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How to write a company bio? 20 company bio examples for inspiration

Samanyou Garg

Table of contents

You know that crucial writing task you’ve been putting off for way too long? The one where you have to write a short bio about your company, its values, and its mission statement...

You may think, "Ugh — why is everyone asking me to do something I hate so much?!" Well… we all have our own pet peeves, but this one is pretty important.

Whether you’re starting a new business, applying for a loan, or saying hello to a customer for the first time, having a polished company bio can help bring your story to life. And that's why you need to look at the best bio examples for inspiration.

So what makes a company bio that good?

The answer depends on the kind of business you have, the tone you’re trying to set, and what you want to accomplish.

Sure, you need to keep it concise and spell out who your team is and what you do. But you also need to give context and make sure your bio reflects the day-to-day culture and values of your company.

In other words, writing a business bio isn’t just a writing task. It’s an exercise in thoughtful storytelling.

Your company bio will help define who you are as an organization and who you want to be. That being said, the stakes are high, and the pressure is on! But no need to worry; we’re here to help.

Writing a company bio can feel like more trouble than it’s worth, but it doesn’t have to. Keep reading to discover a complete guide to business bios with 20 company bio examples. And a secret trick to writing a bio for business in seconds!

Table of Contents

What is a company bio.

Companies are starting to ditch the usual boring press release and sizzle-stat press kit. Instead, they are creating more engaging bios that help potential customers understand why they should care about their company. These new, exciting bios are commonly referred to as a company bio or "About Us" page on websites.

A company bio is a brief, informative summary of your company's history, present profile, achievements, and mission. It gives potential customers or clients a quick overview of what your business is all about.

You can use your business bio on your website and in other marketing materials, such as brochures and business cards . A well-written company bio can not only help you attract new customers and partners but can also boost your search engine ranking. These kinds of bios are more on the professional side, so make sure to look for some professional bio examples first while writing a bio for your brand.

The content in your business bios can provide potential customers with an introduction to who your business is, what you sell and why you’re different. It can help answer essential questions customers have while forming an opinion (or purchasing decision!).

Additionally, it can build trust and credibility, create a compelling value proposition and help create a personal connection. These are all key elements in helping your business stand out and become successful.

company bios

Benefits of a company bio

Your brand message and story are powerful assets. After all, they are two of the top reasons customers choose to stick with your company.

Businesses rarely make decisions using cold, hard facts alone — a company’s story and message often influence a purchase decision as much as its products and services.

But don’t overlook the importance of a good company bio. Your bio is the “hook” that can turn a casual website visitor into a devoted customer — making sure it’s present and written in an engaging way, then, is critical. Here's why a business bio is helpful for your brand:

  • First impression on the customers : This is one of the first things people will look at when they're trying to learn more about your business, and the first impression is the last impression. So engaging first impressions can boost your business .
  • Build trust with the customers : A company bio is also a great opportunity to show off your personality and build trust with potential customers. by including proper reviews and testimonials, you can easily improve your credibility.
  • Boost your SEO and revenue : Including all relevant keywords and information in your company's bio will help Google and other search engines understand what your company is all about. Your revenue will increase as more search results are displayed.
  • Help in the alignment of same-value customers : In today's climate, consumers are savvier than ever before. They're interested in buying from brands that share the same values as them, whether it's a commitment to sustainability or a focus on social responsibility.
  • Stand out of competition : Today, there is so much competition, but your company bio helps you to explain why your company is unique. It highlights your unique selling proposition.

company bios

The 5 things you need to include in a company bio

Company bios might seem like a no-brainer. But believe it or not, crafting a great company bio requires more than just throwing together a few sentences introducing your business.

In truth, it’s a valuable piece of copy that can play a major role in your brand’s narrative — and even boost your sales.

Creating an eye-catching and magnetic bio for a business is an art form. Here are the five elements to include in your copy:

1. Your unique story: What makes your company special? What's your backstory? Why did you start this business? Your potential customers will want to know, so make sure to include it in your bio.

2. Your team : Who are the people behind your company? Introduce your team and tell us a little bit about them. Customers like to know who they're doing business with, so this is an important part of your bio.

3. Your products and services: What do you offer? Be sure to include a brief description of your products and services, so potential customers know what you have to offer. You can also include some reviews and testimonials to improve your credibility.

4. Your brand values: What are your company's core values? What do you believe in? Be sure to include this in your bio so potential customers know what they can expect from doing business with you. This is your chance to go beyond a transactional relationship with your customers and speak to the meaningful impact you’re making in the world.

5. Your contact information: Make it easy for potential customers to get in touch with you by including your contact information in your bio. You can also create a call-to-action to increase your conversions.

How to write a company bio?

When writing a company bio, it's important to focus on the unique aspects of the company. What sets the company apart from others in the industry? What are the company's core values, and how do they guide everything the company does?

One way to make the company bio more interesting is to focus on a single point.

For example, instead of listing all the products the company sells, focus on one key product and how it has helped the company succeed. Or, instead of discussing the company's history, write about how the company has helped its employees and customers grow and succeed.

By concentrating on a single point, you can make the company bio more interesting and unique.

Here are a few tips to make your business bios stand out:

Know your Audience

Before you start writing your company bio, it's important to understand who will be reading it. Will it be potential customers? Investors? The media?

Once you know your audience, you can start to understand what they expect from you. What information are they looking for? What do they want to know about your company?

Once you have a good understanding of your readers, you can start to craft an interesting, tailor-made company bio for your target market to help you connect with them quicker and develop long-lasting relationships, making it more likely that they will choose you over a competitor.

For example, If you are writing a company bio for a potential customer, you will want to focus on your company's history, your product, and your service. On the other hand, if you are writing a company bio for a potential investor, you will want to focus on your company's financials, your business model, and your competitive landscape.

There's a lot to consider when getting to know your audience. To start, think about:

  • Their basic demographic information like age and location.
  • Then, consider their interests, their professional goals, and desires.
  • What challenges are they facing?
  • Also, analyze their buying habits and their preferred channels for receiving information.
  • Plus, their level of engagement with your brand.

The more you know about your audience, the better you can target your marketing efforts to meet their needs.

Focus on what makes your company or product different

Differentiating yourself from the competition should always be a top priority when figuring out how to promote yourself.

But your message doesn't have to be complex or try to be something it's not. You should strive for authenticity, something that feels natural and in line with your mission or product.

Put yourself in the shoes of your customer. What do they expect from you that’s different from other businesses that offer similar goods or services?

Answering this will help you determine what makes you stand out and give you a strong foundation for crafting any type of marketing outreach, whether it's on social or digital.

Here are a few key points to keep in mind:

Why did you start this company : Highlight which pain points of the users or customers you identified to start your company and how your company or product is solving their specific problems.

When did you start your company: If your company was a pioneer in any particular field and did a lot of research and development work, and you are a leader in that field, then a number of years of experience will also be a key highlight feature.

Who started your company: If the founder of your company is a well-known personality, then highlighting him will also boost your uniqueness. Take advantage of your founder's personal brand.

How do your products or services differ from those of your competitors? Highlight which of your products or services are most wanted in the market and what unique values they are providing. Be sure to emphasize what makes your business or product unique. Is it a cutting-edge product or service? Are you consistently striving to provide superior customer service in your industry compared to competitors?

Customer praises for your past work : If you have good testimonials and reviews to showcase, don't shy away. Put it all out there! This helps build trust and credibility for your brand in the market.

Next, be sure to focus on your team. Who are the people behind your company, and what are their stories? This is what will humanize your company and make it relatable.  You can include details about them as:

“We are proud to have a team of highly skilled and dedicated professionals who are passionate about what they do. Meet our team:

Our CEO, Mark, is a visionary leader with a passion for innovation. He has a proven track record of success in the tech industry, and he is committed to making our company the best it can be.

Our CTO, Sarah, is a world-renowned expert in her field. She has developed groundbreaking technology that is changing the way businesses operate.

Our Head of Marketing, Tina, is a creative force to be reckoned with. She has a deep understanding of the customer journey and knows how to craft powerful marketing campaigns that drive results.

Our Head of Sales, John, is a seasoned sales professional with a passion for helping businesses grow. He has a deep understanding of the market and knows how to close deals.

We are proud to have such a talented and dedicated team. We are confident that we can provide our customers with the best possible products and services. If you want to make a bigger impact, your future recruits can get a clearer idea of how much your employees love what they do if they showcase these employee testimonial samples through video.

Your company's mission

Finally, end with a statement that resonates with your audience. A mission statement is an important document that can help guide your business decisions. Not sure where to start? Here are a few tips:

First, think about what you want your business to be known for. What are your core values? What do you want to achieve? Answering these questions will help you create a mission statement that is authentic and unique to your business.

Next, keep it short and sweet. A mission statement should be concise and easy to remember. It's not a place to list everything you want to do or achieve.

Finally, make sure it's realistic. Your mission statement should be achievable. It should also be inspiring and motivating, so don't hesitate to get creative!

Now that you know a few tips for creating a mission statement, it's time to get started. Just remember to be authentic, concise, and realistic, and you'll be well on your way to creating a statement that reflects your business and what you hope to achieve.

After all, you want your audience to remember your company bio - not fall asleep reading it!

Whether you're starting from scratch or revamping your existing company bio, Writesonic can help.

The best places to display your company bio

Since your company bio is a major element of the storytelling involved in your branding process —not to mention a common point of reference for current and future customers, you need to make sure that it's easily accessible online.

But there are other places on the web where you can display your bio in addition to your website - having your bio on sites like LinkedIn, Facebook, Twitter, and beyond gives you more opportunities to connect with customers, job seekers, and partners.

Your company bio should also be available on public review sites like Yelp and Google Reviews, not just on your own website.

Creating a positive first impression of your enterprise is critical, so make sure customers have access to your company bio whether they visit your website or any other web property.

Especially on social media, it’s important to get to the point quickly and make sure your message stands out amongst the clutter. Here are a few things you need to keep in mind while writing company bios for different online platforms:

Business bio on Twitter

A company bio on Twitter is like a handshake: it's the first impression potential customers have of you and your brand. A well-crafted company bio on Twitter establishes credibility and trust. You can highlight your unique selling points, features, customer reviews, and ratings.

Another benefit? Twitter is an incredibly powerful tool for marketers, allowing them to expand their reach, build an engaged community, and increase their brand's visibility. Having a robust company bio on your Twitter profile is key to making sure each post captures the attention of potential customers.

So, while a company bio on Twitter may seem like a small detail, it's actually an incredibly important piece of the puzzle. It speaks to the heart of your customer and has the power to inspire action.

Company Bio Generator for Twitter

That's why it's so important to take the time to craft an informative and charming company bio that stands apart from the competition. Here are some tips to help you create one:

• Your style should be consistent with your company's brand and image.

• Use emojis and hashtags to spruce up the presentation.

• Don't write long, rambling sentences or cram them with too many hashtags. It's wiser to focus on a few keywords that explain what your company is about.

• Mention the main location of the company and any awards or recognitions you have won.

• Try to be creative and fun! Sometimes, this is best done with a joke or an uncommon phrase. For example, if you are a marketing firm, you could say something like, "We specialize in launching rockets 🚀 to success!"

• Use your bio to establish your company’s expertise. Whether you’re a startup or an industry leader, establish your authority by discussing what sets you apart from the competition.

At the end of the day, people remember companies that tell a good story. Rather than simply listing facts, use your Twitter bio to capture the emotion behind your company. After that, you have to write and schedule tweets catered to your audience. When done correctly, your company will be the talk of the town.

Business bio on Instagram

An Instagram bio is more than just 150 characters words. It’s the window into your business’s or brand’s soul. You want potential customers and partners to see you for who you really are, so don’t be afraid to be creative and show off your culture and values.

Working on your company’s Instagram bio doesn’t have to be a chore. In fact, it can be a fun way to show off your culture and make your business stand out from the pack. Plus, if you play your cards right, you might even make a few sales along the way.

company bio generator

If you need to write a good company bio for Instagram, here are some tips:

• Keep it snappy. A bio is not a place to wax poetic about your capabilities. Be punchy, funny, and clever.

• Make it visually appealing. People respond to images more than words. Use emoticons to amuse your followers and show off your spirit and values.

• Spill the beans. Let people in on what your business is all about. Share your story, mission, perspectives, successes, and wins.

• Focus on what makes your company unique. This could include your company's mission, values, awards, or even customer testimonials.

• Be sure to include keywords related to your industry so that potential customers can quickly and easily find your page.

• Finally, make sure to include a link to your website. This way, potential customers can learn more about your company or make a purchase without leaving the app.

And remember, different companies need different bios. What works for one may not work for another. Think about who your audience is and tailor your bios accordingly.

Business bio on LinkedIn

Ah, the famous LinkedIn Profile. A resume that's designed to revive interest in your career and create new opportunities. Get it wrong, and you end up with a profile that looks like a boring list.

This platform offers you a chance to write more in your company bio section than other social media platforms. With a 2000-character limit, you can freely experiment.

Here are a few important points to keep in mind while writing a business bio for LinkedIn:

• Your bio should tell a story. Your education, job history, and professional certifications provide the backdrop, but your story is much more than facts. Sure, include your experience and expertise, but focus on how it all ties in with the next job or project you want to pursue.

company bios generator

• Make sure you include a few unique elements. This is where you share the quirky aspects of yourself and your personality. Be sure to make your headline memorable, meaningful, and fun.

• Balance the tone of your bio between professional (take it seriously) and lighthearted (you can still have fun).

• Showcase your strengths and accomplishments while also presenting yourself as someone others would genuinely want to work with.

When in doubt, consider asking a colleague or a friend to look over your profile. Having someone else take a look might be just the freshening up you need.

Remember, this cyber-resume is your chance to present yourself and make that ideal connection confidently. It's an impressive document, so give it its due attention.

Business Bio on the website

Writing a good company bio could make all the difference between gaining the trust of website visitors and getting lost in cyberspace. A good company bio should have four essential elements: personality, facts, story, and language.

When writing your company bio, inject personality. Ask yourself what makes your company unique and shine that through in your bio. Is it a family-run business? Do you have an uplifting story of success? Have you achieved an award? Mention it in the bio.

company bio generator

Don't forget to mention the facts either; include the year your company was founded, what sector you work in, and what you specialize in. Your viewpoint and business ethos should also be made clear.

Your story should be something that resonates with people enough for them to remember your company and make them want to work with you. A good story should be kept short, informative, and impactful to the reader.

Moreover, pay attention to the language you use. It is a reflection of your business, so use words that make your company sound professional, reliable, and trustworthy. Start with a strong lead in a sentence, break it into points, and end with a call to action.

If you follow these tips when writing a company bio, you will be sure to win over the trust of visitors and be remembered.

20 Company Bio Examples

Company bios on twitter examples.

  • Talk about delivering a message clearly, and you can see Hello Fresh acing that too! Their Twitter bio states what they do directly and in a catchy way.

Company Bio Examples

2. Alaska Airlines have now reached tweeting altitude...With this fun copy, their Twitter company bio never fails to catch anyone's attention.

Company Bio Examples

3. Harry Potter franchise not talking about 9 3/4 out of 10? Impossible! If you need to see an example that shouts, "less is more!!!" this is it.

company bio examples

4. We all know what Merriam-Webster stands for. And their business bio on Twitter completely supports their brand identity. You can clearly understand what they do.

Company Bio examples

Company Bios on LinkedIn Examples

  • How to utilize the entire 200-word character limit on LinkedIn while talking about meaningful things? AppleOne's LinkedIn summary section is the perfect company bio example to follow for this. They started with an introduction, listing all their values that give a human touch.

Company bio examples

2. Empathy with fun? Or, let's say, a casual attitude...goodr's LinkedIn summary gives casual and carefree vibes in just three paragraphs. Very on-brand and impressive for sure!

Company bio examples

3. When you think about Walt Disney, you think about creativity. But what about its corporate side? This, right here, is how you emphasize your company values depending on the platform.

company bio examples

4. how can we forget about CTAs? All great business bio examples conclude with a CTA and links to other social media profiles or websites. So here you go.

company bio examples

Company Bios on Instagram Examples

  • Filled with emojis and to-the-point, High Arc media says it all in a few words that create a long-lasting expression. And doesn't those $3000 generate curiosity?

company bio examples

2. With a cute logo, color theme, and beautiful highlights, Tasty Tie's Instagram account speaks clearly about what their product is (and who's their ultimate consumer).

company bio

3. Let's not forget the importance of mentioning details like company presence. Pura Vida's company bio on Instagram starts with their company values, and social work and ends with a link in the bio.

company bio examples

4. Squarespace adds their hashtag in their Instagram bio to make their profile easy to discover. From compressing their bio to one line to adding a link in the bio. this one is a fascinating example of keeping it simple.

company bios

Company Bios on Website Examples

company bio examples

In fact, when you go further down, you can notice they have CTAs every now and then. This business bio example is an excellent inspiration for how to write a company bio that converts.

Business bio examples

How Writesonic helps you write a professional company bio

At Writesonic, we specialize in creating custom company bios that are tailored to our client's needs. We take into account the company's unique story and goals, and we craft a bio that accurately reflects who they are and what they do.

We know how to highlight your key strengths and differentiate you from your competitors. We also understand the importance of using the right keywords and phrases for SEO purposes so that the bio can be easily found by potential customers or clients.

Remember to focus on single points and avoid overwhelming your reader with too much information. Keep it concise and to the point, and you'll be sure to create a company bio that your audience will love.

There are various AI writing tools out there, but the best among them is right here. Here's how you can create a company bio sample for your business in seconds with Writesonic's company bio generator:

Step 1 - Select Company Bios V2 from the Writesonic library

When you log in to your Writesonic account, the first screen you see is your dashboard.

On your dashboard, search for “Company Bios V2” and click on the tab; you can also browse through the features by scrolling up and down to find this AI writing feature.

company bios

Step 2 - Enter your input

Type in your company's name and information, and choose a tone of voice.

Company bio generator

Step 3 - Now select the platform

Writesonic offers you the option to select from 4 platforms. The content for each platform will be generated differently based on the platform's standard.

company bio generator

Step 4 - Hit Generate

Finally, click on generate to create 3 company bios. Regenerate if you need more options.

company bio generator

Frequently Answer Questions

What is the difference between a company bio and a professional bio.

When it comes to marketing yourself or your business, a company bio and a professional bio are two of the most important tools you have at your disposal. But what exactly is the difference between the two?

A company bio is a brief description of your business that can be used on your website, in marketing materials, or on social media. It should be concise and to the point, highlighting what makes your company unique.

A professional bio, on the other hand, is a longer, more detailed account of your professional history and achievements. It can be used on your website, on job applications, or in networking situations. Unlike a company bio, which is all about the business, a professional bio is all about you.

What is the difference between a company bio and a personal bio?

A company bio is a brief description of a company, usually found on the company's website. It gives an overview of the company's history, products, or services. A personal bio, on the other hand, is a brief description of a person, usually found on that person's website or social media profile. It gives an overview of the person's life, work, or interests. Both types of bios can be used for SEO purposes. A company bio can help improve the search engine ranking of a company's website, while a personal bio can help improve the search engine ranking of a person's website or social media profile. Have a look at some personal bio examples to get an idea.

How company bio may help in boosting your SEO and increase your sales and revenue?

The use of keywords in your company bio can help boost your SEO and increase your sales and revenue. By including keywords in your bio, you can make sure your site is optimized for Google and other search engines. Moreover, a company bio can help you reach out to new customers and build brand awareness.

This can result in more people finding your site and more customers. You can let people know what your company does by including information about it in your bio. Finally, a company bio is an excellent way to build a professional website and can help you attract new customers and build a loyal following. You can create a site that looks exactly the way you want by including information about your company and your products and services.

You can use a company bio to build the perfect website for your business, no matter how big or small it is.

How latest AI writing tools are able to generate your company bio in seconds and which is the best AI tool in this regard?

If check out the latest AI writing tools if you want to generate a company bio fast and easily. These tools are designed to help you create a professional and well-written bio in seconds, and they're perfect for businesses of all sizes. There are a few different AI writing tools available, but Writesonic is the best AI writing tool for this. It not only creates a professional and well-written bio, but it also optimizes your bio for SEO. As a result, your bio will appear more often in search engine results, which means more clients and customers will find you. If you're looking for an easy and quick way to create a company bio, then Writesonic is the tool you'll need.

A Writesonic is unique in that it has separate features for different types of bios, such as

  • Company bio for Twitter
  • Company bio for Instagram
  • Company bio for LinkedIn
  • Company bio for a company website

Because permitted characters length for different social media platforms, such as Twitter, Instagram, and LinkedIn, are different, it is best to use different company bio generator tools

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Home / AI Writing / 8 Creative Company Bio Examples That You Need To Use (Templates + Free tool inside)

8 Creative Company Bio Examples That You Need To Use (Templates + Free tool inside)

Whether you’re a large company or a small one, new or established – it’s not uncommon to get stuck over the bio. It’s hard to write about yourself. A quick way to get around this block and write a bio for your brand is to simply answer the question, “ What does your business do? ” If this still seems like a huge task, don’t worry we’re here to tell you how to make this a lot easier.

