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how to write a cover letter for a retail assistant job

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How to Write a Job Application Cover Letter

Writing a cover letter is essential when applying for jobs. This is the perfect way to express how your specific skills are relevant to the open position. Wow your future employer with this simple cover letter example format.

Write a First Draft

Writing a first draft makes your letter concise and professional, states The Balance Careers. Organize your thoughts by making a list of what you’re trying to convey. Make sure you prioritize certain aspects like your previous job experience and why you would be a good fit for the position. Clearly state what position you’re interested in and why. Think about why you’re applying and what caught your eye about this specific position. Your cover letter will be easier to write after your thoughts are collected and organized.

Customize Your Salutation

When writing a salutation, make sure you know who you are writing to. Is this person the owner of the company or a Human Resources administrator? If you’re not sure, research the company to find out. Addressing your cover letter to a specific person shows initiative and attention to detail. After your salutation, start your letter with a short introduction of yourself. This gives future employers insight into who you are and the purpose of your cover letter.

Write Intentionally

Your cover letter should be no more than one page, so keep your points brief. Clearly state what position you are interested in and why. Explain why you are a good fit for the company because of your past job experience. If you have no similar job experience, let the employer know why you are changing career paths. Expand on your skills and give specific examples of how that skill set helped you at your last position. Name projects you’ve worked on and show results.

Close Your Letter

End your cover letter with a brief sentence and sign off. Thank the employer for their time and express your interest towards the job again. Let them know you’ll follow up with them if you do not hear back within a week and leave your contact information. Sign off with a professional farewell and leave room for a signature if sending a hard copy.

Edit and Proofread

As you finish writing your cover letter, make sure you take time to edit and proofread your document. Make sure it’s structured in a professional format with the company’s information, the salutation and introduction, the body of the letter, a brief closing sentence and farewell. Check for spelling and grammar mistakes to ensure a formal result. Make sure all names are spelled correctly, as well.

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how to write a cover letter for a retail assistant job

Retail Assistant Cover Letter Example + Tips

It is important to create the ideal resume, and a well-written cover letter can significantly increase your chances of getting an interview. It is your chance to expand on your resume and relate your industry-specific accomplishments in a way that emphasizes why you are the perfect fit for the job. Read this free retail assistant cover letter sample to see how to draft a compelling cover letter.

Dear Mr. Silverman,

I have six years of retail sales-related experience. In my current position as a retail assistant, I provide customer service to shoppers through the store, answer questions, and operate the register on a daily basis.

I am familiar with all aspects of the retail industry including merchandising and managing inventory. My outgoing personality establishes a level of comfort with customers and has led to my above average sales numbers. I am also highly creative and detail oriented.

I enjoy creating displays and assisting customers to assemble ensembles that work well for them. In past employee performance reviews, I have received consistent compliments for my expert people skills. I would love the opportunity to bring that expertise to the position of retail assistant at Landay Department Store.

I believe I am the perfect candidate for the position at your store. I welcome you to contact me for an interview. My resume is attached and includes my contact information. I thank you for your consideration and hope to speak with you soon.

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What to include in a retail assistant cover letter.

Here are some helpful tips for creating the perfect cover letter. First, don’t just restate what you list on your resume. Your cover letter is a chance to provide interesting and new information. Next, as you can see from the free retail assistant cover letter sample, limit your writing to a single page. Incorporate job description language, use details of your experience, address a specific person or company in the opening, and add a statement of appreciation in the conclusion.

Industry Specific Skills to Include

Whatever you do, tailor your cover letter to your target audience. This free retail assistant cover letter sample shows the advantage of combining skills with experiences. Here are a few skills that can be beneficial for retail assistants.

● Interpersonal skills: An outgoing, friendly personality is essential for retail assistants because the job requires nearly continuous interaction with customers. ● Customer service skills: Retail assistants must be responsive to the needs of consumers. You have to explain various product options and make appropriate recommendations. ● Math skills: You need the ability to calculate discounts, estimate price totals, and figure change for customers. ● Sales skills: As a retail assistant, you must be persuasive and clearly and effectively explain the advantages of purchasing the merchandise. ● Persistence: You should not be discouraged quickly and should begin each new sales attempt with a positive outlook.

