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The best video essays of 2022

10 videos that will entertain you and make you feel smarter. What’s not to like?

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An educational and argumentative style has exploded in popularity across video platforms over the past few years, part of the broader wave of explainer-based content in social media. It’s gotten to the point where the form now constitutes an extremely wide tent covering an incredibly deep well of works — or, in the parlance of one subgenre, a gargantuan iceberg . We now see everything from wordless editing experiments to vlogs with occasional image wallpapering called “video essays.” (It’s gotten to the point where one of my favorite videos released last year waded into these definitional weeds, to thought-provoking results.)

This growth makes rounding up a mere 10 exemplary videos a bigger challenge each year. My guiding principles when formulating this list were not just depth of insight, originality, and diversity of subject matter and creators, but also trying to find video essays that truly make the most of both parts of that name — which demand visual attention and engagement. The essays are listed in order of release date.

Climate Fictions, Dystopias and Human Futures by Julia Leyda and Kathleen Loock

As the prognosis around global warming gets more urgent, pop culture has been taking notice, and “cli-fi” has emerged as its own storytelling genre. Leyd and Loock use the recent Don’t Look Up as a starting point, questioning what role — if any — films like these can hope to have in affecting actual activism and reform on climate change. How strong is the connection between art’s power to move us and tangible action?

Captain Ahab: The Story of Dave Stieb by Secret Base

No one is making documentary content quite like Jon Bois, Alex Rubenstein, and the rest of the crew at Dorktown. Bois is an artist who paints with data points and historical detritus, editing all this material together in a way that feels more forward-thinking than almost anyone else making films today — whether for the internet, television, or theaters. An epic four-part series on Dave Stieb, an also-also-also-ran of baseball history, sounds ridiculous. And yet Dorktown turns him into one of the most compelling characters of the year.

[ Ed. note: Secret Base is part of SB Nation, which along with Polygon is part of Vox Media. This played no part in including the video.]

Deconstructing the Bridge by Total Refusal

This is perhaps the least “essay-like” video on this list. It’s more of a university-level lecture, but set in the least academic forum imaginable: a session of Battlefield 5. Such unusual ventures are the modus operandi of Total Refusal , a “pseudo-Marxist media guerrilla” which has used The Division to explain urban design , Red Dead Redemption 2 to explain class , and much more. Within the Battlefield 5 map is a re-creation of Dutch city of Nijmegen, the site of a decisive battle during World War II. Total Refusal takes viewers on a survey of the area in a virtual form, and in the process they delve not just into the history involved but also the entire concept of war tourism and re-creations, questioning how culture remembers these events.

Why Panzer Dragoon Saga Is the Greatest RPG Nobody Played by Michael Saba

If this doesn’t send the 1998 Sega Saturn game Panzer Dragoon Saga to the top of your must-play list, then I don’t know what to tell you. More than an intriguing look at a game that was incredibly ahead of its time and took years to find its audience, this video is a treatise on a pressing issue within gaming. See, if you want to play Panzer Dragoon Saga , you will almost certainly have to pirate it, which might stir ethical qualms in some. Saba mounts an impassioned defense of piracy as a form of archival practice and game preservation. Even if you disagree with such a conclusion, the problems he highlights within the industry cannot be denied.

Nice White Teachers, Bad Brown Schools: Hollywood’s Pedagogy on Urban Education by Yhara Zayd

Yhara Zayd makes her third consecutive appearance on our annual video essay list, and for good reason. Not content to retread ground covered by other pop culture video creators, she finds both novel subjects and interesting lenses on them. Here she scrutinizes the “inspirational” story trope of well-intentioned white teachers making a difference in urban environments, seen in the likes of Dangerous Minds and The Ron Clark Story . Most incisively, she contrasts the conventions of this genre with the stark realities and lived history of actual outsider intervention in nonwhite education.

Intimate Thresholds by Desiree Garcia

Less than four minutes long, this essay is nonetheless entrancing, thanks to Garcia’s continually inventive editing. Instead of a drawn-out exploration of the theme of female artistic competition in film, she contrasts two examples through visceral juxtaposition: 1940’s Dance, Girl, Dance and 2010’s Black Swan. With split screens, hazy picture-in-picture, precise cuts, and some remarkable use of captions, the essay makes its ideas intuitively felt rather than explaining itself through lecture.