We have created all the essential pointers you need to know to create a solid company bio. In the end, we’ll look at creative company bio examples and discuss handy tips!

What Is a Company Bio, And How Do You Write One?

how to write company biography

Clients like to know who they’re doing business with. Your business’s bio – whether it’s on the “About Us” page of your website, in your press kit, or in other marketing materials – is an opportunity for you to bring people to your brand. The bio explains who you are and what you can do for your clients.

Tone of Voice for a Company Bio

If you’re not sure what tone to adopt in your business bio, imagine you’re having a discussion with your ideal client or customer. Make a list of how you’d explain everything to them. You can always dictate to someone else or have Simplified’s copy AI bio generator create one for you.

Bonus: Try Bio Generator for Free

How Long Should Your Bio Be?

While it’s essential to offer a lot of useful information in summary form, you don’t want the reader to lose interest due to endless scrolling. When it comes to creating your company bio, it’s critical to be concise. While there is no standard length for a company bio, it should cover all relevant facts without going into excessive detail.

Bonus: 12 Free Instagram Caption Generators To Boost Your Reach

5 Things To Remember for a Social Media Bio

Here are key pointers to remember for your social media bio –

  • Keep it short – Depending on the platform, your company’s bio should be no more than a few lines or words.
  • Add the essentials – The bio should contain just enough information to educate people about what you do, where you are located, and any services you offer.
  • Draw your audience in – You can put a link to your “About Us” page on these sites.
  • Mind your language – To appear professional, use whole phrases, correct grammar, and vocabulary that can be understood by a middle school student.
  • Add relevant info – Be engaging and intriguing, and only provide information that is pertinent to your business.

Bonus:  Create viral Reels with our AI-powered Instagram Reels Maker Tool

What Should You Include in a Company Bio?

how to write company biography

No matter what business bio template you use, you should include the following:

  • Your company’s official name, as well as any DBAs
  • Any company locations, as well as the headquarters if you have more than one
  • What your company does, the industry in which it operates, and the items or services it provides
  • When your business was established, as well as a brief history of how it came to be
  • Any accolades your firm has received, as well as any notable clients or customers with whom it has worked
  • Achievements and milestones for the company.
  • Sponsorships and community events.
  • Your company’s goal statement and values.
  • Name changes, business relocation, mergers, acquisitions, and significant branch openings.

Bonus:  Grow Your Business with the Instagram Scheduler for Posts and Stories

Why is a Good Bio Important for Businesses?

If you’re wondering, “How many people actually read company bios?” The answer is – a lot. And there’s no way of knowing who the bio is going to reach. It may catch a few people outside your target audience, but you always want it to be  ready for when the right people find it . So it makes the right impression.

While your CV is only beneficial when you’re actively seeking certain jobs, your professional bio is marketing your company all the time. Business bios may be found on your LinkedIn page, company website, guest blog articles, speaker profiles, Twitter bio, and a variety of other sites.

A well-written company bio quickly tells your customers what you do well. This goes a long way in persuading them to engage with your company.

A good company bio should:

  • Capture your values – More and more, customers are looking beyond products and services to the values each brand holds. They are more likely to stay loyal to a brand that shares their values.
  • Connect with your customers: People remember relatable content. Whether it’s a joke, a shared problem, or a belief, including a note that connects with your audience impacts recall.
  • Stand out from the crowd: Competition is getting fiercer in nearly every field, and there’s tremendous pressure to differentiate your brand from the rest. With a bio, you can explain how your brand does this and why customers will benefit from coming to you.

Bonus:  Design Stunning Instagram Stories in Seconds using our AI-powered Stories Maker Tool

Some Common Types of Company Bios

A one-size-fits-all approach doesn’t work with company bios, so you have a free reign to create what you like. As long as it achieves your purpose, of course. Here are a few common outlines of company bios :

Quick & Concise

What your company does and stands for, is condensed into a nutshell. These convey the highlights of the company.

Outline a story

The origin story of your company. This storytelling method is a great way to draw an audience in and take them on the journey you’ve been on.

Client first

What can your company do for a client? This type of bio focuses on this information. Often, it provides solutions to a common customer problem.

The company’s team bio

This type of bio is about making the brand more human and relatable. People like to picture who they’re dealing with, and this type of bio includes team expertise and puts faces to names.

Impact of a company

With concern for the environment and social awareness only increasing, customers are looking for more ethically leaning brands. So if your brand was founded with a strong ethical commitment, outlining your social impact and initiatives in your bio is a good idea!

Highlight innovation

A different way of doing something is an excellent USP. If your company is truly forging new paths in a particular sector or industry, this is a great place to showcase it.

Value-driven bio

Similar to the social impact bios, a value-driven bio draws attention to the founding and working principles of your brand. It could showcase your commitment to transparency, social impact, and more.

Highlight the expertise in your industry

When your target audience is restricted to those within your industry, you can use specific jargon to draw attention to your niche expertise.

Partnership or collaborative bios

They’re often used between sister brands or by the charitable wings of some well-known established brands. This type of bio explains the purpose of the organization and highlights the partnerships it has.

Fun, humorous bios

Lighthearted and warm, these bios help clients associate a type of personality with your brand. They usually make potential clients smile and leave a lasting impression.

8 Creative Bio Examples of Businesses

1. short and engaging.

Lifestyle influencer and entrepreneur Whitney Graham is well-known and has a strong online community. She needs little introduction, so her bio on Instagram is quick and goes straight to the point. It tells potential followers what they can expect if they choose to subscribe to her content.

how to write company biography

2. Real and Authentic

On Trinity Mouzon’s professional website, there is more room to elaborate. She chooses to stay real, and trace her entrepreneurial journey from the very beginning. Besides telling us about her company, she is honest about patches of difficulty and how she worked through them, which makes her very relatable. Offering resources to other budding entrepreneurs is a big plus!

how to write company biography

3. Light and Crisp

Corey Wainwright’s HubSpot bio is upbeat and clearly states her strengths. Injecting a hint of humor to her bio suggests that she is self-assured in her skills which, in turn, inspires confidence in potential clients.

how to write company biography

4. Personality Reflection with Professionalism

In the limited space offered by an Insta bio, Jenna Kutcher’s profile packs a punch! It’s off to a strong start with an accolade, offering clients an easy, immediate, and accessible way to connect with her. It also outlines her other interests, and she rounds it off nicely with a quick peek into her personality. ‘Where the Woo Meets Work’ indicates that despite clearly being a powerhouse in her field, she has a lighter, cheerful side.

how to write company biography

5. The Story of Your Business

Some entrepreneurial journeys are incredible stories of overcoming huge odds to make it. Alberto Perez, co-founder of Zumba Fitness, chooses to take his audience through his inspirational story. And this puts a name and a face to the international fitness phenomena that we’ve all come across but hadn’t really thought about until now.

how to write company biography

6. Humor + Dogs

This is a formula that is almost a surefire hit. The number of doggy profiles on social media has grown exponentially. A profile like We Rate Dogs fosters a strong community of both doggy profiles and those who like to subscribe to doggy profiles.

how to write company biography

7. Straightforward and simple – great for an established brand

Brandon Stanton’s series Humans Of New York didn’t really set out to conquer the internet. He just wanted to share stories. It has now become a brand of its own, and since he’s not actively trying to add to his community, his bio is barefaced and encapsulates the brand perfectly.

how to write company biography

8. Highlight the USPs

This TV personality and comedian needs little introduction. So the YouTube description of his show highlights what people may not know about Seth Meyers. It outlines where his content is available – an important CTA and gives new viewers a quick idea of what to expect – A-List celebrity guests, memorable comedy, and musical talent.

how to write company biography

Related: 15 Creative Personal Bio Examples You Need

How to Generate a Creative Company Bio Using Simplified’s Free AI Tool?

Learn how Simplified can help you generate ideas for your company bio copy in an instant. Create your own bio template with these creative bio examples and watch traffic flow to your site!

1: Simplified- Design and AI Copy Platform

how to write company biography

Enter company details to generate a solid bio in seconds!

2: Robinhood- Investment Platform

how to write company biography

3: VirusShield- Antivirus Software

how to write company biography

4: Lonely Ghost- Clothing Brand

how to write company biography

5: Yum- Food Chain Brand

how to write company biography

6: Pet Zone – a brand that sells products for pets and their owners

how to write company biography

7: All Smiles – a dentistry for children

how to write company biography

8: Bloom – a plant nursery for native and exotic plant species. Based in NY.

how to write company biography

9: The Dough Knot -A cafe with a bakery attached. Fresh bread every day with a range of coffee roasts.

how to write company biography

10: The Reading Nook – A bookstore combined with a library, they have a large collection of travel books.

how to write company biography

11: Mural – An art gallery for contemporary artists

how to write company biography

Simplified’s human touch in its copy AI is a game-changer. Use it to spread your bio on multiple social media channels. Moreover, use it for emails, newsletters, blogs, ads, and more to see how your customer base responds.

Check out the video below to get a clear understanding of how Simplified’s company bio copywriting tool works before creating one for your brand. Moreover, seamlessly learn how to use all our copy AI & design features on Simplified Academy.

How to write an effective bio for your company

The bio section of your business website is a great place for you to showcase your brand. It’s an opportunity for you to tell prospective customers who you are, what you do, and why they should buy from you. Moreover, a solid bio will help build trust and confidence in your company. And our bio generator can help you do just that!

Create an engaging company bio in seconds with the Simplified Company Bio Generator!

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how to write company biography

Ai-Wordsmith

How to write a company bio (with examples).

  • March 20, 2023

how to write company biography

Why Your Company Needs a Good Bio

What to include in your company bio, creating a strong company bio.

  • Company name
  • A succinct explanation of your company's activities
  • Goals and values
  • Industry honors and acclaim
  • Unique selling proposition

1. Make an exciting entrance!

  • Who founded the company?
  • When was it established?
  • What caused its establishment?
  • What motivates you and your business?
  • [optional] What is the origin of your company's name and logo?
  • Not sure about the best way to accomplish it? To help you understand better, here are some instances.

Mailchimp bio

2. Explain to individuals how and why you are unique.

  • Just who are your clients? What are the aches and pains?
  • How does your offering help to solve the issue?
  • What have previous clients had to say about your goods or services? Why are they talking to you?
  • What distinguishes you from your rivals?

Wix.com bio

3. The goals, values, and mission of your business

  • What one principle does your company uphold?
  • What is the primary objective that your company is pursuing?
  • What goals has your company set for itself?

Uniqlo bio

Things to Consider While Writing an SEO-Friendly Company Bio

how to write company biography

How Often Should Your Company Bio Be Updated?

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How to write a company bio that connects with customers.

Your company bio is one of the first opportunities you have to make a good impression. We share our tips on how to write a great one.

Published on Dec 10, 2022

By Austin Distel

how to write company biography

Your company bio is one of the first opportunities you have to make a good impression. If it’s confusing or boring, potential customers are going to walk straight into the arms of your competitors who are able to showcase themselves in a fun, peppy way. 

A company bio is slightly different from a personal bio that highlights your personal information and professional skills for a potential employer or to get a new job. It’s not a cover letter for entrepreneurs or a freelancer that lists out your job title or years of experience. Instead, it can go on your professional website to highlight why customers should buy your products and services. 

But here’s the thing. Writing about your business can be hard. You’re so entrenched in it that it’s difficult to see it from an outside perspective. Plus, there’s so much you want to say, right? How can you possibly squeeze it all into a couple of concise paragraphs? But once you’ve got the foundations of your company bio, you can use it on your social media profiles, in your Twitter bio, as part of your LinkedIn summary, and on your company website. 

Yes, it’s difficult choosing the right words to describe your business (especially if you don’t want it to look like you’re bragging), but learning how to write a company bio can put you in good stead for the future, especially in situations where you need to pitch your brand to customers and stakeholders. 

Why you need a company biography to stand out

It’s simple, really. Your company biography lets potential customers know who you are and what you do. It helps them determine off the bat whether you’re a good fit for them or whether they even need your products or services in the first place.

But there are plenty of other reasons a professional bio is important :

  • Showcase your values: consumers today are keen to buy from brands that share the same values as them
  • Build connections: customers are more likely to care about brands they can relate to 
  • Stand out: there’s so much competition today that it’s crucial for you to explain why your business is different from other startups 

When potential customers can get a quick understanding of you, your offerings, and your values, they can then decide about whether they want to buy from you. And, if you manage to showcase your brand personality while you’re at it, you can start to forge deeper relationships with your audience. 

The 3 things you need to include in a company bio 

You can be as creative as you like with your company bio, but there are a few key things you should include to make sure readers get all the information they need. 

1. Your company story

The story behind your company is one of the things that makes it unique. No two businesses will have the same backstory, so this can help you stand out and connect with readers. 

Start by noting down the answers to these questions:

  • When was the company started?
  • Who started it?
  • Where was the business started?
  • Why did you start the business? 
  • How did you get from then until now? Any important milestones along the way? 
  • What’s the story behind the company name? 

These answers will form the foundations of your company bio. Obviously, you don’t want to just reel them off in order - that would be dull! Instead, think about how they fit into a narrative. 

mailchimp company bio example

Mailchimp’s short bio covers all the important stuff, like where the business was founded and what the goal of the business is. Notice how they write in the third person for a more professional feel. 

Toggl company bio example

Toggl features one of our favorite professional bio examples. It includes all the important information but in a fun and friendly way. 

2. What makes your company different

The sheer amount of competition out there makes it hard to stand out today. But there’s always going to be something that separates you from your competitors. It might be the number of employees you have. It might be the specific material you use in your products. Or it might be that you give a large portion of your revenue to charity. 

It’s important to mention what makes you different in your company bio so you don’t come across like “just another company in X industry”. 

If you get stuck on this part, think about: 

  • What you sell
  • Who you sell it to
  • What makes your products or services better than others
  • What customers have praised you for in the past
  • What you want to be known for 

welly company bio example

Fun bandage brand Welly makes its products stand out by taking a relatively mundane but necessary item and turning it into something adventurous. 

splunk company bio example

Splunk highlights that it's the first of its kind in the world. 

3. Your company’s mission and values

Your company’s mission and values will also set you apart from your competitors. There’s a very slim chance that all companies in your industry started for the same reason, so think about the things your business believes in and stands for.

Ask yourself:

  • What was the goal when starting this business? 
  • What causes does your business believe in?
  • Are there certain things you want to promote?
  • What does your mission statement say (or, what would it say if you had one)? 

It helps to outline your mission and values as your “vision”. For example, you can highlight what you hoped to achieve when you started your business, like starting a new trend or filling a need for something unique. 

slack company bio example

Slack’s short professional bio states its goal at the start before going into detail about what the tool can do for customers. 

shopify company bio example

Similarly, Shopify overtly states its mission as part of its wider company bio. 

bombas company bio example

Bombas is a great example of an e-commerce brand that is personable in its company bio. They clearly explain what their mission is and why their products fit that mission. 

haus company bio example

Drinks brand Haus uses short paragraphs to outline its reasoning for starting the business in its company bio. The first sentence tells a story and keeps readers engaged. 

How to write a company bio that resonates with your audience

If you’re wondering how to write a company bio, we’ve got you covered. Once you’ve got the basics together for your company bio, you can start putting pen to paper. The writing process will be far easier if you already know what you want to say - after that, it’s all about putting it all together in a cohesive, conversational way. 

1. Know your audience

First things first, you need to know who’s going to be reading your company bio. Understanding the motivations of these people and what they’re expecting from you is the first step in writing an engaging bio that keeps the reader’s attention. 

Tailoring your company bio to your target audience will help you connect with them quicker and create deeper relationships, making it far more likely that they’ll choose you over a competitor. 

For example, people who are seeking legal counsel from a law firm are going to have different expectations than someone who is looking for a magician for their kid’s party. Someone on the hunt for the former is going to be put off by lots of exclamation marks and puns, while someone who’s looking for a magician might like that. 

When getting to know your audience, think about:

  • Basic demographic information, like age and location
  • Their interests 
  • Their professional goals and desires 
  • The challenges they’re facing
  • How your business solves those challenges 

2. Assess what information you already have

You might not know where to start if you’re writing your company bio from scratch. Even if you don’t have any lofty achievements or even a lot of history to note down, it’s likely that you still have some material you can work with. 

If you wrote a small business plan, there’ll be a blurb in there about why you started the company and what you want to do with it. If you’ve pitched to a number of clients, those pitch decks will probably have some information you can use. And, if you’ve got a few notebooks tucked away with your early-stage ideas scribbled in them, get them out and see if there’s anything useful you can take from them. 

3. Write like you speak

There are so many dry, dull company bios out there that seem to simply state the facts about a business and not much more. While this does a good job of laying out who you are and what you do, it’s difficult for potential clients to suss out your personality and why you might be a good fit for them personally. 

To spruce up your company bios, write like you speak. Imagine you were explaining your business to a new customer who’s interested in your services. It can help to actually speak to someone while making notes or record yourself talking and transcribing that to turn it into a rough draft. 

How Jasper helps you write a professional company bio

Jasper makes it easy to draft your company bio with its extensive collection of templates , including the professional bio template. Simply enter the name of your company, a sentence about what you do, and the tone you’d like to go for, and the powerful AI generates a blurb you can use straight away, or tweak to fit your brand personality. 

Jarvis company bio example 1

These short bio examples use a professional tone for a marketing company.

Jarvis company bio example 2

These samples showcase a more informal tone for a company that hires out magicians for parties. 

Jarvis company bio example 3

And these samples use a formal tone to explain what a law firm does. 

It’s not enough to write a few sentences and hope for the best. Remember, your company bio is the first impression potential customers will have of your brand and it’s important you engage them from the very start. As well as understanding your audience, you can collect the material you already have to create a vibrant company bio packed with your brand’s personality. 

Don’t know where to start? Jasper Jumpstart provides a crash course in using the company bio template so you can get started right away. 

Sign up for a Jasper account today . 

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Meet The Author:

Austin Distel

Austin Distel

Austin Distel is the Sr. Director of Marketing at Jasper , your AI marketing co-pilot. When not working, Austin is also an Airbnb superhost in Austin, Texas.

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27 of the Best Professional Bio Examples I've Ever Seen [+ Templates]

Lindsay Kolowich Cox

Published: December 20, 2023

As a writer, I have to let readers and potential clients know my expertise, my skills, and why they should work with me or be interested in what I say. So, a professional bio is a must in my industry.

Hands type at a laptop

Though I'm definitely familiar with professional bios, I can admit they can be challenging. What do I include? What do readers need to know?

As daunting as writing a professional bio can be, professional bios are crucial when applying for jobs, seeking new clients, or networking. A professional bio also gives the world a brief snapshot of you and your professional ideals.

If you‘re at a loss for how to write a professional bio that packs a punch, I’ve got you covered. In this journey, tools like HubSpot’s user-friendly drag-and-drop website builder can be instrumental in showcasing your professional bio online with ease and style.

I will walk you through how to write a professional bio that you can proudly publish, provide professional bio templates, and show you the best professional bio examples you can get inspiration from.

→ Download Now: 80 Professional Bio Examples [Free Templates]

What is a professional bio?

Professional bio templates, how to write a professional bio, best professional bio examples, how to write a short bio.

how to write company biography

80+ Professional Bio Templates & Examples

Create a compelling professional narrative for a proper, attention-grabbing introduction.

  • LinkedIn Summaries
  • Speaker Intros
  • Website Bios
  • Professional Profile

You're all set!

Click this link to access this resource at any time.

Tell us a little about yourself below to gain access today:

A professional bio or biography is a short overview of your experience. Professional bios usually include details about education, employment, achievements, and relevant skills.

Purpose of Professional Bios

A bio tells an audience about who you are, what you've done, and what you can do. It can help potential employers, fans, or customers understand your personality and what you stand for.

Writing a bio without a clear starting point is challenging — believe me, I've tried. To ease the process, here are some templates I put together to get you started.

I‘ve found it’s best to keep your professional bio honest and to the point. Too long of a bio, and you risk losing your audience's attention. After all, audiences will only read a web page for less than a minute before clicking elsewhere.

And honesty is key because most consumers and clients won‘t invest in someone or something if it doesn’t seem trustworthy. In fact, 67% of consumers say they must trust a brand before investing in its products or services.

how to write company biography

"Plus," she adds, "I'm always happy to talk about my cats at any given moment. You never know when a fellow cat mom could be reading."

Values and Work Approach

Your values can sometimes show your work ethic more effectively than your career path. It can also help you endear yourself to employers and colleagues who want to work with people with similar values.

So don‘t be shy: Share how you incorporate your values into your work. Whether it’s a commitment to innovation, customer satisfaction, or ethical decision-making, explain what drives you and be enthusiastic about it.

