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3 Real Estate Cover Letter Examples Built for 2024

• Real Estate Agent Cover Letter
• Real Estate Assistant Cover Letter
• Commercial Real Estate Cover Letter
• Write Your Real Estate Agent Cover Letter

Buying or selling a home always marks a significant turning point in someone’s life. You help clients make the right choices with detailed research of market conditions, property walkthroughs, and promotional efforts to generate sales quickly. 

Have you done the research to help create a cover letter to accompany your exceptional real estate resume ?

The real estate industry is competitive and results-driven, so showcasing the right skills and work experiences in your cover letter is crucial to success. We’ll help make that process easier with our real estate cover letter examples , proven effective in 2024, or use our free AI cover letter generator for an easy leg up.

Real Estate Agent Cover Letter Example

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Copy this text for your real estate agent cover letter!

123 Fictional Avenue New York, NY 10001 (123) 456-7890

July 20, 2023

Ethan Johnson Halstead Real Estate 123 Fictional Lane New York, NY 10001

Dear Mr. Johnson:

In alignment with the sentiment that real estate is the tangible manifestation of our universal aspiration for shelter and home, I extend my interest in contributing to Halstead Real Estate’s promise of utmost integrity and innovative property solutions.

My tenure as a real estate agent for Compass polished my understanding of innovation’s pivotal role within a property deal’s entire scope. I fostered stronger client relationships, marshaled marketing teams toward integrating consumer feedback, and successfully scaled up client satisfaction rates by 29 percent.

Immersed in a creative environment, I have consistently exemplified proficiency in the technical nuances of real estate management. Citi Habitats offered me an in-depth outlook into property procurement logistics, monitoring competitive bids, contract preparation, and negotiation for perpetual profitability. Leveraging data analytics tools to evaluate and enhance the success of new property listings increased daily engagement by 23 percent.

Thinking diligently, communicating proactively, and fostering trustful relationships that align with Halstead’s compelling vision excites me as a licensed New York Real Estate Salesperson. Having been a key participant in numerous pivotal property deals, I am eager to bring my experience and skills to the dynamic role of a real estate agent at Halstead.

I look forward to discussing how my expertise can add substance and solidity to your market presence and enhance your vision of being the leading real estate provider in New York. Thank you so much for your time.

Enclosures: Resume Application 2 letters of recommendation New York Real Estate Salesperson License

Why this cover letter works

• Go further to solidify your candidacy with real, quantified impacts in previous roles. Think about property deal sealed, client satisfaction, and other related wins.

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Real Estate Agent Assistant Cover Letter Example

Copy this text for your real estate agent assistant cover letter!

123 Fictional Avenue Chicago, IL 60007 (123) 456-7890

August 30, 2023

William Martinez Dream Town Realty 123 Fictional Lane Chicago, IL 60007

Dear Mr. Martinez,

When searching for the ideal workplace where I can combine my passion for real estate with cutting-edge technology and innovative approaches, Dream Town Realty emerges as the perfect fit. Your ethos—service, authenticity, innovation with an empathetic client touch— aligns with mine. As a potential addition to your vibrant team as a real estate assistant, I’m eager to imprint my professional experience onto your journey.

While at Citywide Real Estate, I managed a portfolio of 42 properties, optimizing listings with high-quality photographs and virtual tours, sparking a 23% increase in online engagement. I also developed a new system to streamline property listings, reducing time spent on administrative tasks by 31%.

Deep research into market trends and property competition was part of my daily mission at Windy City Realty. I predicted neighborhood trends, contributing to a 37% average increase in property value year-over-year for our clientele. At Estate Motion, I specialized in creating visually striking virtual tours and property walkthroughs and led to a 29% spike in property inquiries.

I am thrilled to offer my dedication, pioneering spirit, and skills to Dream Town Realty. I am ready to support your elite broker team and contribute to your people-first mission. Thank you for considering my application. I am excited to discuss how I can contribute to your ongoing growth.

• But again, your capacity to deliver desired results is under a microscopic view. This real estate agent assistant cover letter does an excellent job of including success metrics, such as a 37% increase in property value.

Commercial Real Estate Cover Letter Example

Copy this text for your commercial real estate cover letter!

123 Fictional Avenue San Jose, CA 95111 (123) 456-7890

Emma Lewis SRS Real Estate Partners 123 Fictional Lane San Jose, CA 95111

Dear Ms. Lewis:

My interest in SRS Real Estate Partners goes back to when I observed your intriguing collection of premier retail property portfolios throughout San Jose. I instantly realized what a rare opportunity it would be to be a commercial real estate agent at your esteemed firm.

At Coldwell Banker, I evaluated over 87 properties for potential investment opportunities. My comprehensive market reconnaissance sealed the best terms on lease agreements. I pinpointed promising retail locations and provided spot-on property valuations, which propelled the average occupancy rate increase by 23%.

At Century 21 Real Estate, I was responsible for lease negotiations and steered over $12.1 million in lease transactions to fruition. Through strong communication and diligent research, I negotiated favorable terms for my clients, which saw rent growth by 21% and ultimately improving their long-term profitability. My most outstanding achievement, however, was implementing ValueLink that improved the accuracy and speed of our property valuations by 49%.

In the spirit of SRS Real Estate Partners’ mission—to unite as a formidable team that soars beyond clients’ visions—I am convinced that my outcomes-driven approach will perfectly sync with your unwavering commitment to achieve the best. Your deep-rooted knowledge of local markets and nationwide networks impress me, and I’m ready to dive headfirst into furthering this success trajectory.

Thank you for considering my application. I look forward to discussing how my skills can catalyze the continued success of your team.

Amina Okoro

• But it’s not just about your professional prowess—conveying real passion also goes a long way. Use a few sentences to highlight how you intend to contribute.

