excel, PowerPoint, and Outlook, it’s pretty much assumed that you know how to use them since they’re required for most office jobs.

List Hard Skills with Experience Levels

For each hard skill you list on your resume, you should also mention your proficiency level. This tells employers what they can expect from you and how much training you might need.

  • Beginner. You have some experience with the skill, whether it’s from some entry-level practice or classroom education.
  • Intermediate. You’ve used the skill in a work environment with good understanding.
  • Advanced. You’re the go-to person for this skill in your office. You can coach other employees, and you understand the skill at a high level.
  • Expert. You’ve applied this skill to more than a handful of different projects and organizations. You’re the go-to person for advice about the skill, not just in your office but even amongst some of the best professionals in your field.

Just make sure to never lie about your actual skill level. Even if you get the job, once you need those skills you exaggerated, it will be pretty awkward for both you and your employer.

Include Transferable Skills

These are the types of skills that are useful for almost any job out there.

Transferable skills can be both soft skills (e.g.: teamwork, creativity, problem-solving skills, and others) and hard skills (MS Office Suite, HTML, writing, etc.)

Whatever job you’re applying to, chances are you have transferable skills from your experience that can come in handy one way or another. So, feel free to include them, even if they’re not specifically required for the position.

Not sure which skills to mention on your resume for your specific field? Check out our list of 101+ essential skills for inspiration!

#7. Leverage Optional Resume Sections

The sections we’ve covered so far are must-haves for any resume. They’re the bread-and-butter for any job application, and if you get them right, you’ll land any job you apply to.

But if you have some leftover space, there are a few optional sections you can choose from to give your resume a boost!

other important resume sections

Are you bi-lingual? Or even better  – multi-lingual? You should always mention that on your resume!

Even if the position doesn’t require you to know a specific language, it can still come in handy at some point. At the end of the day, it’s always better to know more languages than less.

To list languages in your resume , just write them down and assign them the appropriate level:

  • Intermediate

You can also use the Common European Framework of Reference for Languages (CEFRL) or the American Council on the Teaching of Foreign Languages (ACTFL) proficiency scales.

As a given, you should never lie about your language skills. You never know—your interviewer might turn out to be fluent in the language or even be a native speaker!

Hobbies and Interests

If you want to spice up your resume, hobbies and interests could be just what you need.

While this section isn’t a game-changer, it can help the hiring manager see who you are as an individual.

For example, if you listed “teamwork” as one of your skills, hobbies like team sports can back up your claim.

And who knows? Maybe you and your interviewer have some hobbies or interests in common!

Volunteering Experience

If you’re the type of person who devotes their free time to helping others while expecting nothing in return, chances are that you’re the type of employee who’s in it for more than just the money. 

Seeing volunteer experience on your resume tells hiring managers that you’re a loyal employee who’s after something meaningful.

Several studies show that listing your volunteer experience can boost your chances of getting hired, especially if you have little to no work experience.

Certifications

Hiring managers love candidates who invest in themselves, and that’s exactly what they see when you list certifications on your resume .

If you value continuous learning and strive to expand your skill set, that’s always a plus.

Certifications can also show employers how much expertise you have.

For example, if you’re a Microsoft Cloud Engineer and you specialize in Microsoft Technologies, you should definitely include all essential certifications on your resume, such as the Azure Solutions Architect Expert one.

Awards and Recognitions

There’s no harm in showing off a little on your resume. After all, you want to be a candidate that shines above the rest.

So, if you’ve received any awards or recognitions that make you stand out in your field, make sure to add them.

For example, if you’ve been recognized for your contributions to data science or received a hard-to-come-by scholarship , mention it in your resume. Just keep your entries here relevant to the field you’re applying to.

Publications

Whether you’re a freelance writer or a distinguished academic, publications are always impressive.

If you have any published works (online or in an academic journal), you can add them to your resume. Just make sure to include a link so the hiring manager knows where to check your work!

Are you looking for a career in academia? Check out our guide to writing the perfect academic CV to get started!

Working on side projects can show off your passion for your field. Whether they’re university class projects or part-time entrepreneurial endeavors, they’re relevant.

For example, if you worked on a mock software product as part of a university competition, it shows you went through every step of product creation, from ideation to creating a marketing strategy.

This project also shows off your organizational skills , and if you mention it in your resume, you stand a better chance of landing the job you had your sights set on.

But projects can also be personal, not academic. For example, you might manage an Etsy store where you sell hand-made arts and crafts to customers online. This is a great opportunity to highlight your creativity, management, and customer service skills .

Overall, hiring managers love employees who do cool work in their free time, so projects are always a great section to add to your resume.

Looking to kickstart your career? Check out our guide on how to get an internship for useful tips and real-life examples!

Extracurricular Activities

Every college freshman knows that extracurricular experience can make a difference in their application.

Especially if you don’t have a lot of experience outside of school, extracurricular activities are a great way to show potential employers your skills and give them insight into you as a person. Different clubs and after-school projects can help you gain real-life skills and considerably increase your chances of landing your first job after college.

For example, joining a student government organization can hone your leadership skills and teach you how to work as part of a team.

For example, if you’re part of a student government or public speaking club, these activities can help you hone your leadership and presentation skills.

11+ Expert Resume Tips

You’ve got the gist of how to make a resume. Now, it’s time to make it really stand out from the crowd!

Follow these exclusive resume tips to take your resume game to the next level:

  • Match the professional title underneath your name to the job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
  • Mention any promotions from your previous jobs. Use the work experience entries for them to focus on the achievements that helped you earn them.
  • Describe your achievements using Laszlo Bock’s formula : accomplished X as measured by Y by doing Z . This way, your work experience can go the extra mile and show the hiring manager what you can bring to the table.
  • Always list your achievements and responsibilities in concise bullet points. This makes your resume more reader-friendly, and it’s more likely that the hiring manager will see your impressive achievements at a glance.
  • Don’t use personal pronouns like “I” or “me,” and don’t refer to yourself by name. Stick to a slightly altered third person, like “managed data integrity at XYZ Inc.” instead of “he managed data integrity at XYZ Inc.”
  • Name your resume sections correctly, or it might get rejected by the ATS. Swapping out quirky names like “career history” or “expertise” for “work experience” and "skills" makes it easier for the hiring manager to find what they’re looking for, too.
  • Prioritize important keywords instead of adding all of them. Make sure the relevant skills, qualifications, and experiences you add all make sense in context, too. Your goal is to get past the ATS and impress the hiring manager.
  • Focus on transferable skills if you don’t have a lot of relevant work experience. Any extracurricular activities or personal projects can help you stand out here.
  • Add a strategic pop of color to headings, bullet points, or key elements you want to highlight. It can help your resume stand out, but don’t overdo it—you want the information to be more impressive than the color palette.
  • Don’t include the line “references available upon request.” Hiring managers already know they can request a list of references from you, so there’s no need to waste valuable space on it.
  • Make sure your resume is optimized for mobile viewing. Most hiring managers use their mobile phones as often as desktop computers, so save your resume to a PDF file and make sure your formatting stays intact across any device.
  • Rename the resume file you plan to send so it includes your name and the name of the position you’re applying for. It’s a small detail that can turn into a crucial mistake if you forget it.
  • Read your resume out loud when you’re done. This is a great way to catch awkward phrases or spelling mistakes you might have missed otherwise.
  • Use a tool like DocSend to track your resume. You’ll get a notification any time someone opens your resume, and you can see how long they spend reading it.

FREE Resume Checklist

Are you already done with your resume? Let’s see how it holds up!

Go through our checklist for perfecting your resume and see where you stand!

professional resume writing checklist

If you missed some points, just go through your resume one more time and perfect it.

And if you ☑’d everything—congrats! You’ve learned all there is to know about writing a resume, and you’re good to go with your job search.

Need to write a CV instead of a resume? Check out our step-by-step guide on how to write a CV with dozens of examples!

9 Resume Templates for Different Industries

Looking to create an effective resume without dealing with the formatting hassle? Just choose one of the templates below.

#1. Traditional Resume Template

Traditional Resume Template

Good for traditional industries like finance, banking, law, and manufacturing.

#2. Modern Resume Template

Modern Resume Template

Good for both contemporary and forward-looking industries, including entrepreneurship, medical technology, and engineering.

#3. Creative Resume Template

Creative Resume Template

Good for creative industries, including entertainment, design, and architecture. 

#4. Minimalistic Resume Template

Minimalistic Resume Template

Good for experienced professionals in basically any industry who want to let their achievements do the talking. 

#5. IT Resume Template

IT Resume Template

Good for any IT-related profession like software development, cyber security, and DevOps engineering.

#6. Tech Resume Template

Tech Resume Template

Good for the tech industry and everything it encompasses.

#7. College Resume Template

College Resume Template

Good for college students and recent graduates alike.

#8. General Resume Template

General Resume Template

Good for multiple industries, including HR, education, and customer service.

#9. Executive Resume Template

Executive Resume Template

Good for senior professionals across different industries, including hospitality, marketing, and logistics.

17+ Resumes for Different Jobs

Knowing how to write a resume is one thing, but making a resume that stands out is something entirely different. Without inspiration, even top career experts might stumble on a roadblock or two.

Check out the following effective resume examples for specific jobs to get a better sense of what a good resume looks like:

#1. Nurse Practitioner Resume Example

Nurse Practitioner Resume Example

Check out our full guide to writing a nurse resume here.