Your Personality

Remember: Your bio should always include a taste of your personality! Your sense of humor, creativity, or collaborative nature could all give readers a sense of who you are. This helps readers connect with you on a more personal level.

Remember to tailor your bio for different platforms and audiences. Also, keep it concise and impactful while highlighting the most relevant information in each context.

First-Person Bio vs. Third-Person Bio

While first-person bios are common, third-person bios can be more effective in formal situations.

Your decision to write your professional bio in the first or third person depends on your desire to leave a more personable or assertive impression.

Both approaches work, provided you tailor them to your goals and audience. What’s important is to be clear and tell your story in a way that connects with your reader.

How to Write a First-Person Bio

Writing in the first person can be a great way to connect with your audience when building a personal brand. When you write a first-person bio, use "I" or "me" to make yourself relatable and approachable.

Here's one way I’d write a first-person bio:

"I'm a freelance writer specializing in small business content. I've worked with companies in a variety of industries like home care to fine leather goods."

Speaking in the first person here connects you with a client or brand based on your experience and opinions. Put another way, writing a first-person bio is like telling your story to your audience.

Here are a few tips to make your first-person bio great:

Don’t start every sentence with "I."

Showing instead of telling is a great approach.

Let’s say you’re a writer who wants to create a short professional bio. Instead of saying, "I love to write," you can say, "Writer. Bad but enthusiastic dancer."

This portrays your writing skill, shows your personality outside of writing as a dancer, and includes a little sense of humor, which is essential for a writer.

Remember, you know yourself better than anyone.

Adding a back story to your bio helps create context for the roles and successes you write about. Think of it like a case study about who you were, what you are now, and the process that got you to your current position.

Focus on valuable details.

Quick facts about you can showcase your identity and values. For example, if you're writing a bio for LinkedIn, think about how to tie your hobby into what you do.

Let's say Animal Crossing is your hobby. Does it align with your career aspirations? It can be a great addition to your bio if you want to pursue a video game career.

However, if your interests lie elsewhere, including a more relevant hobby is better.

How to Write a Third-Person Bio

Third-person bios sound more authoritative and objective. So, if you’re job searching in a formal industry, applying for grants, or trying to get published, you may want to stick to the third person.

For instance, when you write a third-person bio, you may start with:

"Jasmine Montgomery is a Senior Hiring Manager at L’Oreal based in New York. She recruits across several business units to connect with the brightest talent from around the globe."

By only using your name and pronouns to speak about yourself here, you are letting your title and skill set speak for themselves.

These bios create distance between the subject of the bio (you) and the reader through a third person. This person could be anyone, but they usually speak in a tone emphasizing their expertise.

This makes third-person bios feel aloof or overly formal sometimes.

Ideally, your third-person bio should sound friendly but polished, like a message from a close colleague at work. Here are a few tips on how to write a great third-person bio.

Write from the perspective of someone you know and trust.

It can be challenging to write about yourself, so try to see yourself from the perspective of your favorite person at work or a mentor you trust. This can help you write from a position of authority without feeling self-conscious.

Show the reader why they should trust your opinion.

A professional bio often reflects a specific industry or niche. With this in mind, your text should include relevant details that professionals in your industry know. Avoid jargon whenever you can.

Remember, you're telling a story.

If you want a third-person bio, but you're used to writing in first-person, it may help to write it the most comfortable way for you.

Your professional bio is an essential piece of writing, so edit it carefully. Edit your writing from both points of view and see which works best for your target audience.

Here's how to write a professional bio, step by step.

  • Create an 'About' page for your website or profile.
  • Begin writing your bio with your first and last name.
  • Mention any associated brand name you might use.
  • State your current position and what you do.
  • Include at least one professional accomplishment.
  • Describe your values and how they inform your career.
  • Briefly tell your readers who you are outside of work.
  • Use humor or a personal story to add flavor to your professional bio.

If you’re anything like me, you probably don't think about your professional bio until you’re asked to "send one over via email."

You have one afternoon to come up with it, so you scramble together a bio that ends up reading like this:

"Rodney Erickson is a content marketing professional at HubSpot, a CRM platform that helps companies attract visitors, convert leads, and close customers.

Previously, Rodney worked as a marketing manager for a tech software startup. He graduated with honors from Columbia University with a dual degree in Business Administration and Creative Writing."

To be fair, in certain contexts, your professional bio needs to be more formal, like Mr. Erickson's up there. But there are also cases where writing a personable and conversational bio is good.

Whether you choose the formal or casual route, use the following steps to create a perfect bio.

1. Create an 'About' page for your website or profile.

You need an online space to keep your professional bio. Here are a few to consider (some of these you might already have in place):

  • Facebook Business page .
  • Industry blog byline .
  • Instagram account .
  • Personal website .
  • LinkedIn profile .
  • Industry website .
  • Personal blog .

As you'll see in the professional bio examples below, the length and tone of your bio will differ depending on the platforms you use.

Instagram, for example, allows only 150 characters of bio space, whereas you can write as much as you want on your website or Facebook Business page.

2. Begin writing your bio with your first and last name.

If your readers remember nothing else about your bio, they should remember your name. Therefore, it's a good idea for your first and last name to be the first two words of your professional bio.

Even if your name is printed above this bio (hint: it should), this is a rare moment where it's okay to be redundant.

For example, if I were writing my bio, I might start it like this:

Lindsay Kolowich

Lindsay Kolowich is a Senior Marketing Manager at HubSpot.

3. Mention any associated brand name you might use.

Will your professional bio represent you or a business you work for? Ensure you mention the brand you associate with in your bio. If you're a freelancer, you may have a personal business name or pseudonym you advertise to your clients.

Here are a few examples:

  • Lindsay Kolowich Marketing.
  • SEO Lindsay.
  • Kolowich Consulting.
  • Content by Kolowich (what do you think ... too cheesy?).

Maybe you founded your own company and want its name to be separate from your real name. Keep it simple like this: "Lindsay Kolowich is the founder and CEO of Kolowich Consulting."

4. State your current position and what you do.

Whether you're the author of a novel or a mid-level specialist, use the following few lines of your bio to describe what you do in that position. Refrain from assuming your audience knows what your job title entails.

Make your primary responsibilities known so readers can know you and understand what you offer to your industry.

5. Include at least one professional accomplishment.

Just as a business touts its client successes through case studies, your professional bio should let your audience know what you've achieved.

What have you done for yourself — as well as for others — that makes you a valuable player in your industry?

6. Describe your values and how they inform your career.

Why do you do what you do? What might make your contribution to the market different from your colleagues? What are the values that make your business a worthwhile investment to others?

Create a professional bio that answers these questions.

7. Briefly tell your readers who you are outside of work.

Transition from describing your values in work to defining who you are outside of work. This may include:

  • Your family.
  • Your hometown.
  • Sports you play.
  • Hobbies and interests.
  • Favorite music and travel destinations.
  • Side hustles you're working on.

People like connecting with other people. The more transparent you are about who you are personally, the more likable you'll be to people reading about you.

8. Use humor or a personal story to add flavor to your professional bio.

End your professional bio on a good or, more specifically, a funny note. By leaving your audience with something quirky or unique, you can ensure they'll leave your website with a pleasant impression of you.

Following the steps above when writing your bio is important, but take your time with one section. People consume lots of information daily. So ensure your bio hooks 'em in the first line, and you won’t lose them.

(P.S. Want to boost your professional brand? Take one of HubSpot Academy's free certification courses . In just one weekend, you can add a line to your resume and bio that over 60,000 marketers covet.)

Why Good Bios Are Important for a Professional

You may think, "How many people read professional bios, anyway?"

The answer: A lot. Though there's no way to tell who is reading it, you want it catchy. Your professional bio will delight the right people coming across it on multiple platforms.

Professional bios can live on your LinkedIn profile , company website, guest posts, speaker profiles, Twitter bio , Instagram bio , and many other places.

And most importantly, it‘s the tool you can leverage most when you’re networking.

Bottom line? People will read your professional bio. Whether they remember it or it makes them care about you is a matter of how well you present yourself to your intended audience.

So, what does a top-notch professional bio look like? Let‘s review a few sample bios for professionals like you and me. Then, we’ll cover bio examples from some of the best people in the industry.

Short Sample Bios

Your bio doesn't have to be complicated. Here are five samples to glean inspiration from.

Example 1: Friendly Sample Bio

"Hey! My name is Ryan, and I'm a marketing specialist passionate about digital advertising. I have five years of experience managing various online campaigns and improving brand visibility for clients across multiple verticals. I love analyzing consumer behavior and leveraging data-driven strategies to maximize ROI. Outside work, I enjoy traveling, taking funny photos, and exploring new hiking trails."

Example 2: Mid-Career Sample Bio

"Jennifer Patel is a versatile graphic designer known for her creative approach and attention to detail. With a background in visual arts and eight years of experience, Jennifer has worked on diverse projects ranging from logo designs to website layouts. Her ability to understand and translate client needs into visually striking designs sets her apart. Jennifer finds inspiration in nature, music, and pop culture."

Example 3: Sales Sample Bio

"I'm a seasoned sales executive with a track record of exceeding targets and building strong client relationships. With a background in B2B sales, I've built a natural ability to understand customer needs and consistently exceed quota every month. I pride myself in my communication skills and strategic approaches, which have helped me thrive in highly competitive markets such as SaaS sales. Outside work, I enjoy playing basketball and volunteering at local charities."

Example 4: HR Sample Bio

"I am a dedicated human resources professional with a passion for fostering a positive workplace culture and facilitating employee development. With eight years of experience in talent acquisition and HR operations, I've played a key role in building high-performing teams. I'm known for my strong interpersonal skills and ability to create inclusive and supportive work environments. In my free time, I enjoy practicing yoga and exploring new culinary experiences."

Example 5: Software Engineer Sample Bio

"David Chang is a senior software engineer specializing in backend development. With a strong background in computer science and six years of experience, David has successfully built scalable and efficient solutions for complex technical challenges. He is well-versed in various programming languages and frameworks like C++, Java, and Ruby on Rails. In his spare time, David enjoys reading science fiction novels and playing the guitar."

Below, we've curated some of the best professional bio examples we've ever seen on Twitter, Instagram, Facebook, LinkedIn, and the various places you might describe yourself.

Check 'em out and use them as inspiration when crafting your own.

  • Chimamanda Ngozi Adichie: Author
  • Chima Mmeje: SEO Content Writer
  • DJ Nexus: DJ
  • Lena Axelsson: Marriage & Family Therapist
  • Mark Levy: Branding Firm Founder
  • Audra Simpson: Political Anthropologist
  • Marie Mikhail: Professional Recruiter
  • Wonbo Woo: Executive Producer
  • Chris Burkard: Freelance Photographer
  • Lisa Quine: Creative Consultant
  • Nancy Twine: Hair Care Founder
  • Trinity Mouzon: Wellness Brand Founder
  • Alberto Perez: Co-Founder of Zumba Fitness
  • Ann Handley: Writer and Marketer

1. Chimamanda Ngozi Adichie : Author

Bio platform: personal website.

Chimamanda Ngozi Adichie begins her professional bio with an invitation to her roots.

In a few paragraphs, she describes when and where she was born, her family, her education, her honorary degrees, and the depth of her work, which has been translated into 30 languages and several publications.

how to write company biography

She can keep readers engaged by leading with a powerful hook that aligns with her target audience’s marketing needs.

how to write company biography
  • There’s clarity about who Chima serves.
  • The hook is bold, catchy, and compels anyone to read further.
  • Including client results makes clients visualize what they can expect.

3. DJ Nexus : DJ

Bio platform: facebook.

This New England-based DJ has single-handedly captured the Likes of over 2,000 people in and beyond Boston, MA. And even if you don‘t listen to the type of music he produces, it’s hard not to read his compelling Facebook bio.

For instance, consider his tagline, under "About" — " Quiet during the day. QUITE LOUD at night! " DJ Nexus tells you when he works awesomely. I got goosebumps just imagining a dance club where he might play music.

how to write company biography

how to write company biography

how to write company biography

The second is the "long version," which is even more interesting than the first. Why? It reads like a story — a compelling one, at that. In fact, it gets hilarious in some parts.

The second sentence of the bio reads: "He was frightened of public school, loved playing baseball and football, ran home to watch ape films on the 4:30 Movie, listened to The Jam and The Buzzcocks, and read magic trick books."

Here's another excerpt from the middle:

how to write company biography

how to write company biography

how to write company biography

It's a well-put value proposition that sets her apart from the rest of the HR industry.

Marie concludes her bio with a smooth mix of professional skills, like her Spanish fluency, and personal interests, such as podcasting and Star Wars (she mentions the latter with just the right amount of humor).

  • Straight off the bat, Marie uses a story to share her experiences of how she began as a recruiter.
  • It provides a subtle pitch for readers to check out her podcast.
  • The bio exudes Maries approachable, fun, and playful personality.

8. Wonbo Woo : Executive Producer

Wonbo Woo is the executive producer of WIRED's video content and has several impressive credits to his name. What does this mean for his professional bio? He has to prioritize.

With this in mind, Wonbo opens his bio with the most eye-catching details first (if the image below is hard to read, click it to see the full copy ).

how to write company biography

how to write company biography

I wouldn‘t necessarily be inclined to follow Chris if his bio had simply read, "I post beautiful images." But images that inspire me to travel? Now that’s something I can get behind.

Last, he ends on a humble, sweet note: "He is happiest with his wife Breanne raising their two sons." So inject personal information into your bio — it makes you seem approachable.

  • It highlights Chris’s achievement without bragging.
  • The last sentence portrays Chris as a responsible man who loves his family.
  • The well-written bio speaks to nature lovers who like the outdoors, surfing, and more. This gives them reasons to follow Chris.

10. Lisa Quine : Creative Consultant

Bio platform: portfolio website.

Creative professionals who specialize in visual art may find it challenging to balance the writing of their bio and displaying of their portfolio. Not Lisa Quine. Lisa has an exceptional balance of her professional bio and creative work.

Throughout her bio, you'll notice the number of murals she's completed and a brief timeline of her career. This helps her paint the picture of who she is as a professional.

how to write company biography

The rest of her bio similarly focuses on Twine's strengths as someone who’s able to take hair care "back to basics."

how to write company biography

Mouzon effectively grips the reader's attention with this introduction and then dives into some of her impressive accomplishments — including a brand now sold at Urban Outfitters and Target.

The language used throughout Mouzon's bio is authentic, real, and honest.

For instance, in the second paragraph, she admits:

"While building a brand may have looked effortless from the outside, starting a business at age 23 with no resources or funding quickly forced me to realize that early-stage entrepreneurship was anything but transparent."

how to write company biography

As an avid Zumba fan, I was excited to include this one. Perez styles his LinkedIn bio as a short story, starting with his background as a hard-working teen who held three jobs by age 14.

His bio tells the fun and fascinating origin story of Zumba, in which Perez, an aerobics teacher in Florida at the time, forgot his music for class and used a Latin music cassette tape instead ... "And it was an instant hit!"

His bio continues:

"Shortly after he was connected to Alberto Periman and Alberto Aghion, and Zumba was officially created ... What started as a dream now has 15 million people in more than 200,000 locations in 186 countries who take Zumba classes every week."

how to write company biography

how to write company biography

There's something in there for everyone.

  • The last section of the bio shows Ann’s warm personality — "Ann lives in Boston, where she is Mom to creatures two- and four-legged."
  • Written in the third person, this bio has lots of proof (like followers), which shows Ann is a terrific marketing leader.

If you're posting a bio on a social media account or sending a quick blurb to a client, you want to keep it short and sweet while showcasing your accomplishments.

To get started, use these best practices for writing your short professional bio:

  • Introduce yourself.
  • State what you do.
  • Add key skills or areas of expertise.
  • Include a personal mission statement
  • Celebrate your wins.
  • Provide your contact information.
  • Show them your personality.

1. Introduce yourself.

Your introduction is your first impression, so always begin by telling people who you are. You may start with a greeting like, "Hello, my name is" or "Hi! Let me first introduce myself …" when sending your bio as a message.

If you’re writing a bio for an online platform, stating your name at the beginning works as well.

Leading with your name — even as a question — is important for recognition and building relationships.

2. State what you do.

Give people an idea of what you do daily and where you work. Your job title is how the people put you into context and consider whether your profession relates to their industry.

So detail your most relevant work in your short bios, like CEO, professor, and author.

Take a cue from Angela Duckworth , who specifies what she does in her LinkedIn bio:

how to write company biography

3. Add key skills or areas of expertise.

If you send a bio to a client or potential employer, highlight your most valuable skills. For instance, if your expertise is in social media marketing and content creation, like Ivanka Dekoning , list these skills.

how to write company biography
  • A joke. "Some mistakes are too much fun to only make once. At least that’s what I learned when I created…"
  • Mention a hobby. "I’ll be honest: for me, tennis is life — Go Nadal!"
  • A fun fact. "Every year, I watch 100 new films! I’m a cinephile and love every movie genre."
  • A few emojis related to your interests. "🎶🤖🎾🎬🎭"

Whichever way you choose to get personal, give people a glimpse into who you are as an individual.

When writing a short bio, it can be tempting to pack in as much relevant information about yourself as possible — but this isn’t the most effective approach.

Instead, focus on including the details that you and your audience care about most and leave out the fluff.

Let's dive into a few examples of short professional bios.

Short Professional Bio Examples

  • Tristen Taylor: Marketing Manager
  • Lianna Patch: Copywriter
  • Precious Oboidhe: Content Strategist and Writer
  • Rebecca Bollwitt: Writer
  • Megan Gilmore: Cookbook Author
  • Bea Dixon: Feminine Care Founder
  • Tammy Hembrow: Instagram Influencer
  • Dr. Cody: Chiropractor
  • Larry Kim: Founder
  • Dharmesh Shah: Founder and CTO
  • Lily Ugbaja: Content Strategist
  • Ian Anderson Gray: Marketer
  • Van Jones: Political Commentator, Author, and Lawyer

1. Tristen Taylor: Marketing Manager

Bio platform: blog byline.

Tristen Taylor is a Marketing Manager here at HubSpot. She's written content for HubSpot's Marketing, Sales, and Customer Service blogs; her blog author bio is one of my favorites.

What I love most about Tristen's bio is that it’s a great example of how to deliver information about yourself that is relevant to your work while also sharing fun details that audiences will find relatable.

Her bio reads:

"Building from her experience with GoCo.io and Southwest Airlines, Tristen's work has been recognized by Marketing Brew and BLACK@INBOUND. She lives in Washington, DC, attending anime conventions and painting in her free time."

how to write company biography

how to write company biography

Gilmore further includes a CTA link within her Instagram bio that leads followers to free, ready-to-use recipes. You might think, " Why would she do that since it discourages people from buying her book?"

But that couldn't be further from the truth.

By giving her followers the chance to try out her recipes, she's slowly turning leads into customers. After I tried a few of her Instagram recipes and loved them, I bought her book, knowing I'd like more of what she offered.

  • The bio is short and direct.
  • The CTA link includes an invitation for people to join her newsletter. Meaning, she can build her email list.

6. Bea Dixon : Feminine Care Founder

Bea Dixon, Founder and CEO of The Honey Pot Company, efficiently uses the space on her Instagram profile to highlight who she is as a well-rounded human — not just a businesswoman.

For instance, while she highlights her girl boss attitude with a tiara emoji, she equally calls attention to her fashion interests (Free People), her pets, Boss and Sadie, and her love for ramen noodles.

how to write company biography

9. Larry Kim : Founder

Bio platform: twitter.

Forget about words for a moment. Looking at Larry’s bio, you immediately know what he prioritizes above all else — his family.

how to write company biography

What more do you need to know?

Ian doesn't take his bio too seriously but uses every character to highlight everything about him.

He includes his skills as a marketer and podcast host, who he is outside work as a dad, and what he can help you do. His smiles also give the bio a sense of humor and realness.

how to write company biography

Don't forget to share this post!

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  • How to Write ____

How To Write a Business Bio

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Table of Contents

If you could use three words to explain your personality to someone, which words would you use? Maybe all that popped into your head was “I’m a person” or “Need a job.” If so, you’re in the right place. Writing a bio isn’t easy; it’s always a challenge to define yourself in only a few words. But don’t worry–you can do it! Not only is thinking about who you are a great writing exercise, but it’s also a powerful form of personal development. Here are some tips on how to write a business bio.

How to Write a Short Bio

Think about online bios; what comes to mind? Most people think of Facebook, Instagram, Twitter, and Pinterest. Each of these platforms has a place for a short description of yourself, who you are, and what you do. It’s important to make the most of the few lines you’re afforded! You should keep your social media bios short and sweet, and remember to only include things that you’d want a stranger to know about you. This usually consists of your name, your current role, your ultimate goal, and your biggest achievement.

