what is a cover letter vs cv

Protect your data

This site uses cookies and related technologies for site operation, and analytics as described in our Privacy Policy . You may choose to consent to our use of these technologies, reject non-essential technologies, or further manage your preferences.

• Resume and Cover Letter
• Resume vs Cover Letter: How...

Resume vs Cover Letter: How They're Different

8 min read · Updated on January 25, 2024

Knowing how a resume and cover letter work together can increase your chances of standing out

A resume and cover letter are essential job marketing tools that allow you to grab the attention of prospective employers and make a solid first impression. Where a resume provides an objective and concise overview of your work history, knowledge, skills, and overall qualifications, a cover letter formally introduces you to the employer and summarizes your work experiences related to your resume. It also discusses why you're interested in the position and why you're a suitable candidate. 

These two complementary documents are similar in a few ways and very different in others. In this post, we'll cover the following to provide clarity around cover letters vs resumes:

Cover letter vs resume: what are the similarities?

Cover letter vs resume: what are the differences?

What can a cover letter convey that a resume can't?

What's the difference between a cover letter, a resume, and an application letter? 

Cover letter vs resume: what are the similarities? 

As noted, a cover letter and resume are both career marketing tools, provided to prospective employers, that give the opportunity to make a strong first impression. Here are a few additional similarities between the two:

Both are meant to sell your skills and experience to entice employers to bring you in for an interview

The heading and contact information provided in a cover letter should match what's provided in a resume

When both a cover letter and resume are submitted as part of a job application, they're submitted together

Each document should use a similar style in terms of colors, font type , and font size to provide a cohesive package

Both documents should be tailored to each job you apply to

Both your cover letter and resume should include keywords from the job description.

These few points are where the similarities between a cover letter and a resume end. 

When considering a cover letter vs resume, there are five significant differences between them. They are

Layout and structure

Tonality , tense and orientation.

A resume is a requirement and necessity for virtually all job applications. A cover letter, on the other hand, is highly recommended but isn't necessarily required unless the job application specifically requests the inclusion of a cover letter. It's also possible to come across some job postings that specifically ask you not to include a cover letter. If you come across such an instance, even if you're tempted, don't include it unless you want to risk immediately going into the “no” pile. 

Unless specifically asked not to, in most instances it's in your best interest to include a cover letter with your resume. It shows you care about the position and can help to make your application stand out from the competition. 

The purpose of a resume is to provide the employer with a concise overview of your relevant work history, skills, and other qualifications. It focuses on your past and how it applies to your potential to succeed in a new job. 

Your cover letter should focus only on the job you're applying to - it serves as an introduction to you and your resume. With your cover letter, you have the opportunity to showcase a bit of your personality, further summarize your resume, and emphasize why you're interested in, and the right fit for, the job. 

In a nutshell, a resume shows the employer how your experience fits the role and a cover letter tells them why it does. 

Another main difference between a cover letter vs resume is the layout and structure of each. A resume typically uses bullet points without paragraphs or large chunks of text. There are also standard resume formats to choose from. A cover letter is written in paragraph form, with a layout similar to any professional business letter you might write.

Resume layout and structure

A resume uses one of three resume formats - reverse chronological, functional, or hybrid - with specific sections that are required within each format. The most commonly used is the chronological format, which includes the following sections:

Contact Information

Resume Headline

Resume Summary

Core Competencies

Work Experience 

Additional optional sections sometimes included on a resume are IT Skills, Volunteer Experience, Special Projects, Certifications, Training, Awards, Publications, and Hobbies & Interests. 

For more tips on how to write an effective resume with several resume examples to review, refer to “ How to Make a Resume: Beginner's Writing Guide with Examples .”

Cover letter layout and structure

A cover letter ranges from 300 to 500 words and should be written using the same format as any professional business letter. The key sections of a cover letter include:

The header with the date, the employer's address, and your contact information

A salutation directed to a specific individual when possible

An introduction paragraph where you introduce yourself, share why you're interested, and emphasize why you're an ideal candidate

The body paragraphs - the most crucial section of your cover letter - where you summarize your qualifications and how they make you an ideal candidate to meet the job requirements and demands, in one to two paragraphs

A conclusion paragraph , where you'll conclude with appreciation and a call to action

The closing , with a professional closing salutation and your name

For more detailed information on how to write a cover letter with a cover letter example, refer to “ How to Write a Cover Letter (With Example) .” 

Your cover letter, unlike your resume, addresses the employer directly and with a tone that's more personable than a resume. The exact tone you go with for your cover letter should reflect the industry and organization to which you're applying, though it's still good to showcase some personality. When doing so, ensure you still keep it professional and don't be too personal to the point that it distracts from the letter's overall goal and ability to leave a positive impression. 

The tone of a resume is straightforward and objective. It offers the reader specific details about your past work history, key qualifications, and skills. 

A resume is mostly past-oriented, meaning that it focuses largely on your past work history and experiences. Much of a resume is written in the past tense, as well. 

A cover letter is written primarily in the present tense. The focus of a cover letter is more on the present and future, including mentioning current and future objectives. 

What can a cover letter explain that a resume cannot?

As noted, where a resume shows how you're a good fit for the job, a cover letter can discuss why you're a good fit. Also, a cover letter can explain details about your resume that you might not have had space for on the resume. For example, if you listed a work experience bullet point with a great accomplishment, yet you weren't able to highlight the challenges you overcame for that significant achievement, that might be something to include in the cover letter if it adds value and is relevant. 

Cover letter vs resume vs application letter

In addition to a cover letter and resume being part of your arsenal of career marketing tools, you might also be wondering where an application letter fits in - especially since some confuse an application letter with a cover letter. 

What is the difference between a resume and an application letter?

As mentioned, a resume is a document required for job applications and provides a succinct overview of your work history and credentials. An application letter provides a detailed overview of your work history and credentials in a letter format and is typically not used in conjunction with a resume.

What is the difference between a cover letter and an application letter?

Though a cover letter and application letter share similar features, they're different in content and purpose. A cover letter complements a resume and provides an introduction to yourself and an overview as to why your qualifications make you a good fit for the job. It's sent with the resume as part of the application process. 

An application letter is more detailed and dives deeper into an applicant's work history and qualifications. It's common to send an application letter to an employer of interest, even if they don't have any job openings at the time. In other words, it's sent outside of the application process and often expresses interest in working for the organization. 

The structure is similar to a cover letter, because they're both professional business letters. However, since the intent of a cover letter and application letter differs, the content focus is different between the two. 

Cover letter vs resume: yes, you need both (with rare exceptions)

Now you know the similarities and differences between a cover letter vs resume and the purpose of each. You also know that, in most instances, it's best to submit a cover letter with your resume when applying for jobs. Including both helps you to set yourself apart from others in a tough job market and make a positive first impression on hiring teams! 

Wondering if your resume and cover letter complement each other the way they should? Our team of TopResume experts can help you to ensure that both showcase the correct elements to help you land the interviews you desire. You can even submit your resume for a free review   to get started!

Recommended reading: 

How to List Certifications on a Resume (with Examples)

How to Start a Cover Letter that Grabs Attention

How to Include Relevant Coursework on a Resume (with Examples)

Related Articles:

Do Hiring Managers Actually Read Cover Letters?

How to Create a Resume With No Education

Why You Lose When You Lie on Your Resume: Learning From Mina Chang

See how your resume stacks up.

Career Advice Newsletter

Our experts gather the best career & resume tips weekly. Delivered weekly, always free.

Thanks! Career advice is on its way.

Share this article:

Let's stay in touch.

Subscribe today to get job tips and career advice that will come in handy.

