steps to start presentation

This opening statement is powerful because rather than lead with his “credentials” or “accolades,” as the audience most likely expects, he defies that expectation.

He creates a sense of intrigue that instantly piques the audience's curiosity and compels them to pay closer attention.

Infuse humor.

In Tom Thum's TedTalk titled Beatbox Brilliance , he sets a lighthearted tone by stepping on stage wearing oversized sunglasses and declaring, “My name is Tom, and I've come here today to come clean about what I do for money.”

As you might expect, this humorous approach not only elicits laughter but also surprises the audience, who are intrigued and pleasantly surprised at the tone he sets for the presentation.

Ask a question.

Graham Shaw's presentation titled “ Why people believe they can’t draw - and how to prove they can ” begins with, “Hi, I've got a question for you - how many people here would say they can draw?”

Seeing as this is a relatively lighthearted question that’s simple to answer, the audience responds immediately.

Now, what makes this a powerful opening technique is that Graham then goes on to say:

“When people say they can’t draw, I think it's more to do with beliefs rather than talent and ability. When you say you can’t draw, that’s just an illusion, and today I’d like to prove that to you.”

By immediately challenging a widely held belief among the audience and promising to debunk it during the presentation, he employs a powerful technique that keeps the audience fully engaged.

This approach makes the audience feel “invested” in the outcome of the presentation and curious as to whether he can back up his claim.

2. Tell your audience why they should be listening to you.

Getting your audience’s attention is just one part of the equation. Once you have it, you must also explain why they should “keep” listening to you. Here are some ways to do this:

Highlight relevant personal experience.

In Phil Waknell’s opening section, he talks about how he’s spent the last ten years helping conference speakers, business leaders, and entrepreneurs prepare and deliver powerful presentations .

This immediately signals to the audience that he’s someone worth listening to and positions him as a credible source of insights based on the wealth of experience he has gathered.

Highlight your expertise.

During the opening section of Dr. Lara Boyd’s presentation titled “ After watching this, your brain will not be the same ,” she says, “I’m Dr. Lara Boyd, and I’m a brain researcher here at the University of British Columbia.”

Sharing her credentials as a brain researcher is crucial to gaining her audience's trust — especially considering the technicality of her topic.

But even while creating presentations outside fields like brain research, sharing qualifications and credentials in your opening section can be a powerful technique.

This helps you position yourself as a credible authority and reinforcing your audience's confidence in your ability to deliver valuable information.

Tell your audience what’s in it for them.

In Mel Robbins’ opening section for her presentation titled “ How to stop screwing yourself over ,” she ends her introduction by saying:

“I’m here for you. I’m going to tell you everything I know in less than 18 minutes about how to get what you want.”

Although she started the section by highlighting her experiences and expertise, she went further by explicitly stating the benefits her audience can expect from her presentation.

Doing this is a great way to create a compelling reason for your audience to invest their time and attention and emphasize the value of the presentation you’re about to deliver.

3. Introduce your topic.

If your topic is relatively simple to grasp or your audience is particularly knowledgeable, introducing your topic can be as easy as “Today, I’m going to be talking to you about how we’ve built a six-figure software company in 6 months.”

However, if your topic is more complex or unfamiliar to the audience, you must do a bit more heavy lifting in your opening section.

For example, Sam Bern’s “ My philosophy for a happy life ” presentation discusses how he lives a happy life despite having Progeria disease.

However, because this condition might be unfamiliar to some audience members, he takes some time in his opening section to talk about the illness before delving into the meat of his presentation.

Similarly, if you’re presenting on a complex topic or to an audience that isn’t knowledgeable, it’s essential to consider this when crafting your opening section.

4. Leverage storytelling.

Stories can create immersive experiences that captivate the audience and convey a core message.

For example, in the opening section of Sam Bern's presentation, he tells a story about his struggles while trying to achieve his goal of becoming a drummer in his school marching band, despite living with Progeria disease.

This sets the tone for his entire presentation by conveying an inspiring message of fighting against and succeeding despite the odds.

Another great example is the opening section of Josh Kaufman’s presentation, titled “ The First 20 Hours — how to learn anything ,” where he tells a story about his experience as a time-strapped first-time parent.

This story enhances the presentation as Josh eventually shares that this experience triggered his interest in studying how to become an efficient learner.

Finally, Amy Morins’s presentation “ The Secret of Becoming Mentally Strong ” is another excellent example of leveraging storytelling.

Amy starts her presentation with a thought-provoking story about observing a Facebook friend's seemingly perfect life.

She then highlights how such comparisons can lead to negative thought patterns and emphasizes the importance of cultivating mental resilience.

This relatable story not only resonates with her audience but also sets the stage for her message on building inner strength.

All these presentations are great examples that highlight how incorporating story-telling in your openings can be a powerful tool for creating memorable and impactful presentations.

Your presentation slides play a crucial role in determining the impact and effectiveness of your presentation.

In this section, you’ll find examples of 8 powerful opening slides across various use cases that not just support but enhance the presentation openings:

1. “ Blackboard is Getting an Upgrade ”

Although these are very different methods of injecting humor at the start of a presentation, they show how infusing humor can be a powerful tool for adding a touch of personality and creating a more enjoyable presentation for the audience.

4. Keep it short and sweet.

While it's important not to rush through the start of your presentation, keeping your opening concise is equally important. But remember, concise does not mean sacrificing substance; it simply means delivering information efficiently.

Essentially, you want an opening section that allows you to create a solid initial impression without losing the audience's interest.

So, how long should this opening secretion be?

Most successful presentation openings are under three minutes, and many are shorter, often clocking in at under one minute.

5. Embrace authenticity.

Contrary to popular belief, there isn't a specific personality that makes someone a better presenter. In fact, the most impactful presentations have been delivered by individuals with diverse characters.

Take, for instance, the contrasting styles of Tom Thum’s irreverent humor and animated mannerisms and Sam Bern, who adopts a relaxed and conversational approach. Despite their differences, both speakers have garnered millions of views for their talks.

So, rather than emulating or mimicking their presentations, the key takeaway is to embrace authenticity.

Allow your personality to shine through, lean on your strengths, and be human in your delivery.

Mastering the Art of Captivating Presentations

Starting a presentation is a skill that is as much an art as it is a science. Thankfully, it is also a skill that can be learned and honed.

By implementing the strategies in this guide and refining them through experience, you’ll become a master at delivering impactful presentations that command attention and leave a lasting impression.

All from the moment you step onto the stage.

Don't forget to share this post!

Related articles.

How to Write an Ecommerce Business Plan [Examples & Template]

How to Create an Infographic in Under an Hour — the 2024 Guide [+ Free Templates]

20 Great Examples of PowerPoint Presentation Design [+ Templates]

Get Buyers to Do What You Want: The Power of Temptation Bundling in Sales

How to Create an Engaging 5-Minute Presentation

17 PowerPoint Presentation Tips to Make More Creative Slideshows [+ Templates]

120 Presentation Topic Ideas Help You Hook Your Audience

How to Create the Best PowerPoint Presentations [Examples & Templates]

The Presenter's Guide to Nailing Your Next PowerPoint

How to Create a Stunning Presentation Cover Page [+ Examples]

Download ten free PowerPoint templates for a better presentation.

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform

What are you looking for?

Start any presentation with confidence: simon’s expert tips and tricks, let’s face it: getting started is half the battle. by following simon’s advice, you'll not only prepare less and stress less but also captivate your audience from the very beginning..

• October 23, 2023
• Employee Development , Leadership Training , Professional Growth
• Back to Stories & Articles

Knowing how to start a presentation is a critical skill when delivering a speech to any audience or any setting, whether it’s a boardroom, an auditorium, a classroom, or even a rehearsal dinner. Not only does a successful start help settle your nerves, but it also builds confidence. 

Surprisingly, over 70% of Americans fear public speaking more than death itself, as revealed by a study conducted by the National Institutes of Mental Health . This fear can be traced back to our evolutionary past, says The Harvard Business Review , where being watched triggered a survival instinct to avoid predators. However, with the right techniques and strategies, you can overcome this fear and engage your audience right from the beginning. By implementing effective opening techniques, you can capture attention, establish credibility, and set the tone for a memorable and impactful presentation.

Level Up Your Skills Starting NOW

Unlock a treasure trove of career-boosting tips, from top-notch leadership advice to discovering workplace bliss, at The Optimism Library today.

With the guidance of Simon Sinek , a renowned public speaker with more than a billion views, we’ll share valuable tips on how to start a presentation the right way, instantly engaging your audience and winning them over. So, keep reading and get ready to shine!

And if you’re eager to learn everything about delivering an amazing presentation, including advanced storytelling techniques, practical exercises, and expert PowerPoint advice, don’t miss out on Simon’s bestselling course, The Art of Presenting. Click here to explore it further .

Tip One: Transform your nervousness into excitement

Simon emphasizes the significance of reframing our nervousness as excitement, and he is not alone in this belief. A study published in the Journal of Experimental Psychology demonstrates that shifting our mindset from “feeling anxious” to “feeling excited” can have a positive impact on our outlook, making us feel more optimistic, confident, and in control.

As Simon explains, the physiological symptoms of both emotions are nearly identical. It is our mindset and how we choose to interpret these physiological responses within ourselves that can make all the difference. By embracing the idea that you are excited rather than nervous, you can harness that energy in a positive way and captivate your audience right from the beginning.

A simple technique to employ is to look into the mirror and say aloud, “I’m excited!” This small action can go a long way in helping you start your presentation and get into the flow.

Tip Two: Always Start with WHY

If we had to guess, you’ve probably endured countless presentations that begin with the same old boring stuff. “Today, we’ll be discussing the KPIs…” Or, “Hello, my name is Bob, and I will be presenting a comprehensive overview of the quarterly sales data.”

But let’s break free from the monotony! Instead of following the crowd, let’s explore a more captivating approach to starting a presentation. So, how do you start a presentation in a way that truly engages your audience?

According to Simon, the key is to artfully incorporate your WHY. In his bestselling book, Start with WHY , Simon introduces the concept of the Golden Circle , which consists of three layers: your WHATs, your HOW, and your WHY. While all three are important, Simon emphasizes the significance of the WHY. Your WHY is the driving force behind your HOWs and WHATs. It’s your purpose, cause, or belief that sets you apart. (If you’re interested in discovering your WHY,  check out our course here .)

By infusing your presentation with authenticity and purpose, you instantly grab the audience’s attention and create an emotional connection. In fact, one study published by Stanford University has shown that “the top 10% of authentic speakers were considered 1.3 times more trustworthy and 1.3 times more persuasive than the average communicator.”

So, let’s leave the mundane introductions behind and embrace the power of starting with your WHY. It’s time to captivate your audience from the very beginning and make your presentation truly memorable.

Tip Three: How to Choose a First Sentence 

According to Simon, there are several effective ways to start your presentation: with a question, a surprising fact, a bold statement, or by telling a story. These strategies instantly capture the audience’s curiosity and motivate them to pay attention, eagerly seeking answers throughout your presentation. So, how do you start a presentation in a way that truly captivates your audience?

Take, for example, author Susan Cain, who begins her TED Talk on the power of introverts with the line, “When I was nine years old, I went off to summer camp for the first time.” By launching into a personal story that illustrates a key point from her talk, she establishes a connection with the audience right from the start, as they can relate to the shared experience of summer camp.

When it comes to storytelling, specificity is key in capturing your audience’s investment in your message. In fact, a study conducted in 2009 revealed that emotionally engaging narratives inspire post-narrative actions. This means that if you can tell a story that resonates with your audience, they will not only remember your presentation better but also be more inclined to act upon your intended message.

So, when considering how to start a presentation, remember the power of a well-crafted question, a surprising fact, a bold statement, or a compelling story. These techniques will help you grab your audience’s attention and set the stage for a memorable and impactful presentation.

Tip Four: How to Start a Presentation the Wrong Way

You’re Using Jargon

To avoid alienating your audience, refrain from using jargon or technical terms that may not be universally understood. The key to effective communication is making your audience feel included and part of the conversation. Therefore, use familiar terms and take the time to explain any unfamiliar ones, ensuring that everyone feels engaged and included in your presentation.

You’re Memorizing Your Material

Memorization can hinder your ability to connect with your audience authentically and make you sound robotic. Instead, focus on deeply understanding the key concepts and ideas you want to convey, allowing for flexibility and natural conversation during your presentation. Studies have shown that being intimately familiar with your material, rather than relying on memorization, better prepares you to speak confidently and effectively.

You’re Relying Too Much on Your Slides

While slides are a common tool in presentations, it’s important not to rely on them as a crutch. Your visuals should support your message, but it’s your responsibility to deliver it effectively. Depending too heavily on slides can lead to failure if technical issues arise or if you forget necessary equipment. Being well-versed in your topic reduces the need to rely on slides to speak on your behalf.

You’re Expecting Perfection

Perfection is unattainable, and it’s important to remember that mistakes can happen to anyone, including yourself. Whether it’s a technical glitch or a momentary lapse, embrace the fact that we are all human and errors are a natural part of the process. As Simon can attest, nobody is immune to making mistakes.

Tip Five: How to Present Your First PowerPoint Slide

Using slides and visual aids can enhance your presentation, as 65% of individuals learn best visually. To make a strong first impression, create a visually appealing slide that provides a clear overview of your topic. Avoid clutter and excessive text, opting for graphics and key points that engage your audience. Remember, knowing how to start a presentation can be daunting, but with the right mindset and preparation, you can succeed. 

DO This: 

Now It’s Time to Take Action!

If you’re eager to become a master presenter, there’s a whole world of skills and techniques waiting for you to explore. Dive deeper into the art of presenting by enrolling in The Art of Presenting with Simon course. This comprehensive program covers everything from preparation and storytelling to creating impactful slides. Embark on your journey towards delivering unforgettable presentations today!

Good luck on your presentation journey!

More Helpful Advice from The Optimism Company

What Navy SEALs Can Teach You About Team-Building

Learn How AI Is Transforming the Art of Human Connection

3 Essential Ways to Beat Burnout at Work

The One Concept You Need to Know in Today’s Turbulent Times

Leave a Reply Cancel reply

You must be logged in to post a comment.

Switch as a Customer ×

The Art of Creating Fiercely Loyal Customers

For teams of up to 10.

Select number of participants:

For Larger And Multiple Teams

For teams larger than 10, reach out for tailored options

Unleash Your Infinite Mindset

We fully agree, so we like to reward curiosity. Use code GETCURIOUS for 20% off your next purchase.

A spark is something quite small and, by itself, not very powerful. But a spark has the ability to ignite. An idea is like a spark; alone it is just a set of words, but it too can ignite. A great idea can inspire others to dream bigger. Let us all work together to ignite something greater than ourselves.

Let us all be a Spark of Optimism.

How to Start and End a Presentation: 10 Practical Tips to Grab Attention and Make an Impact

• Share on Facebook
• Share on Twitter

By Al Boicheva

in Insights

2 years ago

Viewed 4,683 times

Spread the word about this article:

No matter how well-crafted and planned the body of your presentation, its impact depends on its opening and ending.  On one hand, you have 30 seconds to grab your audience’s attention so people would be interested in hearing what you have to say. On the other, your ending is what your audience will be left with and will shape how they feel about your presentation and how they’ll remember it. This might be like a lot of pressure but the truth is, it’s easier than it sounds. This is why, in this article, we will help you achieve this and more with 10 practical tips on how to start and end a presentation effectively .