Instagram Hates Its Users by Jarvis Johnson

The long story made short is that Instagram has continually sabotaged any actual enjoyment of using its app through trying to imitate whatever new trend has come down the cultural pipeline. But the long story, as relayed by Johnson, is so much more entertaining. We often forget the direct relationship between interface design and user experience, but this is a terrific deep dive into how that process works, pinned to an easy-to-grasp timeline of Instagram’s calamitous history.

Fixing My Brain With Automated Therapy by Jacob Geller

Jacob Geller is exceptionally good at drawing in a web of disparate sources to discuss ideas you might not have even thought about before. Here, the story of “ the first chat bot ,” the 2019 visual novel Eliza, and the app-based 2021 game UnearthU are used to explore the use of artificial intelligence in modern therapy. But as the title suggests, Geller goes one step further, testing out several different therapy apps that purport to help you improve your mental health without the need of any human therapists. His results, and what they suggest about the true intention behind these apps and the way therapy is incorporated into contemporary society, are… well, disquieting.

Parking lots are everywhere and nowhere by What’s So Great About That?

The concept of “liminal space” is currently popular in online culture discourse. But Grace Lee seldom tackles a topic from the same angle as everyone else. With reference points as wide-ranging as Seinfeld, Joni Mitchell’s “Big Yellow Taxi,” and the work of artist Guillaume Lachapelle, she discusses how parking lots appear in media, and in a wider view how they and similar urban-industrial spaces figure into our everyday lives. Lee’s essays demand your attention like few others; look away and you’re liable to miss a great little visual gag. Because of this, despite her videos seldom going longer than 15-20 minutes, they often pack in much, much more information than you’ll expect.

How Degrowth Can Save the World by Andrewism

Andrew Sage describes himself not just as an anarchist but as “solarpunk” — focused on solutions for a sustainable future for humanity. In this video he elucidates one of the key features of the destructive capitalist status quo: the idea of unlimited economic and industrial growth. Insistence of “degrowth” practices can often elicit fears of some vague loss in one’s standard of living. But Sage debunks this and many other arguments against degrowth, while building a more inspiring and hopeful vision for an environmentally sound, egalitarian existence.

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28 of the Best YouTube Channels for Storytellers

Published by justin on october 22, 2017 october 22, 2017.

UPDATE: This was originally a 23 channel list, but since then I’ve added 5 more. You may want to bookmark this page, since I’ll probably keep adding more channels over time.

I have a new binge-watching habit. But it’s not on Netflix.

No, it’s weirder than that: it’s YouTube video essays.

If you haven’t spent much time in this sector of YouTube, here’s how a video essay usually works: an expert (or a superfan) uses a mix of video, animation, infographics, academia, and humor to explain a complicated subject in simple terms. Think of them as mini-lectures, delivered in a bite-sized format you’ll actually want to finish.

While there’s usually just one voice or presenter onscreen, these channels are often made possible by a small team of collaborative researchers, editors, designers, and animators. (And, if they get popular enough, sponsors.) So, in essence, each video essay is a (usually) brief episode in a loosely-related series on a topic, made either by one artist or by a branded team with a shared vision.

I’ll show you some of what I think are the best YouTube channels for storytellers in a moment. But first, let’s tackle one basic question:

What Does It Take to Make a Great Video Essay?

YouTube is full of video essays on every subject imaginable, from history and science to music, writing, video games, film, and more. From the channels I’ve explored over the past year, I’ve identified five traits that help the best video essays reliably rise above the rest:

• A clear and well-supported premise in each essay
• A consistent voice and tone across all videos
• Simple yet effective visuals
• EITHER a compelling narrative OR a satisfying setup and payoff
• I can easily explain what I just learned to someone else

Each of the following channels excels in at least one of these areas, and often in all five. They’re also fantastic examples of how to structure a headline hook that attracts attention and then holds it throughout the length of the video.

The result?

Not only will these channels teach you something you didn’t know, but they’ll do it in a way you’re more likely to connect with, enjoy, remember, and want to share with others.