Your information is secure. Please read our privacy policy for more information.

Cover Letter vs. CV

A CV (curriculum vitae) is different from a cover letter in that a cover letter is more concise and a CV is fairly detailed. While a CV includes detailed information about a person's educational background and work experience, a cover letter is a more concise document expressing interest in the job being applied to.

Comparison chart

Differences between a cv and cover letter.

A cover letter is an introduction to yourself with regard to the job opening you are applying for. Cover letters are generally one page at most in length, divided into a header, introduction, body, and closing.

Curriculum Vitae may include a cover letter along with other details which are important when applying for international jobs, fellowships, grants, research, scientific and academic positions. The CV is used to screen applicants, often followed by an interview, when seeking employment.

A cover letter includes general details about a person like name, contact information, educational and professional qualification, work experience and career goal or what a person is looking for in terms of a job profile. A cover letter should not be confused with a resume as it does not include all the details of a resume. The cover letter should have enough details so that it complements the Curriculum Vitae and also interests the person reading it.

Related Comparisons

Share this comparison via:

If you read this far, you should follow us:

"Cover Letter vs CV." Diffen.com. Diffen LLC, n.d. Web. 2 Apr 2024. < >

Comments: Cover Letter vs Curriculum Vitae

Anonymous comments (4).

August 10, 2013, 5:35am Very helpful! Thank you. — 24.✗.✗.52

February 6, 2014, 9:54am Helped a lot :) — 125.✗.✗.201

June 2, 2014, 10:44am Ojo idowu — 107.✗.✗.144

January 22, 2014, 1:51pm You've helped to some level. Thanks — 141.✗.✗.95

• Difference between CV and Résumé
• Difference between a job and a career

Edit or create new comparisons in your area of expertise.

Stay connected

© All rights reserved.

• Cover Letter Tips

Cover Letter vs Resume – What’s The Difference?

Ever wondered what the difference is with a cover letter vs resume? If you are on the lookout for a new job, then you need to be aware of both, and the true functions of each. Although both a resume and cover letter should outline your experience, skills, and professional qualifications--they should do so differently. In this article, we will discuss exactly what the difference is, and what to focus on in the cover letter vs resume debate.

The major difference of a cover letter vs resume

Cover Letter

This gives a brief introduction to who you are, the position you are applying for, and why you would be a good fit for that specific role. It should contain between 3 and 4 paragraphs and be written in a more subjective and friendly tone while still projecting an air of professionalism.

This is a detailed overview of your work history, including your career experience, hard and soft skills, education, and other relevant information, such as your prowess in languages , if appropriate, or your technical skills. If you have any recent awards and honors , add them in their own separate section as well.

In essence, your resume should explain how you are qualified for the job, while your cover letter is more of an introduction, and should be written so effectively that it encourages the hiring manager to look into your resume in more detail.

For more detail on what a good cover letter looks like , dip into this recently updated article for further hints and tips.

 Another major difference between a cover letter vs resume is the formatting .

A cover letter is written in paragraphs and takes on a more subjective and conversational tone.

On the other hand, a resume should contain numerous sections and be filled with bullet points rather than paragraphs , as the bulleted areas will stand out more and be easier to read and digest.

What is included in a cover letter vs a resume

There is certain information that is included on a resume, but should not be in a cover letter. Let’s take a look at what those are.

A resume summary

Your resume should include a well-written professional summary that brings attention to your major skills, qualifications, and achievements. It also gives an overall view of you as a professional, and is normally between 4 and 5 sentences long, in paragraph style.

For example:

A proactive, reliable and personable Childcare Assistant with a wealth of transferable talents acquired during recent academic achievements and an impeccable career in childcare. Applies exceptional listening and communication skills to all tasks. Thrives with minimal supervision combined with the ability to flourish in stressful situations. Strives to deliver a positive working environment for colleagues while paying close attention to detail.

Core competencies and skills

You should list relevant core competencies and skills on your resume that relate to the role you are after. There is no need to list out all your competencies and skills on a cover letter, though it’s worth drawing attention to the major ones throughout the letter.

A detailed work history

A resume should contain a relevant and detailed work experience section. Remember to mention specific accomplishments throughout the resume, rather than just listing job duties and responsibilities. There could be hundreds of other candidates gunning for the role, so you need to stand apart, showing the hiring manager why you are the best fit and should be the one called for an interview. This is best done through showing quantifiable achievements, and how you went above and beyond expectations.

You can mention one or two major achievements within your cover letter, written in a different way, but save the specific details for your resume.

For example, on a cover letter, you could mention how you increased sales by X in a snappy bullet point, but your resume should go into more detail about how you managed that.

The education section

Your resume should contain a detailed education section , the space where you list degrees, the schools you attended, and the dates–as long as they are within the last 10 years. You could briefly mention your degree and school on a cover letter, but only if you are a recent graduate or your degree is more relevant to the role than your career experience. This might be because you are wanting to change careers and have just completed a relevant course.

5 tips to keep in mind when writing a cover letter vs resume

1. keep your cover letter short.

Your cover letter should be 3 to 4 paragraphs long and never dribble over onto a second page. Again, save the juicy details for your resume by keeping your cover letter short, concise, and relevant, but tempting enough for a prospective employer to reach for your resume. Think of the cover letter like a starter, getting the juices flowing for the main course.

2. Avoid being repetitive

Steer clear of the trap of regurgitating your resume word for word onto the cover letter. No one wants to read the same thing twice, especially a busy recruiter! Adopt a more conversational tone, and mix it up a bit. Your cover letter is telling the potential employer or hiring manager who you are, how you’re qualified, and why you are the best fit. Save specific details for your resume, but re-word some special highlights to incorporate into the cover letter.

3. Make a good impression

The cover letter may be the first impression an employer or hiring manager has of you. So make it an impressive one! Make sure you utilize captivating language and use a friendly tone. Mention the position you’re applying to, how you’re qualified, major achievements from previous positions, and a call to action. The call to action in this situation would be an invitation for an interview.

4. Be subjective

The cover letter can contain more subjective information than a resume. While a well-written resume is hampered by a specific style and includes particular elements, you can mention certain things on a cover letter that you simply cannot on a resume. You could elaborate on how you found the position, why you are so passionate about that position or particular industry, and a deeper explanation of why you would make a good fit for the role and within the company culture.

5. Show your worth

While a resume gives an overview of your skills and achievements, a cover letter can dig deeper by showing how you will contribute to and fit into the organization. Demonstrating how your goals dovetail with the organization’s ethos and mission statement illustrates that you have done some background research and will certainly go in your favor towards securing an interview.

Overview of a cover letter vs resume

The cover letter is a good way to add a more human touch to your job application, as it allows you to tell a short story of why you deserve the job. A resume, on the other hand, is a more detailed document, directly outlining your experience, skills, and any other relevant information. Most job adverts will require a cover letter, so pay as much attention to this document as you do to your resume. Remember, first impressions count!

The best of luck with your ongoing job search.

If you are still not sure about the cover letter vs resume debate, then let the professionals at ZipJob handle it for you. It is easy with the free resume review because all you need to do is feed your resume into the system, and you will receive an honest and forthright explanation of how you can improve the document. ZipJob writers also draft the perfect cover letter as well!

Recommended Reading:

The 12 Best Resume Builders For 2023 (All Industries)

How to Write a Cover Letter When Changing Careers

Proofreading Your Resume: 10 Tips You Need to Know to Get it Right

Elizabeth Openshaw, Editor & Content Writer, Elizabeth Openshaw, Editor & Content Writer

Elizabeth Openshaw is an Elite CV Consultant with over 12 years of experience based in Brighton, UK, with an English degree and an addiction to Wordle! She is a former Journalist of 17 years with the claim to fame that she interviewed three times Grand Slam winner and former World No.1 tennis player, Andy Murray, when he was just 14 years old. You can connect with her at Elizabeth Openshaw | LinkedIn .