#2. Data Scientist Resume Example

Data Scientist Resume Example

Check out our full guide to writing a data scientist resume here.

#3. Business Analyst Resume Example

Business Analyst Resume Example

Check out our full guide to writing a business analyst resume here.

#4. Digital Marketing Resume Example

Digital Marketing Resume Example

Check out our full guide to writing a digital marketing resume here.

#5. Software Engineer Resume Example

Software Engineer Resume Example

Check out our full guide to writing a software engineer resume here.

#6. Construction Project Manager Resume Example

Construction Project Manager Resume Example

Check out our full guide to writing a construction project manager resume here.

#7. Customer Service Resume Example

Customer Service Resume Example

Check out our full guide to writing a customer service resume here.

#8. High School Resume Example

High School Resume Example

Check out our full guide to writing a high school resume here.

#9. Student Resume Example

Student Resume Example

Check out our full guide to writing a student resume here.

#10. Server Resume Example

Server Resume Example

Check out our full guide to writing a server resume here.

#11. Actor Resume Example

Actor Resume Example

Check out our full guide to writing an actor resume here.

#12. Web Developer Resume Example

Web Developer Resume Example

Check out our full guide to writing a web developer resume here.

#13. Engineering Resume Example

Engineering Resume Example

Check out our full guide to writing an engineering resume here.

#14. Computer Science Resume Example

Computer Science Resume Example

Check out our full guide to writing a computer science resume here.

#15. Architect Resume Example 

Architect Resume Example

Check out our full guide to writing a data analyst resume here.

#17. Remote Job Resume Example

Remote Job Resume Example

Check out our full guide to writing a remote job resume here.

#18. Sales Associate Resume Example

Sales Associate Resume Example

Check out our full guide to writing a sales associate resume here.

#19. Receptionist Resume Example

Receptionist Resume Example

Check out our full guide to writing a receptionist resume here.

Want to see more examples? Check out our compilation of 80+ resume examples for different fields .

  • Administrative Assistant Resume
  • Bartender Resume
  • DevOps Engineer Resume
  • Executive Assistant Resume
  • Flight Attendant Resume
  • Graphic Designer Resume
  • Paralegal Resume
  • Pharmacist Resume
  • Recruiter Resume
  • Supervisor Resume

Next Steps After Your Resume

Now that we’ve covered everything you need to know about how to make a resume, it’s time to talk about the rest of your job application.

After all, your resume is only the first step in your job search. To land the job you deserve, you also need to write a captivating cover letter and ace that upcoming interview. Here’s how:

#1. How to Write a Convincing Cover Letter

The companion piece to every resume is the cover letter.

Most job-seekers flinch when they hear that they have to write a cover letter. What do you even mention in a cover letter, anyway? If you were good at writing cover letters, you’d be applying for a job as a writer !

In reality, though, writing a cover letter is very simple once you know its purpose.

Think of your cover letter as a direct message to the hiring manager. It’s your chance to briefly explain why you’re such an awesome fit for the position. And with a few cover letter tips to point you in the right direction, you’ll write the perfect cover letter for your job application.

Just follow this structure:

cover letter structure for resume

  • Add the contact details. Include the same contact information as on your resume, plus additional contact details for the hiring manager, including their name, job title, the company’s name, and location.
  • Introduce yourself. Start your cover letter by mentioning who you are, what your work experience is, and why you’re interested in the position. Mention a standout achievement or two, relevant skills, and what you’d like to do for the company you’re applying for.
  • Explain why you’d excel at the job. Find the requirements in the job ad that you meet, and elaborate on how you fulfill the most important ones. Research the company so you know what you like about it, and mention it in your cover letter. Make sure to convey your enthusiasm for the job and confidence that you’ll be a great fit for their team.
  • Wrap it up politely. Conclude your cover letter by recapping your key selling points and thanking the hiring manager for their time. Then add a call to action, such as “Please don’t hesitate to reach out to me at the provided phone number so that we can discuss my application in greater detail.” Then, add a closing line and follow it with your full name.

Sounds easy, right? Here’s a real-life example to drive the point home:

cover letter example for resume

Do you need more help perfecting your cover letter? Learn what the most common cover letter mistakes are and check out cover letter examples for all professions here.

#2. How to Ace Your Next Interview

Once you’ve perfected both your resume and cover letter, there’s only one thing left.

It’s time for the final step—the dreaded job interview.

Whether you’re an extrovert or an introvert, you probably hate the interviewing process. No matter how experienced you are, it can be nerve-wracking. Sitting there while someone’s prodding into your past experiences and judging you isn’t fun.

But did you know that most interviewers ask the same questions?

That’s right—all you have to do is learn how to answer some of the most common interview questions, and you’ll be an interview away from landing your dream job!

Just check out our complete guide to the 35+ Job Interview Questions and Answers and learn how to ace your next interview.

FAQs on How to Make a Resume

Do you still have some questions about making a resume? Check out the answers to the most frequently asked questions below!

#1. What does a good resume look like in 2024?

For your resume to look good in 2024, make sure it’s organized and clean and isn’t longer than one page.

Be sure to include information that adds value to your application—leave out the focus on your relevant work experience and skills that you can back up, and list as many achievements as possible. 

If you’re using a resume template, choose one based on your industry. Conservative industries like law, banking, and business require more traditional resume templates. But if you’re going for an industry like design, architecture, or marketing, you can go for a creative resume template . 

Remote work is also big in 2024, so if that’s what you’re after, tailor your resume to match the job you want.

#2. How do you make a resume in Word?

The best way to create a resume in Word is to use a pre-designed Microsoft Word template. To access them, you should: 

  • Open MS Word
  • Click “file” from the menu bar 
  • Select “new”
  • Type “resume templates” in the search bar 

That said, Word resume templates are generic, hard to personalize, and overall not very stylish.

Want a resume that looks good and is extremely easy to make? Check out resume templates to get started!

#3. How do I write a resume for my first job?

If you’re writing your first-ever resume for an entry-level position, the hiring manager won’t expect you to have any work experience.

However, you can make up for your lack of experience with your skills and academic achievements.

For example, you can take advantage of extracurricular activities, internships, volunteering experiences, and other non-professional experiences. You can use them to highlight the skills you’ve gained and what you’ve achieved so far.

So, your first job resume should have a resume objective, emphasize your education, and replace your work experience with any internships, volunteering, independent projects, or other experiences.

#4. How to make a resume on Google Docs?

You can make a resume on Google Docs by choosing one of their templates and filling it in on the go.

All you have to do is go to your Google Drive’s template gallery, choose your preferred template, fill in your information, and your Google Docs resume is ready to go! 

That said, Google Docs templates aren’t the most user-friendly choice. You don’t have much flexibility with the layout and formatting isn’t that easy. For example, you tweak a section to the slightest, and the whole resume becomes a mess.

If you want an easier option, check out our resume builder !

#5. What kind of resume do employers prefer?

Typically, employers prefer one-page-long resumes that follow the reverse chronological format. 

Hiring managers receive hundreds of resumes every day, so they don't have the time to read three-page resumes. Try one of our one-page resume templates so you don’t go over the recommended resume length.

Meanwhile, the reverse-chronological format is the most popular because it draws attention to your most recent jobs and professional achievements, which is the #1 most important thing hiring managers look at when evaluating a resume.

#6. How many jobs should you put on your resume? 

You should only include relevant job positions on your resume.

This means that your work experience section should be tailored to the job you are applying for. If you’ve worked five different jobs and they can all add value to your current application, then you should include all five. 

If, on the other hand, you’re applying for, say, a customer service position and some of your past jobs don’t have anything to do with customer service, you should skip them.

#7. Should I put my address on my resume? 

You can put your location (city, state, or country) on your resume, but you don’t need to put your entire physical address.

Putting a physical address on a resume was the norm back when companies would contact you via mail. In today’s world, everyone communicates via email, which is why adding a correct and professional email address to your contact information section is far more important than putting your physical address. 

So, just include your location or-–if you’re a remote worker—specify you prefer to work remotely by writing “working remotely from [location].”

#8. What information should I leave out of my resume?

As a general rule, you shouldn’t include your birthday or your headshot on your resume. This norm varies from country to country but it applies to the USA, Canada, and UK.

If you have plenty of achievements to list under your work experience, then you can leave your basic work responsibilities out of your resume. 

In your education section, you should only include your highest and most recent degree. So, if you hold a Ph.D., you can list that and your Master’s degree and leave your Bachelor’s degree and high school diploma out.

Finally, leave out any skills that aren’t relevant to the job you’re applying for.

#9. Is a resume a CV?

Depending on where you are, a CV (Curriculum Vitae) and a resume might be completely different things.

In most of the world, though, including Europe and Asia, they are used interchangeably for the same document. Both CVs and resumes are one to two pages long, and list skills and experiences relevant to the position you’re applying for.

Sometimes more detailed resumes that go over one page are referred to as CVs. These are typically only used by senior professionals, executives, CEOs, etc.

In the USA, however, a CV is a completely different document. Typically, CVs are detailed and comprehensive documents that highlight your entire academic and professional history. They’re often used for academic, scientific, or research positions, which is why this type of CV can also be referred to as an academic CV.

You can create your CV using one of our CV templates !

#10. Should I write my own resume?

Yes, you should always write your own resume.