Article overview: The Opening: 5 Tips To Get Your Audience Invested  1. The Hook 2. Transition 3. Personal Story 4. Build Tension with Silence 5. Use Startling Statistics The Ending: 5 Tips To Make an Impact 1. The Rule of Three 2. Come Full Circle 3. Food for Thought Question Ending 4. Inspire with Personal Involvement 5. Make Your Audience Laugh

5 Practical Tips on How to Start a Presentation

Imagine you spent weeks preparing an amazing presentation with lots of valuable insight that you just can’t wait to share with your audience. Unfortunately, only a few minutes in, you notice that most of your viewers are on their phones scrolling and barely paying any attention to what you have to say. What happened?

Presenters and speakers often start with a long introduction. They introduce themselves, share how excited they are, thank the audience for attending, explain what they’re going to speak about in a minute, why the topic is important, etc. This might take only one or two minutes, however, when it comes to presentation,  two minutes without telling anything interesting might result in losing your audience. In fact, you only have 30 seconds to grab your audience’s attention .

This is why, no matter the topic and goal of your presentation, you must always captivate your audience’s attention first. Leave the introductions and summaries for later .

In this section, we’ll talk about ways to hook your audience in the first 30 seconds and get them invested in what you have to say in your presentation.

1. The Hook

Anything unpredictable that catches you off-guard, will get your attention.

This tactic, masterfully named as a metaphor for attracting fish with a juicy worm on a hook, refers to a few-second short story, metaphor, shocking fact, statistics, analogy, controversial statement, or anything unconventional and unexpected that will capture your viewer’s imagination. We’ll have a look at three examples for hooks.

1.1 Bold Claim

“Here’s all you have to know about men and women: women are crazy, men are stupid.” This opening line by stand-up comedy legend George Carlin is a great example of a hook in the form of a bold claim. If you’re confident enough with your presentation and you have a bold claim up to your sleeve, don’t save it for the end. Instead, shoot that bullet confidently the second you start your presentation. It will immediately catch your audience off-guard and you will have it paying attention to your every word after that.

Here are some examples for bold claim starters in presentations and public speaking.

• “What you’re doing right now at this very moment is killing you.” ( Nilofer Merchant )
• “Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead through the food that they eat.” ( Jamie Oliver )
• “I’m going to try to increase the lifespan of every single person in this room by seven and a half minutes. Literally, you will live seven and a half minutes longer than you would have otherwise just because you watched this talk.” ( Jane McGonagall )
• “I don’t want to alarm anybody in this room. However, it’s just come to my attention that the person to your right is a liar.” ( Pamela Meyer )

1.2 Imagine

One of the greatest ways to get attention and start strong is through storytelling. People love stories and are always interested in hearing one. In fact, many presentations may revolve around a story or just use small anecdotes to enhance their message. With this being said, amongst the best methods to create a compelling story is to get your audience involved. To do so, make them imagine themselves in the shoes of the main character. This attention-grabber invites your viewers to create a mental image and get emotionally invested.

Here are examples of speeches starting with the Imagine play:

• “I want you, guys, to imagine that you’re a soldier, running through the battlefield. Now, you’re shot in the leg with a bullet that severs your femoral artery. This bleed is extremely traumatic and can kill you in less than 3 minutes. Unfortunately, by the time a medic actually gets to you, what the medic has on his or her belt can take 5 minutes or more with the application of pressure to stop that type of bleed.” ( Joe Landolina )
• “Imagine a big explosion as you climb through 3000 feet. Imagine a plane full of smoke, imagine an engine going clack-clack-clack-clack-clack. Well, I had a unique seat that day.”( Ric Elias )

1.3. Humourous Twists

Great stories have unexpected plot twists. The best stories, however, have a funny plot twist. Depending on your topic, you can start by telling your story, get your audience in the mood for a serious talk, and then contradict all expectations with a hilarious spin.

• “I need to make a confession at the outset here. A little over 20 years ago I did something that I regret. Something that I’m not particularly proud of. Something that in many ways I wish no one would ever know. But here I feel kind of obliged to reveal. In the late 1980s, in a moment of youthful indiscretion, I went to law school.” ( Daniel Pink )

2. Transition

Your next step would be to make an organic transition between your hook and the main point of your presentation. You can do this seamlessly or by linking directly with “I tell you this, because”, “This brings us to…”. Mohammed Qahtani, for example, does this transition so smoothly, that you’ll never even catch it.

First, as a hook, he chooses to use a prop. He literally goes on stage and lights a cigarette, capitalizing on unpredictability, originality, bold statement, humor, and immediately uses the second hook in the form of a provocative question, asking the audience “You think smoking kills?”. The third thing he does is strike with shocking data that he immediately admits to being fake. He already has the audience on the tip of his fingers. Having accomplished that, Mohammed Qahtani is ready to finally move to the body of the presentation and reveal his actual message.

3. Personal Story

Another storytelling technique besides making people from your audience imagine themselves in a particular situation, is to start with your own personal story. One that is relevant to the topic of your presentation. Your personal involvement and experience give you credibility in the eyes of the viewers, and, as we mentioned, everyone loves to hear an interesting story. This is because stories are relatable, easy to identify with communicating honesty, openness, and connection.

4. Build Tension with Silence

Interestingly enough, saying nothing is also a very powerful option. In fact, standing in front of an audience and confidently keeping silent is as powerful as making a bold statement. Silence will definitely build tension and pique your audience’s curiosity about what you have to say. Be careful, however, as this technique requires knowing your timing.

5. Use Startling Statistics

Sometimes you just can’t think of a story, a joke, or a specific statement that is bold enough. And that’s okay. As a last resort, but also a pretty effective one, you can always rely on curious shocking statistics, related to your topic, to instantly gain people’s attention. Take your time researching curious statistics that will emphasize the seriousness of your topic or as a tool to start over the top.

To sum it up, your presentation opening follows 5 steps:

• Hook: You immediately strike your audience instantly with something interesting and unconventional they wouldn’t expect.
• Transition: You link your hook to your main point.
• Introduction: Once you already have your audience’s attention, you can finally make a very brief introduction with something relevant to your topic.
• Preview: Give your audience a brief preview of what you’re going to talk about.
• Benefits: Tell your audience how will they benefit from listening to your presentation. (ex. “By the end, you will already know how to…”)

Keep in mind, that your opening, consisting of these 5 steps, should be brief and ideally not exceed 2 minutes . If you manage to make a great hook, transition, introduction, review and list the benefits in 2 minutes, you already have your audience’s full attention and they will be listening to your every word throughout the body of your presentation.

5 Practical Tips on How to End a Presentation

Let’s consider this situation. You start watching a movie that instantly opens with a jaw-dropping suspenseful scene that raises questions and makes you want to unravel the mystery. This scene will certainly make your stay through the movie. You are very invested, you love the story, the build-up keeps you on the edge of your seat until the end when the reveal is so underwhelming, you feel disappointed. The ending doesn’t fit the intensity of the story and feels incomplete and rushed. How does this relate to your presentation?

Having a great start for your presentation is what will keep your audience interested in what you have to say. However, the end is what your audience will be left with and will shape how they feel about your presentation and how they’ll remember it.  In short, if you fail your opening, you will still be able to catch up with your presentation and capitalize with a great closing line. But an underwhelming conclusion can kill the velocity of a good presentation and ruin the overall experience.

Let’s look at some practical tips and examples by great presenters to get inspired and never let that happen.

1. The Rule of Three

This powerful technique in speech writing refers to the collection of three words, phrases, sentences, or lines. In photography, there’s a similar rule, known as the Rule of Thirds, that serves to divide an image into three. In writing, the Rule of Three combines a collection of thoughts into three entities with combined brevity and rhythm to create a pattern.

Information presented in a group of three sticks in our heads better than in other groups. This is why this principle presents your ideas in more enjoyable and memorable ways for your audience.  It also serves to divide up a speech or emphasize a certain message. Let’s see a couple of examples where the rule is applied in different forms.

Examples of the Rule of three in Speeches

• “ I came, I saw, I conquered .” (Veni, Vidi, Vici. ) by Julius Caesar in a letter to the Roman Senate
• “…this nation, under God, shall have a new birth of freedom—and that government of the people, by the people, for the people , shall not perish from the earth.” from Abraham Lincoln’s Gettysburg Address
• “ It means to try to tell your kids everything you thought you’d have the next 10 years to tell them in just a few months. lt means to make sure everything is buttoned up so that it will be as easy as possible for your family. It means to say your goodbyes.” from Steve Job’s Stanford Commencement Speech

In Veni Vidi Vici, the rule serves to divide the concept of Caesar’s victory into three parts to prolong the conclusion in order to give it more power. The “came” and “ saw” parts are technically obvious and unnecessary in terms of context. However, they serve to build up the conclusion of conquering, creating a story, rhythm, and, ultimately, a memorable and powerful line. A single “I conquered” wouldn’t impress the Senate that much, let alone become such a legendary phrase preserved in history.

Lincoln’s famous speech ending shows an excellent practice of the Rule of Three in the form of repetition to emphasize the new role of the Government.  “That Government of the people shaw not perish from the earth.” would still be a good line, however, the repetition makes it way more powerful and memorable.

And last, Steve Job uses the Rule of Three in the form of repetition to accomplish building up the conclusion and emphasizing what “it means”.  This repetition gives rhythm and helps the audience to be more receptive, stay focused, and follow the speaker to the final conclusion.

You can also use the Rule of Three to close your presentation by giving your audience two negatives and ending with a positive . Typical structures would be “This is not… this is not… but it is”; “You wouldn’t… you wouldn’t… but you would..”, etc.

For example, you can conclude a speech about self-growth with something similar to “Your future isn’t a matter of chance, it isn’t a matter of circumstances, it’s a matter of choice.”

2. Come Full Circle

In short, this means capitalizing  on your message by ending your presentation the exact way you started it . If done right, this is a powerful tool to make an impact. Usually, you begin your presentation with a statement that piques your audience’s curiosity. You use it to set the topic and start building on it. You take your audience on a journey, you make them start at one point, follow them through the entire journey, and make them end at the same point. By repeating the opening line as an ending, now the message makes more sense, it’s way more personal and makes a satisfying logical conclusion .

A good example of this comes from Yubing Zang in her speech “Life Begins at the End of Your Comfort Zone.” The speaker opens her TED talk with that same line to take you on a journey. You experience her story, you learn how fear is the biggest thief of dreams while comfort is a drug that keeps you from following them. After that strong message, she finishes with that same phrase. In the end, this phrase isn’t just an abstract quote, now it makes more sense and feels more real and personal.

You can also use the full circle method to start and finish your presentation with the same question. As an opening line, your question will make your audience think. It will compel them to listen to your presentation and learn the answers. As an ending, however, this same question will become rhetorical .

And speaking of questions…

3. Food for Thought Question Ending

The easiest way to end a speech on a good note is to leave your audience with a question. The kind of open-ended question that will inspire your audience to reflect on . Such questions can be so inviting, they will give your audience something exciting to think about and even think of throughout the day.

Examples of open-ended questions, depending on your topic, could sound like this.

• What if it doesn’t work out that way?
• What does this look like for you?
• If you could do it over again, what would you do differently?

Unlike close-ended questions that the viewers can answer immediately on the spot and forget about your speech later, interesting open-ended questions that give them food for thought will inevitably surface on occasion.

For example, Lera Boroditski closes her topic on “How Language Shapes the Way We Think” with ” And that gives you the opportunity to ask: why do I think the way that I do? How could I think differently? And also, what thoughts do I wish to create?”

In order for your open-ended question to become food for thought, make sure your presentation raises it organically . It should sound like a relevant and logical conclusion to what you’ve built during your speech. Otherwise, the question would be forced and would seem like coming from nowhere. The best way to think of such an open-ended question is to reflect on what is the question you wished to answer during your presentation but couldn’t. Something that doesn’t have a solution yet.

• Why do people fear losing things that they do not even have yet?
• Why do we strive for perfection if it is not attainable?
• How much control do you have over your life?
• When will we reach a point where terraforming Mars will be our only chance at human survival? How can you influence this deadline?

This will give a great puzzle for your audience to solve and something to remember your presentation with, for a long time.

4. Inspire with Personal Involvement

If you have a story to share, don’t hesitate to inspire your audience with it during your own presentations.

This method is most powerful when we share a personal story or experience . Our vulnerability and personal touch are what will help you inspire your audience without sounding insincere or forcing them a piece of advice out of nowhere. The key here is to have credibility and personal involvement . It might come from your degree, accomplishments, or from your life’s story. Also, make sure the story is relatable and encourages empathy from your audience.

Steve Jobs gave a commencement speech at Stanford University sharing his personal experiences in order to inspire change in his audience’s mindset. He uses his authority and credibility to shape the spirit of leadership and entrepreneurship in young people. He aims to inspire people that they should learn to color outside the lines instead of following the patterns and structure of society. And he serves as a great example with his own life story and accomplishments .

Which makes the ending memorable and impactful: “ Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary. Stay hungry. Stay foolish. ”

In conclusion, the entire speech builds up to this conclusion making it powerful as the personal involvement and experience make it sincere and inspirational.

5. Make Your Audience Laugh

If your topic allows it, one of the best ways to make your presentation memorable and a great experience for your audience is to end with a joke. Just make sure to craft a joke that relates to the main point of your presentation.

As an example for this tip, we chose the TED talk of webcartoonist Randall Munroe where he answers simple what-if questions using math, physics, logic, and -you guessed it- humor.

He ends by sharing an allegedly personal experience about receiving an email from a reader with a single subject line “Urgent”. “And this was the entire email: If people had wheels and could fly, how would we differentiate them from airplanes? Urgent. And I think that there are some questions math just cannot answer. ”

Final Words

In conclusion, the start and end of your presentation are crucial to its success. No matter the topic and goal of your presentation, you must always captivate your audience’s attention first, leaving the introductions and summaries for later. Having a great start for your presentation is what will keep your audience interested in what you have to say. However, the end is what your audience will be left with and will shape how they feel about your presentation and how they’ll remember it.  We hope we managed to inspire your inner public speaker to rock your presentation like a pro.

In the meantime, you could also check some more insights on related topics, gather inspiration, or simply grab a freebie?

• Digital Marketing Trends 2022: How To Win An Audience and Keep It
• 30 Free Marketing Presentation Templates with Modern Design
• 35+ Free Infographic PowerPoint Templates to Power Your Presentations

Add some character to your visuals

Cartoon Characters, Design Bundles, Illustrations, Backgrounds and more...

Like us on Facebook

Subscribe to our newsletter

Be the first to know what’s new in the world of graphic design and illustrations.

• [email protected]

Browse High Quality Vector Graphics

E.g.: businessman, lion, girl…

Related Articles

Everything about zoom backgrounds + special free backgrounds to use, 8 tips for successful ecommerce website design + amazing examples, the best youtube thumbnail makers for great video thumbnails, 5 logo redesigns gone wrong & how to avoid the same mistake, how to turn yourself into animated cartoon in zoom.us, check out our powerpoint infographics bundle with 500+ infographic templates:, enjoyed this article.