Our resume services get results.

We’ve helped change over 30,000 careers.

Get a free resume review today

Our experts will review your resume’s grammar, layout, and ability to pass ATS — all free and delivered straight to your inbox.

PROTECT YOUR DATA

This site uses cookies and related technologies for site operation, and analytics as described in our   Privacy Policy. You may choose to consent to our use of these technologies, reject non-essential technologies, or further manage your preferences.

CV vs Cover Letter: Differences, Similarities & Which One to Use

What is a CV?

What is a cover letter, cv vs cover letter – what do they have in common, cv vs cover letter – what are the differences.

You are ready to go for your dream job, and you plan to nail it in no time.

But to do so, you need some really strong application documents, as the competition for all jobs is increasing by the minute.

To do so, you need to understand the difference between your CV and cover letter, and use them to the full extent.

At first glance, it may seem like they are the same document, as they both have the goal to present you as the best candidate for the job.

But that’s not actually true.

In this article, we are going to find out:

• What are the similarities between a CV and cover letter?
• What are the differences between a CV and cover letter?

To get a better understanding of both documents, and perfect your own, you should learn how to create a killer cover letter , and use our CV Builder to create an eye-catching CV .

But if you are ready to learn what are CV and cover letter, and what differentiates them, stick around.

Upload & Check Your CV

Drop your CV here or choose a file . PDF & DOCX only. Max 2MB file size.

That question may be a little more complicated than you might think. What a CV is actually depends on what part of the world are you at.

In the US, a CV is a very detailed document that presents all your experience, skills, and educations, along with any other academic achievements. It is mainly used for academic or federal jobs, and it is usually 2-3 pages long.

On the other hand, in anywhere else in the world, a CV is a one-page document (or at most a two-pager, if you have lots of work experience in the field you are applying for ) that has the structure of the US resume.

Either way, your CV must absolutely include:

• Contact information
• Work experience

And you can also compliment it with sections like:

• Awards and honors
• Publications

You can also list any other sections that seem relevant and would increase your chances of getting the job.

No matter which kind of CV you are writing , its main purpose is to clearly present your qualifications to the hiring manager, and make you stand out in front of the crowd of candidates.

Usually, when you are sending your CV out, you would want to include some short paragraphs to complement it and make your desire for the job even stronger in the eyes of the hiring manager.

For that purpose, we have the cover letter, which is the second most important document in your application, after the CV.

What it should include is :

• Introduction
• A paragraph that underlines your experience and skills
• A paragraph that shows why you’re a great fit for the company and the role you are applying for
• A call to action
• Professional sign-off

To do this right, you need to make sure you have provided clear and concise answers for the following questions:

• What position are you applying for and why?
• What are your most impressive, relevant skills and experience?
• Why do these skills benefit your potential employer?

A CV and cover letter can be described as two sides of the same coin.

Your primary document is your CV that shows all your experience and skills, all in one place, while the cover letter proves all the essential parts of your CV, using compelling examples.

And even though they serve a different purpose in presenting you, they have one great similarity – together they show you in the best possible light in the eyes of the hiring manager.

Now that you understand what CVs and cover letters have in common, let’s dig a little deeper into their differences, as it is crucial to understand them to get the best results.

The main difference between a CV and a cover letter are:

• CV is an extensive document that outlines the applicant’s career – their experience, qualifications, skills, competences, achievements, etc. Meanwhile, a cover letter provides only a short description of the applicant, and compliments all the important parts of the CV, using examples
• CV is a detailed document that consists of great deal of information, while the cover letter is short and to the point
• CV usually uses sections and bullet lists for all its content, but a cover letter is usually categorized into sentences and paragraphs
• CV can often not be tailored for the job position you are applying for, while your cover letter should always be modified, as it is a much more personal document that describes your interest in particular job offer and company
• CV can be spread out into more than one page, but your cover letter should never exceed one page

We are all done, now you understand what differentiates CV and cover letter, and how to use each best in your advantage.

Let’s just recap their main purposes one last time:

• CV is an extensive document that shows all your experience, qualifications, skills, and any other relevant information for the job you are applying for
• A cover letter is a much more personal document that is used to introduce yourself to the hiring manager, prove all the important parts from your CV using compelling examples, and show your great interest in the job you are applying for

They work great together, so make sure you create the best possible team for your application documents.

How to Write a Powerful CV That Gets You Hired

How to Write an Effective Two Page CV

8 CV Examples for First Job (Templates + Guide for 2023)

The Ultimate Guide to Showcasing Key Skills on Your CV

The Best ATS-Friendly CV Examples (+ ATS-Compliant Template)

CV Achievement Examples to Land Your Dream Job (Guide + Template)

• Terms of Service
• Privacy Policy
• Cookie Preferences
• CV Examples
• CV Templates
• How to Write a CV
• English (US)
• French (FR)
• German (DE)
• Spanish (ES)
• Swedish (SE)

© 2024 . All rights reserved.

Made with love by people who care.

Resume vs. Cover Letter - What you need to know

If you’re in the job market or applying to go to college or university, you’ll have heard about resumes and cover letters ; they’re key to the process. They go hand in hand because what you include in one is likely to be mirrored in the other, but they are very much different beasts and need to be treated as such.

You need to know what the key differences between the documents are so that you can get both of them on point.

Things can get baffling real quick when you enter the job market for the first time or are applying for work after a long career break. Don’t worry, we’re here to answer the burning questions, like:

• What is a resume vs a cover letter?
• Should a resume or a cover letter go first?
• What are the resume and cover letter differences?
• What are the resume and the cover letter purposes?

And finally, should you choose to use a resume, cover letter, or both?

Let’s get into this! We’ll start with a table that puts the basics together to keep things simple, read on the get to the full lowdown.

Want to get into specifics? Here we go…

Define a Resume

Resumes and CVs are quite the same things: a document that you write about yourself and your skills and experience that you send out when looking for a job in a company.

In your résumé, you need to include a detailed list of your past employers and what you did for them, as well as your education and qualifications. Point out the great stuff you achieved in your past roles, often this is the best tool to boast and show how you can add value in a role.

Pro-Tip Bulleted lists are a great way to keep your resume slick and concise, it also makes it more readable to potential employers - no sifting through long paragraphs. Feel like it’s going to take forever? In five minutes our resume builder will have you off to a flying start.

So Then, a Cover Letter is…?

Also, something that you use to help get a job, it’s a letter that you use to give your future employer more detailed information about yourself by way of an introduction. You normally attach it along with your resume, giving an overview of what’s in there that’s relevant to the role and giving them a reason to read the resume through.

It should only last three to four paragraphs, giving brief information so the employer can get to grips with your background and understand how you’d fit into the organization. Besides, you have to show your interest and motivation to work in this particular company.

Pro-Tip Make sure you pay attention to the job requirements for the role you’re applying for and tailor your cover letter to highlight your skills, qualifications, and experience that make you perfect for the job.

Resume and Cover Letter - Key Differences

Often, the easiest way to understand the difference between a resume and a cover letter is to get to grips with what you actually need them for:

A resume is a summary of your previous jobs, education, and training and shows the hiring manager reading it who you are as a professional. Think of it like the “product”.

A cover letter is the sales pitch for your resume, giving the recruiter reasons why what you’ve done in the past makes you a perfect hire for the role. Tell them why you want to work for them and how you’re going to help develop their business.