Related cover letter examples

• Account Manager

How to Present the Right Skills in Your Real Estate Cover Letter

You know that presentation is key. When showing clients properties, you want to help them envision what their life will look like in each home. You should take a similar approach to your cover letter. 

Start by reviewing each real estate organization’s needs in the job description . Then, tailor your cover letter to the company’s mission and skills they’re looking for, like property evaluations and client relations that’ll show how you’ll fit in with their team culture. 

Capture attention with your real estate cover letter’s greeting and intro

When staging a home, the objective is to display it in a way that grabs someone’s attention the moment they walk through the front door. You can also use strategies to capture attention immediately with your real estate cover letter. 

The first step is finding a hiring manager to address your cover letter by reviewing the job description and company website. It’s similar to learning names when greeting buyers at an open house. It makes their experience feel more personal. 

Once you get into the opening paragraph, you’ll want to relate to the company’s mission and how your skills, like negotiation or market analysis, will fit their needs. 

You should avoid sounding like you could be applying to any real estate position, as in the example below. 

Try to get more specific than this! 

Hello, 

I’m eager to be applying for your real estate agent opening. I have five years of experience, and this looks like a great company for my skills. 

Instead, write an opener like the one below that immediately relates to Halstead Real Estate’s mission of integrity and innovative property solutions. 

A great opener relating to the company’s mission! 

Dear Mr. Johnson,

In alignment with the sentiment that real estate is the tangible manifestation of our universal aspiration for shelter and home, I extend my interest in contributing to Halstead Real Estate’s promise of utmost integrity and innovative property solutions.

Showcase the right skills in your real estate cover letter’s body

When you get to the body of your real estate cover letter, it’s time to provide more details about how your skills and experiences make you the right candidate for each company’s needs. 

Ideally, choose examples that align with the job description . For instance, a real estate firm looking to increase its online presence may appreciate agents who are well-versed in social media marketing and optimizing online property listings. 

You should also include some essential real estate metrics in your example, like listing-to-meeting ratios, homes sold, and average commission per sale.

A well-structured body paragraph full of essential metrics! 

Solidify your abilities with the closing and sign off of your real estate cover letter

The closing of your real estate cover letter is similar to how you’d end a property showing with a client. You’d want to wrap things up by reviewing key features that make a property special. You should do the same with your top skills and how you fit in with the company’s mission. 

It’s also good practice to say thank you and use a light call to action, like “I look forward to discussing this opportunity with you further.” It helps reinforce your interest, just like you would when meeting with a prospective client who is considering selling their home through your real estate firm. 

The example below is a good start but could use some work since the applicant doesn’t relate back to any specific needs or the mission of the real estate firm. 

Needs more details! 

I believe my skills fit in well with your firm’s needs, and I would be eager to join your team. I look forward to hearing from you soon to discuss this real estate agent position in more detail. 

John Ramos 

A better option is the closer below that shows exactly how the client fits in with Dream Town Realty’s broker team and people-first mission. 

A great closer that connects with the company’s mission! 

At times, you may review the job description , real estate firm’s website, and social media profiles like LinkedIn and still not find the name of a hiring manager. In those instances, you can simply lead with “Dear [name of company] hiring team.” Just be sure to follow with a highly specific opening paragraph that shows your passion for the company and how your skills, like prospecting and negotiation, fit in with their mission. 

When working with clients, you probably try to speak in a tone they’ll relate to well as you explain the specifics of each property. You can use the same strategy in your cover letter by reviewing the job description and trying to match each real estate firm’s tone as best as possible. 

You should keep your real estate cover letter on a single page. It’ll help provide a concise overview of your abilities, like lead generation and property staging, without overwhelming hiring managers with too many details when they quickly review applicants. 

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Real Estate Cover Letter Examples

Writing a cover letter for a real estate position can feel like a daunting task, but it doesn’t have to be. With the right guidance, you can put together a letter that will make an impact on potential employers and help you stand out from the competition. This blog post takes a look at some real estate cover letter examples and provides a step-by-step guide to help you create an effective cover letter that will get you noticed. Whether you’re applying for a real estate broker, appraiser, or property manager position, this guide has you covered.

Cover Letter Samples by Job-Title

• Appraiser Trainee
• Escrow Assistant
• Estate Agent
• Home Stager
• Lease Administrator
• Lease Analyst
• Lease Operator
• Leasing Assistant
• Leasing Associate
• Leasing Consultant
• Leasing Coordinator
• Leasing Manager
• Leasing Professional
• Leasing Specialist
• Property Consultant
• Real Estate Administrative Assistant
• Real Estate Assistant
• Real Estate Associate
• Real Estate Intern
• Real Estate Manager
• Real Estate Professional
• Real Estate Sales Agent
• Real Estate Sales Assistant
• Real Estate Sales Associate
• Real Estate Sales Manager
• Real Estate Sales Representative
• Real Estate Salesperson
• Rental Agent
• Reo Asset Manager
• Reo Specialist
• Building Inspector
• Community Planner
• Housing Coordinator
• Housing Inspector
• Party Chief
• Property Book Officer
• Real Estate Developer
• Residential Concierge
• Town Manager
• Urban Planner
• Apartment Maintenance Supervisor
• Apartment Maintenance Technician
• Apartment Manager
• Assistant Property Manager
• Building Maintenance Engineer
• Building Maintenance Technician
• Building Maintenance Worker
• Building Manager
• Building Operator
• Building Superintendent
• Building Supervisor
• Housing Counselor
• Property Management Assistant
• Property Specialist
• Apartment Leasing Consultant
• Apartment Property Manager
• Commercial Property Manager
• Commercial Real Estate Agent
• Commercial Real Estate Appraiser
• Commercial Real Estate Paralegal
• Escrow Officer
• Foreclosure Specialist
• Home Inspector
• Housing Specialist
• Property Administrator
• Real Estate Agent Assistant
• Real Estate Consultant
• Real Estate Investor
• Real Estate Office Manager
• Real Estate Project Manager
• Real Estate Transaction Coordinator
• Regional Property Manager
• Title Agent
• Title Officer
• Title Processor
• Title Searcher

Why a Real Estate profession needs a cover letter

In a competitive real estate market, having a cover letter can be a powerful way to present yourself and differentiate yourself from the competition. A cover letter can create an initial impression of you as a professional and showcase who you are as a person.