Don’t forget to share!

• Comments (0)

Al Boicheva

Al is an illustrator at GraphicMama with out-of-the-box thinking and a passion for anything creative. In her free time, you will see her drooling over tattoo art, Manga, and horror movies.

Thousands of vector graphics for your projects.

Hey! You made it all the way to the bottom!

Here are some other articles we think you may like:

25 Convenient Mobile Apps for Graphic Designers (Android, iOS)

by Al Boicheva

3 Design Traits Your Brand Cartoon Character Must Have

by Iveta Pavlova

How to Use the Principles of Marketing to Boost Your Business

by Boril Obreshkov

Looking for Design Bundles or Cartoon Characters?

A source of high-quality vector graphics offering a huge variety of premade character designs, graphic design bundles, Adobe Character Animator puppets, and more.

Google Slides

Starting Strong: 14 Ways to Start a Presentation Confidently

Table of Contents

How do you grab your audience’s attention the moment you step into the spotlight? The opening moments of a presentation can make or break its success.

Studies show that people will assess your credibility by observing your body language and vocal traits, forming opinions about your proficiency within half a minute. This emphasizes the importance of not only your message but also your delivery.

But how does one confidently open a presentation speech? Don’t worry we got you covered! There are many ways to build a great ‘first impression.’ 

In this blog, you’ll learn how to start a presentation that will impress your audience and keep them hooked till the end. 

Why Is Your Presentation Opening Important? 

Before we deep dive into effective steps and tips on how to open a presentation, let’s first understand why is it important. 

The opening of a presentation is like the gateway that sets the tone and captures the audience’s attention. It’s the first impression that can either spark curiosity or cause disinterest. Think of it as opening a novel – a compelling start keeps the reader engaged, while a dull one makes them put the book down. 

For instance, a presentation on climate change could kick off with a shocking statistic about the rapid melting of polar ice caps, instantly grabbing the audience’s attention and highlighting the urgency of the topic. A presentation on cybersecurity could begin with a personal experience of a cyber attack, creating an instant connection with the audience and demonstrating your firsthand knowledge of the topic.

Furthermore, the opening gives you a chance to establish credibility. If you start your presentation with well-researched facts or an interesting question, you instantly show your expertise on the topic. You can also include some personal experiences or a story related to the topic. This gives your audience a strong reason to listen to you.  

How To Start a Presentation Speech: 14 Ways to Follow

Launching your presentation with impact is the key to capturing your audience’s attention and setting the stage for success. In order to help you prepare for your winning moment, let us take you through 14 effective strategies to begin your presentation speech confidently. 

Whether you’re aiming to inspire, inform, or persuade, these proven methods will help you create a compelling opening that leaves a lasting impression on your audience!

1. Paint a Vivid Picture

Use descriptive language to create a mental image related to your topic. Paint a picture with your words. If you’re discussing environmental conservation, start with, “Imagine standing in a lush rainforest, surrounded by vibrant biodiversity. The emerald leaves of tall trees rustle in the gentle breeze while the symphony of birdsong fills the air. Sunlight filters through the dense canopy, casting ethereal rays on the lush forest floor, where colorful flowers bloom, and small creatures scuttle about, adding to the tapestry of life.”

2. Pose a Provocative Question

Allowing your audience to engage right from the start is always a good start to a presentation. You can start with a thought-provoking question like, “ What do you think will happen in the field of marketing in the coming 10 years?”. This will allow you to open up right from the beginning and be receptive to various viewpoints. Additionally, it will also make way for further discussion on the topic. 

3. Use a Metaphor or Simile

Compare your topic to something unexpected. For a presentation on creativity, you might say, “Creativity is like a spark that ignites innovation. Just like striking a match sets off a chain reaction of flickering flames, creativity fuels the fire of ideas, illuminating new possibilities and propelling progress.”

4. Share an Intriguing Factoid

Begin with a fascinating and lesser-known fact that captures attention. If you’re presenting about space exploration, start with, “The Voyager 1 spacecraft, launched in 1977, is now in interstellar space, billions of miles away from Earth. This incredible spacecraft, with its golden record carrying sounds and images representing humanity, serves as a testament to our curiosity and our relentless pursuit of understanding the vast mysteries of the universe.”

5. Tell a Personal Anecdote

Share an engaging and relatable personal story that establishes a connection with the topic. Like, if you are presenting on the topic of overcoming fear and obstacles, you could start with something like: “A few years ago, I faced a significant challenge that completely changed my perspective. They taught me valuable lessons about resilience and determination. Allow me to share this experience with you…”

6. Engage with a Prop

Introduce a physical object or prop that symbolizes your message. For instance, for a presentation on leadership, you could hold up a captain’s hat and say, “Today, we’re setting sail on a remarkable journey where leadership becomes the guiding star, inspiring and empowering others to chart their own course and navigate through uncharted territories of success and growth.” This might come off as funny, but this sure is a good way to capture your audience’s interest.

7. Quote an Unconventional Source

Use a quote from an unexpected or unconventional source. For a presentation on innovation or change, you might quote a famous musician like Bob Dylan: “The times they are a-changin’, and so should we.” Opening with a lighter tone will allow you to connect with your audience a little better.

8. Begin with Silence

To create anticipation and focus, it can be especially powerful to allow a brief moment of silence. This technique is particularly effective when addressing a serious or reflective topic. Taking this pause can help to build an atmosphere that encourages deep thought and engagement from the audience.

9. Use Surprising Data and Statistics

When giving a presentation, it’s important to create the right atmosphere. Discuss the subject and include facts and figures to engage your audience. For example, if you’re talking about email marketing, you can make an opening statement like, “Did you know there are 4.2 billion email users globally?”. 

10. Invoke Curiosity

Share a mysterious or intriguing statement that makes your audience want to know more. Suppose you’re presenting a new software or solution that has the potential to solve an important issue with a bigger ROI. In this case, you can start with something like – “In the next 15 minutes, I’ll share a secret that could change how you solve problems”.

11. Start with a Controversial Statement

Begin with a bold statement that sparks debate. For a presentation on social issues, you might say, “Today, I’m going to challenge our perceptions of equality.” This will not only pique your audience’s attention but also allow them to broaden their perspective and participate.

12. Utilize a Cultural Reference

Make a reference to a current pop culture phenomenon or trending topic. For a presentation on business marketing, start with, “In the age of Instagram and TikTok, marketing is evolving at the speed of a viral video.” Additionally, you can also use videos, GIFs, and visual elements to make your references a bit more colorful and engaging.

13. Share a Poignant Quote

Begin with an impactful quote that touches on the emotional aspect of your topic. If your presentation is about empathy, you could use examples from children’s moral storybooks. You can use examples from public figures. This will allow your audience to feel in a certain way and allow you to connect more with them.

14. Ask for Audience Participation 

During a presentation, it’s vital to get your audience involved and encourage active participation. You can do this by asking them to raise their hands, shout out answers, or respond to a relevant prompt related to the topic you’re discussing. This helps create an interactive and inclusive environment that promotes open communication and engagement from your listeners.

Now that you know how to start a presentation effectively, you might be thinking of ways to create mindblowing presentations! Paired with Google Workplace, SlidesAI is the perfect tool for this. 

SlidesAI is a one-of-a-kind, text-to-slide creator that pairs up with Googe Slides to simplify presentation creation for users on the go. No design skills or experience needed! Just install the SlidesAI extension on your Google Workspace, and you’re good to go!

Make your presentations speak for themselves! Start today.

What should I say when starting a presentation?

Greet your audience well when starting a presentation. Start with a warm welcome note. Then, introduce yourself, talk about the topic, and set the tone for the rest of the presentation.

How do I open and create a presentation?

Creating a presentation is quite easy and simple. You can use Google Slides for one. You can also use tools like SlidesAI to help you optimize it better. With unique features, SlidesAI integrates seamlessly with your Google Workspace. You don’t need any separate applications to run. Just download the SlidesAI extension and start creating slides on your desktop as well as on your phone.

Frequently Asked Questions

Creating a presentation is quite easy and simple. You can use Google Slides for one. You can also use tools like SlidesAI to help you optimize it better. With unique features, SlidesAI integrates seamlessly with your Google Workspace. You don't need any separate applications to run. Just download the SlidesAI extension and start creating slides on your desktop as well as on your phone.

Save Time and Effortlessly Create Presentations with SlidesAI

• Video Marketing
• Case Studies
• Create a video

How to Start a Presentation - 11 Proven Tips For A Killer Start

Guru - April 18, 2023 - Leave your thoughts. 11 min read

How you start a presentation is crucial, as it can make or break the entire experience for the audience.    

It's crucial to grab the audience's attention from the get-go. Otherwise, they'll lose interest and tune out. 

  This is especially important when presenting to larger crowds, like at a conference or when trying to win bids over prospective customers.

Most of us would have watched videos of how influential people have addressed their audience. 

Steve Jobs’s presentation for the launch of the iPhone in 2007 was one of the most successful product launches to date. 

Martin Luther King’s “I have a dream” is another prime example of a powerful speech. 

Not to forget former President-Elect Obama’s term-winning speech in Chicago!

We have observed and learned a lot from these powerful presentations, how these legends addressed a large audience and kept their speech engaging throughout. 

In this blog, we have listed the 11 proven strategies on how to start a presentation and hook your audience until the end like a Pro.

So, if you are nervous about starting a presentation or often find yourself stumbling over your words and forgetting what you want to say, you have come to the right place!

Don't let the fear of starting a presentation hold you back. With our expert strategies, you'll be able to start like a pro, impress your audience, and leave a lasting impression. 

So, let's get started! 

11 Ways To Start Your Presentation

• Use an inspiring quote
• Use the power of image
• Open with a leading question
• Start with a little test
• Start with a short story
• Start with a touch of humor
• Start with “Picture this..”
• Spark interest with Animated Characters
• Introduce yourself to your audience
• Surprise your audience
• Start with Silence

1. Use an inspiring Quote

One of the easiest ways to grab your audience’s attention is by using a powerful quote.

A well-crafted quote can be a powerful tool in a presentation. It helps to set the tone for a long presentation and as well as rekindle the audience’s attention when there’s a dip in their concentration.

Have a look at this video below,

The speaker starts off her presentation with a quote - “Letting go can make you unstoppable!”. Through this the speaker gives a strong narrative to her topic and ropes in the audience. 

Selecting a quote relevant to your topic and that resonates with your audience is essential. You have to keep in mind that your audience should be able to understand and remember it. 

Therefore, avoid complex quotes that might confuse them. Instead, choose a quote that is simple, clear, and has an emotional appeal.

Hence, with a thoughtful quote and the right visual aid, you can effectively capture your audience's attention and set the stage for a memorable presentation.

2. Use the power of Image

Facts and figures can be compelling, but visuals can be more appealing and stimulate your audience's emotional response.

An appealing image-based content receives more percentage of views than text-based content. 

Images, in particular, can help you connect with your audience's emotions and convey complex data clearly and concisely.

Have a look at this presentation, the speaker displays an alluring image to help the audience understand her topic - “Does photographing a moment steal the experience from you?”

This helps the audience to immediately understand and related to their own life experiences. Eventually forming an emotional connection to the problem that the speaker is presenting. 

A strong focus on the topic of the presentation can be established almost instantly through an image , making it a powerful tool for conveying important information. 

3. Open with a leading question

When giving a presentation, engaging your audience and making them feel invested in your message is essential. One effective way to do this is by conducting polls or asking questions.

Take a  look at this video below, 

The speaker starts off his presentation with an open-ended question and then proceeds to introduce himself and his topic. This intrigues the audience to listen and participate in the presentation. 

Similarly, in your presentations, you can ask any relevant direct questions requiring a response, such as "What would you do in this situation?"

These questions are mentally stimulating and can encourage audience participation. You can even pass a microphone around and let the audience come up with the desired solution.

Rhetorical questions, on the other hand, do not require answers. Instead, they're often used to emphasize a point.

With this approach, you can create an interactive and memorable presentation that leaves a lasting impact on your audience.

4. Start with a little test

One definite exciting way to kick off your presentation is by sparking curiosity with a little test amongst the audience right at the beginning.

Have a look at this video,

The presenter builds up curiosity right off the bat by saying, ‘I have a test for you.’ This creates excitement and curiosity about what that test might be. 

You can also incorporate a thought-provoking statement, fact, or poll in your presentation right at the start to hook the audience’s attention very closely. 

Do this with an air of authority and knowledge. With a confident delivery and a fascinating fact, you can draw your audience in and set the stage for a captivating presentation. 

5. Start with a short story

While slide presentations can be informative, they can also be dull and uninspiring. That's why you must consider starting your presentation with a short, relevant story.

The presenter starts off his presentation with a short story about his immigration journey. This helps him to attract the audience and make them eagerly anticipate the series of events and the end result. 

Using a good story in your presentation can build rapport with your audience and create an emotional connection. Whether it's humorous, romantic, or thought-provoking, make sure it's 30 seconds to a minute and is relevant to the presentation. 

So, before diving into your slide presentation, take a moment to tell a story that will grab your audience's attention and create a connection with them. 

Let your audience in on your personal experience, and watch as their interest in your presentation grows.

6. Start with a touch of humor

Using humor in your presentation can have numerous benefits beyond just making people laugh.

One of the most significant advantages of incorporating humor into your presentation is that it can help to ease tension and anxiety, especially for you as the presenter. 

Have a look at this video below

The presenter engages with the audience by cracking relevant jokes as he shares stories from his life. He uses the element of humor to keep the audience emotionally engaged and also to convey a heartfelt message at the end. 

Likewise, starting your presentation with a light-hearted joke or an anecdote can help you relax and feel more confident. 

If you can make your audience laugh, they're more likely to remember your key takeaways. So don't be afraid to inject a bit of humor into your presentation - it might help to make it a hit!

7. Start with “Imagine…”

As a presenter, sometimes you need to tap into your audience's imagination to make your point. This is where the commands "imagine," "think of," or "picture this" can come in handy.

In this video, the presenter starts off his presentation by using the hook word “Imagine..” Through this, the presenter gets hold of their attention and takes them on an imaginary journey with him.

Similarly, in your presentation, by prompting your audience to imagine or consider different scenarios, you can stimulate their creativity and engage them in a deeper level of thinking. 

This can also evoke emotions that are relevant to your topic, making it more impactful and memorable for your audience.

Remember, emotions are a powerful tool in keeping your audience engaged and attentive throughout your presentation. 

By leveraging your audience's imagination, you can create a more interactive and dynamic experience that will leave a lasting impression.

8. Spark interest with Animated Characters

If you’d have to do a presentation online and none of the above suggestions work for your set of audience, then you can use an Animated version of yourself and spark interest.

Yes! You read it right. You can now create and add custom Animated Characters to your slide decks with the online presentation software Animaker Deck . 

Forgo the very old presentation styles and give life to your slide decks with the help of Animated Characters. 

Animaker Deck offers various choices and an option to create custom characters, from children to adults and even animal characters.