How to Write a Professional Bio

There are many professional sites out there, including AngelList, LinkedIn, and event sites. Each of these has space for a bio or summary section. What’s important to include in a professional bio is a mid-length description of your current role, professional goals, and noteworthy achievements. On LinkedIn especially, professional bios allow for more detail than social media bios. Here’s what you should include:

  • First and last name
  • Professional tagline or current role
  • Personal brand or company
  • Professional goals and aspirations
  • A few of your most noteworthy achievements
  • One fun fact about you (depending on the website)

What to Include in a Bio for Work

If you’re writing a bio for your company’s website, Slack interface, or HR system, you’ll want to share both your personality and your professional expertise. Allow your coworkers to get a glimpse of who you really are!

Anything you would put into a professional bio is also appropriate in a bio for your company. The difference is that in a bio for your company, you don’t need to shy away from personalization with personal details. You can mention a favorite hobby, the last book you read, or a person you look up to. This way, your coworkers can get a sense of who you are even if they haven’t yet worked with you.

What to Include in a Bio for Your Personal Website

If you’ve ever tried to write the “About” section for your personal website, then you know it can be a hassle. After creating a whole website about yourself, it’s time yet again to write a description of who you are.

But don’t worry; your website bio doesn’t need to be too complex. All it requires is context regarding who you are and what you’ve done. A personal website bio is a larger, open space where you can list several accomplishments and explain exactly why they’re important. It’s also nice to add a brief paragraph mentioning who you are outside of work. With this type of bio, it’s wise to add a contact form or email information so that any prospective collaborators, clients, or employers can easily get in touch. If you do include this, remember to add a clear call to action that will convince readers to contact you.

A Bio Template to Use and Customize

Even now, after reading about various types of bios, it can still be challenging to write a business bio. The words might not be flowing just yet, you might not be sure about where and how your professional bio will be used and displayed, or you may feel completely stuck. In any case, this bio template should be helpful, and variations of it can be used on any site.

  • Brand or company
  • Current position or function
  • Overall goals or values
  • Top accomplishments/milestones of your career
  • Personality/hobbies outside of work
  • Contact information

Bio Example

The informative short bio: heather heying’s twitter.

An example of how to write a business bio: Biography of Heather E. Heying

Heather’s Twitter bio describes her career and hobbies while also promoting her book. It also includes links to her professional websites in case any followers wish to contact her or find additional information.

Four Tips for a Great Bio

We’ve given you lots of info on how to write a bio, but that doesn’t make it easy to write about yourself. Remember, even the most confident people can struggle with self-promotion! Luckily, there are a few tips to keep in mind that should be helpful for your “about me” writing.

1. Don’t think too much.

Most bios follow a formula, and that’s totally fine. In the case of most LinkedIn summaries, professional bios, and speaker bios for events, it’s not really necessary to stray from the norm. Simply including an adjective that gives readers a clue about your personality or mentioning a fascinating achievement can make your bio fun and different. 

2. Know your worth.

Writing a bio on a huge social media platform can be understandably daunting–there is a crazy amount of people and bios out there already! But don’t fall into the comparison trap. Remember this: You’re the only one who gets to tell your story in this way, and you have inherent value. As long as you remain authentic and sincere, there’s no need to be concerned about anyone else!

3. Feel free to borrow.

We’ll admit it: Bios are often tedious and repetitive. If you discover a structure you like that stands out, then feel free to borrow it! Avoid copying someone’s bio–that’s their story, not yours–but you can absolutely mimic its structure. 

4. Get help.

You’re not the only one who is trying to create a bio that stands out from the crowd. Asking friends for feedback or using online grammar software can help you write the perfect business bio and make it one of a kind!

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How To Write A Company Bio (with examples)

how to write company biography

You've probably heard the saying, "You only have one chance to make a first impression." Well, the same holds true for your company. When someone Googles you, the first thing they'll see is your company bio. Therefore, it's essential to make sure that it's well written and contains all the most important information about your business.

But crafting the perfect company bio can be tricky. You want to make sure it's interesting and engaging, while at the same time providing all the necessary details. It can be a tough balancing act. But don't worry, we're here to help. In this post, we'll walk you through the steps to writing a great company bio that will make a positive impression on potential customers and partners.

Why You Need a Good Company Bio

You might be thinking, "Do I really need a company bio?" The answer is yes, you do. Here's why:

Your company bio is your chance to introduce yourself to the world. It's a way to let people know what you do, who you are, and what makes you unique. A good company bio can help you stand out from the competition and make a great first impression.

People are always looking for new companies to do business with , and your company bio is a great way to get their attention. A well-written company bio can help you attract new customers and partners, and even land new jobs for your company. It's a chance to show off your personality and give people a taste of what it would be like to work with you.

Your company bio is also a valuable tool for SEO (search engine optimization). By including keywords and phrases that people are searching for, you can help your website rank higher in search results. This can result in more traffic and leads for your business.

If you're not sure where to start, don't worry. We've got you covered. In this article, we'll give you some tips on how to write a great company bio.

What to Include in Your Company Bio

When it comes to writing your company bio, think of it as an opportunity to introduce yourself to the world. This is your chance to show off what you and your business are all about.

That being said, there are certain elements that should be included in every company bio. This includes your company name, logo, contact information, and a brief description of what you do. You should also include any relevant industry awards or recognition.

Next, talk about what you do and what makes you different from the competition. Also known as your company's unique selling proposition in marketing speak, differentiating yourself from competition is a great way to catch the eye of your intended audience. Finally, share your company's mission and values.

Keep in mind that your bio should be professional yet personable — companies are founded by people, not robots.

In the end, make sure that whatever you decide to include is accurate and up-to-date. Nothing is worse than reading a company bio that is full of outdated information.

Writing a Compelling Company Bio

Writing a good company bio can be tricky. You want to capture your company's essence, but you don't want to come across as boastful or self-promoting — or worse, all fluff and no substance.There is no general rule of thumb for crafting a good company bio. That being said, there are certain elements that should be included in every company bio. They are:

  • Company name
  • Brief description of what your company does
  • Mission and values
  • Industry awards and recognition
  • Unique selling proposition

While there aren't any fixed recipes to writing a compelling company bio, we have a few tips that will make people sit up and take notice:

1. Introduce yourself with a bang!

"What does your company do?"

This is always the first question that gets asked when you're introducing your company to somebody. It's a boring question for sure, but an important one that can help your company stand out if crafted properly.

The hook is arguably the most important part of an article. Likewise, a strong start to your bio can make a huge difference. In a company bio, the founding story plays the role of a hook — no two companies share the same story.

To grab your reader's attention from the get-go, try weaving your answers to the questions below into a compelling story:

  • Who started the company?
  • When was it founded?
  • What led to its founding?
  • What drives you and your company?
  • [optional] How did your company get its name and logo?

Not sure how to go about doing so? Here are some examples to give you a better idea.

One founding story that stands out to me is the one Mailchimp has on their website.

Mailchimp bio

This evocative founding story — albeit a little long — captures the essence of the company, offering readers a glimpse into the humble beginnings of a company built by two friends who share the same goal. The writing has a personal touch to it that brings the company closer to the readers.

Another good example is from HubSpot, professionally written in third person.

HubSpot bio

In just three paragraphs, this write-up answered all the important questions listed above. Succinct, informative, and definitely powerful.

2. Tell people how and why you’re different

Let’s face it — it’s a rough world out there. To break away from the competition, you need to convince people that you have what it takes to provide the best value to them.

To start, think about the businesses or community you serve: What appeals to them? How does your product or service address their pain point? How are you better than your competitors at doing so?

Highlight the practical value that your company provides in a straightforward manner. It would be wise to not insult or put your competitors down just to sell yourself. Remember, this is a company bio, not a Reddit forum — keep the focus on your company.

Here are some pointers you can keep in mind while crafting this section:

  • Who are your customers? What are their pain points?
  • How does your product or service alleviate the problem?
  • What have past customers said about your product or service? Why do they engage you?
  • What gives you an edge over your competitors?

Here are some great examples you can emulate:

Wix.com bio

Wix knows their audience. This write-up cleverly captures keywords and useful tools that would appeal to both first-time users and long-term business clients.

Another example comes from 500px, a photo-sharing platform for photography folks.

500px bio

By breaking down their USP into smaller sections, 500px highlights the value customers can get from using their platform. The copywriting is simple and to the point — no unnecessary frills.

3. Your company’s mission, vision, and values

Nothing is more important than having a clear company mission and vision that sets you apart from your competitors. Communicating this purpose to your audience is just as important. Why else should anyone choose you over the next alternative?

Your company bio should therefore tell customers the values that your company upholds and believes in. Below are some questions to guide you:

  • What is one thing your company stands for?
  • What is the main goal that your company is working towards?
  • What is your company committed to achieving?

As above, here are some company bios that can inspire you.

We first look at everyone’s favourite fashion retailer from Japan, Uniqlo.

Uniqlo bio

Terrible readability aside (please don’t use this narrow white font on grey background), what Uniqlo does well here is its clear mission statement that relates nicely with their commitment towards customers. As an added bonus, Uniqlo lists key initiatives addressing issues that they are focusing on in the year — updated annually.

Taking it a step further, Adidas has a separate webpage dedicated to their purpose and mission:

adidas bio

Summarised into 9 words, their main mission statement is easy to understand and remember. Using buzz words like “credible”, “inclusive”, and “sustainable” also cleverly primes readers into associating such terms with the Adidas brand as a whole.

Useful Tips for Creating an SEO-friendly Company Bio

You want to make sure your company bio is keyword rich so that it shows up in search results. But you don't want to keyword stuff it, because that will make it read like spam.

So how do you find the right balance?

Well, first of all, you need to do your research and figure out which keywords are most relevant to your business. Then, you need to incorporate those keywords into your bio in a way that sounds natural and makes sense.

You can use keyword modifiers like "best," “top,” "award-winning," "leading," and "innovative" to help you rank higher. Lastly, make sure you write in simple sentences and check for grammar and spelling — you won’t want a typo to ruin your company brand!

If you're not sure where to start, there are plenty of templates and examples online that can help get you started. Better yet, you can employ the help of an AI bio writer to do it for you!

Bio Writer by Hypotenuse AI

Simply give the AI a short text prompt and watch it craft a short company bio for you! You can even generate personal bios for your “Our Team” page to spice up your website.

How Often Should You Update Your Company Bio?

You may be wondering how often you should update your company bio. The answer: it depends.

If you're just starting out, then you'll probably want to update it more often, as you'll be introducing new readers to your company and its story. But if you've been around for a while, then you can probably update it less frequently.

Just make sure that you're always keeping your bio up-to-date with the latest news and events. That way, readers can get a sense of how your company is evolving and growing. And who knows, they may even be inspired to work with you!

When it comes to writing your company's bio, it's important to remember that this is your chance to make a good impression on potential customers and partners.

Your bio should be well-written, concise, and interesting — and it should tell your company's story in a way that captures the reader's attention.

Think about the key points you want to hit, and make sure your bio is tailored to your target audience. If you put in the time and effort, you can create a bio that will make people want to learn more about your company.

Happy bio crafting!

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Small Business Trends

21 business bio examples.

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Every small business owner wants their professional bio to make a statement, but the task is sometimes easier said than done. How do you summarize your entire professional career in a few sentences?

How do you highlight your professional skills and accomplishments in a way that quickly captures readers’ attention? One way to compose an outstanding professional bio is by referencing business bio examples from fellow professionals.

Professional Bio Examples

Professional bios come in all shapes and forms. Some are brief and to the point, while others tell lengthy stories. What do you want to tell profile visitors or a potential employer, nd what platform do you want to use? From an entrepreneur Instagram bio to a Twitter bio , you have more options than ever. The following professional bio examples will help you write a business bio that engages readers.

1. Chima Mmeje

Bio Platform: LinkedIn Profile

In her LinkedIn bio, freelance writer and content strategist Chima Mmeje impresses readers with a lengthy list of accomplishments. While many users’ LinkedIn Page looks more like traditional resume with lists of positions held, Mmeje’s LinkedIn summary focuses more on what she can do for clients and less on her every career move.

Chima Mmeje

2. Van Jones

Bio Platform: Twitter Profile

Because of its character limit, Twitter can be a difficult profile on which to build an effective business bio. When writing a Twitter bio, professionals should focus on the keywords they want other users to know about them. A catchy tagline can be used to grab ahold of readers’ attention. In his Twitter profile bio, CNN’s Van Jones clearly and succinctly tells users who he is, and what he’s done.

3. Lena Axelsson

Bio Platform: Industry Website

Many industry professionals know their professional bios are how many clients are introduced to them and their services. In her business bio at Psychology Today, marriage and family therapist Lena Axelsson introduced her practice with a core belief rather than a personal statement. She then explains how that belief impacts her passion for healing sufferers of trauma.

Lena Axelsson

4. Rebecca Bollwitt

Bio Platform: Instagram

Like on Twitter, Instagram bios can be a challenge to write because the platform limits the number of characters that can be used. How do you write a short business bio that adequately interests readers? Author Rebecca Bollwitt expanded the ideas she could communicate in her brief Instagram bio by infusing emojis into her statements, each expressing ideas in a single character.

5. Chris Burkard

Bio Platform: LinkedIn

People are naturally drawn to stories, and storytelling is an effective tool for engaging readers with a business bio. In his LinkedIn bio, photographer Chris Burkard tells the story of his career and accomplishments rather than listing them in just another a monotonous wall of text.

Chris Burkard

6. Tim Cook

Bio Platform: Company Website

Apple CEO Tim Cook ‘s professional bio on his company’s website is a great example of a traditional yet still effective business profile. Audiences can put a name to the face thanks to a large profile photo, and the brief bio clearly illustrates the history of Cook’s career.

7. Lisa Quine

Bio Platform: Personal Website

A business bio is an important component of any online portfolio. Whether it’s showcasing visual arts, written work or another craft, website visitors want to know the creator. Artist and creative consultant Lisa Quine ‘s personal website features a portfolio of her work and an effective business bio that introduces her to audiences.

Lisa Quine

Professional Bio Template

You don’t need to be a skilled writer to create an effective professional bio. Most business bios, even most of the best examples, follow a certain formula. The following can serve as a template for writing your own professional bio:

(NAME) is a (JOB TITLE) at (COMPANY NAME), where (NAME) (VERB – include an action verb that describes what you do) (NOUN – include a noun that describes what you produce) for the past (NUMBER) years, including (TASK1), (TASK2) and (TASK3).

(NAME) has (ACCOMPLISHMENT1) and (ACCOMPLISHMENT2), among other industry distinctions. (NAME) can help you meet your target goals in the (INDUSTRY TYPE) industry. (NAME) currently resides in (PLACE), where (s)he enjoys (HOBBY) and (INTEREST).

Short Bio Examples

Many platforms require professionals to list short bios, falling below a set number of characters. Other professionals opt for a shorter bio in order to most efficiently describe themselves to readers. The following short bio examples will help when writing your own brief professional synopsis.

8. Audra Simpson

Bio Platform: Company website

Professional bios are an important component of a company website. Who represents your organization? In her business bio for Columbia University, anthropology professor Audra Simpson clearly communicates her professional biography and research interests.

Audra Simpson

9. Corey Wainwright

It’s possible to capture readers’ attention and describe a professional career in just a couple of sentences. In her short business bio for Hubspot, blogger Corey Wainwright tells audiences the two most important things to know about her, covering personal interests and career accomplishments in just a few words.

10. Megan Gilmore

When you only have a few characters to compose your professional bio, it’s important to make every word count. Cookbook author Megan Gilmore effectively describes her career in just a few short words on her Instagram profile. She helps communicate ideas using emojis and strategically directs readers to her website, where they can learn more details.

11. Ann Handley

Author and professional content marketer Ann Handley knows how to make a statement. Her professional bio, listed on her professional website, uses bold and colorful text to capture readers’ attention. Website visitors quickly can grasp her accomplishments and her personal interests.

Ann Handley

12. Sarah Haskins

Bio Platform: Twitter

Sarah Haskins ‘ Twitter profile boasts one of the shortest and sweetest business bios found on any platform. In just five words the writer lets users know who she is and what she does. You can’t get much clearer than that.

Longer Bio Examples

There are plenty of reasons to write short bios, but some situations call for greater detail. If a platform provides enough space, a longer business bio can include information about professional philosophy, personal life and professional accomplishments.

The following longer bio examples demonstrate how a busienss profile can tell a greater story than simply writing resumes.

13. Mark Levy

Consultant Mark Levy lists his own bio twice on his company website, each version highlighting different aspects of his own business and his person. In the first entry, Levy lists his credentials in just a few short paragraphs. The second business bio on Levy’s website tells a more detailed and engaging story of the small business owner’s career, and it even employs elements of humor.

how to write company biography

14. Wonbo Woo

You might expect a unique personal brand and professional bio from a content producer, and WIRED’s Wonbo Woo doesn’t disappoint. He includes a longer bio on his personal website. In it, he tells the story of his impressive career, and he doesn’t fail to drop plenty of names of the celebrities with whom he’s worked.

Wonbo Woo

Creative Business Bio Examples

An effective business bio doesn’t have to come from a template. In fact, if you’re a skilled at creative writing, you can grab a reader’s attention and impress potential clients with a creative business bio on your company page or various social media platforms. The following creative business bio examples can serve as a guide.

15. DJ Nexus

An effective bio can come in a variety of forms. On his website, DJ Nexus dedicates an entire page to the story of his career. The New England-based DJ doesn’t just list professional details, however, he also provides enough personal information to tell readers who he is.

DJ Nexus

16. Pei Jung Ho

You might expect a unique and creative professional bio from an artist, and Pei Jung Ho definitely meets that expectation. The professional designer doesn’t simply boast a website with some accomplishments and job description. Ho’s personal website opens with an animated statement in colorful and bold lettering, before transitioning to a more traditional short bio and an engaging photo of the artist.

17. Nancy Twine

Briogeo Hair Care founder Nancy Twine’s professional bio immediately grabs hold readers’ attention with her signature and photo, before telling Twine’s story. The entrepreneur’s business bio doesn’t end there. It also highlights a quote from Twine, which illustrates her professional philosophy, and it even features video content.

Nancy Twine

18. Trinity Mouzon

Entrepreneur Trinity Mouzon ‘s professional bio tells far more about her than her job title and primary responsibilities. Mouzon makes a strong personal statement in the first sentence of her bio, which she presents in first person, telling her own story. In just a couple of paragraphs, Mouzon captures her professional essence and offers unique insight into her success.

19. Alex Bishop

In his professional bio, guitar maker Alex Bishop exudes the passion he has for his craft. Beneath an artistic and engaging video, Bishop includes a business bio that speaks to his intended audience and provides more than mere professional experience. Bishop’s story make’s potential clients trust his passion for guitars, as well as his brand name and small business.

Author Bio Examples

Authors have been impressing their readers with professional bios centuries before anyone heard of the World Wide Web. Today, it’s not uncommon for authors to have websites and social media profiles promoting their works, complete with creative business bios that might or might not mirror the bios printed in their books.

20. Chimamanda Ngozi Adichie

Author Chimamanda Ngozi Adichie ‘s personal website speaks to her target audience with a traditional business bio. In it, Adichie tells the story of her background, including her childhood in Nigeria and her educational journey. Her bio then goes on to describe her work and specific accomplishments.

Chimamanda Ngozi Adichie

21. Michael Siemsen

Bio Platform: Amazon

A common place to find online author’s bios is on Amazon, where a writer’s business bio can be found on pages featuring their books for sale from the eCommerce giant. In his professional author’s bio on Amazon, Michael Siemsen details his interests, accomplishments and popular works in a few brief sentences.

What are the essential components of professional bios?

While an effective professional bio is often more creative than a traditional resume, you can write a short bio using much of the same information, including work history, new skills and professional accomplishments.

The following are six essential elements of an effective business bio:

  • Name and job title
  • Educational background
  • Work history
  • Professional accomplishments
  • Interests and hobbies
  • Location or contact information

How do you make your bio interesting?

How do you make your professional bio more interesting? After all, no one is going to be impressed by yet another series of monotonous bullet points. You can add some extra pizzazz to your bio by including a more personal side, as well.

Want to make your bio interesting by including information not found on your resume? Be sure to include features such as your professional philosophy or a personal statement about your professional passions. Make your bio unique by highlighting who you are outside of the workplace, and don’t forget to tell potential clients and potential employers what you can offer their companies.

Should I write a bio in the third person?

A professional bio can be written in first person or in third person. Professional and more formal bios are often written in third person, while personal and more casual bios typically use first person.

It’s vital, however, that the chosen tense is consistent throughout the bio. For example, if the bio starts off in third person, referencing the subject by name and using pronouns such as “he,” “she” and “they,” then it’s important to continue using third person throughout the entire entry.

If, however, you start your bio by referencing yourself as, “I,” or using first person, then that should remain consistent, as well.

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How to write a professional bio (with examples and templates)

  • Rebecca Strehlow
  • 11 min read

Get started by: Creating a website →  | Getting a domain →

How to write a bio

Which three words would you use to describe yourself? Most of us have been asked this question, and many of us have fumbled through it awkwardly.