Your resume is your opportunity to show the hiring manager your communication, writing, and presentation skills . Employers also evaluate you based on how effectively you can convey information about yourself, and there’s no one that can represent you better than yourself.

Writing your own resume lets you introduce yourself authentically. You have the best understanding of your skills and experiences, and you can personalize them to make your resume stand out.

And, as a bonus, the experience of writing your resume yourself can be reflective and insightful, so it might help you understand your professional journey and career goals better.

#11. Can a resume be two pages?

Generally, we strongly recommend that your resume stick to one page.

Hiring managers go through hundreds of resumes every day, and keeping your resume to one page increases the odds that they’ll see your qualifications faster.

In some cases, like when you have a lot of relevant experience, your resume can go over two pages. But this exception is reserved for senior professionals with over a decade of relevant experience and tons of skills and achievements that simply can’t fit on one page.

#12. Is a simple resume okay?

Absolutely, a simple resume is often more than okay—it's preferable.

Before your resume even gets to the hiring manager, a complicated layout could get it rejected by the applicant tracking system (ATS). A simple resume template can help get your application straight to the hiring manager.

A clean layout can also make sure that your resume is easily readable and looks professional. This can focus the hiring manager's attention on your work experience and skills without excessive clutter or flashy colors to distract them.

Key Takeaways

And that’s a wrap!

If you’ve followed all of our advice until now, congrats! You’re probably an expert on how to make a resume.

To recap, let’s go through some of the most important lessons we’ve learned so far...

  • Use the right resume builder to make the process as smooth as possible. You don’t want to mess around with formatting for hours before even starting to work on your resume!
  • Focus on your achievements over responsibilities. This can help you stand out from all the other applicants, especially if you back your claims up with data.
  • Include all the must-have sections, like the resume summary, work experience, education, and skills. Then leverage optional sections if you have leftover space.
  • Tailor your resume for the job you’re applying for. Everything listed on your resume should be relevant to the specific job you’re applying for, and you should write a new resume for every new job application.
  • Take the time to perfect your cover letter. It’s just as important as your resume, so make sure you pay as much attention to it!

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7 Brand Marketing Manager Resume Examples for 2024

Effective resumes for brand marketing managers must highlight strong strategic skills and proven results. This article offers detailed resume examples and practical advice to help you stand out in a competitive market. Learn how to clearly showcase your key achievements, technical skills, and industry-specific experience.

Portrait of Marie-Caroline Pereira

  • 02 Sep 2024 - 5 new sections, including 'Position your education wisely', added
  • 02 Sep 2024 - 5 new resume templates, including Aspiring Brand Marketing Manager, added
  • 31 Aug 2024 - Article published

  Next update scheduled for 10 Sep 2024

Here's what we see in the best brand marketing resumes:

Numbers Show Impact : The best resumes show impact with numbers. Use metrics like increase in sales , growth in market share , reduction in costs , and improved customer engagement .

Show Relevant Skills : Include skills on your resume that you have and are mentioned on the job description. Some popular ones are SEO , content marketing , Google Analytics , PPC , and branding . But don't include all of them; choose the ones you have and are mentioned in the JD.

Highlight Digital Expertise : This industry wants digital skills. You should mention experience with social media , managing online campaigns , and using digital tools .

use this maybe to have a resume upload button widget 1: yellow Here's a short quick tip / warning for people to include. If your symptoms get worse or do not improve after 1 day, go to a lower altitude if you can. Try to go around 300 to 1,000 metres lower.

widget 2: red / but not serious Here's a short quick tip / warning for people to include. If your symptoms get worse or do not improve after 1 day, go to a lower altitude if you can. Try to go around 300 to 1,000 metres lower.

helpful blue / but not serious Here's a short quick tip / warning for people to include. Here's a short quick tip / warning for people to include. Here's a short quick tip / warning for people to include. Here's a short quick tip / warning for people to include. Here's a short quick tip / warning for people to include. Here's a short quick tip / warning for people to include. Here's a short quick tip / warning for people to include.

Brand Marketing Manager Resume Sample

Find out how good your resume is.

ummm here it is

Get feedback on your resume

Want to know if your resume stands out in the competitive brand marketing field? Our resume scoring tool gives you instant, unbiased feedback on your resume's strength. It checks for key elements that hiring managers look for when reviewing applications for brand marketing roles.

Upload your resume now to get a clear score and useful tips to improve it. This free assessment will help you understand how well your resume shows your skills and experience in brand strategy, campaign management, and market analysis.

Position your education wisely

Place your education section on your resume to match your work status. If you have recently finished a degree or a special course related to brand management, show this first. It will tell employers about your latest knowledge and skills.

If you have been working in brand management for some time, put your experience at the top, and your education further down. Focus on sharing degrees and courses that are most relevant to brand management.

Highlighting key skills

Emphasize experience with market analysis tools and social media platforms. Specific software proficiency can give you an edge.

Show examples of successful branding campaigns you have worked on. Outline your role and the impact it had.

Senior Brand Marketing Manager Resume Sample

Ideal resume length.

When crafting a resume as a brand marketing manager, you should aim for conciseness and relevance. If you're early in your career with less than 10 years of experience, a single-page resume will be enough to showcase your most significant achievements and skills. Make sure to prioritize key accomplishments that prove your ability to grow a brand's presence and design successful marketing campaigns.

For those with a broader range of experiences, especially senior-level candidates, two pages can be used to capture the depth of your career history. Focus on sharing your strategic insights, leadership in executing large campaigns, and success in increasing market share. Ensure that each experience listed is relevant to brand marketing and demonstrates your impact in this area. Remember, clarity is vital; maintain good readability by choosing a clear layout and avoiding small fonts or narrow margins.

Junior Brand Marketing Manager Resume Sample

Showcasing creativity.

Include a section for your portfolio or a link to a digital portfolio. This allows employers to see your creative work directly.

Describe any innovative strategies you developed. Highlight your ability to think outside the box and adapt to changing markets.

Brand Marketing Manager specializing in Digital Strategy Resume Sample

Aspiring brand marketing manager resume sample.

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How to Write a Digital Marketing Resume With Temples 2024

Guide of digital marketing resume

The meaning of a Resume becomes clear from Frech’s word “résumé”. It means summary. For professionals, a resume is a formal document that articulately summarizes biodata, work history, professional achievements, qualifications, etc. Often, a Resume is called a CV (Curriculum Vitae) . 

A digital marketer requires documentation of the entire spectrum of qualifications, authority, and experience. A structured document that shows the overall qualification of a digital marketer is a digital marketing resume. 

Creating a resume for digital marketing has the advantages of attracting marketing job positions and bringing clients. 

After completion of a digital marketing course, preparing a resume is the first step toward a career in digital marketing. 

A structured, well-written, and eye-catching digital marketing resume draws the unique attention of thousands of job applicants. 

To stand out, get selected, and be perceived as a qualified marketing professional, improve the first impression with carefully organized details on the resume. A professionally optimized resume appears unique, easy to read, eye-catching, and well-documented. 

The type of digital resume template depends on the type of job profile in the marketing domain. 

Unlike some fundamental components of a resume, various areas on a resume for a marketer can change based on skillsets, qualifications, and job applications. 

In this guide to digital marketing resumes, we are sharing top-rated professional practices to improve the snapshot of your professional life. Brief annotation of digital marketing resume, process to write a digital marketing resume, guide to optimize and market a resume for digital marketers.

What is a Digital Marketing Resume? Objectives and Advantages of Marketing Resumes 

A Digital marketing resume includes all key components of a resume- biodata (Name and personal information), education, skills, objectives, work-life experience, professional accomplishments, and honors, Hobbies, and References (Optional). 

Except for name and personal details, all components of a resume for digital marketers are required to be optimized contextually. 

The objective of a digital marketing resume is to showcase all the professional details, competence, and authority for a marketing job role. 

“On an average, employers look at resumes for 6-7 seconds…” according to Indeed 2024 statement. Hence, preparing a resume has tons of professional significance. 

The advantage of digital marketing is the reflection of professional attractiveness and competence. Using a digital marketing resume (Hard Copy or Digital Resume- Website, LinkedIn professional profile) a digital marketer can attract a recipient’s attention and opportunistic digital marketing jobs.

During resume screening, a well-optimized digital marketing resume reflects the credibility of a digital marketer. 

Preparing a digital marketing resume for beginners is more complex than preparing a resume for experienced marketers. To maintain the absence of experience, and previous track records, write substitute professional qualifiers in the resume. To make a beginner’s digital marketing resume professionally appealing, use authentic power words, and mention reputable references (Institutions, Instructors), and certifications.

How to Write a Digital Marketing Resume

After becoming a qualified digital marketing professional, showcasing all the professional details in a resume is the first crucial task for applying for a Digital Marketing job . In this guide for writing a digital marketing resume, we have shown suggestions and guidelines for creating a professional resume. Following and implementing the resume structure will enhance the chances of selection for a job in the marketing industry. 

Let’s learn How to write, format, and optimize a resume for digital marketing job roles. What are the key components of a resume for digital marketers? Which Digital marketing education, skills to share in a marketing resume? and what to mention to enhance the trust of competence as a marker.