You can create a look-alike of yourself as an Animated character, choose facial expressions and add actions to the character. There are plenty of customization options available for you to choose from.

Check out this video to learn how to make animated presentations

Starting your presentation with Animated characters will surely be refreshing for your audience, and they will be intrigued to see what comes next in your presentation! So do give it a try from here!

9. Start by stating your expertise

If you are presenting to a group of students or upcoming entrepreneurs or simply a young crowd, the OG way of starting a presentation is stating your expertise on the topic and introducing yourself largely. 

Watch this example presentation below,

The speaker establishes credibility and sets the stage for the rest of the presentation by claiming his authority and expertise as a doctor who worked closely on addiction problems. 

Similarly, during your presentation, when introducing yourself, include your name, your position or area of expertise, and any relevant qualifications or experience you have. 

This will help your audience understand why you are qualified to speak on this topic.

Next, introduce your topic and briefly overview what you will discuss. This will help your audience understand the purpose of your presentation.

This is one great way to begin your presentation and set the tone for the rest of the decks in-store.

10. Surprise your audience 

One way to capture your audience's attention and keep them engaged throughout your presentation is by incorporating a shock factor to surprise and intrigue your audience.

For instance, in the recent Marvel Comics Con 2022, the MCU presenter took the audience by storm by unveiling the plans for phase 6 of the Marvel Movies. It entirely shook the audience and caught them off-guard. 

Have a look at the audience’s reaction in this video.

That’s a splendid way to keep your audience entertained throughout the presentation, right?

Similarly, you can also instill a surprise element at the start of your presentation and hook your audience throughout the end.

However, it's essential to ensure that your shocking tactic is effective and well-suited for your audience and the purpose of your presentation.

The last thing you want is to shock your audience in a way that offends or upsets them, which can lead to a disengaged and uninterested audience.

Instead, your shock factor should be designed to elicit a positive response from your audience, such as a sense of excitement, interest, or humor. If done correctly, this would help you effectively kick off your presentation.

11. Start with Silence

Silence can be a powerful tool for commanding a room during a presentation. While it may be daunting to use silence as a technique, it can be incredibly effective when executed properly. 

In this video, the presenter starts with Silence. This gets the audience thinking different things and anticipate what’s going to happen. 

Silence is another effective technique to draw attention to a prop or visual aid.

By holding the audience's attention with silence, you create a dramatic moment that keeps them engaged and eager to hear what you have to say next.

Incorporating silence into your presentation may feel uncomfortable, but with practice and confidence, it can become an incredibly valuable tool in commanding the room and keeping your audience engaged.

In conclusion, starting a presentation on the right note is crucial for capturing your audience's attention and keeping them engaged throughout your talk. 

By following the 11 proven ways we've discussed in this blog, you can create a powerful opening that sets the tone for the rest of your presentation and leaves a lasting impression on your audience.

Don't be afraid to experiment with different opening techniques and find what works best for you and your audience. 

So go out there and take the first step towards becoming a confident and engaging presenter!

Now that you have learned the pro strategies of how to start a presentation, take a look at this guide on “How to end a presentation”  as well and nail your presentation from start to end!

Do you have more pointers to start a presentation like a pro? Feel free to add them in the comments section below!

Related Posts

How to Embed a Video in Powerpoint? [Supercharge your PPTs Now]

Top 10 Presentation Software for 2023

25 Best Presentation Templates for the Perfect Pitch [For 2023]

Subscribe to get awesome DIY tips that could break the boundaries of other DIY tools.

Create Engaging Animated Videos On Your Own

Our drag-and-drop builder makes it easy for anyone to create pro-level animated videos using pre-made templates and ready-to-go assets with zero technical skills.

Your Contact Details

Back to blog home.

• How To Start a Presentation: Follow These 4 Easy Steps

By Paola Pascual on Nov 29, 2021 12:25:31 PM

Giving professional presentations is a fundamental skill to succeed in any global business environment, regardless of your role. And the beginning of your presentation, together with the end of your presentation , might be the most important part of your speech. It can also be the most awkward part, too. In this post, you will learn an easy-to-apply yet effective framework to start your next presentation.

Why is the beginning of a presentation important?

The reason why the beginning and the end are so important is called the Primacy and Recency Effects, which means that people remember the beginning and end best.

Also read: 21 Helpful Tips For Remarkable and Outstanding Presentation Skills

How to start a presentation

Soft start. Depending on the nature of your presentation, you may be able to do a soft start before actually kicking off your presentation. You can have some small talk with the audience before politely transitioning into your hard start. These few initial minutes will help you engage those who arrived early and allow a brief time for latecomers.

Hard start. Your hard start is your 'official' introduction, where you welcome everyone, introduce the people involved and the topic at hand, and transition to the body of your presentation.

Welcome everyone and thank them for attending your presentation. If you feel comfortable, use a hook or a catchy opening to capture the audience's attention right off the bat . You can use a surprising stat, a famous quote, or a rhetorical question.

• Hi everyone. Thank you so much for joining us today, and welcome to this session.
• In the next 60 minutes it will take me to give this presentation, 7,000 businesses in the US will close down.
• Somebody once said: "a brand is a promise." But what happens when that promise is broken?

#2 Introduce the people involved

When you introduce yourself, establish credibility by describing your relevant experience, responsibilities, and accomplishments. Why should we listen to you?

• My name is Susan, and I’m part of the design team here at Globex Corporation.
• I was fortunate enough to be part of the team at Globex that developed the original Datatronic 2000.
• In my 15 years in Silicon Valley, I learned quite a bit about managing risk, and I learned it the hard way.

#3 Introduce the topic

Make a clear and general statement to explain what benefit the audience will gain from your presentation (this refers back to your WHAT and your WHY, which we covered in our previous lesson).

• Today, I’d like to talk about…
• The main goal of this presentation is…
• What I hope you'll get from this afternoon's session is a clearer idea of how CRM works.
• By the end of this morning's talk, you'll know how to say "No" and feel good about it.

#4 Transition to the main point

Use signposting language to tell the audience where you are going and what they can expect next. Use a segue or transition phrase to move smoothly to whatever follows without pause.

• Alright, let’s dive right in!
• Shall we get the ball rolling?
• Great, let's get down to it!

Think about your next presentation and use this framework to draft the first few minutes of your presentation and paste it in the comments. Make sure you include all the sections and employ a variety of phrases!

This article works as supporting material for our podcast episode on how to start a presentation effectively. You can read the transcript below. Make sure y ou check out all our other Talaera Talks episodes and subscri be to get new episode alerts.

Looking for more ways to improve your business English?

Continue improving your communication skills for professional situations with our  free resources . If you are serious about improving your business English skills,   get in touch with Talaera . We will help you take your professional English communication skills to the next level.

hbspt.cta._relativeUrls=true;hbspt.cta.load(4586384, '6ffd4a24-75ab-4c86-9623-e43714845af4', {"useNewLoader":"true","region":"na1"});

For any additional information or questions, you can also reach out at  [email protected] . Stay in the loop with events, offers, and business English resources:  Subscribe to our newsletter .

More resources on presentation skills:

• 101 Must-Know Transition Phrases for Engaging Presentations Online
• 21 Helpful Tips For Remarkable and Outstanding Presentation Skills
• How To Bring Across Your Main Idea In A Presentation Effectively
• 5 Effective Strategies To End A Presentation
• 6 Public Speaking Tricks To Captivate Your Audience
• How To Do Effective Business Storytelling According To Former Prosecutor
• 8 Little Changes That'll Make A Big Difference With Your Presentations
• 3 Quick Public Speaking Tips For Your Next Presentation
• Your Body Language May Shape Who You Are [TED Talk Lesson]

Talaera Talks - Transcript Episode 30

If you are learning English, including new English words and expressions will help you with effective communication. Remember to check out our other episodes on how to make small talk, how to deliver engaging presentations, how to speak English fluently, and many more: visit the podcast website . Listen to it on your favorite platform.

Intro Welcome to Talaera Talks , the business English communication podcast for non-native professionals. My name is Paola and I am co-hosting this show with Simon. In this podcast, we're going to be covering communication advice and tips to help express yourself with confidence in English in professional settings. So we hope you enjoy the show!

0:24 Welcome to a new Talaera Bit. This is Paola and, in this episode, you will learn an effective way to start your presentation. 0:32 Now, why the start? Well, it turns out the beginning, the start of your presentation, together with the conclusion, are the most important parts of your presentation. And this is due to what's called the Primacy and Recency effects. Don't worry, you don't need to remember the names. But it means that people remember the beginning and the end, best. So today, this is what we will cover –the different parts of the introduction or how to start your presentation so that everyone's listening to you and actually wanting to hear. 1:11 Depending on the nature of your presentation, you may be able to start or to do like a soft start before actually kicking off your presentation. Here's where you have a little bit of small talk with the audience before politely transitioning into your heart start. So these few initial minutes where you get to talk a little bit with the audience will help you engage with those who arrived early, but also allow a brief time for late commerce. So that's a bit the first few minutes a soft start with small talk. 1:51 And then you do have the hard start, which is your official introduction. And I usually this is the part where we will focus on today. And I usually divide this hard start into four small sections, where you welcome everyone you introduce the people involved, and also the topic at hand, and then you transition to the body of your presentation. So let's have a look at each of those four sections and make sure you pay attention to all the phrases I'm going to provide. 2:25 Alright, so we said the first section is the welcome. Here's where you welcome everyone and thank them for attending your presentation or talk. And if you feel comfortable, you can also use a hook, which is like a catchy opening to capture the audience's attention right off the bat. You can use like a surprising stat or a famous quote or a rhetorical question. And here are some phrases you can use for this welcome or first section: "Hi, everyone, thank you so much for joining us today and welcome to the session", or "In the 30 minutes that it will take me to give this presentation, 7000 businesses in the US will close down". That's a bit like a surprising stat, right? Or like a famous quote, as I said, "Somebody once said, 'A brand is a promise', but what happens when that promise is broken?" So now you have the first section, the welcome. 3:25 Now you move on to the people involved. This is when you introduce yourself, or perhaps even your co hosts if there are any. And here is where you establish credibility by describing your relevant experience, your responsibilities, your accomplishments, why should we listen to you, here's where you have to provide the evidence or reasons. And you can use phrases like just the simple ones such as, "My name is Susan and I'm part of the design team here at Globex corporation", or something like "I was fortunate enough to be part of the team at Globex that developed the original Datatronic 2000". Or here's another phrase, "In my 15 years in Silicon Valley, I learned quite a bit about managing risk, and I learned the hard way". 4:19 So you have number one, the welcome, number two, you introduce the people involved (and if there's someone else giving the talk or co hosting with you, make sure you introduce them as well), and number three, you can introduce the topic. And here you need to make a clear and general statement to explain what benefit –and I cannot highlight this enough– the benefit that the audience will gain from your presentation. What is your presentation about and why should they listen to it? And here are some phrases: "Today I'd like to talk about..." or "The main goal of this presentation is..." or "What is I hope you'll get from this afternoon session is a clear idea of how CRM works". Or "By the end of this morning's talk, you will know how to say no and feel good about it". Whatever benefit they will get, make sure you tell them in this heart start. 5:19 And the very last bit is the transition to the main point. Here you can use signposting language, which is what you use to tell the audience where you're going, and what they can expect next. Something like "Alright, let's dive right in!" Or "Shall we get the ball rolling?", or "Great, let's get down to it". 5:40 So those are the different parts of the beginning of your presentation. Remember, starting with a soft start is a nice way to engage people at the beginning and allow a little bit of time for those who are late. And then with your hard start, you have the welcome ("Hi, everyone. Thank you so much for joining us today"). Number two, you introduce the people involved, then you introduce the topic, giving them a clear benefit of your presentation. And number four, you transition to the main point. And that's it, I hope you're able to use all these phrases and tips and I look forward to our next episode.

And that's all we have for you today. We hope you enjoyed it, and remember to subscribe to Talaera Talks . We'll be back soon with more! And visit our website at  https://talaera.com  for more valuable content on business English. You can also  request a free consultation  on the best ways for you and your team to improve your communication skills. So have a great day and keep learning!

Share this with a friend:

Explore our Business English Programs

Contact [email protected]

Made with ❤️ in New York City — Talaera © 2017–2024 

• Onsite training

3,000,000+ delegates

15,000+ clients

1,000+ locations

• KnowledgePass
• Log a ticket

01344203999 Available 24/7

How to Start a Presentation? Top 16 Useful Tips

In this blog, discover essential strategies on How to Begin a Presentation. Learn effective techniques to captivate your audience from the start. Master the art of engaging introductions and set the stage for a successful Presentation that leaves a lasting impression. Start your Presentation journey with confidence.

Exclusive 40% OFF

Training Outcomes Within Your Budget!

We ensure quality, budget-alignment, and timely delivery by our expert instructors.

Share this Resource

• Introduction to Management
• Personal & Organisational Development
• Introduction to Managing People
• Presenting with Impact Training
• Effective Presentation Skills & Techniques

When it comes to delivering a Presentation, the beginning is arguably the most crucial part. A strong start can capture your audience's attention, set the tone, and establish your credibility. However, it can be daunting to figure- out How to Start a Presentation effectively. In this blog, we will walk you through the step-by-step process of How to Start a Presentation, and help you craft a compelling introduction for your Presentation. So, read ahead to learn more!

Table of Contents 

1) What is an introduction in Presentation?

2) Steps on How to Start a Presentation? 

    a) Understand your audience 

    b) Define your objective 

    c) Introduce yourself confidently 

    d) Craft a powerful opening statement 

    e) Incorporate storytelling techniques 

    f) Utilise visual aids 

    g) Engage the audience with questions 

    h) Use humour wisely 

    i) Showcase data and statistics

   j) Create smooth transitions

3) Common mistakes to avoid in the opening of a Presentation

4) Tips on how to finish your Presentation 

5) Conclusion 

What is an introduction in Presentation?

A Presentation introduction serves as the initial phase of your Presentation, aimed at acquainting your audience with your identity and the topic you will be discussing. It's an opportunity to establish credibility and pique interest.  

Steps on How to Start a Presentation?

Understand your audience  

Before you step up to deliver your Presentation, take the time to understand your audience. Conduct research or surveys to grasp their interests, needs, and prior knowledge related to your topic. By understanding your audience's demographics and preferences, you can tailor your content and approach to resonate with them effectively. 

Identify the main demographics of your audience, such as age, gender, educational background, and professional expertise, as a crucial step to prepare a presentation that resonates effectively. Consider what they might already know about your topic and what information would be new or valuable to them. Understanding their expectations and interests will allow you to create a Presentation that meets their needs and keeps them engaged from the outset. 

Define your objective  

Every successful Presentation must have a clear objective. Ask yourself: What do you want your audience to take away from your talk? Are you aiming to inform, persuade, inspire, or entertain? Defining your objective will serve as a guiding light and help you structure your content coherently. 

Consider the primary message that you want to convey and the specific actions or reactions you hope to elicit from your audience. Once you have a clear goal in mind, you can build your Presentation around it. This way you can also ensure that every point and example aligns with your intended outcome. 