A cover letter is a great way to introduce yourself to potential employers and offer an overview of your qualifications and experience that are applicable to the job. A cover letter also allows you to explain why you are the ideal candidate for the job and demonstrate your enthusiasm for the role.

A cover letter is also important to inform potential employers about any unique skills or experiences you possess that will benefit them and make you an ideal candidate. It is also an effective way to explain any gaps or changes in your employment history and explain why you are the most qualified person for the job.

In addition, a cover letter can be used to demonstrate your ability to communicate effectively and succinctly. It is also an effective way to express your interest in the role, as well as your willingness to learn and grow within the company.

In conclusion, a cover letter is an important tool in the real estate market and can help you stand out from the competition. It is an opportunity to showcase your strengths and demonstrate why you are the best candidate for the job.

Writing the Perfect Real Estate Cover Letter

No two real estate cover letters are exactly alike, but there are some consistent elements that you should include in yours. Writing the perfect real estate cover letter requires you to take the time to craft an effective letter that will grab the attention of your potential employer. Here are a few tips to help you write the perfect real estate cover letter:

• Start off strong: Your cover letter serves as a first impression to potential employers, so make sure it’s an impressive one. Start off strong by introducing yourself and explain why you’re applying for the position. Make sure to emphasize your qualifications and relevant experience.
• Showcase your skills: Real estate is a highly competitive field, so make sure you highlight the skills and experiences that make you stand out from the crowd. Focus on your sales skills, customer service knowledge, and market research abilities.
• Speak to the company’s needs: As you write your cover letter, think about how you can address the company’s needs. Emphasize how your experience and skills make you an ideal candidate for the position and how you can help the business succeed.
• Make it personal: Don’t forget to make your letter personal. While you should be professional and to the point, make sure to include a few sentences that tell your potential employer who you are and why you’re passionate about the job.
• Proofread: Before you click “send,” make sure to proofread your cover letter for any spelling or grammar errors. This will show your potential employer that you take the time to pay attention to detail.

Writing the perfect real estate cover letter takes time and effort. However, with a bit of practice and a few tips, you can craft an effective letter that will help you stand out from the competition and land that dream job.

What should be included in a Real Estate cover letter

A real estate cover letter should include the following:

• Introduction: An introduction that includes your contact information and a brief introduction of your professional experience and qualifications.
• Strengths: A section highlighting your strengths that are particularly relevant to the role you are applying for.
• Qualifications: An explanation of why you are uniquely qualified for the real estate position. This could include any relevant coursework, certifications, or experience.
• Interest: A brief explanation of why you are interested in the position, the company, and the industry.
• Conclusion: A conclusion thanking the reader for their time, and requesting an opportunity to discuss further. You can include your contact information again here as a friendly reminder.

How to format a Real Estate cover letter

A real estate cover letter is your chance to make a great first impression on a potential employer. It should highlight your qualifications, skills, and experience in the real estate industry. You want to make sure that your cover letter is professional, well- written, and tailored to the job. Here are some examples of how to format a real estate cover letter.

• Start with a professional salutation. Make sure to address the specific person who will be reading the letter. For example, “Dear Mr. Jones.”
• Introduce yourself. Explain why you are writing the letter and give an overview of your qualifications and experience.
• Explain why you are a great fit for the job. Show the employer why you are a qualified and experienced candidate.
• Highlight specific qualifications and experiences you have that relate to the job.
• End the letter with a call to action. Ask the employer to contact you and offer your contact information.
• Close the letter with a professional sign- off. For example, “Sincerely.” Follow this with your full name.

Common mistakes to avoid when creating a Real Estate cover letter

Creating a cover letter for a real estate position is a critical key to ensuring your resume stands out in the competitive job market. However, there are a few common mistakes that can put your application at a disadvantage. Here is a list of common mistakes to avoid when creating a real estate cover letter:

• Not including a professional introduction: Your cover letter should start with an introduction that is short, yet conveys your interest and qualifications for the job.
• Not tailoring the letter to the specific job and company: Make sure that you customize your cover letter to fit the specific job you are applying for and the company.
• Not displaying enthusiasm for the job: A cover letter should be vibrant and express your eagerness for the job.
• Cover letter is too long: There is no need for a long and tedious letter. Keep it concise and to the point.
• Not proofreading: Proofreading your letter is essential. Take the time to check for grammar and spelling errors.
• Not including a call to action: A call to action is a great way to end your letter and encourage the employer to contact you.
• Not including your contact information: Make sure to include your contact information so that the employer can easily reach out to you.

By following these tips, you can ensure that your real estate cover letter stands out and sets you apart from other applicants.

Benefits of submitting a Real Estate cover letter

A Real Estate cover letter is an important component of any real estate job application. It provides an opportunity to introduce yourself to potential employers, highlight your qualifications and set yourself apart from the competition. A Real Estate cover letter is your chance to make a good first impression and secure an interview. Here are some of the top benefits of submitting a Real Estate cover letter:

• Demonstrate Professionalism: A Real Estate cover letter allows you to show off your professional demeanor and skills. It gives employers an insight into your knowledge and experience in the field, and demonstrates your commitment to the job.
• Highlight Your Qualifications: A Real Estate cover letter gives you the chance to showcase your qualifications, such as your real estate license or relevant experience. This can be especially helpful when you don’t have direct experience in the field.
• Target the Employer: When you write a Real Estate cover letter, you can tailor it to the specific employer and job. This will demonstrate to potential employers that you took the time to research the company and understand to the position.
• Showcase Your Communication Skills: A well- written Real Estate cover letter can be a good indication of your ability to communicate professionally. Employers will appreciate seeing your strong writing skills and the ability to effectively articulate yourself.
• Make a Positive Impression: Writing a quality Real Estate cover letter will leave a lasting impression on potential employers. It shows that you are serious about the job and are willing to take the extra steps to stand out.