  • Write your Name and Personal details properly to make a distinct originality 
  • Share Academic and Marketing qualification 
  • Mention Soft skills and Marketing Abilities- you are mainly and uniquely efficient 
  • Showcase previous projects, Case studies, and Feedback from clients, marketing leaders
  • Mention the most mentionable Professional Accomplishments to increase trust 
  • Highlight your key Marketing and professional strengths , and Accomplishments 
  • Write Hobbies to reflect your personalities 
  • Trim the word count and make the resume clear and succinct 
  • Maintain a decent passage spacing between key components of the resume 
  • Give all sets of details, a professional structural appearance 
  • Prepare a Digital and Hard format of the resume 
  • Keep the resume in a place for an easy-to-access and send

4 Key Practices For Creating A Resume For Marketing Jobs

1. what’s your target.

By knowing what your audience/job roles are and what is important to them, you can shape your message accordingly. Thereby, increasing the probability of you getting an interview call is high.

Keep the type of job and company you are applying to. Also, ask yourself questions like: Is the job only concerned with writing blogs , or will it require web analytics and keyword research skills too? Who the employer is? Is the company small where you need to know bits and parts of every aspect of digital marketing or is the company big that requires you to know specialized skills?

To learn and explore more examples of digital marketing resumes, consider checking our guide- resume example with career objectives .

Pro tip: Highlight the skills and keywords that interest the hiring manager.

2. What’s your Unique Value Proposition?

To create an effective resume for digital marketing, define what your unique blend of skills is. Develop your own proposition. Think and write down aspects that differentiate you from the crowd. Our SEO resume writing guidelines are suitable examples and guides on unique value proposition practices.

Highlight your unique blend of skills aka unique value proposition. What makes you different from others? Your ability to write catchy headlines or your in-depth research?

Or maybe, your ability to create compelling videos? Whatever it may be, find it and define it in your resume for digital marketing.

Pro tip: Consider it aligning it with the job you are applying to.

3. Identified your Messaging Strategy?

Determine your messaging strategy before you write your resume. You are required to think about:

  • The best structure for your resume to highlight your value proposition .
  • The keywords that are ideal for your employer.
  • Give real-world examples of your value proposition.
  • The best design and layout to reinforce your message.

Pro tip: All these aspects should be carefully thought of before you write your resume. Make sure you keep in mind your target audience.

4. Is your Resume Seen?

When you don’t have a connection at the company you are applying to, then most probably you will need to apply through a PC/laptop. The process makes it so difficult to upload it in a format that allows all recipients to read it as intended, like a PDF. Therefore, it is crucial to check spacing issues as confusing formatting might distract them from the content.

The most common are Microsoft Word Pages:

  • Microsoft Word:  Choose File > Save as Adobe PDF

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Here is a Digital Marketing Resume Sample as a example for more clarity:

Digital marketing resume with all resume components

To make a professional resume, access available online resume builders such as:

  • Resumegenius

7 Things to Focus To Optimize A Digital Marketing Resume

Humans will be humans… By that, I mean they get easily annoyed, are biased, and get bored easily!

They are going to read your resumes and will probably get annoyed if you haven’t put things in chronological order. They won’t waste a second reading those paragraph-long job descriptions and probably get excited about seeing the same college you also went to.

Here are a few of the things that really matter to any recruiter:

1. Formatting

The way you collect your thoughts and organize those ideas is through formatting. How they structure is a clear way that tell the recruiter about a candidate’s abilities. Staying too far from normal formatting makes it hard to read and understand your resume.

Making an infographic resume is effective when it is simple, short with high readability. Overdoing things might kill the impression.

Another important factor is the length of your resume. Keep your resume length to one page if possible. Since the hiring managers spend only six seconds to decide whether they like your resume or not.

Even if you have a really good amount of experience, don’t exceed two pages. Recruiters always have the chance to look at your LinkedIn profile to know the full story. Therefore, make your LinkedIn profile stand out.

3. Interests and Hobbies

Including interests and hobbies depends on the type of job and the company you are applying to. When you are applying for jobs like painting and photography, the section on hobbies could be interesting to an employer.

However, if you are applying for jobs like accountant or administrator, then a hobby like skydiving wouldn’t be a good decision to include. Also, the digital marketing manager’s resume would look different from the digital marketing resume for freshers.

Think about the conclusions someone could draw from your hobbies relative to the role you’re hiring for. Do they enhance or detract from the image you’re trying to convey?

When you know the organization’s culture is such that it embraces unique individuals who have a range of backgrounds and interests, then it is useful information. But don’t expect the same from conservative organizations.

In fact, they might view hobbies as ‘distractions’.

4. Dates of employment

Both job hopping and large gaps in employment are considered red flags to hiring managers. It might come to the employer that you are unable to commit to one organization, and that’s something no company would want.

Tip: You should stay at a job for at least a year or two. Otherwise, it is considered as a no signal.

Tips and guide on digital marketing resume.

In case 6+ months off of work, you explain the gap on your resume. For instance, you can add ‘took time off for personal reasons or maybe ‘took a break for family time.

The hiring managers just want to see a rational explanation for your job gap.

5. Location

Location is an important factor. The recruiters want to know whether there’s a need to get you relocated. In case, you omit the location in your CV, the hiring managers might be skeptical about the same.

When the location is an issue, be prepared with the relocation status questions in an interview.

What should you focus in your CV: the school you went to or what you studied?

The answer lies in the type of job you are applying for . Mostly, your degree should complement your role. This doesn’t imply that only marketing graduates can apply to market jobs.

They can hire someone who came out of art studies like writing or graphic design. Your ability to market products is important.

It also depends on your success at the school you attended. While there are companies that only call graduates of top-tier schools but it is certainly not an underestimating point.

A community college with 85% could be more attractive than an IIM graduate with 43%.

Tip: With a low percentage or GPA, consider removing it altogether. While you had great jobs and accomplishments following graduation but didn’t have a good GPA, consider removing your GPA earlier.

7. Bullet Points in Each Section

You should not add more than five to six bullet points in every position. Since these recruiters are scanning your resumes really quickly, so you want to make it easy for them to find and digest the relevant information.

Tip: Say no to paragraphs!

Digital Marketing is an industry where everything can be measured and analyzed, this means you have an opportunity to tell an impressive story of success. Remember, no paragraphs! Only crisp bullet points.

Focus on accomplishments before duties

This means you need to mention how you succeeded in a role before you mention the role. For instance, if you had a senior management role, mention the number of people you managed.

Include metrics and goals

Once you mention the metrics or quantifiable goals, it becomes easier for hiring managers to compare you against other candidates. For instance, rising social media engagements, driving more traffic to the website, etc.

Once you have your accomplishments and metrics together, you can turn them into bullet points like:

  • Drove 5 times more traffic to the website by optimizing the keywords.
  • Grew eCommerce sales by 20% in 3 months by redesigning and A/B testing all landing pages.

5 Tips For Making A Digital Marketing Resume Better

You can make several digital marketing resume mistakes while drafting your CV. In order to avoid making common resume mistakes, follow these 5 tips to make your Digital Marketing CV stand out:

1. Clean, Simple, and to the Point

An easy-to-read and clear CV helps you appear like the organized digital marketer you are. Therefore, it is crucial to keep in mind that your formatting and font type is consistent and clean. The highlights of your CV should be you, your experience, and your message.

Avoid messy design elements wherever you can as it distracts your reader. Here are a few things you can do:

  • Short and to-the-point bullet points
  • Good hyperlinks
  • Bold headings

2. Spell check & Proofread

In the Digital Marketing industry where communication is the key, it is unacceptable to make typos in your CV. Your grammar should be flawless, sentences should be clear and the core message should be immediately recognizable.

3. Don’t Forget your Mission Statement/Objective

Your mission statement is the core of your CV. So don’t just copy and paste from a good CV. Make your own personal tagline. This is the first impression the recruiter will form of you.

 Be a little creative.

4. Market yourself

An online marketing resume is unique. By that, I mean it gives your hiring manager a glimpse of what your ability is. How well you can showcase your talents. They will think if you can’t market yourself then how are you going to market the company?

Take the opportunity to sell your abilities.

5. Be Specific: Give Numbers & Names

‘I am a good analyst’

How will I know that you are a good analyst from this tasteless statement? Therefore, while you are writing your digital marketing CV, it is important to mention the specifications of your success and what you achieved in your previous organizations.

You can talk about your achievements in terms of figures, KPIs, percentages, and other measurable outcomes. This will give the impression that you have a firm grasp of the knowledge about the practicality of the industry.

Conclusion on Digital Marketing Resume

We learn from mistakes, right? Also, a career in Digital Marketing has a lot of opportunities and you can’t afford to make a mistake. So here is how you can write a digital marketing resume flawlessly which will get you your dream job.

Although ‘How to write a Digital Marketing Resume’ could be a difficult task and most important one! What are the problems you are facing in writing a perfect marketing resume?

Image Credits: sbcmurphy.com, digitalmarketinginstitute.com, elegantthemes.com

Table of Contents

Avatar of digital vidya editorial team

25 thoughts on “How to Write a Digital Marketing Resume With Temples 2024”

Avatar of shikha rawat

I have heard a lot about digital infographic resumes. How can I write that kind of marketing resume?

Avatar of sakshi behl

Yes, Shikha. There are many people out there who love infographic resume and you can multiply the chances of getting a job with digital infographic resume. However, it is important to understand that there are people who hate infographic resumes (especially, if resumes are made without any purpose!)