With that, let’s take a(n alphabetical) look at…

Austin McConnell

Channel Focus: Half weird pop culture, half media analysis.

Why Do I Dig It? Laid-back delivery, low-key comedy timing, and detailed dives into media I wouldn’t have explored otherwise — like the underground world of China’s bootleg Star Wars comics.

Beyond the Frame

Channel Focus: Explaining the pros and cons of TV and film language.

Why Do I Dig It? Every video feels like a short film school lesson.

Channel Focus: Politics, history, and weird quirks of math and science.

Why Do I Dig It? He’s a poster boy for how to make data interesting.

Coffee Break

Channel Focus: Deconstructing modern life and digital trends.

Why Do I Dig It? Great quick examples of how to frame and support an argument.

Every Frame a Painting

Channel Focus: Deep dives into the styles and trends that shaped the history of film.

Why Do I Dig It? Every video is like a slightly longer film school lesson.

Extra Credits

Channel Focus: It varies. I found them through their fantastic series of historical explainer videos, but they also explore video games, psychology, and more.

Why Do I Dig It? Two reasons. First, they make history lively by structuring their videos as narratives about their subjects’ needs and desires. Second, their innovative use of universally cute icons to represent various historical figures has an unusual effect: it humanizes everyone equally, which allows the audience to invest themselves emotionally in all sides.

Films & Stuff

Channel Focus: Examines what makes a scene, moment, or entire film work… or why it goes wrong.

Why Do I Dig It? Uses popular films to examine the power of specific storytelling tropes.

Half as Interesting

Channel Focus: Weird and obscure trivia about history and geography.

Why Do I Dig It? Quirky content, briefly well-explained.

Hello Future Me

Channel Focus: Analyzes writing and storytelling from a structural perspective: what’s the best way to convey information, and how do cultural tropes affect the way we process stories?

Why Do I Dig It? VERY instructive without being dismissive; uses a wide array of examples from popular culture to show recurring examples of writing techniques and variations. Less of a “one size fits all” guide, and more of a “menu of solutions” approach. (Plus, a solid sense of humor.)

Ideas at Play

Channel Focus: Close looks at the intangible aspects of storytelling, like editing, soundtracks, laugh tracks, and other aesthetic choices that change how we process the onscreen information.

Why Do I Dig It? Clear explanations plus high-quality production values.

In Deep Geek

Channel Focus: Deep deconstructions of Game of Thrones , Westworld , and more.

Why Do I Dig It? Anyone who tells a story will benefit from considering its construction with the same degree of detail that Robert, the host of this channel, applies to the minutiae of what makes stories like Game of Thrones tick. His narrative analysis works more like a scientific inquiry: he’ll ask a question or pose a theory, and then evaluate it from all sides before coming to a conclusion. (Bonus: Robert’s conversational tone and pace are incredibly soothing to listen to.)

Jenna Moreci

Channel Focus: “Tough love” writing advice from a self-published author.

Why Do I Dig It? Jenna’s blunt, sarcastic style is filled with useful advice that aspiring writers need to hear. (Bonus: Check out my quick Q&A with Jenna here .)

Jenny Nicholson

Channel Focus: Deconstructing the downside of your favorite pop culture tropes.

Why Do I Dig It? Jenny’s no-budget aesthetic and disarming delivery is deceptively sharp and consistently dry, and her analysis of why most films are broken is deadly accurate.

Channel Focus: Weird facts and sports trivia, brought to life by (purposely) bad infographics.

Why Do I Dig It? Every video Jon creates is a work of 8-bit art with a nugget about the truth of the human condition buried inside.

Channel Focus: Analyzing films and TV to find out why some stories work and some don’t.

Why Do I Dig It? Channel creator Sage Hyden digs deep into story structure to explain how the format of our media affects the kinds of stories we tell. For example, this video will change the way you think about animated movies.

kaptainkristian

Channel Focus: High-level overviews of huge pop culture topics.

Why Do I Dig It? These are perfect “introduction to ___” videos for anyone who’s always wondered “what’s the deal with ___?”

Karsten Runquist

Channel Focus: Analyzing story structure in film and TV.