Writing a cover letter for a real estate job can seem daunting, but it doesn’t have to be. By following this real estate cover letter examples writing guide, you can structure a strong and compelling cover letter that will help you stand out among other applicants and increase the likelihood of securing an interview. Be sure to customize your cover letter to the job you are applying for, emphasizing the skills and qualities that make you the best candidate for the position. With the right approach and the right attitude, your cover letter may just be the key to opening the door to your dream job in real estate.

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Real Estate Cover Letter Samples & Examples That Worked in 2024

Navigating the ebbs and flows of the property market is your second nature; but without an outstanding real estate cover letter , your chances of landing your dream job seriously dwindle. 

That's why we've put together this easy-to-follow guide, packed with the best writing tips, customizable templates, plenty of examples, and real-life cover letter samples. Without further ado, let's begin!

Read on to learn all about:

• How to create an excellent cover letter header and headline
• Why tailoring your cover letter for specific employers is crucial
• What key information is necessary to include in your introduction
• Which of your qualifications as a real estate professional to showcase
• How to conclude your real estate cover letter effectively
• Where to look for job opportinities for real estate agents

In case you're just thinking about becoming a real estate agent, feel free to read all about the licenses, exams, and skills you need to obtain.

1. How to create an excellent real estate cover letter header and headline

The first essential step to writing a real estate cover letter is to create your cover letter header and cover letter headline . These elements are important, as they give your letter visual flow and structure that makes it easier to read and navigate for employers.

Beginning with your header, this element is found at the very top of the page, located either in the center or lefthand corner of the document.

Your header should include:

• Your first and last name
• Your professional title
• Your professional contact information

Additionally, a header will typically contain the employer’s name and address as well.

Here is an example of a well-formatted real estate header

John White , Real Estate Agent (123) 456-7890 | [email protected] | linkedin.com/in/john-white

To: Genius Real Estate 1234 Street Address Miami, FL 33101

Following your header is your cover letter headline. A headline can serve a variety of purposes, such as hooking the employer’s attention and providing a preview of the information to come.

To write a headline, make sure to use relevant keywords , as well as strong adjectives and verbs to make it as compelling as possible to the reader.

Here is an example of a well-written real estate cover letter headline

My Successful 3-Step Approach to Real Estate Sales & How It Can Greatly Benefit Your Firm

Create your cover letter fast with artificial intelligence.

2. how to tailor your real estate cover letter for specific employers.

The term tailoring is used to describe a process in which you make a cover letter highly relevant and specific to one employer. This requires thorough research before you begin writing, looking for key information such as what the employer’s goals and values are.

After gathering this information, you'll then sprinkle it throughout your cover letter, referencing specific details that the employer is looking for in future employees.

You can also use this information to create a personalized greeting that addresses a specific person by name. This person should typically be a hiring manager, company owner, or similarly high-level staff member.

Here are 3 examples of personalized cover letter greetings

• Dear CEO Jack King,

Dear Mr. Jack King,

• Dear Hiring Manager Kate Lyons,

3. How to make your real estate cover letter introduction appealing

Any good real estate professional knows the crucial importance of making a great first impression — and your introduction is where you'll make your first impression on employers!

Writing a strong and effective cover letter introduction requires you to identify the very best qualities that make you the best fit for the role. This will often include your professional history, years of experience, and specialized areas of expertise.

Remember to keep things concise and punchy — you want to compel the employer to continue reading above all else!

Here is an example of a strong real estate cover letter introduction

In my more than 9 years of experience as a luxury real estate agent, I have worked with a wide array of clients ranging from high-level politicians to A-list celebrities. With my professionalism and poise, I have earned many awards for my work in real estate, making me the ideal candidate for your talented team of agents working in Calabasas.

Find out your resume score!

4. How to showcase your best real estate qualifications

When you show a property to potential buyers, you showcase its very best features, whether it's grand arching doorways, sweeping staircases, beautifully landscaped yards, or anything in between.

As you write your cover letter, consider how you can do the same for yourself. You must identify your top qualifications , skills, and accomplishments that are highly relevant and sure to impress employers.

Here are 6 skills to describe in a real estate cover letter

• Negotiation
• Property appraisal
• Real estate sales tactics
• Promotional procedures
• Communication (describe your precise communication style)
• Hosting and event management

Here is an example of how to describe an accomplishment in a real estate cover letter

During my time as a real estate professional for [Former Employer], one of my key roles was to plan and execute open house events in high-class neighborhoods. As a result of my more than 80 different events, the real estate firm saw a 30% increase in yearly closings and achieved sales at an average of 15% of the original asking prices.

5. How to conclude your real estate cover letter effectively

The final element to include in your real estate cover letter is an effective conclusion .

In this conclusion, an employer should find:

• An enthusiastic sentence saying you are looking forward to hearing from them
• An additional sentence stating you will follow up, including how you will contact them or how they can contact you
• A formal sign-off

Here is an example of an effective conclusion from a real estate cover letter

It is with the utmost excitement that I submit this cover letter and application for your consideration. I hope to hear from you soon and am available to meet or speak on the phone any day of the week from 9 a.m. to 4 p.m. As I am eager to be considered for this opportunity, I plan to follow up next Thursday morning if I have not yet heard back from you.

Appreciatively,

[Applicant Name]

If you've ever wondered how a cover letter differs from a resume, this article will tell you everything about the key differences between the two . 