Coming up with a personal description can be daunting. But there are times when it’s essential - whether we’re updating our LinkedIn profiles, blogging for Medium or creating a business website of our own.

In this post, we’ll go over how to write a bio, step by step. To help guide you, we’ve also included a handy template, along with some professional bio examples for your inspiration. With these resources, you’ll find that writing a bio, as part of making a website , is much easier than you might think.

What is a bio?

Before you learn how to write a bio, you should have a clear understanding of what it is and why you need it.

In the world of literature, a personal biography can span the length of an entire novel, like Nelson Mandela’s Long Walk to Freedom or Malala Yousafzai’s I Am Malala . In the online world, however, a bio is a short paragraph in which you introduce yourself. Typically, people place bios on the About Us page of their professional website, as well as on their social media pages and other networking platforms.

What to include in a bio

Depending on your audience and goals, your bio can highlight your personal interests, your professional achievements or a mix of both. Here are some of the elements a bio might include:

Job title or workplace

University degree and other qualifications

Hometown or city of residence

Personal or professional goals

Mission statement and values

Skills and expertise

Interests and hobbies

The goal of writing a bio is to provide people with a snapshot of who you are. This is important for a variety of reasons, whether it’s drawing people toward your personal website or promoting your blog, attracting clients and business partners to your brand, or highlighting your achievements for job interviews.

How to write a short bio

The most effective online bios are both professional and concise. Here’s how to write a short professional bio that suits your website or brand:

Introduce yourself

State your company or brand name

Explain your professional role

Include professional achievements

Discuss your passions and values

Mention your personal interests

01. Introduce yourself

Begin your bio by stating your first and last name. If you’re writing in the third person, these should be the first two words of the paragraph. This makes your name easy for your audience to identify and remember. Your bio is a huge part of your personal branding efforts, and should start with a strong intro to make a positive impact.

02. State your company or brand name

Think about whether you want your bio to represent yourself on a personal level, or whether you’d like it to come across as more professional. If you have a personal brand or business - for example, a blog, freelance business or eCommerce site - be sure to mention your brand name at the beginning of your bio. Don’t be afraid if the name sounds simple or redundant. It’s perfectly fine, for instance, to say Mary Smith is the founder and CEO of Smith Digital.

Likewise, feel free to mention the name of another company or brand that you work for if you’d like to associate it with your professional accomplishments - e.g., Mary Smith is a consultant at Google and the founder and CEO of Smith Digital.

03. Explain your professional role

Next, briefly explain your current position. This is relevant whether you’re the founder of a company, a high-level specialist or a beginner in your field, and it can be similar to the description you have on your resume. Your website visitors won’t necessarily know what your job involves, so elaborating on your primary responsibilities helps paint a picture of who you are and what you have to offer. This can also be used, if needed for employment and recruitment opportunities. If you're a freelancer a strong bio can make all the difference in how successful sourcing work can be.

Green image with peach squares that say "be concise" plus lavender circles that say "Know your audience" and "Bio".

04. Include professional achievements

In addition to explaining what your job entails, highlight milestones that make you stand out. Even if you haven’t won an award or gained external recognition, you can discuss ways in which you’ve contributed to your professional role and touch on new ideas or approaches that you bring to the table.

05. Discuss your passions and values

Once you describe what you do and how you contribute to your role, you’ll need to explain the why . This is one of the most important elements to focus on as you consider how to write a bio.

Think about the values and passions underlying your work, as well as your professional philosophy. What gets you up in the morning? What’s the driving force behind what you do?

You can also think of this part of your professional bio as a kind of mission statement. Perhaps your mission is to serve others, contribute to society, grow your expertise or learn new skills. Whatever your reasons, expanding upon these ideas can help your audience get a better understanding of what truly matters to you. Don't be afraid to deploy storytelling in this part of creating your bio. Explore your narrative and then convey it.

06. Mention your personal interests

The most effective short bios will not only focus on your professional experience, but will also touch on what you like to do in your spare time. Consider mentioning:

Your family

Your hometown

Your hobbies

Side projects you’re working on

Transitioning to a more casual discussion of who you are outside of work is a great way to conclude your bio. This will present you as a more well-rounded person while making you relatable for your audience.

Professional bio template

As you go through the steps on how to write a bio, this handy template will help you get started:

Sentence 1: [Name] is a [job title] who [job description].

E.g., Lisa Green is an English teacher who teaches beginning to advanced literature courses for 10th and 11th grade students at Bloomfield High School.

Sentence 2: [Name] believes that [why you do the work you do].

E.g., Lisa believes that written and analytical skills are not only a fundamental part of academic excellence, but are also the building blocks of critical thinking in high school and beyond.

Sentence 3: [Name/pronoun] has [mention your achievements].

E.g., In addition to managing the English curriculum for the school, she runs an after school program where she works one-on-one with students.

Sentence 4: [Name/pronoun] is a [mention any relevant awards, training or honors].

E.g., She has also been nominated Teacher of the Year for two consecutive years.

Sentence 5: [Name/pronoun] holds a [insert degree] in [field of study] from [university].

E.g., Lisa holds a BA in Creative Writing and a Master’s Degree in Teaching from the University of Michigan.

Once you’ve filled in this template, put it all together into a single paragraph to create an initial framework for your professional biography. Note that you can shorten or expand upon this bio according to your unique needs.

A professional bio template graphic that says [name] is a [job title] who [job description]. [Name] has [Academic Qualifications] from [University]...

Professional bio examples

Now that you know the basics of writing a professional bio, here are some short bio examples to inspire you. You can use these examples as additional templates for guidance as you craft your own personal biography.

Like the creators of these examples, you can place your bio on your personal or professional website and, later, revise the structure for other online platforms.

01. Bristol Guitar Making School

Professional bio examples: Bristol Guitar Making School

Of all the professional bio examples, Alex Bishop’s content exudes passion. Strategically placing the bio on the About page of his small business website , he highlights his skills and explains why he finds his work meaningful. In particular, we love his description of why he chose to pursue guitar making:

“​My passion as a guitar maker comes from a life-long obsession with making things. From a young age I have always tried to manipulate objects and materials in order to create something entirely different. I find that working with wood is a way for me to connect with nature. The simple act of shaping wood to make something functional or beautiful brings me endless satisfaction.”

He also lists his accomplishments and awards, adding credibility to his business and building trust among prospective clients.

02. Alexandra Zsigmond

Professional bio examples: Alexandra Zsigmond

As someone who has served as art director for both The New York Times' opinion section and The New Yorker , it's no surprise that Alexandra Zsigmond's bio is thorough and detailed. Providing statistics or reflections on the things she achieved in her career is a clever way to demonstrate her value without saying so directly. As she explains:

"She has collaborated with a roster of over 1000 artists worldwide and art directed over 4000 editorial illustrations. She is known for greatly expanding the range of visual contributors to the Times, drawing equally from the worlds of contemporary illustration, fine art, animation, and comics."

03. Amanda Shields Interiors

Professional bio examples: Amanda Shields Interiors

Amanda Shields provides us with another effective bio example on her interior design website. Importantly, she spices up her bio by explaining how home decor aligns with her personal life and why it’s so close to her heart as a mother and entrepreneur:

"After working as a product designer for numerous retailers over the years, and after I had my first child, I decided to take the plunge and start my own home staging business…. Coincidentally, a month later I discovered I was pregnant with my second child. I loved the new challenges I faced as a new entrepreneur and mom and it didn't take long for me to discover that this was my calling…. I felt the need to expand my business and launch Amanda Shields Interiors as its own entity to focus specifically on residential interiors and design."

By placing this content on her website’s About page, she provides potential clients with insights into her expertise and professional experience. She expands upon the choices she made along her career path, strategically making note of her achievements and acquired skills along the way.

Tips for writing a bio

As you write your bio using the professional template above, make sure to keep the following tips in mind:

Keep it concise: Your bio should be sufficiently explanatory, but it should also be short and to the point. A good rule of thumb is to keep each element of your bio - from your job description to your mission statement and hobbies - to about 1-2 sentences. That way, you’ll end up with a brief paragraph that holds your readers’ attention without rambling on.

Consider your audience: The voice and tone you choose for your biography largely depends on your audience and personal goals. If you’re looking for a job and are writing primarily for recruiters, you’ll want to use a serious, professional tone. On the other hand, if you’re creating an Instagram bio , consider using more casual, conversational language that reflects your personality.

Add humor: Relatedly, consider adding humor when appropriate. This is especially valuable if you’ve founded your own business or created your own website , as it can give you a distinct brand identity while helping your audience build a stronger sense of connection with your brand.

Link to your website: When writing a bio for a platform other than your own website - a social media page, another company page, or a guest blog or publication - remember to include a link to your website. This will help you promote your website while highlighting your professionalism and authority.

Adapt for different platforms: You’ll most likely need to adapt the length and writing style of your biography to suit different platforms. For example, you may place a longer bio on your website’s About page and a shorter one on your LinkedIn page. In these cases, use the same main principles for writing a bio while scaling down the most important elements.

By following these tips, you can create a powerful bio that helps you stand out in your field and allows your audience to get to know you better.

How to write a bio in four sentences or less

Really need to create a super short bio? We'd suggest following some of the tips above, just condensing them into less word for a short bio that still makes impact.

But if we really had to choose we'd say focus on - you, your professional role and company. That condenses everything that matters for bio into three sentences. Humor, creativity and uniqueness still all matter - just use fewer words to convey them.

Creating a bio for your website

As we’ve noted in the examples above, one of the most strategic places to put your bio is on your website - so be sure to consider it within your web design plans. Whether the goal of your site is to start and promote your business , showcase your design portfolio or display your resume, including a bio gives your audience a glimpse into the person behind your content. It can also kickstart your professional growth . Show the world what you do, how you do it and why it matters, and people will be drawn to your passion and inspired by your experience.

Pro tip: You can add a bio to many different types of websites, so using templates can help you create yours faster. For example, if you're creating a portfolio website , explore portfolio website templates to help you get started.

Creating a bio for social media

Crafting a professional bio for social media is vital as it introduces you or your brand, and it builds credibility and trust. A well-written bio establishes your expertise, attracts the right audience, and fosters engagement. It helps maintain a consistent brand image, optimizes search and discovery, and opens doors to networking and career opportunities. A compelling bio delivers a concise, informative snapshot of who you are, what you do, and the value you bring, leaving a lasting impression on visitors and potential collaborators alike.

You may need to edit your bio depending on which social media platform you plan to use it on. Some of the most popular ones include Twitter, Facebook, Instagram and TikTok. Focus on getting your bio right on the platforms you plan to focus your personal or brand social media marketing efforts on.

Writing a bio with AI

If you're looking to write your bio fast while creating your website, consider using an AI text generator to build your draft. You'll still need to make sure it goes through. an intensive editing process, so that it really captures the essence of who you are and your professional skills. A bio is about much more than just basic information, so don't forget to include the storytelling too. Build a website with Wix and you can make use of the in-built AI text generator within its Editor .

Why good bios are important for a professional

In a world where first impressions matter, a well-crafted bio can make a significant impact in establishing trust and credibility with potential clients, employers or collaborators. It also offers insight into your personality and values, helping to forge authentic connections with your audience. It acts as a powerful tool for personal branding, allowing you to differentiate yourself in a competitive landscape and leave a memorable impression.

A strong bio also serves as a gateway to opportunities, whether it's securing new clients, landing job interviews or establishing partnerships. It acts as a professional introduction, allowing you to showcase your expertise. A polished and impactful bio is essential for you to effectively communicate your professional identity and stand out in your field.

Writing a bio without experience

Writing a bio when you don't yet have experience can be challenging, but it's an opportunity to showcase your potential and aspirations.

Begin by highlighting your educational background, skills and any relevant coursework or projects you've completed. Focus on your passions, interests and personal qualities that make you unique. Consider including volunteer work, internships or extracurricular activities that demonstrate your commitment and initiative. Emphasize your eagerness to learn and grow in your chosen field and express your future goals and aspirations. Don't be afraid to be honest about your current stage and your willingness to gain experience and develop professionally.

If you don't know what to write in your bio, start by brainstorming your key experiences, achievements, skills and personal attributes. Consider what sets you apart and what you want others to know about you. Look for inspiration from other bios or profiles in your field, and consider seeking feedback from friends, mentors or colleagues. Don't hesitate to highlight your passions, interests and goals, as well as any unique experiences or perspectives you bring to the table. Remember to keep it concise and engaging, and don't be afraid to revise and refine your bio until it accurately represents you.

How to write a bio FAQ

What is a short bio.

A short bio, short for biography, is a concise summary of a your life or professional background. It provides a brief overview of your key achievements, qualifications, experiences, and relevant details. Typically written in the third person, a short bio is often used in various contexts, such as professional profiles, social media accounts, introductions for speaking engagements, author descriptions, and other situations where a brief introduction is required. The length of a short bio can vary, but it's generally kept to a few sentences or a short paragraph to provide a snapshot of the person's background and expertise.

How do I write a bio about myself?

What should i include in a short bio, how do you write a fun bio for work, how do i make my bio stand out, related posts.

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An entrepreneur shares the exact template she used to craft an attention-grabbing professional bio

  • Jen Glantz is an entrepreneur and founder of the company  Bridesmaid for Hire.
  • When it comes to writing a professional bio, Glantz says there are four important topics to cover.
  • Include mentions of your unique expertise and add a few personal details to help your bio shine.

Insider Today

After I started my first professional bridesmaid business over six years ago and officially became an entrepreneur, I found it quite challenging to talk about myself. When people asked questions about who I was and what I was working on, I often found myself stumbling over my words and answering with incomplete sentences. 

In addition to the questions, so many people — from business professionals to journalists — asked me for a bio, and I didn't have one. All I had was an outdated cover letter and resume from applying to jobs years before but I didn't have anything current that showcased a brief, but comprehensive summary, of my journey, passions, and overall professional mission. 

That's when I realized I needed to craft a bio that could be ready for inquiries from press, investors, brands who wanted to partner with me, and a long list of other people curious for an inside look at my background. Since then, I've perfected multiple versions of my bio for every situation over the years.

It takes a certain level of preparation, skill, and strategy to summarize your personal story and share it with an audience. For an entrepreneur, the art of showcasing your background, your current work, and your overall purpose can feel extremely hard to do, especially when you're trying to condense it all into a few short and concise paragraphs.  

Whether you're writing your story for the about page on your website, a press release, a speaker's packet for a conference, or to pitch future investors, creating the perfect bio should be high up on your to-do list. Here's where to start, what you should include, and what you can leave out.

1. Start with a summary

The first paragraph of your personal bio should capture people's attention, pull them into your story, and give them an overview of who you are. Think of it this way: If they only read the first paragraph, would they be able to understand a glimpse of who you are, what you do, and what makes you unique?

Consider this first paragraph as your tagline or personal brand statement. It should be short and clear — you'll dive deeper into what you're currently working on and your professional background later on.

Here's an example you can use to get started by filling in the blanks. You can change around the information based on your experience and background, but stick to the brevity of length and the summarized format of your personal details.   

[Your name] is the founder of [name of company], which provides [services or offerings], to [who is your audience or industry]. [Your name] has [experience, background, skills, etc.] and a passion for [describe your purpose]. 

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Read more: 5 costly and time-consuming mistakes to avoid when starting a side hustle or small business  

2. Explain what you're working on

Whether you're running your own company, expanding a side hustle, or brainstorming your next project or business, spend a paragraph sharing a handful of details on what you're currently working on.

Begin with what you are spending your time doing, who you want to impact or influence, what problems you want to solve with your business or project, and what makes what you are doing unique, timely, or unusual.

The template below can be easily adapted to fit your personal experience. Make this paragraph as detailed as you'd like and change what you write here based on who will receive this bio.

For example, you might want to add more details and metrics for investors and remove some of those details for a panel or guest appearance.  

[Your name] is currently working on [describe the business, project, idea, life transition, etc.], with the goal of [what's the reason you're working on this, who do you want to impact]. [Your name] noticed [describe the problem you want to solve or how you want to disrupt or change the industry you are in] and decided to [explain what you created, built, or did to help solve this problem and touch on what makes it different or unique from what is out there].

3. Share your background and expertise 

When people are reading your story, they want to understand a bit about your past experience and work history. Here, you should spotlight your background and any specific professional skills, strengths, or expertise. 

Highlight past jobs, careers, courses, degrees, curiosities, volunteer work, and anything else that relates to your purpose and story. Below is a template you can add, edit, and make work for you and your background.

[Your name] has spent [share years of experience, past careers] and has mastered [share skills or strengths]. [Your name] has also [share any additional information on your background, experience, work history, skills, courses, degrees, and more].

4. Provide additional details 

When we're writing our bio, we might shy away from adding in details that don't directly correlate to what we are working on. However, it's perfectly OK to add in a few lines about hobbies and passions that might not relate to your business — these details are often extremely memorable and help your bio stand out and sound more like you.

Feel free to add in details about what you enjoy doing in your free time, what past hobbies you've done, and what other things you enjoy on a personal level.

[Your name] can be found spending time [talk about hobbies, passions, weekend to-do's, etc.] and is also known to enjoy [add in any additional details here]. 

Watch: Designer Alexander Wang explains how he balances the business and creative sides of his global fashion empire

how to write company biography

  • Main content

How to Write a Short Professional Bio (With Examples and Templates)

Emily Polner

3 key takeaways

  • What a short professional bio is and where to use one
  • How to write your professional bio (plus short professional bio examples and templates)
  • How to use the Teal  AI Resume Builder  to write a short, professional bio

Your professional bio is one of the most important things you'll write about yourself.

In a world where just about everyone is represented online in some capacity, your professional bio will often serve as your first introduction to your intended audience. It can help influence whether someone invites you to connect, interview you, or simply move on.

But how does your professional bio work in tandem with your resume to tell your unique story? And what are some short professional bio examples you can reference to craft your own—helping you strike the perfect balance between informative and engaging?

What is a short professional bio? 

A short professional bio is exactly what it sounds like — a short professional biography that introduces yourself and gives a brief overview of your career and accomplishment examples . A short professional bio gives future employees, colleagues, and anyone else you're networking with a more well-rounded picture of who you are.  

We recognize that “short” is a vague term and can mean many different things. But the good news is, unless you're dealing with a certain character or space limit, there is no magic length that your bio has to be. Most short bios tend to run anywhere from one to four paragraphs, but feel free to make yours whatever length you think would work best for you. 

Your short professional bio can be displayed many different places, including but not limited to: your website, LinkedIn profile, Twitter profile, in press features, and your resume. 

What should I include in a short professional bio? 

Before you sit down to write your bio, it might be helpful for you to think of it as not only a bio, but also an elevator pitch for your target audience. You want to produce a compelling professional bio. Your bio should answer the question: what would you want someone who doesn't know you at all to know about your career so far? 

Below are some thought-starters to set you up for success. 

As a working professional

Whether you've been working for six months or 15 years, consider including these in your bio: 

  • Where you're based
  • Where you're from
  • What university, trade school, or bootcamp you attended (if any)
  • Your current or former career titles
  • Your career goals
  • Relevant awards, accolades, or press features you've garnered
  • Your professional experience, skills, and area(s) of expertise
  • What you like to do in your spare time (personal interests, hobbies, side hustles, etc.) 

To make sure you're providing the most relevant skills to a potential employer, use Teal's Skills Database in the free  Skills Workbook  to identify your current skills and potential skills that you want to acquire. Once you've identified those, enter them into Teal's Skills Identifier.

As a student

Even if you're still in school, there's plenty of information you can include in your bio, like: 

  • What university, trade school, or bootcamp you're attending
  • Your area of study or intended major
  • Any clubs, teams, volunteering, or other extracurriculars you're a part of 
  • Any internships you've completed
  • Your career goals 
  • Your availability

how to write company biography

How to write a short professional bio

If you're ready to begin writing your professional bio, we commend you. We've listed a few things here that you might find helpful to consider, but again, there is no steadfast formula. You can feel free to follow or ignore these suggestions however you see fit. 

‍ Choose your voice

You have the option to write your bio using either first or third person. When using first person, you will be utilizing the pronouns "I, me, and my". When using third person, you would refer to yourself using your name and preferred pronouns.

Ultimately, the choice is yours. However, as a general rule, using third person is typically considered more formal, while using first person is more casual.

First person example: "I am a bestselling author. My work has been published in XYZ publication."

Third person example: "Zane Smith is a bestselling author. His work has been published in XYZ publication."

If you want to have multiple versions of the same bio on hand, like a first person version and a third person version, our tools are designed to make this easy for you. Write as many versions of your bio as you need and rotate which one you use in which situation as your career evolves. 

Generate your professional bio with AI

You can also use our AI Resume Builder to generate multiple versions of your short professional bio. Your bio will be tailored based on the details and achievements you've included about your recent work experiences.

Try it yourself for free.

Choose your tone

Written words, like spoken speech, can embody many different moods and tones. Depending on the context and your  personal brand , you might decide your bio should sound more buttoned-up, or more relaxed, or even a little bit silly. 