If you think an infographic resume will make it easier for you to describe your talents and portrays a clearer picture of your experience and expertise, then go for it. But if you just want to seek the attention of your recruiter by being different and just want a ‘Hired’ from their sides, then I think your attempt won’t be effective.

The foundation rule for any infographic resume is cleanliness. If the recruiter can’t understand what you are trying to convey with those shapes and circles, then he/she is just going to pick the next resume and leave yours. Things to consider:

1. Pick a color scheme 2. Tell a story 3. Keep it simple and short 4. Proper visualization of data: Bar graphs, circles, Venn diagrams etc. 5. Lastly, include CTA. For example: ‘Contact me’ or ‘Check out my videos’ etc.

Hope this helps!

Avatar of bunty mishra

Very well Explained.

Avatar of alice berg

Hello, Sakshi! What you can recommend for resumes for designers? I now that they differ, so on what I should pay attention first?

Avatar of mahima sood

For starting a career in designing you should simply pay attention to the basics beginning from excelling in photoshop, corel draw, Google picassa, Gimp, Infranview, etc. when you are thorough with your skills, you are already halfway through. Color scheme is another important aspect that must be paid extra attention to. Being a designer you must be aware of the moods set by various colors and their appropriate use.

Get your portfolio ready to feature your work. You should also update your work on Behance to exhibit your creatives and keep people around you updated. Also, you must stay in practice to gain a grip over the tools used in different apps. This will help you achieve a higher speed and off-course constant learning.

You should also venture into freelance projects to acquire more skills, followed by which you can apply for a full time job. You cab begin with the above mentioned points and feel free to come back for more suggestions.

Avatar of fahim

plz give me a sample of digital marketing resume

To build a digital marketing resume, you need to take into account certain skills that you must possess or acquire in order to develop a career in the same field. Fahim, Digital marketing is a wide term and has several tools with the help of which you can carry out a successful digital marketing campaign. If you looking for a job in the profile of a digital marketeer make sure that you are well versed with the terminologies that are used under digital marketing and gain a clear understanding of each of the terms like SEO, SMO, SEM, SMM, etc. These make up for the essentials to begin a career in the field of digital marketing. For further more queries feel free to contact us.

Avatar of shubham bangar

Please send a Sample OF the Digital Marketing Resume On my Email ID Shubham Bangar [email protected]

Avatar of srinu chukka

plz send me digital marketing resume

Avatar of r. S. Shyam sundar

plz send me a digital marketing resume

Avatar of kadambari

How to add keywords in our resume

Avatar of sahil arora

Hi Kadambari,

Keywords you should add in your resume should include relevant skills related to jobs & specific job requirements.

Avatar of arpita

Digital marketing has expand its field with a rapid pace. You have mention all the required tips in order to make a resume.

Avatar of ravi

If you looking for a job in the profile of a digital marketeer make sure that you are well versed with the terminologies that are used under digital marketing and gain a clear understanding of each of the terms like SEO, SMO, SEM, SMM, etc. These make up for the essentials to begin a career in the field of digital marketing.

Avatar of nishit dave

This is indeed a great template. Crisp and to the point. Thanks for sharing 🙂

Avatar of shiv

this was a perfect blog really appretiate it… very helpfull ..

Avatar of aman tomar

I had completed b.tech CSE and I don’t have any type of experience in digital marketing so how to make CV as a fresher.

Avatar of shradha rachcha

Please send me sample resume for digital marketing fresher

plz send me digital mrketing resume [email protected]

Avatar of swati

resume for digital marketing freshers

Avatar of kala

I am pursuing digital marketing. How to add them in resume. I am a fresher

Avatar of gk

Does learning from any institute count as experience in cv?

Avatar of shweta

Thanks for sharing great information,

Thanks for sharing great information, this blog helps to write a good digital marketing resume…….

Thanks for sharing great information, this blog helps to write a good digital marketing resume…. best institute digitalvidya

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Marketing Career Path Guide [Roles, Progression, Skills, Salaries & More!]

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So you decided to pursue a marketing career path and want to take a sneak peek at what your progression might look like in a few years?

Or, maybe, you're still deciding if a marketing career path is the right track for you.

Either way, we've got you covered! In this article, we'll be sharing:

Marketing Careers To Pursue

The marketing career path: roles, skills & progression, marketing salaries (entry-level, mid-level & senior level), level-up your game: how to step into a new marketing role.

Without further ado, let's begin with…

There are several different career opportunities you can track within the marketing field. However, different industries might require more focus on distinctive areas.

For example:

  • A marketing role at a tech startup might focus heavily on inbound marketing, SEO, and email marketing to attract and convert potential customers through digital channels.
  • A marketing role at a fashion or beauty company could emphasize influencer marketing, brand management, and advertising to build brand awareness and drive sales through collaborations with social media influencers.
  • A marketing role at a global consumer goods company could offer opportunities in brand management marketing, product marketing, and advertising to maintain brand consistency and launch new products across multiple markets.

Not all companies will demand every specialty, but every specialty has a place within many different companies!

Marketing Careers #2

So, if you're thinking about which marketing career you should pursue, it might be a good idea to first consider what kind of company you would like to work for.

Maybe, you'd like to work for a company in big tech.

Maybe you're aiming for a recognized brand in consumer services.

Or, maybe, you'd like to join a startup.

You will find different marketing opportunities with different scopes and setups. So, having clarity about where you'd like to be within a certain timeframe is key to deciding which path is right for you.

But don't get too worked up about this. Most skills you need for a marketing career are transferable across different roles, industries, and companies. The purpose of the exercise is so you can look at the opportunities on your horizon and decide where you'd like to be in the short term and eventually down the road!

If you're struggling to find out where you'd like to be, check out the article “ What Should I Do With My Life? A Step-By-Step Guide ” and read it from top to bottom. If “marketing” still feels like the right path, head back here and continue reading!

Once you've set your mind on your career path, it's time to understand what roles might be a good fit for you.

We've selected the most common marketing roles for each level and their job descriptions. Take a look below!

Entry-Level Marketing Roles

Entry-level Marketing Roles And Career Paths

Most people begin their Marketing careers in specialist roles, such as:

Marketing Specialist

This role offers broad exposure to different marketing activities and doesn't usually require extensive experience.

📝 Marketing Specialist Job Description:  Responsible for supporting the Marketing team in their strategies and campaigns, assisting with the creation of marketing materials, event coordination, market research, and more.

✅ Skills Required: Strong communication skills, creativity, and analytical thinking are a few major skills companies look for in Marketing Specialists.

⬆️ Possible progression: Marketing Specialists can progress into a Marketing Manager or Digital Marketing Specialist role.

Content Marketing Specialist

Although this role does require a basic understanding of content marketing principles, it's a great entry-level role for people with strong writing skills.

📝 Content Marketing Specialist Job Description: Responsible for creating, editing, and publishing content that aligns with the company's marketing goals. This role may involve activities like writing blog posts, creating social media content, managing content calendars, and optimizing content for SEO.

✅ Requirements: Strong verbal and written communication skills, creativity, and SEO knowledge are the most required skills for this role.

⬆️ Possible progression: Content Marketing Specialists can progress into a Content Marketing Manager or Content Strategist role.

Social Media Specialist

This role generally requires creativity and a good understanding of social media platforms, but doesn't typically require extensive experience.

📝 Social Media Specialist Job Description: Responsible for managing the company's social media presence. Activities include creating and scheduling social media posts, engaging with followers, monitoring social media trends, and analyzing performance metrics.

✅ Requirements: Strong verbal and written communication skills, creativity, in-depth knowledge of social media platforms, and analytical proficiency are the most required skills for this role.

⬆️ Possible progression: Social Media Specialists can progress into a Social Media Manager, Community Manager, or Digital Marketing Specialist role.

Mid-Level Marketing Roles

Mid-Level Marketing Roles And Career Path

As you gain experience, mid-level roles often involve more responsibility and the opportunity to lead projects or teams. Some common mid-level marketing roles include:

Marketing Manager

At this level, professionals are responsible for overseeing marketing campaigns, managing a team, and ensuring that the marketing strategy aligns with company goals.

📝 Marketing Manager Job Description:  Responsible for developing, implementing, and executing strategic marketing plans for an entire organization or specific business units. This includes managing budgets, team leadership, campaign analysis, and optimizing marketing efforts to drive growth.

✅ Skills Required: Leadership, project management, data analysis, and strategic thinking are crucial for success in this role.

⬆️ Possible progression: Marketing Managers can advance to roles like Marketing Director or Head of Marketing.

Content Marketing Manager

This role focuses on the strategic planning and management of content across various platforms, requiring a deeper understanding of content marketing than entry-level roles.

📝 Content Marketing Manager Job Description:  Responsible for leading content creation efforts, developing content strategies, managing content calendars, and analyzing the effectiveness of content marketing initiatives.

✅ Skills Required: Strong writing and editing skills, content strategy, SEO knowledge, and project management.

⬆️ Possible progression: Content Marketing Managers can move into positions such as Content Director, Head of Content, or Marketing Director.

Digital Marketing Specialist

This role is more specialized than entry-level roles and requires a solid understanding of digital marketing tools and techniques.

📝 Digital Marketing Specialist Job Description:  Responsible for planning and executing digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising. Analyzing performance metrics and optimizing campaigns for better results is also part of the role.