Related Skills

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Dear Ms. Richardson,

I am writing to apply for the Retail Sales Assistant position with Clark’s Department Store. I have seven years of retail sales experience in various kinds of stores. In my current position as a Retail Sales Associate with Bair Apparel I provide customer service help women in the fitting room answer questions and ring up purchases daily.

I am familiar with all aspects of the retail industry including taking inventory and merchandising. My friendly personality puts customers at ease and can be attributed to my above average sales numbers. I am creative and detail oriented as well. I enjoy setting up displays and helping customers to put together ensembles and make choices that work for them. In previous employee reviews I have consistently been praised for my exemplary people skills and would love the opportunity to bring that expertise to the position of Retail Sales assistant in your store.

I am confident you will find me to be a first-rate candidate. I welcome you to contact me for a face to face meeting at a time that works for you as my availability can be flexible. I look forward to speaking with you and thank you for your consideration.

Breanna Wallace

There are plenty of opportunities to land a position, but it won’t just be handed to you. Crafting a cover letter that catches the attention of hiring managers is paramount to getting the job, and LiveCareer is here to help you stand out from the competition.

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how to write a cover letter for a retail assistant job

Retail Assistant Cover Letter Examples

Retail Assistants are employed by supermarkets, department stores, and fashion stores to help and advise customers. Common activities performed by a Retail Assistant on a daily basis include collecting payments, tracking stock amounts, helping customers find the goods they need, managing complaints, preparing window displays, and promoting special discounts. Knowledge on the products they sell is usually required.

Not exactly what you are looking for? Check our complete library of over 1000 cover letter examples .

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For help with your resume, check out our extensive Retail Assistant Resumes .

Don't send your resume without a cover letter. Find out how to create a professional cover letter in our guide.

Include These Retail Assistant Skills

A Retail Assistant sample cover letter communicating similar qualifications is provided below.

Dear Ms. Hopkins:

Upon learning of your posting for a Retail Assistant, I felt compelled to submit my resume for your review. As an experienced and motivated professional with experience in retail sales, merchandising efforts, and customer service, I feel confident that I would be a valuable asset to your team.

My experience lies in organizing inventories and stock levels, assisting customers with selection and sales, and managing register operations in fast-paced, customer-focused environments. With strong inner motivation and sharp sales insight, I excel at assessing customer needs, implementing effective sales strategies, and providing outstanding customer service.

Highlights of my qualifications include:

Strong knowledge of effective sales strategies, merchandising efforts, and successful team collaboration to achieve dynamic sales and revenue enhancement.

Exceptional communication, organization, and interpersonal skills, with a personable demeanor and a keen attention to detail.

Proven dedication to providing outstanding customer service, resulting in solid customer loyalty and satisfaction.

With my demonstrated experience in building strong customer relationships and achieving sales success, I am well prepared to extend my record of service to your team at Look Again. I welcome the opportunity to discuss this position and my qualifications with you further. Thank you for your consideration.

Andrea J. Farr

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Retail Assistant Cover Letter Example

Retail Assistant Cover Letter Example

Retail assistants are the backbone of the industry and a great way to get your career started. You will often be the face of the company for which you work, so your attitude and helpfulness can make all the difference. 

Customers may look to you to suggest products, give advice on gift purchases and explain store policies. Store managers look to retail assistants to keep the floor spotless and the merchandise displayed neatly. 

So how do you get your foot in the door? Start with a great retail assistant resume. You can get guidance and see specific examples of a sales assistant resume (one of the many titles retail assistant jobs may have), our resume templates and general resume writing guide.

