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What is a presentation.
We’re here to help you choose the most appropriate content types to fulfill your content strategy. In this series, we’re breaking down the most popular content types to their most basic fundamentals — simple definitions, clarity on formats, and plenty of examples — so you can start with a solid foundation.
What is a presentation?
A communication device that relays a topic to an audience in the form of a slide show, a demonstration, a lecture or speech where words and pictures intend to complement each other.
Why should you think of presentations as content?
The beauty of content creation is that most anything can become a compelling piece of content. Just depends on the creativity used to convert it and the story that brings it to life.
The long and short of it
Although the length of a presentation in terms of time can depend on the overall approach (Are you talking a lot? Are you referring to the screen in detail or not?), consider the number of informational content slides when tallying the overall presentation length. For instance, don’t include title slides in your tally when conveying length to a content creator.
A general guide to presentation length:
- Short Form (5 content slides)
- Standard Form (10 content slides)
- Long Form (20+ content slides)
Popular use cases for presentations…
Let’s consider TED Talks for a minute: one of the best examples (bar none) of how words, pictures and a narrative can make people care about something they otherwise might not.
These “talks” pre-date podcasts and blend a compelling use of language and imagery in presentation format to spread ideas in unique ways. TED Talks have been viewed a billion-plus times worldwide (and counting) and are worth considering when it comes to how you might use video-presentation content to connect with your customer in creative and cool, new ways.
Any company that has a pitch deck, executive summary, sales presentation or any kind of internal document that can be repurposed into external-facing content pieces — without pain.
Presentation examples – short form
Presentation examples – standard form
Presentation examples – long form
Understanding content quality in examples
Our team has rated content type examples in three degrees of quality ( Good, Better, Best ) to help you better gauge resources needed for your content plan. In general, the degrees of content quality correspond to our three content levels ( General, Qualified, Expert ) based on the criteria below. Please consider there are multiple variables that could determine the cost, completion time, or content level for any content piece with a perceived degree of quality.
More content types with examples:
- What Is an Article?
- What Is an Ebook?
- What Is a White Paper?
- What Is Email Content?
- What Is a Customer Story?
- What Is a Product Description?
- What Is an Infographic?
- What Is a Motion Graphic?
- What Is an Animated Video?
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About the author
Over the past two decades, Gregg Rosenzweig has spent his career writing, producing and publishing engaging content for American mass consumption in the digital, TV and branded content spaces. From serving as a Creative Director on commercial spots to pitching/winning/executing branded content campaigns for Fortune 100 companies, Gregg's been fortunate to work for (and with) top advertising and digital media agencies... as well as some of the most highly respected publishers across the media landscape.
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The 8 Types of Presentation Styles: Which Category Do You Fall Into?
Updated: December 16, 2020
Published: September 24, 2018
Types of Presentations
- Visual Style
- Freeform Style
- Instructor Style
- Coach Style
- Storytelling Style
- Connector Style
- Lessig Style
- Takahashi Style
Everyone on the internet has an opinion on how to give the “perfect” presentation.
One group champions visual aids, another thinks visual aids are a threat to society as we know it. One expert preaches the benefits of speaking loudly, while another believes the softer you speak the more your audience pays attention. And don’t even try to find coordinating opinions on whether you should start your presentation with a story, quote, statistic, or question.
But what if there wasn’t just one “right” way to give a presentation? What if there were several? Below, I’ve outlined eight types of presentation styles. They’re used by famous speakers like Steve Jobs and Al Gore -- and none of them are wrong.
Check out each one and decide which will be most effective for you.
Types of Presentation Styles
1. visual style.
What it is: If you’re a firm believer slides simply exist to complement your talking points, this style is for you. With this speaking style, you might need to work a little harder to get your audience engaged, but the dividends can be huge for strong public speakers, visionaries, and storytellers.
When to use it: This style is helpful when speaking to a large audience with broad interests. It’s also great for when you need to throw together slides quickly.
Visual style presenter: Steve Jobs
2. Freeform Style
What it is: This impromptu style of presenting doesn’t require slides. Instead, the speaker relies on strong stories to illustrate each point. This style works best for those who have a short presentation time and are extremely familiar with their talking points.
When to use it: Elevator pitches, networking events, and impromptu meetings are all scenarios in which to use a freeform style of speaking. You’ll appear less rehearsed and more conversational than if you were to pause in the middle of a happy hour to pull up your presentation on a tablet.
Freeform style presenter: Sir Ken Robinson
3. Instructor Style
What it is: This presentation style allows you to deliver complex messages using figures of speech, metaphors, and lots of content -- just like your teachers and professors of old. Your decks should be built in logical order to aid your presentation, and you should use high-impact visuals to support your ideas and keep the audience engaged.
When to use it: If you’re not a comfortable presenter or are unfamiliar with your subject matter (i.e., your product was recently updated and you’re not familiar with the finer points), try instructor-style presenting.
Instructor style presenter: Al Gore
4. Coach Style
What it is: Energetic and charismatic speakers gravitate towards this style of presenting. It allows them to connect and engage with their audience using role play and listener interaction.
When to use it: Use this presentation style when you’re speaking at a conference or presenting to an audience who needs to be put at ease. For example, this style would work well if you were speaking to a group of executives who need to be sold on the idea of what your company does rather than the details of how you do it.
Coach style presenter: Linda Edgecombe
5. Storytelling Style
What it is: In this style, the speaker relies on anecdotes and examples to connect with their audience. Stories bring your learning points to life, and the TED’s Commandments never let you down: Let your emotions out and tell your story in an honest way.
When to use it: Avoid this style if you’re in the discovery phase of the sales process. You want to keep the conversation about your prospect instead of circling every point or question back to you or a similar client. This style is great for conference speaking, networking events, and sales presentations where you have adequate time to tell your stories without taking minutes away from questions.
Storytelling style presenter: Jill Bolte Taylor
6. Connector Style
What it is: In this style, presenters connect with their audience by showing how they’re similar to their listeners. Connectors usually enjoy freeform Q&A and use gestures when they speak. They also highly encourage audience reaction and feedback to what they’re saying.
When to use it: Use this style of presenting early in the sales process as you’re learning about your prospect’s pain points, challenges, and goals. This type of speaking sets your listener at ease, elicits feedback on how you’re doing in real time, and is more of a dialogue than a one-sided presentation
Connector style presenter: Connie Dieken
7. Lessig Style
What it is: The Lessig Style was created by Lawrence Lessig , a professor of law and leadership at Harvard Law School. This presentation style requires the presenter to pass through each slide within 15 seconds. When text is used in a slide, it’s typically synchronized with the presenter’s spoken words.
When to use it: This method of presentation is great for large crowds -- and it allows the speaker to use a balance of text and image to convey their message. The rapid pace and rhythm of the slide progression keeps audiences focused, engaged, and less likely to snooze.
Lessig style presenter: Lawrence Lessig
8. Takahashi Style
What it is: This method features large, bold text on minimal slides. It was devised by Masayoshi Takahashi , who found himself creating slides without access to a presentation design tool or PowerPoint. The main word is the focal point of the slide, and phrases, used sparingly, are short and concise.
When to use it: If you find yourself in Takahashi’s shoes -- without presentation design software -- this method is for you. This style works well for short presentations that pack a memorable punch.
Takahashi style presenter: Masayoshi Takahashi
Slides from one of Takahashi’s presentations:
Whether you’re speaking on a conference stage or giving a sales presentation , you can find a method that works best for you and your audience. With the right style, you’ll capture attention, engage listeners, and effectively share your message.
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- Guest Posts
- PRESENTATION SKILLS
What is a Presentation?
- A - Z List of Presentation Skills
- Top Tips for Effective Presentations
- General Presentation Skills
- Preparing for a Presentation
- Organising the Material
- Writing Your Presentation
- Deciding the Presentation Method
- Managing your Presentation Notes
- Working with Visual Aids
- Presenting Data
- Managing the Event
- Coping with Presentation Nerves
- Dealing with Questions
- How to Build Presentations Like a Consultant
- 7 Qualities of Good Speakers That Can Help You Be More Successful
- Self-Presentation in Presentations
- Specific Presentation Events
- Remote Meetings and Presentations
- Giving a Speech
- Presentations in Interviews
- Presenting to Large Groups and Conferences
- Giving Lectures and Seminars
- Managing a Press Conference
- Attending Public Consultation Meetings
- Managing a Public Consultation Meeting
- Crisis Communications
- Elsewhere on Skills You Need:
- Communication Skills
- Facilitation Skills
- Teams, Groups and Meetings
- Effective Speaking
- Question Types
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The formal presentation of information is divided into two broad categories: Presentation Skills and Personal Presentation .
These two aspects are interwoven and can be described as the preparation, presentation and practice of verbal and non-verbal communication.
This article describes what a presentation is and defines some of the key terms associated with presentation skills.
Many people feel terrified when asked to make their first public talk. Some of these initial fears can be reduced by good preparation that also lays the groundwork for making an effective presentation.
A Presentation Is...
A presentation is a means of communication that can be adapted to various speaking situations, such as talking to a group, addressing a meeting or briefing a team.
A presentation can also be used as a broad term that encompasses other ‘speaking engagements’ such as making a speech at a wedding, or getting a point across in a video conference.
To be effective, step-by-step preparation and the method and means of presenting the information should be carefully considered.
A presentation requires you to get a message across to the listeners and will often contain a ' persuasive ' element. It may, for example, be a talk about the positive work of your organisation, what you could offer an employer, or why you should receive additional funding for a project.
The Key Elements of a Presentation
Making a presentation is a way of communicating your thoughts and ideas to an audience and many of our articles on communication are also relevant here, see: What is Communication? for more.
Consider the following key components of a presentation:
Ask yourself the following questions to develop a full understanding of the context of the presentation.
When and where will you deliver your presentation?
There is a world of difference between a small room with natural light and an informal setting, and a huge lecture room, lit with stage lights. The two require quite different presentations, and different techniques.
Will it be in a setting you are familiar with, or somewhere new?
If somewhere new, it would be worth trying to visit it in advance, or at least arriving early, to familiarise yourself with the room.
Will the presentation be within a formal or less formal setting?
A work setting will, more or less by definition, be more formal, but there are also various degrees of formality within that.
Will the presentation be to a small group or a large crowd?
Are you already familiar with the audience?
With a new audience, you will have to build rapport quickly and effectively, to get them on your side.
What equipment and technology will be available to you, and what will you be expected to use?
In particular, you will need to ask about microphones and whether you will be expected to stand in one place, or move around.
What is the audience expecting to learn from you and your presentation?
Check how you will be ‘billed’ to give you clues as to what information needs to be included in your presentation.
All these aspects will change the presentation. For more on this, see our page on Deciding the Presentation Method .
The role of the presenter is to communicate with the audience and control the presentation.
Remember, though, that this may also include handing over the control to your audience, especially if you want some kind of interaction.
You may wish to have a look at our page on Facilitation Skills for more.
The audience receives the presenter’s message(s).
However, this reception will be filtered through and affected by such things as the listener’s own experience, knowledge and personal sense of values.
See our page: Barriers to Effective Communication to learn why communication can fail.
The message or messages are delivered by the presenter to the audience.
The message is delivered not just by the spoken word ( verbal communication ) but can be augmented by techniques such as voice projection, body language, gestures, eye contact ( non-verbal communication ), and visual aids.
The message will also be affected by the audience’s expectations. For example, if you have been billed as speaking on one particular topic, and you choose to speak on another, the audience is unlikely to take your message on board even if you present very well . They will judge your presentation a failure, because you have not met their expectations.
The audience’s reaction and therefore the success of the presentation will largely depend upon whether you, as presenter, effectively communicated your message, and whether it met their expectations.
As a presenter, you don’t control the audience’s expectations. What you can do is find out what they have been told about you by the conference organisers, and what they are expecting to hear. Only if you know that can you be confident of delivering something that will meet expectations.
See our page: Effective Speaking for more information.
How will the presentation be delivered?
Presentations are usually delivered direct to an audience. However, there may be occasions where they are delivered from a distance over the Internet using video conferencing systems, such as Skype.
It is also important to remember that if your talk is recorded and posted on the internet, then people may be able to access it for several years. This will mean that your contemporaneous references should be kept to a minimum.
Many factors can influence the effectiveness of how your message is communicated to the audience.
For example background noise or other distractions, an overly warm or cool room, or the time of day and state of audience alertness can all influence your audience’s level of concentration.
As presenter, you have to be prepared to cope with any such problems and try to keep your audience focussed on your message.
Our page: Barriers to Communication explains these factors in more depth.
Continue to read through our Presentation Skills articles for an overview of how to prepare and structure a presentation, and how to manage notes and/or illustrations at any speaking event.
Continue to: Preparing for a Presentation Deciding the Presentation Method
See also: Writing Your Presentation | Working with Visual Aids Coping with Presentation Nerves | Dealing with Questions Learn Better Presentation Skills with TED Talks
The 6 types of presentation (and why you need them)
- Presentation , Public Speaking
We all have been exposed to different types of presentations right from school years.
Group presentations, lectures by teachers and professors, seminars, webinars or online presentations, e-learning, e-conferences, etc., are all different types of presentations that we come across in our daily lives.
In this article, we will take a look at 6 such types of presentations and when and why you need them.
1. Informative Presentations
This is the most common type of presentation, be it in an educational setting or business or corporate setting.
They are often analytical or require a rational analysis of the data presented.
Training sessions or one-day workshops are good examples where this kind of presentation is used.
Here is an example of an informative presentation on public speaking and presentations.
Although a report is a written explanation of an event, it can also be verbal.
A perfect place to use informative presentations is news reporting , as it requires the presenter to present information systematically.
This involves explaining both positive and negative aspects of a particular topic in a few words.
Hence, the decision-making bodies of an organization can make use of this kind of presentation to save time and effectively come to conclusions.
Informative presentations are often used to present research findings to a specific audience , as it involves reporting the findings and briefing it to the audience.
Hence, almost everywhere where research takes place, be it in an educational context or occupational , can make use of this kind of presentation.
Tips for giving informative presentations
- As there would be a lot of technical information and statistics, focus on the main points or agenda first and if you have more time, you can add them at the end
- Keep your presentation simple and clear . Avoid complex sentence structures and graphics
- Tell the outline of your presentation briefly in the introduction for a better flow
- Make sure that your presentation does not stretch for too long. 10-15 minutes is what your audience can concentrate on
- Restate your keyphrase at the end and briefly summarize all the important points of your presentation
Speech topics for an informative presentation
- Cropping techniques
- Organic Farming
- Corporate Farming
- Sustainable Agriculture, etc
- Climate change
- Environmental issues
- Eco-friendly ways of management
- Eco-feminism, etc
- Gender studies
- Gender and education
- Religious studies
- History of education
- Philosophy of education, etc
- Ethnic cultures
- Indigenous cultures
- Popular culture
- Cultural trends, etc
- Business administration
- Business ethics
- Business models
- Promotion and marketing communications
- Finance, etc
2. Persuasive presentations
If you are planning to give a persuasive presentation, and are looking for how to give a persuasive speech, check out our article on A Comprehensive Guide to Writing a Persuasive Speech to gain in-depth knowledge about the art of giving persuasive presentations.
Persuasive presentations are also widely used form after informative presentations.
There are various circumstances where persuasive presentations can be used.
Even election campaigns involve using persuasive presentations as an instrument of their pre-determined goals of swaying the citizens.
For that matter, any executive or management body of an organization can make use of these kinds of presentations.
b) Value judgment
This kind involves answering the question “why” and supplementing it with possible benefits.
Even religious heads use this as a means of persuading their believers to follow their belief system.
Deciding on a procedure or telling an audience the correct procedure of doing something is another situation.
An example of a persuasive presentation
Bailey parnell: is social media hurting your mental health.
This TED talk by Bailey Parnell is a good example of a persuasive presentation.
She starts strong by asking rhetorical questions that set the mood for her further points.
Tips for giving a persuasive presentation
- Start your presentation with a relevant quote or statistics about your topic to establish credibility
- Tell personal anecdotes and examples wherever necessary to develop an emotional connection with your audience
- Deliver your presentation with passion and genuine interest to motivate your audience to think
- Answer the question “why” for better understanding and clarity in your presentation
- State your viewpoint clearly and clarify doubts if your audience seems to have any
Speech topics for persuasive presentations
- Is animal testing ethical?
- Should cosmetic surgery be banned?
- Can the death penalty be the only solution to the rising crime rates?
- Should the legal age be 18?
- Should immigration laws be revised?
- Why you should never add your parents on Facebook
- Guys are more interested in gossip than girls
- It is your major duty to annoy your parents
- You are not enjoying student life if you are not procrastinating
- Endless memes can be made on my life, etc
- Is taming wild and exotic animals ethical?
- The importance of emotional support animals
- Why are bunnies the perfect pet?
- Why do animals make the best companions?
- Why there is a need for patients to have emotional support animals, etc
- How and why there is a need to do business analysis before opening your business?
- Why small businesses are successful and more profitable?
- Why do sales and customer service departments need to be paid more?
- Why does the HR department need to be polite and understanding?
- Why should you not do business with a family member?
- How charity is a means of converting black money to white?
- Why is detaining people on the suspicion of terrorism justified?
- Should euthanasia be made legal?
- Should violent crime offenders be sentenced to death?
- Should foreigners be allowed to buy a property?
3. Demonstrative presentations
This involves demonstrating a process or the functioning of a product in a step-by-step fashion.
So, a master class on communication skills or making a product model is an example of a demonstrative presentation.
Usually, the audience is an active part of such presentations and these can work in any context where you want the audience to learn a new skill.
This involves giving guidelines or steps of a process or work .