✅ Skills Required: Proficiency in digital marketing tools, analytical skills, creativity, and a strong understanding of online marketing trends.

⬆️ Possible progression: Digital Marketing Specialists can progress to roles like Digital Marketing Manager.

Senior-Level Marketing Roles

Senior-Level Marketing Roles And Career Path

Senior-level roles involve greater strategic oversight and leadership, often requiring professionals to guide larger teams and make high-level decisions.

Marketing Director

Marketing Directors are responsible for shaping the overall marketing strategy and ensuring that all marketing efforts align with the company's objectives.

📝 Marketing Director Job Description:  Responsible for overseeing the marketing department, developing high-level marketing strategies, managing large budgets, and working closely with senior leadership to drive company growth.

✅ Skills Required: Strategic thinking, leadership, budget management, and strong communication skills.

⬆️ Possible progression: Marketing Directors can move up to roles such as Vice President of Marketing or Chief Marketing Officer (CMO).

Content Director

This role requires overseeing the entire content strategy for a company, often managing a team of content creators and strategists.

📝 Content Director Job Description:  Responsible for developing the overarching content strategy, managing content production teams, ensuring content aligns with brand messaging, and optimizing content for various channels.

✅ Skills Required: Leadership, strategic thinking, content strategy, and a deep understanding of audience engagement.

⬆️ Possible progression: Content Directors can advance to roles like VP of Content or CMO.

Digital Marketing Manager

A more senior role compared to the Digital Marketing Specialist, focusing on the broader digital marketing strategy.

📝 Digital Marketing Manager Job Description:  Responsible for leading the digital marketing team, overseeing all digital campaigns, optimizing online presence, and ensuring that digital efforts are integrated with the overall marketing strategy.

✅ Skills Required: Advanced knowledge of digital marketing tools and trends, leadership, analytical skills, and strategic thinking.

⬆️ Possible progression: Digital Marketing Managers can move into roles like Head of Digital Marketing.

It's important to note that the career paths outlined above may vary slightly from company to company. Some companies have more hierarchical structures, meaning there might be intermediate roles at each level. For example, a Marketing Manager can progress into a Senior Marketing Manager role before taking a Head Of Marketing position.

Plus, progress isn't always linea r. Marketing professionals can often make lateral moves and explore different areas within the industry, shifting from generalist roles to specialized roles. Additionally, they can also take a technical route or embrace a leadership position.

At the end of the day, while there are some typical progressions within the marketing careers, your path is unique and will depend on your strengths, interests, soft and hard skills, and even priorities in life.

Now that we’ve covered the most common marketing career paths, you might be asking yourself what the pay range is for each role.

To answer this question, let’s head over to one of our favorite tools for salary research:  Glassdoor .

Glassdoor is one of the world’s top job and recruiting websites, where users can anonymously provide information about their companies – including their current salary. Glassdoor provides an average salary range for various roles based on the information sent by its users.

Glassdoor Website

According to Glassdoor, the base salary for the most common marketing roles in 2024 are:

Marketing Roles:

  • Marketing Specialist (Entry-Level): $55K – $95K
  • Marketing Manager (Mid-Level): $86K – $155K
  • Marketing Director (Senior-Level): $119K – $221K

Content Marketing Roles:

  • Content Marketing Specialist (Entry-Level): $49K – $82K
  • Content Marketing Manager (Mid-Level): $73K – $128K
  • Content Director (Senior-Level): $97 – $166K

Digital Marketing Roles:

  • Social Media Specialist (Entry-Level): $43K – $72K
  • Digital Marketing Specialist (Mid-Level): $50K – 87K
  • Digital Marketing Manager (Senior-Level): $92K – $167K

Whether you're looking for an entry-level job in marketing or aiming to advance in your marketing career, it's important to know that you don't necessarily need a graduate degree or specialization to move up the marketing career ladder. Your unique experience and skills can go a long way, as long as you learn how to sell them!

Here are a few tips and tricks that will help you land your next marketing role.

1. Run A Resume Scan To Find Out Skill Gaps In Your Target Role

Wondering if you are the right fit for that target role?

We've got you covered.

Here's a simple, step-by-step guide to find out if you have the skills to land that job in marketing you've been aiming for:

  • Copy the job description of the marketing role that sparked your interest
  • Head over to ResyMatch.io ( or use our shortcut below )
  • Grab a copy of your most updated resume
  • Upload your resume on the left side
  • Paste the job description on the right side
  • Hit “Start Resume Scan”

Boom! ResyMatch will compare and score your resume against the job's description and identify missing skill gaps, like such:

ResyMatch - Resume And Job Description Skill Gap

ResyMatch will also make sure your resume is ATS compatible (ATS is a software that recruiters often use to track candidates through the hiring process). And of course, ResyMatch will provide suggestions and outline best practices you can use to edit and improve your resume!

Use our shortcut below to get started:

resume writer marketing

Copy/paste or upload your resume here:

Click here to paste text

Upload a PDF, Word Doc, or TXT File

Paste the job post's details here:

Scan to compare and score your resume vs the job's description.

Scanning...

2. update your resume with compelling resume bullets.

After you've compared your resume against your target job description, you will likely find yourself in one of two scenarios:

1. You have some missing skills that you'll need to master before taking on a new role — if that's the case, you can take action and start building those skills through an online course and a portfolio strategy.

2. You have already mastered most of the skills — if that's the case, all you need to do is update your resume with compelling resume bullets, leveraging the keywords found on your resume and job description scan.

To get started, you'll want your resume bullets to have just the right amount of  hard and soft skills, action words, measurable results, and common words. 

This means a compelling resume bullet for someone applying for a marketing role might look something like this:

Increased   lead   generation  by  35 % with a targeted  content   marketing   strategy , resulting in a 20 %  boost  in  sales   conversions  within  six  months.

This bullet focuses on specific marketing hard and soft skills, while also showcasing measurable results!

To help you write the perfect resume bullet, we've created ResyBullet.io , a free resume bullet analyzer that helps you write your resume in a way that grabs attention and illustrates value. Simply copy and paste your resume bullet below to begin your analysis:

Free Resume Bullet Analyzer

Learn to write crazy effective resume bullets that grab attention, illustrate value, and actually get results., copy and paste your resume bullet to begin analysis:.

ResyBullet will analyze and score your resume bullet and give you actionable insights for improvement.

Here's how our resume bullet scored on ResyBullet:

Marketing Career Path - Writing A Resume Bullet For A New Role

3. Build A Visually Appealing, ATS-Friendly Resume

Now that you've updated the content on your resume, it's time to wrap it all up into an awesome layout that's also ATS-friendly.

We recommend using a resume template so you can save the time you'd normally spend designing your resume and instead allocate it to your job search.

You can use  ResyBuild.io , a free AI resume builder, to easily build and customize your resume in no time. Just pick one of the templates below and get started:

resume writer marketing

Free Job-Winning Resume Templates, Build Yours In No Time .

Choose a resume template below to get started:.

resume writer marketing

Choose from 8 proven templates and easily create, edit, and customize your resume. ResyBuild's AI assistant also helps you craft personalized, job-winning bullets in a single click. Simply add your experience, hit “Optimize”, and watch the magic happen.

4. Don't Apply Online — Do This Instead

The most common next step in the process is to start applying to marketing roles.

While applying online can absolutely be the next step in your job search, the truth is,  it will only get you so far. In fact, only 2% of resumes submitted for the average open role end up reaching the interview stage.

Sure, optimizing your resume will boost your chances of being a part of that 2%.

But some estimates, like this one from the Wall Street Journal , show that 80% of hires come from referrals.  

This means your best shot at landing the role you've been eying is through networking.

And no, we're not talking about attending conferences, events, and meetups. We're talking about a fresh approach that  really  builds relationships and gets your resume at the top of the resume pile at companies like Microsoft, Google, Uber, and more.

You can read all about it in our flagship guide for effective job searching:

Read More: How To Get A Job Anywhere Without Applying Online

Final Notes

Whether you're just starting out or looking to advance in your marketing career, getting clarity on the possibilities ahead of you can help you navigate your career with more ease.

Just don't forget: your career path isn't set in stone. Our jobs and career goals will often evolve with life transitions. Always remember that your career should change to fit your life and not the other way around.

resume writer marketing

Paula Martins

Paula is Cultivated Culture's amazing Editor and Content Manager. Her background is in journalism and she's transitioned from roles in education, to tech, to finance, and more. She blends her journalism background with her job search experience to share advice aimed at helping people like you land jobs they love without applying online.

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Job-Winning Senior Digital Marketing Director Resume Example & Tips

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  • • Led SEO improvements for the company website, resulting in a 35% increase in organic traffic over 12 months.
  • • Developed content marketing strategies in partnership with product teams, reducing user friction by 20%.
  • • Managed the Sitecore CMS, optimizing content publishing efficiency and user experience.
  • • Collaborated with regional marketing teams, leading quarterly business reviews to align digital and marketing initiatives.
  • • Leveraged data analytics to track and report on marketing performance, informing strategic decisions.
  • • Implemented a digital asset management system, ensuring streamlined access and version control.
  • • Assisted in the management and optimization of the company’s CMS, improving content workflow efficiency by 15%.
  • • Participated in creating and publishing social media content, increasing engagement by 25%.
  • • Supported SEO strategies, contributing to a 10% improvement in search rankings.
  • • Collaborated with the consumer experience team to leverage customer insights into marketing strategies.
  • • Helped in the organization and management of the digital asset platform, ensuring responsive integration across marketing platforms.