Once you have created a great retail assistant resume, it’s time to craft a cover letter that will close the sale and get you that coveted interview. Use this guide along and our retail assistant cover letter example to learn:

Before you jump into writing that great cover letter for retail assistants, first you need to get an overview of why it’s important and how these paragraphs can make all the difference in your job hunt.

Best format for a retail assistant cover letter

While your retail assistant cover letter is more free form than your resume, it still follows a format. Before you begin writing, you need to know what that format is.

The format of a retail assistant cover letter should contain the following elements:

The comprehensive cover letter guide give advice on writing cover letters in general advice about, but this guide offers specifics on making each paragraph count when you’re looking for a retail assistant position.

This retail assistant cover letter example will give you a blueprint for writing your own cover letter:

Dear Mr. Weathers,

As an ex-plumber and joiner who is no longer able to work due to a physical impairment, the retail assistant role at your builder’s trade outlet would be an ideal way to remain in the industry and pass on my knowledge to others.

During my teenage and college years, I worked at my parents’ hardware store and have a strong understanding of what goes into a successful retail business. I managed the inventory, sorted the pricing and ran the promotional calendar. I was passionate about the trade, so assisting customers who are always in need of practical advice was a pleasure.

A step into becoming a tradesperson myself was entirely natural, and after fifteen years of building up a local clientele, it is time for my career to come full circle. I have a huge number of contacts in the business and am sure I would attract much business your way.

I understand the profile of customers who visit your store and am able to help by ensuring suitable stock for project purchases and helping to coordinate the best promotions. Tradespeople love to take advantage of a bargain, so the role of a retail assistant is to point them in the right direction. I increased sales by 20% year-on-year when I worked in retail previously – you have to be proactive, or the customers will go elsewhere.

I realize that retail has moved on over the past few years, so I took a retail ops course at Harvey College and have been working weekends as a cashier and shelf stacker at MallMart for six months. I know that I can bring growth in both sales and profits to your store.

I would love to visit for an interview and experience the sales atmosphere firsthand. Let me try and sell you a bathroom suite and you can judge for yourself.

Steve Kramon

If you’re looking for additional inspiration for cover letter writing, you can check out our related retail cover letter samples:

Retail assistant cover letter example and general info

What’s the purpose of a retail assistant cover letter.

You want to write the best retail assistant cover letter possible. You’ve already spent hours developing the perfect resume for your retail assistant application and you want to put in as much thought here. But why do you need a cover letter for a retail assistant? 

Well, first, cover letters are commonly required as part of your job application, although they may be called an application letter, letter of interest or letter of motivation. While that’s true, there’s a reason hiring managers want you to write a cover letter: It gives them insight into who you are as a professional and whether you will fit on the team. Yes, you have a bit of leeway in the profile you write for your resume, but a cover letter for a retail assistant allows you to offer information that doesn’t fit in the strict formatting of a resume. For ideas on tone and content, check out our retail assistant cover letter examples.

YYou know that brick-and-mortar retail has been suffering for some time. The convenience of online shopping and overnight delivery combined with its economic efficiencies for companies makes stores a hard sell both for businesses and customers. Demand for retail employees is expected to remain flat through 2030. The good news is that retail executives are planning transformational improvements to their business models that include technology upgrades and initiatives designed to promote customer loyalty, a Deloitte study found.

Your cover letter shows off your brand

Think of your cover letter for a retail assistant as a value-add. You won’t know how closed recruiters will read it, but you should always include it in your application. Your cover letter gives you two to four more paragraphs to get deeper into who you are. Here you have the opportunity to get excited about a niche expertise, to write about a skill you haven’t yet had a chance to use at work, or to explain why you are switching careers.

Your cover letter also gives you another opportunity to customize your application for each job. Hiring manager will want to know why you want to work at their store. You can detail the experience you have that directly relates to their merchandise and show off your expertise and the friendly personality that makes you great at customer service. 

Consistent design

Your cover letter for a retail assistant offers you much more opportunity to get creative and show off your personality and skills than your resume.