Why Do I Dig It? Runquist exposes narrative tricks hiding in plain sight — like during the first few minutes of Stranger Things — in such a way that you suddenly feel like you knew them all along.

Channel Focus: Explaining how life works, both literally and figuratively.

Why Do I Dig It? Possibly the best union of animation and narration on YouTube. Plus, they make super-complex subjects infinitely easier to understand.

Lessons from the Screenplay

Channel Focus: Comparing finished films to their screenplays to find the building blocks that help good scripts become great movies.

Why Do I Dig It? Each video explains a core storytelling technique through visual examples that make what could be dry theories into easily-remembered demonstrations.

Lindsay Ellis

Channel Focus: Cynically exploding the problematic tropes of pop culture.

Why Do I Dig It?   Every video is like a dyspeptic film school lesson.

Channel Focus: Explaining how video games work via examples of good and bad game design.

Why Do I Dig It? When you’re playing a video game, you rarely have time to stop and appreciate how it was built. Every video Mark adds to his Game Maker’s Toolkit series helps you appreciate the multiple systems and creators at work behind the interactive experiences we often take for granted.

Movies with Mikey (on Chainsawsuit)

Channel Focus: Irony-drenched movie analysis that’s almost as long as the movies themselves.

Why Do I Dig It? Deep, smart, wry deconstructions that pull no punches.

Patrick (H) Willems

Channel Focus: Functional film analysis, sometimes on a shot-by-shot basis.

Why Do I Dig It? Willems is an aspiring director who treats every essay like it’s his own short film.

The School of Life

Channel Focus: Love, relationships, and identity.

Why Do I Dig It? Blunt advice, delivered by often beautiful and always emotionally evocative animation.

Terrible Writing Advice

Channel Focus: Storytelling flaws, cheap stereotypes, overused ideas, and bad writing habits.

Why Do I Dig It? The writing “advice” is good, but the details embedded in the animations are even better.

Channel Focus: The oddities of science, math, and statistics.

Why Do I Dig It? Simple explanations of scientific laws and theories, often with easy-to-remember examples.

Channel Focus: Vox Media’s subset of videos that focus on the art, science, and business of pop music.

Why Do I Dig It? Part history lesson and part musicology course, host Estelle Caswell explains how musical trends work using anecdotes and visual aids.

Channel Focus: Pop culture meets philosophy.

Why Do I Dig It? In addition to being one of the highest-quality video essay channels on YouTube, every Wisecrack video analyzes a piece of pop culture from multiple angles — artistically, sociologically, philosophically, and more.

Two Quick Caveats About This List

I study a lot of film and media, so my list of the best YouTube channels is obviously biased in that direction. Also, I’m frustrated to note that my list is mostly made up of white guys, which highlights of the apparent lack of diversity in the video essay field. I’d like to expand this list in both directions, and you can help me out.

So, if you (or someone you dig) are doing great video essays on other topics or from other perspectives, I’d love to see what you’re working on. Tweet me or leave a comment below so others can see what you’re up to!

Want More Posts About Storytelling?

Subscribe to my newsletter and catch every new post! (I send an email weekly-ish.)

You may also enjoy…

What Makes Game of Thrones So Addictive?

How Jordan Peele Changed Get Out from Script to Screen

NunyaBiznuss · February 17, 2022 at 3:48 pm

The list is incomplete without Mrballen

malarkodi · June 14, 2019 at 12:20 pm

Hi, I am eager to become a storyteller in both in Tamil and English languages. Kindly guide me to start working on my passion.

Thank you, Best Regards,

Aishwarya Tiwari · November 27, 2018 at 5:14 am

I think that was a pretty researched and exhaustive list. Just a minor suggestion, you should have mentioned the facf that the list will comprise video essayists that discuss films and related spheres extensively, it’d have been better :) Regardless, thanks for creating this list. Means a lot. Can’t wait to devour the various channels that are now new additions to my subscriptions. Love from India!

15 Best Ideas To Create Viral Videos On YouTube · May 7, 2019 at 8:04 am

[…] And in this way, you can attract the attention of so many people. In a word, become the most interesting storyteller on YouTube. […]

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