Another instance can be at the workplace , to train the employees or introduce them to a new product at work.
This type also works with demonstrating recipes and cooking workshops.
An example of demonstrative presentation
The easy guide on making just about any smoothie.
In this recipe demonstration, he tells his audience how many ingredients are involved and briefs them about the outline of his presentation at the start of his speech.
He also shows all steps in real-time so that the audience have a better understanding of the process and keeps them engaged.
Tips to give a demonstrative presentation
- Introduce your product and its function to your audience before telling them how to go about with the steps
- Explain the steps with diagrams or show them in real-time along with the audience
- Give equal time to every person in the audience for clearing doubts, if any
- Keep your introduction short. Not more than 5 minutes
- Discuss options or variations that the audience can try at the end of the presentation
Speech topics for demonstrative presentations
- How to administer CPR
- How to wrap a gift professionally
- How to budget your monthly income
- How to choose a car insurance
- How to restore a piece of antique furniture
4. Inspirational presentations
The main aim of an inspirational presentation is to motivate or move your audience and is also known as a motivational presentation.
Using techniques like storytelling, narrating personal anecdotes , or even humor work wonders as your audience develops an emotional connection to the message.
This TED talk by Luvvie Ajayi Jones is humorous but a lot more inspirational. Check it out!
Tips for giving an inspirational presentation
- Start with a question that will leave the audience thinking. Pause for some time and then begin with your presentation
- Develop a sense of connection by narrating personal incidents and experiences to grow empathy
- Have some main points that you want to emphasize on
- Make use of humor ! It instantly builds a connection with the listener
- Non-verbal elements like paralanguage, body language, speech modulations, tone, etc., makes a huge difference
Speech topics for an inspirational presentation
- Importance of diversity and inclusion
- Building mental resilience
- Need for change management
- Valuing small victories in life
- How procrastinating is your enemy
5. Business presentations
In the corporate world, presentations are the go-to solution to do anything: planning or strategizing, articulating company goals, screening candidates, status reports , and many more.
Let us take a dive into the different types of business presentations.
a) Sales presentation
It has a pre-defined strategy of initiating and closing the sales deal.
This can be done in person or nowadays, on the phone, or via e-communication .
b) Training sessions
Often employees have on-the-job training sessions that are aimed to increase the knowledge and skills of the employees.
This kind can also involve the audience to participate , like in demonstrative presentations.
Conferences ( both video and in-person), board meetings, informal team meetings, daily reporting, etc., are all various contexts of meeting in a business setting.
d) E- presentations
E- presentations existed before the COVID pandemic as well but were used seldom.
But, with the ongoing pandemic, e-presentations or remote presentations have replaced all other types of presentations and will be with us for a while longer.
However, on the brighter side, it is an eco-friendly alternative to normal face-to-face kind of a set-up, and it also saves transportation and other costs !
Seminars are widely used in the health sector , usually involving a panel of speakers on a topic. The audience is anywhere between 10 to 100.
It ends with a question and answers session , and the audience gets to take handouts with them.
f) One-on-one or 1:1
Interviews are usually one-on-one and involve presenting your achievements and capabilities to your prospective employer.
Apart from interviews, 1:1 meetings are also used in sales and marketing to crack a business deal.
Tips for giving business presentations
- Include key phrases and other important details on your slides and make them bold
- Avoid casual slangs and informal tone of speech
- If you are giving a sales presentation, explain your product or service in simple and clear words , and list the reasons why it is beneficial for your potential clients
- Make sure to be on time ! Delaying your audience will work against you and leave a bad impression on you and your company
- Know your material or content thoroughly to answer the questions asked by your audience
Speech topics for business presentations
- Implementing an Agile Project
- Introduction to data modeling
- Introduction to UML(Unified Modeling Language)
- Social Media strategies for a successful business
- Business writing for managers
6. Powerpoint presentations
PowerPoint presentations or PPTs are the most effective ones among all types of presentations simply because they are convenient and easy to understand .
There are various types of PowerPoint presentations that you can use depending on the context.
a) PPTs for general audience
- For general audiences, avoid using jargon terms
If you feel that you need to use them, provide the audience some background information about the field or topic being covered
- Avoid using more than 8 words per line, as anything more than that becomes difficult to remember
- Use bullets or a numbered list for better retention
- Try not to read from your PPT
- Give handouts or record your presentation in case anyone wants it
b) PPTs for teaching
- In this case, the PowerPoint is content-based
- Make sure that the words on the slides are visible
- Use bigger font and avoid fancy fonts
- Add relevant pictures and graphics to keep your audience engaged
- You can also add documentaries or relevant videos to aid in understanding
c) Repurpose PPTs
- This involves reinventing an earlier ppt or combining 1 or more than 1 PowerPoints
- Giving new touches to an earlier PPT or changing the format
- You can take any slide of your PPT and upload it on social media for growing your brand or business
- You can even convert your PPT into mp4 , i.e, video format
- You can even add voice and save the mp4 format, and you have a good marketing plan!
- This type of PowerPoint presentation comes from the Japanese word PechaKucha meaning sound of a conversation or chit-chat
- This involves changing slides every 20 seconds
- There can be a maximum of 20 slides , which means your presentation lasts for only 6 minutes and 40 seconds
- The PPT mostly has graphics and fewer words
- This type of presentation is best suited for telling a story or a personal anecdote
e) Multimedia presentations
- This is the best kind of PPT to engage your audience
- It contains texts along with pictures, videos, infographics, music, illustrations, GIFs , and many more
- Add higher resolution images and videos , or even a 360-degree snapshot if you are in the sales and marketing industry
- Adding infographics such as charts and graphs makes the process of understanding easier and saves time
- Music in a PPT helps your audience to be relaxed, at the same time making them alert and engaged
Types of slides in a presentation
PowerPoint presentation slides are broadly classified into 3 categories: Text, Visual, and Mixed slides.
1. Text slides
As the name suggests, this category of slides involve words or texts.
You can format the text as plain sentences or pointers.
The slide seen below is an example where every point is mentioned in a single slide.
2. Visual slides
This type of slide has visual elements such as images or videos , and are better known as conceptual slides since they are a better option than text slide to explain a particular concept.
You can use them at the start of the presentation to better visualize and grasp the meaning of the presentation.
The slide right below is a good example of a visual slide.
3. Mixed slides
Mixed slides combine the texts and visuals to give a comprehensive understanding of any concept or a speech.
Graphs and charts are the best examples of mixed slides.
Types of Oral presentations
So far we came across 6 types of presentations, and they all share one common feature. They are all one of the types of oral presentations.
Oral presentations involve the use of verbal and non-verbal elements to deliver a speech to a particular or general audience.
All the types we discussed fall into these 4 broad categories:
1. Extemporaneous presentations
This type of presentation involves making short pointers or key phrases to aid while speaking.
Hence, on the day of your presentation, by just looking at the key points , you expand on them and move to the next point.
2. Impromptu presentations
Impromptu presentations are spoken without any preparation . It can be nerve-wracking for many, and hence not many are in favor of it.
There is a valid reason for their fear, as you have to make your speech as you say it!
However, those who are experts in their fields and are called upon to share a few words can easily give this type of presentation.
3. Manuscript presentations
The other extreme of the spectrum is manuscript presentations.
Here you have a script and you speak from it, word by word.
Usually, a prompter is used, from which the speaker speaks to their audience.
Nowadays, there are teleprompters , that are heavily used in the entertainment and media industry.
It is a digital screen that displays the contents, and the speaker speaks from it.
4. Memorized presentations
This type does not have any notes or cues , but you memorize or rote learn the whole speech.
School and some presentations at the workplace involve using this kind of presentation.
In most cases, we recommend not to memorise your speech in most cases. We’ve made a video on the same and how it could lead to you potentially blanking out on stage. Highly recommend you view this quick vid before choosing memorisation as a presentation path:
But, if you do choose it for whatever reason, since you are free from notes, you are free to focus on other aspects, such as body language and gestures.
Types of presentation styles
There are various presenting styles, but they do not work for all types of presentations.
Let us get familiar with them, and know which style works with which type.
a) The storyteller
This style of presentation involves the speaker narrating stories and engaging the audience emotionally .
This technique works best with persuasive and inspirational types of presentation.
So, how to tell a story in a presentation?
- Understand and know your audience : Knowing your audience will help you with how you will frame your story, at the same time gauging the relevance of your narrative
- Know your message : Be clear with what you want to convey through your story or how you are connecting the story with your actual presentation
- Try narrative a real-life story : Inspiring presenters often take their own stories or the stories of people whom they know as a supplement to their presentation. When the audience listens to your real-life examples, they become genuinely interested in your story
- Add visual aids : Using visual aids such as pictures, videos, multimedia, etc., increases the memory retention and engagement of your audience
- Use the “you” attitude : Tell the story keeping your audience in mind because ultimately they are going to be the receivers and hence, the story should be relevant and should include their point of view as well
Want more storytelling tactics? Mystery, characterisation and the final takeaway are some more key elements of a good story for your next presentation. We’ve gone deeper into this topic in this video if you would like to know more:
b) The Visual style
Most of us are visual learners, making visual information easy to understand and retain.
Visual aids like graphics, images, diagrams, key pointers or phrases , etc., are very useful when giving any type of presentation.
Some tips of presenting with visual style:
- Include only important pointers in your PowerPoint presentation and highlight or bold them
- Try including visuals that complement what you are saying and use them as a supplementary tool to aid in understanding your audience
- If you are giving a business presentation and want to include visuals, instead of plain texts, include graphics and charts to make information simpler to present and understand
- Avoid overly complex visuals as it will confuse the audience more
- Avoid using more than 6 lines per slide
c) Analytic style
If you have data records or statistical information to be presented, an analytic style will be more helpful.
It works best for Informative and Business types of presentations.
Tips to deliver in analytic style:
- Give handouts so that the audience is on track with your presentation and the information will be easier to comprehend
- Focus and speak on selected data as too much data statistics can be overwhelming for the audience
- You can make use of humor and personal anecdotes to keep the presentation interesting and engaging
- If you have too much data and are worried that you will not be able to explain it in the time frame given, avoid writing content of more than 2000 words
d) The Connector
The connector style of presentation involves the speaker establishing a connection with the audience by pointing out similarities between them and the listeners.
This style works well with Sales and marketing presentations.
How to give a presentation using connector style?
- Have a Q & A round with the audience at the end of your presentation for clarifying any doubts and avoiding miscommunication
- Use audience polls at the start of your presentation to know your audience and tailor your speech accordingly
- Make use of body language and gestures for delivering your presentation effectively. If you are confused or want to know more about the aspects of how to use body and gestures, check out our article on To walk or stand still: How should you present when on stage?
- Ask questions to your audience at regular intervals for a better audience engagement
- Make use of multimedia sources to keep your audience engaged and entertained
Which type of presentation is best?
Although all the presentation types have their own bonuses and are suitable for certain circumstances, some are universal and can be used with a little bit of modification almost everywhere!
These are persuasive presentations!
You can use them in various settings; from political, business to educational.
Just remember to choose the right topic for the right audience, and a style that you think is the most suitable and you are good to go!
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We saw 6 types of presentation and understood it in detail.
We also gained some tips on how to make our presentation more engaging and also came across things to avoid as well.
We then explored the types of slides that you can use, and also the types of presenting orally.
We also gave you some tips and a few topic ideas that you can incorporate in your next speech!
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6 Different Types of Presentations
Presentations should be as unique as your business and the information you’re trying to present. However, there are certain types of presentations that are common across industries and teams. Before you worry about which slides to include or how to organize your information, you’ll need to determine which type of presentation is best for your audience.
To figure this out, ask yourself: Are you entertaining or informing? Are you speaking to colleagues, investors, or potential customers? Asking these questions will help you choose the type of presentation that supports you best. Beautiful.ai is here to make this even easier with a description of different types of presentations to help you choose.
An informative presentation is educational, concise, and to the point. While other presentations may entertain or inspire, the main goal of an informative presentation is to share information.
A good example of an informative presentation is a human resources benefits presentation. Human resources needs to explain what benefits employees receive, how benefits work, which important dates employees need to remember, where employees can find more information, and so on.
An HR benefits presentation for new hires (or any informational presentation) should be short, straightforward, and easy to understand so that new employees will remember the information they’re given.
A presentation that teaches something is similar to an informative presentation, but it goes beyond sharing facts. It also instructs the audience on a specific topic. People attend or view an instructive presentation with the intention to learn, and they leave with a better understanding of the topic of the presentation.
There are many examples of instructive presentations. Workshops, training sessions, or webinars teach audiences a new skill or procedure by offering specific information or instructions. Explaining new policies to a company is another type of instructive presentation. For example, an HR benefits presentation for new employees may be informative, but a presentation for existing employees about policy changes might lean more towards instructive, especially if employees have to take action or need to ask questions.
Many presentations hope to sell something or persuade the audience to take certain actions. Persuasive presentations often present a problem and explain their solution using data. Examples of persuasive presentations include business pitches or sales proposals.
For example, a startup company looking for initial funding may need a startup pitch deck or a Series A presentation to convince investors to back their idea. A startup pitch deck would explain a problem in the market, how their startup will solve that problem, and how they’ll monetize their business. A Series A presentation can help a startup secure more rounds of funding to grow their company and pursue further goals.
One of the most prominent examples of inspiring presentations? TEDTalks. Many motivational speakers use TEDTalks to inspire people to think or change their behavior.
Motivational presentations in the business world may not be as dramatic or life-changing as a TEDTalk, but they still aim to generate interest or gain an audience’s approval. A company overview presentation is a good example of a motivational presentation. It may present the information of a company — how it was founded, who is leading it, what the company does — but more importantly, it tells the company’s story.
A company overview presentation connects with the audience. A manager may use it to boost morale at a team meeting. Or an executive may present a company overview to convince potential customers or investors to work with them. Or, an HR rep may use it to make new hires feel welcome and excited to join the company.
Need to make a decision within the company? A presentation that shares a problem, solution options, and their outcomes can help speed along the process. Decision making presentations might be found in business meetings, government meetings, or all-hands meetings.
For example, let’s say a company wants to improve engagement on their social media channels. There are many ways they might achieve their goal, including hosting giveaways, dedicating more resources to creating Facebook posts or Instagram stories, and researching their audience or competitors to see how they can improve. A marketing campaign plan template for a presentation would keep details of the problem, different options, and possible outcomes organized in one place. It would inform and guide everyone involved in the meeting, helping them make informed decisions on how to move forward.
Imagine our hypothetical company decided on a marketing strategy to meet their goals. Now that they have a campaign in place, they need to report on the progress of said campaign. This sixth presentation type shares status updates, progress towards deadlines, collected data so far, any obstacles popping up, and tasks that need to be added or adjusted.
A team stand up presentation is a great example of this type of presentation. Team stand up presentations usually include an agenda, talking points, deliverable updates, discussion topics, and time for questions at the end. This presentation keeps everyone organized and focused, ensuring that everyone is still on the same page and working towards the same end goal.
Whichever Presentation Type You Choose, Create it With Beautiful.ai
Now that you know which presentation type is right for your project, it’s time to create a beautiful and effective presentation. With Beautiful.ai , you don’t need to set aside hours of time to build your presentation, nor do you need design expertise to do it. Use one of our many presentation templates that can be customized for your needs in minutes. No matter what type of presentation you create, Beautiful.ai can help you do it.
Beautiful is an AI-powered presentation tool that makes it fast and easy for anyone to build clean, modern and professionally designed slides that they can be proud of.
How to make your point and be memorable with the closing of your presentation, how bad pitches can kill great ideas, six things you might not think about when presenting (but you should), the only 10 slides you need in your startup pitch.
What is a Presentation? Objectives, Elements, Important skills, Four Ps
- Post last modified: 2 March 2023
- Reading time: 19 mins read
- Post category: Business Communication
What is a Presentation?
A presentation communicates a message, an idea or information to a group. It is similar to a report, but with a key difference–the human element. A presentation conveys the speaker’s personality and enables immediate interaction among all participants.
Table of Content
- 1 What is a Presentation?
- 2.1 To Inform
- 2.2 To Train
- 2.3 To Persuade
- 2.4 To Motivate
- 2.5 To Entertain
- 3 Main Elements of Presentation
- 4.1 Analytical ability
- 4.2 Effective communication ability
- 4.3 Creative ability
- 4.4 Good interpersonal skill
- 4.5 Sound time management
- 4.6 Problem-solving ability
- 4.7 A sense of humour
- 5 Evaluation Wheel
- 6.1 Prepare
- 6.2 Practice
- 6.3 Present
- 7.1 Know Yourself
- 7.2 Know Your Material
- 7.3 Know Your Purpose
- 7.4 Know Your Audience
Objectives of Presentation
The main objectives of a presentation are:
To motivate, to entertain.
A presentation is created to convey some information to a group of people. For example, a presentation may display an organisation’s quarterly performance.
Most training programmes in organisations are done through the presentation mode. Such instructional presentations convey a lot of information and are created with instructional design principles to keep the audience engaged for a long period.
Some presentations are used to convince a group of people to accept a particular idea and/or make a certain choice.
The growing popularity of TED Talks indicates how a presentation can be a powerful motivation tool. These presentations trigger emotions and inspire people to act.
Presentations can also be used to celebrate an event. For example, a farewell presentation of a colleague can be used to narrate the story of his/her overall tenure, experiences and achievement in the organisation.
Main Elements of Presentation
A presentation is said to be effective if it has three main elements, which are as follows:
- Specific content : This refers to the information that a presentation will comprise. The information must be conveyed effectively so that it is absorbed by the audience in one sitting. It should be relevant and meaningful to them.