Keep your design consistent between your resume and the cover letter for a retail assistant position by using the same fonts and styles. Check out Resume.io’s retail cover letter examples and templates and find the one that matches your resume layout. Consistency not only looks more professional and less distracting, but makes it easier for hiring managers to match your materials to each other in case one slips out of your file.

Now let’s start at the top with the content of your letter.

Cover letter header

You may be tempted to leave out the header since you most likely will be attaching your retail assistant cover letter to an email. Don’t give in to this temptation. Your application materials may get printed out and passed from one manager to another. In that process, a piece may get separated from your file. If that piece has your name and contact information on it, it will be easy for hiring managers to replace it. If not, it’s likely to end up in the trash and your file will be missing your cover letter.

On the chance that you are mailing a letter, your header should follow the same guidelines. 

Your goal is to make it as easy as possible for recruiters to contact you. That means your phone number and email are prominently displayed on your cover letter as well as your resume. Consider using a bit of eye-catching color to make this information stand out even more, but don’t get too flashy. Our retail assistant cover letter samples will help you see where that line is.

Cover letter greeting

There’s more to think about here than you may realize. Your greeting sets the tone for the letter to come and you want to make sure you set the right tone. You can’t go wrong with “Dear” Mr. or Ms. [appropriate person’s name here] as your greeting if you’re not sure how formal to get. 

If your retail assistant cover letter is going to a company with a youthful image or one that prides itself on a casual style, you may go with “Hi” or “Hello” instead. A more casual tone is also more appropriate for an email.

Here’s a Must: Always use the name of a person in your greeting to establish a personal connection. Here are five ways to find out to whom you should address your letter:

Cover letter introduction

Your first job is to tell the recruiter who you are. As a retail assistant, you will introduce yourself to customers many times a day, so this is a great opportunity to show how you would accomplish that. 

Of course, at work, your introduction will simply be your name and asking how you can be of assistance. In your cover letter, you want to open with a friendly statement or anecdote from your career that offers an insight into your personality. 

Here, you want to set the tone for the rest of your letter by showing that you are personable and professional. Make sure you give the hiring manager a reason to read on. 

Cover letter middle part (body)

The body of your retail assistant cover letter should detail why you are a great fit for the job without relying on cliched statements such as “I am a great fit for the job because I work hard and love helping people.” Instead, show that with a story or two from your work history. Be sure you call attention to your highest level skills.

Review your resume and avoid repeating yourself. Consider mentioning talents and attributes that are not requirements of a retail assistant position, but may allow you to expand your role or make you better at your job. These may include talents such as design, social media savvy, or customer service experience in a different industry. Check out our retail assistant cover letter samples for ideas.

Tell your prospective employer why you want to work there. Show that you have done research into the company and know its business style, branding, and any new initiatives it is introducing. Add a sentence about retail trends and how they affect your prospective employer. Make sure you personalize your cover letter for a retail assistant every time you apply at a different company. 

How to close a retail assistant cover letter (conclusion and sign-off)

You’ve demonstrated that you will make a great retail assistant by detailing your accomplishments and illustrating your friendly nature. Now it’s time to conclude your letter with a call to action. Your goal, of course, is to get an interview, so let the hiring manager know that. Remind them how excited you are about the position and let them know you would love to hear from them. Repeat your contact information if space allows.

Finally, add your signature with a closing salutation such as “Sincerely” or “Best Regards.” 

Now that you have an understanding of all the elements, you should look through our retail assistant cover letter examples to get you started. 

Cover letter for retail assistant with no experience

If you are already wondering how you write a cover letter for a retail assistant if you have no retail assistant experience, we can help. First, check out our cover letter samples for first-time job seekers .

If this is your very first job, you should take time in your cover letter for a retail assistant to explain why you want to work in the field. Retail managers want employees who choose to be retail assistants for a reason. Remember that you have skills and attributes you have demonstrated outside of a formal job. Volunteering is an excellent experience to mention in a cover letter, especially if it requires skills necessary for a retail assistant job.