These two sentences describe the same person but showcase very different tones and writing style: 

“A recent graduate of the University of Pennsylvania, Sally is currently a consultant at XYZ Consulting based out of their New York office.” 

“A recent UPenn grad, Sally swore off econ after years of hard classes only to end up as a consultant at a major firm — but don't worry, she loves it.” 

Start with your name and your current or most recent role

This is not a hard and fast rule, but to get your bio started, it's usually easiest to start with your name and current professional title or role. 

Example:  “Zane Smith is currently the Demand Generation Manager at ABC Tech Company.” 

If you're transitioning between roles or switching industries , you can list your most recent role and use your first sentence to say what you're looking to become.

Example 1:  “Previously the Demand Generation Manager at ABC Tech Company, Zane Smith is actively pursuing new opportunities in marketing management.” 

Example 2 : “Previously the Demand Generation Manager at ABC Tech Company, Zane Smith is now an aspiring 2nd grade teacher.” 

Add any former titles and list relevant achievements

Once you've introduced yourself and your current title or aspirations, you can flow into your professional background, former job titles, and what you did previously. Together, the first two sentences of your bio could read something like this: 

“Zane Smith is currently the Demand Generation Manager at ABC Tech Company. Previously, he was a Marketing Specialist at FGH Tech Company where he grew paid traffic to their website by 500% year over year.” 

How can you ensure your bullet point achievements reflect your qualifications? In addition to using Teal's free Achievement Assistant tool within the AI Resume Builder , try leveraging ChatGPT for this part of the process. Just remember to copy and paste ChatGPT-generated resume achievements back into your AI Resume Builder.

Remember to personalize your bullet point achievements by proofreading and editing them, tweaking as needed using the Achievement Assistant tool.

Consider adding the “why” behind your story

Self-promotion can feel incredibly uncomfortable, but it's important to really make sure you don't undermine your own value. Your “why,” the  reason that you do what you do everyday , can be powerful and meaningful. Adding what gives you the spark to start each workday can set your own professional bio apart from others. 

Example:  “Claire was inspired to pursue a career in elder law after volunteering in a nursing home throughout high school and college.” 

Close with some personal details, if appropriate

Even though your bio will be used in a professional capacity, it's okay to list a few personal details. We're more than just our jobs, and adding a few personal facts can help illustrate who you are outside of the office. 

Example:  “When he's not working, Martin can be found tending to his spice garden and going on nature walks with his golden retriever.” 

Short professional bio do's and don'ts 

Even though there are no official rules for writing a bio, there are still some things you should try to strive for as well as steer clear of if you want to make the best possible impression. 

Be real:  Your bio is not the place to fudge the truth about who you are. Be honest about what you've done and where you're heading. Not telling the truth could bar you from achieving your goals and land you in hot water. 

Be concise:  We really hate to be the one to tell you this, but unfortunately, most people do not have the time or patience to read a five-paragraph essay about your life story. Sorry to break it to you! 

Try to keep things brief and avoid run-on sentences. We recommend running your bio through a  free clarity reader grammar-checking tool  to make sure your bio isn't too wordy or hard to understand. 

Be relatable:  No matter how lofty your accomplishments are, staying grounded may help you establish stronger connections with others. This is where adding personal details and highlighting your personal brand can serve you well. Whether that's with a  hobby, interest , or other role outside of work, being relatable can let others understand and get to know you better and determine if you would be a good fit for a company.  

Don't: 

Be arrogant:  It's both appropriate and expected for you to talk about your professional skills and accomplishments in your short bio. That being said, there's a fine line between talking about your achievements and sounding too braggy. These two examples talk about the same accomplishment but come across very differently: 

“An accomplished pianist, Ryan was selected out of nearly 7,000 applicants to perform at the annual New York State School Music Association festival last spring.” 

“An accomplished pianist, Ryan was the obvious choice to perform at the annual New York State School Music Association festival last spring (because he's the best).” 

Be spiteful:  This is especially relevant if you're revising your bio  after a lay-off  or termination. As tempting as it might be, avoid making any negative statements or accusations in your bio. Positivity and a good attitude will get you much further.

Short professional bio examples

Seeing real professional bios in the wild might help you craft your bio more so than a set of guidelines will. For that reason, we rounded up four real-life short bio examples on different platforms that you can draw further inspiration from. 

Personal website bio: Audree Kate Lopez

"AUDREE KATE LOPEZ IS A FASHION STYLIST, EDITOR, INDUSTRY EXPERT AND INFLUENCER BASED IN NEW YORK. Audree began her professional career in the fashion departments at Glamour, O, the Oprah Magazine, Editorialist and Redbook magazines. She launched Audree Kate Studios in 2017 and worked on freelance projects at Marc Jacobs, Alice + Olivia, J.Crew and Club Monaco, joined the styling team at Alice + Olivia and became a contributing fashion editor for StyleCaster.com. Over the past few years Audree has styled for various publications, celebrities and retail brands. In 2016, Audree founded a digital course and community for fashion students called Fashion Fundamentals and has hosted workshops and classes around the country, and wrote an ebook titled Fashion Fundamentals."

Why we picked it:  Audree's professional bio does a great job at telling and humbling her story. Taking her career from her dorm room all the way to major magazines is impressive and gives readers the right impression that she's ambitious and driven. It also gives a strong overview of all of the different yet relevant accomplishments she's checked off, ranging from styling, to editing, to creating her own course. 

short professional bio example for resume

LinkedIn bio: Christen Nino De Guzman 

"Latina creator. Speaker. Tech Mentor. Christen is the Founder of the newly launched app Clara, a community that empowers creators through transparency, brand reviews, and discoverability. An industry vet, Christen has almost a decade of experience working with top content creators at social networking companies such as Instagram, TikTok, and Pinterest. She is a motivational speaker and mentor in the tech space who is passionate about helping people break into the industry through career advice and actionable content."

Why we picked it:  Christen's professional bio is punchy, concise, and gives her credibility. The short few sentences at the very beginning are a creative and clever way to describe who she is right off the bat. She also mentions how many years of experience she has, which at this stage in her career, is a wise move and shows that she brings a high level of expertise to her pursuits. The decision to put her social media profiles makes sense and feels true to her, given her engaged following. 

example of a short professional bio that has a punchy tone

Twitter bio: Dulma 

"Founder of Makelane, a private community for female DTC founders. 70K followers on TikTok where I analyze consumer brands"

Why we picked it:  Twitter only gives you 160 characters for your bio, truly keeping it a short bio, but Dulma does an excellent job maximizing what little space is given. Dulma's professional bio clearly and succinctly states her two main pursuits: being a founder of an online community and creating content for a large audience on TikTok. 

how to write company biography

Company website bios: Teachable

"Meet our wonderful team We're a tight-knit group of curious creatures, always learning, and constantly seeking out new perspectives and ideas. Get to know our team—they're what makes Teachable, well, Teachable."

Why we picked it : Having a short professional bio on a company website can be beneficial for many reasons. Each of the four bios featured on Teachable's company site show individuality and make the company more relatable to customers or clients. It provides an opportunity for the individual to showcase their experience, skills, and achievements, which can help build trust and confidence in potential clients or customers. These bios, with full names and pictures, allow the reader to learn more about the individual's expertise and background and can encourage networking opportunities.

how to write company biography

Short professional bio templates

If you prefer to plug and play or need a professional bio in a pinch, don't worry, we've still got you. Here are three short bio templates to get you started:

Short professional bio template for working professionals

[First name last name]  is  [currently/formerly]  a  [insert most recent job title]  at  [most recent company name] . A proud graduate of  [school or university] , they were inspired to pursue a career in  [field]  after  [explain what led to your decision to work in your industry] . Prior to working at [most recent job title], they were the  [previous title]  at  [previous company]  where they were responsible for  [insert professional accomplishments here] . In their free time, they can be found  [insert your favorite hobbies] . 

Short professional bio template for students

[First name last name]  is a current  [year]  at  [institution]  majoring in  [area(s) of study] . On campus,  [First name]  is actively involved in  [activity name] , for which they  [insert details about what you do for the activity you're involved in] . They most recently  [interned/worked]  at  [organization name] , where they had the opportunity to  [insert details about what you did on the job] . They intend to work in the  [insert field name or industry]  after graduation to follow their passion of  [insert what you are passionate about] . In their spare time, they can be found  [insert your favorite hobbies] . 

Short professional bio template for someone with a gap in employment

[First name last name] is a [position/job title] with [number] years of experience in [specific skills or industry] . Following [briefly mention the reason for the employment gap] , [he/she/they] took some time off to focus on [briefly mention what they did during the gap, e.g., personal development, family obligations, health reasons] . During this time, [he/she/they] also [briefly mention any relevant skills or achievements acquired during the gap] . [Name] is now eager to return to the workforce and is excited to bring [specific skills/accomplishments] to [his/her/their] next role. With a proven track record of [list specific achievements or skills] , [Name] is confident in [his/her/their] ability to contribute to [specific industry/profession] and make an impact in [his/her/their] next position.

If you decide to use any of these templates, we strongly recommend you tweak it ever-so-slightly. We don't mean diving into creative writing and rewriting it entirely; just add a little bit of personal flair once you've finished plugging your details in. Add some adjectives, remove anything that doesn't quite fit with your vibe or experiences, or append some more personal details as you see fit. Feel free to work off of any one of the bios from our resume examples to get feel for how different styles can be used across roles.

Remember, as cheesy as it sounds, there's only one you. Even if you use a template, your bio should still have a small sprinkle of personal flair, if possible. 

Create your professional bio with Teal

Crafting a professional bio that effectively showcases your unique skills and accomplishments can be a challenging task. It's important to keep in mind that your bio should be concise and focused on the most relevant details of your career. If you're struggling with what to include, consider starting with the basics and keeping it simple and factual.

Remember, your bio can evolve over time along with your career, so don't be afraid to make updates as you gain more experience and achieve new accomplishments. By taking these steps, you can create a friendly and professional bio that effectively represents your personal brand.

Ready to create a full set of professional bios to get to your next career goal faster? Sign up to start using the AI Resume Builder to generate professional your professional bios directly within the platform.

Once you have your professional bio, don't forget to use Teal's free AI Resume Builder  to update your resume with your skills, latest experience, and work achievements! The job of your resume is to get you in the door. Optimizing it will help you land interviews for the next opportunities that excite you.

Use the AI integration feature within Teal's AI Resume Builder to generate achievements. To get quality, metric-driven achievements, make sure to attach a job description to incorporate relevant keywords.

Frequently Asked Questions

What is an example of a short professional bio.

An example of a short professional bio is: "Katie is a seasoned marketing professional with over 10 years of experience in digital advertising strategies. She has helped numerous brands achieve their online marketing goals, leading to increased visibility and 3x revenue YoY."

How do you write an impressive short bio?

To write an impressive short bio, focus on your most significant achievements, relevant skills, and experiences that set you apart. Keep it concise and tailored to your audience to engage and leave a memorable impression. You can also use the Teal  AI Resume Builder  Generative AI to craft a bio that highlights your unique professional journey and skills in an engaging way.

What is a short biography about yourself?

A short biography about yourself should concisely summarize your professional background, major accomplishments, and skills. For example, "I'm an innovative software developer with 5 years of experience in creating scalable applications, known for my ability to troubleshoot complex issues and my commitment to delivering high-quality software solutions."

how to write company biography

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Joberty Blog

A Simple Guide to Professional Short Bios (With Examples)

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A short bio is practical whether you are a job seeker, a freelancer, or simply want to have a presence online. This will be the first impression a potential employer, client , or contact will have of you, so you need one that packs a punch and leaves a positive impression on your audience .

Your bio needs to be captivating for your profile to be worthwhile to recruiters. It's way easier than you might think. In this blog post, we’ll give you some tips and tricks to write a useful professional bio.

What is a short bio?

A short bio provides a quick overview of your identity and career goals to the outside world. It's all about showing your audience who you are, what you've done, and what you want to do. You can see them on social media, on resumes, on personal websites, and in company team directories. Think of a professional bio as the author's biography found on the back flap of a book. Simple, right?

how to write company biography

What to include

Most social media platforms only allow one or two sentences, so the key is to be concise. Moreover, your bio should fit your resume’s header, and you know that a resume can’t exceed a single page. The basis for any short bio is

  • Your current job or education (if you’ve never had a job)
  • Your personal and professional goals
  • Your biggest achievement

Nevertheless, if you are planning on a resume, a personal website, or a job-seeking platform, you would also want to add the following information:

  • Where you’re based right now
  • Your skills and areas of expertise
  • Your passions and hobbies
  • Your availability

If you have no experience , just say it. Everyone has to start their career somewhere, and there is nothing wrong with that. In turn, include a sentence about yourself that might be intriguing and show determination. If you can outwit the “I’m passionate and stubborn” tribe and write something a bit more intriguing instead, you’ll catch the interest of an HR professional. It’s a given.

What you should consider for your short bio

If your bio draft is already short, to the point, and includes the bullets we outlined below, you’re on a good track. You should still pay attention to the following style suggestions:

Before you get into writing your bio, you need to find the voice that fits your needs the best. And by that, we mean first or third person . Are you going to talk as yourself, using “I” and “me”, or as someone else, using your name and pronouns? Your decision should be based completely on the purpose of your bio.

The best match for a somewhat informal bio is the first person. Talking as yourself is a great way to connect with your audience and makes you seem more approachable. It works wonders when you are trying to build a personal brand. Still, don’t overdo it. Don't start every sentence with “I”, It’ll make your writing look untidy. Using the third person is more effective in formal settings because it creates a distance between you and the reader. It’s more assertive and professional. This way, you are letting the facts speak for themselves.  

If you’re overly formal, you write a résumé instead of a resume and want to address your potential employer with very specific etiquette, you can always talk about yourself without using pronouns. This is aligned with very ceremonious settings such as academia. If you’re writing to a Computer Science department in a European university, you could describe yourself as: “Programmer with six years of experience in embedded systems, large-language models and AI research. Doctor Honoris Causa at Oxford University,” and such. If you’re consistent, it won’t read weird. And it proves that you took the time to investigate their tone, which is very positive.

2. Writing style

The words you choose to use in your bio will also affect its professionalism. You can play with the style to your liking to make it more formal, friendly, or witty. Remember to use accessible language throughout, especially when talking about your achievements. If all types of readers get the message, you’ve got yourself a winner.

The bottom line is that you should adapt. For very high-traffic websites, you can use a succinct and broad message, leaving wits aside. Now, if you’re sending applications to startups with a reputation for being laid back, you can put together a resume that has a humorous bio instead. Since having plenty of resumes for different audiences takes time, you can always lean on AI to get it done faster.

3. Be concise

The rule of thumb for short bios is to keep them short and sweet. You only have about six sentences to work with, so be sharp. To determine what information will be useful, you must consider two important factors:

  • Your target audience, and
  • Your goal (we’ll get onto this later)

Are you looking for a programmer position? Then include what programming languages you are fluent in and your experiences in the field. In this example, your past life as an Account Manager seems almost superfluous; however, they might be intrigued by it if you’re seeking employment that involves dealing with clients.

Your goal is getting hired, right? Most times, yes. Now, at a certain stage of your career, you might not be looking for a new job. You might want to be invited to conferences instead and build a name as a speaker, to give an example. Well, this case demands a different bio where you can flex your experience.

4. Use figures

AI resume builders got this one right. When you participate in a company, you’re part of a wider team. So if the company grew by 20% in revenue and landed an IPO while you actively worked there, you can very confidently say: “Helped a YC company grow 20% in revenue YoY thanks to our team’s scalable SaaS deployment.” You’re keeping it slightly veiled deliberately in case there’s an NDA in between. Don’t assign yourself merit if you didn’t do that, though. HR professionals are experts at spotting overinflated claims.

5. Add keywords

On social media networks and job boards, recruiters will search through keywords. Add words that are relevant to the job/role you are looking for, like “software developer”, “software engineer,” or the names of the programming languages you are fluent in. If you have a keyword-rich bio, you are one step closer to a new interview call.

6. Be authentic and don’t overthink it

To properly connect with your reader, your bio should humanize you. Mentioning some of your passions or hobbies will make your bio more relatable, and it will shine a light on your personality. In other words, be authentic, don't oversell yourself, and have fun with it. Don’t worry about trying to sound fancy or overqualified.

Real-life examples of successful bios

Our first example comes from one of the top software engineering startups in 2023 , Panorama Education ’s chief technology officer, Daniel Johnson .

“Danny Johnson loves to build organizations that deliver great software. He’s developed and led large product management and engineering teams at PeopleSoft, Oracle, Workday, and Ridgeline. In addition, he’s built organizations from the ground up across multiple functions and geographies.

He has 25+ years of experience delivering enterprise-class solutions to help customers achieve their business objectives with technology-forward solutions. Proven expertise from a disruptive startup to a global industry leader. Hands-on passion for building a lasting culture through hard work, leadership, and a focus on people.”

Notice how, even though he benefits from the professionalism of the third person, he uses the nickname, making the bio more welcoming. He accentuates his passion for software engineering and his accomplishments throughout his career. Saying he has worked on a “disruptive startup” emphasizes he’s always on the edge. In only six sentences, he shows us both his skills and his personality.

If you’re super successful, you can be very frank and go for something minimalist that still tells a story. Like Greg Brockman here, President and Co-Founder at OpenAI :

“I love to build.”

However, I wouldn't recommend doing that if you're still a rookie.

Awais Kamran’s example is great for a LinkedIn summary; unfortunately, it's too long. This will make it difficult to adapt it to other mediums, like resumes or social media. We are trying to build a professional short bio you can use and reuse in multiple settings.

Examples of short bios

“ Jennifer Hartman has a decade of expertise using the Java programming language and database development with SQL. Hartman is fluent in English, Spanish, and French and is enthusiastic about working with teams from abroad. She is detail-oriented and wants to strengthen her skills through on-the-job learning and coaching. Currently, she is searching for a remote job in software development.”

“Hi! My name is Paul, and I'm a professional software engineer with fifteen years of experience in the information technology and services industries. I've spent my career refining my talents in machine learning, natural language processing, computer vision, IoT, real-time analytics, and AI solution design. My favorite project was the smart solar panel farm we developed in CO to power 20,000 homes in the U.S. — I’d be delighted to chat about it."

Both examples are keyword-rich and highlight achievements and experiences rather than roles. They show glimpses of their personalities by mentioning what they are passionate about and what they are looking for in the future. See the difference between writing in the first and third person? The first example is much more aloof and businesslike, while the second is more friendly and approachable, and includes a “call to action”: let’s chat.

Understanding company culture to write a specific bio

Now you know how easy it is to make a positive first impression . Now just remember to update it as you grow and learn. And if you make it to the interview , you should practice for typical questions like “ Why do you want to work here? ” and “ What are your greatest weaknesses? ” We’re offering company reviews that allow you to glimpse into company culture. And by understanding company culture, you might predict what kind of bio will have them intrigued. So check testimonials before you send your application their way. Good luck!

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The Best Short Professional Bios (Examples + Templates)

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Summary. To write a short bio you should first make an initial introduction introducing yourself in the first or first person. Your short bio should include your brand, your accomplishments, and your values and goals. Your short bio should be one to three short paragraphs or four to eight sentences long.

Knowing how to write a concise, informative, and interesting biography about yourself can help throughout various parts of the professional process. You can use your bio to capture the attention of potential employers or clients and convince them to choose to employ or work with you.

In this article, you’ll learn more about what goes into a short bio and how to write one, and you’ll also get to see some short bio templates and examples to help you get an idea of what yours should look like.

Key Takeaways

A short bio serves to introduce you, your achievements, and what you offer professionally to potential employers or clients.

It’s important to keep your bio brief so that readers stay engaged and will remember your main points.

You may need to adjust your bio for different audiences, as your clients may want to know different information than a recruiter would.

Talk about your skills and accomplishments in your bio, but don’t exaggerate them.

How to Write a Short Bio

What Is a Short Bio?

How to write a short bio, what to include in a short professional bio, short bio examples, short bio templates, tips for writing a short bio, writing a short bio faq.

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A short bio serves as your introduction to the professional world. In terms of finding or expanding on your job, a bio will cover your:

Work history

Achievements

Any other relevant professional information

Think of it as a professional memoir that a hiring manager or consumer can read and understand quickly. It’s usually about one to three paragraphs depending on experience.

There’s an emphasis on being succinct when it comes to writing a professional bio. This is because a bio is supposed to be a preface to attract recruiter attention and incline them to reach out for more information. Many readers will get lost or bored with a lengthy bio.

Using a short bio can be helpful across very different industries, from marketing to accounting, from psychiatry to sales.

You’re probably familiar with providing short bios on social media websites and applications. While the information and skills you include in a professional bio may differ, the general formatting is similar.

There’s a lot of considerations to take into account when writing a short bio, and it can quickly become intimidating. Deciding what information is relevant and how to keep it near 140 characters is no small task.