Introduce yourself confidently  

As you step onto the stage or stand before your audience, confidently introduce yourself. Share your name, position, and any relevant qualifications or experience that establish your authority on the topic. A strong introduction not only builds credibility but also creates a sense of trust between you and your audience. 

Keep your introduction brief, but don't shy away from mentioning relevant accomplishments or experiences that directly relate to your Presentation. A confident introduction sets a positive tone and signals to your audience that they are in capable hands. 

Unlock your full potential as a presenter with our Presentation Skills Training Course – Join now!  

Craft a powerful opening statement  

The opening moments are critical for capturing your audience's attention. Craft a powerful and attention-grabbing opening statement that sparks curiosity and curiosity. You can begin with a compelling question, a surprising statistic, or a thought-provoking quote. 

A robust opening will draw your audience in, letting them hear what comes next. Aim to create an emotional connection or resonate with their interests right from the start, setting the stage for an engaging and impactful Presentation. One must also be aware of the advantages and disadvantages of presentations .

Incorporate storytelling techniques  

Humans are naturally drawn to stories. Weave storytelling techniques into your Presentation to create emotional connections with your audience. Share relevant anecdotes, personal experiences, or case studies that illustrate the points you want to make. 

A well-crafted story can evoke emotions, making your Presentation memorable and relatable. It helps your audience resonate with your content on a deeper level, increasing their receptiveness to your message. 

Utilise visual aids  

Visual aids are powerful tools for enhancing your Presentation's impact and clarity. Use slides, images, charts, or videos to visually illustrate complex concepts, data, or processes. Well-designed visuals complement your spoken words and reinforce key points, making them easier to understand and remember. 

Remember to keep visual aids simple, uncluttered, and relevant to avoid overwhelming or distracting your audience. Visuals should support your narrative and amplify your message, not compete with it. 

Engage the audience with questions  

Engaging your audience is crucial for maintaining their attention and involvement. Incorporate rhetorical or interactive questions to encourage participation and critical thinking. 

Ask thought-provoking questions that prompt your audience to reflect on the topic or relate it to their own experiences. This fosters a sense of involvement, making your Presentation more interactive and memorable. 

Use humour wisely  

Appropriate humour can be used as a powerful tool for connecting with your audience and breaking the ice. Use light-hearted anecdotes or witty remarks that align with your content and maintain a professional tone. 

Humour can help ease tension, make your Presentation more enjoyable, and create a positive atmosphere. However, avoid jokes that could be offensive or distract from your main message. 

Showcase data and statistics  

Supporting your points with data and statistics can strengthen your credibility. Use reliable sources to present relevant facts, figures, or research findings that back up your arguments. 

Data-driven evidence reinforces your expertise on the subject and adds substance to your talk. It also gives your audience a tangible basis for understanding the importance or relevance of your topic. 

Take your Presentations to the next level with our Effective Presentation Skills & Techniques Course – sign up today!  

Practise and rehearse  

Confidence comes from thorough preparation. Rehearse multiple times to familiarise yourself with the flow and content. Practise in front of a mirror or record yourself to identify areas that need improvement. 

Rehearsing helps you refine your delivery, ensure smooth transitions, and become more comfortable with the material. The more you practise, the more confident and natural you will appear during the actual Presentation. 

Address pain points  

Identify the pain points or challenges your audience may be facing related to your topic. Addressing these concerns early on shows empathy and understanding, making your Presentation more relevant and valuable to your listeners. 

Acknowledging their needs and offering solutions or insights builds rapport and trust with your audience. Show them that you understand their struggles and have valuable information to share. 

Create smooth transitions  

Creating smooth transitions is the art of seamlessly linking ideas and concepts, ensuring a logical and coherent flow. Transitions act as bridges between different sections or points, guiding your audience through the journey of your talk with ease. 

To achieve smooth transitions, use transitional words and phrases that indicate shifts in thought or direction. Examples include "now let's move on to," "in addition," "on the other hand," and "finally." Additionally, consider using visual aids or anecdotes to connect ideas smoothly. Slides, images, or short stories can act as visual cues that guide your audience from one topic to another. By carefully crafting transitions, you create a cohesive and engaging Presentation that keeps your listeners attentive and receptive throughout. 

Manage nervousness  

Feeling nervous before a Presentation is natural and can even be beneficial. Embrace the adrenaline as energy to fuel your enthusiasm and passion for your topic. 

Practise relaxation techniques, like deep breathing, to help calm your nerves. Remind yourself that your audience is supportive, and a little nervousness shows that you care about delivering a great Presentation. 

Highlight the benefits  

Emphasise the benefits your audience will gain from listening to you. Address the "What's in it for me?" question by showcasing how your content is relevant and valuable to their lives or work. 

Highlight the practical applications or positive outcomes they can expect from implementing your ideas or recommendations. Demonstrating the value of your Presentation keeps your audience engaged and motivated to act on what they've learned. 

Use a powerful quote

Introducing a powerful quote can add credibility and impact to your Presentation. Select a quote from a respected authority or renowned figure in your field that aligns with your audience and encapsulates the essence of your message. A well-chosen quote can inspire, motivate, or challenge your listeners, prompting them to reflect on the significance of your topic and its relevance to their lives or work.

State a bold statement or challenge

Opening with a bold statement or challenge can pique curiosity and provoke thought among your audience. Make a provocative assertion or pose a compelling question that challenges conventional wisdom or prompts re-evaluation of existing beliefs. By presenting a bold statement or challenge at the outset, you can grab attention and set the stage for a thought-provoking discussion that stimulates critical thinking and exploration of new ideas.

Unlock your full potential as a presenter with our Presentation Skills Training – join now!

Pose a problem and offer a solution

Frame your Presentation by highlighting a relevant problem or challenge and then proposing a solution or course of action. Clearly define the problem statement, emphasising its significance and implications.

Then, transition to your proposed solution, outlining its benefits and addressing potential objections. By presenting a clear problem-solving framework, you can demonstrate your expertise and provide actionable insights that resonate with your audience.

Provide a brief outline

Offering a brief outline of your Presentation structure can help orient your audience and set expectations for what's to come. Clearly articulate the main sections or topics you'll cover, along with any key points or themes you'll address within each section. Providing a roadmap upfront allows your audience to follow along more effectively, helping them stay engaged and focused throughout the Presentation.

Begin with a personal connection

Establishing a personal connection with your audience from the outset can foster rapport and trust. Share a brief personal anecdote, relate a relevant experience, or express genuine enthusiasm for your topic. By demonstrating authenticity and relatability, you can create a sense of camaraderie and mutual comprehension that strengthens the bond between you and your audience, enhancing receptiveness to your message.

Common mistakes to avoid in the opening of a Presentation

Now, that you know How to Start a Presentation, let’s check the common mistakes to avoid. In the initial moments of a Presentation, it's crucial to captivate your audience and set the tone for a successful delivery. Avoiding common pitfalls can ensure a strong start and engage your audience from the starting. Let's see what should not be done:

Starting with apologies

Beginning a Presentation with apologies can undermine your credibility and detract from your message. Instead, focus on projecting confidence and enthusiasm, acknowledging any minor hiccups gracefully, if necessary, but swiftly transitioning to the core content.

Reading from slides

Relying too heavily on reading directly from slides can result in a lacklustre Presentation and disengage your audience. Instead, use slides as visual aids to complement your spoken points, providing additional context or highlighting key takeaways to reinforce your message.

Overwhelming with information

Bombarding your audience with excessive information right from the start can overwhelm them and hinder comprehension. Opt for a concise and structured approach, gradually introducing key concepts and building upon them throughout the Presentation to maintain audience engagement and understanding.

Ignoring the audience

Failing to acknowledge or connect with your audience can create a disconnect and diminish their interest in the Presentation. Start by establishing rapport through a warm greeting or a brief introduction, and strive to maintain audience engagement through eye contact, interactive elements, and addressing their interests and concerns.

Lack of clarity

Unclear or ambiguous communication at the beginning of a Presentation can confuse your audience and undermine the effectiveness of your message. Prioritise clarity in your opening remarks, clearly articulating the purpose, objectives, and structure of your Presentation to provide a roadmap for your audience to follow.

Skipping the hook

Refrain from grabbing your audience's attention with a compelling hook or opening statement to avoid a lacklustre start to your Presentation. Begin with a thought-provoking question, a startling statistic, a relevant anecdote, or a captivating visual to pique curiosity and draw your audience into the topic, setting the stage for a memorable and impactful Presentation.

Take your Presentations to the next level with our Effective Presentation Skills & Techniques Course – sign up today!

Tips on how to finish your Presentation  

1) Summarise your key points: Begin your conclusion by summarising the main points you covered. This helps reinforce the key takeaways and ensures that your audience remembers the most important aspects of your talk. 

2) Reiterate your main message: Restate your central message or call to action clearly and concisely. Emphasise why your topic is relevant and why your audience should care about it. 

3) Use a powerful closing statement: End with a memorable closing statement that encapsulates the essence of your talk. This could be a thought-provoking quote, a powerful statistic, or a compelling question that lingers in your audience's mind. 

4) Circle back to the opening: If you started your Presentation with an attention-grabbing anecdote or question, consider revisiting it in your conclusion. Connecting the end to the beginning creates a sense of closure and completeness. 

5) Encourage action: Motivate your audience to take action based on the information you've shared. Whether it's implementing your recommendations, seeking more information, or joining a cause, inspire them to act on what they've learned. 

6) Leave room for questions: Before you conclude, let your audience know that you welcome questions or further discussions. This encourages engagement and shows that you are open to addressing any lingering doubts or curiosities. 

7) Use a strong closing slide: End with a visually appealing and impactful closing slide. Include your main message, contact information, or any relevant call-to-action buttons. 

8) Thank your audience: Express gratitude to your audience for their time and attention. Acknowledge their presence and let them know that you appreciate their interest in your topic. 

9) Stay confident: Maintain a confident and positive demeanour throughout your conclusion. Your body language and tone of voice should reflect your enthusiasm for the topic and your belief in the importance of your message. 

10) Practise your conclusion: Just like the rest of your Presentation, rehearse your conclusion to ensure a smooth and impactful delivery. A well-practised conclusion will leave a lasting impression on your audience.

Conclusion  

Crafting an impactful Presentation requires a combination of thoughtful preparation and effective delivery. By understanding your audience, defining your objectives, and incorporating engaging techniques such as storytelling and visual aids, you can Improve Your Presentation Skills and captivate your listeners from the start. Practising and addressing pain points further enhance your credibility and connection with the audience. Hope we provided you with all the information you needed to know about How to Start Presentation! 

Want to master the art of impactful Presentations? Explore our Presentation Skills Courses and elevate your communication prowess!  

Frequently Asked Questions

While memorising can ensure a polished start, focus on understanding and connecting with your audience. Familiarise yourself with key points, allowing flexibility for natural delivery and engagement. Remember, authenticity breeds connection, fostering a genuine rapport with your audience from the outset.

Seamless transitions are pivotal. Use attention-grabbing statements, anecdotes, or questions to bridge the opening to the main content. Maintain coherence, guiding your audience smoothly into the heart of your Presentation. A well-crafted transition sets the stage for an engaging discourse, retaining the audience's attention effectively. 

The Knowledge Academy takes global learning to new heights, offering over 30,000 online courses across 490+ locations in 220 countries. This expansive reach ensures accessibility and convenience for learners worldwide. 

Alongside our diverse Online Course Catalogue, encompassing 17 major categories, we go the extra mile by providing a plethora of free educational Online Resources like News updates, Blogs , videos, webinars, and interview questions. Tailoring learning experiences further, professionals can maximise value with customisable Course Bundles of TKA .  

The Knowledge Academy’s Knowledge Pass , a prepaid voucher, adds another layer of flexibility, allowing course bookings over a 12-month period. Join us on a journey where education knows no bounds.

The Knowledge Academy offers Presentation Skills Courses including Presentation skills, business writing, etc. These courses cater to different skill levels, providing comprehensive insights into Principles of Presentation .

Our Business Skills Blogs covers a range of topics related to Presentation Skills, offering valuable resources, best practices, and industry insights. Whether you are a beginner or looking to advance your Presentation skills, The Knowledge Academy's diverse courses and informative blogs have you covered.  

Upcoming Business Skills Resources Batches & Dates

Fri 3rd May 2024

Fri 7th Jun 2024

Fri 5th Jul 2024

Fri 2nd Aug 2024

Fri 6th Sep 2024

Fri 4th Oct 2024

Fri 1st Nov 2024

Fri 6th Dec 2024

Get A Quote

WHO WILL BE FUNDING THE COURSE?

My employer

By submitting your details you agree to be contacted in order to respond to your enquiry

• Business Analysis
• Lean Six Sigma Certification

Share this course

Our biggest spring sale.

We cannot process your enquiry without contacting you, please tick to confirm your consent to us for contacting you about your enquiry.

By submitting your details you agree to be contacted in order to respond to your enquiry.

We may not have the course you’re looking for. If you enquire or give us a call on 01344203999 and speak to our training experts, we may still be able to help with your training requirements.

Or select from our popular topics

• ITIL® Certification
• Scrum Certification
• Change Management Certification
• Business Analysis Courses
• Microsoft Azure Certification
• Microsoft Excel & Certification Course
• Microsoft Project
• Explore more courses

Press esc to close

Fill out your  contact details  below and our training experts will be in touch.

Fill out your   contact details   below

Thank you for your enquiry!

One of our training experts will be in touch shortly to go over your training requirements.

Back to Course Information

Fill out your contact details below so we can get in touch with you regarding your training requirements.

* WHO WILL BE FUNDING THE COURSE?

Preferred Contact Method

No preference

Back to course information

Fill out your  training details  below

Fill out your training details below so we have a better idea of what your training requirements are.

HOW MANY DELEGATES NEED TRAINING?

HOW DO YOU WANT THE COURSE DELIVERED?

Online Instructor-led

Online Self-paced

WHEN WOULD YOU LIKE TO TAKE THIS COURSE?

Next 2 - 4 months

WHAT IS YOUR REASON FOR ENQUIRING?

Looking for some information

Looking for a discount

I want to book but have questions

One of our training experts will be in touch shortly to go overy your training requirements.

Your privacy & cookies!

Like many websites we use cookies. We care about your data and experience, so to give you the best possible experience using our site, we store a very limited amount of your data. Continuing to use this site or clicking “Accept & close” means that you agree to our use of cookies. Learn more about our privacy policy and cookie policy cookie policy .

We use cookies that are essential for our site to work. Please visit our cookie policy for more information. To accept all cookies click 'Accept & close'.

We use essential cookies to make Venngage work. By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts.

Manage Cookies

Cookies and similar technologies collect certain information about how you’re using our website. Some of them are essential, and without them you wouldn’t be able to use Venngage. But others are optional, and you get to choose whether we use them or not.

Strictly Necessary Cookies

These cookies are always on, as they’re essential for making Venngage work, and making it safe. Without these cookies, services you’ve asked for can’t be provided.

Show cookie providers

• Google Login

Functionality Cookies

These cookies help us provide enhanced functionality and personalisation, and remember your settings. They may be set by us or by third party providers.

Performance Cookies

These cookies help us analyze how many people are using Venngage, where they come from and how they're using it. If you opt out of these cookies, we can’t get feedback to make Venngage better for you and all our users.