Consider basic skills such as organization (did you get all your schoolwork in on deadline?), teamwork (were you an athlete, in a club, or create group projects?), leadership (were you a club officer?), and time management (how did you juggle your classwork and all your activities?). These are the attributes hiring managers look for in a first-time employee, so make sure you mention them in your retail assistant cover letter.

If you are a career-changer, you should explain why you want to move into being a retail assistant. Then, think about the skills you use in your current position that will transfer to retail. 

Read each of the retail assistant cover letter sample paragraphs below.

Sample 1 starts out OK, and you may think that your goal to pay for college is admirable, but hiring managers are not interested in what you plan to do with your paycheck. Being friendly and working hard are good qualities, but this statement is too general. Your retail assistant cover letter should be more specific.

Sample 2 is a much better paragraph. It tells hiring managers that the candidate wants to work in retail, and knows the store and has shopped there. The last sentence in this retail assistant cover letter sample details the volunteer experience that translates into skills necessary for a retail assistant.

Writing psychology - cover letter tools and strategies

As a retail assistant, there are a few key qualities that a hiring manager will be looking for to make sure you will represent the store well. Your cover letter must reflect these attributes. Remember to show these skills in anecdotes and experiences instead of merely saying, “I am great at time management.”

Notice that at the core of all these retail assistant attributes is customer service!

Retail assistant cover letter common mistakes and how to avoid them

As the brick-and-mortar retail industry tries to innovate to stay relevant, you may have a tougher time finding a retail assistant position. You can increase your chances by writing a great cover letter. Here are a few common mistakes to avoid:

Check out our pre-written sample sentences within our free cover letter templates to see some retail assistant examples.

Key takeaways

Now you’re ready to create your professional retail assistant cover letter and land that job. Resume.io makes the process easy with expertly-designed tools and retail assistant cover letter sample text to help you craft the perfect cover letter in just minutes!

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Sales Assistant Cover Letter Sample

Kick-start your career & learn how to improve your new cover letter with this expertly drafted Sales Assistant cover letter sample. Use this cover letter example for free or modify it in any way using our intuitive cover letter maker.

Milan Šaržík — Certified Professional Résumé Writer

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Sales Assistant Cover Letter Sample (Full Text Version)

Silverio Favro

To whom it may concern,

My name is Silverio Favro and I am writing this letter to express my deep interest in the Sales Associate job at your company. Having previous sales experience and a proven track record of success in surpassing sales targets and goals, I believe that I have everything needed to successfully execute all duties associated with the position.

To shortly introduce myself, I am a results-oriented individual determined to perform exceptional work while delivering great value and excellent service to customers. In my previous role as a Sales Associate at WHSmith, Inc., I was responsible for the completion of various tasks, such as promoting new products, creating professional sales presentations and reports, and identifying and resolving any customer problems. Besides that, I spent most of my work time on providing assistance and recommendations to customers, ensuring that their requirements and needs were always fully met. For my great work and achieved results, I was awarded Employee of the Month which was an excellent satisfaction for all the effort and hard work I am always tried to put it.

On top of my work ethic, I am a very creative person who likes to come up with new solutions and enjoys working in fast-paced team environments. I am a native Italian speaker but also proficient in English and Spanish. If I get a chance to join your team, I'll be coming to you with well-developed critical thinking and problem-solving skills, strong attention to detail, and an important ability to adapt to change and learn from mistakes. Speaking of computer skills, except Microsoft Office, I have extensive knowledge of other software programmes, for example, HubSpot Sales, Pipedrive, Freshsales, and others. I believe that this job would be a great opportunity for me to grow both professionally and personally.

Thank you for your consideration.

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Retail assistant cover letter template.

how to write a cover letter for a retail assistant job

by Emma Saldanha

Ready for a career in retail? 

There are many reasons why you might want to work in the retail industry. But with some of the best roles being fairly competitive in terms of applications, it’s always important to know how to stand out from the crowd. And it starts with your cover letter .