A resume is typically written in a formal style, using the third person and you should use as few words as you can to get your experience across, keep it short and simple. Most resumes you see will have: a list of contact deets; a collection of your past experience with your job title, your key responsibilities, and achievements, and the dates you worked in each role; a list of your education and professional qualifications; and any other relevant information like volunteering or professional association memberships.

Your cover letter is there to pull out exactly what is in your resume that will make you the perfect hire. You’re writing a letter rather than a factual list so format it properly, with an appropriate greeting - ideally with the name of the recruiter - using paragraphs and a polite sign-off. Your cover letter needs to be in the first person, but don’t overuse “I”, focus on the reader instead.

Pro-Tip When you’ve got facts to boast about, use them. Include details like how many people you supervised, how you raised the productivity levels, and how much you exceeded your targets; details give you credibility.

Are There Any Similarities Between Resumes and Cover Letters?

Absolutely! The main job of a resume and a cover letter is to help you get an interview invitation.

Reading this, you’re probably thinking whether a resume and cover letter need to be prepared and handled differently. As much as these documents have two very different functions, which are important to know about, there are things that are needed in both to get you ready to make it big in the role of your dreams.

Some of the main tips are: both of them need to be accurate, focus on the key activities and actions that you did, and of course, your spelling and grammar need to be on fleek.

Pro-Tip Both in your cover letter and your résumé, use definites when talking about you and your skills, rather than “I believe” and “I think” use assertive words like “I achieved”.

Key Takeaway

Look at your resume as an overall picture of your career until now and see your cover letter as a summary of why your experience is related to the job that you’re actually applying for. Here’s a rundown of the important bits you need to remember when looking at the differences between a cover letter and a resume:

• Your resume is a historical account of your work until now, using bullet points and broken down into sections.
• In your cover letter, you go into more detail, giving insight into your work history in a personalized letter.
• A resume is a list of qualifications and achievements - a cover letter describes them.
• Keep a resume formal and direct; make your cover letter personal to the reader.
• Cover letters are a complement to a resume and are standard practice to send out - hiring managers to expect them.

Hopefully, with the tips given above, we’ve helped you navigate your way through choosing the right document for the right purpose when you want to apply for a job and introduce yourself as a perfect candidate for the desired position. We’ve got classic resume templates for you to try out and make your curriculum vitae look professional, the perfect one is waiting for you!

Browse examples 🔎

Not sure whether you need a CV or a resume? Wondering are resumes and CVs the same thing? We’ve got a detailed guide and useful tips ready for you!

Need ideas for what to include in a resume? Go through our full guide, packed with pro-tips and insider tricks to get you into that job you’ve been dreaming about!

• Resume Templates
• Resume Examples
• Create a Resume
• Resume Writing
• Cover Letter Writing
• Career Blog
• Resume vs CV
• Resume Samples
• Product Updates
• Special offers
• [email protected]

• Looking To Hire
• Explore Jobs

CV vs Cover Letter: What Is The Difference?

When applying for a business support job, two essential components of the application are a CV and a cover letter. While both are crucial, they serve different purposes. 

A CV provides all the relevant information regarding a candidate’s education, work experience, skills, achievements and other relevant information. Whereas a cover letter is a brief introduction that accompanies a job application and explains why the candidate is the best fit for the position. 

In this article, we’ll explore the differences between a CV and a cover letter. We’ll explain what a cover letter and CV are and share our tips for compiling your CV and cover letter for a business support position. We’ll also provide an example of a CV and cover letter to help job seekers understand the structure and content of each document. 

What Is a CV? 

A CV, or Curriculum Vitae, is a comprehensive document commonly used by job seekers to showcase their skills and qualifications to employers and recruiters. It provides a detailed overview of your career path, including your education, work experience, achievements and skills.

Typically, a CV is designed to provide a comprehensive picture of a candidate’s professional background. The purpose of a CV is to demonstrate to potential employers that the candidate possesses all the necessary experience and expertise for the position they are applying for.

Given its importance in the job application process, a CV is a crucial tool for job seekers to present themselves effectively to potential employers. It highlights their skills, qualifications and career accomplishments, and often serves as the first point of contact between the candidate and a potential employer.

A CV typically includes:

• Personal details, such as name and contact information
• A personal statement or summary
• Educational background and qualifications, this can also include online courses specific to the position you are applying for
• Work experience, including job titles, responsibilities and achievements
• Relevant skills and achievements
• Professional memberships, awards and publications

As business support recruitment specialists , we advise candidates to regularly update their CV so that it fits the requirements of the company and position they’re applying for.

Your CV is essentially a summary of your professional experience and qualifications, and it’s what employers use to determine if you’re a good fit for their organisation. It’s important to keep it current and tailored to the specific job you’re pursuing. This shows potential employers that you’ve taken the time to understand what they’re looking for and that you’re genuinely interested in the position.

What Is a Cover Letter?

A cover letter is a document that accompanies your job application and provides a brief introduction to your skills and qualifications. Unlike a CV, a cover letter is concise and typically no longer than one page. It is intended to complement your CV and highlight specific skills and experiences that make you a good fit for the position.

A cover letter typically includes:

• Your contact information and the recipient’s name and address
• An introduction that explains why you are applying for the job
• A brief summary of your qualifications and experience
• Specific examples of how your skills and experience match the job requirements
• A closing statement that expresses your enthusiasm and invites further contact

Your cover letter is your opportunity to introduce yourself and explain why you’re the best candidate for the job. It’s important to demonstrate that you’ve done your research and that you understand what the company is looking for.

Think of your cover letter as your chance to make a great first impression. It should be concise and engaging and demonstrate your enthusiasm for the position. By taking the time to customise your cover letter, you’ll show potential employers that you’re serious about the job and that you have the skills and experience needed to excel in the role.

What Is the Difference Between a CV and a Cover Letter? 

While both a CV and a cover letter are important components of a job application, they serve distinct purposes.

• A CV is a detailed document that provides an overview of your education, professional experience, skills, achievements and other relevant information. A cover letter is a brief introduction that accompanies your job application. A well-written cover letter should highlight your relevant skills and experience, as well as your enthusiasm for the position and the company.
• Typically, a CV is one to three pages long and is designed to showcase your entire professional background in detail. A cover letter is typically one page in length and is designed to introduce yourself to the hiring manager and explain why you are the right candidate for the job. 
• While a CV provides a comprehensive overview of your professional background, a cover letter serves as an introduction and lets you personalise your application by highlighting your qualifications and expressing your interest in the position.

How to Write a Cover Letter for a Business-Support Position

Here are our top tips for writing a great cover letter to complement your CV for a job application:

• Introduce yourself and indicate which position you are applying for
• Explain why you are interested in the position and the company
• Highlight your relevant skills, experiences and achievements
• Elaborate on your qualifications and how they match the job requirements
• Use specific examples to demonstrate your skills and accomplishments
• Emphasise your enthusiasm for the position and the company
• Thank the employer for considering your application
• Indicate your willingness to provide additional information or answer any questions
• Provide your contact information (e.g., phone number, email) and indicate when you are available for an interview

Example of a CV for a Business-Support Position

Personal information.

Name: Susan Redhill

Address: 1 Lemon Lane, Newcastle, UK

Phone Number: 555-123-1222

Email: [email protected]

A highly organised and detail-oriented Personal Assistant with 5 years of experience in providing administrative support to high-level executives. Skilled in managing complex schedules, coordinating travel arrangements and handling confidential information.