• Google Analytics

Targeting Cookies

These cookies are set by our advertising partners to track your activity and show you relevant Venngage ads on other sites as you browse the internet.

• Google Tag Manager
• Infographics
• Daily Infographics
• Graphic Design
• Graphs and Charts
• Data Visualization
• Human Resources
• Training and Development
• Beginner Guides

Blog Beginner Guides

How To Make a Good Presentation [A Complete Guide]

By Krystle Wong , Jul 20, 2023

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

• SUGGESTED TOPICS
• The Magazine
• Newsletters
• Managing Yourself
• Managing Teams
• Work-life Balance
• The Big Idea
• Data & Visuals
• Reading Lists
• Case Selections
• HBR Learning
• Topic Feeds
• Account Settings
• Email Preferences

What It Takes to Give a Great Presentation

• Carmine Gallo

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

• Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

Partner Center

• Data, AI, & Machine Learning
• Managing Technology
• Social Responsibility
• Workplace, Teams, & Culture
• AI & Machine Learning
• Diversity & Inclusion
• Big ideas Research Projects
• Artificial Intelligence and Business Strategy
• Responsible AI
• Future of the Workforce
• Future of Leadership
• All Research Projects
• AI in Action
• Most Popular
• The Truth Behind the Nursing Crisis
• Work/23: The Big Shift
• Coaching for the Future-Forward Leader
• Measuring Culture

The spring 2024 issue’s special report looks at how to take advantage of market opportunities in the digital space, and provides advice on building culture and friendships at work; maximizing the benefits of LLMs, corporate venture capital initiatives, and innovation contests; and scaling automation and digital health platform.

• Past Issues
• Upcoming Events
• Video Archive
• Me, Myself, and AI
• Three Big Points

How to Create Slides That Suit Your Superiors: 11 Tips

When you’re pitching ideas or budgets to execs in your organization, you need to deliver slides that fit those particular people just right. This checklist identifies the key considerations.

• Workplace, Teams, & Culture
• Leadership Skills

Carolyn Geason-Beissel/MIT SMR | Getty Images

I recently interviewed 20 of my customers, all in senior roles at Fortune 100 companies, and asked them their biggest pain point in presenting to higher-ups and even colleagues. What I heard consistently was that it can feel like Goldilocks bouncing from one option to the next, testing to figure out what’s “just right.” Does the audience want deep reports? Sparse slides? Something in between? Like … what?

Teams often come to presentation meetings with vast amounts of backup content just in case an exec wants to take a deep dive on any given point. There’s often a struggle to anticipate every direction attendees might want to go. It’s frustrating, and it’s not efficient.

Get Updates on Transformative Leadership

Evidence-based resources that can help you lead your team more effectively, delivered to your inbox monthly.

Please enter a valid email address

Thank you for signing up

Privacy Policy

There are many ways to build slides. I’m not just talking about crafting them well versus poorly. I’m talking about all of the important decisions regarding how to organize them, how much text to use, when to lean into a chart, the best ways to use bullets and color, and whether to include an appendix with additional information. Before you make your next proposal or request of the executive team, use this list of 11 tips for your next set of slides as a guide.

Four Things You Must Have in Every Exec’s Slides

Before we drill down into the harder aspects, the ones where your executives’ tastes may vary widely, let’s quickly cover four aspects that you can consider the building blocks — the basics you should never proceed without.

Start with an executive summary. Begin the slide deck with a tight executive summary that follows a three-act structure. First, start with stating the current realities. Second, clearly state the problem or opportunity your idea addresses and its potential impact. Third, explain how your recommendation solves the problem or exploits the opportunity and the next steps you’re proposing.

Have a logical organization. The arc of the deck — the package from beginning to end — should make sense. If your audience reads only the headline of every slide, the order should be coherent and make most of the case for you. The content below each slide’s headline must support the statement made in the title. Remove everything that doesn’t support your point; as writers will tell you, you sometimes need to “kill your darlings” when you’re editing.

Begin the slide deck with a tight executive summary that follows a three-act structure.

Make it skimmable. Help your audience to quickly grasp the point without getting bogged down in details. Create a clear visual hierarchy. Guide the reader’s eye through the content: Use bold headings, bullet points, and numbered lists to break down information into digestible pieces. Highlight key takeaways or conclusions in a different color or font size to draw attention to these critical points.

Focus on concise insights. Succinct statements with clear insights are everyone’s jam. Every slide should serve a purpose and contribute directly to the decision-making process. Distill complex information. Don’t use 100 words when 20 words will nail it. If you’re having difficulty trimming, consider using company-approved AI tools to help you take out the fluff.

Five Preferences to Confirm With the Person You Want to Reach

Now we’ll delve into what your particular audience does and does not want. If you haven’t yet, start by asking the person you’re presenting to what they generally prefer. They probably know themselves well but have not been asked to articulate how they like to receive information.

Ask how dense is too dense. Some executives prefer detailed slides with comprehensive data. Others favor a more high-level approach. You’re weighing how to balance informative content with readability, ensuring that slides are not overloaded yet are sufficiently detailed to support decision-making.

Confirm the delivery format and timing. Some execs like information presented to them. Others prefer a pre-read of the material followed by a discussion. I always recommend our tool Slidedocs (I’ve written a free e-book on them), which are visual documents using both words and images. The templates help presenters organize their thoughts into a document for a pre-read or a read-along. They are designed to be skimmable and able to travel through your organization without the help of a presenter.

I’m a huge fan of pre-reads and prefer to use my time in meetings to ask questions and build alignment. If your audience didn’t review your material in advance, ask at the top of the meeting whether they would like you to present it or would prefer to read through it and then discuss it.

Find out how much data visualization they prefer. Charts, graphs, photos, and illustrations often communicate complex data more clearly than words alone. When execs can see what you’re saying, they often can better understand the impact of your idea. Does the exec want to understand exact numbers? Bar charts allow them to move their eyes across a series of specifics. Does the exec want to know the shape of a trend over time? Line charts can show the pattern. (See “Classic Charts Communicate Data Quickly.”) Some prefer charts with annotations that draw attention to what you think is the most important point. Others want to make their own conclusions from the data.

One of my clients, the CEO of a massive commercial real estate company, doesn’t want anything visualized. He prefers numbers, only in a table, and only in two colors — black and red. You might think this is archaic. But the fact that he’s clear to his teams about what he wants takes all the mystery out of how to communicate with him.

When the stakes are high, have a conceptual thinker help with diagrams and concepts. If you don’t have one on your team, and when it’s high stakes, find an internal designer to help you or hire one. You can’t afford to have the baby (your idea) thrown out with the bathwater (terrible slides).

Identify which details need spelling out. How well do the people you’re presenting to know the landscape and function of the company and products you’re talking about? For example, if your engineering team threw a slide into a deck about an issue that requires executive approval, do the execs all speak geek? Or do you need to explain the technology so that they will really understand the ask? Either eliminate internal jargon and acronyms or unpack those bits, especially if your proposal deeply involves expertise outside of the executives’ domain.

Ask whether appendices will be useful. When you’re organizing a presentation, you often troll data, read through complicated reports, and even hire external experts to figure out what’s best for the company. Do your execs want access to that supporting data? You can add a document to the end of the presentation as an appendix to show all of the data and source material. This allows the main content of the slides to remain focused and accessible while still providing comprehensive background information for those who want more.

Two Tips to Improve Your Presentation Skills

Getting materials in place is the biggest step. They will be your best tools for selling your ideas. But there are two extra areas to pay attention to as a presenter: how you handle questions and how you use every experience to improve.

Anticipate questions, and practice your answers. Before you have your meeting, gather a small team to challenge every point you make. Invite colleagues you trust to role-play as “a rapidly inquisitive exec” or “the doubting naysayer exec” so you are prepared to present your idea well. They’re gonna grill you, and practicing will help you remain unruffled when it happens.

Related Articles

Ask for feedback after the presentation. Establish a feedback loop with those you presented to. Ask what worked well and how you can improve. If attendees don’t have the time, find people who have had their ideas funded and talk to them about what they did that worked. Advice and some perspective will help you nail your performance even better next time.

Empathetically understanding your audience members and how they process information, whether it’s executives or peers, sets up your ideas for success. Clarity creates efficiency. When a presentation fits just right, you’ve given your great thinking the best chance of moving through your organization and having maximum impact.

About the Author

Nancy Duarte is CEO of Duarte Inc. , a communication company in the Silicon Valley. She’s the author of six books, including DataStory: Explain Data and Inspire Action Through Story (Ideapress Publishing, 2019).

More Like This

Add a comment cancel reply.

You must sign in to post a comment. First time here? Sign up for a free account : Comment on articles and get access to many more articles.

• PRO Courses Guides New Tech Help Pro Expert Videos About wikiHow Pro Upgrade Sign In
• EDIT Edit this Article
• EXPLORE Tech Help Pro About Us Random Article Quizzes Request a New Article Community Dashboard This Or That Game Popular Categories Arts and Entertainment Artwork Books Movies Computers and Electronics Computers Phone Skills Technology Hacks Health Men's Health Mental Health Women's Health Relationships Dating Love Relationship Issues Hobbies and Crafts Crafts Drawing Games Education & Communication Communication Skills Personal Development Studying Personal Care and Style Fashion Hair Care Personal Hygiene Youth Personal Care School Stuff Dating All Categories Arts and Entertainment Finance and Business Home and Garden Relationship Quizzes Cars & Other Vehicles Food and Entertaining Personal Care and Style Sports and Fitness Computers and Electronics Health Pets and Animals Travel Education & Communication Hobbies and Crafts Philosophy and Religion Work World Family Life Holidays and Traditions Relationships Youth
• Browse Articles
• Learn Something New
• Quizzes Hot
• This Or That Game New
• Train Your Brain
• Explore More
• Support wikiHow
• About wikiHow
• Log in / Sign up
• Education and Communications
• Presentations

How to Plan a Presentation

Last Updated: October 8, 2023 Fact Checked

This article was co-authored by Christopher Taylor, PhD . Christopher Taylor is an Adjunct Assistant Professor of English at Austin Community College in Texas. He received his PhD in English Literature and Medieval Studies from the University of Texas at Austin in 2014. There are 8 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 228,521 times.

Presentation planning is a useful and necessary skill in the professional world as well as school. Whether you need to sell a product, or get a passing grade in your class, planning a presentation takes time and dedication. You will want to figure out the best way to construct your material, considering your audience and your presentation's message. From there, work on building your slides and materials. Assemble information in a logical order that best illustrates your point. Practice your presentation regularly before delivering it. This can help you figure out any information that should be cut or restructured.

Assembling Your Best Material

• Write down your most important points. See if you notice a key point emerging. If your audience were to take away one thing from this presentation, what would it be?
• Don't just bombard your audience with facts. Think about what these facts do for your audience. What's the point you're trying to make with the information?

• Are you trying to sell them a product, introduce them to a new idea, alter their way of thinking?
• Think about the kind of people in your audience. Do you have a tougher crowd, or do you have a group of enthusiastic people excited about what you're going to say?

• For example, if you're talking to a company about recycling program, you might discuss how corporate pollution contributes to global warming and how recycling can help the company save money. You wouldn't discuss the melting ice caps as a key point.
• Melting ice caps are a valid concern, but they are a fact or a supporting point.

• Add clarity to your argument by explaining anything the audience may not understand. For example: a brief overview of pollution's effect on climate change.
• Add authority by making connections with existing research, studies, and information. For example, you could mention the consensus in the scientific community that global warming is manmade and cite a few studies.
• Add color to your argument through visuals, like pictures and videos. For instance, you could show a chart of the amount of waste an average corporation produces in one month.

Finding a Trajectory for the Presentation

• Include the basics of introducing yourself. You can say something like, "I'm Clara Thompson from Clean Water Action, and I would like to address your company today."
• Get your audience's attention with a question or a fact. For example, you could ask: "Have you ever passed a body of water covered in green sludge and wondered how this happened? The answer may surprise you."
• You don’t have to write your presentation in chronological order. If you want to work on your main points first and save the introduction for last, you can.

• For example, you're trying to get the corporation to alter their recycling program. Start by overviewing the vast amount of corporate pollution in the world.
• Explain the consequences of this. Show how pollution contributes to climate change, then show what the corporation can do through changes in their policies.

• Common linking statements include things like, "Another important issue...," "Based on this data, you can now see..." and, "This brings me to my main point..."
• For example, "Now that I've shown you the effects of corporate pollution, this brings me to my main point. What can you do to stop it?"

• If you have any graphs or diagrams that will help illustrate your point, use them. Physically seeing information can help make your point more clear.
• You should also see if there are any videos you can include. A brief video of someone succinctly explaining an issue can shake things up a bit.
• Pictures are also nice. Each slide should have a picture related to the topic at hand.
• Make sure not to overuse graphics or visuals. Too many could be overwhelming or distracting for your audience.

• You only need one slide. Recap what your point was. Begin with something like, "As you can see..." and then briefly repeat your main point.
• A visual can help as well. Try adding one last visual aid that sums up your point. A graph or diagram would work well here.

Practicing Your Presentation

• If you're taking longer, cut some information out. You do not want to talk fast to include all information, as this can make you difficult to understand.
• For accuracy, talk in your regular voice. Do not speak too fast or too slow. You want to make sure you can fit in all information talking at a normal rate.

• Are any facts extraneous? It's great to illustrate the effects of global warming, but do you really need five examples of environmental decay? Try to cut it down to two or three.

• You should sound enthusiastic when presenting. Talk without hesitance, and don't use filler words, like "um" or "uh."
• Don't jump between topics. Use your linking sentences, and say things like, "And this brings me to the following..."
• Watch the time. Make sure your presentation isn't going on for too long.
• Watch yourself give the presentation in a mirror so you can correct any distracting movements or gestures.

• Don’t read the information off of your visuals since it could affect your engagement between yourself and the audience.

How Should You End a Presentation?

Expert Q&A

You Might Also Like

• ↑ https://www.ncsl.org/legislators-staff/legislative-staff/legislative-staff-coordinating-committee/tips-for-making-effective-powerpoint-presentations.aspx
• ↑ https://www.comm.pitt.edu/oral-comm-lab/audience-analysis
• ↑ https://columbiacollege-ca.libguides.com/presentations/planning
• ↑ https://extension.oregonstate.edu/sites/default/files/documents/10551/partsofapresentation.pdf
• ↑ https://emedia.rmit.edu.au/learninglab/sites/default/files/Oral_presentations_signalling_2014_Accessible.pdf
• ↑ https://www.indeed.com/career-advice/career-development/how-to-conclude-a-presentation
• ↑ https://www.nottingham.ac.uk/studyingeffectively/preparing/presentations/delivering.aspx
• ↑ https://www.gvsu.edu/ours/oral-presentation-tips-30.htm

About This Article

To plan your presentation, start by spending 5 to 10% of your time summarizing your research and linking it to a main point. A good way to start is with a key question or fact. Then, follow this summary with your research and work, which should take up 60 to 70% of the presentation. This is the body of your presentation, and should be made up of 3 key ideas which lead to your main point. Keep reading for our reviewer’s tips on how to organize the body of your presentation! Did this summary help you? Yes No

• Send fan mail to authors

Reader Success Stories

Queen Khumalo

Jul 13, 2019

Did this article help you?