We’ve already discussed how to write a Retail CV , but to really sell your customer service skills and other valuable transferable skills to the hiring manager, here’s our cover letter template for retail assistant jobs : 

Retail Assistant Cover Letter Template

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Opening the letter

Start with the standard letter opening: address and name of the hiring (if you know it). After this, briefly explain what position you’re applying for and where you found it. 

If the job was advertised on a website, mention which one it was. Alternatively, if someone referred you to the contact, also mention their name here. 

I am writing to apply for the role of Retail Assistant currently being advertised on Reed.co.uk. Please find enclosed my CV for your consideration. 

How to write a cover letter

Second paragraph – Why are you suitable for the job?

With the opening sorted, it’s time to focus on detailing your suitability for the Retail Assistant role. 

Briefly, explain any academic or vocational qualifications that are relevant to the role. These could be GCSEs, A-Levels or a Diploma. Don’t forget to refer to some skills that are needed for the role. Note: If you’re not sure what these are, they’ll be mentioned on the job description . 

If you have any relevant experience, you can also include it here to help impress the hiring manager. 

If you have little or no experience to mention, don’t panic. Instead, talk about your personal skills or attributes that make you a great Retail Assistant. 

Also, don’t forget to detail any awards that you were accredited that are relevant to the role. For example, if you won employee of the month or if you scored highly for your customer service skills in a secret shopper survey. 

As you see from my attached CV, I have nine GCSEs including a B in Maths. I also have two years of experience in the retail industry. I believe the knowledge and skills built up during this time make me the perfect candidate for your Retail Assistant role. 

Cover letter help

How to use job descriptions to land your dream role

Third paragraph – What can you do for the company?

Use real, quantifiable examples to emphasise what you can do for the company. Ideally, these will be performance based, for example, from your current role, previous positions, or volunteering roles. 

Retail Assistants are primarily focused on making sales, so it will help your cover letter to stand out if your examples include measurable results. Saying I increased X company’s revenue by X % sounds more impressive than I increased X company’s revenue. 

Other (role-specific) examples you could choose to include are your experiences with managing stock and inventory levels, handling customer complaints or organising customer deliveries. 

In my current role as Retail Assistant at Retail World Ltd, I have been responsible for increasing sales in their pet accessories department by 40% in under 12 months. This has contributed to a 15% increase in the company’s revenue. 

My excellent customer service skills and my ability to communicate clearly have contributed to the increase of the company’s five star reviews on Trustpilot. Also, I’m regularly mentioned in these reviews as being an excellent employee for the company. 

Cover letter examples and samples

Fourth paragraph – Reiterate

This is where you reiterate your interest in the role and summarise what makes you the perfect candidate. 

I am confident I can bring this level of success with me to your company and help Pet World Ltd strengthen its reputation as one of the leading retailers of pet accessories in the UK. Add to this my passion for helping people (not to mention animals) and I believe my contribution will have an immediate impact on the business. 

Closing the letter

Thank the employer for their time. It’s also the perfect opportunity to indicate to the employer that you’d like to meet for an interview. 

Sign off the letter with ‘Yours sincerely’ (if you know the name of the hiring manager), or ‘Yours faithfully’ (if you don’t know their name), and your name. 

Thank you for your time and consideration. I look forward to meeting you to discuss my application further. 

Yours sincerely, 

[Your name] 

Jobs in the retail industry

Final thoughts 

Remember: Just as with our free cover letter template , this template is designed to be tailored to the Retail Assistant job you’re applying for and not copied word-for-word. 

Before you start preparing your cover letter, take some time to research the company and the role, and consider how your skills and experience make you the perfect candidate. Then do the same for every retail assistant job you apply for. 

Don’t worry, you don’t have to rewrite the entire letter each time, but by tailoring details to match the job description, you’ll stand out more to the hiring manager than if you had simply sent a generic cover letter. 

Still searching for your perfect retail position? Search all available retail assistant jobs now.

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how to write a cover letter for a retail assistant job

Retail Sales Assistant Cover Letter Example

Writing a Retail Sales Assistant cover letter is your introduction to the hiring manager. In order to stand out companies want you to present your relevant work history and skills according to the job you are applying for. Whether you're seeking an entry-level position or have been in your career for a few years, exposing your relevant achievements in your cover letter can allow you to stand out and get that job interview.

Our cover letter examples are written by certified cover letter writers and is a great representation of what hiring managers are looking for in a Retail Sales Assistant cover letter resume. Use this example for reference as you create your own cover letter or use this easy cover letter builder that will guide you through every step of your building your resume in just a few minutes.

In addition to the Retail Sales Assistant Cover Letter Example, be sure to check out our Retail Sales Assistant Responsibilities and Duties .

Here is the Retail Sales Assistant Cover Letter example:

Dear Mrs. Perez,

I am extremely interested in your Retail Sales position that I saw advertised on your website recently, and am applying today to win the possibility of an interview. Thank you for reviewing my enclosed resume.

To be brief, I have worked as a Retail Sales Assistant for the past four years, and so I have an outstanding idea of the market and the customer that I serve with the company product. Moreover, I am well equipped to handle all operational and administrative tasks such as cashier operation, accounting, sales goal meeting, and greeting of customers with new promotions. I have an excellent ability to communicate with people, and sell them products in a convincing way. These are but a few reasons why I would be perfect for your position at Permanent General Assurance Corp.

Please give me a call on your cell phone to schedule an interview. I would love to meet in person to learn more about your goals for this opportunity. Thanks so much for your time and consideration.

Stephen Bean

Encl: Resume

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how to write a cover letter for a retail assistant job

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Career Advice » CVs and Applications » How To Write A Sales Assistant Cover Letter

How To Write A Sales Assistant Cover Letter

how to write a cover letter for a retail assistant job

Writing a great sales assistant cover letter is the first step to getting the job. Part of a sales assistant’s job description involves engaging with people and providing exceptional customer service. To land a job as a sales assistant job in Northern Ireland, you need to display your outgoing personality and energy in your cover letter.

Remarkably most  candidates don’t write a proper sales assistant cover letter, which could explain why they don’t get an   interview .

If you want to get  Sales Assistant Jobs  emailed to you as soon as they become available simply click the button here and get a   Sales Assistant Jobs Email Alert.

Let’s get started:

HOW TO WRITE A SALES ASSISTANT COVER LETTER – TOP TIPS

Bespoke Cover Letters

Even though it is easier to send the same cover letter with every job application it you should be more successful if you tailor each one to the job and company.   Recruiters can easily spot a generic cover letter especially if yours starts with: “Dear hiring manager, I am excited about the sales assistant job at your company,” they want to see you try a little bit harder to capture their interest.

There’s no issue in using a template like the example below, but you need to change it to suit each particular job. For example, a  grocery sales assistant cover letter  should include details of any experience you have in that specific industry. You can go on to say “I have experience with merchandising shelves, working on busy tills and showing customers where goods are displayed.”

What to include in a cover letter?

A cover letter should highlight your skills, and relevant experience gained in past roles.

Include the Hiring Manager’s Name

You should avoid generic salutations such as ‘Dear Sir/Madam’ and ‘To Whom it May Concern’. Check the company website and LinkedIn to see if you can find the name of the person who will read your letter. If nothing else, use something a little more specific such as ‘Sales Assistant Hiring Manager.’ Not ideal but preferable to a generic option.

Draw Attention to the Cover Letter Immediately

As well as including your name again (it is already on your  sales assistant CV ), add the title of the role you’re applying for.  A simple “I would like to apply for the sales assistant vacancy at Passion 4 Fashion” is sufficient.

You could go the extra mile and write a first sentence that  outlines your positivity at applying at that specific company, passion for your work, and/or previous accomplishments.

Don’t Repeat Your CV

There is no point in repeating the information in your CV . A cover letter for CV must be relatively short, 3-4 paragraphs maximum, so use it as an opportunity to discuss what isn’t in your CV. Here’s a three-step guide to avoid falling into that trap:

HOW TO WRITE A SALES ASSISTANT COVER LETTERS WITH NO EXPERIENCE

Start your cover letter with who you are, what school you go to, the job role you are applying for, and why you are applying. The key to writing a good second paragraph is to  highlight the keywords in the job description . Include these ‘buzzwords’ when  outlining your list of skills . This ensures that the things you mention are linked to the job opening.

In the final paragraph, describe your  personal traits and outline how they are a great fit for the job opening and the company – for example if you are methodical, a team player or outgoing. It is a good idea to provide a short yet specific  example of how you used each skill practically include examples of how you used these skills in school or via hobbies or after school activities or clubs. Include your contact details.

COVER LETTER FOR RETAIL SALES ASSOCIATE

When applying for a retail sales assistant position, it pays to follow the standard cover letter outline:

SALES ASSISTANT COVER LETTER EXAMPLE

Here is what a cover letter for a sales or retail assistant looks like in practice. We have given you a cover letter examples UK. The first template is a cover letter for a job for individuals with little experience; the second is more suitable for someone with a few years in retail under their belt.

Above you can download either Sales Assistant cover letter template and adapt it to your profile. Below, you can find the full transcription of a cover letter for someone with previous experience.

Dear Mr Jones

I am excited to apply for the fashion sales assistant position at Passion 4 Fashion. If you are seeking a customer-orientated, experienced, and personable professional to join your team, please review and consider this letter and my enclosed CV. I have nine years of retail sales experience in a variety of stores. In my current position as a Sales Assistant at Trendz boutique, I offer customer service to all customers, including suggesting suitable purchases and answering their queries. I also complete customer transactions at the checkout.

I am familiar with almost every aspect of the retail industry, including merchandising and taking inventory. My expertise lies in identifying the needs of customers, recommending the right products, and organizing stock levels. My friendly personality ensures that customers always feel at ease, and is one of the reasons for my regularly high monthly sales. As well as being detail-orientated and creative, I enjoy assisting customers when it comes to creating ensembles for special occasions. In past employee reviews, my exceptional people skills have been praised.

Highlights of my career as a sales assistant to date include the following:

I am confident that if I receive an interview for this position, you will discover that I am the best candidate. I welcome the opportunity for a face-to-face meeting at a time that suits you because I am flexible. I look forward to discussing this position further, and thanks for your consideration.

Yours Sincerely,

Amy Anderson

WHAT SHOULD I DO NEXT?

In need of some more advice? Head on over to nijobfinder’s  career advice  area where you’ll find everything from tips on preparing for an interview to advice on starting your new job.

Are you searching for a new job? nijobfinder lists thousands of  NI jobs  on site at any one time, with new jobs added daily.

how to write a cover letter for a retail assistant job

Sample cover letter for Full Time position at Topshop

Retail assistant, got the job yes.

Dear Mrs Smith

Position of Retail Assistant

I would like to apply for the advertised post of Retail Assistant as I believe that I have the aptitude, enthusiasm and interpersonal skills to meet the requirements of the job.

While I do not have any retail experience, I have spent the last six months serving customers, managing stock and handling cash in my post as Bar Assistant. I believe that this experience gives me the ability to fulfil the customer service role within the post of Retail Assistant. I always communicate clearly with customers and help them to resolve any problems that they may have and enjoy helping people to choose what’s right for them.

You will see from my CV that I also have some office experience and am used to working in a team environment. While I enjoy positive working relationships with all types of colleagues, I can also use my initiative and work on my own.

I would welcome the opportunity to tell you how I am suited for this position and how I would be an asset to your organisation. I am available for interview at any time and look forward to hearing from you. I can be contacted on (phone number) or (e-mail address) if you have any questions relating to my application.

Thank you for your consideration.

Yours sincerely

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