If you’re having difficulty writing a short bio, follow the outline below to craft an introduction that engages your reader.

Make an initial introduction. You can’t jump right into everything you’ve done and what you want to do in the future before introducing yourself.

Your bio’s first sentence should begin with your full name in the third person or introduce yourself in the first person and continue to briefly outline your most notable skills and accomplishments. It’s a good place to state your current job and employer.

Go deeper with what motivates you. Once you’ve catchily illustrated who you are in your short bio, you can use the second sentence to describe your motivations for your work.

Stating what drives you to do the work you do is essential to employers and customers alike. Whether you work as a physician or fitness consultant , there’s a reason why this is your profession, and you should explain that in your short professional bio.

Describe your accomplishments. Your short bio is for detailing why you’re the ideal candidate to be trusted with handling an employer or consumer’s business. By describing your prior accomplishments, you let them know what you could offer as an employee and how you’ve succeeded in the past.

While you should avoid sounding braggy, the reader is looking for information about what your qualifications are , and your accomplishments generally measure these qualities.

Even though you could probably go on for ages about the details of your accomplishments, save that for an interview . In a short bio, only include the most impressive of your achievements to outline.

Accomplishments relevant to a short bio could include:

Impressive results on a project

Former promotions

Awards received in your field

Certifications received

Include contact information. The purpose of a short bio as either a business or a job seeker is to inspire the reader to reach out. Without contact information, this pursuit becomes futile. Make sure your short bio has some way to contact you at the end.

Relevant contact information may include:

Phone number

Professional networking profile

A short professional bio includes:

Your full name. You can choose to write your bio in the first person (I, me, my) or third person (he, she, they), but either way, you need to include your full name at some point. Branding doesn’t work so well without a brand name (i.e., you!)

Your brand. Of course, if you have an actual brand that you’re trying to market, you should include the brand name as well.

What you do. Summarize what you want the reader to know about what you do in one sentence — tricky, we know.

Your accomplishments. For a short bio, you can stick with just one major accomplishment from your professional life. Or, if you have a string of impressive achievements, try condensing all of them down to one sentence.

Your goals and values. Let the reader know what makes you tick — why do you do what you do and what do you hope to achieve with your work? People are compelled by a story more than anything else, so it’s important to get this part right.

Something personal (optional). If you have a quirky tidbit about yourself you’d like to include, go for it. Just make sure it doesn’t throw off te the tone of the rest of your bio.

Contact info (optional). If your bio is serving as a call-to-action to drum up business or get leads on job opportunities, it makes sense to include your contact information at the end of your bio. It’s not necessary if that information is available elsewhere on the page , though.

Entry-Level Job-Seeker Bio Example

Mitchell Morrison is an upcoming video producer and editor who believes in the art of visual organization. He is a recent graduate from the University of Washington and focused on post-production during his time studying there. He was introduced to the magical world of visual art production by watching his father work on editing commercials growing up and has been working towards his dream of becoming a video editor ever since. During his last year of college, Mitchell participated in a competitive internship with Digital Space Films. He was chosen out of 2,000 applicants based on his academic portfolio and personal statement essay. This internship was an incredible learning experience and resulted in three professional accreditations for music video editing. Mitchell currently lives in Seattle, Washington pursuing freelance opportunities and spending time with his Dog, Pikachu. To get into contact with Mitchell: MitchellMorrisonVideo.com/contact

Working Professional Website Bio Example

Lisa Kennedy is an experienced real estate professional. She knows how important a home is for long-term happiness and has invested her career in putting people in the house they’ve always dreamed of. Lisa was driven to pursue real estate from her passion for helping people during life-altering times, and a keen interest in high-end, luxury homes. She’s been working in the real estate industry for ten years and in that time has assisted over 3,500 people in finding homes. She was educated at the University of Los Angeles with a bachelor’s in business management. She’s worked for some of the most respectable Real Estate companies in Los Angeles and individually under her agency “Kennedy Homes.” Lisa has also been published in Real Estate Quarterly Magazine as the 2017 winner of the “Top Luxury Home Seller” award. Lisa loves the culture of Los Angeles and has been living there with her family of five since she graduated from college. She enjoys spending her free time exploring towns along the West Coast and swimming. If you’d like to get in touch with Lisa: Email: [email protected]

Professional Networking Profile Bio Example

Bianca Jones Marketing Manager Miami, FL The first step towards customer satisfaction is being reached by stellar product marketing, and that’s what I aim to provide. My professional experience as a product marketing manager has allowed me to assist many organizations in improving their sales margins and audience response to emerging products. I’ve brought dedication and positive results to the companies I’ve worked for because I am passionate about product perception, marketing, and business statistics. What drives a product to success interests and inspires me. I specialize in long-term growth strategies and audience outreach. In addition to eight years of experience in professional product marketing, I have also published two books on creating a career as a marketer called “What to Do After Your Bachelor’s” and “A Marketer’s How-To.” If you’re interested in learning more about how to market your business better, or just discuss more, feel free to contact me by email at [email protected].

Your first choice is whether you want your bio to be written in the third person or first person. These short bio templates show both options, and also include different ideas for what to include, and how. Feel free to pick and choose your favorite parts of each of the two.

[Full Name] is a [job title] who [believes/knows] in the power of [what you do]. [He/She/They] began their journey in [field] by [how you got started in the field], and now dreams of [what you hope to accomplish]. [His/Her/Their] biggest accomplishment to date has been [your biggest accomplishment]. [Full Name] lives in [where you live] and participates in [a hobby/interest]. To get in touch with [Full Name], call/email/message me on [how you’d like to be contacted].
I am a [job title] who helps [who you help] [what you help them do]. It’s my belief that [your unique perspective on the field]. In the past [# of years] years, I’ve [major accomplishment #1] through [how you accomplished it]. I have a passion for [your professional passion], but on the side, I also enjoy [personal passion]. Get in touch with me today at [contact info] — I look forward to talking with you about [what you want to talk to your readers about].

You have a firm grasp of the structure of a short bio and what to include. Now, you may need some tips for how to polish your short professional bio and make it stand out from the competition.

Be mindful of length. While you’re probably getting sick of hearing that your bio should be short, it’s good to keep in mind throughout the writing process. It’s easy to go off on a tangent while trying to include everything relevant or rationalize, making your bio too long.

Avoid this impulse. The point of a bio is that it’s limited. You want to intrigue the reader enough to inspire them to seek more information about you or your services.

Tailor your bio to your intended audience. Whether you’re using a short bio to attract a particular customer base or potential employer, tailoring it to fit their wants and needs is crucial. Consider your intended audience base and what they’re looking for in a candidate or service.

Be genuine. Your short bio should be an authentic representation of your traits, experience, and personality. People are repelled by what they interpret as stretching the truth. If you’re being received as disingenuous by the reader, they’ll probably move on.

Proofread. The only way to steer clear of errors in your short bio is by proofreading it. Imagine a hiring manager being completely interested in your bio.

They love what you have to say about yourself and find your prior experience enticing. That is, until they come across a mistake that clearly shows you didn’t do proofread or edit.

Include links to your portfolio, website, or networking profile. One way to circumvent the confining factor of keeping your bio short is by including links to more detailed sources.

This can be in the form of linking your portfolio or website to allow the reader to go deeper into your discussed skills if they please, without taking up more space in your bio.

Implement these links seamlessly into your bio by attaching them to anchor words that describe what clicking will lead them to.

Add some personality. You aren’t the only person who has an impressive list of accomplishments to put on a bio, so you’re going to need to find some additional ways to make an impression.

What should a short bio include?

A short bio should include your name, what you do, and your achievements. You should also include your company or product’s brand, if you have one, and your goals and motivations for doing what you do. This humanizes you and helps you stand out from the rest of the pack.

How long is a short bio?

A short bio is typically one to three paragraphs long. These should be short paragraphs though, as other experts say that between four and eight sentences is the ideal length for a short bio.

What makes a good bio?

A good bio is succinct and memorable. Readers don’t want to spend long reading about your professional and personal life, so go back and cut it down to the important parts multiple times after you draft it. You might be surprised at how little you actually need to include.

What should you avoid putting in a short bio?

You should avoid including anything negative or arrogate. It’s never a good idea to write anything negative about previous jobs or employers. Only include positive things in your professional short bio.

It’s important to include your achievements in a short bio, but there is a fine line between mentioning your achievements and bragging about them. Stick to the facts when talking about your accomplishments.

Fremont University – Building Your Professional Bio

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Sky Ariella is a professional freelance writer, originally from New York. She has been featured on websites and online magazines covering topics in career, travel, and lifestyle. She received her BA in psychology from Hunter College.

Don Pippin is an executive and HR leader for Fortune 50 and 500 companies and startups. In 2008, Don launched area|Talent with a focus on helping clients identify their brand. As a Certified Professional Resume Writer, Certified Digital Career Strategist, and Certified Personal Branding Strategist, Don guides clients through career transitions.

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Kellogg School of Management at Northwestern University

Careers Leadership Apr 15, 2024

The path to the boardroom can be opaque. here’s a roadmap., an expert offers 6 tips for becoming board-ready..

Victoria Medvec

An organization’s board of directors provides critical oversight and a strategic vision. But what does it take to become a part of this influential group?

Ambitious professionals often have a good sense of how to prepare themselves for the next step in their careers. But if that next step is the boardroom, the path can seem intimidatingly opaque. After all, you don’t exactly encounter board-membership opportunities on LinkedIn or via your local job board.

But in a recent The Insightful Leader Live webinar, Victoria Medvec , a professor of management and organizations at Kellogg, helped to illuminate the process. Medvec leads the Kellogg Women’s Director Development Program , which has prepared over 800 women for board opportunities; she has also sat on several boards herself. Drawing on this experience, she offered concrete advice for navigating the journey to the boardroom.

Here are some highlights from her presentation.

1. Draft your board bio

Before you can begin a board search, you will need a board bio. This one-page document should tell a story about who you are and the skills you’ve acquired that would make you a valuable board member.

“A board bio is not a resume. It is not listing and describing everything you have ever done. Instead, it is a description of what you would bring to the board,” says Medvec.

She cautions that the skills that will make you an attractive board member are different from those that make for a strong executive.

“Your ability to interact well and listen and give advice are much more critical than your ability to lead a team of 3,000,” she says. “So you really want to think about: What are your unique competencies around strategy, CEO succession and planning, fiduciary responsibility? What would you bring into that boardroom, and what proof points do you have that you can really operate at that director level?”

It’s fine to start with a general template, but you will also want to tailor the bio to a given opportunity. For instance, one pharmaceutical board Medvec was considering already had several members who were scientists. But the firm had just conducted an IPO, so she tailored her bio to highlight her commercial experience.

But whatever you do, don’t go hunting for board opportunities without at least your template in hand.

“The most common thing people say in any conversation is, ‘Send me your bio, send me your information,’ and you don’t want it to take 6 weeks for you to follow up on that request,” she says.

2. Find a realistic fit

Something Medvec asks everyone she mentors is what sort of board they want to join. Often, they will mention a company like Apple or Google, which is understandable—but might also be a bit unrealistic.

“Unless you’re a sitting CEO of a very large public company with a lot of knowledge in an area that would be interesting to that board, it’s unlikely that you’re getting that big-, high-name board,” she says.

But worry not, because those big-name boards are actually just a small sliver of the opportunities out there. There are private-equity boards, startup boards, family-business boards, and even nonprofit boards. And you never know where interesting opportunities will arise. Medvec likes to share the story of a former CEO in the energy sector. The first board opportunity she was offered was at a gravel company. “She’s like, ‘Gravel? Who could get excited about gravel?’”

But she also knew that, given her background, she had a lot to offer the board. She also noted that the other board members were an impressive group, who could potentially connect her to other opportunities if she performed well on this one. So she accepted, and it worked out well for her. “That first board led to many, many, many other boards,” says Medvec.

3. Get your company’s blessing

Once you’ve readied your bio and considered where you might fit, you’re getting close to being ready to search for that first opportunity. But unless you are self-employed or retired, you will want to get your CEO’s blessing before you do anything else.

“Do not make the mistake of not having a conversation before you pursue opportunities,” says Medvec.

One useful way to approach that conversation is to explain how board membership will develop your skills, which in turn will benefit the organization. Moreover, talking to your CEO doesn’t have to be an obstacle; they might even be willing to connect you to a potential opportunity. “Think about it. Your CEO may serve on boards, your company’s sitting directors may serve on other boards. There’s a huge opportunity in that,” she says.

4. Lean on your network

Now it is time to reach out to your contacts for advice, express your interest in a board seat, and network, network, network. “You don’t apply for a board. It’s not like you’re sending in your application. So normally someone is recommending you,” says Medvec.

She points out that even when a search firm contacts you, it is often because someone in your network mentioned your name. So it’s time to rekindle old connections and forge new ones.

5. Sell yourself

Let’s say you’ve landed an interview. Congrats! But as you prepare to meet with company leadership and the other board members, remember this: much like your board bio is not your resume, your board interview is not your standard job interview.

“Your job in the interview is not to focus on highlighting your qualifications. The key in the interview is to highlight your fit with the other board members and how you might complement the existing board, how you might bring something unique to that situation,” says Medvec.

The fact you’re being interviewed at all shows that you’re qualified for the role. So instead, focus on how you’ll be able to collaborate with and complement current board members.

6. Evaluate the position before you accept it

Medvec says that as difficult as it is to get on a board, it’s even harder to get off. After all, if a director leaves a board soon after joining, that can have serious consequences, including impacting the share price of a public company.

So before accepting that spot on the board, do your due diligence. Ask to see meeting minutes and, of course, look out for blatant problems, like fraud. Try to suss out as much as you can about how the board operates and whether it is able to steer the organization. What are you signing up for?

“Some people might just want a rubber-stamp director who’s just going to approve, approve, approve, approve. I personally would never want to be on a board where I was a rubber stamp,” says Medvec. “I want to be active in the discussion.”

Another tip? “I always like to ask the question, ‘Give me an example of a time where the board and the CEO disagreed and what happened.’ And my worst answer that I could get would be it never happens. Because if it never happens, it’s a sign that CEO is probably not encouraging board debate.”

For more advice on joining a board, watch the entire webinar here .

Adeline Barry Davee Professor of Management & Organizations; Executive Director of the Center for Executive Women

Kellogg Insight Editorial Team

How to Write a Project Manager Job Description: Important Skills and Role Responsibilities

how to write company biography

Project managers can be considered the parents of professional projects. They coordinate with internal and external teams to ensure deliverables are transported on time and under budget. They’re flexible but hold high expectations and aren’t afraid to put their foot down if someone is slacking or falling behind on their assignments.

Project managers are exceptional communicators and multitaskers, constantly assessing risks, establishing budgets and meeting deadlines — all while maintaining the utmost professionalism no matter the inevitable and unexpected hurdles that arise throughout the project lifecycle.

If you’re looking for a parent for your next project — and you wouldn’t be reading this article if you weren’t — let’s cover the basics of what makes for an exceptional project manager job description .

Access our entire library of templates for your open roles.

Table of Contents

  • What Does a Project Manager Do?

Project Manager Skills and Responsibilities

Project manager salary information, project manager job description template.

  • Five Project Job Description Examples

What Does a Project Manager Do?

Project managers are responsible for coordinating and executing professional projects. This role generally requires a few years of experience alongside a bachelor’s degree in business, customer success, marketing, English, communications, journalism or technology or the equivalent in professional experience.

Project managers can be found across industries and markets and may be employed for the duration of a project or full-time for ongoing projects. As they advance in their role, project managers may be responsible for onboarding, training and mentoring new hires. The career path of a project manager may lead them into a role as a program director, a senior manager or even the C-suite.

What Is a Project Manager?

As an ambassador for your company and team, project managers must maintain the utmost professionalism and transparency throughout the entire project lifecycle to build client relationships and maintain trust.

Project managers typically utilize dedicated technology to stay organized, and while there is an endless supply of project management tools available, there are a few common offerings to be aware of when talking with candidates.

  • Google Apps

Read Next Talent Hunting? To Get the Best, Pay for the Best, No Matter Where They Live.

job-description-template

As with any role, project managers must possess certain abilities to succeed, and it starts with exceptional communication skills . Because they work with a variety of people both internally and externally, they need to know how to keep everyone informed of deadlines and adjustments. This includes regular check-ins, documenting scope change, sharing updates and tracking progress.

Project managers must also be able to adequately gauge project requirements in order to provide their team with the necessary time and resources. Setting a project’s budget is not easy, so many companies look for experienced candidates to fill project manager positions.

Finally, project managers must be masters of risk assessment. This role is incredibly dynamic, and when issues arise — as they inevitably do with any project — they need the confidence and decisiveness to make adjustments on the fly.

Top Project Manager Skills

  • Effective and efficient communication.
  • Able to work with a variety of people.
  • Can gauge project requirements to budget time and resources.
  • Risk assessment.
  • Decisiveness and confidence in their decision-making.

There’s an essential and often debated topic that needs to be covered — including the salary information on your job description . In the end, it comes down to two options. 

  • Option 1: Remain transparent from the get-go and provide salary before you and the candidate invest time and resources into the hiring process.
  • Option 2: Wait several weeks or even months until you’ve narrowed down the ideal candidate and offered them the position only to find out that your salary does not align with their expectations.

In the event that you chose option one — the wise and clear choice — we’ve included the average salary information for project managers in six of the top employment markets nationwide. Feel free to further your research by clicking on the links below.

  • Boston : $95,633
  • Chicago : $95,732
  • Colorado : $93,884
  • Los Angeles : $102,585
  • New York : $97,405
  • Seattle : $104,061

Average salary in the United States for a project manager: $93,245.

Further Reading 5 Pay Transparency Myths Debunked

There are a range of responsibilities and requirements common among project managers. Here’s a template we’ve created that you can alter as much as you’d like to reflect your specific role and company. Be sure to include a splash of your unique culture and personality to make it stand out from other project manager job descriptions.

Company Bio

Use this section to provide a high-level overview of your company, culture, perks and benefits, career development opportunities and anything else that will get candidates excited about your company.

Responsibilities

  • Define project timeline, draft proposals, establish budgets and maintain project documentation throughout project lifecycle.
  • Coordinate between internal teams and external resources, communicating guidelines and deadlines clearly, effectively and consistently.
  • Assess risk throughout project lifecycle and anticipate internal, external and client needs and readily implement issue resolution with project stakeholders.
  • Coordinate among internal teams to delegate and prioritize tasks and conduct status updates and check-ins with individual team members to ensure completion of tasks.
  • Provide regular project status check-ins, progress tracking and updates on deliverables with internal teams, external resources, clients and stakeholders.
  • Manage client relationship throughout project lifecycle and uphold high standards for individual contributors, holding everyone accountable for their deadlines.
  • Partner with internal teams, including Sales, Marketing, Engineering, Customer Success and Consulting teams.
  • Support new team members with onboarding, mentoring, planning, budgeting, implementation and consistency with messaging, tone and overall quality control.

Requirements

  • Bachelor’s Degree in Business, Marketing, Technology, English, Communications or Journalism or the equivalent in experience.
  • X years of project management experience in the [insert industry].
  • Experience managing scheduling platform, like [insert platform].
  • Strong written, verbal, presentation and overall communication skills.
  • Excellent multitasker able to work both independently and on a team.
  • Prior experience managing a team.
  • Project Management Professional (PMP) or Certified ScrumMaster®(CSM®) certified a plus.

Read More 7 Tips for Building an Inclusive Team

Five Project Manager Job Description Examples

Now we’re going to dive a bit deeper with a few real examples of project manager job descriptions that we’ve sourced from our online communities .

You’ll notice that we’ve redacted some information to maintain the privacy of the companies that originally posted them.

1. Project Manager With Software Experience

Are you an experienced Project Manager ready to make a real impact at a fast-moving organization? The role of the Project Manager is to coordinate and execute all aspects of all concurrent projects, from the concept stage to its successful completion. This includes generating project documentation, creating/tracking tasks and workflows, managing priorities and requests, managing risks and impact, providing project support/direction and maintaining a master schedule of all projects and activities.

The Project Manager will also be required to create and maintain clear channels of communication with both internal and external stakeholders. The goal of the Project Manager is to ensure that the project is delivered on time and within budget while maintaining a high level of quality.

What You’ll Do:

  • Partner, support and collaborate with management in designing, implementing, evaluating and managing assigned projects.
  • Proactively supervise and implement project plan to ensure project is on-schedule and on-budget.
  • Coordinate internal and external resources to meet project requirements, as defined by the project scope.
  • Define and mitigate overall project risk through conflict and issue resolution with the project team and stakeholders.
  • Keep stakeholders informed of project status and deliverables, as well as risk and mitigation strategies.
  • Be accountable for project results of staying on-budget, on-schedule, and meet or exceed expectations.
  • Convert requirements into tasks and determine task priorities for individual team members and the project as a whole.
  • Ability to create and edit project documents, materials, and presentations.