6. Where to look for job opportunities for real estate agents

Behind every successful real estate agent is a successful job search! And yours can begin right now! To get you started, we've prepared the following list of recommended resources: 

• Job boards for real estate agents : Your job search can be much more straightforward if you look at websites that cater specifically to your profession, such as A.creJobs , RealEstateJobSite , or iHireRealEstate .
• General job search platforms: Still, you shouldn't overlook platform with broad focus, like Indeed , Glassdoor , SimplyHired , or ZipRecruiter .
• LinkedIn: In the world of real estate, networking reigns supreme. And with a powerhouse of a platform like LinkedIn , you can connect with industry professionals and potential employers from the comfort of your home. 
• Professional associations: For professional development, job postings, the latest industry trends, visit official web pages of organizations like the National Association of Realtors (NAR), the Institute of Real Estate Management (IREM), or the Royal Institution of Chartered Surveyors (RICS).
• Real estate agencies: Or, you can go straight to the source and get in touch with agencies like RE/MAX, LLC , Century 21 , and Savills plc directly through their websites.
• Courses & certifications: A big portion of your success as a real estate agent depends on your soft skills. That's why you should keep developing them with online learning platforms like Coursera , edX , LinkedIn Learning , or Udemy . 

Your ideal job opportunity might be waiting right behind the corner. Just keep on pushing!

Real Estate Cover Letter FAQ

Personalization is your secret weapon. A uniquely tailored cover letter demonstrates your genuine interest in the role and the company. For example, mention specific things about the company that appeal to you. Here, you should do a bit of research about the company itself — visit their webpage, stalk their social media, and go check out their LinkedIn profile.

First of all, you need to identify the keywords in the job description (look for any required skills, experience, certifications, …). Then align them with your skills. Finally, pepper those throughout your letter. But try to make it sound natural. And avoid stuffing your letter with keywords. Balance is key.

You, you can do that! Have a paragraph dedicated to your career goals. Be clear and concise, but also tie it back to the company you're applying for. Show them how their company fits into your future plans. This lets them know you’re in it for the long run. But don't dwell on this for too long. Your cover letter should primarily showcase the things you can do for your employer, not the other way around.

Confidence is about stating facts and expressing certainty in your ability. Arrogance, on the other hand, usually involves blowing things out of proportion. Walk the line. So demonstrate your achievements without exaggerating them. If possible, quantify your accomplishments with specific numbers or percentages to give them more weight.

It's not necessary to include references in your cover letter. Instead, have your references prepared in a separate document, so you'll be ready to produce them when asked to during the interview phase of the hiring process. If you think a particular reference is specifically relevant and would strengthen your application, mention the relationship in the body of your cover letter instead. BUT if the job posting instructs you to include references in your cover letter, do it!

Julia Gergelova

Julia is a professional writer, translator and graphic designer. She holds degrees in translation and interpretation, and has international work experience from a number of different countries in Europe as well as China and Panama. Julia formerly taught academic writing and as a graphic designer contributed to outlets such as  The Business of Business . She has a passion for lifelong learning and good coffee.

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1 Real Estate Agent Cover Letter Example

Real Estate Agents excel at presenting properties in their best light, highlighting unique features to attract potential buyers. Similarly, your cover letter is your chance to showcase your professional strengths, illuminating your unique skills and experiences that make you the ideal candidate. In this guide, we'll navigate through top-notch Real Estate Agent cover letter examples, helping you to construct a compelling narrative that sells your professional persona.

Cover Letter Examples

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The best way to start a Real Estate Agent cover letter is by grabbing the reader's attention with a strong opening line. This could be a brief statement about your passion for real estate, your proven track record in sales, or a unique skill you bring to the table. For example, "As a seasoned real estate agent with a 90% closing rate, I am excited about the opportunity to bring my sales skills and passion for helping clients find their dream homes to your team." This not only shows your enthusiasm for the job but also highlights your qualifications right from the start.

Real estate agents should end a cover letter by summarizing their key skills and experiences that make them a suitable candidate for the role. They should express enthusiasm for the opportunity and a desire to bring their unique skills to the position. The closing should be professional and courteous, thanking the reader for their time and consideration. For example: "I am excited about the opportunity to bring my unique blend of skills and experience to your team and am confident that I can contribute to your continued success. Thank you for considering my application. I look forward to the possibility of discussing this opportunity further." Remember to include your contact information and sign off professionally with phrases like "Sincerely" or "Best regards," followed by your full name. This ending leaves a positive, professional impression and opens the door for further communication.

A Real Estate Agent's cover letter should ideally be about one page in length. This is because hiring managers often have many applications to go through, so a concise, one-page cover letter ensures your key points are easily digestible and don't get lost in a sea of text. In terms of word count, aim for around 250 to 400 words. This length is enough to introduce yourself, explain why you're interested in the position, highlight your relevant skills and experiences, and conclude with a call to action. Remember, the purpose of the cover letter is to intrigue the hiring manager enough to read your resume and consider you for an interview. Therefore, it's important to keep it brief, engaging, and focused on your qualifications as they relate to the real estate industry.

Writing a cover letter with no experience as a Real Estate Agent can seem daunting, but it's important to remember that everyone starts somewhere. Here are some steps to guide you: 1. Start with a Professional Greeting: Address the hiring manager by name if possible. If not, use a professional greeting such as "Dear Hiring Manager." 2. Introduction: Begin your cover letter by introducing yourself and stating the position you're applying for. Mention where you found the job posting and if you were referred by someone. 3. Highlight Relevant Skills: Even if you don't have direct experience as a real estate agent, you likely have skills that are relevant to the job. This could be anything from sales experience, customer service skills, or even being a quick learner. Highlight these skills and explain how they would make you a good fit for the role. 4. Show Enthusiasm for the Industry: Show that you're passionate about real estate. This could be through personal experiences (like buying or selling your own home), or through your education if you've taken relevant courses. 5. Provide Examples: Use specific examples to demonstrate your skills and enthusiasm. For example, if you have sales experience, talk about a time when you exceeded your sales targets. 6. Show You've Done Your Research: Demonstrate that you've researched the company and understand its values and mission. Explain why you want to work for them specifically. 7. Close Professionally: Thank the hiring manager for considering your application. Express your eagerness to further discuss your qualifications in an interview. 8. Proofread: Make sure your cover letter is free of errors. This shows that you pay attention to detail, which is a crucial skill for a real estate agent. Remember, the goal of a cover letter is to show why you would be a good fit for the role and the company. Even without direct experience, you can still make a strong case for why you should be considered.

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Professional Real Estate Professional Cover Letter Examples for 2024

Your real estate professional cover letter is the gateway to your career advancement. Use it to showcase your deepest understanding of the property market. Highlight your negotiation skills and your proven track record of successful transactions. Remember, this is your chance to impress with conciseness and clarity.

Cover Letter Guide

Real Estate Professional Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Real Estate Professional Cover Letter

Key Takeaways

Crafting a standout real estate professional cover letter can be daunting, especially when you've already dived into job applications and realize it's a crucial requirement. Your cover letter is no place for resume regurgitation; it's your chance to weave a compelling narrative around your proudest professional milestone. Striking a balance between formality and originality without leaning on clichés is key. And remember, brevity is your ally—keep it to a single, impactful page.

• Personalize the greeting to address the recruiter and your introduction that fits the role;
• Follow good examples for individual roles and industries from job-winning cover letters;
• Decide on your most noteworthy achievement to stand out;
• Format, download, and submit your real estate professional cover letter, following the best HR practices.

Use the power of Enhancv's AI: drag and drop your real estate professional resume, which will swiftly be converted into your job-winning cover letter.

If the real estate professional isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

• Real Estate Professional resume guide and example
• Real Estate Broker cover letter example
• Real Estate Portfolio Manager cover letter example
• Estate Agent cover letter example
• Real Estate Salesperson cover letter example
• Mortgage Broker cover letter example
• Broker cover letter example
• Real Estate Sales Manager cover letter example
• Real Estate Agent cover letter example
• Real Estate Intern cover letter example
• House Manager cover letter example

Real Estate Professional cover letter example

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• Emphasizing relevant experience and accomplishments: The cover letter highlights the writer's successful initiative and quantifiable contributions at a previous company, showing that they have a proven track record and relevant experience for the role of Senior Real Estate Agent.
• Aligning with the company's values and objectives: The cover letter mentions an admiration for the agency's impactful presence and market-leading approach, demonstrating that the applicant understands and aligns with the company’s culture and goals.
• Demonstrating specific skills and network: The applicant provides specific examples of strategic planning, market analysis, client engagement, and the successful development of a professional network, which are critical skills for the real estate sector.
• Expressing the desire for mutual growth: The cover letter not only focuses on the applicant’s qualifications but also expresses enthusiasm to contribute to the company’s success, indicating a forward-thinking and team-oriented mindset.

The format of your real estate professional cover letter: structure, fonts, margins, and more

Your real estate professional cover letter should include a header (with your name, position, and date); a greeting and introductory paragraph; a body and closing paragraphs; and an optional signature.

Remember that you're writing your real estate professional cover letter for recruiters - as the Applicant Tracker System won't scan this content.

Here are a few more tips and tricks to keep in mind when formatting your real estate professional cover letter:

• Use the same font in your real estate professional cover letter and resume . We recommend modern fonts, e.g. Lato and Rubik, to help you stand out, instead of the stereotypical Arial and Times New Roman.
• Each paragraph should have single spacing, which is already set up for you in our cover letter templates .
• Our cover letter builder follows industry standards for your real estate professional cover letter formatting - with a one-inch margin, surrounding your content.
• Always export your real estate professional cover letter in PDF to ensure the image or text quality stays the same and your writing isn't moved about.

The top sections on a real estate professional cover letter

• Header: Includes your name, contact information, and the date, which ensures that the recruiter can easily contact you and knows when the application was sent.
• Greeting: Address the letter to a specific person, such as the hiring manager or recruiter, showing you've done your homework to personalize the cover letter.
• Introduction: Briefly introduce yourself and state the real estate position you're applying for, demonstrating your enthusiasm and specific interest in the company and role.
• Professional Experience and Achievements: Highlight your relevant real estate experience, sales successes, or property management accomplishments, as this showcases your suitability for the position in a tangible way.
• Closing and Call to Action: Summarize your qualifications, express your eagerness for a chance to discuss how your skills align with the company's goals in an interview, and thank the reader for considering your application, prompting them to take the next step.

Key qualities recruiters search for in a candidate’s cover letter

• Local real estate market expertise: Recruiters prioritize applicants who have a deep understanding of local real estate trends, prices, and community information, as it is vital for advising clients accurately.
• Strong sales background: A successful track record in sales demonstrates the ability to close deals, negotiate effectively, and maintain persistence, qualities essential for a real estate professional.
• Excellent communication and interpersonal skills: Being articulate and personable is crucial as real estate professionals must build trust with clients and communicate complex information clearly.
• Networking prowess: The ability to connect with a range of individuals, from buyers and sellers to inspectors and appraisers, is crucial for generating leads and fostering partnerships that can lead to sales.
• Attention to detail: Managing contracts, offers, and other legal documents requires meticulous attention to ensure accuracy and protect the interests of clients.
• Self-motivation and discipline: Real estate professionals often work independently and must be self-driven to keep up with market research, client meetings, and continuous professional development without direct oversight.

What greeting should you use in your real estate professional cover letter salutation

A simple "Hello" or "Hey" just won't work.

With your real estate professional cover letter salutation , you set the tone of the whole communication.

You should thus address the hiring managers by using their first (or last name) in your greeting.

But how do you find out who's recruiting for the role?

The easiest way is to look up the role on LinkedIn or the corporate website.

Alternatively, you could also contact the organization via social media or email, for more information.

Unable to still obtain the recruiter's name?

Don't go down the "To whom it may concern path". Instead, start your cover letter with a "Dear HR team".

List of salutations you can use

• Dear Hiring Manager,
• Dear [Company Name] Recruiter,
• Dear [Specific Department] Team,
• Dear Mr./Ms. [Last Name],
• Good Day [Mr./Ms. Last Name],
• Respected [Job Title or Department],

How to start your real estate professional cover letter introduction

The opening paragraph of your real estate professional cover letter can seem like a real enigma.

Where do you start writing ?

In your real estate professional cover letter introduction, focus on yourself by stating what:

• gets you motivated and excited about the role;
• you like best about the company, from culture to awards.

Write no more than two sentences, which are both authentic and show your enthusiasm for the opportunity.

How to write an achievement-focused real estate professional cover letter body

We've got the intro and greeting covered. Now, comes the most definitive part of your real estate professional cover letter - the body .

In the next three to six paragraphs, you'd have to answer why should recruiters hire you.

What better way to do this than by storytelling?

And, no, you don't need a "Once upon a time" or "I started from the bottom and made it to the top" career-climbing format to tell a compelling narrative.

Instead, select up to three most relevant skills for the job and look back on your resume.

Find an achievement, that you're proud of, which has taught you these three job-crucial skills.

Quantify your accomplishment, using metrics, and be succinct in the way you describe it.

The ultimate aim would be to show recruiters how this particular success has built up your experience to become an invaluable candidate.

A sincere and original way to end your real estate professional cover letter

When writing their real estate professional cover letter, candidates tend to use one of these phrases, "Sincerely yours" or "I look forward to hearing from you".

Both statements show good manners, but your cover letter should end in a more actionable manner .

Write about:

• how you see yourself growing in the role/organization;
• the benefits you would bring about (you'd impress even more with tangible metrics);
• the next steps in the process (provide your availability for interviews).

The zero experience real estate professional cover letter: shifting the focus to your unique value

Don't worry if you have no conventional professional experience . Within your whole experience, there's plenty more you can write about in your real estate professional cover letter.

Take, for example, your biggest achievement or award - dedicate your cover letter body to describe it and the job-relevant skills you've learned.

Your professional ambitions could also take center stage. Describe what you plan on achieving in the next five to ten years and the efforts you're making towards your dreams.

Key takeaways

Summarizing the most important aspects in writing your real estate professional cover letter, remember to:

• Create a personalized real estate professional cover letter for each role you apply for, that includes the recruiter's name in the salutation;
• Format your real estate professional cover letter with single-spacing, one-inch margins, and a modern, yet ATS-friendly font;
• Always start off your real estate professional cover letter with two sentences that reflect what is most important about your application;
• Your real estate professional cover letter body should feature your biggest accomplishments and the job-relevant skills it has taught you;
• Instead of opting for the "Sincerely yours" ending, close your real estate professional cover letter with a nod to the future with what you aim to achieve in this potential role.

Cover letter examples by industry

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Enhancv harnesses the capabilities of ChatGPT to provide a streamlined interface designed specifically focused on composing a compelling cover letter without the hassle of thinking about formatting and wording.

• Content tailored to the job posting you're applying for
• ChatGPT model specifically trained by Enhancv
• Lightning-fast responses

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Download these 9 real estate prospecting letter templates that actually work

Direct mail is not dead! Build your business systematically using these nine pre-written real estate prospecting letter templates.

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Do you remember the last time you received a letter in the mail, in an envelope, that was hand-addressed to you? People remember snail mail simply because we don’t receive much of it. Emails are easily forgotten, end up in the spam folder, or are never opened at all — but a letter in the mail ensures you occupy your audience’s mindshare for much longer.

Direct mail is a memorable way to stand out among cold callers and social media influencers. It’s an effective strategy to add to (and amplify) your other prospecting activities. Check out these nine downloadable real estate prospecting letter templates to help you make an impression in your neighborhood or zip code.

The hyper-local agent letter

The just sold letter, the just listed letter, the golden letter.

• The “for sale by owner” or FSBO letter
• The expired letter
• The tenant letter

The investor letter

The open house neighbor preview letter.

Audience: Your own neighborhood Format: Typed letter in an envelope or handwritten note

Send this letter to your neighbors — letting them know they have a knowledgeable agent living right in their own neighborhood. This is especially effective if you’re newly licensed, just moved to a new area, or simply as an introduction if you’ve haven’t previously told your neighbors that you’re in the real estate industry.

If you opt for the handwritten note option, I’d shorten this by removing the last paragraph and jumping straight from the data to the closing sentence.

Audience: Homeowners around a property you recently sold Format: Postcard or typed letter in an envelope

The “just sold letter” is a spin on the traditional “just sold” postcard, which is a format I still suggest. I’d suggest A/B testing both formats and tracking which one yields more responses. With Wise Pelican, you can try both — it’s a fantastic resource for beautifully designed postcards and letters. All postcards are high-gloss and printed in full-color on both sides on oversized (6-inch x 9-inch) heavy card stock. Wise Pelican pricing varies by quantity, but 500 printed postcards shipped to you will cost 46 cents each. The same quantity of printed, inserted, stamped and mailed letters are $1.38 each.

Typically, you’d mail the just sold letter to homeowners who live around a property you just helped your client to sell. However, you can get creative with these. You can absolutely send this type of mailer to homeowners around a recently sold property that someone else sold — but make sure you adjust the language and ensure it’s clear you were not the listing agent. Better yet, get permission from the listing agent to do a mailer around their sold listing, if possible.

For postcards, use the best exterior photo of the property if you were the listing agent or take your own photo of the property from the street if you were not the agent. You’ll want to include the list price, sale price, and days on market. If there were multiple offers, you may also want to include how many were received. Always include your contact information and a call to action, such as an offer for a free home valuation.

For letters, use the template below:

Audience: Homeowners around a property you recently listed Format: Postcard or typed letter in an envelope

Like the “just sold” mailers, “just listed” letters or postcards are sent to homeowners around a recently listed property. The goal of this type of letter is to promote a new listing in the neighborhood, to position yourself as the expert by providing information about the listing, and to find more business. Homeowners may know someone who could be a buyer, or they could be impressed with your proactive marketing approach and decide to talk to you about listing their home.

You can use other agents’ listings here, but be careful not to imply that you’re the agent. I recommend getting permission from the listing agent first.

A postcard works fine here, yet a letter in an envelope is more impactful. Wise Pelican can help with postcards and letters for these mailers, too.

Audience: Homeowners in the neighborhoods your buyers are interested in Format: Typed or handwritten letter in an envelope, handwritten address, short and sweet

A golden letter is a helpful tool when searching for an off-market property for your buyers. Many of us are in sellers’ markets with very low inventory. Buyer’s agents who can find their clients a home that’s not even on the market are instant heroes. What a great way to receive referrals for life! 

While some agents choose to handwrite these, it can be time-consuming. We love Handwrytten as a service that convincingly mimics handwritten letters. I’d highly recommend leveraging Handwrytten to write your golden letters for you! It even integrates with commonly used tools like Salesforce , Follow Up Boss and Hubspot so you can easily target your existing contact lists. Cards from Handwrytten start at $3.25 and most are available for $3.75 plus postage. You can save a bundle by signing up for a monthly subscription. They even provide 25 Real Estate Handwritten Notes Samples on their blog, plus an AI Copy Writing Assistant to

You will also hear agents say you can send these to any neighborhood, regardless of whether you have an actual buyer. While that’s technically true, I think it’s much easier and more natural to focus on targeting areas where your buyers are actively looking. If you don’t have active buyers, ask around the office. I’m sure someone in your office has a buyer struggling to find the right property.

The ‘for sale by owner’ or FSBO letter

Audience: For sale by owners Format: Typed letter in an envelope, handwritten address

For sale by owner sellers are typically very cautious around real estate agents. They believe they can sell their own property without any help, yet the vast majority end up hiring a listing agent. The goal in prospecting FSBO sellers is to be that agent.

How? Provide a ton of value upfront, let them dictate the time frame, and stay in touch. That way, when the time is right for them to hire a real estate agent, you’re their first choice.

This letter template is full of value, specifically targeted toward for-sale-by-owners (FSBOs). Of course, you can edit the list of services offered as needed to make it your own. Bonus: If you have testimonials from past clients who started as FSBOs, those would make a good insert to include in the envelope.

The expired listing letter

Audience: Expired sellers Format: Handwritten note on a folded notecard, in an envelope, handwritten address

For each newly expired listing, tens (if not hundreds) of agents are calling the homeowner, and most say the exact same thing. Why not stand out by sending a handwritten note on nice stationery? For an even bigger impact, drive over to the home, knock on the door, and leave the note at their door if they’re not home. This one’s short and sweet to give you enough room in the card.

Definitely include a business card in the envelope, as your information won’t be printed on the letter itself.

The tenant or renter letter

Audience: Renters Format: Typed letter in an envelope, handwritten address

Educating renters about the benefits of homeownership and busting myths is a proven strategy for converting tenants into buyers. Send this letter to apartment complexes and past rental clients you’ve worked with.

If you want to think outside the box, consider partnering with an ambitious insurance agent who offers both rent and homeowners insurance. They’ll have a database of renters you can mail to, and you’ll likely be able to split the cost of the mailing!

Audience: Real estate investors Format: Typed letter in an envelope, handwritten address

While the average homeowner moves once every seven years, investors buy and sell much more frequently — sometimes buying multiple properties each year. Targeting investors and tailoring your real estate prospecting letters to their needs and is very smart. They could be looking to acquire more properties, do a 1031 exchange, or sell everything and retire. You’ll never know unless you ask.

Edit this as needed, so it accurately reflects your own areas of service. If you have them, I would also include an insert with any testimonials you have from investor clients.

Audience: Neighbors of an upcoming open house Format: Postcard or typed letter in an envelope, handwritten address

The delivery of this letter will need to be timed appropriately since you’ll want to make sure the letters arrive a few days before the open house happens. Hosting an exclusive neighbor preview the hour before your public open house accomplishes a few things: it makes the neighbors feel special, gives them permission to be nosy, and allows you more face time with future potential sellers while demonstrating to them that you go above and beyond for your seller clients. Adding teaser photos of the home’s interior can help to pique neighbors’ interested. We are all a bit nosey by nature so a postcard or letter than includes images can help boost attendance. You can order preview postcards, letters and a more broad open house invitation postcard to send to your sphere of influence at Wise Pelican.

When you’re developing your prospecting plan, incorporate some of these real estate prospecting letter templates to round out your strategy. They’ll help you capture and sustain mind-share, reach new potential clients, and increase your local presence. Do you have a tried-and-true real prospecting letter template, copy or provider that has worked for you or a tip about timing, delivery or style? Please share it in the comments!

About Ashley Harwood

Ashley Harwood began her real estate career in 2013 and built a six-figure business as a solo agent before launching Move Over Extroverts in 2018. She developed training materials, classes, and coaching programs for her fellow introverts. Ashley currently serves as Director of Agent Growth for three Keller Williams offices in the Boston metro area. She is the creator of The Quiet Success curriculum and has taught thousands of real estate agents across the country, has been a guest speaker at top industry events, and has been named a leading real estate coach by prominent industry publications.

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