A Senior Digital Marketing Director is essential to the continued success of any company aiming to carve out its niche in a crowded marketplace. They are the strategists, the planners, and the visionaries who see both the forest and the trees, balancing big-picture goals with the minute details. Your expertise in directing multi-channel campaigns and fostering customer engagement is what enables brands to thrive and innovate.

How to Structure a Job-Winning Senior Digital Marketing Director Resume

A Senior Digital Marketing Director’s resume must be strong and comprehensive, highlighting crucial experiences and skills that make you an asset. Below are the essential sections your resume should include, along with explanations of their importance.

  • Contact information: This is the most basic part of any resume and it needs to be clear and accessible. Include your name, phone number, email address, and a LinkedIn profile if you have one. It should be easy for potential employers to get in touch with you.
  • Executive summary: A short, impactful paragraph that sums up your professional experience and key skills. Think of this section as your elevator pitch where you showcase what makes you unique. It captures attention quickly and sets the tone for the rest of your resume.
  • Professional experience: This is the core of your resume and should list your previous job roles in reverse chronological order. Include the company name, your job title, the duration of your employment, and bullet points describing your main responsibilities and achievements. This section paints a picture of your career trajectory and your hands-on experience in digital marketing.
  • Skills: Compile a list of your most relevant digital marketing skills. These could include SEO, SEM, content marketing, analytics, and social media management. Highlighting these skills shows how well-rounded you are and how you fit the job description.
  • Education: List your educational background, including degrees earned, institutions attended, and graduation dates. If you have any certifications related to digital marketing, include them here. This helps to substantiate your qualifications and academic achievements.

Additional sections can enhance your resume by providing more depth. Here are some additional sections that can make your resume stand out:

  • Certifications and training: Detail any additional training or certifications you have obtained. This could include Google Analytics certification, HubSpot Academy courses, or any other relevant training. It showcases your commitment to continuing education and staying current in the field.
  • Portfolio or case studies: Provide links or brief descriptions of specific projects where you've made significant contributions. Whether it’s a successful campaign or an impressive client transformation, this section provides tangible proof of your skills. It lets potential employers see the quality of your work first-hand.
  • Volunteer work or extracurricular activities: List any volunteer activities or involvement in industry-related groups. This could include speaking engagements, membership in professional organizations, or pro bono marketing work for charities. It adds a personal touch and demonstrates your passion and dedication beyond the workplace.

Top Hard Skills for Senior Digital Marketing Director Resumes

  • SEO Optimization
  • PPC Campaigns
  • Data Analysis
  • Google Analytics
  • Content Strategy
  • Social Media Advertising
  • Email Marketing
  • Marketing Automation
  • A/B Testing
  • CRM Management

Top Soft Skills for Senior Digital Marketing Director Resumes

  • Strategic Thinking
  • Communication
  • Team Collaboration
  • Adaptability
  • Problem Solving
  • Project Management
  • Decision Making
  • Time Management

Top Action Verbs for Senior Digital Marketing Director Resumes

Frequently asked questions, how long should my senior digital marketing director resume be.

Given the seniority of the position, it is recommended that your resume not exceed two pages. This allows enough space to showcase your depth of experience and significant achievements without overwhelming the reader. Remember, it's about quality, not quantity. Focus on demonstrating your expertise in key areas like strategic planning, campaign management, and leadership, ensuring the most impactful information is highlighted.

What is the best format for a Senior Digital Marketing Director resume?

A combination format works best for a Senior Digital Marketing Director resume. This format allows you to effectively highlight both your substantial work history and the skills that make you an ideal candidate for the role. Start with a robust summary of qualifications, followed by a section on key skills. Then, detail your professional experience, emphasizing accomplishments and results over a mere description of duties. This approach balances your history with your capabilities, giving a comprehensive view of what you offer.

What should I highlight on my Senior Digital Marketing Director resume to stand out?

Highlight your ability to drive large-scale digital marketing initiatives that achieve measurable results. Emphasize your strategic vision and the implementation of data-driven strategies that have led to increased brand visibility, customer engagement, and revenue growth. Mention any innovative campaigns you've spearheaded, your experience with various digital marketing tools, and your success in leading cross-functional teams. Standout by providing specific examples of how your leadership has positively impacted business outcomes.

What are some ways to quantify my experience on my Senior Digital Marketing Director resume?

Quantify your experience by using specific metrics and numbers that showcase your achievements. For instance, detail the percentage growth in website traffic, conversion rates, and social media engagement. Mention the size of budgets you've managed and the ROI of campaigns you've led. Additionally, highlight the increase in sales revenue or market share attributed to your digital marketing strategies. These quantifiable details provide tangible proof of your effectiveness and success in previous roles.

For more inspiration, why not check out our free resource of job-focused resume examples?

Director of Digital Marketing Strategy resume example

Director of Digital Marketing Strategy

Directors of Digital Marketing Strategy are the linchpins who bridge creativity and data, translating big ideas into measurable successes. These key players enable businesses to reach their target audience more effectively, leveraging their unique blend of strategic insight and digital savvy. Without them, organizations might find themselves adrift in the digital sea, missing crucial opportunities for growth and engagement. To excel in this role, you need to master both the art of storytelling and the science of analytics. Your resume should reflect a knack for innovative thinking and hands-on experience with various digital tools and platforms. The Director of Digital Marketing Strategy resume must highlight your ability to lead, inspire, and deliver results that elevate the brand’s digital presence.

Associate Digital Marketing Director resume example

Associate Digital Marketing Director

Imagine steering a ship through the vast ocean of online visibility; that's what an Associate Digital Marketing Director does. They are the unsung heroes who drive brand growth, engagement, and revenue through well-crafted digital strategies. Their decisions echo across millions of screens, leaving a lasting influence on brand perception and customer loyalty. An effective Associate Digital Marketing Director brings a blend of analytical thinking, creativity, and leadership. They'll shine in activities like campaign optimization, data-driven decision making, and cross-functional team coordination. When you're crafting your Associate Digital Marketing Director resume, make sure to highlight these key skills and abilities, as they will set you apart.

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Second Interview Thank You Email Examples and Guide

Trevor Richfield

  • Aug 31, 2024

Securing a second interview is a significant milestone in the job search process , demonstrating that you’ve impressed the employer enough to warrant further consideration.

However, the journey doesn’t end with the meeting itself; a well-crafted second interview thank-you email can play an important role in reinforcing your enthusiasm for the occupation.

In this article, we’ll explore the essential elements of writing a compelling email after a second interview , including tips on structure, tone, and content.

What is a second interview?

A 2nd interview is a follow-up meeting that typically occurs after a candidate has successfully navigated the first stage, particularly if that was conducted via video . It usually signifies that the employer is interested in learning more about you and assessing your fit for the position in greater detail.

Why send a thank you letter after a second interview?

Writing a post-interview email may seem like a small gesture, but it carries significant weight in the hiring process.

This follow-up communication is more than just a courtesy; it plays a crucial role in solidifying the impression you’ve made and reinforcing your interest in the employment.

Below are some reasons why should you send a thank you email after a second interview:

  • A thank you note reflects your professionalism , showing that you appreciate the time and effort the interviewers invested in meeting with you.
  • Sending a gratitude email allows you to reiterate your enthusiasm for the company.
  • A letter after the interview gives you an additional opportunity to address extra questions . You can clarify any responses or add information that strengthens your candidacy.
  • It helps you recap and emphasize key aspects of your discussion, particularly those that align with the employer’s needs and your skills.
  • Following up demonstrates your good manners and can positively influence HR perception of you as a potential colleague.
  • A well-written second interview thank you letter showcases your communication skills and attention to detail.

How to write a second interview thank you email?

Crafting a thoughtful gratitude letter can significantly impact the hiring decision.

Here’s a step-by-step guide to help you compose a compelling post-interview email:

1. Start with a polite greeting

Begin your thank you note with a respectful and personalized greeting. Address the interviewer by name, using the appropriate title (e.g., Ms., Mr., Dr.) .

2. Express gratitude

Clearly state your appreciation for the opportunity to meet again and for the time they took to discuss the role with you.

Thank you for taking the time to meet with me for the second interview. I greatly appreciate the opportunity to learn more about the team.

3. Reiterate enthusiasm

Reaffirm your interest in the company. Highlight what excites you about the firm and how it aligns with your career goals .

I am even more enthusiastic about the opportunity after our discussion. The insights you shared about the current projects and the organization’s vision have further solidified my interest in your organization.

4. Address key discussion points

Mention specific topics from the interview that stood out to you. This shows that you were engaged and attentive to details.

Our talk about the new product launch was particularly exciting, and I am enthusiastic about the possibility of contributing to its success.

If there were any points you didn’t fully cover or if you have additional information to share , a thank you note after the second interview is a good place to include it.

After our conversation, I realized I did not fully reveal how my previous role involved managing multi-channel campaigns and analyzing their impact on brand growth.

6. Show willingness to provide more information

Offer to answer any further questions they might have.

Please let me know if there are any other details or documents you need from me as you continue your decision-making process.

7. Close professionally

End your post-interview thank you email on a positive note, expressing your appreciation once again.