Who You Are:

  • BA/BS degree or equivalent practical experience
  • 3 - 5+ years of progressively responsible experience in [redacted] or project management
  • Experience managing Kanban, Scrum, and other project types
  • Experience working with Atlassian’s JIRA, Confluence, and Google Apps
  • Ideal candidate is enthusiastic, willing to identify disorganization and bring the right partners together to drive clarity of purpose
  • Experience working in business systems such as Salesforce and NetSuite is a plus. [redacted] experience a plus
  • You enjoy providing mentorship, learning, and being collaborative in cross-functional teams. You seek perpetual growth

2. Client Relationship Project Manager

[redacted] is seeking an experienced Project Manager familiar with [redacted] to join our growing [redacted] team as a Project Manager in one of our corporate offices. The Project Manager (YOU!) takes the lead in ensuring project success from the point the project starts through to completion.

The Project Manager proactively and professionally manages the client relationship and helps guide the client through their [redacted] projects with the [redacted] team. This is an excellent opportunity for the right candidate to join an exceptional group of professionals dedicated to exceeding customer expectations in the management of complex projects and delivery of effective sales and use tax compliance projects.

Job Duties:

  • Responsible for the overall planning, direction, coordination, execution, control and completion of assigned projects.
  • Assist in the definition of project scope and objectives, involving all relevant stakeholders and ensuring that clients’ expectations are in-line with project service scope.
  • Develop and deliver to customers a detailed project plan to monitor and track progress.
  • Actively monitor client projects and solve problems to keep projects moving forward. Report and escalate issues as needed.
  • Leverage strong analytical expertise to fulfill jurisdictional requirements.
  • Successfully manage the relationship with the client, [redacted] team, internal and external [redacted] partners, and all stakeholders.
  • Create and maintain comprehensive project documentation.
  • Work strategically and independently with internal and external groups on multiple simultaneous projects.
  • Assist internal team members with developing and enhancing process procedures.
  • Support the sales and account management teams in selling [redacted].
  • Perform other tasks as assigned.

Qualifications (absolute must haves walking in the door):

  • Strong ability to understand and conceptualize [redacted].
  • Experience working with clients at all organizational levels with a high degree of professionalism and business acumen.
  • Strong ability to articulate process logic and technical concepts including building and delivery of technical presentations.
  • Excellent written and oral communication skills are required with a demonstrated ability to work with cross-functional teams.
  • Teamwork-oriented with a strong focus on customer satisfaction and business development.
  • Ability to think strategically, solve problems effectively and tenaciously follow-through to ensure client success.
  • Results-oriented with strong people and time management skills, highly organized, motivated and driven to succeed.

3. Digital Marketing Project Manager

[redacted] is seeking an experienced Project Manager to manage the fulfillment and delivery of holistic digital marketing solutions for [redacted]. This individual should be comfortable managing multiple projects in parallel and ensuring product scope aligns with client objectives. An ideal candidate will be familiar with the various components of [redacted] and understand how each component contributes to [redacted].

Responsibilities:

  • Work with a wide range of clients/industries to manage campaigns with project components across multiple teams (Sales, Solution Architects, Digital Marketing Services)
  • Collaborate with sales, marketing and strategy teams to define deliverables and effectively manage client expectations
  • Guide appropriate team members through onboarding, planning, implementation, quality control and launch phases for each client/project; working with stakeholders to define functional and technical requirements
  • Manage client calendars, project budgets, product scope and various work assignments
  • Deliver regular status reports to management and clients
  • Effectively communicate and manage expectations of internal and external stakeholders throughout the project lifecycle; overseeing all client communication as it applies to the project
  • Manage [redacted] Social Media programs
  • Fosters a positive working relationship with advertisers, agencies, sales and operations teams
  • Develop expertise in CRM, Adit, AX, SharePoint, SAVO, Basecamp and other software or other tools [redacted]

Qualifications:

  • BA/BS with a focus in business, marketing, or technology; MBA preferred
  • 5+ years of project management experience with a minimum of 1 year managing [redacted]
  • PMP and/or CSM certification preferred
  • Understanding of native business and content space
  • Experience managing medium to large projects [redacted]
  • Knowledge of paid social media; experience running paid campaigns is preferred
  • Candidate must be highly motivated, proactive, organized and have the ability to manage concurrent projects and interface with external clients in a fast-paced environment with a high level of accuracy
  • Candidate must possess excellent leadership, organization, communication and time management skills

4. Technical Project Manager

Our ideal candidate is a [redacted] with a sense of humor, who can quickly learn new technology and ensure smooth implementation of customizable frameworks. If you’re a hyper organized go-getter with an uncanny ability to ‘talk tech’ with non-technical folks, we’re looking for you!

  • Work closely with our Engineering team to launch projects on time while exceeding client expectations
  • Clearly communicate complex technical concepts with non-technical client contacts
  • Stay one step ahead by anticipating clients’ needs, as well as the needs of internal teams
  • Manage a multitude of projects at once, ensuring that all details are gathered and clearly communicated
  • Review PSD files and ensure details and specs are in place for handoff to internal developers
  • QA initial development builds and effectively communicate required changes to engineering team
  • Manage timeline for development and communicate any changes proactively to clients to ensure successful project launches
  • You have 2+ years Technical Project Management or related experience
  • You have a high-level understanding of how the web works (HTML, CSS, JavaScript, etc.)
  • You’re a master at meeting deadlines and thrive when handling multiple projects at once
  • You’re upbeat, friendly, and superb at managing clients, particularly in high pressure situations
  • You’re incredibly organized, detail-oriented, process driven, and resilient
  • You’re self-motivated, enthusiastic, and independent with exceptional problem solving skills
  • You’re scrappy, think on your feet, get tech, and communicate effectively

5. Strategic and creative Project Manager

[redacted] team is looking for a [redacted] PM to join us as we expand our role from proposal writers to content creators and Project Managers. You will be responsible for evaluating inbound RFPs to determine whether to bid, helping ensure we are focused on providing exceptional partnership for strategic opportunities. The [redacted] PM will create draft proposals and provide project oversight including establishing timelines, coordinating and delegating assignments, and conducting status updates/check-ins with the response team.

The [redacted] PM is also responsible for contributing to the maintenance and expansion of [redacted], identifying areas for growth and creating new [redacted].

This position offers the opportunity to work in an exciting and dynamic environment, collaborate with a variety of departments, and combine technical knowledge developed on the job with creativity to produce professional materials for internal and external customers.

  • Perform intake and evaluation of submitted RFPs and Information Security questionnaires; work with cross-functional response teams to make go/no-go bid determination
  • Provide end-to-end project management for the response process; maintain clear and effective communication with stakeholders to clarify expectations, communicate roles and responsibilities, and ensure timely delivery of response
  • Generate draft proposals in response to customer requirements; work closely with cross-functional subject matter experts to complete all required proposal sections; edit to ensure grammatical and technical accuracy, as well as to ensure consistency of messaging, tone, voice, and brand throughout the proposal
  • Create Statements of Work and accompanying quotes for sales of [redacted]
  • Contribute to evolution of proposal strategy, including competitive analysis and win theme development
  • Develop and maintain a broad understanding of [redacted] complete portfolio of products and services

Job Requirements:

  • Bachelor’s Degree or equivalent experience and 2 years of professional experience required; degree in English, Communications, Journalism, Marketing, or related field preferred
  • Excellent written and verbal communication skills
  • Strong organizational, time management, and project management skills
  • Ability to partner well with stakeholders across multiple internal functions, primarily Sales, Sales Engineering, and Consulting teams
  • Strong knowledge of MS Office required; experience with Salesforce is preferred
  • Ability to work well under pressure and manage multiple concurrent projects and deadlines
  • Eagerness and ability to learn

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how to write company biography

Blogs / For Writers / How to Write an Author Bio (with Examples)

How to Write an Author Bio (with Examples)

how to write an author bio

You’ve done the hard part. You’ve written your novel, self-edited it, and sent it off to a professional editor (hopefully, a Fictionary Certified StoryCoach Editor —wink, wink, nudge, nudge).

Now it’s time to write your author bio.

My what now?

That’s right! You’re going to have to talk about… *gulps* yourself.

But Shane, you cry in a fit of writerly existential angst, what exactly is an author bio, and what do I put in it? Honestly, I’m pretty boring, and people don’t really want to know about me, do they?

Au contraire, my author chum!

But fear not. By the time you’ve finished reading this, you’ll be able to write your author bio with confidence and ease.

What Is an Author Biography?

An author biography is a short summary of you and your life, your credentials, and your writing. It is the first thing agents and readers will learn about you, so it’s essential that it reflects you well.

Is an Author Biography Important?

In a word, yes.

Unless you’re a mega-famous author like Stephen King or Nora Roberts, nobody is going to know who you are and (more crucially) what you write unless you tell them.

Your author bio is a great tool for sharing the key facts (and personal tidbits) readers need to know about you before deciding whether they know, like, and trust you enough to buy you books.

Let’s get into the nuts and bolts of all things author bio.

What to Include in an Author Bio

Your author bio should include:

  • The Essentials: Readers need to know who you are and what you write, because if you write fantasy and they read romance, you’re not the right fit, and you want to attract all the fantasy readers
  • Successes, Qualifications and Accolades: This is not a spot to humble-brag, because no-one likes that, but you should mention one or two key achievements to help build credibility with readers
  • Personality: Share something personal with the reader, and give them a taste of what makes you, well… you

Now you know the what, let’s check out the how, and put your author bio together.

How Long Should an Author Bio Be?

Think of your author biography as an elevator pitch. An elevator pitch is roughly 30 seconds in which you need to get across who you are and your key points.

So, how much can you say in 30 seconds? Roughly 60-100 words. But really, the shorter the better. Your author bio short be simple and concise.

5 Tips for How to Write an Author Biography

Book bio tip #1: less is more.

The trick to crafting a great author bio is to keep it brief. Remember, your author bio gives the reader a snapshot of your author-self and should get them interested in reading your books.

Readers attention spans are short.

Want a challenge?

See if you can condense your author bio down to 100 words.

You can stop glaring daggers at me now.

You should be able to tell readers everything they need to know in 100 words. Remember, this is not war and peace. If you want to sell yourself make it short and snappy.

Save the mammoth word counts for your novels.

Book Bio Tip #2: Write in Third Person

While you would think writing your author bio in the first person draws readers in by giving it that intimate touch, using first person here just looks strange.

Go look up all the best-selling traditional and indie-published authors in your genre and you’ll see they write their author bios in third person. Readers are used to seeing third person author bios. In other words, they trust a third person author bio.

And readers buy books from authors they know, like and trust.

Book Bio Tip #3: Start with the Essentials

Tom Fowler

Here’s an example from mystery and thriller author Tom Fowler:

“Tom Fowler was born and raised in Baltimore and still resides in Maryland. He is the author of the C.T. Ferguson mysteries and the John Tyler thrillers, both of which are set in his home city.”

In two simple sentences, Fowler tells us who he is and what he writes.

Book Bio Tip #4: Highlight Successes Without Bragging

how to write company biography

Here’s an example from thriller and non-fiction author Joanna Penn:

“Joanna has a Masters in Theology from the University of Oxford, Mansfield College, and a post-graduate diploma in Psychology from the University of Auckland, New Zealand.”

Penn’s fiction is packed with religion and psychology, so these qualifications are relevant to her work.

Book Bio Tip #5: Show Some Personality

This one is key.

how to write company biography

To close your author bio, tell the reader a little something about you, and show off your personality. This will help you connect with like-minded readers.

Here’s an example from YA fantasy and non-fiction author Sacha Black:

“When she’s not writing, she can be found laughing inappropriately loud, sniffing musty old books, fangirling film and TV soundtracks, or thinking up new ways to break the rules.”

Black’s brand is all about being a rebel author, so this line works perfectly.

Writer Bio Conclusion

Can you see how, by following a simple structure, you can write a compelling author bio guaranteed to attract the right readers?

In summary:

  • Tell readers who you are and what you write
  • Share a couple of awards, qualifications or accolades to build credibility, but don’t humble-brag
  • Add in some personality to make your author bio fun and engaging.

What are you waiting for?

Go forth and write your compelling author bio!

IMAGES

  1. 45 Biography Templates & Examples (Personal, Professional)

    how to write company biography

  2. This amazing corporate bio example will help you write a professional

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  3. How To Write A Brief Business Bio

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  4. Award-Winning Executive Resume Examples

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  5. 11 of the Best Professional Bio Examples We've Ever Seen [+ Bio

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  6. 30 Professional Biography Examples (& Templates)

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VIDEO

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COMMENTS

  1. How to write a company bio + 20 company bio examples

    Let's not forget the importance of mentioning details like company presence. Pura Vida's company bio on Instagram starts with their company values, and social work and ends with a link in the bio. 4. Squarespace adds their hashtag in their Instagram bio to make their profile easy to discover.

  2. 8 Creative Company Bio Examples (+ Free Templates & Tool)

    8 Creative Company Bio Examples That You Need To Use (Templates + Free tool inside) Whether you're a large company or a small one, new or established - it's not uncommon to get stuck over the bio. It's hard to write about yourself. A quick way to get around this block and write a bio for your brand is to simply answer the question ...

  3. How to Write a Company Bio (with examples)

    Having said that, every firm biography has to have a few certain components. This contains the name of your business, your logo, your contact details, and a succinct summary of what you do. Provide any accolades or distinctions from the industry that are pertinent. After that, describe what you do and how you distinguish from your rivals.

  4. How to Write a Company Bio That Connects With Customers

    Once you've got the basics together for your company bio, you can start putting pen to paper. The writing process will be far easier if you already know what you want to say - after that, it's all about putting it all together in a cohesive, conversational way. 1. Know your audience.

  5. 27 of the Best Professional Bio Examples I've Ever Seen [+ Templates]

    How to Write a First-Person Bio. Writing in the first person can be a great way to connect with your audience when building a personal brand. When you write a first-person bio, use "I" or "me" to make yourself relatable and approachable. Here's one way I'd write a first-person bio: "I'm a freelance writer specializing in small business content.

  6. Professional Bio Guide: Template and Examples

    2. Your Twitter bio. Even a snappy, 160-character bio can help set you apart. To write a great bio for social media, grab the first two sentences of the bio we just drafted. We've crammed a lot of great info in there: who you are, what you do, who you do it for, how you do it, and what you believe about the work you do.

  7. How to Write a Professional Bio That Stands Out (+Templates & Examples)

    Recent graduate short professional bio template. Recent graduates should mention their degrees and undergraduate experiences. "As an undergraduate student at [university/college], I have successfully [accomplishment] and [other accomplishment]. I hold a degree in [major] and studied [subject matters or minors].

  8. How To Write a Business Bio

    2. Know your worth. 3. Feel free to borrow. 4. Get help. If you could use three words to explain your personality to someone, which words would you use? Maybe all that popped into your head was "I'm a person" or "Need a job.". If so, you're in the right place.

  9. A Unique Approach To Writing A Better Company Bio

    Picture An Audience To Write A Better Company Bio. Borrow the idea from conference speakers and picture an audience listening to your company bio. Read it out loud to yourself to see how it holds ...

  10. How To Write A Company Bio

    Conclusion. When it comes to writing your company's bio, it's important to remember that this is your chance to make a good impression on potential customers and partners. Your bio should be well-written, concise, and interesting — and it should tell your company's story in a way that captures the reader's attention.

  11. 21 Business Bio Examples

    An effective business bio doesn't have to come from a template. In fact, if you're a skilled at creative writing, you can grab a reader's attention and impress potential clients with a creative business bio on your company page or various social media platforms. The following creative business bio examples can serve as a guide. 15. DJ Nexus

  12. How To Write a Professional Bio (With Examples and Templates)

    Explain your professional role. Include professional achievements. Discuss your passions and values. Mention your personal interests. 01. Introduce yourself. Begin your bio by stating your first and last name. If you're writing in the third person, these should be the first two words of the paragraph.

  13. How To Write a Professional Bio in 6 Steps (With Examples)

    1. Choose the appropriate name and professional title. Writing a professional bio starts by choosing the right name and professional titles to use. Different names and titles can change depending on the purpose and audience of the bio. For example, some people choose to use a different first name in their bio instead of their given name.

  14. How To Write a Professional Short Bio (With Examples)

    Here are some steps you can follow to help you write a successful short bio: 1. Choose a voice. The first step in writing a short bio is deciding on a voice. For our purposes, choosing a voice involves deciding whether you are writing in the first or third person. Writing in the first person means using the words "I" and "me", and writing in ...

  15. How to Write a Company Bio

    #howtowriteabio #samplebio #companybio #companyprofileHow do you write a company bio? Get the breakdown in our instructional video where we describe the impo...

  16. How to Write a Short Professional Bio (Templates & Examples)

    Use the step-by-step instructions below as a general guideline for customizing the short bio templates above, or write one from scratch. Step 1. Gather Information and Inspiration. Answer the questions below to gather the information you'll need to customize your professional bio.

  17. Use This Script to Write the Perfect Professional Bio

    Here's where to start, what you should include, and what you can leave out. 1. Start with a summary. The first paragraph of your personal bio should capture people's attention, pull them into your ...

  18. How to Write a Professional Bio

    Here are the steps you can take to write an effective professional bio: 1. Decide on a perspective. Though you can certainly write in the first-person point of view, it's generally viewed as more professional to use a third-person perspective. Not only does this make it a bit easier to write about yourself, but it also gives you the ...

  19. How to Write a Short Professional Bio (With Examples and Templates)

    Start with your name and your current or most recent role. This is not a hard and fast rule, but to get your bio started, it's usually easiest to start with your name and current professional title or role. Example: "Zane Smith is currently the Demand Generation Manager at ABC Tech Company.".

  20. How to Write a Short Professional Bio: Template, Examples & Tips

    Now that you've reviewed a few personal bio examples, use these tips to write your own. 1. Tailor to Each Job. Avoid the temptation to use a one-size-fits-all bio. Each job application should have a slightly tweaked bio that reflects the specific requirements and aspects the job values and emphasizes.

  21. How to Write an Entrepreneur Bio (With Sample Wording)

    6. Get it all down and then edit. The first draft of your entrepreneur biography will likely be quite long. That's OK. It's better to get all your ideas down and then edit out the unnecessary parts, than to sit in front of a blank screen paralyzed by trying to get it perfect right off the bat.

  22. A Simple Guide to Professional Short Bios (With Examples)

    6. Be authentic and don't overthink it. To properly connect with your reader, your bio should humanize you. Mentioning some of your passions or hobbies will make your bio more relatable, and it will shine a light on your personality. In other words, be authentic, don't oversell yourself, and have fun with it.

  23. The Best Short Professional Bios (Examples + Templates)

    Your short bio should include your brand, your accomplishments, and your values and goals. Your short bio should be one to three short paragraphs or four to eight sentences long. Knowing how to write a concise, informative, and interesting biography about yourself can help throughout various parts of the professional process.

  24. How To Write a Bio—Quick Tips and Bio Examples

    Tip #2: Remember your worth. Writing a bio on a site like Twitter, Instagram, or LinkedIn can be daunting because there are already so many fantastic bios (and people!) out there. But don't fall prey to bio comparison. Your story is only yours to tell, and it has value.

  25. How to Write a Biography: 6 Tips for Writing Biographical Texts

    Biographies are how we learn information about another human being's life. Whether you want to start writing a biography about a famous person, historical figure, or an influential family member, it's important to know all the elements that make a biography worth both writing and reading.

  26. The Path to the Boardroom Can Be Opaque. Here's a Roadmap

    Here are some highlights from her presentation. 1. Draft your board bio. Before you can begin a board search, you will need a board bio. This one-page document should tell a story about who you are and the skills you've acquired that would make you a valuable board member. "A board bio is not a resume.

  27. Project Manager Job Description: Examples & Template

    Project managers can be found across industries and markets and may be employed for the duration of a project or full-time for ongoing projects. As they advance in their role, project managers may be responsible for onboarding, training and mentoring new hires. The career path of a project manager may lead them into a role as a program director ...

  28. AI Story Generator & AI Story Writer

    Turn your wild story idea into a tour de force. Churn out a first draft fast with the Magic Write™ AI story generator and give yourself more time and energy to polish your manuscript to perfection. Try Magic Write. Generate inspiring prompts and make stories with ease. Write for free with our AI-powered short story generator tool on Canva Docs.

  29. Properly Write Your Degree

    Properly Write Your Degree. The correct way to communicate your degree to employers and others is by using the following formats: Degree - This is the academic degree you are receiving. Your major is in addition to the degree; it can be added to the phrase or written separately. Include the full name of your degree, major (s), minor (s ...

  30. How to Write an Author Bio (with Examples)

    Your author bio short be simple and concise. 5 Tips for How to Write an Author Biography. Book Bio Tip #1: Less is More. The trick to crafting a great author bio is to keep it brief. Remember, your author bio gives the reader a snapshot of your author-self and should get them interested in reading your books.