Bachelor of Science in Management,

University of Manchester, UK

Graduation Date: May 2017

Achieved first class honours

Work Experience

Personal Assistant

ABC Corporation

Employment Dates: June 2017 – Present

Roles and Responsibilities

• Managed the busy schedules of the CEO and COO, scheduling appointments, meetings and travel arrangements
• Coordinated and managed the logistics of various events, including board meetings, conferences and company retreats
• Handled sensitive and confidential information with discretion and professionalism
• Conducted research and prepared reports on various topics as assigned by executives
• Acted as a liaison between executives and internal/external stakeholders, communicating information and resolving issues
• Developed and maintained filing and organisational systems for efficient record-keeping

Achievements and Accomplishments

• Successfully organised and executed a company-wide charity event, raising over £20,000 for a local non-profit organisation
• Revamped the travel management process of executives, resulting in a 30% reduction in travel expenses that saved the company £30,000 annually
• Implemented a digital filing system and restructured the company’s record-keeping system, reducing the time and effort required to manage records and improving accuracy by 20%
• Excellent organisational and time-management skills
• Proficient in Microsoft Office Suite, including Outlook, Word and Excel
• Strong communication and interpersonal skills
• Ability to work independently and in a team environment
• Fluent in English and German
• Name: James Novak
• Relationship: Former Manager
• Phone Number: 555-555-1234
• Email: [email protected]

Example of a Cover Letter for a Business Support Position

To whom it may concern,

I am writing to express my interest in the Personal Assistant position at JS Consulting. With 5 years of experience providing administrative support to high-level executives , I am confident that my skills and expertise align with the requirements of the position. 

In my current role as a Personal Assistant at ABC Corporation, I have gained extensive experience in managing complex schedules, coordinating travel arrangements and handling confidential information. 

I am skilled in using various software applications, including Microsoft Office Suite. I have a proactive attitude, and I love to find ways to increase efficiency and productivity. I have also demonstrated exceptional communication and interpersonal skills. I am a proactive problem-solver, able to anticipate needs and respond with creative solutions.

Thank you for considering my application. I am confident that my qualifications and experience make me a strong candidate for the Personal Assistant position at your company. 

I would welcome the opportunity to discuss my candidacy further and provide additional information. I look forward to hearing from you soon.

Susan Redhill

Do you need both a CV and a cover letter?

Typically, when applying for a job, both a CV and a cover letter are required. However, if you are being represented by an agency, individual cover letters are usually not necessary.

While a CV provides a detailed overview of your qualifications and experience, the cover letter is a chance to make a personal connection with the employer and highlight why you are the best fit for the job. Both documents are important and work together to help you stand out in the job application process.

Can you combine your CV and cover letter?

It’s generally not recommended to combine a CV and cover letter into one document. The reason is that a CV and a cover letter serve different purposes and are typically used in different contexts.

By combining the two documents, you may end up creating a cluttered and confusing document that is difficult for employers to navigate. It’s recommended that you keep your CV and cover letter separate to ensure that you effectively communicate your skills, experiences and qualifications to potential employers.

Should I put a CV or cover letter first?

When submitting a job application, the general order is to include the cover letter first, followed by the CV. 

This is because the cover letter is typically used as an introduction to your application and provides a brief overview of your qualifications and interest in the position. The CV then provides more detailed information about your education, work experience, skills and accomplishments.

It is important to follow the specific instructions provided by the employer or job posting , as they may have specific requirements or preferences for the order in which the documents are submitted.

While a CV and cover letter are both important documents for job seekers, they serve different purposes. A CV is a comprehensive document that provides an overview of a candidate’s professional background and qualifications, while a cover letter is a brief introduction that highlights specific skills and experiences that make the candidate a good fit for the position. 

It’s important to keep both documents up to date and tailored to the specific job you are pursuing. By following the tips provided, job seekers can create a strong application that showcases their skills and qualifications effectively.

At Joss Search, we offer expert guidance to candidates and recruiters at every stage of the recruitment process – get in touch if we can help.

Find more CV guides here.

Joss Search

Featured in.

Privacy Overview

Temporary jobs.

• Name * First Last

Salary Survey

Looking to hire, sector enquiry.

How to Write a Cover Letter in 2024 + Examples

After weeks of heavy job search, you’re almost there!

You’ve perfected your resume. 

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send your application and call it a day, you remember that the job ad requires a cover letter.

Now you’re stuck wondering how to write a cover letter ...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

• What’s a cover letter & why it’s important for your job search
• How to write a convincing cover letter that gets you the job (step-by-step!)
• How to perfect your cover letter with the Novoresume free checklist
• What excellent cover letter examples look like

New to cover letter writing? Give our resumes 101 video a watch before diving into the article!

So, let’s get started with the basics!

What is a Cover Letter? (and Why It’s Important)

A cover letter is a one-page document that you submit as part of your job application (alongside your CV or Resume). 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can spark the HR manager’s interest and get them to read your resume. 

A bad cover letter, on the other hand, might mean that your application is going directly to the paper shredder. So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

How does a good cover letter look, you might ask. Well, here’s an example:

Keep in mind, though, that a cover letter is a supplement to your resume, not a replacement. Meaning, you don’t just repeat whatever is mentioned in your resume.

If you’re writing a cover letter for the first time, writing all this might seem pretty tough. After all, you’re probably not a professional writer.

The thing is, though, you don’t need to be creative, or even any good at writing. All you have to do is follow a tried-and-tested format:

• Header - Input contact information
• Greeting the hiring manager
• Opening paragraph - Grab the reader’s attention with 2-3 of your top achievements
• Second paragraph - Explain why you’re the perfect candidate for the job
• Third paragraph - Explain why you’re a good match for the company
• Formal closing

Or, here’s what this looks like in practice:

How to Write the Perfect Cover Letter (And Get Hired!)

Now that we’ve got the basics out of the way, we’re going to guide you through the process of writing a cover letter step by step. 

Step #1 - Pick the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, visual template?

You can simply pick one of our hand-picked cover letter templates , and you’ll be all set in a jiffy!

As a bonus, our AI will even give you suggestions on how to improve your cover letter on the go.

Step #2 - Start the Cover Letter with a Header

As with a resume, it’s important to start your cover letter with a Contact Information section:

Here, you want to include all essential information, including:

• Phone Number
• Name of the hiring manager / their professional title
• Name of the company you’re applying to

In certain cases, you might also consider adding:

• Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
• Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your blog.

And here’s what you shouldn’t mention in your header:

• Your Full Address 
• Unprofessional Email - Make sure your email is presentable. It’s pretty hard for a hiring manager to take you seriously if your email address is “[email protected].” Whenever applying for jobs, stick to the “[first name] + [last name] @ email provider.com” format.

Step #3 - Greet the Hiring Manager

Once you’ve properly listed your contact information, you need to start writing the cover letter contents.

The first thing to do here is to address the cover letter to the hiring manager .

That’s right, the hiring manager! Not the overly popular “Dear Sir or Madam.” You want to show your future boss that you did your research and are really passionate about working with their team.

No one wants to hire a job seeker who just spams 20+ companies and hopes to get hired in any of them.

So, how do you find out who’s the hiring manager? There are several ways to do this. 

The simplest option is to look up the head of the relevant department on LinkedIn. Let’s say you’re applying for the position of a Communication Specialist at Novoresume. The hiring manager is probably Head of Communications or Chief Communications Office.

So, you do a quick lookup on LinkedIn:

And voila! You have your hiring manager.

Or let’s say you’re applying for the position of a server. In that case, you’d be looking for the “restaurant manager.”

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Here are several other greetings you could use:

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• To whom it may concern
• Dear [Department] Team

Step #4 - Write an Attention-Grabbing Introduction

First impressions matter, especially when it comes to your job search.

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph .

The #1 problem we see with most cover letter opening paragraphs is that they’re usually extremely generic. Most of them look something like this..

• Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say pretty much anything except the fact that you’ve worked the job before.

Do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position.

So now, let’s make our previous example shine:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed their sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as excellence in sales, makes me the right candidate for the job.

See the difference between the two examples? If you were the hiring manager, which sales manager would you hire, Jonathan or Michael?

Now that we’ve covered the introduction, let’s talk about the body of your cover letter. This part is split into two paragraphs: the first is for explaining why you’re the perfect person for the job, and the latter is for proving that you’re a good fit for the company.

So, let’s get started...

Step #5 - Explain why you’re the perfect person for the job

This is where you show off your professional skills and convince the HR manager that you’re a better fit for the job than all the other applicants.

But first things first - before you even write anything, you need to learn what the most important requirements for the role are. So, open up the job ad and identify which of the responsibilities are the most critical.

For the sake of the example, let’s say you’re applying for the position of a Facebook Advertiser. You scan the job ad and see that the top requirements are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

Now, in this section, you need to discuss how you fulfill these requirements. So, here’s how that would look for our example:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+ . As the sole digital marketer at the company, I managed the ad creation & management process end-to-end. Meaning, I created the ad copy , images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Are you a student applying for your first internship? You probably don’t have a lot of work experience to show off in this section. Learn how to write an internship cover letter here.

Step #6 - Explain why you’re a good fit for the company

Once you’ve written the last paragraph, you might be thinking - I’m a shoo-in for the job! What else do I need to write? I’ll just wrap up the cover letter and hit that sweet SEND button.

Well, no. You’re not quite there yet.

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

Meaning, you also need to convince the HR manager that you’re really passionate about working with them.

How do you do this? Well, as a start, you want to do some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company product or service? Have you used it?
• What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

So, get to Googling. Chances are, you’ll find all the information you need either on the company website or somewhere around the web.

Then, you need to figure out what you like about the company and turn that into text.

Let’s say, for example, you’re passionate about their product and you like the culture of innovation / independent work in the organization.

You’d write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features such as Made-Up-Feature #1 and Made-Up-Feature #2 were real game changers for the device. 

I really admire how Company XYZ thrives for excellence for all its product lines, creating market-leading tech. As someone that thrives in a self-driven environment, I truly believe that I and Company XYZ will be a great match.

What you don’t want to do here is be super generic for the sake of having something to write. Most job seekers tend to mess this one up. Let’s take a look at a very common example we tend to see (way too often):

I’d love to work for Company XYZ because of its culture of innovation. I believe that since I’m super creative, I’d be a good fit for the company. The company values of integrity and transparency really vibe with me.

See what’s wrong here? The example doesn’t really say anything about the company. “Culture of Innovation” is something most companies claim to have. 

The same goes for “values of integrity and transparency” - the writer just googled what the values for the organization are, and said that they like them.

Any hiring manager that reads this will see through the fluff.

So, make sure to do a lot of research and come up with good reasons why you're applying.

Step #7 - Wrap up with a call to action

Finally, it’s time to finish up your cover letter and write the conclusion.

In the final paragraph, you want to:

• Wrap up any points you couldn't in the previous paragraphs. Do you have anything left to say? Any other information that could help the hiring manager make their decision? Mention it here.
• Thank the hiring manager for their time. It never hurts to be courteous, as long as you don’t come off as too needy.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. You should ask the hiring manager to take some sort of action.

And now, let’s turn this into a practical example:

So to wrap it all up, thanks for looking into my application. I hope I can help Company X make the most out of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your facebook marketing goals.

Step #8 - Use the right formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions to a cover letter:

• Best Regards,
• Kind Regards,

And we’re finally done! Before sending off the cover letter, make sure to proofread it with software like Grammarly, or maybe even get a friend to review it for you.

Does your cover letter heading include all essential information?

• Professional email
• Relevant Social Media Profiles

Do you address the right person? I.e. hiring manager in the company / your future direct supervisor

Does your introductory paragraph grab the reader's attention?

• Did you mention 2-3 of your top achievements?
• Did you use numbers and facts to back up your experience?

Do you successfully convey that you’re the right pro for the job?

• Did you identify the core requirements?
• Did you successfully convey how your experiences help you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you finalize the conclusion with a call to action?

Did you use the right formal closure for the cover letter?

5+ Cover Letter Examples

Need some inspiration? Read on to learn about some of the best cover letter examples we’ve seen (for different fields).

College Student Cover Letter Example

Middle Management Cover Letter Example

Career Change Cover Letter Example

Management Cover Letter Example

Senior Executive Cover Letter Example

Want to discover more examples AND learn what makes them stand out? Check out our guide to cover letter examples .

Next Steps in Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application is for naught. 

After all, a cover letter is just an introduction. Imagine going through all this effort to leave an amazing first impression, but flopping at the end because of a mediocre resume.

...But don’t you worry, we’ve got you covered on that end, too.

If you want to learn more about Resumes & CVs, we have a dedicated FREE guide for that. Check out our complete guide on how to make a resume , as well as how to write a CV - our experts will teach you everything you need to know in order to land your dream job.

Or, if you’re already an expert, just pick one of our resume templates and get started.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that convinces the hiring manager of your competence
• A cover letter goes in your job application alongside your resume
• Your introduction to the cover letter should grab the hiring manager’s attention and keep it all the way until the conclusion
• There are 2 main topics you need to include in your cover letter: why you’re the perfect candidate for the job & why you’re passionate about working in the company you’re applying to
• Most of the content of your cover letter should be factual , without any fluff or generalizations

At Novorésumé, we’re committed to helping you get the job you deserve, every step of the way! Follow our blog to stay up to date with the industry-leading advice. Or, check out some of our top guides…

• How to Write a Motivational Letter
• How to Write a Resume with No Work Experience
• Most Common Interview Questions and Answers

To provide a safer experience, the best content and great communication, we use cookies. Learn how we use them for non-authenticated users.

How To Write a Cover Letter With Examples

Cover letters can help differentiate you from other job applicants and be the determining factor of landing your dream job. By taking the time to craft a custom cover letter, a single sheet of paper can help communicate all the human elements that a resume may fall short of capturing about yourself. 

But what do employers and recruiters have to say about how to write a cover letter? What are the best tips they have to offer for graduate students who are writing a cover letter?

We asked 11 employers for their best cover letter tips. Here is what they had to share.

Let it Set the Stage

In many ways, cover letters should provide background information and context to your resume, while simultaneously addressing how that resume addresses the specific requirements of the job opportunity. The cover letter is your opportunity to "set the stage" and to convince the hiring manager why your specific set of skills, experiences and interests will provide value to their team and its objectives.

Andrew Horrigan '11 BSBA (Management Information Systems), Product Manager at Cisco

Research the Hiring Manager

If possible, find out who the hiring manager is and look them up on LinkedIn. Do your research on the company you're applying for. What's their mission statement and how do they portray their company culture? Hopefully what you're looking for in a job is reflected by those things. Make sure the hiring manager knows that and understands who you are and what drives you. A resume is often about as robotic as things can be. Make sure your cover letter is the opposite—personalize it and let yourself shine through.

Joshua Schlag ’05 BS (Computer Science) ’11 MBA, Digital Marketing Manager at Pyramid Analytics

Utilize Career Development Resources

The University of Arizona and Eller College of Management go to great lengths to make sure students are prepared for their impending career journey. Because cover letters are so important to getting your foot in the door, there are several career development resources online and on campus to take advantage of. The university’s cover letter builder serves as a nice template to get started. And of course, it never hurts to make an appointment with an Eller Career Coach through eSMS to have a professional review your letter before submission. 