Daniel Davies

Aug 28, 2016

Sep 28, 2017

Mar 21, 2017

Vishnu Priya

Jun 4, 2017

Featured Articles

Trending Articles

Watch Articles

• Terms of Use
• Privacy Policy
• Do Not Sell or Share My Info
• Not Selling Info

wikiHow Tech Help Pro:

Level up your tech skills and stay ahead of the curve

Critical PowerPoint Shortcuts – Claim Your FREE Training Module and Get Your Time Back!

How to Make a PowerPoint Presentation (Step-by-Step)

• PowerPoint Tutorials
• Presentation Design
• January 22, 2024

In this beginner’s guide, you will learn step-by-step how to make a PowerPoint presentation from scratch.

While PowerPoint is designed to be intuitive and accessible, it can be overwhelming if you’ve never gotten any training on it before. As you progress through this guide, you’ll will learn how to move from blank slides to PowerPoint slides that look like these.

Table of Contents

Additionally, as you create your presentation, you’ll also learn tricks for working more efficiently in PowerPoint, including how to:

• Change the slide order
• Reset your layout
• Change the slide dimensions
• Use PowerPoint Designer
• Format text
• Format objects
• Play a presentation (slide show)

With this knowledge under your belt, you’ll be ready to start creating PowerPoint presentations. Moreover, you’ll have taken your skills from beginner to proficient in no time at all. I will also include links to more advanced PowerPoint topics.

Ready to start learning how to make a PowerPoint presentation?

Take your PPT skills to the next level

Start with a blank presentation.

Note: Before you open PowerPoint and start creating your presentation, make sure you’ve collected your thoughts. If you’re going to make your slides compelling, you need to spend some time brainstorming.

For help with this, see our article with tips for nailing your business presentation  here .

The first thing you’ll need to do is to open PowerPoint. When you do, you are shown the Start Menu , with the Home tab open.

This is where you can choose either a blank theme (1) or a pre-built theme (2). You can also choose to open an existing presentation (3).

For now, go ahead and click on the  Blank Presentation (1)  thumbnail.

Doing so launches a brand new and blank presentation for you to work with. Before you start adding content to your presentation, let’s first familiarize ourselves with the PowerPoint interface.

The PowerPoint interface

Here is how the program is laid out:

• The Application Header
• The Ribbon (including the Ribbon tabs)
• The Quick Access Toolbar (either above or below the Ribbon)
• The Slides Pane (slide thumbnails)

The Slide Area

The notes pane.

• The Status Bar (including the View Buttons)

Each one of these areas has options for viewing certain parts of the PowerPoint environment and formatting your presentation.

Below are the important things to know about certain elements of the PowerPoint interface.

The PowerPoint Ribbon

The Ribbon is contextual. That means that it will adapt to what you’re doing in the program.

For example, the Font, Paragraph and Drawing options are greyed out until you select something that has text in it, as in the example below (A).

Furthermore, if you start manipulating certain objects, the Ribbon will display additional tabs, as seen above (B), with more commands and features to help you work with those objects. The following objects have their own additional tabs in the Ribbon which are hidden until you select them:

• Online Pictures
• Screenshots
• Screen Recording

The Slides Pane

This is where you can preview and rearrange all the slides in your presentation.

Right-clicking on a slide  in the pane gives you additional options on the slide level that you won’t find on the Ribbon, such as  Duplicate Slide ,  Delete Slide , and  Hide Slide .

In addition, you can add sections to your presentation by  right-clicking anywhere in this Pane  and selecting  Add Section . Sections are extremely helpful in large presentations, as they allow you to organize your slides into chunks that you can then rearrange, print or display differently from other slides.

The Slide Area (A) is where you will build out your slides. Anything within the bounds of this area will be visible when you present or print your presentation.

Anything outside of this area (B) will be hidden from view. This means that you can place things here, such as instructions for each slide, without worrying about them being shown to your audience.

The  Notes Pane  is the space beneath the Slide Area where you can type in the speaker notes for each slide. It’s designed as a fast way to add and edit your slides’ talking points.

To expand your knowledge and learn more about adding, printing, and exporting your PowerPoint speaker notes, read our guide here .

Your speaker notes are visible when you print your slides using the Notes Pages option and when you use the Presenter View . To expand your knowledge and learn the ins and outs of using the Presenter View , read our guide here .

You can resize the  Notes Pane  by clicking on its edge and dragging it up or down (A). You can also minimize or reopen it by clicking on the Notes button in the Status Bar (B).

Note:  Not all text formatting displays in the Notes Pane, even though it will show up when printing your speaker notes. To learn more about printing PowerPoint with notes, read our guide here .

Now that you have a basic grasp of the PowerPoint interface at your disposal, it’s time to make your presentation.

Adding Content to Your PowerPoint Presentation

Notice that in the Slide Area , there are two rectangles with dotted outlines. These are called  Placeholders  and they’re set on the template in the Slide Master View .

To expand your knowledge and learn how to create a PowerPoint template of your own (which is no small task), read our guide here .

As the prompt text suggests, you can click into each placeholder and start typing text. These types of placeholder prompts are customizable too. That means that if you are using a company template, it might say something different, but the functionality is the same.

Note:  For the purposes of this example, I will create a presentation based on the content in the Starbucks 2018 Global Social Impact Report, which is available to the public on their website.

If you type in more text than there is room for, PowerPoint will automatically reduce its font size. You can stop this behavior by clicking on the  Autofit Options  icon to the left of the placeholder and selecting  Stop Fitting Text to this Placeholder .

Next, you can make formatting adjustments to your text by selecting the commands in the Font area and the  Paragraph area  of the  Home  tab of the Ribbon.

The Reset Command:  If you make any changes to your title and decide you want to go back to how it was originally, you can use the Reset button up in the Home tab .

Insert More Slides into Your Presentation

Now that you have your title slide filled in, it’s time to add more slides. To do that, simply go up to the  Home tab  and click on  New Slide . This inserts a new slide in your presentation right after the one you were on.

You can alternatively hit Ctrl+M on your keyboard to insert a new blank slide in PowerPoint. To learn more about this shortcut, see my guide on using Ctrl+M in PowerPoint .

Instead of clicking the New Slide command, you can also open the New Slide dropdown to see all the slide layouts in your PowerPoint template. Depending on who created your template, your layouts in this dropdown can be radically different.

If you insert a layout and later want to change it to a different layout, you can use the Layout dropdown instead of the New Slide dropdown.

After inserting a few different slide layouts, your presentation might look like the following picture. Don’t worry that it looks blank, next we will start adding content to your presentation.

If you want to follow along exactly with me, your five slides should be as follows:

• Title Slide
• Title and Content
• Section Header
• Two Content
• Picture with Caption

Adding Content to Your Slides

Now let’s go into each slide and start adding our content. You’ll notice some new types of placeholders.

On slide 2 we have a  Content Placeholder , which allows you to add any kind of content. That includes:

• A SmartArt graphic,
• A 3D object,
• A picture from the web,
• Or an icon.

To insert text, simply type it in or hit  Ctrl+C to Copy  and Ctrl+V to Paste  from elsewhere. To insert any of the other objects, click on the appropriate icon and follow the steps to insert it.

For my example, I’ll simply type in some text as you can see in the picture below.

Slides 3 and 4 only have text placeholders, so I’ll go ahead and add in my text into each one.

On slide 5 we have a Picture Placeholder . That means that the only elements that can go into it are:

• A picture from the web

To insert a picture into the picture placeholder, simply:

• Click on the  Picture  icon
• Find  a picture on your computer and select it
• Click on  Insert

Alternatively, if you already have a picture open somewhere else, you can select the placeholder and paste in (shortcut: Ctrl+V ) the picture. You can also drag the picture in from a file explorer window.

If you do not like the background of the picture you inserted onto your slide, you can remove the background here in PowerPoint. To see how to do this, read my guide here .

Placeholders aren’t the only way to add content to your slides. At any point, you can use the Insert tab to add elements to your slides.

You can use either the Title Only  or the  Blank  slide layout to create slides for content that’s different. For example, a three-layout content slide, or a single picture divider slide, as shown below.

In the first example above, I’ve inserted 6 text boxes, 3 icons, and 3 circles to create this layout. In the second example, I’ve inserted a full-sized picture and then 2 shapes and 2 text boxes.

The Reset Command:  Because these slides are built with shapes and text boxes (and not placeholders), hitting the  Reset button up in the  Home tab  won’t do anything.

That is a good thing if you don’t want your layouts to adjust. However, it does mean that it falls on you to make sure everything is aligned and positioned correctly.

For more on how to add and manipulate the different objects in PowerPoint, check out our step-by-step articles here:

• Using graphics in PowerPoint
• Inserting icons onto slides
• Adding pictures to your PowerPoint
• How to embed a video in PowerPoint
• How to add music to your presentation

Using Designer to generate more layouts ideas

If you have Office 365, your version of PowerPoint comes with a new feature called Designer (or Design Ideas). This is a feature that generates slide layout ideas for you. The coolest thing about this feature is that it uses the content you already have.

To use Designer , simply navigate to the  Design tab  in your Ribbon, and click on  Design Ideas .

NOTE: If the PowerPoint Designer is not working for you (it is grey out), see my troubleshooting guide for Designer .

Change the Overall Design (optional)

When you make a PowerPoint presentation, you’ll want to think about the overall design. Now that you have some content in your presentation, you can use the Design tab to change the look and feel of your slides.

For additional help thinking through the design of your presentation,  read my guide here .

A. Picking your PowerPoint slide size

If you have PowerPoint 2013 or later, when you create a blank document in PowerPoint, you automatically start with a widescreen layout with a 16:9 ratio. These dimensions are suitable for most presentations as they match the screens of most computers and projectors.

However, you do have the option to change the dimensions.

For example, your presentation might not be presented, but instead converted into a PDF or printed and distributed. In that case, you can easily switch to the standard dimensions with a 4:3 ratio by selecting from the dropdown (A).

You can also choose a custom slide size or change the slide orientation from landscape to portrait in the Custom Slide Size dialog box (B).

To learn all about the different PowerPoint slide sizes, and some of the issues you will face when changing the slide size of a non-blank presentation,  read my guide here .

 B. Selecting a PowerPoint theme

The next thing you can do is change the theme of your presentation to a pre-built one. For a detailed explanation of what a PowerPoint theme is, and how to best use it,  read my article here .

In the beginning of this tutorial, we started with a blank presentation, which uses the default Office theme as you can see in the picture below.

That gives you the most flexibility because it has a blank background and quite simple layouts that work for most presentations. However, it also means that it’s your responsibility to enhance the design.

If you’re comfortable with this, you can stay with the default theme or create your own custom theme ( read my guide here ). But if you would rather not have to think about design, then you can choose a pre-designed theme.

Microsoft provides 46 other pre-built themes, which include slide layouts, color variants and palettes, and fonts. Each one varies quite significantly, so make sure you look through them carefully.

To select a different theme, go to the  Design tab  in the Ribbon, and click on the  dropdown arrow  in the  Themes section .

For this tutorial, let’s select the  Frame  theme and then choose the third Variant in the theme. Doing so changes the layout, colors, and fonts of your presentation.

Note: The theme dropdown area is also where you can import or save custom themes. To see my favorite places to find professional PowerPoint templates and themes (and recommendations for why I like them), read my guide here .

C. How to change a slide background in PowerPoint

The next thing to decide is how you want your background to look for the entire presentation. In the  Variants area, you can see four background options.

For this example, we want our presentation to have a dark background, so let’s select Style 3. When you do so, you’ll notice that:

• The background color automatically changes across all slides
• The color of the text on most of the slides automatically changes to white so that it’s visible on the dark background
• The colors of the objects on slides #6 and #7 also adjust, in a way we may not want (we’ll likely have to make some manual adjustments to these slides)

Note: If you want to change the slide background for just that one slide, don’t left-click the style. Instead, right-click it and select Apply to Selected Slides .

After you change the background for your entire presentation, you can easily adjust the background for an individual slide.

Inside the Format Background pane, you can see you have the following options:

• Gradient fill
• Picture or texture fill
• Pattern fill
• Hide background

You can explore these options to find the PowerPoint background that best fits your presentation.

D. How to change your color palette in PowerPoint

Another thing you may want to adjust in your presentation, is the color scheme. In the picture below you can see the Theme Colors we are currently using for this presentation.

Each PowerPoint theme comes with its own color palette. By default, the Office theme includes the Office color palette. This affects the colors you are presented with when you format any element within your presentation (text, shapes, SmartArt, etc.).

The good news is that the colors here are easy to change. To switch color palettes, simply:

• Go to the  Design tab in the Ribbon
• In the Variants area, click on the  dropdown arrow  and select  Colors
• Select  the color palette (or theme colors) you want

You can choose among the pre-built color palettes from Office, or you can customize them to create your own.

As you build your presentation, make sure you use the colors from your theme to format objects. That way, changing the color palette adjusts all the colors in your presentation automatically.

E. How to change your fonts in PowerPoint

Just as we changed the color palette, you can do the same for the fonts.

Each PowerPoint theme comes with its own font combination. By default, the Office theme includes the Office font pairing. This affects the fonts that are automatically assigned to all text in your presentation.

The good news is that the font pairings are easy to change. To switch your Theme Fonts, simply:

• Go to the  Design tab  in the Ribbon
• Click on the  dropdown arrow  in the  Variants  area
• Select  Fonts
• Select  the font pairing you want

You can choose among the pre-built fonts from Office, or you can customize them to create your own.

If you are working with PowerPoint presentations on both Mac and PC computers, make sure you choose a safe PowerPoint font. To see a list of the safest PowerPoint fonts, read our guide here .

If you receive a PowerPoint presentation and the wrong fonts were used, you can use the Replace Fonts dialog box to change the fonts across your entire presentation. For details, read our guide here .

Adding Animations & Transitions (optional)

The final step to make a PowerPoint presentation compelling, is to consider using animations and transitions. These are by no means necessary to a good presentation, but they may be helpful in your situation.

A. Adding PowerPoint animations

PowerPoint has an incredibly robust animations engine designed to power your creativity. That being said, it’s also easy to get started with basic animations.

Animations are movements that you can apply to individual objects on your slide.

To add a PowerPoint animation to an element of your slide, simply:

• Select the  element
• Go to the  Animations tab in the Ribbon
• Click on the  dropdown arrow  to view your options
• Select the  animation  you want

You can add animations to multiple objects at one time by selecting them all first and then applying the animation.

B. How to preview a PowerPoint animation

There are three ways to preview a PowerPoint animation:

• Click on the Preview button in the Animations tab
• Click on the little star  next to the slide
• Play the slide in Slide Show Mode

To learn other ways to run your slide show, see our guide on presenting a PowerPoint slide show with shortcuts .

To adjust the settings of your animations, explore the options in the  Effect Options ,  Advanced Animation  and the  Timing  areas of the  Animation tab .

Note:  To see how to make objects appear and disappear in your slides by clicking a button,  read our guide here .