When to send 2nd interview thank you email

Aim to write your gratitude email within 24 hours of your second interview . This shows promptness and reinforces your enthusiasm while the interview is still fresh in the minds of the recruiters.

If you’re in another time zone or if your interviewers work in different shifts, consider sending the follow-up after the second interview during their working hours.

Avoid submitting late in the evening or at weekends , unless you know that recruiters are likely to be checking their email.

Second interview thank you email examples

Here are several samples of letters you can use as a template. Each example is tailored to different scenarios to suit various tones and levels of formality.

Second round interview thank you email for marketing coordinator

Dear Ms. Johnson, Thank you for the opportunity to meet with you again yesterday regarding the Marketing Coordinator position at Bright Horizons Media. I appreciated the chance to discuss how my background in digital marketing aligns with your team’s objectives. Our conversation about the upcoming social media campaign was particularly inspiring. I am excited about the opportunity to bring my experience in content creation and analytics to contribute to the campaign’s success. Please let me know if there is any additional information I can provide. I look forward to the next steps in the process. Best regards, Jessica Lee 555-123-4567 [email protected]

Follow-up after the second interview for executive assistant

Example of a second interview thank you email for an executive assistant

Gratitude email to send after an interview for financial analyst

Dear Dr. Martinez, Thank you for the engaging conversation during our second interview for the Senior Financial Analyst position at Apex Capital Partners. I appreciated the opportunity to delve deeper into the strategic financial planning initiatives. I was particularly interested in our discussion about future merger analysis. My extensive experience with financial modeling and due diligence would allow me to contribute effectively to this project and support your team’s objectives. Please let me know if there are any additional materials I should provide. I am eager to bring my expertise to Apex Capital Partners. Sincerely, Rebecca Adams 555-654-3210 [email protected]

Post interview email for product manager

Example of a second interview thank you email for a product manager

Second interview thank you email for a graphic designer

Dear Mr. Thompson, Thank you for meeting with me again about the Junior Graphic Designer position at Creative Visions Studio. I enjoyed our talk about the new branding project and am excited about the creative direction your team is pursuing. Our conversation about the design challenges you’re facing was particularly inspiring. I am enthusiastic about the opportunity to bring my skills in Adobe Creative Suite and visual storytelling to contribute to your projects. If you need any further information from me, please let me know. I look forward to the possibility of joining your team. Best regards, Samantha Brown 555-321-9876 [email protected]

Email to send after interview for HR manager

Example of a second interview thank you email for HR manager

Thank you letter after the second interview for the director of sales

Dear Mr. Robinson, I wanted to extend my gratitude for the opportunity to discuss the Director of Sales position at Pinnacle Enterprises in more depth. I appreciated the insightful conversation and the chance to learn more about your team’s sales strategy. Our discussion on expanding market reach and increasing client retention was particularly valuable. I am confident that my track record in driving sales growth and leading high-performing teams aligns well with Pinnacle Enterprises’ goals. Thank you once again for considering my application. Please let me know if there are any further details or steps required. Warm regards, John Smith 555-456-7890 [email protected]

Sending a thank you email after a second interview is an integral part of the job application process that can influence your candidacy.

A well-crafted thank you note serves multiple purposes: it highlights your enthusiasm for the position, addresses any points you may have missed during the interview, and keeps you top of mind with the hiring team. By personalizing your message and directing it promptly, you can effectively strengthen your application .

Use this opportunity to convey your eagerness and suitability for the role, and stay engaged as you await further updates.

Create your professional Resume in 10 minutes for FREE

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Trevor Richfield

Career Coach & Professional Resume Writer

Trevor is a professional resume writer, career coach, and Nationally Certified Online Profile Expert (NCOPE) with well over 1,000 resumes under his belt. He emphasizes the importance of building an authentic professional brand you are proud to display to potential collaborators and employers. From recent graduates to executive leaders, Trevor has helped professionals land jobs at Fortune 500 companies and expand their own independent ventures.It's not only about results with Trevor, but about a continuous journey of professional and personal empowerment.

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City Marketing : Case: Moscow

Kuzina, irina (2017).

resume writer marketing

Avaa tiedosto

Tiivistelmä, selaa kokoelmaa, henkilökunnalle.

Business Plan Writer Moscow

A well written business plan is an essential component for any company seeking to raise capital. Our team at Prospectus.com has over 20 years of experience writing business plans and structuring business models for start-ups, later stage and expansion companies, those seeking venture or angel financing all the way to mezzanine and 144A funding, spanning a wide range of industries across the globe. We have been involved in thousands business projects and assisted with business planning, offering and private placement setup, feasibility studies, drafting financial projections, both for private companies and those seeking initial public offerings or listings on a stock exchange.  Our team is a recognized leader in business plan development. In fact, our CEO is the Chairman and Founder of  Borders.org  ( Business Plans Without Borders ), a not-for-profit 501c3 organization which assist low income families as well as refugees and immigrants with business plan writing services and grants.

Our Team’s Business Plan Advisory Services Value-Proposition:

  • Our staff are known as one of the most reliable and affordable Business Plan developers in the U.S. and worldwide. Our straight forward and honest assessment of one’s business is one of our strongest characteristics
  • Offices and associates in numerous countries, including New York, London, Hong Kong Beijing, Singapore and Seattle
  • 1 to 2 weeks’ average time for completing business plans
  • Proven track record of saving entrepreneurs thousands of dollars in needless spending while developing the business plan
  • Ability to draft your business plan and prospectus or private placement memorandum or offering memorandum for debt or equity offerings or any other service and package    everything as one price
  • We are somewhat of a one stop business for most of the startup and later stage company needs.

Moscow Business Plan Options

There are mainly two types of business plans that are written in Moscow: capital raising business plans and management or managerial business plans.

Raise Capital with a Business Plan

Most business plans are written with eye towards raising money for their venture. In a business plan that is written for investment capital, the structure of the business plans and therefore the most important point of the document will be the value-added benefit. Information on the products, services and the market will play central roles in the development of the plan, as well as various payout or exit strategies for the investors. Most business plans will focus on either selling equity or debt to investors.

  • Equity : In an equity business plan the company seeking funding will sell an ownership stake. If the company is a corporation, they will sell shares or common stock or a variation of them. If the company is a LLC or a Limited Company (which is popular worldwide) interest or units in the company would be offered. Both a form of ownership, just with a different name for each entity. In additional, there are other sweeteners one can add into any business plan offering, including warrants or preferred shares or preferred units or convertible debt.
  • Debt : in a debt offering business plan the company will be issuing some type of bond or a note to investors. A bond or note differ only in terms of the length of each security, which bonds being considered a longer maturity date than a note. There are also convertible debt securities that would convert the notes/bonds to equity at a certain fixed point in time. The business plan for bonds would detail the terms, such as the maturity date, interest rate and other vital information.

Managerial Guidance Business Plan

  • No Capital Raising : In a managerial or a management business plan, the focus is not on raising money but what strategy a company should employ. While most companies that write business plans do so to raise capital, there are some that simply want to get a second opinion or an outside view of their business. They ask us to write them a business plan for growth opportunities, not to raise money. Said another way, the management of the company wants to see our view and take on their business and what we would do to expand their company.
  • Recommendations : A business plan used to simply strategically plan one’s next move is referred to as managerial guidance business plan document. No capital is being raised initially, although sometimes we may conclude that capital should be raised for the company to penetrate or open new markets or opportunities. In the course of research, we may conclude that, in fact, the company should conduct an offering and raise money. We will recommend the amount to raise based on the company’s expansion needs and the company valuation.

3 Levels of Business Plans

Our firm offers various levels of business plan writing service and consulting, including: Level I Start-up Business Plan »

  • Prospectus.com’s team consists of industry expert business plan writers. Our Level I Start-up Business Plan can be used for companies raising initial seed funding and getting off the ground. The dollar amount being raised is not of paramount importance.
  • The Start-up Plan includes complete financials, potential cash-flow, market analysis and marketing strategies as well as a break-even analysis, and a separate executive summary and much more.

Level II Expansion or Series B Business Plan »

  • Prospectus’ Level II Expansion or Series B Business Plan assists companies and entrepreneurs that are seeking to expand or scale their business, including by increasing market share.
  • The Level II Start-up Plan helps to define concepts, target markets and market potential, as well as financial clarity necessary to define your concept, identify your market potential, and identify capital requirements. Executive summary included.

Level III Enterprise Business Plan »

  • Prospectus’ Level III Enterprise Business Plan serves the need of those later stage and established companies seeking to raise additional capital to expand their businesses, often in the form of issuing debt securities such as bonds or convertible notes.
  • The Level III Enterprise Business Plan is our most comprehensive business plan and often our clients will need a prospectus or a private placement memorandum (offering memorandum) written as well.

Our firm has years of experience drafting securities documents and is confident we can assist with your Moscow Business Plan Writer.  Feel free to contact us anytime, or call us to setup an appointment at any one of our global offices.

Contact Us Today To Schedule Your Free Consultation

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  • Bonds Offerings
  • 144A Reg S Offerings
  • Hedge Funds and Mutual Funds
  • Offering Memorandum
  • Private Placement Memorandum
  • Offering Circular
  • Explanatory Memorandum
  • Information Memorandum
  • Fund Setup Formation
  • Securities Identifiers
  • Registration and Filing
  • Business Plans

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  25. How to Write a Second Interview Thank You Email (+ Examples)

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