Brett Farmiloe, ’06 BSBA (Accounting), Founder, Featured

Discover Past Samples of the Position

Do your research on the company and personalize your cover letter to the role for which you are applying. Don't be afraid to Google, "How to write a good cover letter for X position." Seriously, it helps! There is so much information out there from various perspectives—applicants, hiring managers, etc. Most importantly be yourself and let your personality come through. And don't forget to spell check!

Mariam Nikola '17 MS MIS, Consultant at Point B

Highlight Your Soft Skills

When writing a professional cover letter, there are a couple things you can do to set yourself apart from the pack. First, make sure you tailor your letter to the specific position you are applying for. This should not be a general, "one size fits all" letter—be sure to discuss specific details surrounding the role or the company itself. Secondly, this is an opportunity for you to show a little bit of your personality. Obviously, you want to remain professional, but this is a great time to highlight some of your soft skills that might not be fully conveyed through your resume.  

Brian Ellis ’17 BSBA (Management), Staffing Manager at Randstad Office and Administrative Professionals

Fill in the “Why” Gaps

As a talent advisor, I review a lot of applicants and agree that a cover letter can be a great way to stand apart, if it is done correctly. A great cover letter for me covers the ‘why’ that I cannot understand from just a resume alone. It should clearly state why you are interested in the role, what your goals are for utilizing your graduate degree (if recently graduated) and explain any career pivots reflected on your resume. If you answer those questions in a direct, concise manner it will add value to your application.

Monica Larson , ’11 BSBA (Marketing) ‘20 MBA, Talent Advisor

Tell Your Story

A cover letter is your opportunity to tell your story—tying your experience and personal interests into why you want a position and why you are the best candidate for it. Paint the picture of your journey and what about the position excites you personally and professionally. Similar to your resume, keep it short and sweet. No need to repeat what’s already on your resume. Recruiters and hiring managers don’t have time to comb through a novel, so you need to engage them with as few words as possible while also grabbing their attention.

Kelly Castoro, ’06 BA (Spanish, Portuguese), Project Manager at Squarespace

Tailor Each Cover Letter to the Position You Are Applying

Be sure to research the role and customize your cover letter for each position, relating your experience to the particular role you are applying for. Personalization is key—research who you are sending the cover letter to and address the letter to them directly. End your letter with a call to action, stating you will follow up by phone or email if you haven’t heard from anyone. Follow ups are very important! 

Jessica Rosenzweig, ’15 BSBA (Business Management), Account Manager at PeopleWare Staffing

Communicate Bankability and Personality 

Your cover letter answers two crucial questions; are you bankable and are you someone the company will enjoy working with? Communicate bankability with your knowledge of the company, industry and why your skills, capabilities and interests are a great fit. Share your passion for their mission, culture, brand—whatever excites you about becoming a member of their team.  

When conveyed through a concise, well-formulated, well-worded cover letter, you demonstrate the ability to write an effective business case—communicating that you are a ready professional and worthy teammate who will hit the ground running.

Theresa L Garcia, ’83 BSBA (Human Resources), Senior Change Management and Organization Capability Consultant at Boeing

Keep it Concise but Compelling

A cover letter is your chance to speak directly to the hiring team and tell them why you are not only the best match for the position for which you are applying but also give them additional insight into yourself as an individual that is less visible from your experience.

A great cover letter should be attention grabbing and touch upon the qualities that make you stand out from others in the applicant pool, highlight both your recent and most distinguished accomplishments and drive home why you are the right person for the job. Professionalism is always important, but don’t be hesitant to put your voice into the letter to let your personality shine through. Research the company, understand where they currently are, where they are going and show why you are the right person to get them from point A to point B. Recruiters spend a lot of time reviewing applicants and making yourself stand apart from the crowd is key. Keep it concise but compelling!

Matt Reineberg, ’14 BSBA (Marketing), Senior Talent Acquisition Sourcer at Cox Enterprises

Highlight the “Why”

Why are you applying to this company? Why do you want this position? Your cover letter should aim to answer the why behind applying for the job. Conveying an interest and excitement for working specifically for this job at this company, rather than a desire to get any job anywhere that will give you money, can go a long way. Show the company that they should hire you and your passion over someone that might have the skills needed for the job, but doesn’t care about the work as much as you do. 

Ryan Nouis, Trupath 

Ready to Learn More?

Is a Cover Letter Necessary in 2024?

Published: April 03, 2024

Writing a cover letter can be daunting.

I’ll never forget my college career coach, who made writing a cover letter look easy. Even with her tips, I’ve always found it incredibly difficult to talk about myself and hype up my accomplishments.

While it acts as a letter of introduction, I’ve wondered if a cover letter is necessary in 2024. To find out, I spoke with two recruiters and gained insights on how to write the best cover letter for any job application.

How important is a cover letter?

Is a cover letter necessary, when to skip a cover letter, when to include a cover letter, tips for writing a cover letter, what if the cover letter is optional.

Cover letters are short letters of introduction that you include with job applications.

Typically, they are your chance to go into deeper details about your accomplishments that you might not have highlighted or had room to mention on your resume.

Tiffany Hall, a professional resume writer and founder of Resume911 , says cover letters are an important part of the job application process.

Hall says, “Cover letters can be very important. It’s supposed to sell why you, of all applicants, should get the job. The issue is that applicants use them to regurgitate what’s on their resume, and that’s not what it’s for. It should speak to what isn’t easily explained with your resume.”

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template
• Entry-Level Cover Letter Template
• Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

For example, if your resume says you’re skilled at building web pages, your cover letter is a great place to name-drop companies that you’ve worked for to create their websites.

Matthew Muehleisen, a corporate recruiter , thinks a cover letter is also a great place to show you’ve done your homework and researched a company.

Muehleisen says, “It can be what sets you apart from other candidates and applicants and is a good opportunity to show that you’ve done research on the position and company to further showcase your interest in the role.”

Knowing the importance of a cover letter still begs the question: Is a cover letter necessary in 2024?

Image Source

While a cover letter can help demonstrate your knowledge of the company you’re applying to and highlight more of your achievements, both Hall and Muehleisen agree that a cover letter isn’t entirely necessary.

Muehleisen says, “Unless it’s a requirement of the application, I wouldn’t say it’s necessary to include a cover letter. There are some roles (usually in content creation and marketing) that will ask for a cover letter as a form of a writing sample. In these instances, make sure your letter is polished and focused.”

If Hall had her way, she would eliminate the cover letter entirely, focus more on the resume, and ask for a link to an applicant’s LinkedIn profile.

According to Hall, “Most cover letters either repeat the resume or they speak to why the applicant isn’t a good fit. Neither is the purpose of a cover letter.”

Nevertheless, 74% of hiring managers still prefer applications to include a cover letter. So, it is definitely worth considering including one — even if the application says it’s optional.

If you’re looking for a new role, writing a cover letter can be time-consuming — especially if you take the time to personalize every letter you send to a hiring manager.

Although a cover letter does serve a legitimate purpose, and 83% of hiring managers read it, there are a few situations where you shouldn’t include a cover letter. Let’s take a look at those scenarios.

If You Only Have a Template of a Cover Letter

I get it. Writing an effective cover letter takes a significant amount of time.

But consider not sending one if you only have time to plug your information into a cover letter template without personalizing it before hitting submit on an application.

Don’t get me wrong. A cover letter template is a great starting point to write your cover letter. Templates often remind you to include pertinent information like the hiring manager’s title, name, and your contact information.

However, if you don’t take the time to edit the body of the cover letter and personalize it with research and your relevant experience, you risk sending the same letter as another candidate.