C. How to manage your animations in PowerPoint

The best way to manage lots of animations on your slide is with the Animation Pane . To open it, simply:

• Navigate to the  Animations tab
• Select the  Animation Pane

Inside the Animation Pane, you’ll see all of the different animations that have been applied to objects on your slide, with their numbers marked as pictured above.

Note: To see examples of PowerPoint animations that can use in PowerPoint, see our list of PowerPoint animation tutorials here .

D. How to add transitions to your PowerPoint presentation

PowerPoint has an incredibly robust transition engine so that you can dictate how your slides change from one to the other. It is also extremely easy to add transitions to your slides.

In PowerPoint, transitions are the movements (or effects) you see as you move between two slides.

To add a transition to a PowerPoint slide, simply:

• Select the  slide
• Go to the  Transitions tab in the Ribbon
• In the Transitions to This Slide area, click on the  dropdown arrow  to view your options
• Select the  transition  you want

To adjust the settings of the transition, explore the options in the  Timing  area of the Transitions tab.

You can also add the same transition to multiple slides. To do that, select them in the  Slides Pane  and apply the transition.

E. How to preview a transition in PowerPoint

There are three ways to preview your PowerPoint transitions (just like your animations):

• Click on the Preview  button in the Transitions tab
• Click on the little star  beneath the slide number in the thumbnail view

Note:  In 2016, PowerPoint added a cool new transition, called Morph. It operates a bit differently from other transitions. For a detailed tutorial on how to use the cool Morph transition,  see our step-by-step article here .

Save Your PowerPoint Presentation

After you’ve built your presentation and made all the adjustments to your slides, you’ll want to save your presentation. YOu can do this several different ways.

To save a PowerPoint presentation using your Ribbon, simply:

• Navigate to the  File tab
•  Select  Save As  on the left
• Choose  where you want to save your presentation
• Name  your presentation and/or adjust your file type settings
• Click  Save

You can alternatively use the  Ctrl+S keyboard shortcut to save your presentation. I recommend using this shortcut frequently as you build your presentation to make sure you don’t lose any of your work.

This is the standard way to save a presentation. However, there may be a situation where you want to save your presentation as a different file type.

To learn how to save your presentation as a PDF, see our guide on converting PowerPoint to a PDF .

How to save your PowerPoint presentation as a template

Once you’ve created a presentation that you like, you may want to turn it into a template. The easiest – but not technically correct – way, is to simply create a copy of your current presentation and then change the content.

But be careful! A PowerPoint template is a special type of document and it has its own parameters and behaviors.

If you’re interested in learning about how to create your own PowerPoint template from scratch, see our guide on how to create a PowerPoint template .

Printing Your PowerPoint Presentation

After finishing your PowerPoint presentation, you may want to print it out on paper. Printing your slides is relatively easy.

To open the Print dialog box, you can either:

• Hit Ctrl+P on your keyboard
• Or go to the Ribbon and click on File and then Print

Inside the Print dialog box, you can choose from the various printing settings:

• Printer: Select a printer to use (or print to PDF or OneNote)
• Slides: Choose which slides you want to print
• Layout: Determine how many slides you want per page (this is where you can print the notes, outline, and handouts)
• Collated or uncollated (learn what collated printing means here )
• Color: Choose to print in color, grayscale or black & white

There are many more options for printing your PowerPoint presentations. Here are links to more in-depth articles:

• How to print multiple slides per page
• How to print your speaker notes in PowerPoint
• How to save PowerPoint as a picture presentation

So that’s how to create a PowerPoint presentation if you are brand new to it. We’ve also included a ton of links to helpful resources to boost your PowerPoint skills further.

When you are creating your presentation, it is critical to first focus on the content (what you are trying to say) before getting lost inserting and playing with elements. The clearer you are on what you want to present, the easier it will be to build it out in PowerPoint.

If you enjoyed this article, you can learn more about our PowerPoint training courses and other presentation resources by  visiting us here .

🔒 Unlock the PowerPoint Shortcuts Trusted by Industry Leaders KKR, American Express, HSBC, and More!

Join over 114,880 professionals from diverse fields including consulting, investment banking, advertising, marketing, sales, and business development who have supercharged their PowerPoint game with our proven methods.

✅ Customize compelling presentations effortlessly.

✅ Master time-saving techniques for faster deck creation.

✅ Boost your career prospects with top-notch PowerPoint skills.

Get FREE access to the Critical PowerPoint Shortcuts module of our premium training course by entering your name and email below.

DISCLAIMER: PC Users Only!

We respect your privacy and will keep your info safe and confidential.

About The Author

Popular Tutorials

• How to Strikethrough Text (l̶i̶k̶e̶ ̶t̶h̶i̶s̶) in Word, Excel & PowerPoint
• How to Make Animated Fireworks in PowerPoint (Step-by-Step)
• Strikethrough Shortcut (l̶i̶k̶e̶ ̶t̶h̶i̶s̶) for Word, Excel & PowerPoint
• How to Create a Flash Card Memory Game in PowerPoint (Like Jeopardy)
• Keyboard Shortcuts Not Working: Solved

PowerPoint Tutorial Categories

• Strategies & Opinions
• Shortcuts & Hacks
• Pictures, Icons, Videos, Etc.
• New Features
• Miscellaneous
• Charts & Data Viz

We help busy professionals save hours and gain peace of mind, with corporate workshops, self-paced courses and tutorials for PowerPoint and Word.

Work With Us

• Corporate Training
• Presentation & Template Design
• Courses & Downloads
• PowerPoint Articles
• Word Articles
• Productivity Resources

Find a Tutorial

• Free Training
• For Businesses

We help busy office workers save hours and gain peace of mind, with tips, training and tutorials for Microsoft PowerPoint and Word.

Master Critical PowerPoint Shortcuts – Secure Your FREE Training Module and Save Valuable Time!

⌛ Master time-saving expert techniques.

🔥 Create powerful presentations.

🚀 Propel your career to new heights.

We value your privacy – we keep your info safe.

Discover PowerPoint Hacks Loved by Industry Giants - KKR, AmEx, HSBC!

Over 114,880 professionals in finance, marketing and sales have revolutionized their PPT skills with our proven methods. 

Gain FREE access to a full module of our premium PowerPoint training program – Get started today!

We hate spam too and promise to keep your information safe.

You are currently viewing a placeholder content from Facebook . To access the actual content, click the button below. Please note that doing so will share data with third-party providers.

Have a language expert improve your writing

Run a free plagiarism check in 10 minutes, generate accurate citations for free.

• Knowledge Base
• Working with sources
• How to Paraphrase | Step-by-Step Guide & Examples

How to Paraphrase | Step-by-Step Guide & Examples

Published on April 8, 2022 by Courtney Gahan and Jack Caulfield. Revised on June 1, 2023.

Paraphrasing means putting someone else’s ideas into your own words. Paraphrasing a source involves changing the wording while preserving the original meaning.

Paraphrasing is an alternative to  quoting (copying someone’s exact words and putting them in quotation marks ). In academic writing, it’s usually better to integrate sources by paraphrasing instead of quoting. It shows that you have understood the source, reads more smoothly, and keeps your own voice front and center.

Every time you paraphrase, it’s important to cite the source . Also take care not to use wording that is too similar to the original. Otherwise, you could be at risk of committing plagiarism .

What is your plagiarism score?

Compare your paper with 99.3 billion webpages and 8 million publications.

• Best plagiarism checker of 2021
• Plagiarism report & percentage
• Largest plagiarism database

Scribbr Plagiarism Checker

Table of contents

How to paraphrase in five easy steps, how to paraphrase correctly, examples of paraphrasing, how to cite a paraphrase, paraphrasing vs. quoting, paraphrasing vs. summarizing, avoiding plagiarism when you paraphrase, other interesting articles, frequently asked questions about paraphrasing.

If you’re struggling to get to grips with the process of paraphrasing, check out our easy step-by-step guide in the video below.

Prevent plagiarism. Run a free check.

Putting an idea into your own words can be easier said than done. Let’s say you want to paraphrase the text below, about population decline in a particular species of sea snails.

Incorrect paraphrasing

You might make a first attempt to paraphrase it by swapping out a few words for  synonyms .

Like other sea creatures inhabiting the vicinity of highly populated coasts, horse conchs have lost substantial territory to advancement and contamination , including preferred breeding grounds along mud flats and seagrass beds. Their Gulf home is also heating up due to global warming , which scientists think further puts pressure on the creatures , predicated upon the harmful effects extra warmth has on other large mollusks (Barnett, 2022).

This attempt at paraphrasing doesn’t change the sentence structure or order of information, only some of the word choices. And the synonyms chosen are poor:

• “Advancement and contamination” doesn’t really convey the same meaning as “development and pollution.”
• Sometimes the changes make the tone less academic: “home” for “habitat” and “sea creatures” for “marine animals.”
• Adding phrases like “inhabiting the vicinity of” and “puts pressure on” makes the text needlessly long-winded.
• Global warming is related to climate change, but they don’t mean exactly the same thing.

Because of this, the text reads awkwardly, is longer than it needs to be, and remains too close to the original phrasing. This means you risk being accused of plagiarism .

Correct paraphrasing

Let’s look at a more effective way of paraphrasing the same text.

Here, we’ve:

• Only included the information that’s relevant to our argument (note that the paraphrase is shorter than the original)
• Introduced the information with the signal phrase “Scientists believe that …”
• Retained key terms like “development and pollution,” since changing them could alter the meaning
• Structured sentences in our own way instead of copying the structure of the original
• Started from a different point, presenting information in a different order

Because of this, we’re able to clearly convey the relevant information from the source without sticking too close to the original phrasing.

Explore the tabs below to see examples of paraphrasing in action.

• Journal article
• Newspaper article
• Magazine article

Once you have your perfectly paraphrased text, you need to ensure you credit the original author. You’ll always paraphrase sources in the same way, but you’ll have to use a different type of in-text citation depending on what citation style you follow.

Generate accurate citations with Scribbr

It’s a good idea to paraphrase instead of quoting in most cases because:

• Paraphrasing shows that you fully understand the meaning of a text
• Your own voice remains dominant throughout your paper
• Quotes reduce the readability of your text

But that doesn’t mean you should never quote. Quotes are appropriate when:

• Giving a precise definition
• Saying something about the author’s language or style (e.g., in a literary analysis paper)
• Providing evidence in support of an argument
• Critiquing or analyzing a specific claim

A paraphrase puts a specific passage into your own words. It’s typically a similar length to the original text, or slightly shorter.

When you boil a longer piece of writing down to the key points, so that the result is a lot shorter than the original, this is called summarizing .

Paraphrasing and quoting are important tools for presenting specific information from sources. But if the information you want to include is more general (e.g., the overarching argument of a whole article), summarizing is more appropriate.

When paraphrasing, you have to be careful to avoid accidental plagiarism .

This can happen if the paraphrase is too similar to the original quote, with phrases or whole sentences that are identical (and should therefore be in quotation marks). It can also happen if you fail to properly cite the source.

Paraphrasing tools are widely used by students, and can be especially useful for non-native speakers who may find academic writing particularly challenging. While these can be helpful for a bit of extra inspiration, use these tools sparingly, keeping academic integrity in mind.

To make sure you’ve properly paraphrased and cited all your sources, you could elect to run a plagiarism check before submitting your paper. And of course, always be sure to read your source material yourself and take the first stab at paraphrasing on your own.

If you want to know more about ChatGPT, AI tools , citation , and plagiarism , make sure to check out some of our other articles with explanations and examples.

• ChatGPT vs human editor
• ChatGPT citations
• Is ChatGPT trustworthy?
• Using ChatGPT for your studies
• What is ChatGPT?
• Chicago style
• Critical thinking

 Plagiarism

• Types of plagiarism
• Self-plagiarism
• Avoiding plagiarism
• Academic integrity
• Consequences of plagiarism
• Common knowledge

To paraphrase effectively, don’t just take the original sentence and swap out some of the words for synonyms. Instead, try:

• Reformulating the sentence (e.g., change active to passive , or start from a different point)
• Combining information from multiple sentences into one
• Leaving out information from the original that isn’t relevant to your point
• Using synonyms where they don’t distort the meaning

The main point is to ensure you don’t just copy the structure of the original text, but instead reformulate the idea in your own words.

Paraphrasing without crediting the original author is a form of plagiarism , because you’re presenting someone else’s ideas as if they were your own.

However, paraphrasing is not plagiarism if you correctly cite the source . This means including an in-text citation and a full reference, formatted according to your required citation style .

As well as citing, make sure that any paraphrased text is completely rewritten in your own words.

Plagiarism means using someone else’s words or ideas and passing them off as your own. Paraphrasing means putting someone else’s ideas in your own words.

So when does paraphrasing count as plagiarism?

• Paraphrasing is plagiarism if you don’t properly credit the original author.
• Paraphrasing is plagiarism if your text is too close to the original wording (even if you cite the source). If you directly copy a sentence or phrase, you should quote it instead.
• Paraphrasing  is not plagiarism if you put the author’s ideas completely in your own words and properly cite the source .

Try our services

To present information from other sources in academic writing , it’s best to paraphrase in most cases. This shows that you’ve understood the ideas you’re discussing and incorporates them into your text smoothly.

It’s appropriate to quote when:

• Changing the phrasing would distort the meaning of the original text
• You want to discuss the author’s language choices (e.g., in literary analysis )
• You’re presenting a precise definition
• You’re looking in depth at a specific claim

Cite this Scribbr article

If you want to cite this source, you can copy and paste the citation or click the “Cite this Scribbr article” button to automatically add the citation to our free Citation Generator.

Gahan, C. & Caulfield, J. (2023, June 01). How to Paraphrase | Step-by-Step Guide & Examples. Scribbr. Retrieved April 15, 2024, from https://www.scribbr.com/working-with-sources/how-to-paraphrase/

Is this article helpful?

Courtney Gahan

Other students also liked, how to write a summary | guide & examples, how to quote | citing quotes in apa, mla & chicago, how to avoid plagiarism | tips on citing sources, "i thought ai proofreading was useless but..".

I've been using Scribbr for years now and I know it's a service that won't disappoint. It does a good job spotting mistakes”

Fresh Start 2 Fitness- Leg Strengthening Workout

by Intermountain Health

As the weather improves and we switch from winter to spring, the activities we do outside work different parts of the lower body. Physical therapist Andrew Fast of Intermountain Park City Hospital says strengthening the legs before we start sunny outdoor activities is important. Fast says to do the following exercises a couple of times a week to improve your lower body strength.

1) Side Step Down:

• Start with both feet on top of a step/box.
• Next, slowly lower the unaffected leg down off the side of the step/box to lightly touch the heel to the floor.
• Then return to the original position with both feet on the step/box.

2) Chair Squats:

• Place a sturdy chair or bench behind and cross your arms over your chest.
• Bend your knees and Squat down while aiming to the edge of the chair.
• Lightly tap down without sitting all the way and shoot back up to standing position.

3) Mountain Climber:

• Starting with good posture and the weight bearing knee slightly flexed, slowly bend at the hip while raising the non- weight bearing leg.
• Be sure to keep your body even so that your back is in line with your extended leg.
• Do this on each leg 10 times for three reps.