- Audience : A presentation should be targeted for a specific group of audience who share the same purpose and have a similar level of pre-knowledge.
- Presenter: The presenter should act as the advocate of the information. If his/her conviction and passion in the message are clearly articulated, the audience will also pay attention to the subject.
Important Presentation Skills
In today’s business environment, presentation skills are requisite in almost every professional arena. Employees are often required to give presentations on the targets achieved by them. A presentation can be effective if it is carefully planned and prepared.
However, delivering presentations is not always easy for every individual. Some people take presenting as a probable opportunity to showcase skills, while others find it a challenging task. To provide an effective presentation, a presenter must possess some abilities.
Some of them are explained as follows:
Effective communication ability, creative ability, good interpersonal skill, sound time management, problem-solving ability, a sense of humour.
It refers to a calibre which empowers an individual to collect, organise, visualise and comprehend data. Such skills enable a person to look at related patterns, draw conclusions and find solutions to problems. In addition, sound analytical skills also enable an individual to forecast future trends using various techniques such as brainstorming, forecasting, data mining and metrics interpretation.
Communication entails much more than mere talking to the audience. To communicate effectively during a presentation, one ought to showcase information lucidly. During a presentation, a person should not just have a good set of slides together; rather he needs to engage and strike a chord with the audience to transmit the intended message.
It refers to the ability to present things in a creative way that have not been explored earlier. Creative skills in presentation enable an individual to invent or develop something path-breaking, such as a new concept, unique way out from a problem, a method, a work of art or new machinery, etc.
It encompasses how an individual portrays or presents himself to the audience and builds a rapport with the audience. During a presentation, sound interpersonal skills empower a speaker to interact, communicate and collaborate with the audience effectively.
Interpersonal skills are prevalent across all personal and professional interactions between people. Interpersonal skills entail empathy, active listening and emotional intelligence.
While delivering a presentation, a person should manage time effectively, set a presentation schedule and end a presentation within a stipulated time. If a presentation is long, there are chances the audience may lose interest and the message may not be delivered.
A speaker cannot expect audience to actively listen to the presentation for hours. At the start of presentation, a speaker should aim to grab audience’s attention and allocate time for questions and answers at the end.
Problem-solving is a requisite skill for a presentation. During a presentation, the audience may ask the speaker any kind of questions. On the other hand, it is important for the speaker to provide an appropriate answer to the audience to make the presentation successful.
A sense of humour is crucial to deliver a quality presentation to make the environment light and engaging. Appropriate usage of light jokes relieves stress and holds the attention of an audience, which makes the presentation a memorable experience for both the speaker and the audience.
Evaluation wheel is a creative and effective tool that accumulates information on outcomes in a simple and accessible manner. A presenter can opt for the evaluation wheel tool to show the outcomes of the research or reports. This tool is used to provide various types of information and journeys of change within the organisation.
It offers a visual representation of progression and results in the form of a spider diagram. The evaluation wheel measures the exact outcomes for a programme at the start and end. It also helps educators, designers to comprehend information systematically. Figure shows an example of evaluation wheel:
Figure states the scale questionnaire in a circle form wherein respondents will analyse the instances from their discretion and experience and give rating on a scale of 1 to 5.
For instance, service users are appropriately involved. In this case, if the respondent strongly agrees, he/she will give 5 rating and if he/she does not agree, he/she will give 1 rating. The centre of the circle is for 1 and as the respondent agrees, they reach out to edge for 5 rating.
Ps of Presentation
Even the most powerful presentation may fail if the presenter comes unprepared. A presentation is both a mental and a physical effort. There are Ps of presentation that provide a checklist to the presenter for ensuring that the presentation is well-constructed and clear so that the audience gets the message. These four Ps are explained as follows:
A thoroughly prepared presentation captivates the interests of the audience. The topic or content of the presentation must be thoroughly researched. No one would develop interest in a vague or equivocal presentation. A speaker can make use of stories or relatable examples and quote references to give more depth to the presentation and make it intriguing.
Apart from that, it should be ensured that only important points are highlighted in bullets or using other graphical elements. Providing too much of theory or full sentences can create boredom for the audience.
While preparing for a presentation, the presenter should include the following sections:
- Introduction : This section includes the name of the topic and the purpose of the presentation.
- Body : This section contains the main content of the presentation; thus, it must be prepared in a well-organised manner.
- Summary : It provides a recap of the content of the presentation. It outlines the most important points of the presentation to ensure the key message is retained by the audience.
Practice will make a man perfect is an adage that is appropriate across all spheres of life. It helps a speaker become familiar with his/her own voice, words and phrases and adjust accordingly. By practising thoroughly, a speaker can explore how to fit different pieces of information together and practise transition.
Also, a speaker should make notes wherever required as a part of presentation support. Using an index card is a common form of note-taking that provides a quick glimpse of important points.
While delivering a presentation, the speaker needs to demonstrate confidence in front of the audience. The speaker must be polite, but not apologetic in situations, such as if the session is running overtime or the microphone has stopped working.
Instead he/she should expect and ask for discipline and attention. It is important for a speaker to engage with the audience during the presentation in order to assure them that he/she is genuinely interested in talking to them. 4. Pace, pitch and pause: A presenter should deliver the presentation in an easy-to-follow pace and try changing the pace to enliven the presentation.
For example, pauses can be taken intentionally between main points to reinforce them. Along with pace, pitch is equally important. Just as pace varies in normal conversations, it should be used effectively during presentations too. For example, when asking a question, the presenter can raise the pitch and can lower it down when explaining a point.
Four Cornerstones of Making Memorable Presentations
The most crucial aspect of delivering an effective presentation is that the speaker should appear confident and the speech should look effortless. Presentations are a source of anxiety for many individuals. However, getting well-prepared before delivering a presentation can reduce this feeling considerably and ease apprehension.
There are a number of ways to overcome feelings of anxiety, stress and stage fright before the presentation in order to appear confident in front of the audience. The four cornerstones of making a memorable presentation are provided in the upcoming sections.
Know your material, know your purpose, know your audience.
A presenter should acknowledge his/her strengths and weaknesses. Accordingly, he/she should decide the style of delivering a presentation. For instance, if a presenter has a great sense of humour and can use it comfortably in the speech, he/she can make the presentation more engaging and interesting.
On the other hand, if the speaker who is an introvert and prefers to talk or engage less, he/she can add visuals in the presentation. Therefore, the trick is whosoever is delivering the presentation should feel comfortable.
Knowing the topic thoroughly is the most important step in preparing and delivering a presentation. A presenter with well-versed knowledge of the topic is bound to feel more confident. One should perform extensive research of the topic using credible websites and surveys.
A presenter with minimal information about the topic will not be able to deliver a memorable presentation; rather, it would create a negative image in front of the audience. A good presentation is one that is centred around the main theme, presents relevant information and stimulates thought.
It is crucial to know the purpose of the presentation. A presenter should be aware of whether the purpose is to create awareness or to build new skills or to change attitudes. For instance, professional firms or businesses use presentations for various purposes such as to create awareness, educate, motivate and persuade internal and external audiences.
Therefore, to prepare a presentation, identify its objective/purpose, determine the method of delivery, formulate a structure, include visual aids and rehearse.
One should know the type of audience and what is their purpose of attending the presentation. For instance, whether they are there for gaining knowledge or learning new skills, etc. The age, culture and knowledge base of the audience help a presenter in designing and delivering his/her presentation effectively and in a manner in which audience can easily understand and relate to.
A well-designed presentation uses visual aids effectively to reinforce the main points and enhance the audience’s level of understanding.
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- 5 Types Of Presentation Skills To Develop By A Marketer
Presenting product/services information precisely is the key to successful marketing. Different types of presentation skills are required to deliver an engaging mannerism. While some people are experts in drawing attention, educating people, and explaining their plans, others find it much more challenging. They want someone to teach them presentation skills to help them become a great presenter.
Well, presentation skills are not something that requires coaching. Rather, you have to improve them with your focus, good preparation, and confidence, which will also lay the groundwork for creating an effective presentation.
To further explain this topic, here are different types of presentation skills that businesses use for informative marketing. Consider these types of presentation techniques before you go for public speaking.
Here is what we know about presentation.
Table of Contents
What Is Presentation?
If you are looking for the answer to ‘what is presentation’ this section will explain you briefly.
Generally, a presentation is known as a short video running on the screen in a slideshow with audio and words on the pictures intended to complement each other with an aim to explain a business model.
But, the marketing presentation is a little different. A marketing presentation is more than a digital file or PowerPoint presentation displayed on the projector screen or distributed to the audience on the CD ROM.
A marketing presentation is public speaking, made to engage the audience, explain the objective of your business and generate interest in the product or services. This can include a PowerPoint presentation and other tools and equipment to enlighten your plans that certainly require presentation skills. No presentation is possible without having powerful types of presentation skills.
Explain some useful kinds of presentation skills in the following section.
Types of Presentation Skills
If you wonder how many types of presentation skills there are, it is difficult to answer. We have included the most relevant ones that will help you polish your communication skills, public interaction, body language and become a great presenter because we believe that focusing on less brings more improvement than trying to make command in every field.
Enthusiasm and Honesty
One of the most painful things in a presentation is seeing your audience uninterested in your speaking. For presentation, it should be effective and engaging as well, and your spirit is one of the types of presentation skills. Although, it is difficult to get your audience excited if you are monotonous or unattractive.
At the same time, you need to be honest. Even the distracted audience can tell when you are lying. If your audience can sense you are not being honest, your presentation will lose credibility. A great presenter should be transparent with their audience, and this is one of the essential types of presentation skills.
Keep the Things Simple
No matter how good language skills you have, not everyone in the audience is smart enough. Also, it might be possible people do not have proper knowledge about the topic. If you use complex language and concepts, you will confuse the audience, and they may lose interest eventually.
A good presenter knows how to make things simple, understanding and interactive. If you are confused about making things simple, take help from experts. This is one of the powerful types of presentation skills.
Interact With Audience
Effect presentation is what revolves around the audience, not the presenter themselves. If you want to be a good presenter, first learn to engage your audience, which is considered among the successful types of presentation skills.
Each audience is different, so it is important to analyse your audience who are interested in you. You are more likely to gain more attention when you focus on your audience and interact with them. It would be easy to engage the audience if the topic is relevant and helpful for them. So research the audience before presenting.
Also Read: How to Create Marketing Plans
It is one of the inevitable types of presentation skills. When you speak to the audience, the way you present yourself is more important than what you are presenting. Be confident about your words and what you present.
You can engage your audience through your posture, gestures, and eye contact. Practice nonverbal communication in the mirror, do a practice presentation and observe your body language. Compare the improvements and notice the changes.
Engaging Body Language
When it comes to different types of presentation skills, body language is considered essential. Your body language is more descriptive than your words. More than one-third of your presentation is non-verbal. If your words deliver the meaning, your body language determines whether your audience listens to you and how they interpret your speech.
Great presenters stand straight and confidently in front of their audience. They never fold their hands in front of their chest and hold them behind their back. They cover the entire audience with their eyes. So, keep your language open and welcoming, and your audience will love to listen to you. This is one of the types of oral presentation skills a presenter should have for successful marketing.
Want to Deliver a Great Presentation?
These types of presentation skills will definitely help you be a good marketing presenter. Once you identify your flaws and start working on them. The more you practice, the more you will improve and be able to establish a great audience because the audience plays a great role in making a presentation successful.
If you are a speaker, they are listeners, and no speaker exists without interested listeners.
Others may have winnings presenting a fumble, but you can do it seamlessly by learning these kinds of presentation skills.
Do not forget to share your experience of the next presentation with us after reading these tips. We’ll pin the best comments.
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6 Different Types of Presentations
Everyone from those who present in front of large audiences on a stage to managers who need to pitch their ideas to co-workers can improve their delivery and impact of their message.
6 Types of Presentations:
1) Providing Information. This format encompasses anything from a team meeting that gives updates on a project or upcoming event to a demonstration that shows product functions.
2) Teaching a Skill. Your company just installed a new system or implemented a new process that requires people to learn how to use the new tool and apply the process.
3) Reporting Progress. As you integrate the new system into your daily routine, your boss wants to know how it’s working. You might schedule a divisional meeting or group off-site to share the progress.
4) Selling a Product or Service. A briefing like this might include a recap of the product or service, next steps and action items, or a discussion of needs and improvements before the product is ready to sell.
For these examples and more, attend our Presentation Skills Workshop
5) Making a Decision. It’s time for the annual holiday party and ideas are being tossed around the office. When giving your input on the location, make sure to share the must-haves and nice-to-haves for the event. When it’s time for the final decision, you can see how your idea stacks up to the other options.
6) Solving a Problem. This could be in a panel setting or other meeting where the problem is identified, the facts of the problem are presented and a list of causes is generated. From here, you lay out the ideal outcome, present solutions and discuss your recommendation.
With any presentation, know your objectives. If your purpose is to inform or update, you will most likely use one of the first three types of presentations. On the other hand, if you’re on a mission to persuade someone, use one of the last three presentation types. Not every presentation has to mold itself into a traditional presentation; it can be an interview, status report, program, pitch, speech or demonstration, for example.
Editor's Note: This post was originally published in November 2014 and has been updated for accuracy and comprehensiveness.
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Presentation types and styles explained
Last updated on: February 20, 2023
From high school, then all through college, and now in the workplace — presentations have been a pillar of passing down knowledge to various audiences.
But, what are presentations?
They are a tool used to inform and educate audiences in a fun and informative way.
Well, that is the simple way of explaining their purpose and meaning.
We want to dig in deeper, and that is what this article will bring to you — a deeper understanding of different types and styles of presentation, so you never get overwhelmed or confused when you need to make a presentation.
We will discuss:
- Different types and styles of presentations,
- The purpose of using presentations in the workplace, and
- How to utilize and recognize types and styles of presentations.
We will also show you:
- Famous presenters for each style,
- How you can use each presentation style, and
- A quote for each style to work as a useful reminder if you ever get confused.
Let’s dive in, shall we?
Table of Contents
What are the purposes of presentations?
Sometimes, when a term is widely used, to the point where we subconsciously know the meaning and its purpose, it’s hard to pinpoint the true definition from memory.
So, let’s start with the basics — what is the definition of presentations?
Presentation is a manner of passing down knowledge from the speaker to the audience. A presentation can be a:
- Lecture, or
The purpose of a presentation is whatever goal you set up to achieve. Those goals can be:
- To educate,
- To persuade, and/or
- To entertain.
According to LinkedIn’s article 4 goals for any speech, pitch or presentation , when you combine the goals we mentioned, your presentation will become powerful, meaningful, and impactful. The goals mentioned above are general and can be applied to any situation. Different types and styles of presentation can lead to different results. With the right type and style, you can:
- Better your work and image with clients,
- Be more effective when presenting new ideas or solutions, and
- Ensure more progressive career growth.
These are only some of the business goals you can achieve with the right presentation type and presenting style. The more types and styles you try out, the more skillful you become, which helps you achieve your goals more efficiently.
What are the different presentation types?
Presentation types illustrate the way you structure your presentation .
We’ve mentioned the 4 purposes of presentations — every goal or purpose corresponds to a certain type. Before you can choose a structure, you need to answer the question “ What is the purpose of this presentation? ”
And methods and techniques, which we’ll talk about later, help you maintain that structure.
Once you know what you want to achieve with your presentation, you can choose its type.
Here’s what you need to know about each presentation type:
Type #1: Informative presentations
Informative presentations are analytical and, as the name states, informative. With this type of presentation, your end goal is to inform and educate .
Your audience only has to listen and soak up all the knowledge that is given by you.
With this type of presentation, you can report on new findings and new data or deliver a lecture.
Since the goal is to educate, your presentation must be precise and correct. Make sure that the information you are communicating has real value. When presenting, try to engage your audience with visuals of your data to help them understand.
Type #2: Persuasive presentations
To use persuasive presentations, you must answer the question “ What do I want my audience to do after listening to me ?”
The point of this type of presentation is to persuade your audience, change their minds, or offer a new point of view, so that they take action .
Persuasive presentation comes in handy if you are presenting a new product or a service and you want your audience to feel the urge to buy said product.
When you use this presentation type you must exude confidence, since you are your audience’s only source of information for your product.
Type #3: Motivational presentations
You’ve probably heard of motivational speakers, and if you haven’t, here’s a quick crash course. Motivational presentations have a purpose to inspire and change people’s minds .
Most people who use this type of presentation have a story to tell. These people use their own experiences as key points in their presentations to help the audience to relate to them.
Since the goal is to inspire and change people’s minds, you have to have a powerful topic to discuss.
Remember to cater to your audience and adjust your presentation to them and their level.
Type #4: Instructive presentations
Instructive presentation is technical, precise, and often longer than other types we mentioned. This type is here to offer instructions to an audience.
So, if your goal is to explain step by step how to achieve a goal or do a task— an instructive presentation should be your choice.
When you are delivering this type of presentation you need to make sure that every instruction is clear, understandable, and easy to follow.
How to determine which presentation type you should use?
To choose the correct type for your presentation, you must determine your goal. Once you have your goals clear, it will be easy to see which type works best with your presentation.
Here are some helpful questions that will help you to narrow it down to one type:
- What do I want the audience to take away from my presentation?’
- What am I trying to give the audience? Is it information, a lecture, or a look into a new product/feature?
- What obstacles are keeping me from delivering my presentation effectively?
Determining the correct type for your presentation is a trial-and-error process. You will find that some types are more your speed, while others might give you trouble. But, keep in mind that the end goal should always be to give your audience what they came for.
No matter which type you prefer, they all exist for a reason. Give them all a chance, and remember that practice makes perfect.
Presentation methods and techniques
When you define the type of your presentation, it’s time to get into methods and techniques for delivering a presentation.
There are a lot of ways you can deliver your presentation, and here is our take on it.
A method is how you approach your problem .
When it comes to presentation methods, we linked them with public speaking. Methods cover:
- How you choose to deliver your presentation and
- How you structure your speech.
Here are the 4 main methods:
Method #1: Impromptu or unscripted
The impromptu method applies to speeches that are:
- Not prepared ,
- Emotionally charged, and
- ‘Given on the spot’.
This method of speaking is purely done by improvising, so there are no written rules on how it should be done.
Improvising and making up your speech as you go is not a wrong way to deliver your presentation. Still, instead of basing your entire speech on your ability to ramble on, incorporate this method in segments where you see fit or feel inspired to do so.
Method #2: Memorizing
The memorizing method implies that the speaker needs to know their speech word for word.
It is mostly used in oratory contests for high school and college students. This method is difficult, and you would need to spend a lot of time reading and memorizing your text.
But, this method is the easiest when it comes to performance anxiety. Since the text is perfectly constructed and your only job is to memorize and relay it to the audience, it’s less nerve-racking.
💡 Pumble Pro-Tip
If you struggle with anxiety before a presentation, we have an article to help you with that:
How not to be nervous for a presentation
The memorizing method, while being challenging at its core, can be freeing once the speaker is on stage. With this method, you can practice your body language to go with the text. And since the text is scripted and perfected, the speaker can move around the stage as they see fit.
Method #3: Extemporaneous
Extemporaneous is a synonym for impromptu and unscripted — so why is a synonym to a method we’ve already covered, now a completely new method?
Well, that is because when it comes to the extemporaneous method, we think of a speaker that allows help during their performance .
The extemporaneous method is a combination of the first two methods we mentioned. This method allows the speaker to prepare their speech and use notes and key points as an aid to keep on course. However, they will not learn their presentation by heart, but use their own words and speak in a conversational manner.
Method #4: Scripting
The scripting method used to require a written speech from which the orator reads to the audience. Nowadays, we can see this method used by news outlets, with a teleprompter.
So, to make use of this method, you need to write down your speech and read it proficiently to your audience.
When it comes to in-person presentations and public speaking, this method is not the go-to.
You shouldn’t spend the whole presentation just reading off of papers. When we present, we need to maintain eye contact and overall connection with the audience — and holding a piece of paper in front of the audience will get in the way of that connection.
Presentation techniques are what you use before and during the presentation to make it compelling, informative, and easier to understand .
Here are some of the techniques that we find quite useful:
Technique #1: Practice
As a presenter, you want to make sure that everything goes smoothly — and for that to happen, you need to practice. The key to giving the best presentation is to practice relentlessly.
Some useful tips to help you make the most of your practice are to:
- Practice in front of a friend. — Practicing in front of a friend will not only help you with performance anxiety, but a friend might also have some useful tips on how to perform better.
- Film yourself practicing. — When you film yourself giving your presentation aloud, it will help you to get used to cameras and the spotlight. Also, the camera will capture every mistake you make, and from there you can see what needs to be worked on.
- Practice in the auditorium. — It will do you good if you can practice giving your presentation in a meeting room or the auditorium. If you practice in the place you will be presenting, you will get used to the space, and it will be familiar to you on the day of your presentation.
Technique #2: Use visuals
There is no need to overwhelm your audience with endless blocks of text. Think about how you can transform the data or information into a simple visual .
The important thing to remember is that your audience might not be on the same level of knowledge as you. So, use visuals to help them follow your point.
Technique #3: Incorporate stories
No matter how informative and to the point your presentation is, including a story that is illustrating your point can be very helpful to your audience.
Not only is storytelling a great way to engage and entertain your audience, but it is also a great way to show how your information is relevant to real-world events.
If you are curious to see what more you can do to prepare for your presentation, check out our article:
- How to prepare for a presentation: Your 9-step guide to a successful presentation
Technique #4: Incorporate appropriate style
Your presentation style is how you choose to deliver your presentation as a speaker. Style builds on the methods we have mentioned earlier, and it comes down to how you choose to speak to your audience. You can be a storyteller or a coach to your audience, and with each style comes a different influence.
Methods and techniques are a great starting point when you are approaching your presentation structure and topic.
But, there are different styles of presentation that you also should consider before walking up to that stage. Let’s learn more about them.
What is a presentation style?
A style is your preferred way of doing things, and when it comes to presentations, a style is how you choose to deliver your speech . Everything from your vocabulary to your tone defines your presenting style.
If you are not sure what your personal presentation style is, you can always pick and choose from the already-established styles. Those include:
- Lessig style, and
- Visual style.
Let’s get into more detail about each one of them.
Style #1: The Storyteller
The storytelling style consists of a (usually personal) story or anecdote.
This style is used when the presentation doesn’t have any data or numbers that need to be explained.
You can use this style to emphasize your point and to easily relay your goal to the audience.
The storytelling style is great for the beginning of the presentation, as it is there to capture the audience’s attention.
Formality level for the Storyteller style: Low
Since this style uses the speaker’s personal experiences and anecdotes to help the audience relate to the topic easily, the language used is conversational. There is no need for any excessive formality , and the speaker can address the audience in a friendly and familiar tone.
The Storyteller style characteristics
What characteristics should you be aware of when you want to utilize this style?
The vocabulary that storytellers use is simple and conversational. Think about how you tell a story to your friends, colleagues, or family. Once you have that in mind, becoming a storyteller on stage won’t be a problem.
Since the formality level is low, there is no need to overcomplicate things or to use synonyms for words that already have simpler and more known versions.
Your story should have an introduction, where you will introduce the problem. Then, you can move into the main plot point that explains your topic. And finally, you should have a conclusion where you can circle back to the beginning and where you will untangle the web you cast and leave your audience with a final thought.
The pros of the Storyteller style
Now let’s look at some of the pros of this style:
- It’s easy to follow.
- It illustrates your problem and solution in a creative way.
- It’s relatable and, therefore, more influential to the audience.
The cons of the Storyteller style
Here are the cons of being the storyteller type:
- A story that’s too long or not interesting enough can leave your audience bored.
- Getting too caught up in the story can make your presentation longer than it should be.
Who is the Storyteller style best suitable for?
This style is great if you want to truly connect with your audience and have them feel as if you speak to them, rather than at them. Many people don’t like to be lectured, and if you are trying to make a point or a message stick out, try out the storytelling style.
Famous presenter with the Storyteller style
The storytelling style is preferred among TED talk speakers.
But, when we think of storytelling, one particular speaker comes to mind — Nick Vujicic. He overcame great obstacles and has learned how to take what’s best from life. So now, when he tries to spread his message of endurance, he puts his trust into the storytelling style and lets his emotions and experiences speak to his audience.
Quote by Nik Vujicic that embodies the Storyteller style
“ What really matters are the lives you touch along the way and how you finish your journey .” ― Nick Vujicic
Style #2: The Instructor
The instructing style of presenting shares some traits of the storytelling style. It still uses the power of metaphors to get the message across to the audience.
But, the difference is that the instructing style has more of a commanding voice . The instructor can carefully align the story and the data in a logical and compelling manner, leaving the audience convinced and educated.
Formality level for the Instructor style: Medium
A lot of politicians use the Instructor style when they are trying to influence a larger crowd. Since this style has a higher formality level than the storytelling one, it allows the speaker to use more serious vocabulary and address the audience as superior.
The Instructor style characteristics:
The Instructor’s style is characterized by logic and command. As we mentioned, the speaker who is fond of the Instructor’s style needs to be able to handle the facts and connect with the audience.
So, the main characteristics of this style would be:
- More formal use of language,
- Commanding voice, and
- Persuasive nature.
The pros of the Instructor style
Let’s take a look at some of the pros of this style:
- It helps get a complicated message across.
- It’s persuasive.
- It’s fairly easy to use.
The cons of the Instructor style
Here are some of the cons to be aware of:
- The speaker could be deemed distant or cold.
- The audience can lose interest if the presentation is too focused on pure data.
Who is the Instructor style best suitable for?
This style is great if the speaker has a complicated topic to discuss with a less knowledgeable audience. This style is used mainly for lectures and political speeches.
Famous presenter with the Instructor style
A famous presenter with the Instructor style is none other than the former Vice President of the United States, Al Gore. He uses metaphors, data, his own personal experience, and even visuals to bring complex issues closer to a wide audience.
Quote by Al Gore that embodies the Instructor style
“ When you have the facts on your side, argue the facts. When you have the law on your side, argue the law. When you have neither, holler. ” — Al Gore
Style #3: The Closer style
The Closer style of presenting is a style that demands action from the audience . Presenters who opt for this style want their audience to not only learn something new but to get up from their seats with a newfound urge to make a change.
This style is a personification of a call to action. The presentations made in this style are short, since the speaker has a goal in mind. They then use this style to convincingly reach said goal.
Formality level for the Closer style: Medium
This style is a great tool to connect with the audience. So, to make a connection between the speaker and the audience, the formality level drops. But instead of treating the audience as friends, the speaker simply talks to them.
The Closer style characteristics
The Closer style is persuasive and somewhat commanding. People who are fond of the Closer style cut right to the chase and make their audience get to a decision. With this presentation style, there are no boring statistics or data. The key points are clear and delivered with a short and clear explanation.
The pros of the Closer style
Here are some of the pros of the Closer style:
- The presentation is short.
- The Closer is confident and knows how to deliver a point.
- The audience rarely gets bored with this style.
The cons of the Closer style
Take a look at some of the cons of this style:
- Some audiences aren’t ready to make a quick decision.
- Some audiences might feel that this style is too harsh or rash.
Who is the Closer style best suitable for?
The Closer style is best to use when you need your audience to make a decision or to give them the urge to make things happen.
This style is mainly used by CEOs and salesmen.
Famous presenter with the Closer style
Many presenters use this style, but the one that stands out the most is the philosopher Ruth Chang. She has delivered great presentations on how to make hard decisions. She keeps her presentations short, sweet, and straight to the point.
Quote by Ruth Chang that embodies the Closer style
“A world full of only easy choices would enslave us to reasons.” — Ruth Chang
Style #4: The Connector style
The Connector style speaker is most comfortable engaging with the audience . Some could say that the storytelling style is very similar to the Connector in that sense. Both styles base their presentations on the connection with the audience. The difference here is that the Connector is both a presenter and a member of the audience — and they are comfortable in both roles.
This style of presentation (as the name suggests) allows the speaker to connect to the audience, and therefore deliver the materials easier. One way that this style connects the speaker and the audience is through Q&A.
Formality level for the Connector: Low
Since this style’s main purpose is to connect the speaker to the audience, the formality level is low. The speaker appears as one of the audience, even though they are on stage. To keep the audience engaged and get them to ask questions, the Connector treats the audience as friends and acquaintances.
The Connector style characteristics
The user of this style needs to appear as if they are one of the members of the audience, but they just happen to be on the stage instead in a seat. One of the main characteristics that stand out for this style is the eagerness of the speaker to engage with the audience. When a speaker is a Connector, they will constantly ask questions and listen to the audience’s opinions.
The pros of the Connector style
Let’s take a look at the pros of this style:
- The audience is engaged and encouraged to participate.
- The presentation flows at a relaxed pace.
- The audience feels connected to the subject.
The cons of the Connector style
- Audience might not be comfortable with asking questions.
- The presentation might be longer than planned.
- Too many opinions will derail the presentation.
Who is the Connector style best suitable for?
The great thing about the Connector style is that it can be used in any presentation and any setting. Since the main goal of this style is to connect the speaker and the topic with the audience, there are no rules or limits as to where it can and where cannot be used.
Famous presenter with the Connector style
Padraig Hyland is a TED Talk speaker and a specialist in audience engagement, so it is only natural that he uses the Connector style. He has delivered countless speeches on how to be a great presenter and how to connect with any audience.
Quote by Padraig Hyland that embodies the Connector style
“ To successfully navigate the current disruption, organizations need to nourish their authentic leadership voice and create a new story that engages their people on the journey .” — Padraig Hyland
Style #5: The Coach style
What is a coach? In every sense of the word, a coach is a person who guides you, teaches you, and helps you achieve your goals.
It is the same with the coaching style. The person who uses this style guides their audience with their own enthusiasm for the subject. The Coach style is mainly used in motivational speeches, as it allows the coaches to interact with the audience and share knowledge on a topic they feel passionate about.
Formality level for the Coach style: Medium
The Coach style serves as a guide . It gives the speaker freedom to use their knowledge and personal experience to drive the audience to feel the same passion about the subject as the speaker does. To achieve that level of familiarity with the audience, the formality level drops, and the speaker talks to the audience as a teacher and, well, as a coach would.
The Coach style characteristics
The Coach style allows the speaker to guide their audience from point A to point Z, through knowledge and passion, which makes the presentation interactive and informative.
This style of presentation can be seen in motivational speeches, lectures, and speeches delivered by sports coaches. The main characteristic that follows this style is that it is delivered by enthusiastic speakers.
The pros of the Coach style
Here are some of the pros of this style to look into:
- It allows the speaker to connect to the audience through enthusiasm.
- Presentations in this style are interactive and engaging.
- It gives the audience step-by-step instructions on the topic.
The cons of the Coach style
Let’s examine some of the cons:
- The speaker’s passion can be overwhelming to the audience.
- The speaker can forget to ask for feedback .
Who is the Coach style best suitable for?
The Coach style, since it serves as a guide, is commonly used by motivational speakers and in self-help presentations.
They tend to choose this presentation style because it allows them to connect with the audience while still delivering a detailed step-by-step on the topic they are discussing.
Famous presenter with this style
There are a lot of motivational speakers today that are a fan of the Coach style, but the one that caught our attention is Mel Robbins. She is a lawyer and a motivational speaker that helps her audience to form healthy habits and attain discipline to achieve their goals.
Quote by Mel Robbins that embodies the Coach style
“ You have been assigned this mountain so you can show others that it can be moved .” — Mel Robbins
Style #6: The Lessig style
If you are in a time crunch, but you have a lot of material to cover, then the Lessig style is the perfect style for you.
The Lessig style was invented by Lawrence Lessig, and it states that a speaker should spend only 15 seconds on each slide or point during a presentation . This style usually agrees very well with the visual style.
Since not all presentations have slides, this style cannot be used with any type of presentation. However, if you have too many slides and too many points to make, then the Lessig style can help you use your time slot well.
Formality level for the Lessig style: Depends
The Lessig style is not a style of speaking per se, but a style for presentation time management . So, the formality of the language you use will be up to you and your topic. You can decrease or increase the formality level and the Lessig style would still be the same.
The Lessig style characteristics
The main characteristic of this style is that it includes slides or at least some visual aid.
This style is also the one that is not concerned with your verbal cues and style of speaking. If you choose to try out this style you can combine it with any of the styles we previously mentioned.
The pros of the Lessig style
Here are the pros of this style:
- It’s easy to use.
- It helps you keep track.
- It saves time.
The cons of the Lessig style
Here are some of the cons of this style:
- It is not applicable to presentations without slides.
- Sometimes the suggested 15-second rule isn’t enough.
- The presentation may feel rushed or unfinished.
Who is the Lessig style best suitable for?
The Lessig style bases its rules on slides and visual aids, so it’s best suitable for presentations that consist of slides. The topics for this style are endless, and it is up to the speaker to see where this style works best in their presentation.
The most logical choice is, of course, the founder of this style — Lawrence Lessig, a lawyer and a political activist.
Quote by Lawrence Lessig that embodies the Lessig style
“ Technology means you can now do amazing things easily .” — Lawrence Lessig
Style #7: The Visual style
Presentations can be all about the slides, data, or videos, and there are also powerful presentations that are delivered with only the speaker on the stage. But, technology is not something to shy away from . There are great advantages to using technology and feeding your audience with visuals that will support your claims. As they say, a picture is worth a thousand words.
Formality level for the Visual style: Depends
The formality of this style doesn’t depend on the visuals used, but on the speaker and the topic. The great thing about the visual style is that it can be used with almost any topic and type of data. So, when using this style of presentation, you can choose the level of formality you feel comfortable with.
The Visual style characteristics
The Visual presentation style’s main characteristics are the visuals, as the name suggests. The visuals can be anything from a picture, video, or creatively shown data and statistics.
This style can be used together with any other style that we mentioned, as long as you add some pictures or other visual elements.
The pros of the Visual style
Here are the pros of the Visual style:
- Visuals help the audience understand the presentation better — sometimes, they can illustrate your point better than your own words.
- Visuals can help you move your presentation forward.
The cons of the Visual style
Here are some of the cons of the Visual style:
- Overusing visuals in your presentation can take focus away from you.
- Visuals can be redundant.
Who is the Visual style best suitable for?
If you are creative enough or confident enough to not let the glamor of visuals take over your spotlight, you can incorporate visuals into any workplace presentation. Visuals can be helpful almost everywhere, and they can aid your audience if the topic is too complicated for them to follow.
Famous presenter with the Visual style
One of the best visual presenters is Steve Jobs. He was one of the founders of Apple, and every year he used to give a great visual presentation or a rundown of Apple’s new product releases.
Quote by Steve Jobs that embodies the Visual style
“ For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through .” — Steve Jobs
How to determine which presentation style to use?
If you are wondering which style to use, first you need to ask yourself what kind of audience will be attending your presentation . Once you have an idea of who you will be talking to, you can start to think about your presentation style.
Also, you need to know what is the purpose of your presentation and what you wish to achieve.
Beyond that, try out different styles until you find the one you are comfortable with.
That’s a wrap: Time, place, and audience
Presentations in the workplace serve a great purpose, but utilizing different presentation types and presenting styles can affect your overall workplace image.
When it comes to business presentations, each type and style influences the audience differently . For instance, the coaching style will help you to guide your colleagues through a new and complicated task. The instructive type will help you to showcase each employee’s new role and responsibilities with ease.
Now, you might have realized that presentation is a more intricate topic than you previously thought.
So, to become a skillful presenter and to put together great presentations, you have to know how they work and what they consist of.
This guide of presentation types and styles can deepen your understanding of presentations, but it all comes down to:
- Knowing your audience and purpose.
- Knowing where you will deliver your presentation, and
- Knowing how to make use of the time slot you got.
Once you know the basics, determining your type of presentation and style will be a piece of cake.
✉️ Did you know that there are so many different presentation styles and types? What do you think is your presentation style?
Let us know what your presentation type and style are via [email protected] and we might include your answers in this or future posts. If you found this article helpful, share it with someone who would also benefit from it.
Jana Pavlovic is a communication author and researcher. She enjoys educating herself and others on various team collaboration and technology topics. She found that working from home in a hybrid-type company is her perfect combination for work-life balance, and she’s eager to share her new-found knowledge with you.
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11 Types of Presentation Software in 2022 – The Complete Guide
Leah Nguyen • 17 Jan 2023 • 10 min read
There are hundreds of presentation software options available on the market today, and we know it’s hard to venture outside the comforts of PowerPoint. What if the software you’re immigrating to suddenly crashes? What if it does not live up to your expectations?
Luckily we’ve taken care of all the tedious tasks for you (which means testing over a dozen types of presentation software on the way), to bring you the types of presentation software below.
No matter what type of presentation you want, here you’ll find out who your presentation platform soulmate is!
What is Presentation Software?
- Interactive Software
- Non-Linear Software
- Visual Software
- Simple Software
- Video Software
More tips with ahaslides.
- Interactive presentation
- Personality in a presentation
- Presentation tips
Start in seconds.
Get free templates for your next interactive presentation. Sign up for free and take what you want from the template library!
Presentation software is any digital platform that helps elaborate and illustrates the presenter’s points through a sequence of visuals like graphics, texts, audio, or videos.
Each bit of presentation software is unique in its way, but all usually share three similar features:
- A slideshow system to show each idea consecutively.
- Slide customisation includes organising different clusters of texts, inserting images, choosing backgrounds or adding animation to the slides.
- A sharing option for the presenter to share the presentation with their colleagues.
Each bit of presentation software gives you different unique features, and we’ve classified them into the five types of presentation software below. Let’s dive in!
Interactive Presentation Software
An interactive presentation has elements the audience can interact with, such as polls, quizzes, word clouds, etc. It turns a passive, one-way experience into an authentic conversation with everyone involved.
- 64% of people believe that a flexible presentation with two-way interaction is more engaging than a linear presentation ( Duarte ).
- 68% of people believe interactive presentations are more memorable ( Duarte ).
Ready to boost audience engagement in your presentations? Here are a couple of interactive presentation software options for you to try for free.
#1 – AhaSlides
We’ve all attended at least one ultra-awkward presentation where we’ve secretly thought to ourselves – anywhere but this .
Where are the buzzing sounds of enthusiastic discussions, the “Ooh” and “Aah”, and the laughter from the audience to dissolve this awkwardness?
That’s where having interactive presentation software such as AhaSlides comes in handy. It engages the crowd with its free, feature-rich and action-packed content. You can add polls, fun quizzes, word clouds, and Q&A sessions to hype up your audience and have them interact with you in meaningful ways.
- A library of pre-made templates that’s ready to use to save you time and effort.
- The post-event report is helpful for anyone who wants to see how the interaction went.
- You can import PowerPoint presentations, and Google Slides and embed YouTube videos for a more seamless experience.
- The customer service is super responsive.
- When you import PowerPoint slides, the animation is lost.
- There’s not much flexibility in slide animations and text arrangements.
💰 Pricing :
- AhaSlides is free, with unlimited features and access that allows you to host up to 7 people.
- Essential plan: $4.95/month (pay annually), host up to 50 live participants.
- Plus plan: $10.95/month (revenue annually), host up to 200 live participants.
- Pro plan: $15.95/month (revenue annually), host up to 10,000 live participants.
- One-time plans and education plans are available.
✌️ Ease of use : ⭐⭐⭐⭐⭐
👤 Perfect for :
- Educators, trainers, and public speakers.
- Small and large businesses.
- Individuals who want to host a quiz night.
#2 – Mentimeter
Mentimeter is another interactive presentation software that lets you connect with the audience and eliminates awkward silences through a bundle of polls, quizzes, or open-ended questions in real time.
- It’s easy to get started right away.
- A handful of question types can be used in any scenario.
- No PowerPoint or Google Slides integration.
- The free version is minimal. You can only create two questions in the presentation.
- Mentimeter is free but only allows creating up to 2 questions per presentation and up to 5 quiz slides.
- Pro plan: $11.99/month (pay annually).
- Pro plan: $24.99/month (revenue annually).
- The education plan is available.
Non-Linear Presentation Software
A non-linear presentation is one in which you don’t present the slides in a strict order. Instead, you can jump into any chosen fall within the deck.
This type of presentation software allows the presenter more freedom to cater content relevant to their audience and let their presentation flow naturally.
#3 – RELAYTO
Organising and visualising content has never been easier with RELAYTO , a document experience platform that transforms your presentation into an immersing interactive website.
Get started by importing your supporting content (text, images, videos, audio). RELAYTO will piece everything together to form a complete presentation website for your purposes, whether a pitch or a marketing proposal.
✅ Pros :
- Its analytics feature, which analyses viewers’ clicks and interactions, provides real-time feedback on which content is engaging to the audience.
- You don’t have to create your presentation from scratch since you can upload existing presentations in PDF/PowerPoint format and the software will do the work for you.
- The embedded videos have length restrictions.
- You’ll be on a waitlist if you want to try RELAYTO’s free plan.
- It’s pricey for occasional uses.
- RELAYTO is free with a limit of 5 experiences.
- Solo plan: $80/user/month (pay annually).
- Lite Team plan: $120/user/month (revenue annually).
- Pro Team plan: $200/user/month (revenue annually).
✌️ Ease of use : ⭐⭐⭐
- Small and medium businesses.
#4 – Prezi
Widely known for its mind map structure, Prezi lets you work with an infinite canvas. You can alleviate the boredom of traditional presentations by panning between topics, zooming in on details, and pulling back to reveal context.
This mechanism helps the audience see the whole picture you’re referring to instead of going through each angle individually, which improves their understanding of the overall topic.
- Fluid animation and eye-catching presentation design.
- Can import PowerPoint presentations.
- Creative and diverse template library.
- It takes time to do creative projects.
- The platform sometimes freezes when you’re editing online.
- It can make your audience dizzy with its constant back-and-forth movements.
- Prezi is free with a limit of 5 projects.
- Plus plan: $12/month.
- Premium plan: $16/month.
- Small to large businesses.
Visual Presentation Software
The visual presentation focuses on wowing the audience with aesthetically pleasing designs that look like they came straight from a professional designer’s hard drive.
Here are some pieces of visual presentation software that will bring your presentation up a notch. Get them on the screen, and nobody will have a clue if it’s been designed by an adept professional unless you tell them😉.
#5 – Slides
Slides is an interesting open-source presentation tool that allows great customisation assets for coders and developers. Its simple, drag-and-drop UI also helps people with no design knowledge to create presentations effortlessly.
- The fully open-source format allows rich customisation options using CSS.
- The Live Present Mode lets you control what viewers see on different devices.
- Allows you to display advanced math formulas (super helpful for math teachers).
- Limited templates can be a hassle if you want to create a quick presentation.
- If you’re on the free plan, you won’t be able to customise much or download the slides to see them offline.
- The website’s layout makes it hard to keep track of drops.
- Slides is free with five presentations and a 250MB storage limit.
- Lite plan: $5/month (pay annually).
- Pro plan: $10/month (revenue annually).
- Team plan: $20/month (revenue annually).
✌️ Ease of use : ⭐⭐⭐⭐
#6 – Ludus
If Sketch and Keynote had a baby in the cloud, it would be Ludus (at least, that’s what the website claims). If you are familiar with the designer environment, then Ludus’s versatile functions will get you hooked. Edit and add any kind of content, collaborate with your colleagues and more; the possibilities are endless.
- It can integrate with many design assets from tools such as Figma or Adobe XD.
- The slides can be edited simultaneously with other people.
- You can copy and paste anything to your slides, like a YouTube video or tabular data from Google Sheets, and it will automatically transform it into a beautiful chart.
- We encountered a lot of bugs, such as an error that occurred when trying to undo or the presentation’s inability to save, which resulted in some work losses.
- Ludus has a learning curve that takes time to get to the top of if you’re not a pro at designing things.
- You can try Ludus for free for 30 days.
- Ludus personal (1 to 15 people): $14.99.
- Ludus enterprise (over 16 people): Undisclosed.
- Ludus education: $4/month (pay annually).
#7 – Beautiful.ai
Beautiful.ai is a prime example of presentation software with both the look and the functionality. Worrying that your slides would look mediocre will no longer be a problem because the tool will automatically apply the rule of design to organise your content in a captivating way.
- Clean and modern design templates let you show the presentation to your audience in minutes.
- You can use Beautiful.ai templates on PowerPoint with the Beautiful.ai add-in .
- It doesn’t display well on mobile devices.
- It has very limited features on the trial plan.
- Beautiful.ai doesn’t have a free plan; however, it lets you try the Pro and Team plan for 14 days.
- For individuals: $12/month (pay annually).
- For teams: $40/month (pay annually).
- Startup founders are going for a pitch.
- Business teams with constrained time.
Simple Presentation Software
There’s beauty in simplicity, and that’s why many people crave presentation software that’s simple, intuitive, and goes straight to the point.
For these bits of simple presentation software, you don’t have to be tech-savvy or have guidelines to make a great presentation instantly. Check them out below👇
#8 – Zoho Show
Zoho Show is a counterpart to PowerPoint or Google Slides but has more prominent social-media-like features, such as live chat and commenting.
Besides that, Zoho Show has the most extensive list of cross-app integrations. You can add the presentation to your Apple and Android devices, insert illustrations from Humaaans , vector icons from Feather , and more.
- Varied professional templates for different industries.
- The live broadcast feature lets you present on the go.
- Zoho Show’s add-on market makes inserting various media types into your slides easily.
- You may experience the software’s crashing issue if your internet connection is unstable.
- Not many templates are available for the education segment.
- Zoho Show is free.
- Non-profit organisations.
#9 – Haiku Deck
Haiku Deck minimises your effort in creating presentations with its simple and neat-looking slide decks. If you don’t want flashy animations and would rather just get straight to the point, this is it!
- Available on the website and the iOS ecosystem.
- Enormous template library to choose from.
- Features are easy to use, even for first-timers.
- The free version doesn’t offer much. You can’t add audio or videos unless you pay for their plan.
- If you want a fully customisable presentation, Haiku Deck isn’t the one for you.
- Haiku Deck offers a free plan but only allows you to create one presentation, which isn’t downloadable.
- Pro plan: $9.99/month (pay annually).
- Premium plan: $29.99/month (revenue annually).
Video Presentation Software
Video presentations are what you get when you want to make your presentation game more dynamic. They still involve slides but revolve very much around animation, which happens between images, text and other graphics.
Videos offer more advantages than traditional presentations. People will digest the information more efficiently in a video format compared to when they’re reading text. Plus, you can distribute your videos anytime, anywhere.
#10 – Powtoon
Powtoon makes it easy to create a video presentation without prior video editing knowledge. Editing in Powtoon feels like editing a traditional presentation with a slide deck and other elements. There are dozens of animated objects, shapes and props you can bring in to enhance your message.
- Downloadable in multiple formats: MP4, PowerPoint, GIF, etc.
- Various templates and animation effects to make a quick video.
- You’ll need to subscribe to a paid plan to download the presentation as an MP4 file without the Powtoon trademark.
- It’s time-consuming to create a video.
- Powtoon offers a free plan with minimal functions.
- Pro plan: $20/month (pay annually).
- Pro+ plan: $60/month (revenue annually).
- Agency plan: $100/month (revenue annually).
#11 – VideoScribe
Explaining the theory and abstract concepts to your customers, colleagues, or students can be tricky, but VideoScribe will help lift that burden.
VideoScribe is a video editing application supporting whiteboard-style animations and presentations. You can place objects, insert text, and even create your own objects to put in the software’s whiteboard canvas, and it will generate hand-drawn style animations for you to use in your presentations.
- The drag-and-drop function is easy to get acquainted with, especially for beginners.
- You can use personal handwriting and drawings besides those available in the icon library.
- Multiple export options: MP4, GIF, MOV, PNG, and more.
- Some won’t show up if you have too many elements in the frame.
- There are not enough available quality SVG images.
- VideoScribe offers a 7-day free trial.
- Monthly plan: $17.50/month.
- Annual plan: $96/year.
Exhausted – yep, there are a lot of tools out there! Check out the tables below for a quick comparison of what might be best for you.
Best value for money
Most intuitive and easy to use, best for education use, best for professional business, best for creative use.
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- Microsoft PowerPoint
10+ Types of Effective Presentation Styles (Top Methods for 2022)
Do you need to make a presentation but aren't sure where to start? A good place to start is to choose your presentation style.
After you've chosen your presentation style, choosing the template that you want to use will be easier.
In this article, you'll learn all about different kinds of presentations. You'll also discover when to use each type of presentation as well as some of the pros and cons of each.
Plus, we'll examine some ga-analytics#sendElementsClickEvent">professionally designed templates that work well with some ga-analytics#sendMarketClickEvent">types of presentations . And we'll sure some extra resources to help you learn more about presentation methods.
Let's get started!
What Is Presentation Style?
Are you asking what is presentation style? If you're planning a presentation, don't forget to consider presentation techniques and methods as part of your preparation.
Presentation style is how you give your presentation orally. When delivering public speeches or public presentations there are many different styles or ways in which you can give your presentation.
In this article I'll cover over ten different presentation formats. I'll also give you the pros and cons of each style to help you choose which one's best for you.
But first, let's look at some great professionally designed template options that'll complement any presentation style.
Find Great PowerPoint Presentation Templates on Envato Elements
You may wonder why use a template? Making a PowerPoint presentation can take a lot of time. And it doesn’t always turn out looking how you want it to. Using a template in your presentation saves you time and ensures that your presentation turns out looking professional.
Professionally designed templates already have presentation layout choices included. All you've got to do is add your information into the presentation layout and you're done. Templates can be easily edited to customize for your needs.
With a professionally designed template, you save time because the details are already taken care of. Designs that might take you hours to create (and wouldn't look half as good) are already there.
To find good templates, go to Envato Elements. You'll pay a low monthly fee to get unlimited access to download PowerPoint templates, graphics, images, fonts and much more.
5 Great PowerPoint Presentation Templates from Envato Elements
Here's a hand-picked list of great PowerPoint presentation templates from Envato Elements. They'll help you with many different types of business presentations:
1. ga-analytics#sendElementsClickEvent">Minimalism Clean PowerPoint
Minimalism Clean PowerPoint has over 50 unique slides. Easily edit this template to suit your needs. This template is a multipurpose template. Use it for many different presentation purposes.
2. ga-analytics#sendElementsClickEvent">PRESTIGE - Multipurpose PowerPoint V126
Prestige comes with 150 total slides and 30 unique slides. This template also comes with five color schemes to choose from. Easily add an image to the template by dragging and dropping the image into the image placeholder.
3. ga-analytics#sendElementsClickEvent">NEXTZONE - POWERPOINT TEMPLATE
NextZone is a versatile PowerPoint template. This template comes with five premade color schemes. NextZone has a nice modern design that's professional looking.
4. ga-analytics#sendElementsClickEvent">Strom PowerPoint Template
The Strom PowerPoint Template comes 30 modern slides. This template includes infographics and a picture placeholder. Strom PowerPoint Template comes with five color schemes to choose from.
5. ga-analytics#sendElementsClickEvent">Koba PowerPoint Presentation
Koba PowerPoint Presentation template comes with over 100 unique slides. Icons, infographics and mockup devices are included with this template package. The Koba PowerPoint Presentation is a flexible template. Use it for many different presentation purposes.
Now, let's dive into our look at effective presentation styles.
10+ Different Types of Effective Presentation Styles
Here are more than ten common different effective presentation styles:
1. Visual Presentation Style
The visual style is great for anyone who wants to use your presentation to complement the main points of your speech. This visual presentation technique is perfect for people who have many important talking points.
To use this technique, include a visual of what you are talking about in your presentation. You can also put graphs and charts in your presentation.
Steve Jobs often used the visual presentation style. You can see an example of this in the YouTube video below:
Notice the visuals on the giant screen behind Jobs.
Here are some pros and cons of the visual presentation method:
Pros : The visual presentation technique is helpful if you've got a large audience. The visuals will let the audience see what you're discussing in your presentation. This style is great if you're discussing a product or something similar.
Cons : The visual presentation technique isn't for someone who doesn’t need visuals to explain what they're talking about.
2. Coach Presentation Style
The coach presentation style is for energetic and charismatic speakers. This presentation style is a great style to use with an audience who needs to be sold on an idea. This presentation style works best if the presenter doesn't need to get into details.
Pros : The coach style allows you to connect with your audience using role-play and listener interaction. Use this style to sell an idea or sell a product. The coach-style is a great style to use in a conference type setting.
Cons : The coach-style of presentation isn't suitable if you're a naturally quiet person. In this style you don't go into details, instead, you're communicating the big picture. If you need to get into the details of what you're presenting, you might want to explore other styles.
3. Instructor Presentation Style
The instructor presentation method is great to use when you've got a complex subject to discuss. With this form of presentation high impact visuals help you get your point across to the audience.
This presentation style is appropriate for anyone who is great at presenting and is comfortable with their subject. Former U.S. Vice President Al Gore often used this presentation method. If you want to use this presentation method, be sure to consider:
Pros : The instructor type of presentation is great if you like to use metaphors and figures of speech to help you make a point. This style is also appropriate for people who want to use impactful visuals to further your points.
Cons : The instructor type of presentation isn't meant for short presentations. A lot of preparation time will go into making or finding high impact visuals.
4. Freeform Presentation Style
The freeform presentation method doesn't use slides. This style of speaking is very impromptu. This presentation style is great for a presenter who has a short speech and knows their presentation points well.
Here are some pros and cons of this technique:
Pros : The freeform presentation style is great for an impromptu meeting where you don’t have much time to prepare. This presentation style can also be used at networking events.
Cons : With this presentation technique if you don't know your subject matter very well it can make you seem unorganized. Freeform presentation style is better if you've got a short presentation time.
5. Storytelling Presentation Style
The storytelling type of presentation relies on stories and examples to make points in their presentation. This style is suitable if you've got a lot of time to present your topic.
This type of presentation style is also appropriate for networking events and conferences. This presentation technique often has a question and answer session at the end of the presentation. A speaker who uses this presentation technique is neuroanatomist and author, Jill Bolte Taylor.
As you listen to the presentation, take note of the various stories that the speaker uses. By telling stories from her own life, Taylor captures the audience's attention. Here are the pros and cons of the storytelling presentation style:
Pros: The storytelling style allows you to connect with your audience through stories. With this style of presenting, it's okay to get emotional. The emotion helps you connect with your audience better.
Cons: The storytelling style is not for you if you don’t have anecdotes to tell. You also need to leave time for a question and answer session. If you don’t have time for a question and answer session, then explore other styles.
6. Connector Presentation Style
In this type of presentation, audience feedback is highly encouraged. The speaker will try to connect to the audience through their similarities. This presentation technique applies to sales presentations.
Some of the pros and cons of the connector presentation style include:
Pros : This style is great if you want immediate feedback on your presentation. The connector form of presentation typically includes a question and answer session with the audience.
Cons : In the connector form of presentation, the speaker must have similarities with their audience. If they don’t have similarities with the audience, then they're not connecting with them. This style also isn't for you if you don’t want immediate feedback on your presentation.
7. Persuasive Presentation Style
The persuasive form of presentation is where the presenter is trying to persuade the audience to their point of view. A sales pitch presentation is an example of a persuasive form of presentation.
In a persuasive speech connecting with the audience through a similar experience or through emotion helps the audience relate to the speaker. If you're planning to use a persuasive presentation style, consider:
Pros : The persuasive presentation style is great if you use your hands a lot while speaking. This style is also great if you're selling a product.
Cons : If you don't need to persuade the audience of something, then you'll want to look into other styles. This presentation style is for people who are more experienced in presenting sales pitches or presentations.
8. Interactive Presentation Style
The interactive presentation method requires the speaker to interact with the audience in some way. The presenter can connect with the audience by passing out speaker notes or an outline before the presentation.
The speaker could also interact with the audience by using a whiteboard or host a webinar. This style helps keep the audience engaged with what the speaker is saying.
Here are the pros and cons and this presentation technique:
Pros : The interactive style of presentation lets the speaker pass out copies of their slides beforehand. This allows the audience to follow along with the presentation and fully absorb the information. It also gives the audience a place to jot down a few notes or questions.
Cons : The interactive presentation style is better with complicated subjects. If your subject matter is too simple the audience may not have anything to discuss.
9. Lessig Presentation Style
The Lessig presentation style was created by Lawrence Lessig, a professor of law and leadership at Harvard Law School. This presentation method requires that the presenter only spends fifteen seconds on each slide. If there's text on the slide it's the speaker’s exact words.
This style of presentation is great if you've got to present to a large audience. The rapid pace of this presentation style can keep the audience focused and engaged.
As Lessig speaks, you'll see how quickly he moves through the various slides. Also, notice the slides that contain what he says, word-for-word.
Pros : The Lessig style of presentation is great for a presentation where you've got a lot of talking points to get through in a short period of time.
Cons : The Lessig style is for experienced presenters. If you don't have a lot of experience presenting you may want to try a different style. This style is also not for you if your presentation requires charts and graphics.
10. Educational Presentation Style
The educational type of presentation is for a speaker who is teaching the audience. Use this style if you're demonstrating a new product. You can teach the audience about the new product you're selling or offering.
Pros : The educational presentation style is fitting if you've got videos and other visuals to show your audience. You also can put extra information on the slides that you may not verbally discuss.
Cons : It may take a while for the audience to listen to you. If you've got more than one subject to discuss it can be too confusing for the audience.
11. Data Scientist Presentation Style
The data scientist presentation style relies on facts, data, analysis, and statistical information to backup and explain their main talking points. This type of presentation is perfect when you need to pitch the idea and back it up with factual claims. It works really well in a business setting when your audience is more interested in hard data rather than storytelling.
Pros: The data scientist's presentation style helps prove a point and persuade your audience. It also helps break down complex data into a more visually appealing presentation formats.
Cons: Be sure to include other types of slides in your presentation too. Otherwise, your presentation can come off as dry if it has nothing but data.
5 Quick Tips To Help You Choose Your Presentation Style
So now that you know different presentation formats, it’s time to settle on one. But which presentation style should you choose? Here are five quick tips that'll help you decide which presentation style would be best for your presentation:
1. Consider the Topic of Your Presentation
First, consider the topic of your presentation. Are you presenting a body of work or are you trying to educate your audience?
This can be the single most important factor in helping you decide which presentation style to use.
ga-analytics#sendElementsClickEvent">Be PowerPoint Presentation Template works well with different topics.
2. Consider Your Audience
You also need to consider your audience. Are you presenting a brand new group of people or does your audience consist of people who already know you?
If you’re presenting to a brand new audience, it’s a good idea to opt for the interactive or connector presentation styles. This ensures your audience remains engaged throughout the entire presentation.
3. Decide On Your Call To Action
Your call to action or the purpose of your presentation is another important element to keep in mind. If you’re trying to raise brand awareness a coach or storytelling presentation would work well. But if you’re trying to secure funding or get your audience to buy your product, educational, persuasive or data scientist presentation styles might work better.
The ga-analytics#sendElementsClickEvent">B2B Marketing And Sales PowerPoint Template has several effective slides that can be used for call to action slides.
4. Combine Different Styles for a More Effective Presentation
All the presentation styles above are highly effective when you’re giving a very targeted presentation. But you can also make your presentation more effective by combining different presentation styles.
5. Save Time With a Template
No matter which presentation style you choose, start with a professional template. Not only will most of the work be done for you when it comes to design and content type, but your presentation will also look polished and unique.
ga-analytics#sendElementsClickEvent">Ciri PowerPoint template has a professional and clean look suitable for all kinds of presentations.
Learn More About Different Types of Presentations
Are you still wondering about presentation methods and effective presentations styles? We've got a wealth of resources on presentations and presentation methods. Here are a few tutorials you may want to review:
You may also want to download a copy of our free eBook that explains how to make a business presentation:
Download a Premium PowerPoint Presentation Template Today!
In this article, you read about different presentation techniques . So, you should be ready to start your presentation. Choose one of the presentation techniques that's best for you. Then, download a ga-analytics#sendElementsClickEvent">PowerPoint presentation template today to save time and ensure a ga-analytics#sendMarketClickEvent">professional presentation .
Editorial Note: This post has been updated with contributions from Brenda Barron . Brenda is a freelance instructor for Envato Tuts+.
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- Presentation Skill
Top 10 Different Types of Presentation Styles: Which to Choose?
- Published on December 1, 2022
Table of Contents
You’re about to give a presentation, but you need to figure out the best presentation style to give to your audience. There are many different types of presentation styles to choose from. How do you know which one is right for your specific situation?
This article will describe the most popular types of presentations and give you a brief overview of each, so you know which type of presentation is best for you based on the context and your target audience.
This should help you make a more informed decision about which style is best for your needs so that you can deliver it the most effectively. Let’s get started!
What are the different types of presentation styles?
There are many different presentation styles, and the best style for any given situation depends on the purpose of the presentation and the audience that will be viewing it.
For example, a scientific presentation might use data visualizations to communicate complex information, while a sales presentation might focus on delivering an engaging and persuasive speech. Other presentation styles include using props or demonstrating products, giving a TED-style talk, or using PowerPoint slides . Ultimately, the goal is to choose a style that will best help you achieve your desired outcome.
In this article, we will start by discussing the broader presentation types, such as seminars, meetings, and training sessions, and move on to more specific presentation types, like informative presentations, persuasive presentations, sales presentations, etc.
Here are the top types of presentation styles:
Informative presentation, persuasive presentation, sales presentation, motivational presentation, business presentation, instructive presentation, elevator pitch.
We’ll end with how you can deliver your presentation: orally, visually, or remotely.
A seminar is a small, informal class typically conducted by a university professor to allow for personalized instruction and student interaction. Seminars often focus on discussions of scholarly articles or papers, and students are often expected to prepare for the session by reading the assigned material.
The intimate size of seminars allows for a more in-depth exploration of the topic than would be possible in a large lecture class. The format also encourages student participation and debate.
Seminars can be an excellent way to learn about a particular subject and develop critical thinking skills.
A meeting is a gathering of people assembled to achieve a common goal through discussion and deliberation. Meetings can be conducted in person or remotely and involve many people. The size and structure of a meeting will vary depending on its purpose, but all meetings typically involve some form of discussion or information sharing.
The participants in a meeting may share their ideas and opinions, debate various topics, or make decisions about a course of action.
To be effective, meetings typically require some level of planning and organization. This can include setting a schedule or appointing a leader.
By planning and preparing for a meeting properly , its participants can ensure that it is productive and efficient.
A training session is a time for employees to learn or improve new skills. Training can take many forms, but it typically involves some combination of lectures, group activities, and hands-on practice. The goal of a training session is to help employees be better equipped to do their jobs and to improve the overall quality of the workplace.
To be effective, training must be tailored to the needs of the individual employees and the specific demands of their jobs. An effective training program will also include regular follow-up and assessment to ensure that employees retain what they have learned.
Businesses can improve employee morale, strengthen retention rates, and boost productivity by investing in employee training.
An informative presentation is a presentation that provides information about a particular subject. An informative presentation aims to educate the audience about a specific topic.
It is essential to be clear and concise when giving an informative presentation . The presentation should be well-organized and easy to follow.
It is also essential to use reliable sources of information and provide citations. Informative presentations can be given in various formats, such as PowerPoint presentations, lectures, or speeches.
Regardless of the format, the goal is always to provide the audience with accurate and up-to-date information.
A persuasive presentation is a speech to convince the audience to accept a particular point of view or take a specific action. The goal of persuasive presentations is to change the audience’s beliefs, attitudes, or behaviors.
To be effective, persuasive presentations must be well-researched and carefully planned. The speaker must be clear and concise and address any objections the audience may have.
Persuasiveness will also often depend on the delivery of the presentation, as passionate and charismatic speakers are more likely to win over an audience than those who are dry or monotone.
A successful persuasive presentation can be the difference between winning over a new customer or losing a sale.
A sales presentation is a formal meeting between a potential buyer and a seller in which the seller presents their product or service to convince the buyer to make a purchase. Sales presentations can take many forms, from highly scripted and rehearsed pitches to more informal conversations.
Regardless of the format, the best sales presentations have some aspects in common. These include:
- An engaging opening
- A detailed overview of the product or service
- A demonstration of how the product or service can benefit the buyer
- A clear call-to-action
With these elements in place, a sales presentation can be an effective way to close a deal.
A motivational presentation is a speech or presentation given to motivate the audience to take action. The speaker typically uses stories, analogies, and personal experiences to inspire the audience and encourage them to pursue their goals.
Well-crafted motivational presentations can be an excellent way to boost morale, build team spirit, and promote positive change. However, it is essential to ensure that the content is appropriate for the audience and that the delivery is dynamic and engaging. Otherwise, the presentation may fail to achieve its intended purpose.
A business presentation is an event where businesses discuss essential topics related to their work. Plus, business presentations typically involve a large audience and may be held in person or virtually.
This types of presentation often include PowerPoint presentations and other visual aids and may involve guest speakers’ speeches. Business presentations allow businesses to share information with their employees, customers, and other interested parties.
They can also be used to promote new products or services or to unveil new initiatives. Business presentations can be an effective way to communicate complex information concisely and engagingly.
In the business world, the correct presentation style can make a massive difference in the success of a project or initiative. By understanding the different presentation styles and when to use them, people can ensure that their presentations are effective and engaging.
An instructive presentation is a type of presentation that is designed to teach its audience something new. Unlike a traditional presentation, which may provide information or entertain its audience, an instructive presentation is focused on delivering instructional content.
This can include anything from teaching a new skill to offering tips and tricks for using a particular product. When giving instructive presentations, it is essential to identify the goals and objectives of the instruction. This will help to ensure that the audience walks away with the desired knowledge or skill.
Additionally, it is essential to use clear and concise language, as well as visual aids such as diagrams, charts, and images, to effectively communicate the instruction.
With careful planning and execution, instructive presentations can be an excellent way to educate an audience on various topics.
An elevator pitch is a brief, persuasive speech you use to sell yourself, your product, or your company. You make an elevator pitch when you want to convince someone to invest in your idea, give you a job, or buy your product.
The name “elevator pitch” comes from the idea that you should be able to explain your idea in the time it takes to ride an elevator (about 30 seconds). An elevator pitch is sometimes called an “elevator speech” or an “elevator statement.”
A good elevator pitch is clear, concise, and engaging. It should explain what you do, why it’s valuable, and who it’s for. An effective elevator pitch will make the listener want to hear more about your product or idea.
You might use an elevator pitch in a job interview, meet someone at a networking event, or pitch your product to a potential investor. An elevator pitch is not just for entrepreneurs– anyone who wants to sell an idea can benefit from having a good elevator speech.
How can you deliver a presentation?
You can deliver a presentation in three main ways: orally, visually, or remotely.
An oral presentation is a type of presentation in which the presenter speaks to an audience without visual aids such as slides. Oral presentations can be used to present information, share ideas, or give a persuasive speech.
When giving an oral presentation, it is essential to be well-prepared and to practice beforehand. This will help ensure that the presentation flows smoothly and that the audience understands the presented information.
Additionally, it is crucial to be aware of body language and tone of voice to engage the audience and deliver a successful presentation.
A visual presentation is a presentation that uses visuals to communicate information. These visuals can include:
The aim of a visual presentation is to make the information easier to understand and remember. Our brains are hardwired to respond to visuals, so using them in presentations can effectively engage your audience and get your point across.
When done well, visual presentations can be incredibly powerful tools for conveying information. However, it’s important to use visuals wisely. Overloading your slides with text or using low-quality images can make your presentation confusing and less effective. Make sure you choose the right font that has high readability and use images sparingly, so people don’t get too distracted and miss the point of your presentation.
If you plan to use visuals in your next presentation, choose them carefully and use them sparingly. With some thought and creativity, you can create a visual presentation that will engage and inform your audience.
A remote presentation is a presentation that is given over the internet, typically using video conferencing software . This type of presentation has several advantages over in-person presentations, including reaching a wider audience and saving time and money by avoiding travel.
Additionally, remote presentations can be recorded and shared, allowing viewers to watch the presentation at their convenience. While there are many benefits to giving a remote presentation, there are challenges, such as ensuring that everyone can hear and see the presentation.
With careful planning and execution, however, a remote presentation can effectively communicate with a large audience.
Now that you’ve read about the different presentation styles, it’s time to choose one. Which style will work best for your audience and your purpose?
Keep in mind that there is no single correct answer – it all depends on what you want to accomplish with your presentation, the context, and the audience you will be presenting to. If possible and appropriate, try using visual aids to convey your message, like PowerPoint.
Armed with this information, you’ll be able to select a style that will help you deliver your message effectively and engage your audience.
Let’s visit RRSlide to download free PowerPoint templates . But wait, don’t go anywhere and stay here with our RRGraph Design Blog to keep up-to-date on the best pitch deck template collections and design advice from our PowerPoint experts .
Author Bio : Janine Heinrichs is a graphic designer who writes at Janine Designs Daily . Her mission is to show people that the faster and more effective way to become a graphic designer is not by going to school; it’s by being bold and putting your work out into the world. Her work has been featured on popular design sites like Creative Boom.
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Understand the difference between PowerPoint templates and themes
Themes and templates help you create content that looks attractive and consistent while avoiding lots of manual formatting.
In this article:
What is a theme? | What is a template?
What is a PowerPoint theme?
A theme is a predefined set of colors, fonts, and visual effects that you apply to your slides for a unified, professional look.
Using a theme gives your presentation a harmonious appearance with minimal effort. For example:
When you add graphics (tables, shapes, and so on) to your slides, PowerPoint applies theme colors that are compatible with other slide elements.
Dark-colored text is shown on a light background (and vice versa), so that contrast is strong for ease of reading.
Here are four different themes applied to the same slide:
To choose a theme for your presentation
PowerPoint offers several preset themes. They are on the Design tab of the Ribbon on the left side.
Open a slide. On the Design tab, point at a Theme thumbnail to get a preview of how it would affect the look of your slide.
To see the full gallery of themes, click the More button:
When you find a theme you want, click its thumbnail to apply it to all slides in your presentation.
To customize a theme, see Create your own theme in PowerPoint .
What is a PowerPoint template?
A template is a theme plus some content for a specific purpose—such as a sales presentation, a business plan, or a classroom lesson.
So a template has design elements that work together (colors, fonts, backgrounds, effects) along with sample slides and boilerplate content that you augment to tell your story.
You can create your own custom templates and store them, reuse them, and share them with others. See Create and save a PowerPoint template .
You can also find hundreds of different types of free templates for PowerPoint that you can apply to your presentation:
Get pre-built PowerPoint templates at templates.office.com
Templates.Office.com also has templates for other Office apps. Here are some examples of the free templates available there:
Here is an example of a one-slide template for an award certificate:
A template like this can include:
1 Subject-specific content, such as "Certificate of Achievement," "Soccer," and the soccer ball image. Generally this text or content is only editable from the slide master.
2 Background formatting, such as pictures, texture, gradient or solid fill color, and transparency. This example shows the light blue solid fill background.
3 Color, fonts, effects (3-D, lines, fills, shadows, etc.), and theme design elements (such as the color and gradient effects inside the word Soccer).
4 Text placeholders that allow people to enter unique information to customize the slide for their needs, such as "Player's name," "Name of coach," "Date of presentation," and any variable, such as the year.
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10 Presentation Skills That Every Great Presenter Must Have
It’s no secret that effective presentations can help you get ahead in business. After all, what better way to show off your knowledge and expertise than by delivering a well-crafted presentation? The right presentation skills give you the ability to share your ideas with an audience convincingly and engagingly.
Unfortunately, not everyone is born a natural presenter. If you’re not used to standing up in front of an audience, the prospect of doing so can be daunting. Fortunately, there are a few simple things you can do to improve your presentation skills.
In this article, we’ll share some tips on how to do just that, allowing you to deliver an effective presentation.
Let’s get right into it.
What are Presentation Skills?
Presentation skills are the abilities you need to deliver a clear and effective presentation. After all, a good presenter is someone who can communicate their ideas in a way that engages and motivates their audience.
There are many different aspects to presentation skills, from knowing how to structure your talk to using visuals effectively, to dealing with nerves.
Developing strong presentation skills will help you to communicate your ideas more effectively and make a positive impression on your audience.
Presentation skills are important because they can help you to communicate your ideas clearly and effectively. A good presentation can make a big impact on your audience and can help to persuade them of your point of view.
Presentation skills are also important in other areas of life, such as job interviews, sales pitches, and networking events. Being able to present your ideas clearly and concisely can give you a big advantage over others who are not as confident in their presentation skills.
Why Is it Important To Recognize Presentation Skills & Their Benefits?
One of the most important reasons to recognize presentation skills is because they are a valuable skill for any profession. Good presentation skills can help you in your career by making it easier to sell your ideas, get promoted, and be successful in business.
In addition, good presentation skills can also help you in your personal life by making it easier to give speeches, make presentations, and teach classes.
In addition, recognizing presentation skills can also help you improve your presentations. If you are not aware of the importance of presentation skills, you may not be using them to their full potential.
By taking the time to learn about presentation skills and how to use them effectively, you can make your presentations more effective and persuasive.
Here’s a list of benefits that come with good presentation skills:
- Increased confidence
- The ability to think on your feet
- Improved public speaking skills
- Enhanced written communication skills
- The ability to lead and motivate others
- Enhanced problem-solving abilities
- Improved negotiation skills
- Stronger time management skills
- Greater creativity
- The opportunity to make a positive impact on others
10 Examples of Presentation Skills
Let’s now explore some practical examples of presentation skills that will help you ace your next big presentation.
A Clear And Confident Voice
One of the most important aspects of a great presentation is having a clear and confident voice. If you’re mumbling or speaking too quietly, your audience is going to have a hard time understanding you.
On the other hand, if you’re shouting or speaking too fast, they’re going to get overwhelmed and tune out. So, it’s important to find that happy medium where your voice is audible and easy to understand.
The Ability To Engage With Your Audience
Another key presentation skill is the ability to engage with your audience. This means making eye contact, using gestures, and speaking in a way that is relatable and easy to understand.
If you’re just standing there reading off a slide, chances are your audience is going to get bored pretty quickly. But if you can find ways to keep them engaged, they’ll be more likely to listen to what you have to say.
Good Eye Contact
One of the best ways to engage with your audience is through eye contact. When you make eye contact with someone, it shows that you’re interested in what they have to say and that you’re engaged in the conversation. It also helps to build trust and rapport.
So, if you can find ways to make eye contact with your audience members, it will go a long way in keeping them engaged.
Another great way to engage with your audience is through natural gestures. Using your hands and arms to gesture can help emphasize points and keep your audience engaged. Just be sure not to go overboard – too much gesturing can be distracting.
Positive Body Language
Your body language is also important when it comes to presentations. If you’re slouching or looking down at your feet, it’s going to show that you’re not confident in what you’re saying.
On the other hand, if you’re standing up straight and making strong eye contact, it’s going to give off a positive impression. So, be aware of your body language and try to project confidence through it.
The Use Of Visual Aids
Visual aids can be a great way to engage your audience and make your points more clear. Using slides, charts, and graphs can help illustrate your ideas and make them easier to understand. Similar to using gestures, just be sure not to overdo it – too many visuals can be overwhelming and confusing.
The Ability To Handle Questions
At some point during your presentation, you’re likely going to get questions from your audience; how you handle those questions can make or break your presentation. If you’re able to answer them confidently and without getting flustered, it’ll show that you know your stuff.
But if you start to get tongue-tied or defensive, it’s going to reflect poorly on you. So, be prepared for questions and try to stay calm when answering them.
An Organized Structure
Another important presentation skill is having a well-organized structure. This means having an introduction, main body, and conclusion to your presentation.
It also means using transitions between sections to help your audience follow along. If your presentation is all over the place, it’s going to be hard for your audience to stay engaged and they’ll quickly tune out.
The Use Of Storytelling
Storytelling is a great way to engage your audience and make your points more memorable. And while it might not seem like a traditional presentation skill, it can be extremely effective. So, if you can find ways to weave stories into your presentation, it’ll go a long way in captivating your audience.
Last but not least, confidence is one of the most important presentation skills you can have. If you’re not confident in what you’re saying, it’s going to show – and your audience is going to pick up on it.
So, even if you’re not feeling 100% sure of yourself, try to project confidence. It’ll make a big difference in how your audience perceives you and your message.
How To Identify & Master Presentation Skills
The good news is that presentation skills are not rocket science. Anyone can develop and master them with the right guidance.
Here’s a 5-step process to help you identify and master presentation skills.
Determine The Purpose Of Your Presentation
Are you trying to inform, persuade, or entertain your audience? Knowing the purpose of your presentation will help you focus on the right content and delivery.
Know Your Audience
Who will be watching or listening to your presentation? What are their needs, wants, and concerns? The better you understand your audience, the more effectively you can address their needs.
Structure Your Content
Organize your thoughts into an introduction, body, and conclusion. The introduction should grab your audience’s attention and set the stage for the rest of your presentation. The body should contain the meat of your argument, and the conclusion should drive home your main points.
Choose Your Delivery Method
Will you be using slides, props, or other visual aids? Will you be speaking extemporaneously or reading from a script? Choose a delivery method that best suits your content and audience.
Practice, Practice, Practice
The only way to become a master presenter is to practice, practice, practice! Experiment with different techniques and find what works best for you. Then keep practicing until it becomes second nature.
Also, consider that the right strengths test can help you understand your presentation skills better – both the strong ones and the ones to get better at. To this extent, the High5test.com strengths test is a great resource.
How To Improve Presentation Skills in The Workplace
The workplace is one of the most important places to hone your presentation skills. After all, in the business world, first impressions are key, and being able to deliver a polished and professional presentation can make all the difference in whether or not you’re successful.
Here are a few tips to help you improve your presentation skills in the workplace:
Preparation Is Key
This may seem like a no-brainer, but it’s worth repeating. When you’re preparing for a presentation, take the time to do your research and gather all of the necessary information. This will help ensure that your presentation is well-organized and flows smoothly.
Be Aware Of Your Body Language
Your body language speaks volumes, so it’s important to be aware of what you’re communicating with your nonverbal cues. Make sure you’re standing up straight, making eye contact, and using gestures appropriately. These small tweaks can make a big difference in how your audience perceives you.
One of the best ways to improve your presentation skills is simply to practice as much as you can. The more you present, the more comfortable you’ll become and the better you’ll be at thinking on your feet and handling questions from the audience.
After each presentation, take some time to reflect on what went well and what could be improved. If possible, seek feedback from your colleagues or boss. This will help you learn from your mistakes and continue to improve.
By following these tips, you can start to improve your presentation skills and make a positive impression in the workplace.
How To Highlight Presentation Skills In Resume & Job Interview
Another important skill that is often overlooked is the ability to highlight presentation skills in both a resume and a job interview. This can be the difference between getting the job and not.
When you are applying for a job, your resume is often the first thing that potential employers will look at. It is important to make sure that your resume includes any relevant presentation skills that you may have.
You can do this by including any experience you have in public speaking, leading presentations, or teaching courses. If you do not have any experience in these areas, consider listing any other relevant skills that could transfer over into presenting, such as customer service or sales experience.
In addition to your resume, it is also important to be able to highlight your presentation skills during a job interview. This is often done through behavioral interviewing, where you will be asked to describe specific examples of times when you have presented in the past. It is important to be prepared for this type of question and to have a few examples ready to go.
When you are highlighting your presentation skills, it is important to focus on any successes that you have had. This could be anything from getting positive feedback from an audience to successfully teaching a new course.
No matter what the specific example is, it is important to focus on how you were able to positively impact the situation. This will show potential employers that you can effectively present information and that you are someone they would want on their team.
Bonus Tip: How to Improve Presentation Skills in School As a Student
School students often have to present in front of their classmates and teachers. This can be a daunting experience, especially if you don’t feel confident in your abilities. However, there are some things you can do to improve your presentation skills while you’re still in school.
Join A Club Or Organization That Requires Presentations
This will force you to get up in front of people regularly and hone your skills. If no club or organization at your school requires presentations, start one!
Give speeches in front of the mirror.
Practicing in front of a mirror can help you identify any nervous habits you have (like fidgeting or pacing) and correct them before you have to give a real speech.
Use Note Cards Instead Of A Script
Reading from a script can make you sound robotic and unauthentic. Note cards will help you stay on track without sounding like you’re reciting memorized lines.
Record Yourself Giving A Presentation
Then, watch the recording back to see how you can improve. This exercise can be painful, but it’s one of the best ways to identify your weaknesses and work on them.
Find A Mentor
Ask a teacher or another adult you trust to give you feedback on your presentations. They can offer helpful tips and criticism that will help you improve.
By following these tips, you’ll be well on your way to becoming a great presenter in no time!
Presentation Skills FAQs
What are the 7 presentation skills.
The 7 presentation skills are:
- Eye contact
What are the 4 types of presentation skills?
The 4 types of presentation skills are:
- Verbal communication
- Visual aids
- Non-verbal communication
- Listening skills
What is the rule of presentation?
The rule of presentation is to always keep the audience in mind. This means knowing who your audience is, what they want to hear, and how to best deliver your message so that they will listen and be able to understand it.
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51 Best Presentation Slides for Engaging Presentations (2023)
Written by: Chloe West
When you're creating a presentation, whether you're presenting live in front of an audience or embedding it on a webpage for visitors to access on their own time, you want it to be engaging. And unfortunately, too many presentation slides are boring and forgettable.
But with Visme, we've put together 51 of our top presentation slides to help you find the perfect template for your next presentation.
To make navigation easier, we've broken them down into six categories. Browse through each below to find your next presentation slides.
Here's a short selection of 8 easy-to-edit presentation templates you can edit, share and download with Visme. View more below:
51 Best Presentation Slides for Engaging Presentations
Business presentation slides, finance presentation slides.
- Sales & Marketing Presentation Slides
Education Presentation Slides
Pitch deck presentation slides, nonprofit presentation slides.
There are so many reasons you might need to give a presentation in your business or career. And we’ve got just the right templates to get you started.
After all, you’re probably spending enough time creating the content and rehearsing your presentation deck. You don’t need to worry about your presentation slide design at the same time.
Here are a few presentation slides ideas based on topic material like the ones you’re regularly using.
1. Meeting Agenda Template
Customize this presentation template to make it your own! Edit and Download
Sick of seeing team members nod off or lose focus during your team meetings?
Put together your meeting agenda ahead of time using these presentation slides to help keep your team engaged and informed throughout.
This template comes with 15 premade presentation slides that cover everything from project management to charts showing performance and overall meeting objectives. Whatever you need to share in your meeting, you can find in this theme.
Plus, you can completely customize it to match your company colors directly in Visme!
2. Company Goals Template
It’s important to ensure everyone on your team knows and understands the company’s goals. After all, everyone’s work should be geared towards achieving those goals.
You can use these nice slides to put together a background of your company and how far it’s come, as well as detail your upcoming goals, launches and more.
3. Company Overview Template
If you’re speaking to a networking group about your company or pitching to investors, you likely need to give an overview of your company, its leadership team and its offerings.
These are the perfect presentation slides to help you put together a minimalistic design that draws focus towards your company and its mission.
Plus, all of the slides are perfectly set up to highlight your company’s most important assets.
And best of all, they’re completely customizable. Add in your own brand fonts and colors to create the perfect presentation for your business.
4. Project Status Report Template
When it comes to project management, you could always just send over a boring email or report update, but a better way would be to put together a presentation updating your team and/or your supervisors on the status of the project and the remaining timeline.
This presentation theme comes with 14 different slides to help you put together a status report that covers all aspects of your project: the various phases and how far along each one is, the timeline for your project, a project health card and more.
You can also gain even more inspiration for your project timeline slides from these timeline infographic ideas .
5. Business Annual Report Template
Want to show your boss how the company is doing? Or share how your team’s efforts have affected the bottom line? Put together a presentation that shows your business’s results over the year.
While this presentation template comes with a fun geometric accent pattern, you’re able to swap out any of these shapes for ones that more accurately represent your business or your message right in Visme’s design dashboard.
6. Business Plan Template
Are you starting a new business? You might be looking for investors, or perhaps you want to pitch the idea to a potential cofounder.
You can use this theme to put together a polished business plan presentation that showcases your business idea, the market summary, the industry opportunities and more.
You can also use Visme’s color themes to find the perfect color scheme for your presentation and your upcoming business. After all, your brand colors can say a lot about your business.
7. Product Introduction Template
Put together a presentation that introduces a new product idea to your boss, your board of directors or your investors. Take advantage of the charts and graphs in Visme’s design dashboard to showcase various studies and statistics that prove why your idea will be profitable.
Or you can utilize this presentation theme to introduce a product to the public. If your company is in the process of developing a new product to release, a presentation introduction can be a great and engaging way to share it with your audience.
8. Product Presentation Template
Whether you’re launching a new product or sharing the features of an already existing one, you can show off your product through a presentation with nice slides.
You can share your presentation on social media, on your website or at a large company event to announce it to your audience. Include bright, high-quality photos of your product and a list of its best features to really highlight your new release.
9. Visual Brand Identity Template
There are many different ways to create a brand style guide for your business. One great way is with a presentation.
These presentation example slides allow you to seamlessly input your fonts, colors and other visual guidelines into a single presentation so that you can easily share your brand with the designers, marketers and other members of your team.
10. Simple Business Presentation Template
These presentation slides can help you easily put together a business introduction template for a conference or networking event.
Just click above to edit in Visme, switch out your background with one of the thousands of options in our photo library, add in your own key facts, vision and values and download!
11. Industry Trends Template
Put together a presentation to showcase upcoming trends in your industry. You can leave the patterns and colors the way they are in these existing presentation slides, or you can add in your own brand colors or product colors.
Understanding developing trends in your industry each year is important so that you know where your business should focus its efforts.
Sharing a presentation with your team is a great way to stay ahead of the curve.
12. Services Template
Use these slide presentation examples to showcase your services and what you can offer your clients/customers. If you have a visual business, a presentation is an excellent way to highlight your work and show it off to prospective leads.
Swap out each photo in the example slides with photos of your work, update the fonts to match your brand voice (or upload your brand fonts) and add in the services you offer.
13. Slideshow Template
A slideshow presentation is a great way for you to showcase photos of your work alongside your service offerings. This template even includes social media icons on the last page so that viewers know how to find the business online.
Again, you’ll want to swap out all of the photos with your own work, but this presentation theme is a great way to get started.
14. How To Presentation Template
Are you presenting a tutorial or step-by-step guide on how to do something? Using example slides to put together your content is a great idea.
It’s a disservice to your company and your customer to assume that everyone automatically knows how to use your product or service. Showing your audience exactly what to do is essential to your customer service strategy.
15. Survey Results Template
Putting together a customer survey is a great idea to understand how your audience feels about your industry or even your company. Grab those results and insert them into these presentation slides to share with your team.
You can also put together a blog post or webpage with survey results and embed this presentation directly into it so your audience can understand the state of the industry as well.
Visme’s design dashboard allows you to add in various charts and graphs that adjust automatically based on the numbers you input. After all, ain’t nobody got time for manually adjusting the sizes of bar graphs and pie charts.
16. Company Overview Presentation Template
Utilize these beautifully designed presentation slides to create a brief overview of your company and its offerings.
Having a readily available presentation overview of your company is a great idea for when you’re pitching investors, journalists for coverage and more. You don’t need to recreate a presentation each time. Instead, put together a visually appealing and informative one-size-fits-all overview.
You can add in your own photos or choose from Visme’s photo library to keep the same beautifully minimalistic appeal.
When sharing financial information, it’s always helpful to put together some kind of visual aid. This can be used to further emphasize your content, whether it’s about going over budget, showing off exciting revenue increases and more.
Check out these finance slide presentation examples to find the perfect template for your goals.
17. Financial Report Template
Use this template to put together a presentation that goes over your company’s expenses, sales, profits and more.
The built-in data visualization options allow you to showcase your point with more than just numbers. Add in a table of contents to keep your report organized and cohesive, letting your team know exactly what information they’ll find inside.
18. Statistical Presentation Template
Need to report some financial statistics and data? These presentation slides are perfect for helping you insert cold, hard facts into your presentation.
Each slide includes a different type of chart or graph for you to choose from to fully represent your data and statistics. You can easily switch your color scheme by inputting your own brand colors or by choosing a preset color theme from Visme’s dashboard.
19. Map Presentation Template
It’s important to know where it makes the most sense to market your product geographically. Showcase sales and overall company growth and profitability by location.
Knowing your revenue based on geographic location is essential for a global company, and this presentation template is perfect for the job.
Create a stunning presentation in less time
- Hundreds of premade slides available
- Add animation and interactivity to your slides
- Choose from various presentation options
Sign up. It’s free.
Sales and Marketing Presentation Slides
When it comes to sales and marketing for your company, there is a lot of data and information that can be represented visually. Creating sales and marketing presentations helps with keeping your team on the right track, but can also be a great way to make a pitch.
Learn more about creating essential sales and marketing presentations with these templates.
20. Visualization for Sales and Marketing Template
When you’re putting together a sales and marketing plan, you have to present it to your boss for approval, then to your team for implementation.
Use these presentation slides to help visualize your sales and marketing plan , including each of the upcoming tactics and strategies and the steps for putting them in place.
Having a presentation to refer back to allows your team to ensure they’re implementing the strategies properly.
21. Simple Marketing Presentation Template
Whether you’re introducing new marketing ideas to your team, pitching a new marketing strategy to your boss or to a new client, a presentation with nice slides is the perfect format.
Grab this presentation template that helps you to define your new ideas and share specific tactics for how they should be implemented for the business. Then get ready to rock your pitch and share your awesome new ideas.
22. Market Analysis Template
Review market trends with your team so you know where to take your company’s marketing messaging. You can send out a customer survey or take a look at a few studies that have been done surrounding your industry to put together your market analysis report.
Input all of your findings into this presentation template so you can easily present it to your team or grab the link and send it in an email. Even if you’re not standing up to give a presentation, these presentation slides are still an engaging way to share necessary information.
23. Marketing Plan Template
Building a new marketing plan for your business? Put together great presentations for your marketing plan to share with your team.
Presenting your new marketing plan to the company is a great way to get everyone motivated and on board with new strategies and ideas.
You can add in your goals, objectives and even user personas with this ready-made marketing plan template.
24. Sales Report Template
Your sales team should be regularly providing insight on how much revenue the company is generating. And a great way to do that is through a sales report presentation or slideshow.
It’s important to stay informed of sales growth throughout the year. Share graphs of sales quarter-over-quarter or year-over-year to see where the company/sales team needs to improve.
25. Press Release Template
Don’t just write a boring old press release to send out to journalists and media publications. Instead, create an interactive press release showcasing your launch.
A presentation press release will help your business stand out from the dry press releases most publications receive, offering even more incentive for them to highlight your business and its products/services.
Edit this template to add in your own brand touches, voice and launch information before grabbing the link and sending it off.
26. Social Media Report Template
Sharing results of any marketing strategy is always essential. This is how you keep your team updated of any strategies that are working, and any strategies that need some adapting.
This presentation theme is a great way to share your current strategy and results. Input your platforms, your strategies and your metrics before presenting it to your team. Customize the presentation slides so that they cater perfectly to your company’s strategy.
27. Social Media Strategy Template
Pitching a social media strategy to your boss can also be done well with a presentation. Showcase why social media is important to invest in, what your plan is and how it will affect the bottom line.
This presentation template already gets you started in perfectly pitching your own strategy. Simply adjust it to your brand colors and fonts and update the information with your own.
Presentations are huge in educational settings.
Whether you’re a teacher looking for an interactive way to share your lesson plan or a student trying to finish up a school project, we’ve got the presentation templates for you.
Take a look at our education presentation slide options to find one that works for you.
28. Training Plan Template
When working one-on-one with a student or mentee, it can be a good idea to put a training or education plan into place. These presentation slides are the perfect start to your lesson and can help to visualize the content and learn in a different way.
Putting together educational content in a presentation helps offer different formats for learning. Students are often not provided with all of the tools they need to learn the material, and a presentation is a great place to start.
29. Book Report Template
Putting together a book report to present for your class? Get started with a presentation theme that you can fully customize for your specific book.
These presentation slides allow you to seamlessly enter in the information about your main characters, the theme of the book, its timeline and any other pertinent information you need to share with the class.
Don’t worry about presentation design in your next project. We’ve already got it all put together for you! Simply click edit, insert your book content and download your presentation.
30. Trivia Template
Help your class remember fast facts before a text with this trivia template. It’s a great way to host a study session in your classroom, and the content is easily interchangeable.
Or if you’re a student, put together a presentation study guide to help you memorize the most important key facts and information from class. A trivia presentation format can make for a fun study sesh before the test.
31. Lesson Plan Template
Don’t waste time putting together a dry Microsoft Word or PowerPoint lesson plan. Instead, create an interactive lesson plan that helps you stay on message during your class, and helps your students to know exactly what’s going to come next.
32. Group Project Template
Group presentations just got a little more exciting. Blow the rest of your class’s projects away by using these presentation slides to compile your overall project objectives and results.
You can easily adjust colors and fonts, add in your team members and insert copy relevant to your class and your group project.
Don’t forget to thank your classmates and your teacher for listening in the end.
A pitch deck is an essential presentation for all businesses and entrepreneurs to have. There are many times you might need to pitch your business, whether it’s to investors for funding, journalists for media coverage and more.
Using a presentation template to put together your pitch deck is a great idea so that you can focus on pitching your business without having to worry about the design.
Browse through the pitch deck presentation slides below to find one that works for your business and its goals.
33. Airbnb Pitch Deck Presentation Template
Give this Airbnb-inspired pitch deck presentation theme a go when putting together a slideshow for your business. Include the solution that your business provides its customers, product/service information, and excerpts from press acknowledgements.
34. Front Pitch Deck Presentation Template
Showcase your business with this geometric pitch deck template inspired by Front. Add in the planned acquisition channels for your business, your leadership team and more.
Your pitch deck is meant to showcase your business to people who may want to work with you, so it’s important to share the most imperative information.
35. Buffer Pitch Deck Presentation Template
Showcase the state of the industry and your business’s role in it with this pitch presentation slides idea inspired by Buffer. The information these presentation slides include helps you to share the impact your company has had on your industry.
Since industries are ever-changing, you can easily update the information within your pitch deck in Visme and it will automatically sync to the webpage where you embed this presentation.
36. Comms Pitch Deck Presentation Template
Use these presentation slides inspired by Intercom to give your audience an idea of what your product is going to look like and how it will work.
This is the perfect pitch deck template to take advantage of when launching a new SaaS product or app so that you can share what the technology will look like and how it will work.
Showcasing specific features and tutorials is a great way to get people talking about your product.
37. WeWork Pitch Deck Presentation Template
Is your company helping to fuel a movement? Share how your company is changing the industry with this pitch deck template inspired by WeWork.
It’s exciting when your business is doing more for your industry than simply adding another product or service. Focusing on a movement that really switches up the way your industry does things is an incredible feat.
Utilize a pitch deck template like the one above to showcase how your company is involved.
38. Buzzfeed Pitch Deck Presentation Template
Does your business focus on content? Or perhaps you’re creating a new kind of media outlet?
Show off your content and analytics with this Buzzfeed-inspired pitch deck presentation template. Getting advertisers on board and other media outlets to talk about you is important for success.
This is why you need to be putting together a pitch deck that shares that kind of information. No one will want to work with you if you keep your analytics in the dark.
39. Investor Pitch Deck Template
Starting a new venture that you need funding for? Use these presentation slides to put together a pitch for investors in your business.
From showcasing the problem in the industry to your business’s solution, along with your business plan and pricing table is a great way to get potential investors interested in what you’re selling.
40. LinkedIn Pitch Deck Presentation Template
Compare and contrast what processes look like with and without your business with this pitch deck template inspired by LinkedIn.
It’s a great idea to take care of this in your pitch deck so that you make the job of any media outlet or writer covering your business even easier. After all, you’ve done the hard work for them.
They were going to share how your business helps. You’ve already visualized this in your pitch deck. This increases the chances that people will cover your business.
41. Mattermark Pitch Deck Presentation Template
Use this pitch deck presentation theme inspired by Mattermark to put together key questions about the industry that showcase why your business is so essential.
Launching a startup is hard work, and that’s why a pitch deck is an essential marketing tool to have. Creating a pitch deck that already answers the why and how questions of your business is a great way to introduce who you are and what you’re doing to investors and reporters.
42. Foursquare Pitch Deck Presentation Template
Put together an overview of how your product works with this pitch deck presentation template inspired by Foursquare.
With presentation slides already in place to showcase a step-by-step tutorial, all you have to do is input your content and publish your presentation.
43. Fyre Festival Pitch Deck Presentation Template
If your company has been doing some awesome stuff lately, you want your potential investors and those looking to work with your business to know about it.
Show off your company achievements with this pitch deck presentation template inspired by the famous Fyre Festival pitch deck.
44. Biogrify Pitch Deck Presentation Template
Use these presentation slides inspired by Biogrify to excite people about how they can use your product. If you have a unique product or service, you just need to drum up a little excitement and attention!
A pitch deck is the perfect way to do that. Add in your company’s logo, mission and unique selling proposition to get people looking forward to becoming customers/users.
45. Launchrock Pitch Deck Presentation Template
Influencer marketing is a huge marketing strategy that can generate some serious results. What better way to pitch influencers about your business than with this pitch deck inspired by Launchrock?
Don’t email off some boring PDF or Google Doc. Create enticing pitches to influencers with this pitch deck theme, and start watching the replies from influencers pour in.
Working with influencers to promote your product is a great way to increase your audience base and word of mouth about your company.
When you’re running a nonprofit, there is a lot of pitching your organization, talking to donors and working on events to increase donations. This is why you need a presentation.
Putting together a presentation for your nonprofit is a great way to showcase what your organization does and why people should donate to it.
Here are a few nonprofit presentation slides to choose from, where all you have to do is insert your information, change colors and fonts and present.
46. Nonprofit Report Template
Put together a report that covers what your nonprofit is working against as well as your nonprofit’s achievements each year.
47. Nonprofit Art Template
Use this presentation slides idea to provide an overview of your nonprofit and its main projects. To generate even more support and donations, it’s important to provide clear insight into your key products and objectives.
48. Nonprofit Environmental Template
This presentation theme is perfect for showcasing the key issues your nonprofit fights for and its process for doing so.
Being transparent about what your nonprofit works on is important so that your donors know exactly where their money is going. Being secretive can generate some bad press, so it’s better to be open with your supporters.
49. Nonprofit Animals Template
These presentation slides use earthy colors to convey their nonprofit’s connection to animal rights. Use this to showcase your nonprofit. You can use the current colors or update it to match your nonprofit’s brand/industry.
50. Wildlife Conservation Template
Use these presentation slides to cover why your nonprofit matters and why donors should consider contributing.
A nonprofit only exists when people donate, so putting together a compelling pitch deck showcasing why your nonprofit is so important to your main issue is important. These slides are perfect for sharing your goals and mission.
51. Pet Adoption Slideshow Template
This pitch deck presentation template is perfect for SPCAs and other animal societies working on finding forever homes for their animals.
However, it can also be adapted to any other nonprofit or business need. The great thing about these presentation slides is how versatile they are. Each one is completely customizable to fit your specific needs.
Ready to Create Engaging Presentation Slides?
Ready to get started with creating your presentation? Choose from any of these 51 presentation slides, or browse Visme’s complete template library to find the perfect match for creating your own presentation.
Each one of these presentation themes can be adapted to match your business, school, nonprofit and other needs so that you can create something perfect for your goals and objectives. Create your free account to start customizing with our drag-and-drop presentation maker.
And once you’ve finished creating your presentation, check out our video to help you present like a pro and wow your audience.
Create beautiful presentations faster with Visme.
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About the Author
Chloe West is the content marketing manager at Visme. Her experience in digital marketing includes everything from social media, blogging, email marketing to graphic design, strategy creation and implementation, and more. During her spare time, she enjoys exploring her home city of Charleston with her son.
What is a presentation? A communication device that relays a topic to an audience in the form of a slide show, a demonstration, a lecture or speech where words and pictures intend to complement each other. Why should you think of presentations as content? The beauty of content creation is that most anything can become a compelling piece of content.
Types of Presentations Visual Style Freeform Style Instructor Style Coach Style Storytelling Style Connector Style Lessig Style Takahashi Style Everyone on the internet has an opinion on how to give the "perfect" presentation. One group champions visual aids, another thinks visual aids are a threat to society as we know it.
The formal presentation of information is divided into two broad categories: Presentation Skills and Personal Presentation. These two aspects are interwoven and can be described as the preparation, presentation and practice of verbal and non-verbal communication.
Eight styles of presentation are Visual, Instructor, Freeform, Coach, Connector, Storytelling, Takahashi, and Lessig. The type of presentation chosen can depend on the context of the...
In this article, we will take a look at 6 such types of presentations and when and why you need them. 1. Informative Presentations This is the most common type of presentation, be it in an educational setting or business or corporate setting.
An informative presentation is educational, concise, and to the point. While other presentations may entertain or inspire, the main goal of an informative presentation is to share information. A good example of an informative presentation is a human resources benefits presentation.
Related: 12 Common Presentation Styles Used in the Workplace 4. Persuasive presentations Persuasive presentations aim to influence and appeal to a specific audience. This type of presentation can be useful if you want to convey a complex message and persuade your audience to consider or adopt a certain viewpoint or take a specific action.
What is a Presentation? A presentation communicates a message, an idea or information to a group. It is similar to a report, but with a key difference-the human element. A presentation conveys the speaker's personality and enables immediate interaction among all participants. Table of Content [ Show] Objectives of Presentation
A marketing presentation is public speaking, made to engage the audience, explain the objective of your business and generate interest in the product or services. This can include a PowerPoint presentation and other tools and equipment to enlighten your plans that certainly require presentation skills.
Common types of presentation styles in the workplace. There's a variety of styles people may choose to present their subject matter or give a speech. Common presentation styles in the workplace may deliver include: Storyteller. Many presenters use this style when they have plenty of time to present their topic. It's also often used if the ...
Choose a presentation type. Review the types of data presentation to determine if you are required to use textual, tabular or diagrammatic presentation. If you choose a diagrammatic presentation you can also identify which type of diagram fits your data best. To determine which format is most appropriate, identify what you are comparing with ...
Types of media presentation include presentations that use visual media such as print, charts, tables, graphs, or images. The most traditional form of media presentation used in traditional ...
6 Types of Presentations: 1) Providing Information. This format encompasses anything from a team meeting that gives updates on a project or upcoming event to a demonstration that shows product functions. 2) Teaching a Skill.
What are the different presentation types? Type #1: Informative presentations Type #2: Persuasive presentations Type #3: Motivational presentations Type #4: Instructive presentations How to determine which presentation type you should use? Presentation methods and techniques Presentation methods Presentation techniques What is a presentation style?
Mentimeter is free but only allows creating up to 2 questions per presentation and up to 5 quiz slides. Pro plan: $11.99/month (pay annually). Pro plan: $24.99/month (revenue annually). The education plan is available. ️ Ease of use: ⭐⭐⭐⭐⭐. 👤 Perfect for : Educators, trainers, and public speakers.
With PowerPoint on your PC, Mac, or mobile device, you can: Create presentations from scratch or a template. Add text, images, art, and videos. Select a professional design with PowerPoint Designer. Add transitions, animations, and cinematic motion. Save to OneDrive, to get to your presentations from your computer, tablet, or phone.
Here are more than ten common different effective presentation styles: 1. Visual Presentation Style The visual style is great for anyone who wants to use your presentation to complement the main points of your speech. This visual presentation technique is perfect for people who have many important talking points.
In this list, you'll find nine different types of presentation aids that you might consider using to help demonstrate your main points. 1. Charts and Graphs. Charts and graphs are a form of presentation aid used to visually compare statistics and figures.
Persuasive Presentation. Sales Presentation. Motivational Presentation. Business Presentation. Instructive Presentation. Elevator Pitch. You're about to give a presentation, but you need to figure out the best presentation style to give to your audience. There are many different types of presentation styles to choose from.
A theme is a predefined set of colors, fonts, and visual effects that you apply to your slides for a unified, professional look. Using a theme gives your presentation a harmonious appearance with minimal effort. For example: When you add graphics (tables, shapes, and so on) to your slides, PowerPoint applies theme colors that are compatible ...
Confidence. Last but not least, confidence is one of the most important presentation skills you can have. If you're not confident in what you're saying, it's going to show - and your audience is going to pick up on it. So, even if you're not feeling 100% sure of yourself, try to project confidence. It'll make a big difference in how ...
One great way is with a presentation. These presentation example slides allow you to seamlessly input your fonts, colors and other visual guidelines into a single presentation so that you can easily share your brand with the designers, marketers and other members of your team. 10. Simple Business Presentation Template.