And considering that 48% of hiring managers spend anywhere from 30 seconds to two full minutes reading each cover letter, the chances are high that your hiring manager can spot a form letter a mile away.

Don’t send it if you don’t have the time to personalize a cover letter.

If Your Cover Letter Is Full of Critique

A cover letter is meant to explain why you’re the best candidate for the open position. However, a cover letter is not a place for you to share your ideas of how the company can improve.

Sure, every company likely has areas of improvement, and the job you’re applying for might be the role that gets a say in that, but a list of improvements might read as a critique.

You don’t want to potentially offend a hiring manager before you even get an interview. A bad cover letter can hurt a strong candidate, according to 33% of hiring managers .

Before you submit your cover letter, read through it several times to make sure it’s not a critique. If it does sound like a critique, throw it out.

If It’s Not Required

There are other instances where you shouldn’t send a cover letter. For example, if the application’s instructions specifically state that you do not need to submit a cover letter for consideration for the job.

In fact, sending a cover letter anyway can signal to the hiring manager that you don’t follow instructions. Not following instructions is also a great way to land your application in the trash bin.

The bottom line is this: If the application specifically states not to send a cover letter, don’t send it.

Of hiring managers, 74% prefer to see job applications with a cover letter apart from the resume. Knowing this, if you have the time to include a cover letter with your job application, don’t skip it.

Here are three instances when you should send a cover letter with your application.

Send a cover letter if you’re very interested in the role.

Think of your cover letter as your time to shine. Use it as a place to highlight your experiences and the qualifications that make you a great fit for the position.

Hall says, “If you can speak to why you’re a good candidate without copying your resume in paragraph form, include a cover letter.”

In other words, don’t use bullet points in your cover letter to describe your previous employment history.

Instead, talk about what you learned on the job and how your skills will help you excel in the role you’re applying for.

Send a cover letter when there’s a gap in your resume or you’re transitioning industries.

If you’re looking to transition to another industry, you should definitely include a cover letter with your application.

Speaking from personal experience, if I had only submitted a resume to my school district when I applied to be a Spanish teacher, the hiring manager would have just seen my experience in Public Health and would not have known about my skills and success in tutoring students in Spanish.

Muehleisen puts it this way, “If you’re looking to transition to a new industry or if there is a position and company you’re really excited about pursuing as an opportunity, these are the best instances to include a cover letter so that you can possibly give yourself an advantage.”

A cover letter can also help explain any gaps in your resume — especially if the gap in your employment history is beneficial to the role you’re applying for.

For example, maybe you volunteered in South America, and the role you’re applying for is for a position in Global Operations.

It never hurts to include positive, pertinent information in your cover letter.

Send a cover letter when it’s required.

The most obvious time to include a cover letter with your application is when it is required. Just like not including a cover letter when it’s not required, it shows you can follow directions.

Include a cover letter when the application asks you to submit one, which shows you can follow directions.

Plus, if the application asks for a cover letter, you can bet the hiring manager will look for it. If no cover letter is included, well, you’re sabotaging your chances of getting an interview.

Only 13% of hiring managers will consider giving a candidate an interview if they don’t attach a required cover letter to an application.

Writing a cover letter is not as painful as it sounds. There are great templates you can use as a starting point for your cover letter.

The trick with a template, though, is to make sure you always personalize the letter to your own experiences and qualifications.

Here are five expert tips to write a winning cover letter.

1. Tailor your cover letter to the job description.

When writing a cover letter, especially if you use a cover letter template, you should tailor the letter to match the job description and meet the requirements of the application.

For example, if the application asks you to attach a short cover letter, keep it brief. Your best bet is one to two short paragraphs detailing why you’re a great fit for the position.

You’ll also want to reference keywords from the job description in your cover letter. Many recruiters use applicant tracking systems that scan application packets for the best fit.

Often, hiring managers review the applications that match the keywords first.

Now, that doesn’t mean to stuff your cover letter with keywords. Instead, use them in a natural way as you discuss your qualifications.

2. Be personable with your greeting.

You might have seen the advice telling you to use “To Whom It May Concern” instead of the hiring manager’s name. This is good advice, but only if you do not know the hiring manager.

Before resorting to a generic greeting to start your cover letter, take the time to look on the company’s website and LinkedIn to find out who makes hiring decisions.

If you have contacts in your network who are familiar with the company, ask them. Taking the time to research the hiring manager and the company shows you care about the details — a quality many hiring managers look for in a candidate!

If you’re still unsure after researching the company, consider using “Dear Sir or Madam” as your greeting.

3. Be yourself.

While a cover letter is a formal introduction of yourself to a potential employer, it doesn’t need to be lacking in personality. Hall suggests sprinkling your personality in your cover letter to spark connections with the hiring manager.

Hall says, “Be your best professional self. I’m a foodie and will include references to food on my LinkedIn, and I’ve done it in a cover letter. I’ve had managers reference them, and we had a chuckle. I am also very clear about aligning myself with companies whose mission and goals I respect and can contribute to. I make sure to speak to that in the cover letter.”

Take Hall’s advice. Showcasing your vibrant personality in your cover letter can help break the ice in your interview!

4. Proofread your cover letter.

Once you’ve written your cover letter and before you hit “send,” double-check that it is free from spelling and grammar errors and that the company you referenced is the company you are applying to.

Muehleisen says skipping proofreading your cover letter is a big mistake — and it could cost you the job!

Muehleisen says, “Make sure that you are proofreading prior to sending. If the cover letter feels like it is a simple cut/paste or if the job title and company name are incorrect, it may do more harm than good. So, be sure that what you’re sending is pertinent.”

5. Be cautious of AI.

AI tools, like ChatGPT or Claude, are great for helping draft content. You might be tempted to ask generative AI to write your cover letter for you. However, both Hall and Muehleisen say to proceed with caution when it comes to AI.

Hall says, “AI is coming along in amazing ways, so it may come as a surprise that my best tip didn’t include AI. I tell my clients when they’re stuck to look to their peers. You can search people by job title on LinkedIn. See how they describe themselves and pull from there. Or, hire a resume writer or career strategist to help you.”

Muehleisen agrees with her. He says, “I would hesitate to use a tool or service for a cover letter as the point should be to show your authenticity. If you are going to use AI for assistance, make sure to put your own words in as well.”

However, when you write your cover letter, whether using a template or generative AI, personalizing it is key to standing out from the competition.

If the job description says a cover letter is optional, should you send one, or can you get by without it?

That can be tricky, considering 72% of recruiters still expect a cover, even if it’s optional.

According to Muehleisen, sending a cover letter is not a bad idea. He says, “I’ve never heard of a cover letter hurting an applicant’s chances; just make sure the one you’re including is specific to the job description and posting.”

Check out these cover letter examples for more inspiration.

Experiment With Your Cover Letters

Writing a cover letter is a breeze once you get the hang of it. With today’s challenging job market, sending a cover letter with your application can make a difference in whether you get called for an interview.

I can’t make promises that your cover letter will dazzle hiring managers each time, but for the right position for you, it will.

Remember Hall and Muehleisen’s advice when you craft your cover letter. Personalization is key to success!

Don't forget to share this post!

Related articles.

The 23 Best Cover Letter Examples: What They Got Right

How to Write a Cover Letter for an Internship [Examples & Template]

Letter of Interest Tips, Templates & Examples [A 2023 Guide]

15 Cover Letter Templates to Perfect Your Next Job Application

The Ultimate Guide to Writing a Cover Letter

How to Start a Cover Letter to Impress Employers [+ 14 Examples]

Eight Cover Letter Greetings for Every Situation

7 Expert Cover Letter Tips to Get the Job

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform